Genki Life Media Kit v10

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Anime • Manga • Cosplay

Genki Life Magazine

v10

Media Kit 2020-21


Media Kit for 2020-2021 About Genki Life Magazine? Genki Life Magazine is a free, online (electronic) fan-made magazine published quarterly/ seasonal. The main focus of the magazine is to be a guide that presents information primarily on anime, cosplay, Japanese culture, science fiction, video games, events, etc. We try to give our readers good, entertaining and informative subject mater in a welldesigned, easy-to-read and visually appealing magazine format. We’re well aware that there are a plethora of sources out there. A lot claim to be the “number one source,” “anime au‐ thority” and so on. We make no claims like that.

What is the mission for the magazine? The primary mission for this publication is to be more active in the anime fandom community. As we all know in the past few years, many famous and infamous anime-genre magazines have come and gone. It was just like the Japanese bubble economy, the “dot COM” era and the more recent real estate burst, the market got saturated too fast and finally crashed… the anime industry in general. By being an online publication, this is strictly not-for-profit�in other words… all FREE!

How is the magazine distributed? As an online magazine, it is distributed online ONLY. There is NO physical product. We have a website as well as social media where Genki Life Magazine can be easily accessed. All persons, businesses and busi‐ ness contacts who placed an advertisement with us, past and present or have made inquires to the magazine will re‐ ceive a link via e-mail. These are the initial people who are notified. We also rely on them to share on social networks or to “forward” the link to all who could be interested: friends, family, associates, etc.

What about contributing to the magazine? We are always looking for volunteers to contribute arti‐ cles, reviews, opinions, etc., on the various genres. The written articles, since this publication is seasonal: should be about industry trends; information on upcoming

anime, video games, etc.; about artists, musicians, producers, mangaka and so on. We try not to include current news unless it’s a major event that could affect fandom for the next season or later. Written reviews could be on current and past anime, video games, etc. As a group with pretty open viewpoints, pretty much anything goes. BUT, but there are some subject matter we will not accept nor tolerate. Anything with one’s own political view (without concrete rational sup‐ port with quoted sources), presenting certain groups ([except one’s own] sex, race, religion, sexual orientation, etc) in demeaning or stereotypical ways or sexually explicit subject matter will not be accepted. All contri‐ butions are strictly voluntary.

How to Submit Your Contribution We accept any type of common word processor file format for articles. Rich text format (RTF) is best because it keeps bolds, italics, underlines, etc., regardless of platform. The other formats�maybe, because of file translation. A plain text file is also good. Another way of submitting an article is…if you’re a graphic designer and/or know how to use a good program exceptionally well, is to create and design your own layout. Your article could be a half page, full page or any number page spread (see For Graphic Designers). But remember to use “good” design. And try to use good spelling, “grammer” and use “punk-u-A-shuns” correctly. The last way of submitting an article is by submitting a voice recording in MP3 format. However, you must speak in a clear, cohesive and concise voice so that there’s no question of what you’re trying to say or convey. So no talking like Snoop Dog or Larry the Cable Guy, but like Obama or Barbara Walters. The transcription will also be edited for grammatical correctness as much as possible. You could send your files via e-mail � if it’s small enough. Anything larger than 50 mb, please inquire about our DropBox account


What about advertisers? We are also always looking for companies or local business to submit advertisements relating the to the genre or culture. Since this is a free publication with low circulation, submitting advertisements to this mag‐ azine is FREE of charge, but only limited to a full page, two half or quar‐ ter pages or any combination. If there are remaining ads, they’ll be added depending on available space. Ask about availability of 2-page spreads.

Size Specifications: Ad Size Quarter Page Half Page (Margin) Half Page (Full)* Full Page* 2-Page Spread

Inches 3¾ x 5 7¾ x 5 8½ x 5⅜ 8½ x 11 17 x 11

Picas 22p6 x 30p 46p6 x 30p 51p x 32p3 51p x 66p 102p x 66p

Specification Guidelines Your files could come from any type of computer: Mac, PC, Linux, DOS, C-64, Amiga, TRS-80, VIC-20, Atari 800, Apple IIc, Bahamudo, Sharon Apple, LCARS, HAL-9000, SkyNet, Cerebro, the Matrix, the TARDIS, Deep Thought and so on. Whatever computer you use and whatever program you create your files with (Xpress, InDesign, MS Pub‐ lisher, AmiPro, Print Shop Pro, Pages, paper and pen, etc), all images must have a minimum resolution of 300 dpi (scaled close to 100%).

Production Schedule (Tentative) Issue 38 � Winter 2020 November 11–December 14, 2019 Street: December 21, 2019 Issue 39 � Spring 2020 February 10–March 14, 2020 Street: March 19, 2020 Issue 40 � Summer 2020 May 11–June 13, 2020 Street: June 20, 2020 Issue 41 � Autumn 2020 August 10–September 14, 2020 Street: September 22, 2020 Issue 42 � Winter 2021 November 16–December 14, 2020 Street: December 21, 2020 Issue 43 � Spring 2021 February 15–March 13, 2021 Street: March 20, 2021

Your layout program should be able to convert fonts to outlines and cre‐ ate a PDF format files. And don’t use a word processor to create a page. You know who your are. That’s just way too ghetto! In other words… any high-res format where we don’t have to deal with fonts, image reso‐ lution, proprietary files, etc. We should be able to open them with no problems. The formats we accept are: • PDF (portable document file) with fonts as outlines and set to x-1a:2001 minimum • EPS (encapsulated postscript) with fonts as outlines • TIF (tagged image file format) 300 dpi (LZH compression optional) • JPG ( Joint Photographic Experts Group) 300 dpi with low image compression

For Graphic Designers There are graphic designers and there are graphic designers. Which‐ ever one you are, your submissions must meet the specification guide‐ lines. No propriety file formats. As mentioned before, your pages sizes are a half page, full page or any number page spread. The following page sizes are: Page Size Inches Picas Half Page 8½ x 5½ 51p x 33p Full Page 8½ x 11 (letter size) 51p x 66p 2-Page Spread 17 x 11 (tabloid) 102p x 66p All articles must have a ⅜ inch (2p3) margin. Bleed and color space optional.



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