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Property press advertisements
To keep consistency on property advertisements across all papers, please keep the format of the text to the following: › An underline should go to the end of the heading by using underscore until the desired length is achieved. › The property address should be written suburb, street address. › The copy count on page 18 should be adhered to for the relevant paper. › Dates should always be written date first (1st, 2nd, 3rd) with full month to follow. › Open times should always have an am or pm on both times and a full stop (.) should be used inbetween the hours and minutes, rather than a colon (:). › Contact details should appear as Agent name / Agent phone number with the Agents email address on the next line. › If a price guide has been agreed, you must not use the words ‘over’, ‘from’ etc. Acceptable price displays are:
Price Guide: $1,500,000 or Price Guide: $1,500,000 - $1,750,000. › If an auction property is using a guide, please select ‘Auction Guide’ as the title, then add the figure. ie Auction Guide: $1,500,000. › If you are not using a guide, the price guide title will not show.
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Simply Stunning
Modern Marvel
Manly 19 Stone Street
Beyond the exceptional facade lies a spectactular home boasting three capacious levels with endless blue-sky views. Architecturally designed to enhance light and space with remarkable in/outdoor flow creates the ultimate entertainer exuding luxe bespoke sensations. Thursday 6.00 - 6.30pm candicecattell@stonerealestate.com.au Phillip Wright / 0488 586 086 phillipwright@stonerealestate.com.au stonerealestate.com.au Showcasing sweeping open plan interiors, award-winning interior design and two extensive seaside entertainers’ terraces, this state-of-the-art ‘Shearwater Apartments’ penthouse is set against a spectacular ocean backdrop within 200m of Queenscliff Beach. Showcasing sweeping open plan interiors, award-winning interior design and two extensive seaside entertainers’ terraces, this state-of-the-art ‘Shearwater Apartments’ penthouse is set against a spectacular ocean backdrop within 200m of Queenscliff Beach.
Living space plus separate dining room open to terraces State-of-the-art Corian island kitchen, chic bathrooms Double garage, storeroom, study, lift, ducted a/c Auction: On site 28th March 11.00am Inspection: Saturday 10.30 - 11.00am Thursday 6.00 - 6.30pm Contact: Candice Cattell / 0417 311 777 candicecattell@stonerealestate.com.au Phillip Wright / 0488 586 086 Price Guide: $2,800,000
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Chic Penthouse
Balgowlah Heights 29 Adelaide Avenue
stonerealestate.com.au stonerealestate.com.au
Versatile plan, multiple in/outdoor living spaces Designer kitchen, surplus of storage, laundry Remote double garage, lift access, video intercom Auction: On site 28th March 11.00am Inspection: Saturday 10.30 - 11.00am Contact: Candice Cattell / 0417 311 777 Price Guide: $2,800,000
5 4 2
Manly 33/6 Pacific Street
phillipwright@stonerealestate.com.au
Living space plus separate dining room open to terraces State-of-the-art Corian island kitchen, chic bathrooms Double garage, storeroom, study, lift, ducted a/c Auction: On site 28th March 11.00am Inspection: Saturday 10.30 - 11.00am Thursday 6.00 - 6.30pm Contact: Candice Cattell / 0417 311 777 candicecattell@stonerealestate.com.au Phillip Wright / 0488 586 086 phillipwright@stonerealestate.com.au Price Guide: $2,800,000
3 2
Simply Stunning
Heading Use underscores for the underline. The underline should extend to the end of the heading. Do not go too far past or short of the final letter in the heading.
Address
This should appear with the suburb first, followed by a comma and then the street address spelt out in full. St, Rd, Ave etc are not acceptable.
Balgowlah Heights 29 Adelaide Avenue
stonerealestate.com.au
Beyond the exceptional facade lies a spectactular home boasting three capacious levels with endless blue-sky views. Architecturally designed to enhance light and space with remarkable in/outdoor flow creates the ultimate entertainer exuding luxe bespoke sensations.
Versatile plan, multiple in/outdoor living spaces Designer kitchen, surplus of storage, laundry Remote double garage, lift access, video intercom Auction: On site 28th March 11.00am Inspection: Saturday 10.30 - 11.00am Thursday 6.00 - 6.30pm Contact: Candice Cattell / 0417 311 777 candicecattell@stonerealestate.com.au Phillip Wright / 0488 586 086 phillipwright@stonerealestate.com.au Price Guide: $2,800,000
5 4 2
Base
Our base should always be made up of the teal line, logo and Stone website. Nothing else should ever appear under the teal line, even on promo ads. Copy The copy should adhere to the Stone copy guide and the details should be as per the below. Example:
Auction: On site 29th October 11.45am Inspection: Saturday 11.45am - 12.15pm Wednesday 11.45am - 12.15pm Contact: John Stone / 0422 222 999 johnstone@stonerealestate.com.au Price Guide: $1,000,000 (This drop down can be either Price Guide, Auction Guide or Sold)
