Social Media Courses

Social Media Courses Social Media Studio offering online registrations through our website beginning July 2012. For more information, or to register for any of our courses, please call our lead instructor, Brian Lemmerman at 1-877-764-3653 ext. 111 or email us at info@thesocialmediastudio.com.

Facebook Part 1 – Personal Part 1 of this 2-part hands-on training series focuses on using Facebook for personal use. The principles outlined in the program are directly related to managing a Facebook business page, which is covered in Part 2.

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Define Facebook How to set up a profile How to use the Facebook interface Distinguish between profiles, pages, groups, events and apps Distinguish useless applications from useful ones Create and manage groups and events Updating your profile/timeline Tagging and notifications Managing your personal contacts Creating and managing lists Adjusting your privacy settings Facebook marketing tips

Social Media Course Features   

Small class size Hands-on instruction and live interaction High-speed internet provided

Cost: $199 Date 

Virtual: Wednesday, August 8, 2012 from 9:00am – 12:00pm EST.

Facebook Part 2 – Business Part 2 of this 2-part hands-on training series focuses on using Facebook for business use. The principles learned in Part 1 of the program apply directly to managing a Facebook business Page. *We highly recommend taking Part 1 before enrolling in this course.

Learning Objectives             

How businesses fit into this social network Proper Facebook etiquette for business How to set up a business Page How to keep your personal profile separate from your business Page How to ‘like’ other businesses How to interact with fans How to track analytics/view insights on Facebook Pages How to set up advertisements on Facebook How to share your Facebook Page and earn fans How to create a well-branded profile image for your Facebook Page How to add applications to your Page Become a Facebook Developer Create a custom tab for your Facebook Page

Social Media Course Features   

Small class size Hands-on instruction and live interaction High-speed internet provided

Cost: $199 Date 

Virtual: Thursday, August 9, 2012 from 9:00am – 12:00pm EST.

Learn Facebook, Twitter and YouTube During this day social media workshop, students will learn how to set up and manage Facebook, Twitter and YouTube, three of the most powerful social networks. A small class size of 15 students or less will ensure optimal learning and hands–on social media instruction. Don’t have a portable computer? No worries. We provide new laptops and high-speed wireless internet for the duration of the class.

Learning Objectives             

Define each network Set up profiles or brands Learn the interface of each website Learn how to connect with people Tie each platform together to deliver a multimedia experience Interact with other brands to build relationships Understand the language of Twitter Build followers Increase your effectiveness in managing profiles Produce and share your own videos Discover how other brands effectively leverage these networks to build community Customize your profile page designs Compare personal and business uses in each network

Social Media Course Features    

Small class size Hands-on instruction and live interaction High-speed internet provided Laptops provided

Cost: $499 Date 

Virtual: Wednesday, August 8, 2012 from 9:00am – 4:00pm EST and Thursday, August 9, 2012 from 9:00am – 4:00pm EST.

Social Media Marketing Training In this day social media marketing training session, attendees will learn how to fully manage their brands online. From online marketing basics to advanced usage of social networks for marketing, this course gives marketers the knowledge to empower brands online and in social networks.

Learning Objectives        

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Examine the theory and foundation of social media Develop a business rationale for using social media Explore the various social media options Learn how to build a social media marketing plan Create the groundwork for using social media Understand your content strategy Learn how and when to put social media into action Demystify social media and learn how to grow your business with the correct social media strategy Discover social media tools plus do’s and don’ts for social media marketing Learn how blogging and blog marketing can build your business Understand how and why social network marketing is important Understand the personalities of the social web Learn how to set internal controls, including online reputation management Learn to leverage your digital assets for social media promotion Explore about microblogging and social bookmarking.

Learn how to accurately measure your ROI Learn about advertising through social media Share ideas and network with other marketing executives

Cost: $899 Date Virtual: Friday, August 10, 2012 from 9:00am – 5:30pm EST and Monday, August 13, 2012 from 9:00am – 5:30pm EST.