Chilly-O Clothing Fuels Trend in New Product Releases

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Chilly-O Clothing Fuels Trend in New Product Releases Chilly-O Clothing, Inc. continues on the pathway of consistency with the release of the Chilly-O Cap Collection. Atlanta, GA, January 26, 2011 -- Chilly-O Clothing, Inc. continues on the pathway of consistency with the release of the Chilly-O Cap Collection. Chilly-O Clothing’s first ever cap collection encompasses the energy of the clothing label’s increasingly popular ATLien design. The 100% acrylic ATLien Trucker and ATLien Snapback caps amplify the execution of simplicity and creativity with splashes of contrast color over an uncomplicated black and white canvas. With availability in an exclusive quantity of only 300 per design, the first installment of the Chilly-O Cap Collection incorporates the spirit of the "Keep It Exclusive" label with the universal desire to respond to consumer demand. "It’s not always easy to stay relevant in this business and keep selective clients happy all at once," says Omar Mitchell, ChillyO Clothing’s Marketing Director. "The cap collection is just one part of our efforts to produce as asked, and feedback has been nothing short of positive thus far." Chilly-O Clothing’s pledge to continuously present a new and varied mix of product options has propelled the privately owned company into a unique position of success and reward. In just a few short years, the Chilly-O team has struck a perfect balance between high-quality product delivery, assorted availability, and an embodiment of the alternative, independent culture that energizes the foundation of the company’s core business model. The Chilly-O Clothing Cap collection is an extension of such balance.


About Chilly-O: The Chilly-O Clothing brand exists to master the perplexing challenges involved in creating abstract products for the selective consumer. They operate within the global urban street wear realm; however, their signature style is simply known as "Native City", created solely for the individualist, the expressionist, and the atypical shopper in search of something genuine and cool to wear. For more information, please visit http://www.chillyo.com/shop/hats/ Contact: Omar Mitchell Marketing Director 1440 Dutch Valley Place Suite 950 Atlanta, GA 30324 Tel: 404.815.5228 Fax: 404.437.6772 info@chillyo.com http://www.chillyo.com


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