Portfolio Sudhir Mor

Portfolio

Sudhir Mor

• 9632483703 • morsudhir@live.com • www.sudhirmor.com

I am a mechanical engineer turned product designer from NID. I was the main lead in setting up the Design Studio named “deLAB” for Associated Lighting Company, Noida. I have worked from designing to the production of various products.

1 Sarvajal - Public Water ATM (Solar Powerd)

2 Drinking Water Dispenser for Schools

3 StovE

4 ZOG - Bluetooth Headphone

5 Retail Space Redefined

6 Autism System Study & Intervention

7 Lighting Products Design

8 Furniture Design

9 Product Development & Manufacturing

10 LOGO & Identity Design

1.1 1

Design Brief: 1 Brief 1: To quickly design a casing for wall mounted automatic water dispensing unit.

Water Situation in India

• Limited access to clean drinking water • No hygienic source of water • Bad quality of drinking water • Non uniform distribution of water • Ground water contamination • No Domestic supply of water

Research / Existing Products / Field Visits This quick research was carried out to understand Sarvajal and their business model and how the product will help the company to move forward towards its vision.

The first initial prototype was already out in the fields to test the functionality of the product.

But due to improper casing and vandalism in the slums where it was installed, it needed a makeover. So that it could be produced with IP 56 protection, in low cost and with good durability.

Concept Sketches Various concepts were made and finally one was selected considering the ease and time of manufacturing and easy usage/installation (avoiding special tooling to be made, thereby producing it in as low cost as possible)

Full Scale Mockup In order to understand the electronics and functionality of the product, a quick wooden mockup was made and several trials were carried out on it in order to check from maintenance point of view too.

These mockups show the placement & fitting of electronics and piping required in the product.

After the trials a final metal prototype was made before going for production.

3D Model & Interface After finalization of the prototype, 3D model was created and visualized using tools like Solidworks and Keyshot.

A simple UI was created for the user to take water.

Graphics was created with Coral Draw and Photoshop.

Casing after manufacturing Final working prototype called Wall Mounted Unit (WMU) Working in various franchisees of Sarvajal in Rajasthan, Gujarat and Delhi.

The device is electronically controlled and connected to a server to keep track of the quantity and quality of water dispensed to a particular user.

User comes with a RFID card and shows in the scan area to take RO water at an affordable price of 30 Paise a Liter.

Device runs 24X7.

Refilling happens through another service.

Design Brief: 2 To Design a Drinking water dispenser for Slums of India, incorporating the technology developed by Sarvajal.

This Project was funded by Audi

1.2

Water distribution model Sarvajal uses a unique system to provide affordable RO water to all with this service.

Sarvajal ATM System Model Franchisee RO Water

RO Water

“Jal Vahan”

Sarvajal uses a unique system to provide affordable RO water to all through this service.

Water Storage ATM

Water ATM

RO Water is transported from our franchisees to the located Water ATM’s through Sarvajal Water transportation Vehicle called “Jal Vahan”.

To User

Concept Sketches

A single unit dispenser was designed which runs on solar energy and can withstand the vandalism dispensing water 24X7.

Paper Mockup & 3D Model Quick Paper Mockups were made showing the concept and then the concept was taken to 3D visualization.

Manufacturing & Production 2D Drawings were generated for fabrication.

The whole process of making a working Water ATM was supervised with selected vendors.

Working Product in Field Installed in Saudha Ghevra Slum, Near Nangloi (New Delhi)

Final Product The product is installed in more than 30 Locations in Saudha Ghevra (Delhi Slum),

in NEWS The Sarvajal story with the Water ATM product has been published in various Local and National New Papers and has been showed by BBC and CNN News channels.

Drinking Water Dispenser for Schools

Design Brief To Design a Drinking water dispenser for Indian Schools and nearby societies around schools.

2

Research Area Drinking water dispensing facilities in different schools in India were studied to provide a solution for unhygienic water supply in schools

Delhi

School selected in two locations in India

On field research Water facilities in schools were observed and the problems were identified .

• Unhygienic drinking water and improper water dispensing system.

• Uncertain water supply • Not enough water/ water taps in schools • Surrounding of the dispensing units not clean

Workshop with kids To Design a Drinking water dispenser for Slums of India, incorporating the technology developed by Sarvajal.

Drawing workshop with Riverside School kids to understand their experience and expectations from water facilities in their school.

System Model & Intervention Area

Research Summary

• Water Transportation by Vehicle is not feasible • Raw Water and Electricity is available in most of the schools • RO units and Taps don’t work because of lack of maintenance.

• RO units’ working status not monitored • Dispensing Units not designed considering ergonomics of age variation.

• No track of quality and quantity of water consumed • A lot of space is used for water facility in the schools and its not clean • Lot of money is spent by government for providing water • HighTDS and other contaminants in water • Children/many teachers thinks water cooler also purifies the water • Children want an automatic water dispenser

Ideation & Brainstorming

Concept 1

Insulated Storage Tank

Water Line to Device

Dispensing Units

Spill Container

Concept 2

Solar Panel

Storage Tank Inside

Dispenser

Spill Container

Grouted Base

Concept 3

Shade and Light Solar Panel On Top

Storage Tank Inside

Dispenser

Nozzle Spill Container Grouted Base

Concept 4 This is a remotely control RO machine which will be independent but connected only to the dispensers. The machine will have features like Chiller, Communicator, Purification Unit, storage tank etc

Solar Panel On Top

Fully Automatic RO Machine

Dispensing Area Spill Container

Indicators Secure RO Interface Box Packed RO Machine

Tap with electronic Button

Concept 5 (Sampoorna) Modular design that can be adjusted to user’s height and water container’s size

Modules in Concept 5 This easy to produce unit can be customized as per the consumer need. The height and space can be varied as per the person’s reach( for both kids and adults) and the size of the collection vessel ( 1L water bottle as well as 25 L can) School Module

Height Module

Community Module

Concept 5 Features Inclusive design facilitating use by physically challenged people

Buffer Storage inside (20L) Dispenser Module Nozzle

Height can be adjusted Spill Container Height Module

Inclusive Design

Concept Selection Crieteria

Modularity Accessibility Installation School and Society reach Aesthetics Affordability Space

Ergonomics Study Height , reach and free standing width were taken into consideration as a parameter for further detailing of the concept.

Children

Common Reach

Adult

Adult 619 (Maximum Body width relaxed)

1633

1369

900 1869

800 - 900 900

1633

1771

Form Sketches

Full scale Mock-up for User testing

Mockup

User testing (Children & Physically challenged) On a 1:1 scale dummy prototype user experience tests were done to identify the modifications needed.

Convenient in taking water Comfortable height

Comfortable height for taking water for a 5yr girl

Scanning card in reach

The device was accessible

User Testing (Adults) Experience for large amount water dispensing .

User bends a lot because: 1) To see from where the water is going to come, to fill her bottle.

Product detailing

School Side Devices

Buffer Storage tank 30L

School Boundary Plantation on School Side By using spill Water

Fron door for quick maintenance

Spill Container Assembly Community Side Devices

School Side Devices

Spill Container Community Side Devices

Interface Design

welcome please scan your card

welcome sudhir 152.50

balance

water filled

scan card here

Welcome screen Gets activated when detect a user in fron of it.

00.000

welcome sudhir

thankyou sudhir

135.50

have a healthy life

Rs

balance

Liter

water filled

22.250

Rs

Liter

press start button to begin

press stop when done

scan card here

scan card here

Screen after scanning your card Showing the available balance.

Screen while water is being dispensed Showing the water being dispensed and balance being utilized.

This screen halts for 2 sec after pressing stop

scan card here

Screenafter stopping the dispense.

Showing the thankyou note.

Sampurna Features Solar Panel on top Light for Night, will get ON through a LDR sensor

Space for Branding Display NFC/RFID

Nozzel Automatic Dispense Sensor Spill Container ON / OFF Button

Height Module

Prototype 1:3 Scale Prototype was made with actual detailing and modules to be used.

Render

3D Visialization

Final Prototype A final scaled prototype was made

Design Brief: 4 To design another version of the Water ATM which would be modular and can be assembled on site as a Skid.

Required features

Modularity Manufacturability Installation Robust Aesthetics Affordability Space

Concept & Features

Solar Panel

Storage Tank Inside

Dispenser

Spill Container

Grouted Base

3D Visualization

Product Development

Working Prototype

Design Brief To understand Indian cooking environment and design a cooking stove for small homes.

3

Indian way of cooking

We use variety of cooking methods and utensils to cook. These also vary depending on : Culture Region Belief Taste

Market & User Research To find out the products catering to the segment chosen for intervention, an intensive research was conducted through questionnaire, market survey, consumer insights and how products are being used today at homes.

Brands in the same category

Products in market

Research Findings & Key Points There is a acute need of a product which combines both the facility of Gas Stove and energy efficient Induction Cooking.

• User want an economical cooking technology • They are uncertain about energy used in electrical devices • What if electricity goes off ??

• Proper utilization of space • Unable to use “Kadai” on Induction Stove • Intuitive interface required • Quick cooking • One device that does a two things • Aesthetically better

Concept sketches Concept incorporating both the Induction and Gas stove features in a minimal way together saving kitchen space too.

Concept Render

Thermocole Mockup Form was explored in thermocole mockup before going to the 3D modeling and finalization of form. Final one was selected through feedback from users too.

1:2 Model Making

3D Product Render & Features Using Rhino, Solidworks & Keyshot

Induction top (to cook)

Temp control knob (Induction) Induction top (to keep warm) Gas Burner Auto Ignition Knob

Knob

Final Prototype

ZOG Your music companion

Design Brief To take inspiration from nature or living beings and follow the design process and create a product inspired by taken inspiration.

I chose Albatross as my inspiration

4

Form simplification The form of the Albatross is simplified till it retains only its essence in the design

Mockup and material exploration

Due to the flexibility required for the concept, various materials were explored for making the prototype. The final suggested material was Silicone with soft metal insert which will maintain the shape as it is.

3D Model

Product Prototype

Product PhotoShoot

A Design Challenge from Target India

5

Design Brief Create a design that can bring/push the items to the front. Imagine if you were to take an item or two out of the shelf in your favorite store how it could look for the next customer. Now imagine the 5000 such shelves you have to fix and get the items to the front.

If you had an opportunity to automate this – what are your thoughts? The end result has to be that all the shelves look full.

My Interpretation To design a product/system/strategy to bring/push the product in the front on the shelf in the store.

Study of Retail Stores & their display system

Quick survey of the nearby retail stores in Electronics City (Bangalore)

Key Issues • The products need to be manually shifted or filled, so require large labor force • The shelf does not looks uniform and filled, when products are taken out by consumers, thereby redusing customer experience • Lower shelf has poor visibility of product even if one pack is out • Visibility of the product reduces thereby reducing the chances of sales • It is hard to design one solution which cater to all variety of products in the store

Existing products in the market

Shelf Pusher Divider (http://www.ut-metal.com/Stories/shelfpusherdivider.html)

Spring Loads for Shelf (http://www.fullsteam.com/merchandising/spring_loads)

Ideation

Design Features Long Life / Durable / Rugged The product will be used repeatdly, so it is expected to have the above features.

Minimal Design / Subdude The main purpose is to increase sales, so the design should not overrule the Product to be sold by it, therefore it should be in background doing its function.

Automatic / Smart System

Automatization will ease the labor and if done smartly will give us data through which we can make future predictions of sales.

Minimum use of power or no power use Design should not to increase the expenses of stores so either should not use electricity or if required then to a minimum.

Silent Solution should be silent as not to make a diffrence in the user experience.

Concepts 1) Push You 2) Recoiled 3) Conveyor 4) Smart Motion 5) Rotating Balls 6) UPLIFT 7) RELOAD

Push You Guided spring push from back of the products

Concept 1

Recoiled

Concept 2

Inspired by measuring tape recoiling Mechanism

Conveyor No Electricity needed, just frictionless and lightweight rollers and belt required.

Concept 3

Smart Motion

Concept 4

The Hi-Tech and Futuristic (This also helps in day to day product sales analysis)

Rotating Balls Bearing balls making the surface frictionless.

Concept 5

UPLIFT For small volume objects like soaps/boxes/packets/chocolates/ small pulses packets etc

Principle : Equilibrium maintained between the weight of the product and the spring tension.

1) Standalone product 2) Diffrent shapes can be explored

Concept 6

RELOAD

Concept 7

For cylindrical objects that can roll

Product motion direction

Can be used in the current shelves or standalone.

Selection criteria • Feasibility • Simplicity • Usablity in current system • User experience • Applicability • Number of diffrent product can be used

Final Selected Concept

Recoiled Inspired by measuring tape recoiling

Form Exploration

Cardboard & Paper Mockup

Vedio also made for the proof of concept, Pls check (http://youtu.be/m4WBzfPylWk)

3D Model Modelled using 3D MAX, Rhino and Solidworks

Features Front Covered space for MRP/Offer Lableling

One piece silicon covered belt End Push plate incerted with the belt

Minimal Design catering pure function

Front product support is replaceble according to product requirment

Can be installed in existing shelving system with minimum modification

Product Views in stores Modled using 3D MAX, Rhino and Solidworks

Exploded View Front Product Support

Shelf

Back Support

Coil Belt (Silicon covered)

Back Cover (Body)

Shaft (Holding Coil Spring) Front Clear Lable Panel

Coil Spring

Front Cover (Body)

2D Drawings for Fabrication Drawings made using Solidworks Drawings (All Units are in mm)

2D Drawings

Autism (Swalinta) A system study and Solution

6

Design Brief

Lighting Product Design

7

Furniture Design

8

Shelfie Smart Modular Shelf for Homes

About Shelfie Shelfie is a smart coustomizable storage solution for modern homes, it can be arranged / rearranged according to user needs and is a self representation of the person & his/her life.

1

+

2

3

Basic Frame

Modules

100% Ash wood used

Easy to manufacture

Fun to Install

Coustomizable to user needs

Modular design

Long Life

Maximum Utilization of wood

Compact

Sudhir Mor | morsudhir@live.com | +919632483703

Other arragnments Using same or multiple modules, different arrangements can be made suited to users need.

Some are shown here.

Key Features Overall Dimensions Precise sliding joinery for easy assembly

Grooves on shelves for better grip

H

Lower module for keeping extra shelf modules

L More modules can be made according to need

W

L (Length) 609.6 mm (24 Inch) W (Width) 254 mm (10 Inch) H (Height) 1298 mm (51 Inch)

Shelfie

Modular Park Furniture

Module (Single Seating)

Hole Reduces weight and helps lifting

Concrete casted module

Module (Double Seating)

Module can be repeated

Product Development

9

Interface Design

Product development Process

Other Products PD for IKEA

Product development Process

LED Lighting Product for PHILIPS

Shade / Shade Print Development Shade were designed and developed from the print production to the shade components

Lamp Component Development & Production

Table Lamp Design Table lamp designs done for K-Mart

Table Lamp and Wall Light

Table Lamp Collection Client: K-Mart

LOGO & Identity Design

10

Visiting Card Design

LOGO Design Process Client Water Bull

Slected Logo

LOGO Design Client : “ I LAB ”

Visiting Card Design Client : “ Studio ADC ”

LOGO Design Client “ Delab Studio ” Logo Explorations

Visiting Card Design Final Logo

LOGO Design Logo Moods for Brand according to the occasions

Visiting Card Design Visiting Card

Thank You Contact me:

• +919632483703 • morsudhir@live.com • Electronics City, Bangaluru - 560100 • www.sudhirmor.com