BM Training - Day 4 by Ritz17

BOUTIQUE MANAGER TRAINING COURSE Day 4 8 hrs.

table of CONTENTS Netsuite: Shipment

141-

Back of House Operations: First In, First Out

142

Happy Hour

143

Set-Up

144

How-To

145-

Video

146

Same Day Shipping

147

Candy Tasting Notes

148

End of Day Recap

149

End of Day Quiz

150151 152 153

NETSUITE:

shipment Now that you’ve been trained in Operation Cube it’s time to p u t i t i n t o p r a c t i c e . M o s t S u g a r fi n a b o u t i q u e s r e c e i v e t h e i r s h i p m e n t s We d n e s d a y t h r o u g h Fr i d a y. A l l s h i p m e n t s t h a t a r e re ce i ve d in the b o ut iq ue m us t b e re c e iv e d und e r O p e r a t io n C u b e g u i d e l i n e s . Yo u r S u g a r fi n a t r a i n e r w i l l w a l k y o u t h r o u g h r e c e i v i n g y o u r fi r s t s h i p m e n t u n d e r O p e r a t i o n : C u b e .

REMEMBER TO:  Sign the packing slip  Ke e p t r a c k o f m u l t i p l e c a s e p a c k s i n b oxe s b y making notations on the packing slip  N o t e d i s c re p a n c i e s , i f t h e re a re a n y

NETSUITE:

shipment P l e a s e m a ke s u re t o f o l l o w O p e r a t i o n : C u b e w h e n re c e i v i n g s h i p m e n t i n N e t s u i t e . C o m p l e t e t h e following steps:  L o c a t e t h e Tr a n s f e r O r d e r ( T O ) l i s t i n Netsuite or;  S e a rc h f o r t h e T O #  Re c e i v e t h e T O # o r ;  C h e c k f o r M u l t i p l e Fu l fi l l m e n t s i n a Tr a n s f e r O r d e r  Re c e i v e t h e a p p ro p r i a t e T O # i f i t ’ s a m u l t i p l e f u l fi l l m e n t shipment  E n t e r a n y s h i p m e n t d i s c re p a n c i e s i n Netsuite

BACK OF HOUSE OPERATIONS

first in, first out

N o w t h a t y o u h a v e u n b oxe d t h e s h i p m e n t a n d re c e i v e d i t i n N e t s u i t e , re m e m b e r t o o r g a n i z e

y o u r b a c k ro o m

w i t h t h e n e w s h i p m e n t a c c o r d i n g t o F I F O ( Fi r s t I n , Fi r s t O u t ) , o u r p ro d u c t ro t a t i o n s y s t e m . A s p re v i o u s l y d i s c u s s e d , o u r b a c k ro o m s a re o r g a n i z e d u n d e r F I F O , t o m a ke s u re o l d e r p ro d u c t g o e s o u t t o t h e fl o o r fi r s t . Yo u c a n fi n d a l i n k t o o u r Re t a i l O p e r a t i o n s : P ro c e d u re M a n u a l s 3 . 1 2 Pro d u c t Ro t a t i o n - H E R E.

HAPPY HOUR

What is a Sugarfi na Happy Hour? Every Thursday, Sugarfi na boutiques will off er 10-15 minute tastings of candies for all guests who walk into our boutiques

Guests will get to sample 3-5 diff erent candies outside of our regular sample schedule, while learning a little about what makes each candy special and unique

Samples are accompanied with sparkling water

Why do Happy Hour? Attract a crowd when tr affi c is generally slow

You can invite previous clients to help them reconnect with the brand and your boutique

Spend more time with guests to educate them on our product in order to encourage them to purchase

HAPPY HOUR

set up

1 st Step Display your Happy Hour sign on your A-frame. The A-frame sign will list the start and end time of the Happy Hour sampling.

2 nd Step Set up a small table or tray with sparkling water, straws, and napkins for your guests.

HAPPY HOUR

set up

3 rd Step Put monthly samples in small shot glasses. Please arrange so that they are in order of the tasting.

4 th Step Merchandise all Candy Cubes ÂŽ youâ&#x20AC;&#x2122;re sampling by the cash wrap for quick access post-tasting.

HAPPY HOUR

how to

welcome & explain Welcome your guests to the Sugarfi na Happy Hour. Explain what Happy Hour is and that it takes place every Thursday at a designated time for your boutique.

educate As you go through each candy, provide facts about the candy supplied by the marketing team. When you fi nish, remind the guests that if they sign up for loyalty program theyâ&#x20AC;&#x2122;ll receive a candy gift from us every single month!

sell A client has 10 - 15 minutes to spend with you during the tasting, so encourage them to purchase the fl avors they liked or suggest similar candies not in the tasting.

HAPPY HOUR

video

Check out our full video about how to execute a successful Happy Hour featuring Ryan, our VP of Retail:

To l ea rn m o re a b o u t ta k in g yo u r in -s to re H a pp y H o u r t o th e n ex t le ve l to en g a g e e ve n fu rt h e r w it h n ei gh bo ri n g b u s i n es s es , cli ck H ERE.

SAME DAY

shipping Sugarfi na b o utiqu es o ff er same-d ay sh ip pin g fo r th e con venience o f ou r g uests. T his is a go o d reso urce to off er fo r gue sts who can not make it to the sto re to pick up their o rd ers o r need to have a gift delivered. So me b o utiqu es will o nly o ff er o n e type of same-day shipp ing , while oth er bo utiques off er a ll three. T he availability o f these serv ices depends o n y o ur b ou tique lo catio n. Yo u r Sug arfi na trainer will walk yo u th ro ug h the process fo r the service(s) yo ur bo utique o ff ers:

(TX only)

*FedEx Same-day Service delivers within a 30 mile radius

CANDY TASTING

notes

CANDY #1

C ANDY #2

Smell?

Taste?

Texture?

How would you describe the

candy to a guest?

CANDY TASTING

notes

CANDY #3

C ANDY #4

Smell?

Taste?

Texture?

How would you describe the

candy to a guest?

END OF DAY (EOD)

recap

Please complete this step only if you are working a closing shift. The End of Day recap or EOD summarizes the sales and KPI data for your Boutique Manager and District Manager along with providing a brief overview of guest interactions every night. You will be able to fi nd most of this information on Netsuite back offi ce. Please make sure to include the following information:  Actual Sales

 LY (Last Year) Sales

 Daily Goal

 LY ATV

 Stretch Goal

 LY UPT

 ATV (Average Transaction Value) WTD (Week-to-date) Goal:  UPT (Units Per Transaction)

 WTD Actual  Business Recap

Here is a good example of an EOD recap from one our East Coast boutiques.

END OF DAY

quiz

In order to complete the course for today, please log into the Tasting Room and take a quiz based on the content you just learned. To pass the course and unlock the next day of training, you must receive a score of 75% or higher. Don’t forget to mark the course completed by clicking “Mark It Done”. By doing so, you are indicating that you have received, accepted, and completed the training. Great job!