Corporate ldentity Ci manual

Corporate ldentity Manual

Design Concept

¤ÇÒÁËÁÒ¢ͧµÑÇâÅâ¡Œ¢Í§µÑÇâÅâ¡Œ ¹ÓÁÒ¨Ò¡ ´Í¡ºÑÇáÅиÃÃÁ¨Ñ¡Ã áÅÐ ¤ÇÒÁËÁÒ¢ͧ´Í¡ºÑǹÑ่¹ ËÃ×Í´Í¡äÁŒ»ÃШӪҵԢͧ»ÃÐà·ÈÍÔ¹à´Õ «Ö่§à»ÃÕºÊàËÁ×͹ ¡Òú٪ÒÊÔ่§ÈÑ¡ÊÔ·¸Ô์ ͧ¤ à·¾ ·Ò§´ŒÒ¹ÈÒʹÒʋǹ¸ÃÃÁ¨Ñ¡Ã ໚¹ÊÑÞÅѡɳ ¢Í§¾Ãоط¸ÈÒʹҫÖ่§à»š¹µÑÇá·¹¢Í§¡ÒÃà»ÅÕ่¹á»Å§Í‹ҧ ʧºÊ‹Ç¹â·¹ÊÕ¨Ð㪌໚¹ÊÕ á´§ÍÍ¡àÅ×Í´ËÁÙ áÅÐ ÊÕÊŒÁÍÍ¡·Í§ ·Ñ่§ÊͧÊÕ¹Õ้ ¨ÐÊ×่Ͷ֧¡Òú٪Òͧ¤ à·¾ ઋ¹ ¾ÃоԦà¹È ʋǹ¢Í§ÍÑ¡É÷Õ่㪌¨ÐÍ͡Ẻ ãˌࢌҡѺµÑÇâÅâ¡Œ«Ö่§»ÅÒµÑÇÍÑ¡ÉèÐÁÕ¤ÇÒÁ໚¹¨ÃÔµãËŒ´ÙࢌҡѺ»ÅÒ¢ͧ´Í¡ºÑÇ àËÁ×͹·Ñ่§µÑÇâÅâ¡Œ¡ÑºÍÑ¡ÉÃà¾×่Íãˌ䴌àËÁ×͹ÍÒÃÁ³ à¤Òþ ¹Ñº¶×Í áÅÐ ºÙªÒ

Air india / 2

Inspiration

µÑÇâÅâ¡Œ¹Õ้ÁÕá¹Ç¤Ô´ÁÒ¨Ò¡ ´Í¡äÁŒ»ÃШӪҵԫÖ่§à»š¹ ´Í¡ºÑÇ áÅС็ ¸ÃÃÁ¨Ñ¡Ã «Ö่§¸ÃÃÁ¨Ñ¡Ã໚¹Ê‹Ç¹Ë¹Ö่§ãº¸§ªÒµÔÍÔ¹à´Õ âÅâ¡Œ¹Õ้ä´ŒÁÕ¡ÒÃ¹Ó Curve ¢Í§´Í¡ºÑÇ ÁÒ·Ó໚¹âÅâ¡Œ¢Ö้¹ÁÒ â´ÂÁÕ«Õ่¢Í§¸ÃÃÁ¨Ñ¡ÃÍÂÙ‹µÃ§¡ÅÒ§¢Í§âÅâ¡Œ áÅШѴÇҧͧ¤ »ÃСͺ âÅâ¡Œ¡Ñº¿Í¹µ ãËŒÍÂÙ‹¡Ö่§¡ÅÒ§à¾×่ÍãËŒ´Ù¹‹Òàª×่Ͷ×Í áÅÐ ¹‹Ò¹Ñº¶×Í à¤Òþ ºÙªÒ

´Í¡ºÑÇ໚¹´Í¡äÁŒ»ÃШӪҵԢͧ»ÃÐà·ÈÍÔ¹à´ÕÂ

ÃÙ»¸ÃÃÁ¨Ñ¡Ã¢Í§¾ÃÐ਌ÒÍâÈ¡ÁËÒÃÒªÊÕ¹้Óà§Ô¹ ÀÒÂã¹áº‹§¡Ó໚¹ 24 «Õ่ ǧ¸ÃÃÁ¨Ñ¡Ã¹Ñ้¹¡ÇŒÒ§à»š¹ 3 ã¹ 4 ¢Í§¤ÇÒÁ¡ÇŒÒ§á¶ºÊÕ¢ÒÇ

Air india / 3

Corporate Symbol

¤ÇÒÁ¡ÇŒÒ§áÅФÇÒÁÊÙ§¢Í§âÅâ¡Œ¹Õ้¨Ð㪌µÑÇÍÑ¡Éà N ໚¹¤‹Ò X 㹡ÒáÓ˹´âÅâ¡Œ â´Â·Õ่Ðẋ§¤‹Ò X ໚¹ÊÕ่ª‹Í§ ÊÕ่ª‹Í§¹Õ้෋ҡѺ˹Ö่§ X â´Â¤ÇÒÁ¡ÇŒÒ§¢Í§âÅâ¡Œ¨Ð໚¹ 6 x ʋǹ¤ÇÒÁÊÙ§¨Ð໚¹ 7x áÅÐÃÐÂТͧµÑÇÍÑ¡Éà ¨¹¶Ö§âÅâ¡Œ¨ÐÁÕÃÐÂÃË‹Ò§ 2/4x áÅо×้¹·Õ่ÃÐÂШҡµÑÇâÅâ¡Œ¨¹ ¶Ö§¢Íº ¨ÐÁÕÃÐÂÐË‹Ò§ 1x«Ö่§ÃÐÂйÕ้¨Ð໚¹ÃÐÂлÅÍ´ÀÑÂ㹡Òà ¹ÓâÅâ¡Œä»ãªŒã¹¾×้¹·Õ่ÊÓ¤ÑÞµ‹Ò§æ

6x

2/4x 1x

1x

7x

clear space 1 x

Air india / 4

Brand Signature

C 15

M 100 Y 90

Pan tone 187 U

âÅâ¡ŒáÍà ÍÔ¹à´Õ¢ͧàÃÒÍ͡Ẻãˌ໚¹ÊÒ¡ÒúԹ·Õ่´Ù ¹‹Ò¹Ñº¶×Í «Ö่§µ‹Ò§¨Ò¡âÅâ¡Œ¢Í§à¡‹Ò à¾×่ÍãËŒà¡Ô´¤ÇÒÁá»Å¡ãËÁ‹ 仨ҡà´ÔÁáÅÐÊÒ¡ÒúԹ·Õ่·Ñ่ÇâÅ¡ãËŒ¤ÇÒÁÊÓ¤ÑÞÍա˹Ö่§ÊÒ¡ÒúԹã¹âÅ¡

K 10

C 0 M 50 Y 100 K 0 Pan tone

1375 U

ÊÕ ãªŒãËŒàËÁÒÐÊÁ¡Ñº¨Ø´»ÃÐʧ¤ áÅФÇÒÁËÁÒ¢ͧµÑÇâÅâ¡Œâ´Â¤Ó¹Ö§¶Ö§¤ÇÒÁ ¹‹Òà¤Òþ ¹Ñº¶×Í ºÙªÒ

Air india / 5

Clear space

¾×้¹·Õ่ÃÐÂÐË‹Ò§¨Ò¡µÑÇâÅâ¡Œ¨¹¶Ö§¢Íº ¨ÐÁÕÃÐÂÐË‹Ò§ 1x«Ö่§ÃÐÂйÕ้¨Ð໚¹ ÃÐÂлÅÍ´ÀÑÂ㹡ÒùÓâÅâ¡Œä»ãªŒã¹¾×้¹·Õ่ÊÓ¤ÑÞµ‹Ò§æ

2/4x

1x

1x

Air india / 6

Minimumsiz

µÑÇÍ‹ҧ size ¢Í§âÅ⡌ᵋÅТ¹Ò´ ẋ§Í͡໚¹ ÊÕ่ ¢¹Ò´´ŒÇ¡ѹ à¾×่ÍãËŒàË็¹Ç‹ÒµÑÇâÅâ¡ŒÊÒÁÒöÁͧàË็¹ä´ŒáÁŒ¡ÃзÑ่§Å´ ¢¹Ò´Å§

Scale 100%

Scale 50%

Scale 75%

Scale 25%

Air india / 7

Basic Elements Color Policy Contents Color Policy Corporate Colors Backgrounds Incorrect version

Air india / 8

Color Policy ÊÕ·Õ่㪌ã¹âÅâ¡Œ¨Ðẋ§à»š¹ÊͧÊÕËÅÑ¡¤×Í á´§ÍÍ¡àÅ×Í´ËÁÙ ¡Ñº ÊŒÁ·Í§ ·Ñ่§ÊͧÊÕ¹Õ้¨ÐÁÕ¡ÒÃẋ§¾×้¹·Õ่¡ÒÃ㪌§Ò¹à»š¹à»Íà«็¹ ÊÕ á´§ÍÍ¡àÅ×Í´ËÁÙ ¨Ð㪌¾×้¹·Õ่»ÃÐÁÒ³ 60% ʋǹÊÕ ÊŒÁ·Í§ ¨Ð໚¹ 40% ¢Í§·Ñ่§ËÁ´

Air india Color.1 60%

Air india Color.2 40%

Pan tone 187 PC C0

M 100 Y 64

R 190 G 30 B 45

Pan tone K 33

130 PC

C 0 M 30 Y 100 K 0 R 253 G 176 B 64

Air india / 9

Corporate Colors

â·¹ÊÕ·Õ่·Ò§àÃÒ¡Ó˹´ãËŒáÅÐÊÒÁÒö¹Óä»ãªŒä´Œ ã¹âÅâ¡ŒáÍà ÍÔ¹à´Õ ¡Ñº ʶҹ·Õ่µ‹Ò§æáÅÐÃٻẺ µ‹Ò§æÀÒÂ㵌¡ÒáÓ˹´

Pan tone 187 PC C0

M 100 Y 64

Pan tone K 33

R 190 G 30 B 45

Pan tone

462 PC

130 PC

C 0 M 30 Y 100 K 0 R 253 G 176 B 64

Pan tone 486 PC

C 50 M 58 Y 100 K 45

C0

M 47 Y 41 K 0

R 94 G 89 B 20

R 247 G 156 B 136

Air india / 10

Background µÑÇÍ‹ҧ Background ·Õ่ÊÒÁÒö·Óä»ãªŒ¡ÑºâÅâ¡ŒáÍà ÍÔ¹à´ÕÂä´Œ áÅÐâ·¹ÊÕµ‹Ò§æ µÒÁ¤ÇÒÁàËÁÒÐÊÁáÅÐʶҹ·Õ่áÅФӹ֧ ¶Ö§¡ÒÃÐà·ÈÐ

Air india / 11

Incorrect versions ¢ŒÍËŒÒÁ㹡ÒÃ㪌ÊÕã¹µÑÇâÅâ¡ŒáÅп͹µ áÅÐ ¡ÒèѴÇҧͧ¤ »ÃСͺ¢Í§âÅâ¡ŒáÅп͹µ ·Õ่ËŒÒÁ à¾ÃÒÐÍÒ¨¨ÐàÊÕ¤ÇÒÁ໚¹¤Í¹à«»áÅÐàÍ¡ÀÒ¾áÅÐ ¤ÇÒÁËÁÒÂã¹µÑÇâÅâ¡ŒáÅÐÍÒ¨¨ÐäÁ‹àËÁÒÐÊÁàÇÅÒ¹Ó ä»ãªŒã¹Ê¶Ò¹·Õ่ÊÓ¤ÑÞ

ËŒÒÁ㪌¿Í¹µ ´Ó¡ÑºâÅâ¡Œà´ÔÁ

ËŒÒÁ㪌ÊÕ·Õ่¨Ñ´¨ŒÒ¹à¡Ô¹ä» ¡µÑÇÍ‹ҧ 2

ËŒÒÁäÅ‹ÊÕ GRADIENT

ËŒÒÁ Opacity logo

ËŒÒÁ㪌ÊÕ·Õ่¨Ñ´¨ŒÒ¹à¡Ô¹ä» ¡µÑÇÍ‹ҧ 3

ËŒÒÁ‹ÍâÅâ¡ŒáÅп͹µ

ËŒÒÁ¨Ñ´ÇÒ§âÅâ¡ŒµÒÁ㨪ͺ

ËŒÒÁ㪌âÅâ¡ŒÊմӡѺ¿Í¹µ à´ÔÁ

ËŒÒÁ㪌ÊÕ·Õ่¨Ñ´¨ŒÒ¹à¡Ô¹ä» ¡µÑÇÍ‹ҧ 1

Air india / 12

Basic Elements Typography

Contents Corporate Typefaces

Air india / 13

Corporate Typefaces On the other hand we denounce with righteousindignation and dislikemen who are so beguiled"At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum righteousindignation and dislike .

Myriad Pro Regular ABCDEFGHIJK LMNOPQRSTU VXYZ abcdefghijk lmnopqrstu vxyz 1 2 3 4 5 6 7 8 9 10

Bold ABCDEFGHIJK LMNOPQRSTU VXYZ abcdefghijk lmnopqrstu vxyz 1 2 3 4 5 6 7 8 9 10

CordiaUPC Regular

Blod

กขคงจฉชซฌญฎฏฐฑฒณดตถ ทธนบปผฝพฟภมยรลวศษสหฬ อฮ 1 2 3 4 5 6 7 8 9 10

กขคงจฉชซฌญฎฏฐฑฒณดตถ ทธนบปผฝพฟภมยรลวศษสหฬ อฮ 1 2 3 4 5 6 7 8 9 10

Air india / 14

Basic Elements Graphic Element

Contents Curve Graphic Line Proportion Pattern

Air india / 15

Curve Graphic ¡ÃÒ¿¿· ¨่Õ Ð¹ÓÁÒ㪤 Œ ÍסÒà Crop ºÒ§ÊÇ‹¹ ¢Í§âÅâ¡Œ áÅÐ Rotate 45 ͧÈÒ ÊÇ‹¹¢Í§ÁÁ Ø áÅТͺ¢Í§âÅâ¡áŒÅÐ ´§ÖàÍҨõ Ô ËÃÍ× Curve ¢Í§âÅâ¡Œ ÁÒ໹ š Curve Graphicã¹ÊÇ‹¹µÒ‹§æ¢Í§ Billboard . Brochure Ads . Counter

Air india / 16

Line Proportion ¡ÃÒ¿¿· ¨่Õ Ð¹ÓÁÒãªÍŒ¡ Õ ÊÇ‹¹¹§Ö ¤Í×ÊÇ‹¹ Curve áÅФÇÒÁ⤧ŒÁŢͧâÅâ¡Œ ºÒ§ÊÇ‹¹à·Ò‹¹¹ ่Ñ áµ¡ ‹ ÃÒ¿¿¡ ·ã่Õ ª¨ŒÐÍÂã‹Ù¹ÍÒÃÁ³à ´Â Õ Ç¡¹ Ñ äÁµ ‹ Ò‹§¨Ò¡¡¹ Ñ ÁÒ¡à·Ò‹äÃ

Air india / 17

Pattern

ÅÇ´ÅÒ Pattern ËÃÍ× Graphics ¹ÓÁÒ¨Ò¡ Curve ¢Í§µÇÑâÅ⡹ Œ ¹ ่Ñ àͧ à˵¼ Ø Å·¹ ่Õ Ó Curve ÁÒ·Ó໹ š ໹ š Pattern ËÃÍ× Graphics ¤Í×ÍÂÒ¡ãËÍŒÂã‹Ù¹ÍÒÃÁ³à ´Â Õ Ç¡¹ Ñ äÁµ ‹ Ò‹§ÍÍ¡ä»ÁÒ¡¢Í§ Curve áÅÐä´áŒº§‹Êµ Õ ÒÁª¹ ้Ñ ã˺ Œ á Ô Òà â´ÂÁÕ ÊÒÁ ª¹ ้Ñ ¤Í× Economy class , business , First class â´ÂÃÇÁû ٠ẺÍÒ¨äÁµ ‹ Ò‹§Í͡仨ҡ¡¹ Ñ Áҡᵨ‹Ð๹ Œ ÊÕ ·à่Õ ¡Â ่Õ Ç¢ÍŒ§ ¡º Ñ âÅâ¡Á Œ Ò㪌 áÅÐ ¤ÇÒÁËÁÒ¢ͧ Pattern¶ÒŒÁͧ´æըФÅÒŒÂ¤Å§Ö ¡º Ñ ÅÇ´ÅÒµÒÁ½Ò¼¹§Ñ ËÃÍ× âºÊ¶ ¢Í§»ÃÐà·È͹ Ô à´Â Õ

Economy class

business

First class

Air india / 18

Basic Elements Imagery and The Art Graphic

Contents History Correct imagery Incorrect Images

Air india / 19

History

à¹×่ͧ¨Ò¡»ÃÐà·ÈÍÔ¹à´ÕÂ໚¹áËÅ‹§¡Óà¹Ô´¾ÃÐÈÒʹҷÕ่ÁÕ¤ÇÒÁÊÓ¤ÑÞã¹ÃдѺÀÙÁÔÀÒ¤àÍàªÕµÐÇѹÍÍ¡à©Õ§㵌 ¤×Í ÈÒʹҾÃÒËÁ³ áÅÐ ¾Ãоط¸ÈÒÊ¹Ò ªÒÇÍÔ¹à´Õ¨֧¶×ÍÇ‹Ò¤Ãͺ¤ÃÑÇ໚¹Ê¶ÒºÑ¹·Ò§Êѧ¤Á·Õ่ÁÕ¤ÇÒÁÊÓ¤ÑÞ·Õ่ÊØ´ Ãкº¤Ãͺ¤ÃÑǢͧÍÔ¹à´ÕÂ໚¹Ãкº¤Ãͺ¤ÃÑÇËÇÁ ËÃ×ͤÃͺ¤ÃÑÇ¢¹Ò´ãËÞ‹ ÊÁҪԡ㹤Ãͺ¤ÃÑÇ»ÃСͺ´ŒÇ »Ù† Â‹Ò ¾‹Í áÁ‹ ÅÙ¡ ËÅÒ¹ áÅÐ àËŹ ÍÂًËÇÁ¡Ñ¹ÀÒÂ㹤Ãͺ¤ÃÑÇà´ÕÂÇ ¼ÙŒÍÒÇØâÊ·Õ่ÊØ´¢Í§½†ÒªÒ¨Ð໚¹ËÑÇ˹ŒÒ¤Ãͺ¤ÃÑÇ áÁŒÊѧ¤Á¢Í§ÍÔ¹à´ÕÂÂѧ¤§ÁÕ¤ÇÒÁ¹Ñº¶×ÍàÃ×่ͧÇÃóÐÍÂÙ‹ ᵋ¡็»ÃÒ¡¯äÁ‹ÁÒ¡à·‹ÒÍ´Õµ ¡ÒôÓà¹Ô¹ªÕÇÔµ¢Í§ªÒÇÍÔ¹à´Õ¨ÐÂÖ´¶×ÍÈÒʹÒ໚¹ÊÔ่§ÊÓ¤ÑÞ ¡Ç‹ÒÃŒÍÂÅÐ 79 ¢Í§»ÃЪҡùѺ¶×ÍÈÒʹÒÎÔ¹´Ù ÃŒÍÂÅÐ 15 ¹Ñº¶×ÍÈÒʹÒÍÔÊÅÒÁ ·Õ่àËÅ×ÍÃŒÍÂÅÐ 2.5 ¹Ñº¶×ÍÈÒʹҤÃÔʵ ¹Í¡¹Ñ้¹¹Ñº¶×Í ÈÒʹҾط¸Ê‹Ç¹ÁÒ¡ÍÂÙ‹ÅÒ´Ñ¡ ËÔÁÒ¨ÑÅ ÊÔ¡¢ÔÁ ÍÑÊÊÑÁ ວ¡ÍŵÐÇѹµ¡ áÅÐâÍÃÔÊÊÒ ÈÒʹҫԡ¢ ã¹ÃÑ°»˜Þ¨Òº áÅÐÈÒʹÒહã¹ÃÑ°¤ØªÃѵ áÅÐÍ×่¹ æ ÃÇÁ·Ñ้§¾Ç¡¹Ñ¡ºÇª·Õ่¹Ñº¶×͹ԡÒµ‹Ò§ æ ÍÕ¡ÁÒ¡ÁÒ ÁÕ»ÃÐÁÒ³ 400 ÈÒʹҷÑ่ÇÍÔ¹à´ÕÂ

Air india / 20

Correct Imagery

ÀÒ¾·Õ่º‹§ºÍ¡¶Ö§¤ÇÒÁ໚¹ÍÔ¹à´ÕÂËÃ×Í·Õ่à¡Õ่ÂǡѺÊÒ¡ÒúԹ¢Í§àÃÒ ·Õ่ÊÒÁÒö¹Óä»ãªŒä´ŒáÅÐÊ×่Ͷ֧¤ÇÒÁ໚¹áÍà ÍÔ¹à´ÕÂ

Air india / 21

lncorrect lmagery

ÀÒ¾·Õ่äÁ‹àËÁÒÐÊÁáÅÐäÁ‹¤ÇùÓÁÒ㪌 ã¹ÊÒ¡ÒúԹ áÅÐÍÒ¨¨Ð·ÓãËŒ¤ÇÒÁàª×่Ͷ×ͧ͢ÊÒ¡ÒúԹŴŧ áÅÐÍÒ¨¨ÐÊ×่ÍäÁ‹ä´Œ

äÁ‹¤ÇÃ㪌ÀÒ¾·Õ่Ê×่Ͷ֧¤ÇÒÁÃعáç

äÁ‹¤ÇÃ㪷Õ่´âÈ¡àÈÃŒÒáÅÐË´ËÙ‹

äÁ‹¤ÇÃ㪌ÀÒ¾·Õ่ÁÕà»ÅÇä¿ËÃ×ÍÍÐä÷Õ่Ê×่ͤÇÒÁÃعáç

Air india / 22

Stationery

Contents Card Letter Head Envelope

Air india / 23

Card ¹ÒÁºÑµÃ¢Í§áÍà ÍÔ¹à´ÕÂÁÕ¢¹Ò´ ¡ÇŒÒ§ 5*cm ÂÒÇ 9*cm ¨Ñ´¢ŒÍÁÙÅãËŒÍÂÙ‹¡Ö่§¡ÅÒ§¢Í§¹ÒÁºÑµÃ àÃÕ§ÅӴѺ¤ÇÒÁÊÓ¤ÑÞ ¢Í§µÑǹÒÁºÑµÃãËŒàËÁÒÐÊÁʋǹ¡ÃÒ¿¿ ¡ãªŒ Curve ¢Í§âÅâ¡Œ ÁҨѴÇÒ§ªÔ´¢ÍººÑµÃ·Ñ่§ «ŒÒ - ¢ÇÒ

1x

SUBTAWEE PENGKRAJANG {Graphic Designer}

1x 1x

Air india / 24

Letter Head ËÑǨ´ËÁÒ¢ͧáÍà ÍÔ¹à´Õ¨ШѴÇÒ§ã¹ÃٻẺ¡Ö่§¡ÅÒ§à¾×่Í ãËŒ´Ù¹‹Òàª×่Ͷ×Í áÅÐ àËÁÒÐÊÁ¡Ñº¤Í¹à«»áÅеÑÇâÅâ¡Œ ʋǹ¡ÃÒ¿¿ ¡àÅ‹¹µÒÁÁØÁ¢Íº¢Í§ËÑǨ´ËÁÒ¨Ѵͧ¤ »ÃСͺ «ŒÒÂáÅТÇÒ´ŒÒ¹Å‹Ò§¢Í§ËÑǨ´ËÁÒ à¾×่ÍãËŒ´ÙàÃÕº§‹ÒÂäÁ‹àÂÍÐà¡Ô¹ä» áÅдٹ‹Òàª×่Ͷ×Í

3x

3x

2x

2x

Air india / 25

Envelope «Í§¨´ËÁÒ¢ͧáÍà ÍÔ¹à´ÕÂÁÕ¢¹Ò´ ¡ÇŒÒ§ 9.5 cm ÂÒÇ 21 cm ¨Ñ´Çҧͧ¤ »ÃСͺµÑÇâÅâ¡ŒªÔ´«ŒÒ ʋǹ¢ŒÍÁÙŢͧÊÒ ¡ÒúԹÍÂÙ‹´ŒÒ¹Å‹Ò§«Í§ 㪌¡ÃÒ¿¿ ¡¢Í§µÑÇâÅâ¡Œ º¹ËÅѧ«Í§ ÁØÁÅ‹Ò§ «ŒÒ¡Ѻ¢ÇÒ ·Õ่à» ´«Í§ãªŒÊÕà´ÕÂǡѺâÅâ¡Œ

2x 2x

2x 2x

Air india / 26

Basis Elements Print Communication

Contents Print Communication Overview A4 Brochure Intlight Magazine BillBoard Poster Banner

Air india / 27

Print Communication Overview

Your palace in the sky

www.Air india.in.th

Banner

Brochvre Maharacha lnfligt Magzine

who are so beguiled"At vero eos et accusamus et iusto odio

AIR DIA At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum righteousindignation and dislike .

Your palace in the sky

Worship God

At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum righteousindignation and dislike .

Oct 10 2012-5-22 day

who are so beguiled"At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum

Poster

Brochvre

Magazine

Air india / 28

A4 Brochvre

Brochvre

Headline , Subheadline , ÃÙ»ÀÒ¾ , Body Text Logo Air India , Curve Graphic

who are so beguiled"At vero eos et accusamus et iusto odio

At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum righteousindignation and dislike .

2X www.Air india.in.th

2X

Air india / 29

Magazine

Maharacha

Headline , Subheadline , ÃÙ»ÀÒ¾ , Slogan Logo Air India , Curve Graphic

lnfligt Magzine

AIR DIA At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum righteousindignation and dislike .

Your palace in the sky

2X www.Air india.in.th

2X

Air india / 30

BillBoard

ÃÙ»ÀÒ¾ , Slogan , Logo Air India , Curve Graphic Web

Your palace in the sky www.Air india.in.th 2X

2X 2X

Air india / 31

2X

Poster

2X

Headline , Detail , ÃÙ»ÀÒ¾ Logo Air India , Curve Graphic 6 Column Grid

Worship God Oct 10 2012-5-22 day

who are so beguiled"At vero eos et accusamus et iusto odio dignissimos blanditiispraesentiumvoluptatum

www.Air india.in.th

Air india / 32

Banner 1 . ÃÙ»ÀÒ¾ 2.Slogan 3.Logo Air India 4.Curve Graphic 5.Web 6 Column Grid

Your palace in the sky

1x

www.Air india.in.th

1x

1x

1x

Air india / 33

Basis Elements Application

Contents

Web Van Shuttle Bus Uniform Napkin Airline Application

Air india / 34

Air india / 35

Air india / 36

Air india / 37

Air india / 38

Air india / 39

Thank you