B2B Marketplace: How to get started
What is a B2B Marketplace? A B2B marketplace is an online marketplace website that offers a digital platform to merchants and businesses to sell their goods and services to other businesses
B2B Marketplace
E-merchants, Brands, Retailers, Wholesalers
Businesses/ Brands
How does a B2B Marketplace work? Various distributors, wholesalers, dealers or other businesses can register on the B2B marketplace
Marketplace owners earn commission on every sale
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Marketplace owners also use brand positioning as an additional revenue source
The Marketplace admin(s) take care of IT set up and other tech aspects
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Sellers/Businesses benefit from the high-volume traffic of the B2B marketplace and grow their reach and order volume
Clients or buyers on the B2B marketplace are assured of the quality of sellers by the marketplace brand
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Benefits of building a B2B marketplace? Tap a huge and growing market without geographic limitations
Boost revenue by reaching more sellers and buyers
Reduce manual involvement with automated and centralized products and sales management Improve and enhance brand visibility through multiple digital channels
Efficient management of dealer/seller networks across multiple levels
Faster sales and order fulfilment cycles
Cost-efficient at multiple levels like CapEx, staffing etc.
Easy to create personalised buying journeys and offers for customers
What are the different types of B2B Marketplaces? Based on their business model B2B marketplaces can be categorized into the following categories:
Vertical or Niche B2B Online Marketplace A wholesale online marketplace for a single product category is categorized as a niche or vertical B2B online marketplace
Horizontal B2B Marketplace A horizontal B2B eCommerce marketplace sells an assortment of products from different industry verticals
B2B Service Marketplace A service-based B2B marketplace offers a digital platform for selling and buying services to different businesses or each other
Hybrid B2B Marketplace (B2B+D2C) A hybrid B2B online marketplace caters to other businesses and also sells directly to retail customers
How to build a B2B Marketplace? Two ways to build a B2B eCommerce marketplace:
Build from scratch by hiring an IT team
Go with the best B2B marketplace platforms
Customizable turnkey online marketplace software help in launching the B2B marketplace in record time
Must-Have Features in a B2B Multi Vendor Marketplace Builder
Complete vendor management solutions
Easy customizations to build tailor-made solutions
Separate dashboards for the vendors, admin(s) and delivery agents
Inherent scalability to grow to any number of users, products, geographies etc.
Next-generation technology to build the best B2B ecommerce platforms
Host of B2B specific features like RFQ, differential/multi pricing, MOQ (Minimum Order Quantity) etc.
Customizable themes to create different landing pages
Inbuilt Android and iOS apps builder
Seamless integrations with the chosen third-party software
Multiple payment options
Multi-level security
Integrated logistics solutions to automate and streamline bulk order deliveries
If you get all the above features in your marketplace solutions, go for it!
Build your B2B Marketplace Website with StoreHippo Have a custom requirement? Want to build a disruptive B2B marketplace website model? Don’t wait to roll out your dream project right away!
Offering feature-rich solutions for B2B+D2C Online Marketplaces Start your 14-days FREE Trial OR Book a Demo Email: reachus@hippoinnovations.com www.storehippo.com