Trendy Hemp. 53cc/Stuttgart

53cc Store / STUTTGART

TRENDY HEMP

53cc in Stuttgart’s “Bohnenviertel” district demonstrates what the rediscovered hemp plant has to offer by combining natural cosmetics, teas, oils, and soaps with high-quality street fashion, sneakers, and accessories. The store is a perfect match for this district, which features cafés, bars, vintage clothing shops, record stores, and a small red light district. 53cc blends in perfectly with its immediate neighbours: a Hannes Röther shop, a designer furniture specialist, and what is said to be the best flower shop in Stuttgart. In their concept store, Alek and Chris Dörr offer a wide range of stylish hemp products such as teas, oils, and natural cosmetics by brands including Hemptouch, Aquatadeus, or their private label Banatika. The latter also manufactures clothing and food from the useful plant. Hemp is easy to cultivate, resistant to pests, has a long lifespan, is environmentally friendly, and conserves resources due to its excellent energy balance. Healing and pain relieving effects have been attributed to teas, creams, and oils made of hemp for thousands of years. “Hemp is THE trend ingredient. Our store is its modern home. Anyone interested in superfoods and natural cosmetics is also interested in high-quality style,” Alek and Chris Dörr explain. By the way, the duo launched a sales agency named twinC Distribution many years ago. It represents many of the store’s portfolio brands in southern Germany and Austria.

Hemp has been liberated from its pothead image. 53cc is among the pioneers with a carefully curated product range. Chris and Alek Dörr have been managing a sales agency named twinC Distribution for many years. Their store in Stuttgart’s “Bohnenviertel” district combines fashion and natural cosmetics.

53cc

M 3 Vital GmbH Olgastrasse 53, Stuttgart/Germany Opening: August 2019 Owners: Chris and Alek Dörr Sales area: 82 sqm Employees: 4 Brands: Aquatadeus, Androidhomme, Atelier Alpinisté, Banatika, Crystal Flow, Elvine, Garment Project, Hemptouch, Lovjoi, Revolution, selfhood, Sobedo, Super, Ten Points