Independent Retailer 03-13

Go Back to www.IndependentRetailer.com Flip Over LED Lights : 38 | NutraFuels : 40 | Big Mouth Toys : 42 | Drink Preserver : 44

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Gifts

SPECIAL ISSUE PAGES 46 & 54

Spotting & Using Trends PAGE 78

Store Fixtures Move Merchandise PAGE 80

1988

2013

SEE IT, BUY IT, SELL IT AT ...

WHOLESALECENTRAL.com

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See Us at the ASD Show in Las Vegas, March 17–20, 2013 Las Vegas Convention Center, Lower Level Booth#’s SL-5201-SL-5208

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CALL TO ORDER TODAY! 800-340-7642 FOR VOLUME PRICE LISTINGS & UPDATES & PRICING 636-922-4467 U Email: info@stlouiswholesale.com SAME DAY SHIPPING ON ALL ORDERS BEFORE 1PM CENTRAL TIME 2 March 2013 | INDEPENDENT RETAILER

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INDEPENDENT RETAILER.com | March 2013

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INDEPENDENT

RETAILER INDEPENDENTRETAILER.com

54

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Customized and Personalized Gifts Boost Profits Today, more than ever, consumers demand products that express their individuality, and personalized merchandise is key to successful sales.

News 10 16 18 20

| A Message from the CEO | ASD Miami | GTS Wholesale Trade Expos 2013 | Asia America: The Miami Show to Go To

Shimmering New Products 34 Chic Cosmetics Sets Makeup innovator meets demand for highly pigmented and affordable beauty products with its extensive line of colors in a variety of palettes.

Credit 86 Custom Processing Solutions North American Bancard provides merchants a broad range of services, including check acceptance, wireless payments, and smart phone and tablet processing.

Product Trends 26 | Cigarette Filters Trap Tar & Nicotine 28 | Cover Me Protects Toothbrushes 32 | RC Cars Get Smart

38 40 42 44

| Shoppers Flip Over Cool LED Lights | NutraFuels Boosts Profits | Everyone Loves a Big Mouth | Drinks Don’t Sink

Gifts & Souvenirs 46 | Statement Gifts Inspire Sales 54 | Customized and Personalized Gifts Boost Profits

Apparel 60 | Socks for All Stores 62 | Latest Mad Styles

Jewelry & Accessories Marketing 78 80 82 84

| Spotting and Using Trends | Store Fixtures Move Merchandise | Win Popularity with Contests | Labeling Supplies Improve Bottom Line

65 | Sophisticated and Sexy Spring Bags 67 | Time for Watches

Closeout/Liquidation 70 | Second Glance in First Place

Company Update 88 | Self Defense Sells 89 | Light Up Sales with Flashing Rings 95 | Psychedelic Posters Rock Sales 4

March 2013 | INDEPENDENT RETAILER

76 | Product Spotlight 92 | Tradeshow Calendar Facebook.com/IndependentRetailerMagazine @indretailer

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The Name People Custom, Personalized and Novelty items!

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!

W NE

Come see us at the ASD Show March 17th to 20th! And take advantage of our Show Specials!

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W WO Personalized and Custom Lanyards

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TOP SUPPLIER OF SOCKS & OUTERWEAR EXCLUSIVE BRANDS

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March 2013 | INDEPENDENT RETAILER

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INDEPENDENT RETAILER.com | March 2013

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NEWS EZ-CARE - WRINKLE FREE - LADIES APPAREL

A Message from the CEO

They're Destined To Become BEST SELLERS In Your Store.

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These NEW COLLECTIONS Offer Endless Possibilities To Mix & Match, & Make Beautiful Coordinating Outfits.Casual Elegance and Sophistication. Everywhere you Wear it!

Dear valued reader, UĂŠ Ă€i>ĂŒĂŠ-ĂŒĂžÂ?iĂŠ>˜`ĂŠ+Ă•>Â?ÂˆĂŒĂž NEW 2013 ITEMS NOW IN STOCK!

UĂŠ ÂœÂ?ÂœĂ€ĂŠ Âœ`i`ĂŠLÞÊ >ĂŒi}ÂœĂ€ĂžĂŠ UĂŠ*Ă€i‡ ˆĂ?i`ĂŠ ĂƒĂƒÂœĂ€ĂŒÂ“iÂ˜ĂŒĂƒ vÂœĂ€ĂŠ >Ă?ÂˆÂ“Ă•Â“ĂŠ->Â?iĂƒ >˜`ĂŠ >ĂƒĂžĂŠ iĂ€VÂ…>˜`ÂˆĂƒÂˆÂ˜}t

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This year marks our 25th anniversary serving the wholesale and retail merchandise industry, and I want to thank you for choosing us to help you grow your business. It is an honor to bring you the news, business insights and, most importantly, new product information you need to succeed. Throughout the years, our motto has been to under promise and over deliver, and we’re dedicated to connecting reputable wholesalers with the most active buying audience across all venues. It is through this unwavering commitment to your success that we’ve grown, like many independents, from a family run start-up to a staff of more than 25 professionals. Each year, we print millions of copies of both monthly and annual publications, as well as manage several industry websites.

It’s been an exciting journey that began in 1987 when my father, Gene Sumner, and I bought the East Coast Merchandiser magazine, a regional monthly journal serving the flea market industry. We soon launched Western and Midwest Merchandiser magazines in order to cover the flea market and swap meet industry from coast to coast.

Within two years, we introduced Independent Retailer (formerly Cover) magazine and in 1990 my brother, Woody Sumner, came on board as publisher of that periodical. We then launched Wholesale continued on page 14

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SPECIAL WHOLESALE STARTER CASE $99.99

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>L> >Ê7 iÃ> iÊ- V ÃÊThe Best Amercian Source For Wholesale Socks

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Your #1 Source for Sensibly Priced Country Western Accessories....& More!

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March 2013 | INDEPENDENT RETAILER

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CALL FOR WHOLESALE PRICES

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NEWS A Message from the CEO continued from page 10

Central and Closeout Central, which are now the leading online resources for wholesale merchandise, and, in 1996, Ron Fisher joined our team as publisher of Web Wholesaler magazine, the publication for online wholesale buyers.

Along with the Merchandiser Group magazines, which reach over 100,000 vendors of new merchandise each year, we created and manage FleaMarketZone. com, where vendors find daily news and product information. To further support small business operators, we started the PROVENDOR Association, the only body dedicated to empowering flea marketers. This free resource offers exclusive deals and discounts, analytics and a quarterly newsletter filled with actionable intelligence.

Another milestone of which I’m extremely proud is the launch this year of GoliathFalls.com, a directory that showcases and bolsters America’s locally owned independent businesses. GoliathFalls.com is a website where merchants can list themselves for free

14

March 2013 | INDEPENDENT RETAILER

and combine forces to gain national marketing power.

Consumers use the site to discover locally owned stores, restaurants and services in hundreds of categories, and they also share reviews, which is the number one way millennials make their buying decisions today.

In addition to supporting small businesses, we are committed to employing practices that protect our environment. Last year, we were honored to receive a GreenCircle Award from the Connecticut Department of Environmental Protection. The Merchandiser Group magazines are printed on 100 percent recycled newsprint and we printed over 1,000,000 copies using recycled paper versus new, virgin-wood newsprint in 2011.

In the years ahead, Sumner Communications will continue to strive for your excellence as well as our own.

Small businesses are the backbone of both local communities and our national economy, and we are firmly focused on providing the strategic news and product information you need to enjoy a promising future.

Sincerely, Scott Sumner, CEO Sumner Communications Inc.

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InterTradeCorp.com Where you can find the BEST products, with the BEST quality, at the BEST price!

TOLL FREE: 888-595-3200

SUBSCRIBE ONLINE FOR EMAIL COUPONS

Tel: (301) 595-8999 U Fax: (301) 595-8996 Address: 10138 Bacon Drive, Beltsville, MD 20705

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NEWS ASD Miami

The trusted and affordable national health care brand for the entire family.

Strict Quality Assurance.

Private Label Programs Available.

FREE SHIPPING w/120 Case Order Consumers always comment that our products are amazing!

Stay connected to our social media for product comments and specials.

Call

SEEKING MANUFACTURERS REPS

View our full line on our website.

budpakinc.com Gregg Singer, VP greggsinger@budpakinc.com Mobile: 973-477-6265

973-477-6265 at the ASD Conference in Las Vegas March 17-20, 2013 for a personal tour of our products.

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March 2013 | INDEPENDENT RETAILER

THE PRODUCERS of ASD Trade Shows are launching a new regional show, the Miami Wholesale Expo, at the Miami Airport Convention Center, September 30 to October 2, 2013. The Miami Wholesale Expo, Nielsen Expositions’ latest venture, is a wholesale merchandise event designed to expand relationships for vendors specializing in travel/ leisure products, health and beauty, resort apparel and footwear, novelty and souvenir items, and general merchandise. The event will take place on a Monday through Wednesday cycle, to accommodate retailers who conduct a high volume of business over the weekend.

Nielsen’s flagship show, ASD Las Vegas, is the 15th largest trade show in the U.S., catering to more than 40,000 buyers and featuring 2,800 vendors. The show stages twice a year, in March and August, and attracts buyers from all 50 states and 42 countries. “With a show like ASD Las Vegas, we know why people travel all over the world to attend, because buyers and sellers can meet and do so much business together over four days. However, with the economy in a recovery period, we’re discovering that not everyone has the resources (time, money, etc.) to travel to the West Coast for four days, part of that over a weekend,” ASD sales director, John Banker explains. “The Miami Wholesale Expo is going to be a brand new resource for buyers and sellers in this region to expand their business opportunities. ■ For more information:

ASD 6255 W. Sunset Blvd., 19th Floor Los Angeles, CA 90028 Toll Free: 800-421-4511 Tel.: 323-817-2200 • Fax: 310-481-1900 Email: Online form Website: www.asdonline.com

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Come to the ASD Show in Las Vegas, March 17-20 and Stop By Booth #SU-2659 Where We Are Showing 30 NEW ITEMS! www.PromierProducts.com / 815.223.3393

INDEPENDENT RETAILER.com | March 2013

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RESALE AND retail buyers will find world-class importers, manufacturers and wholesalers of the latest fashion and fine jewelry, handbags, apparel, closeouts and accessories at eight upcoming trade shows hosted

by The Golden Triangle Show, Inc. Merchandise for sale will include fashion jewelry, priced from $1 to $100, as well as more expensive fine jewelry, says Bobby Siddiqui, CEO of the company. “Sterling silver jewelry is very popular this year, and we have a lot of importers and wholesalers that specialize in that.” Another trend stems from Pantone’s color of the year. “You’ll see more emerald and other greens selling well for spring and summer, in addition

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March 2013 | INDEPENDENT RETAILER

to a variety of other colors.” Siddiqui says he also expects handbags, scarves and apparel to be popular sellers at the shows this year.

Since 2001, Golden Triangle Show has been presenting wholesale-only expos to provide retailers regional marketplaces to explore new merchandise trends and new products.

Each show hosts between 250 and 300 exhibitors along with 6,000 to 8,000 buyers. Attendees sell both online and offline, at traditional brick and mortar shops such as jewelry stores, boutiques, gift shops and salons as well as at flea markets.

With four shows in North Carolina and four more in Florida, buyers will be introduced to different merchandise than they find at Las Vegas or New York shows, Siddiqui assures. “We need to have several shows each year so buyers can refresh their merchandise, as they are turning over product quite a bit.” Buyers get the best merchandise and the best prices, he adds, and attendees can choose to purchase goods “cash ‘n’ carry” or to receive immediate delivery. Many exhibitors typically offer show specials.

Golden Triangle Show’s Greensboro, NC, Expo features jewelry, juried better accessories, sterling silver, apparel, bead jewelry, gifts and handbags. It will be held at the Greensboro Coliseum on the following dates: • April 6-8, 2013 • August 10-12, 2013 • October 5-7, 2013 • December 7-9, 2013 Golden Triangle Show’s Florida continued on page 22

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NEWS The Bargain Outlet Wholesale www.wholesalecentral.com/thebar0001 n°x¸Ê-Â?ÂˆÂ“ĂŠ Â?>`iĂŠ Ă•Â˜ĂŒÂˆÂ˜}ĂŠ ˜ˆvi With Sheath

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,i>Â?ÂˆĂƒĂŒÂˆVĂŠ >Ă€}iĂŠ ÂœÂ?ÂœĂ€vĂ•Â?

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112 No. 7th Street, Marshall, IL. Open 10-5, Mon-Fri Orders & Showroom 217-826-6230 Email: bargainoutlet@mediacombb.netĂŠĂŠUĂŠĂŠ >ˆÂ?ˆ˜}ĂŠ ``Ă€iĂƒĂƒ\ ĂˆĂ¤nĂŠ-ÂœÂ°ĂŠĂ“Â˜`ĂŠ-ĂŒÂ°]ĂŠ >Ă€ĂƒÂ…>Â?Â?]ĂŠ ĂŠĂˆĂ“{{ÂŁĂŠ1-

The promotion that the industry is talking about IS NOW AVAILABLE FOR IMMEDIATE DELIVERY TO YOU! BENEFITS: s 9EAR 0RODUCT 3UCCESS s &REE (OUR $AY ! 7EEK !DVERTISING s 'IVES 9OUR 3TORE 4HE %DGE /VER #OMPETITION

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March 2013 | INDEPENDENT RETAILER

ASIA AMERICA: The Miami Show to Go To THE MIAMI wholesale ASIA AMERICA trade show, now in its fourth year, is being held October 1-3, 2013, at the Miami Beach Convention Center. The trade show has made history by becoming the, “show to go to,� for Caribbean, Central and South America buyers, as well as over 6,000 exporters and importers in the Miami area. More than 8,000 buyers who attended the 2012 show have done more than $50 million in business, according to exhibitors’ estimates.

ASIA AMERICA has been producing trade shows in Miami for more than 25 years, and with unparalleled expertise in the markets, knows what exhibitors want. ASIA AMERICA has direct contacts with over 2,000 associations, chambers of commerce, merchants associations, major retailers, importers and distributors from 43 countries in the Caribbean and Latin America.

ASIA AMERICA advertises in 60 international newspapers, and sends out 250,000 direct mailers and 100,000 monthly emails to potential buyers, and team members travel to these countries, making personal and group presentations. In each country, ASIA AMERICA representatives speak to buyers in their native languages continued on page 22

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L & V CREATIONS

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L&V Creations is one of the leading manufacturer's and suppliers of wholesale aromatherapy gift items and the ORIGINAL creators of the Plug In Night Lite Aroma Lamps!

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NEWS ASIA AMERICA: The Miami Show to Go To

GTS Wholesale Trade Expos 2013

continued from page 20

continued from page 18

and understand their buying habits.

The Miami Wholesale ASIA AMERICA trade show links buyers, retailers, importers, resellers, e-tailers, master distributors, catalogers, wholesalers, distributors and resort merchandisers. It is a powerful sales tool for exhibitors that sell general merchandise, housewares, toys, beauty and style, souvenirs & gifts, consumer electronics, cellular, garments, apparel and much more. Importantly, buyers come to Miami not to buy just one product, but to fill their stores with a multitude of new and innovative products. In addition, buyers from the east coast find it easier to travel to Miami than to Las Vegas, and buyers from the south have begun registering as attendees as well. ASIA AMERICA has an unmatched 90 percent buyer retention rate.

If you plan to exhibit or attend the trade show, contact ASIA AMERICA with the size booth you need and it can recommend the best available spaces. Booth discounts are available until March 31. For more information, contact Michael Finocchiario, president of the ASIA AMERICA Trade Show, at info@acsshow.org or at 305-262-3200, or visit ASIA AMERICA’s website, www.asiaamericatradeshow.com, to learn more or to register for the show. ■

22

March 2013 | INDEPENDENT RETAILER

Expo, featuring jewelry and apparel, attracts buyers from around the globe.

It will be held at Osceola Heritage Park Exhibition Hall in Kissimmee, FL, on the following dates: • March 23-25, 2013 • June 22-24, 2013 • September 14-16, 2013 • November 9-11, 2013

For more information:

THE GOLDEN TRIANGLE SHOW, INC. P.O. Box 4163, Alpharetta, GA 30023 Tel.: 770-410-9771 Fax: 866-807-0808 Email: bobby@gtshows.com Website: www.gtshows.com

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INDEPENDENT RETAILER.com | March 2013

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March 2013 | INDEPENDENT RETAILER

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COUNTRY CLUB PRODUCTS EGYPTIAN COMFORT

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PRODUCT TRENDS Cigarette Filters Trap Tar and Nicotine A GROWING interest in healthy living is leading many smokers to consider less harmful smoking alternatives, and NICSTOP cigarette filters are in line with this trend. NICSTOP targets tar, which is the most destructive component in tobacco smoking, as well as nicotine, which promotes cigarette addiction. Clear plastic NICSTOP filters trap up to 90 percent of these two chemicals without changing the cigarette’s flavor, says Adam Bidav, president of the company. “The product sells well to customers who are having difficulty trying to quit smoking as well as to people who aren’t trying to quit but simply want to cut down on the amount of tar and nicotine entering their bodies.”

The NICSTOP filter attaches to any standard size cigarette, and slim and super-slim versions of the

product will be available later this year. Reusable up to six times, the clear plastic filter lets users see the tar collecting inside so they know when to discard it. NICSTOP CS uses five-hole filters, Bidav explains, “because, according to our research, this allows smokers to satisfy their cigarette cravings while the product filters out a higher level of nicotine and tar than other products on the market.” NICSTOP also cuts down on unsightly dental tar stains.

To view the full lab report detailing the differences between traditional smoking and smoking with a NICSTOP filter, as well as numerous user testimonials, visit the company’s website.

NICSTOP filters, which sell in packs of 30, perform well in a variety of retail settings, including convenience continued on page 30

PREMIUM CIGARETTE FILTERS !

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Repeat Sales – High Margins!

1-855-NICSTOP www.NicStopFilters.com 26

March 2013 | INDEPENDENT RETAILER

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INDEPENDENT RETAILER.com | March 2013

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PRODUCT TRENDS Cover Me Protects Toothbrushes FLUSHING A toilet sends bacteria eight feet into the air before it begins to settle on nearby surfaces, according to research by Charles Gerba, a professor of microbiology at the University of Arizona in Tucson. When Cindy Martin, co-owner of Cynita, Inc., learned of this, her mind raced to the toothbrushes that lay exposed on her bathroom countertop. Consumers are demonstrating an increasing interest in health and disease prevention, and Martin fell in line with the trend. Experienced with custom products, she worked with a designer to develop a lightweight, economical solution to the germy issue, and the Cover Me toothbrush protector is the result.

Cover Me, a tall dome that fits over most standard size toothbrush holders, protects brushes from sink splashes, hairspray, room deodorizer and restroom germs. Each cover features a curved

28

March 2013 | INDEPENDENT RETAILER

bottom to allow for enough airflow to prevent mold from forming when toothbrushes are damp and to help quicken drying time. The product, packaged in a clear box for easy shelf display, is made from clear plastic, so as not to hide customers’ existing toothbrush holders, but Martin and her business partner, Anita Greger, already have plans to introduce translucent colored versions. The Cynita team hopes to offer customization options, such as printing corporate logos on the product so that it can be marketed to dental and orthodontist offices. “In my home, we use the Cover Me toothbrush protector to shield our own toothbrushes,” Martin says.

“Over a two week time span, it’s shocking to see how much residue has accumulated on top of the cover. That layer of filth would have ended up on my family’s toothbrushes, were it continued on page 30

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INDEPENDENT RETAILER.com | March 2013

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PRODUCT TRENDS Cigarette Filters Trap Tar and Nicotine

Cover Me Protects Toothbrushes

continued from page 26

continued from page 28 not for this product.”

“Promotional products and ones that can be customized sell well at small and medium sized establishments, which can include any type of vendor or retailer,” Martin points out. “The bottom line is that consumers want products that are affordable, uncomplicated and helpful in providing easy solutions to everyday problems.” Cover Me toothbrush protectors wholesale for $2.49 apiece and retail for $5.99. The company has a 50 piece minimum order. ■

stores, smoke shops and bargain stores. Suggested retail is $2.99 to $4.49 per pack, and wholesale pricing is available by contacting NICSTOP or, to registered buyers, on the company’s website. The minimum order is one master case of 720 packs, which is delivered in 36 attractive red and blue counter displays, each of which holds 20 packs. “We are willing to work with first time customers who want to order less than the minimum amount,” Bidav offers, “because listening to customers is our top priority.” ■

CYNITA, INC.

NICSTOP FILTERS

4116 Mt. Carmel Tobasco Rd. Cincinnati, OH 45255 Toll Free: 888-580-6086 Tel.: 513-943-7769 • Fax: 513-943-9101 Email: info@toothbrushprotectors.com or cindy.martin@fuse.net Website: www.toothbrushprotectors.com

41 Watchtung Plaza, Suite 387 Montclair, NJ 07042 Toll Free: 855-642-7867 Email: Online form Website: www.nicstopfilters.com

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March 2013 | INDEPENDENT RETAILER

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NEW SUMMER TOYS TRUCKLOADS ONLY

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PRODUCT TRENDS RC Cars Get Smart EMIRIMAGE CORPORATION’S hottest product welds technology and speed in one of the most mobile friendly toys on the market. The firm specializes in slick remote control racecars, boats and helicopters, with none as sought after as the Inteliracer RC Car. “The biggest trend I’ve seen is that toys are continuing to move toward smartphone and tablet compatibility,” Eduardo Perl, president of the company, comments. “Children want the same experience with their toys as they have with their mobile devices. In the case of the Inteliracer, users are given the best of both worlds.”

The Inteliracer’s internal mechanics are geared for optimal performance and agility. “This particular racecar operates on a 2.4 gigahertz capacity, meaning users experience less interference when playing with the toy,” Perl points out. Controlled by an app,

which can be downloaded for free, driving the racecar requires no additional remotes. The user simply pulls out a smartphone or tablet, turns on the mobile device and the Inteliracer, and proceeds to satisfy his or her need for speed.

The screen will display a racetrack and allow the user to steer the car by tilting the device to the left or right.

This motion sensitive technology is a new feature to Emirimage’s app operated cars, modeled after a Wii game. “It’s a unique function,” notes Perl. “We are sure it will be pleasing to our retailers and to their customers.”

In addition to its intricate programming, the racecar is wired with LED light strips along its underside, giving it a look similar to the high-end cars seen in the blockbuster hit, “The Fast and the Furious.” Other continued on page 36

LICENSED T-SHIRTS Rock, Reggae, Novelty & More! Stickers, Patches & Flags Too!

T-Shirts are available by the piece ($100 minimum) or in money-saving pre-pack assortments.

100 SUPERHERO TEES FOR $399 Characters Include Batman, Superman, Green Lantern, Wonder Woman and More

THIS MONTH’S SPECIALS! 100 ASSORTED 100 ASSORTED METAL BAND LEGENDS TEES FOR $399 TEES FOR $399 Artists include The Doors, Led Zeppelin, Johnny Cash, Grateful Dead and more

Artists include Metallica, Slayer, Iron Maiden, Avenged 7X and more.

For more info check out our website catalog, with over 4,000 photos!

BACKSTAGE FASHION 32

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WE ARE THE DIRECT IMPORTER! Visit Our Online Catalog ~ Items Change Frequently www.CTSwholesaleSunglasses.com TOLL FREE: nää Ç È Î{nÈÊUÊxäÎ ÎÈ{ Î{nÈ NEW!

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PRODUCT TRENDS Chic Shimmering Cosmetics Sets SHANY COSMETICS produces high quality, affordable nail polish, eye shadow, face powder and lipstick sets, as well as makeup cases, bags, and its newest addition, hair accessories. Marketing to makeup professionals since 2005, the company now offers cosmetics for retail to consumer sales as well. “We put several products into one package, and as a result, consumers save money and get a lot of color and brushes,” says Payam Pourmehr, company owner. “There is a huge demand for makeup that is highly pigmented and affordable, and we mix multiple colors in our palettes and have multiple palettes.” SHANY Cosmetics starts with basic product formulations and enhances them. “We use mineral oil instead of chemicals in 90 percent of our eye shadows,” Pourmehr stresses. “This turned out to be a very good decision because it makes the pigment shimmery and powdery, it’s a makeup artist’s dream.”

For summer, warm and neutral colors will be big.

“Usually, hot pinks, bright reds and yellows are popular for warmer weather, but this year it will be more about

OVER 2,000 ITEMS AVAILABLE! HOT ITEM!

neutral colors,” Pourmehr shares. SHANY Cosmetics’ three latest sets are Summerly, for everyday use, Ocean, for evening clubbing and late nights, and Neutral.

“Neutral can be used as eye shadow, face bronzer, face powder and blush,” Pourmehr points out. The company also is introducing a third palette of nail polishes.

To determine which colors it will combine into sets, the company works with fashion professionals, such as Pourmehr’s wife, Shany, a licensed makeup artist who developed the initial product line and after whom the company is named. “We ask a team of about 10 people to gather colors and brushes, and at the end of the day, we have the set picked and ready to send to production.”

Palettes contain from three to 180 colors. Retail prices for sets of 70 to 100 colors generally are $15 to $20, and wholesale is about half of retail. SHANY Cosmetics’ ecommerce site is for consumers and can be used by retailers for informational purposes. The continued on page 36

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PRODUCT TRENDS RC Cars Get Smart

Chic Shimmering Cosmetics Sets

continued from page 32

continued from page 34

external details include streamlined fenders and a compact design, both of which mimic those of a life size racecar. The Inteliracer is available in violet, white, red, yellow, blue and silver, each with decal embellishments that resemble the sponsor logos on professional racers’ vehicles. Each model is finished with a rear spoiler and rims polished to a chromelike finish. The racecar can be seen in all available colors at the company’s website, where the Inteliracer is listed as product number TOU-2412. Wholesale price is $21.95, with suggested retail pricing from $59 to $89. The product must be ordered by the box, which contains 24 pieces. â–

$2,000 minimum order has been suspended for independent retailers, and while the company is in talks with Macy’s to sell a private label line for the 2013 holiday season, Pourmehr says he prefers to distribute through smaller shops. “We are looking for high quality end retailers that offer great service to represent our brand.� The company accepts wholesale orders by phone, email and fax, and it has a 45-day “no questions asked� return policy. SHANY Cosmetics is introducing product displays this month.

Nearly 100 percent of the company’s makeup brushes are made with natural hair, Pourmehr adds. Still, he stresses, the company is a member of PETA, People for the Ethical Treatment of Animals, and is against animal cruelty. “We have a social responsibility and we ask our suppliers to provide certification as to where they buy their materials.â€? â–

EMIRIMAGE CORPORATION

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March 2013 | INDEPENDENT RETAILER

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NEW PRODUCTS

Shoppers Flip Over Cool LED Lights PROMIER PRODUCTS is a leading supplier of bright, high quality, affordable LED flashlights that provide cool light and use less energy than old-fashioned flashlights. “LED lighting is up to 80 percent more efficient than a traditional incandescent bulb,” says Cody Grandadam, president and co-owner of the company. Promier Products’ latest innovation is a 36 LED flip light, which Grandadam developed to be small enough to fit in a pocket, purse, toolbox or glove box, while powerful enough to light up a large area. The patent-pending product can be used in many different ways, Grandadam shares.

“There is a clip on the back of the light so you can attach it to your pocket, and it also has a magnet so you can stick it on a refrigerator. The product is six inches long and 1.5 inches wide, and opens to almost a foot so it can be placed on a table to use as a desk lamp. Mechanics put it on the tire well or shine it on a car engine, and it can be used as an outdoor deck light. It’s the perfect light for anyone in any situation.”

Promier’s 36 LED flip light wholesales for $5 and retails for $9.99. A point of purchase display holds 16 pieces, and shipping is free with the purchase of one case of six displays. The product case is seven inches wide and has a window on the side so customers can sample the light and see its many features. “Space in

stores is limited and expensive, and retailers are looking for products that will appeal to everyone. This product does,” Grandadam points out.

To meet the burgeoning interest in LED lights, the company recently opened an office in China, where it works on product design, and expanded its Peru, IL, warehouse to 200,000 square feet. In addition, the company hired an international sales manager, Cal Garcia to support expanding sales in both Puerto Rico and Mexico.

“We’re trying to make everyone’s lives a little brighter,” Grandadam notes. “Everybody needs light, and in Puerto Rico they didn’t even have LED lights, just the old style bulbs.” Promier Products also are available in the Philippines and in Canada, as well as in the continental U.S. Furthermore, the company is launching a new, interactive wholesale website early this year which will have 3D product images. Online purchases will be eligible for free shipping with minimum quantity orders.

Promier Products will be exhibiting at the ASD Show in Las Vegas, being held March 17-20. Visit the company at booth #SU2659, and mention Independent Retailer magazine to receive a free LED flip light. ■

For more information:

Promier Products 304 5th Street Peru, IL 61301 Tel.: 815-223-5877 Fax: 866-587-8503 Email: sales@promierproducts.com Website: www.promierproducts.com

38

March 2013 | INDEPENDENT RETAILER

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NEW PRODUCTS

NutraFuels Boosts Profits NUTRAFUELS, A line of oral sprays that supplies nutrients to the body, is unlike other energy supplements and remedies on the market. With a background in sports nutrition and fitness spanning 25 years, NutraFuels’ CEO Edgar Ward worked to develop a line of supplements that would be both efficient and effective. “We worked with a research and development team to learn about the effectiveness of this oral spray delivery system, and we were very impressed,” says Ward.

NutraFuels held its official launch early this year and is taking wholesale orders now. Retailers can choose from four formulas: Energize, containing vitamin B-12 for caffeine free energy; Sleep, with melatonin, GABA and valerian root; NRGX, a caffeine based energy supplement; and Body Slim, with raspberry ketone, an appetite suppressant made popular after being praised on Dr. Oz. Later this year, NutraFuels plans to add more formulas, including one to help boost the immunity system.

NutraFuels allows nutrients to be absorbed without passing through the digestive system, and research shows the product’s absorption rate is 98 percent. In addition, NutraFuels takes effect quickly without the side effects some consumers experience after taking a vitamin pill or drinking an energy beverage. “The spray application also allows users to control their own dosage, because it’s non-aerosol,” says Jimmy Varga, national sales manager. “In addition, customers receive

40

March 2013 | INDEPENDENT RETAILER

several doses in a single purchase. It’s a strong selling point.” All sprays are sugar free and considered safe for diabetics, and contain none of the fillers or waxes used in many vitamin pills.

NutraFuels wholesales for $1.70 per quarter-ounce unit, which supplies eight to 10 doses, and retails for $2.99. The company offers a variety of rebate and retailer programs designed to drive sales, and free displays are available upon request. Each display coordinates with the formula it holds and states the retail price, and three sides of the displays feature brief product descriptions. Ideas about how to sell the product, including a sales video, television commercial and radio clip, are found on NutraFuels’ wholesale website. “We also offer in-store and event promotions to engage both our retail partners and consumers,” Ward adds. “With our consumer advertising strategy, we can assure our retail partners’ success and profits.” ■

For more information:

NutraFuels, Inc. 624 Six Flags Drive, Suite 203 Arlington, TX 76011 Toll Free: 888-418-0783 Fax: 866-941-4620 Email: sales@nutrafuelswhls.com Website: www.nutrafuelswhls.com

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INDEPENDENT RETAILER.com | March 2013

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NEW PRODUCTS

Everyone Loves a Big Mouth BIG MOUTH Toys lets anyone express his inner imp with its exclusive line of high quality novelty items.

Company owner and head prankster, Steve Wampold, launched Big Mouth Toys in 2001 with a line of fake parking tickets, fake winning lottery tickets and funny bumper stickers. “I was working in corporate America, and I was always a little entrepreneurial and always a prankster,” Wampold recalls. “I started a small Internet company, filling orders from my basement at night while I was working full time.” After just a year, Wampold’s products were so well received he was able to work exclusively on his passion for pranks, and today has 11 employees.

“Unlike many other novelty and gift companies, we don’t take commodity goods in China,” Wampold points out. “We design and create everything ourselves.”

Wampold combines unique, quirky gifts with his savvy business sense of what will sell, and introduces 30 to 50 new creations each year. Big Mouth Toys’ most successful item ever, new within the last year, is its red party cup can cooler. “It’s great for tailgating and colleges,” Wampold notes. The item wholesales for $5 and retails for $9.99.

The company’s most famous product and its number two seller is the toilet mug. “Mugs are great gifts because they are fun and functional, and they are the right price point, usually selling for $10 to $20,” Wampold shares. “I thought a toilet mug would be funny. It defines us as a company because we’re into potty humor.” Surprisingly, because of the toilet tank, it took nearly two years to develop the mug to make it drinkable. “I paid a lot of attention to detail to perfect 42

March 2013 | INDEPENDENT RETAILER

the product,” Wampold points out. As the mug has been featured on Jay Leno, as well as on countless other TV shows, Wampold’s precision appears to have paid off. The toilet bowl mug wholesales for $7.50 and retails for $15 to $20.

In 2012, Big Mouth Toys bought Design Sense, a company well known for its milestone gifts. Wampold says his goal in buying the company was to introduce his line to Design Sense’s brick and mortar customers, as well as to update that company’s products with his own, cheeky spin. The minimum order is $50 and the company will break cases. Having started direct to consumer himself, Wampold knows all too well the frustration of trying to buy from companies with high minimum orders. “We’re all about the small business. We cater to mom and pop stores, and you can buy as little as one piece of any item.”

Colorful point of sale packaging is available.

Big Mouth Toys will be exhibiting at the ASD show, being held March 17-20 in Las Vegas, at booth SL1501.

The company’s show special is a 10 percent discount for customers who pay by credit card. ■

For more information:

Big Mouth Toys 1 Hartford Square West, Suite 1-118 Hartford, CT 06106 Tel: 800-592-0293 • Fax: 800-717-8963 Email: Online form Website: www.bigmouthtoys.com

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Visit Us At The Las Vegas ASD Show March 17-20, 2013 Booth# G-524 & G525

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NEW PRODUCTS

Drinks Don’t Sink THE DRINK Preserver for cups keeps beverages floating within arm’s reach when consumers are lounging in the swimming pool or hot tub. The idea came to owner, Brett Klisch, 12 years ago while he lazed in a pool, and the product launched at the New York International Gift Fair in January. Klisch anticipates it will be a hot seller on retailers’ summer display racks. “Passersby noticed the product at the gift fair because it was so different,” explains Klisch. “We demonstrate it using a tub of water and find that it’s an effective way to capture shoppers’ attention.”

The Drink Preserver is made of hard, hollow vinyl that withstands sunlight and harsh pool chemicals. It holds most 12 to 16-ounce beverage cups, and stays afloat regardless of how much liquid is in the cup.

“Water bottles, sports bottles and plastic wine glasses without stems all work well in the product,” Klisch notes. The preserver is wide enough to prevent tipping and narrow enough to keep the cup from slipping into the pool. Its orange and white exterior, complete with a faux rope, resembles a real life preserver, and it is safe for use in a hot tub as long as the beverage container itself can withstand the heat.

Klisch has also created a variation of the original Drink Preserver for holding a beverage can. The can version is made of smooth black vinyl with a fishnet beverage pocket for added security. Slightly smaller in size than the original cup preserver, the can preserver also works with little cups. A miniature version of the Drink Preserver for tea light candles also will be available this year. “Those make an excellent favor for pool parties,” Klisch adds. The tiny toy will be sold in packs of four or six.

Drink Preservers are packaged in bright blue containers that can hang on a peg or be stacked in a carton display, which is available with the minimum purchase of 12 pieces. “The product sells itself to anyone who has ever attempted to enjoy a beverage in the pool, but the bright colors on our displays help get it in customers’ hands first,” he points out. The Drink Preserver wholesales for $5.50 and retail for $10.99. ■ For more information:

Brooklyn Creative League c/o Drink Preservers LLC 540 President St., Third Floor Brooklyn, NY 11215 Tel.: 201-220-7116 Email: brett@drinkpreservers.com Website: www.drinkpreservers.com

44

March 2013 | INDEPENDENT RETAILER

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Gifts & Souvenirs Statement Gifts Inspire Sales

by Gloria Mellinger

BOLD GRAPHICS, loud colors and strong patterns, along with glitter, green and a bit of whimsy, are the hallmark of popular gift items this season. Big hits include products with inspirational messaging and artisan crafted badges, buttons and wallets. One innovative wholesaler creating merchandise with meaning is Kerusso Apparel & Gifts. “We take things that are trending now, like glitter, coffee, flip-flops and zebra prints, and we develop fun products and phrases to go with them,� explains Lorri Carter, VP of Creative Development at Kerusso. The company recently introduced Cherished Girl, a line of humorous tees and coordinating accessories.

Cherished Girl tee shirts have amusing sayings on the back and a little decoration on the front, and are based on a look that began in college sororities in the South, Carter explains. The company, which carries Christian and inspirational products, launched its Cherished Girl line in September 2012 with bright,

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bold tees that tout 12 witty sayings. About fun and friendship, the shirts proclaim such mottos as, “Come As You Are, Flip Flops and All,� and, “I’ve Got Glitter in My Veins and Jesus in My Heart.� “We conducted focus groups with women of all ages,� Carter continues, “and we found that not only do women want to buy multiples of the shirts, they are popular year round. Women want clothing that is about more than just decoration.�

MSRP for a Cherished Girl tee shirt is generally $15.99 to $19.99, and wholesale prices vary, depending on volume and sales program. In addition to tee shirts, the Cherished Girl line comprises complementary iPhone covers, tumblers, refrigerator magnets, luggage tags, nail files, baseball caps and more. Wholesale prices range from $1 to $12 per accessory. To help merchants make a statement with Cherished Girl, the company has created a bright pink, five-foot tall lighthouse display system. On a rotating base, the unit has cubbies

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for folded tee shirts as well as areas to display the graphics and sayings. The stand is designed so the gift accessories can be hung on its sides. The Cherished Girl display, with merchandise, wholesales for $1,750 to $2,000, and the products included with the system retail for around $4,000.

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ORDER ONLINE TODAY! Kerusso is celebrating its 25th year in business, and to mark the event the company has published a book based on its tag line, “Change Your Shirt.

Change the World!” “It’s a neat little book,” Carter remarks, “and features 25 devotions from bestselling artists and authors, including Max Lucado, Michelle Duggar and Stephen Baldwin. Interspersed with these are the history of how Kerusso came to be, and stories of people who wear our shirts. Some are really touching.” Proceeds from the book, which retails for $14.99, go to Compassion International, a child sponsorship organization.

Inspirational products account for continued on page 48

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Gifts & Souvenirs Statement Gifts Inspire Sales continued from page 47

more than $4 billion in annual retail sales, and 77 percent of Americans identify themselves as Christian. As a result, Christian products are popular with secular retail shops and consumers alike. “Our shirts have messages of hope and love,� Carter stresses, “and when you wear one of them, you have opportunities to share these affirming messages with other people.�

Like tee shirts, badges and magnets that share original messaging are also big sellers this year, and The New York International Gift Fair (NYIGF) hosted an array of suppliers of this merchandise in January. Badge Bomb, for example, exhibited an attractive and colorful display of pins, including “I Love Coffee� and “I Buy Local.� One of the company’s newest boxes of buttons is “Say What,� designed by Seltzer, which puts forth such sayings as “Mind of My Own� and “I Don’t Try. It Just Happens.� The “Tree Hugger� collection, another new line designed by Suzy Ultman, includes the artist’s playful renditions of several plants and animals, some with sentiments such as “Peace,� “Hug� and “Sweet.�

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Gifts & Souvenirs Statement Gifts Inspire Sales continued from page 48

friendly gifts continue to gain popularity, and wallets introduced at the NYIGF follow this trend as well, along with consumers’ attraction to wild prints and bright colors. Tyvek artists wallets from Paperwallet are thin, expandable, tear-resistant, water proof and long lasting. “A few of us in the company were running around Europe connecting with different artists,” recalls Gilli Cherrin, product designer. “There’s so much creativity in public spaces there, from graffiti to event flyers, but there was no real way for artists to pay their rent through that sort of project. We wanted to create a platform for artists to get their names out.”

The firm produces wallets made of a recyclable plastic material, with two credit card slots, two business card flaps, two side pockets and a cash compartment. They are offered in bright solid hues such as yellow, green, red, pink, purple and blue, as well as bold abstract patterns, and a collection of unique concrete designs that make a statement in anyone’s pocket or purse. “Each wallet is made in very limited runs, and we prefer to work with

independent bouPAPERWALLET tiques and stores 16 Longview Ave., Valley Stream, NY 11581 that can showcase Tel.: 516-874-4475 this kind of work,” Email: Online form Website: www.paperwallet.com Cherrin continues.

“Project designers spread the word about their pieces, which helps drive people to stores to buy the wallets. The customer response has been incredible. They love how each wallet is kitted with an artist card, and a lot of our designs are already selling out.” Available in two sizes, cardholder and full size, the wallets retail for $14.95 and $19.95. Paperwallet is now taking applications for its affiliate program, whereby stores make 15 percent of each wallet sold.

Today’s gift consumer wants to make a personal statement, whether it is through an inspirational message on a tee shirt, original artwork on a button, or buying environmentally friendly products. Retailers who capitalize on buyers’ passion for bright colors, animal prints and original designs, along with their desire to be eco-friendly, are sure to please their customers and become a little more green themselves. ■

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Gifts & Souvenirs Customized & Personalized Gifts Boost Profits WHETHER SHOPPING for apparel or sneakers, buyers seek out products that are tailored to their needs.

Personalized shirts and iPhone cases are two of the most searched for products on Google, and a growing number of manufacturers are offering the option to modify existing products online. For independent retailers looking to increase sales, customized merchandise is one way to boost profits.

Joe Pirrucello, general manager of The Name People, shares his insights on why these types of products are such hot sellers. â&#x20AC;&#x153;Consumers are drawn to things they can connect with,â&#x20AC;? he explains, â&#x20AC;&#x153;and the first thing many people connect with is their name. When customers see a product with their name on it, they establish an immediate

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relationship with that item.â&#x20AC;? Based in Portland, ME, The Name People is currently focusing on personalized pens and lanyard key chains, offering 384 names and sayings in both English and Spanish, in a rainbow of colors. When ordering, retailers receive three pieces of each name or saying. The same selection of names and sayings is also available for all other inventory items, which may be either embroidered or custom printed. â&#x20AC;&#x153;Products such as these have proven to be recession proof,â&#x20AC;?

Pirrucello points out.

The average retail price for The Name Peopleâ&#x20AC;&#x2122;s products is $1.99, with wholesale pricing available upon request and no minimum order.

The firm also carries several types of displays. Special deals and discounts are often available, and for the

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ASD show in Las Vegas, The Name People is offering a deal on personalized ribbons, priced at $1 each.

The company will be exhibiting at booth SL1113.

“We like to refer to our personalized products as having ‘the best brand on the market,’“ comments Ross Johns, director of sales and marketing at LaserGifts, a souvenir and novelty company. Most of LaserGifts’ products are wooden, with custom laser engravings, and this year the company ventured into 3D lenticular designs. These images are similar to holograms in that they appear to move, but are clearer and brighter than typical hologram stickers. LaserGifts is looking into carrying more 3D lenticular products in the future.

One of its most successful products to date is its solar powered key ring.

“We have many requests for these, with a lenticular image of a tourist destination on one side, and the name of the consumer flashing on the other,” says Johns. “Those do particularly well in souvenir shops.”

LaserGifts’ multipurpose tool, available in several sizes and finishes, is making strong sales this year, as well. The tool features a knife, nail file and small pair of scissors that continued on page 56

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Gifts & Souvenirs Personalized Gifts continued from page 55

LASERGIFTS

fold together when not in use.

The wholesale price is $1.04, and retail can be three times cost. The minimum order is $150 for this product, and price breaks begin at $250. The display is free with an order of 144 personalized pieces, which wholesale for $.90 to $1.50, and retail for $4.99.

The challenge in selling name products is getting as many varieties as possible in front of customers, and LaserGifts offers customized displays. “We have a patent pending on one of the hook sets we offer,” Johns reveals. “We feel that it’s an outstanding merchandising product.” LaserGifts items retail for $5.99 to $12.99, and wholesale for $1.60 and up. The minimum order is $150 on most items, with a few exceptions noted on the 7HOLESALE $ISTRIBUTORS OF 2ECLOSEABLE 0OLY "AGS Clear 2 mil

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P.O. Box 10035, Prescott, AZ 86304 Toll free: 888-674-6612 Tel.: 928-776-4430 • Fax: 888-670-0950 Email: Online form Website: www.lasernation.com

company’s website. LaserGifts guarantees sales on some of its personalized products. After an average of 90 days, if customers haven’t sold a set merchandise quota, the firm will make up the difference of the product and display costs. With personalized products, however, this backup plan is rarely necessary.

For a closer look at the merchandise, retailers can find LaserGifts at a number of trade shows throughout the year.

Another desirable personalized item this year is jewelry, and Monster Trendz has built up a selection of pieces to meet this need. Rather than approach continued on page 58

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Gifts & Souvenirs Customized Gifts

MONSTER TRENDZ INC.

continued from page 56

One Washington Street #5017, 5th Floor Dover, NH 03820 Toll free: 866-365-6425 Fax: 603-617-2846 Email: sales@monstertrendz.com Website: www.monstertrendz.com

personalized gifts by starting with names and looking for compatible products, Monster Trendz CEO, Matt Huusko, uses his background in unique jewelry to determine how to personalize the items he already knows sell successfully. “Our hand painted name drop jewelry and key chains, especially, have been selling very quickly,” reveals Huusko. These items feature the name of any location, along with a floral or animal design painted on a piece of coconut shell, which is then beaded onto a macramé band.

Monster Trendz offers 192 names to choose from, plus 16 “wild cards” for parents and other relations.

The products also are available with an “I heart” theme that can be ordered for any name or place.

“Personalized items tend to have a high turnover,

and the displays often need frequent restocking,” Huusko points out. “Because of this, we’ve created completely custom displays with labels for each name on its corresponding peg.” For its name drop bracelets, Monster Trendz has a custom countertop display that holds 36 bracelets. The display is available for free with an order of 300 personalized pieces, which range from $.90 to $1.50, and can retail for $4.99.

Customization options are key to selling nearly any item, and gifts and souvenirs are no exception. As consumers continue to tailor products, retail sales will reflect this trend. ■

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APPAREL Socks For All Stores SOCKS GALORE launched in 1989 as a family business, and has grown into one of the largest importers and wholesalers of socks in the Midwest. The company carries a full line of hosiery, including tights, trouser and dress socks, pantyhose, diabetic socks for men and women, athletic socks and licensed Disney character socks, as well as underwear, flip-flops, work gloves and basic apparel. Stocking a variety of this high margin, attention-grabbing merchandise helps to improve a retailerâ&#x20AC;&#x2122;s bottom line. â&#x20AC;&#x153;People like fun designs, and even if they donâ&#x20AC;&#x2122;t need socks, if they see something they like and the price is right, theyâ&#x20AC;&#x2122;ll buy it,â&#x20AC;? says Chris Toma, owner of Socks Galore. â&#x20AC;&#x153;For spring, the no show socks will be popular.

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colors will also be hot.â&#x20AC;? Toma stresses that socks are an impulse buy, and they sell well in all stores, including clothing, grocery, discount, hardware, greeting card and flower, as well as mall kiosks.

In addition, gardening gloves sell well in the spring, Toma notes. â&#x20AC;&#x153;We have a full line of working gardening gloves that wholesale for $.39 to $.75, and retail for $2 to $5.â&#x20AC;? â&#x20AC;&#x153;Variety gets the purchase, but quality builds customer loyalty,â&#x20AC;? Toma adds. â&#x20AC;&#x153;We are dedicated to delivering customers the very best quality, prices and service. If we donâ&#x20AC;&#x2122;t hear from one of our customers every 45 to 60 days, we reach out either by phone or email and make them aware of what we will have in stock for the upcoming season. Weâ&#x20AC;&#x2122;ll also send a list of closeout shipments, which they will be able to access on

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There is no minimum order, and bulk discounts are available when customers order by the larger case.

For point of purchase displays, the company offers a box and a metal rack. These are especially useful to make the products visible in retail settings where customers arenâ&#x20AC;&#x2122;t going in with the intent to buy socks, Toma points out.

Socks Galore will be exhibiting at booth SU2524 at the ASD Show in Las Vegas, March 17-20. Show specials will include baseball fitted caps in spring colors such as lime green, sky blue and pink, which will wholesale at ASD for $.39, and can retail for $3 to $5. In addition, the company will be selling Disney character 3, 4 and 6-packs of socks (a Kmart buyback) for $1 each, with a retail price of $6.99 printed on the packages. â&#x2013;

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APPAREL Latest Mad Styles VIBRANT, FLOWING and feminine clothing and accessories are in style this season, according to Dimple Mahajan, CEO of Mad Styles, a new clothing and accessory online wholesale shop. Mad Styles accommodates a variety of price points, selling both high end and affordable lines of long and short sleeve tops, halters and tanks, jeans and leggings, dresses, belts, jewelry and scarves. Mahajan also owns the wholesale website, Treasures & Treasures, which offers an extensive line of handbags, as well as accessories including jewelry.

“I’ve been in the wholesale fashion business for more than 20 years, and I’m experienced at spotting and selling trendy merchandise,” Mahajan shares. “We launched Mad Styles to expand our collection of jewelry, and we added a large line of fashion forward apparel.

Right now, it’s all about bold prints and bright solids, and scarves are really popular.” Tops that resemble scarves with asymmetrical hems, rhinestone appliqués and sheer racer backs are also selling well, and come in neutral, turquoise and red backgrounds with black patterning. Mad Styles’ affordable clothing generally wholesales for $8 to $15, and its better line wholesales for up to $20.

People are accessorizing their outfits with more jewelry this year, and bracelets of all kinds are hot sellers, Mahajan adds.

“The chunky statement bracelets and necklaces are trending.” Mad Styles has a huge assortment of statement necklaces, made of various materials such as metal, beads and stones, available in brilliant colors and continued on page 64

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We also carry Magic Wrap, Sarongs, Handkerchief Dresses, Pancho Tops - all in Regular and Plus Size.

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APPAREL Latest Mad Styles continued from page 62

bold shapes. They generally wholesale for $5 to $6. “Our high end jewelry is selling really well because many people like the quality, and with the economy, some people prefer the more affordable jewelry. We like to give our customers a choice, so they can cater to their buyers.”

Retailers can register online and log in to get specific wholesale pricing, and retail is at least two times wholesale, Mahajan notes. “We want our new products to sell, just like the handbags we’ve been doing for 20 years. Our prices are very reasonable, and we offer plenty of discounts.” Mad Styles’ minimum order is $100, and the company offers discounts of three to seven percent, based on order dollar amount. Ground service shipping is free within the continental U.S. on

orders over $200. For retailers who want to see Mad Styles’ and Treasures & Treasures’ merchandise up close, Mahajan invites them to visit her 5,000 square foot showroom in Atlanta, GA. “We’re in the wholesale district in Atlanta, and we always know what is the latest fashion,” she points out.

“We’ve been there since 1999.” ■ MAD STYLES, LLC / TREASURES & TREASURES Americasmart, 250 Spring St., Suite 7W 376B-377, Atlanta, GA 30303 Tel.: 770-623-1299 • Fax: 770-623-6011 Email: Online form Website: www.wholesalejewelryclothes.com

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Jewelry & Accessories Sophisticated and Sexy Spring Bags ALIZ INTERNATIONAL Inc. designs, imports and manufactures fashion handbags, luggage, leather goods and accessories. Established in 1991 in Orlando, FL, the company delivers products that offer exciting images, colors and patterns, as well as functionality and high quality. Aliz Internationalâ&#x20AC;&#x2122;s team of inhouse designers travels the world to reveal the latest looks, and works closely with its factory to select the finest materials and hardware for its goods. â&#x20AC;&#x153;We pride ourselves on staying ahead of the trends, to bring our customers the most fashion forward merchandise in the industry,â&#x20AC;? says Rosanna Tran, VP of the company.

Alizâ&#x20AC;&#x2122;s licensed products, such as Betty Boop,

Elvis Presley, Bettie Page, I Love Lucy and Marilyn Monroe images are available in a variety of totes, clutches, hobos, satchels, messengers, brief cases and wallets. Merchandise is available in a range of materials, including genuine leather, suede and vintage velvet, as well as in a variety of patterns, such as exotic animal prints.

New arrivals this spring include licensed celebrity icon image bags featuring Audrey Hepburn and Marilyn Monroe. â&#x20AC;&#x153;With the success of our Elvis Presley, I Love Lucy and Betty Boop handbags, customers are asking us to create more celebrity image bags, to complete their continued on page 66

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Jewelry & Accessories Sophisticated and Sexy Spring Bags continued from page 65

Hollywood line,” Tran remarks. Along with an artist’s rendition of the beloved movie star, the Hepburn bag shares the film title, “Breakfast at Tiffany’s,” and the Monroe bag, along with an image of the blond beauty, says “Forever Beautiful.” Each line offers several styles including a cross body messenger bag, a large shopping tote, a sophisticated clutch, a wallet and several handbags in various sizes. Wholesale prices are $8 to $18, and retail prices are $20 to $60. The Hepburn and Monroe bags, made of synthetic leather and polyester, are available in classic black and white print as well as in vibrant colors. “The black and white collection is a must-have for spring and summer,” Tran points out.

Travel bags are also expected to be popular for spring and summer. Aliz’s “Blingalicious” three-piece set of Crown printed luggage, available in black, purple and pink, is one example of a strong seller. The spinner set, which wholesales for $139 and retails for $299.99, is made of lightweight polycarbonate and includes large,

8815 NW 33rd Street, #130 . Miami, FL 33172, USA Tel.: 305/591-3065 . Fax: 305/599-1301 . Toll Free: 800/327-0032 Email: email@sunico.com . Website: www.sunico.com

66

March 2013 | INDEPENDENT RETAILER

medium and small upright bags. Aliz International has been selling quality bags and luggage for more than 20 years and keeps its proverbial finger on the pulse of trends and its customers. “Our team has worked together for many years and we are dedicated to our loyal customers,” Tran shares. “We stay in close contact with them to make sure they are satisfied with our workmanship and our service.”

Orders generally ship within 24 hours, and custom orders, drop ship and a variety of sample packs are available. Wholesale distributors receive special quantity pricing. The minimum order is $200, and customers can mix and match any of Aliz’s products, allowing them to keep their product lines fresh and diverse for maximum sales. To learn more about Aliz International, visit the company at the ASD show in Las Vegas, being held March 17-20, at booth A1737. ■ ALIZ INTERNATIONAL INC. 11136 Satellite Blvd., Orlando, FL 32837 Toll Free: 888-BUY-ALIZ (888-289-2541) Tel.: 407-438-8816 • Fax: 407-438-0122 Email: info@alizhandbags.com • Website: www.alizbags.com

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Time for Watches FLASHY, DETAILED watches rank high with consumers this year, as many people wear them to make fashion statements, as well as to keep track of time. “People will change their watches based on their activities or outfits on any given day,” points out Natalio Saks, owner of Watchmania. The most sought after watches add a waterproof splash of color to the wearer’s ensemble, or offer the look of a luxury Swiss timepiece at a fraction of the cost, Saks explains.

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Watchmania’s Mambo line offers playful face designs complemented by colorful bands. Face numbers generally follow a 12, three, six and nine format, either as words or bold numerals. Retailers with tween and teen customers may see more demand for the three most colorful designs in the Mambo collection, items MA11, MA12 and MA4. Each watch features a silicone continued on page 68

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Jewelry & Accessories Time for Watches continued from page 67

wristband and a black stainless steel face case. For customers who prefer statement colors, the Twister line offers bright bands like those in the steel Mambo collection, but also features matching silicone face casing for a chunky neon look. Animal print faces are also an option.

Color dominates men’s accessories this year, and watches are no exception. Orange and yellow are popular picks, and Watchmania incorporates both into its Aviator collection. Designed to resemble compasses, Aviators are available with black or white silicone bands and gray, orange, black or white faces with orange or yellow markings. Watchmania’s Gran Turismo line also delivers a pop of color, and is available in black or white, with bright red, yellow or blue details. The Marine line blends the color options of Gran Turismo watches with the style of the Aviator into 14 combinations of red, blue, orange, white, black and gray.

Most of Watchmania’s products are water resistant to 50 meters. “We use scratch resistant crystal faces for all of our products,” Saks notes. “We also use nylon rather than plastic bands, because nylon offers increased durability and flexibility. The dial, luminescent marks, bezels and steel components of every watch receive a great deal of care during manufacturing to deliver the best possible quality.” The average wholesale price for a Watchmania piece is $28, and there is no minimum order. Suggested retail is two to three times wholesale, and bulk discounts are available. Watches worn as fashion accessories are gaining popularity with consumers this season. Retailers who, like Watchmania, answer to this prominent trend can increase sales and profits. ■ WATCHMANIA 36 NE 1st Street, Suite 734, Miami, FL 33132 Tel.: 866-280-7312 Email: info@watchmania.us • Website: www.watchmania.us

6 à ÌÊÕÃÊ>ÌÊÌ iÊ - Ê- ÜÊUÊ >ÃÊ6i}>ÃÊ Û°Ê ÌÀ° >ÀV Ê£ÇÌ ÓäÌ ÊUÊ- ÕÌ Ê > ]Ê Ì Ê - £ÓäÈ än

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March 2013 | INDEPENDENT RETAILER

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INDEPENDENT RETAILER.com | March 2013

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Closeout/Liquidation Second Glance in First Place SECOND GLANCE Resale Shop, owned by Tom chandise to retailers.” Second Glance sells to a variety and Melissa Jenkins, is one of the largest privately of retail customers including flea market vendors, eBay owned resale businesses in Detroit, MI. The com- shop operators and independent storeowners. pany initially attracted customers as a consignment Closeouts and liquidations arrive on a weekly shop and soon found that basis, and each load can some of its best consigninclude apparel, houseers were also interested wares, sporting goods in liquidations, according or nonperishable grocerto Tom Jenkins. In 2004 ies. Liquidation lots sell the company developed extremely well in Second contracts with retailGlance’s brick and mortar stores, and among ers and liquidators and began selling bulk merretailers, Jenkins notes Tom Jenkins, Second Glance Resale Shop chandise. More recently, that mixed pallets are Second Glance Resale the most popular pick.

Shop opened a second retail location in Eastpointe, “Those pallets are sold exactly as we receive them MI. “We still receive more product than we can sell in from the supplying store,” he adds. “We don’t cherry our stores,” comments Jenkins, “so we offer that mercontinued on page 74

“For retailers looking to jumpstart their businesses, loads from our major retail suppliers are the best bet.”

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Liquidation.com DIRECT Pallets and truckloads of product from big box retailers, warehouse clubs and major department stores

Refurb . Returns . Overstock . Shelf Pulls Call us at 877-303-8742 to speak with a sales representative.

Online at: direct.liquidation.com.

Acer Computers

Brand Name Apparel Home Depot Truckloads Pallets and truckloads available for nationwide shipping or local pick-up

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Closeout/Liquidation Second Glance in First Place continued from page 70 pick anything, though we will occasionally bundle specific items, such as clothing or household goods, for separate sale.” Retailers can buy boxes of one type of item for as low as $95, or purchase pallets for $500 to $1,000. “For retailers looking to jumpstart their businesses and excite customers with fresh merchandise, loads from our major retail suppliers are the best bet,” Jenkins shares.

Second Glance Resale Shop manages a few operations in addition to its closeout business.

Consignments, in particular, continue propelling business. “This component of our business diversifies the merchandise that shoppers find in our stores, and ensures that there is always something new or one of a kind available,” Jenkins continues. “It keeps foot traffic high.” In addition, Second Glance runs an eBay store for items ranging from automotive goods to infant clothing. In addition, retailers who purchase pallets or truckloads from Second Glance Resale Shop may use its eBay store as a guide for suggested retail pricing on

74

March 2013 | INDEPENDENT RETAILER

individual goods.

“We go into every year trying to make at least one big step for our business,” Jenkins reveals. “We have been talking with another large retail supplier to establish an additional contract, and we hope to open a third brick and mortar location in the future.” With closeout contracts in place, two retail stores running smoothly and a solid strategy for 2013, Second Glance Resale Shop is on the path to continued growth. ■ SECOND GLANCE RESALE SHOP, LLC 18859 E. 9 Mile Rd., Eastpointe, MI 48021 Tel.: 586-298-6817 Email: sales@secondglanceresale.com Website: www.secondglanceresaleshop.com

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REGULAR MENTHOL GRAPE

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Booth: SL 1501

INDEPENDENT

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RETAILER

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BIG MOUTH TOYS We design, create and manufacture an outrageous line of products. High quality novelty items.

800-592-0293 www.NicStopFilters.com Booth: SL 2901

DUKE IMPORTS, INC. Importers and wholesalers of high quality, low price merchandise for the retail sales industry we pride ourselves in being your wholesale source of Regal Comfortâ&#x201E;˘ Brand.

260-665-1100 www.DukeImports.com Booth: SL 1003

SJT ENTERPRISES CLEAR SMOKE, LLC Electronic cigarettes and more... The New redesigned Clear Smoke Disposable Cigarette.

228-324-3173 www.eclearsmoke.com

AMERICAN DISTRIBUTION CO. iPhone Bling Cases. Compatible with iPhone 4/4S. Your Direct Import / Manufacturing Source!

251-661-0378 www.AmericanDistributionCompany.net Booth: SL 4225

ORIENTAL APPAREL INC.

FANTUS PAPER Boxed Greeting Card Assortments: Birthday, Get Well, Sympathy, Bible Verse, Friendship, Anniversary & Ethnic Assortments 800-621-8823 www.Fantuspaper.com

Importer and Wholesaler for all kind of Popcorn, Coin, Mini Pleat, Crush, Sequin Shirts and accessories.

888-799-9989 www.wholesalecentral.com/orientalapparel

Booth: SU 2656

Bone Shaped Car Magnets. You see them on cars all over, now YOU can sell these too! 2" x 7".

Nearly 500 breeds, sayings, and teams!

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PROMIER PRODUCTS 27 LED Work Light with stand. Two Tier Display!

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NOVELTY GIFT COMPANY NUBANI TRADING COMPANY Your One Stop Shop for Regular, Overstocks, & Closeout Candy. We sell: Bulk, Seasonal, Rebags, Bars, & Food.

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76

Quickly becoming the #1 gift source across the country. Dedicated to bringing the best service, competitive pricing, and packaging that POPS! Our product is key to growing your bottom line!

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HUAFU INTERNATIONAL TRADING CORP. Fashion handbags & purses.

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Booth: SL 5311

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KERUSSO NICSTOP FILTERS NICSTOP® cigarette filters trap up to 90% of the tar and nicotine in cigarettes without changing it's taste. We simply call it “Less Tar & Nicotine – Same Taste” 1-855-NICSTOP www.NicStopFilters.com

10 shirt styles plus merchandise.

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ST LOUIS WHOLESALE The largest NFL Wholesaler in the States!

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Booth: SL 1113

Z’S SILVER We supply fashion jewelry to wholesalers and retailers nationwide. We carry Bangle Bracelets in Gold filled, CZ, Silver & more, Earrings, Necklaces, Bead Bracelets and Rosaries.

407-617-3258 www.zsilverinc.com

SOCKS GALORE We Are a Manufacturer & Importer Carrying Full Line of Hats, Scarfs & Gloves.

248-556-4778 www.SocksGaloreWS.com

Booth: SL 2655

THE NAME PEOPLE Custom, Personalized and Novelty Items.

207-878-1313 www.thenamepeopleusa.com Booth: G 2103

GALLANT GREETING HERITAGE AMERICA Vivid, full color thermometers and more.

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Discover How Gallant Greetings Can Improve Your In-Store Traffic and Deliver a Smile on Your Customer's Face. Greeting Cards as low as 40¢! That’s a 500% Profit!

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NUTRAFUELS Fuels Your Life. Not just another energy shot...

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INTERNATIONAL WATCHES Fashion Watches – Exclusive Designs 866-280-7312 www.WatchMania.us Booth: SL 2148

HABIB IMPORTS INC. Specializing in wholesale swords, knives, sporting goods, general merchandise, smoking accessories, closeouts and adult entertainment products.

800-530-2976 www.habibwholesale.com

FUNKY TOWN, LLC. We design, manufacture and distribute high quality wholesale accessories, home decor, textiles, impulse items, gift items and apparel.

330-439-0090 www.FunkyTownLLC.com

INDEPENDENT RETAILER.com | March 2013

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MARKETING Spotting and Using Trends

By Joanna Bradshaw

ONE OF the most important elements for any independent retailerâ&#x20AC;&#x2122;s success is developing his or her competitive edge, and there are many ways of doing this. In addition to ambience, categories of merchandise, customer service and value added services, the main key is the merchandise you sell.

While there are a number of ways to set your merchandise apart from your competitors,â&#x20AC;&#x2122; one of the most effective ways is by being aware of current trends, utilizing them appropriately and capitalizing on the ones that will enhance your store and product line.

There is, of course, a difference between a trend and a fad. The Pet Rock of 1975 is perhaps the best example of a fad, while natural products are a current trend and have been for some time, retailers want to capitalize

on both trends and fads. Fads are easy to spot, as they become obvious quickly, can mean lots of business overnight and can disappear almost as rapidly, leaving substantial markdowns behind. They should therefore be watched very carefully. Trends emerge, and die, more slowly than fads, so they can reap large rewards and be a much safer investment.

As a shopkeeper, you have to decide just how trendy you want your store to be. Barneyâ&#x20AC;&#x2122;s and Urban Outfitters, for example, always want to be on the cutting edge, while Macyâ&#x20AC;&#x2122;s for many years wanted to be on the trend when it was cresting. Some stores, those primarily price-driven, are most comfortable with goods that are at the bottom of the trend curve. continued on page 85

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As a shopkeeper, you have to decide just how trendy you want your store to be.

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Ă&#x20AC;iĂ&#x192;Ă&#x192;Ă&#x160; iÂ?Ă&#x152;Ă&#x160;Â&#x203A;Ă&#x201C;äĂ&#x201C;Ă&#x2C6;Â&#x2021;äĂ&#x201C;Ă&#x160;UĂ&#x160;$6.75

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Starting at $6.00 Call for Bulk Pricing

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6 à ÌÊ1ÃÊ ÌÊ/ iÊ >ÃÊ6i}>ÃÊ - Ê- ÜÊUÊ >ÀV 棂 Óä]ÊÓä£ÎÊÊUÊ >ÃÊ6i}>ÃÊ Ûi Ì Ê i ÌiÀ - ÕÌ Ê > ]Ê1««iÀÊ iÛi ÊUÊ Ì ½ÃÊ-1£äääÊ Ê-1£ä£ÈÊEÊ-1££££Ê Ê-1£££n

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MARKETING Store Fixtures Move Merchandise RETAILERS SETTING up shop, or looking to upgrade merchandise presentation, enhance security or embrace the newest means of handling cash, need look no further than Specialty Store Services, a company that has been helping small business owners meet their retail supply needs since 1987. “Whether it’s a convenience store or a cell phone shop, we have everything businesses need to sell their merchandise, except for the products themselves,” says Eric Weinstein, owner of the company. “People can order online or they can call us.

Some people prefer to speak to our friendly staff and get their advice and knowledge. We have a call center with more than 100 years of collective experience, and we know what retailers need. If a customer sends us a floor plan of the space, we’ll do the layout and we’ll recommend fixtures.”

Specialty Store Services carries a wide selection of wholesale fixtures including grids, glass and acrylic showcases, and gondola displays. “We have our own

Glass Pipes Metal Pipes Grinders Hookahs

B.W. Novelty Inc.

proprietary brand of gondola shelving displays called Ultima, and we sell them for one third less than brand name gondolas sold in the U.S.,” Weinstein points out.

“We didn’t skimp on the quality, but we made our brand more affordable for the independent retailer.”

Ultima gondola shelving can be configured into many different displays to meet any merchandising need.

It is easy to assemble with built in levelers and snap together parts, and features high tensile steel uprights.

Ultima, available in various heights, comes in almond and black. Multiple units can be connected end-to-end, and pricing starts at $139.99.

In addition, Specialty Store Services sells four-way, two-way and round garment racks; a complete line of mannequins and fashion forms; hundreds of video store supplies including retail DVD displays, disc repair systems, DVD storage cases, DVD security labels, gumball machines and theatre sized boxed candy; continued on page 87

Phone: 713-278-7677 www.wholesalecentral.com/unishow

336 Christine Drive, San Pablo, CA 94806

Email: biwin166@gmail.com

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Ask for discount on big orders.

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LabelCo

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888-253-2999

INDEPENDENT RETAILER.com | March 2013

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MARKETING Win Popularity with Contests “THE FIRST person to comment on this post will receive a discount on the loaf of their choice,” Jeff Dorrian, “The Soap Guy,” posted recently on his Facebook page.

More than 40 comments later, tardy responders were out of luck, but the boisterous chatter surrounding Dorrian’s soap persisted. Supply and demand are critical to strong sales figures, and Dorrian uses social tactics to sway the demand in his favor. For retailers considering hosting Facebook contests, here are a few points to consider.

Facebook contests involve minimal risk on the part of the business and can be created in-house. They also improve the appearance of a business’s page because highlighting a post gives the page an appearance comparable to a magazine spread, increasing visual appeal.

One factor in a consumer’s decision to participate in a contest is the amount of personal information he or she must disclose. Privacy and security can be areas of concern in contests that require a mailing address or phone number. The Soap Guy’s Facebook contests rarely require more than “liking” or sharing a post. The

company gains access to participants’ profile information without appearing intrusive.

Once you publish a contest post, follow through and deliver the prize, and you’ll receive a gift in return. Past winners of The Soap Guy’s contests, for example, have left comments attesting to their joy when the soap arrived and praising the quality of the product. Social contests mobilize your business without the work of commissioning a separate site. By being on Facebook, your company is visible to the 604 million Facebook members who access the network on a mobile phone. By offering contests, you can increase the level of activity on your page, build your fan base and leverage the power of existing customers to help promote your business. ■ THE SOAP GUY 717 Sheridan Ave., Michigan City, IN 46360 Toll Free: 866-556-9138 • Tel.: 312-320-5862 Email: soaporders99@gmail.com • Website: www.thesoapguy.com Facebook: www.facebook.com/TheSoapGuyOfficial

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www.thesoapguy.com

Phone: 312-320-5862 / Email: soaporders99@gmail.com

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INDEPENDENT RETAILER.com | March 2013

83

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MARKETING Labeling Supplies Improve Bottom Line LABELS AND store supplies are fundamental to operating a brick and mortar shop, and business owners need to be diligent about finding the right sources.

Labelco owner, Rick Weisenfeld, has been selling labels and store supplies for more than 25 years, and works with buyers to fit the right products to their individual needs. “We sell labels and barcoding solutions for retailers, from the old pricing guns to the newest technology in RFID and barcoding.” In addition to labeling software and labels, the company sells printers, baskets and tagging guns, along with custom labels.

“We take retailers from thought to completion, assisting along the way until everything is up and running in their stores,” Weisenfeld points out.

Not only does the company have a wide selection of products, Labelco is committed to offering the lowest prices around, Weisenfeld stresses. ”It goes right to the bottom line. When retailers save money on this

type of product, it goes right into their pockets. I have incredibly low wholesale prices because my overhead is so low, and I offer free shipping on everything I sell. The price you see is the price you pay.” There is no minimum order and items sell for as low as $6 with free shipping.

Retailers are invited to order online or by phone.

“We specialize in customer service and making sure our customers are happy,” Weisenfeld notes.

“Everything we sell is 100 percent guaranteed. If for any reason a customer is unhappy, they can return their purchase. I stand behind everything I sell.” ■ LABELCO Toll Free: 888-253-2999 Email: labelcousa@yahoo.com Website: www.labelcousa.com

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March 2013 | INDEPENDENT RETAILER

10X 5 Pcs Fuze Cartomizers

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Click the Wholesale Inquiries tab on the left to see our catalog!

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Spotting and Using Trends

Get all of your leather needs at Tanner Leather / "1- -Ă&#x160; " Ă&#x160; / -Ă&#x160; "/Ă&#x160; -/

continued from page 78

While any are appropriate for an independent retailer, you have the decided edge in at least one area, emerging trends, since your smaller size allows you to move much more quickly than the big guys.

Trends are all around and there are many places to find them. One of the most obvious places is the media: newspapers, magazines and trade journals. Next to The New York Times, USA Today is an excellent resource, and focuses on trends that are on the upward point of the trend curve and appeal to the larger population. The Wall Street Journal focuses on those at the beginning of the trend curve, appealing to the higher economic customer. Popular magazines, like Time and Newsweek, contain articles of general interest and report on broader lifestyle and business trends, while professional and trade magazines concentrate on specific businesses and their trends. Read the complete article online at www.IndependentRetailer.com. â&#x2013; About the author: Joanna â&#x20AC;&#x153;Jodyâ&#x20AC;? Bradshaw served as a senior merchandising executive in Bloomingdaleâ&#x20AC;&#x2122;s, Macyâ&#x20AC;&#x2122;s, Simmons, and Abraham & Straus. Later she co-founded HĂ&#x2DC;ME Ltd., served as GMM, SVP for Dansk International, and was president of two Tiffany specialty chains, Conranâ&#x20AC;&#x2122;s Habitat and Workbench, before starting her own consulting firm. The authorâ&#x20AC;&#x2122;s first book, Jody, chronicles her more than 45-year career and her second book, Be a Millionaire Shopkeeper, utilizes her vast retail experience to help the independent retailer level the playing field with the big guys. It reveals the tricks of the trade that increase sales and profitability.

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COMPANY PROFILE Custom Credit Processing Solutions NORTH AMERICAN Bancard is a full service credit card processing company that tailors its services to business owners across all industries. Launched in 1992, the firm now provides credit card processing capabilities to more than 150,000 merchants, with a staff of well over 700 full time employees available to assist customers at all times. “We are truly here to help every merchant who currently takes credit cards or who wishes to do so in the future,” states Brian Roth, manager of the company’s wholesale division.

North American Bancard provides merchants a broad range of services, including check acceptance, wireless payments, and smart phone and tablet processing. “One prevalent merchant service we offer is the cash advance,” says Roth. North American delivers cash advances of up to $250,000 as an alternative to conventional business loans. The amount is based on an applicant’s credit card receivables.

Retailers can use North American Bancard’s services to accept all major credit cards, including

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March 2013 | INDEPENDENT RETAILER

American Express, Discover, VISA and MasterCard, as well as gift cards and electronic checks. “They also receive comprehensive industry reporting packages to help them keep track of sales, inventory and customer data,” Roth continues. “We have a no set up fee and we offer many options. The best thing to do is to visit us at www.nynab.com or call our sales department at 866-481-4604 to review all of programs.”

To get retailers started, North American supplies the hardware to put its services into action.

“Our free credit card terminals are one of our most popular perks,” Roth points out. “We offer the latest credit card terminals and the most advanced software technology has to offer, combined with payment solutions designed to fit any business need.” Retailers can choose from several specialized credit card machines, as North American Bancard offers all types of payment terminals, including those with phone line, high speed, wireless and smartphone/tablet capabilities.

Roth points out, “Our smartphone/tablet processing

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MARKETING Store Fixtures Move Merchandise

will work with Apple, Android and Blackberry products.â&#x20AC;? The companyâ&#x20AC;&#x2122;s mobile payment system delivers email receipts, tracks inventory and keeps customersâ&#x20AC;&#x2122; personal data secure. All North American Bancard products equip retailers with flexible payment plans and speedy card authorizations, and technical support is available around the clock. â&#x20AC;&#x153;The best way for a merchant to navigate our different options is by enlisting the help of our sales department,â&#x20AC;? Roth stresses. â&#x20AC;&#x153;Working one on one with a representative will help you determine what your needs are, and what the best solution is for your individual business.â&#x20AC;? North American Bancard also offers to meet or beat any competitive rate quote retailers receive. â&#x2013;

continued from page 80

a selection of cash handling products including currency and coin counters, counterfeit money detectors, cash drop boxes, store safes and cash registers, as well as easy to install DVR based video security systems; and a variety of wooden and plastic hangers for adultâ&#x20AC;&#x2122;s and childrenâ&#x20AC;&#x2122;s pants, jackets, lingerie and swimsuits.

Along with Specialty Store Servicesâ&#x20AC;&#x2122; large selection of store supplies, the company assures fast delivery, the lowest prices and 100 percent satisfaction. â&#x20AC;&#x153;We attribute our long time success to our service. We pride ourselves on giving the best customer service in the industry.â&#x20AC;? â&#x2013; SPECIALTY STORE SERVICES

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Toll Free: 866-481-4604 Website: www.nynab.com

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COMPANY UPDATE Self Defense Sells WHEN A police department receives an emergency call, the average response time is between nine and 13 minutes, according to the New York City Mayor’s management report. In more rural or suburban areas, this time can be even longer. Robert Lewis learned, after 35 years in law enforcement, that this amount of time can mean life or death for victims. Now, as owner of Steve’s Police and Security Supply LLC, he supplies civilians and retailers with self-defense products including pepper sprays and stun guns, plus other miscellaneous defense items. “Our best sellers right now are the stun guns,” Lewis says. “Pepper sprays are right behind them.” The company stocks a variety of brands, but Kimber Pepper Blasters by Kimber Firearms are the most sought after.

The key to selling pepper sprays is to match the user with a product they will actually carry. “Fathers often come looking for the most sophisticated spray or Taser on the market, but their daughters want the zebra

printed or pink pepper spray because of how it looks,” Lewis explains. “The reality is that even if you get the best pepper spray in the world, it’s useless unless you carry it with you.” By pointing this out to end consumers, retailers can improve customer satisfaction and boost sales. Steve’s Police and Security Supply carries a range of pepper sprays in pink, blue and black containers for this reason. Gel pepper sprays, a new formula so potent that police officers aren’t allowed to carry them, also are available in pink or black containers. “That spray has an absolutely terrible burn, even if a criminal has a tolerance to cayenne, the effective ingredient,” Lewis reveals. The company carries gel sprays from Mace and Sabre. Most pepper spray models can be attached to a key chain so that they are always on hand, and a few models come packaged in a carrying case similar to that used for lipstick. Pepper sprays retail for $6 to $59, and retailers can contact Lewis directly for continued on page 90

Louis Valentin Sunglasses

HUGE SELECTION OF DESIGNER READING GLASSES NO MINIMUM ORDER

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March 2013 | INDEPENDENT RETAILER

NO MINIMUM ORDER

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Light Up Sales with Flashing Rings FLASHING PANDA wholesales an extensive line of light up LED novelties, including clear barware and ice cubes, party favors and toys, key chain flashlights, party jewelry and more. The company recently expanded its light up raver ring selection with several of the most popular new styles, including finger beams, three styles of flashing jelly rings, a flat top â&#x20AC;&#x153;buttonâ&#x20AC;? ring and the orb ring. â&#x20AC;&#x153;These items are very hot with ravers, and they are great for birthday parties and clubbing, as well as for everyday fun for both kids and adults,â&#x20AC;? says Daniel Odulo, founder of Flashing Panda. â&#x20AC;&#x153;They are great sellers, not only in general retail stores, but in specialty stores, flea markets, festivals and other venues, too.â&#x20AC;?

Finger beams are fun lights that attach to fingers, or to objects such as tools or pencils. The ultra-lightweight

LED lights are sold in four-pack cards, and the units are powered by three long lasting, replaceable button-cell batteries, which are included. Finger beams are available with fiber optic strands as well.

Flashing Pandaâ&#x20AC;&#x2122;s jelly flashing LED rings are soft, stretchable and waterproof. Wearers simply squeeze the ring to turn it on and off. Jelly rings come in assorted colors, all of which flash with multi-color LED lights, and are currently offered in three of the most popular styles: berry, which reflects the bumpy texture of this type of fruit; porcupine/urchin, which is designed with tentacle appendages; and spike rings, which give wearers a particularly sharp look, â&#x20AC;&#x153;and go great with our spike bracelet and the spike choker necklace,â&#x20AC;? Odulo points out. continued on page 90

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INDEPENDENT RETAILER.com | March 2013

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COMPANY UPDATE Self Defense Sells

Light Up Sales with Flashing Rings

continued from page 88

continued from page 89 The company’s large, white flat top button and orb LED multi-color rings, which are about one inch in diameter, offer six different light modes. The orb ring features the “mood” mode, in which the ring slowly cycles through various colors. For both styles, one button is used to turn the ring on and off, as well as to change modes, and batteries are already installed in all rings.

“We offer all the newest rave and party merchandise to retailers at low cost,” Odulo adds. “Wholesale price on the rings is well under $1 each and retail is $3 to $6, depending on the venue.” The products, many of which include point of purchase displays, are sold in 24 or 48 lots, as well as in cases of larger quantities. Flashing Panda adds dozens of new items to its roster on a regular basis. “Like us on Facebook,” Odulo suggests, “to be the first to know when we add exciting new items to our catalog.” ■

wholesale pricing.

Steve’s Police and Security Supply also carries several different models of Tasers and stun guns, each of which can require sellers to follow specific laws depending on the state where they conduct business. These same laws affect Steve’s Police and Supply’s shipping policy as well. Information about these laws is available on the company’s website or by contacting your state government. Steve’s Police and Security Supply accepts orders online and by phone. For orders of mixed items, Lewis will combine shipping to keep freight costs to a minimum. ■ STEVE’S POLICE AND SECURITY SUPPLY LLC

FLASHING PANDA

1397 Sunnyside Street, Highlands Ranch, CO 80126 Tel.: 303-642-6450 Email: Online form and scubagoot@comcast.net Website: www.stunguns4selfdefense.com

1600 Dell Avenue Unit H, Campbell, CA 95008-6910 Toll Free: 877-357-2632 Email: Online submission form Website: www.FlashingPanda.com (Be sure to check out the Wholesale section.)

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glwshows.com NEW!

SHOW LOCATION for 2013 Chicago, IL - April 19-20, 2013 Renaissance Schaumburg Convention Center

Exhibitor Space Available ~ Call G&LW for details..

2013 Dates Orlando, FL.............................. January 4-5-6 Asheville, NC ...............................January 8-9 Tucson (Gem Mall) AZ..............February 2-15 Tucson (Holidome) AZ..............February 7-15 Minneapolis, MN................................ April 7-8 Detroit, MI .................................. April 12-13-14 Chicago, IL .................................... April 19-20 West Springfield, MA .................... April 26-27 Orlando, FL..................................... May 3-4-5 Franklin, NC............................... May 10-11-12

Detroit, MI .................................. July 12-13-14 Franklin, NC......................... July 25-26-27-28 Spruce Pine, NC..................... August 1-2-3-4 Tucson, AZ ....................... September 5-6-7-8 Minneapolis, MN.................September 29-30 Detroit, MI .................................October 4-5-6 West Springfield, MA ................October 11-12 Asheville, NC ........................... October 22-23 Orlando, FL.........................October 25-26-27 ***Dates are Subject to Change***

Gem & Lapidary Wholesalers, Inc.UÊ*°"°Ê ÝÊ nÊUÊ À>]Ê -ÊÎ äÇ£ ää n * i\Ê­È䣮ÊnÇ nnÎÓÊUÊ >Ý\Ê­È䣮ÊnÇ ÎÓnÓÊUÊ > Ê Ê v J} Üà ÜðV INDEPENDENT RETAILER.com | March 2013

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TRADESHOW CALENDAR MAR 15, The Heritage Cash & Carry Wholesale Market

MARCH MAR 1-3, Great American Gem Show InterGem Denver Merchandise Mart - Denver, CO Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

MAR 2-3, Great American Gem Show InterGem Southfield Municipal Complex Pavilion Southfield, MI Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

MAR 2-4, Atlanta Jewelry Show Cobb Galleria - Atlanta, GA Fine Jewelry Trade Show Open to the Trade Only. For further information: Carol Young, Southern Jewelry Travelers Association, 4 Executive Park Dr., Ste. 1202, Atlanta, GA 30329. Telephone: 800-241-0399, 404-634-3434; Fax: 404-634-4663; Email: info@atlantajewelryshow.com; Website: www.atlantajewelryshow.com.

MAR 2-4, Gatlinburg Apparel & Jewelry Market Gatlinburg Convention Center - Gatlinburg, TN This show features Ladies’, Men’s and Children’s Apparel, Fashion Jewelry and Accessories, Fine Jewelry and Gifts from all over the world. Wholesale Only, Writing Orders, Immediate Delivery and Cash-andCarry. Business License Required. For further information: Linda Norton, The Norton Shows, P.O. Box 265, Gatlinburg, TN 37738. Telephone: 865-436-6151; Fax: 865-436-6152; Email: nortonshow@gmail.com; Website: www.nortonshows.com.

MAR 2-4, Norton’s Gatlinburg Gift & Variety Show

Kennedy, Show Manager, dmg World Media-Producer, 180 Duncan Mill Rd., 4th Floor, Toronto, ON, Canada M3B 1Z6. Telephone: 416-385-1870, 888-823-7469; Fax: 416-385-1851; Email: showdates@cgta.org; Website: www.montrealgiftshow.com.

MAR 7-10, TransWorld’s Annual Halloween, & Attractions Show America’s Center - St. Louis, MO Dedicated to the Halloween and Haunt industry, the show brings together buyers and sellers of products, and services for the attractions, haunt and retail industry fro the Halloween season. For further information: Jennifer Braverman, TransWorld Exhibits, Inc., 1850 Oak St., Northfield, IL 60093. Telephone: 800-323-5462; Fax: 847-446-3523; Email: jen.thaler@tweshows.com; Website: www.tweshows.com, www.hcpshow.com, www.haashow.com.

MAR 8-10, Great American Gem Show InterGem Seattle Center - Seattle, WA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

MAR 8-10, Great American Gem Show InterGem

MAR 2-5, International Housewares Show

MAR 3-6, Montreal Spring Gift Show Place Bonaventure Exhibition Hall - Montreal, Canada, PQ Distributors, importers, manufacturers and agents of giftware from all over the country will be displaying at this trade show. For further information: Bianca

92

MAR 15-17, Great American Gem Show InterGem Lloyd Center Doubletree Hotel - Portland, OR Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

MAR 17-19, Los Angeles Gift & Home Accessories Market California Market Center - Los Angeles, CA The showroom facilities’ top five floors featured gifts, home décor, decorative accessories, furniture, rugs, garden accessories, floral, tabletop, toys, books, frames, candles, aromatherapy, cards, games, holiday, specialty and seasonal items. For further information: Audrey Okulick, California Mart, 110 E. 9th St., Los Angeles, CA 90079. Telephone: 800-cal-mart (225-6278), 213-630-3737; Fax: 213-630-3708; Email: aokulick@californiamarketcenter.com; Website: www.californiamarketcenter.com.

MAR 17-20, ASD Las Vegas

Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

Sands Expo Center / Las Vegas Convention Center - Las Vegas, NV

MAR 9-10, Contemporary Crafts Market Fort Mason - San Fransisco, CA Fine American Crafts in all media. For further information: Roy Helms, Roy Helms & Associates, 575 Cooke St. #A2820, Honolulu, HI 96813. Telephone: 808-422-7362; Fax: 808-23-1688; Email: ccm@CraftSource.org; Website: www.CraftSource.org.

MAR 14-17, ACC Craft Fair - Atlanta Cobb Galleria - Atlanta, GA The largest juried indoor craft show in the nation will feature many of the country’s top contemporary jewelry, clothing, furniture and home decor artists. Now in its 36th year, this American Craft Council show is a mustattend event. For further information: Kristen Powell, American Craft Council, 1224 Marshall St. NE #200, Mineapolis, MN 55413-1089. Telephone: 612-206-3100; Fax: 612-355-2330; Email: Kpowell@craftcouncil.org; Website: www.craftcouncil.org.

McCormick Place Complex - Chicago, IL This annual show features exhibits from manufacturers and representatives of housewares and consumer products from the United States and thirty-seven other countries, and attracts over 50,000 attendees.

For further information: Sharon Fulton, International Housewares Association, 6400 Shafer Court, Ste. 650, Rosemont, IL 60018. Telephone: 847-292-4200; Fax: 847-292-4211; Email: preyonlds@housewares.org; Website: www.housewares.org.

Traditional and new ideas for the home & garden from America’s Finest Craftsman. For further information: Heritage Markets, P.O. Box 389, Carlisle, PA 17013. Telephone: 717-249-9404; Fax: 717-258-0265; Email: hertmarket@aol.com; Website: www.heritagemarkets.com.

Veterans Memorial - Columbus, OH

Gatlinburg Convention Center - Gatlinburg, TN This show features Ladies’, Men’s and Children’s Apparel, Fashion Jewelry and Accessories, Fine Jewelry and Gifts from all over the world. Wholesale Only, Writing Orders, Immediate Delivery and Cash-andCarry. Business License Required. For further information: Linda Norton, The Norton Shows, P.O. Box 265, Gatlinburg, TN 37738. Telephone: 865-436-6151; Fax: 865-436-6152; Email: nortonshow@gmail.com; Website: www.nortonshows.com.

The Aladdin Shrine Complex - Columbus, OH

MAR 14-17, International Vision Expo East The Jacob K. Javits Convention Center New York, NY International Vision Expo is the largest fashion and technology event for Eyecare professionals in the Americas. It provides your best opportunity to discover the latest in eyewear and advanced Eyecare technology, along with the most comprehensive accredited continuing education program available to all disciplines within the Eyecare profession. For further information: Reed Exhibitions, 383 Main Ave., Norwalk, CT 06851. Telephone: 800-811-7151, 203-840-5610; Fax: 203-840-9590; Email: inquiry@visionexpo.com; Website: www.visionexpoeast.com.

March 2013 | INDEPENDENT RETAILER

Since 1961, ASD has grown into one of the nation’s largest merchandise trade events in the industry, with over 2800 exhibitors & 45,000 retailers from all over the world attending the bi-annual event, held in March & August. ASD is a robust and growing marketplace that brings together the world’s widest variety of merchandise from more than 2,800 vendors in one efficient, consumer-products tradeshow. Here buyers from every retail and distribution channel can find what they need for their core markets plus discover new product categories and unique suppliers to diversify and freshen their merchandise mix, boost impulse and point-of-purchase sales––and increase profits. ASD showcases the following merchandise categories: Gift & Home; Fashion Accessories; Jewelry / Cash & Carry; Health & Beauty; Toys & Novelty; General Merchandise; Closeouts & Liquidations. ASD buyers come from all over the world and represent nearly every type of retail channel, large and small. ASD’s draws the widest variety of buyers including: specialty gift shops, drug stores, convenience stores, college & university gift stores, florists, grocery stores, hardware stores, luggage stores, party and paper stores, hotel/casino/cruise lines, souvenir stores, tattoo salons, hair salons, thrift stores, toy and hobby stores jewelry stores and general stores, just to name a few. For further information: Joceline Arnold, Buyer Relations Manager, Nielsen Business Media, 6255 Sunset Blvd., 19th Floor, Los Angeles, CA 90028. Telephone: 1-800-748-5058, 323-817-1993; Fax: 310481-1924; Email: joceline.arnold@nielsen.com; Website: www.asdonline.com.

MAR 18-20, International Textiles Expo Rio All-Suite Hotel & Casino - Las Vegas, NV Serving the needs of retail fabric, craft and quilting stores, as well as designers and manufacturers in the apparel, accessories, home furnishings and gift industries, we are your source. The Shows provide a market place for Products, professional development opportunities and trend forecasting for the upcoming season. The International Textiles Expo is where contacts and professional relationships are made and developed. For further information: Pat Kobishyn, Director, International Textiles Expo, P.O. Box 594, 80 Melrose Ave, Lynbrook, NY 11563. Telephone: 516-596-3937; Fax: 516-596-3941; Email: textileshow@earthlink.net; Website: www.textileshows.com.

continued on page 94

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TRADESHOW CALENDAR March Shows

APRIL

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APR 3-6, International Sign Expo Mandalay Bay Convention Center - Las Vegas, NV

MAR 18-20, Los Angeles Shoe Show California Market Center - Los Angeles, CA Showcases hundreds of premier footwear collections from burgeoning labels and established brands. For further information: Audrey Okulick, California Mart, 110 E. 9th St., Los Angeles, CA 90079. Telephone: 800-cal-mart (225-6278), 213-630-3737; Fax: 213-630-3708; Email: aokulick@californiamarketcenter.com; Website: www.californiamarketcenter.com.

Digital Printing, Electronic message centers and all components necessary in the manufacture of on-premise signage of all types. For further information: Bill McGlade, International Sign Association, 707 N. St. Asaph St., Alexandria, VA 22314-1911. Telephone: 703-836-4012; Fax: 703-836-8353; Email: bill.mcglade@signs.org; Website: www.signexpo.org.

APR 5-7, Great American Gem Show - InterGem Santa Monica Civic Auditorium - Santa Monica, CA

MAR 18-21, L.A. Market Week Young Men’s Urban & Suburban Apparel Markets California Market Center - Los Angeles, CA Five seasons a year, retailers from around the globe converge at the CMC for Los Angeles Fashion Market, featuring thousands of the industry’s best established brands and emerging designers for apparel, footwear, accessories, gift & lifestyle product. Located in hundreds of showrooms and several specialty tradeshows on various floors of the CMC. For further information: Audrey Okulick, California Mart, 110 E. 9th St., Los Angeles, CA 90079. Telephone: 800-cal-mart (225-6278), 213-630-3737; Fax: 213-630-3708; Email: aokulick@californiamarketcenter.com; Website: www.californiamarketcenter.com.

MAR 21-24, Dallas Apparel & Accessories Dallas Market Center - Dallas, TX A showcase for some 14,000 lines of women’s and children’s apparel and accessories. For further information: Ashley Banks, Dallas Market Center, 2100 Stemmons Freeway, Dallas, TX 75207.

Telephone: 214-655-6183, 800-325-6587; Fax: 214-655-6105; Email: info@dmcmail.com; Website: www.dallasmarketcenter.com.

MAR 21-24, Northwest SPORTSHOW Minneapolis Convention Center - Minneapolis, MN The Upper Midwest’s Largest Sport Show featuring boats, RVs, fishing tackle, hunting gear, travel resorts and outfitters. For further information: Jennifer Thompson, Show Manager, NMMA, 331 2nd Ave. Suite 701, Minneapolis, MN 55401. Telephone: 612-332-8330; Fax: 612-827-1424; Email: jthompson@nmma.org; Website: www.northwestsportshow.com.

MAR 23-25, GTS Greensboro Florida Expo Osceola Heritage Park-Exhibition Hall Kissimmee, FL Helping retailers and resellers succeed by offering multiple shows packed with world class importers, manufacturers, & wholesalers. GTS shows are filled with plenty of fashion jewelry, fine jewelry, beaded jewelry, handbags, apparel, closeouts, and accessories to satisfy all your businesses needs. These wholesale only expos provides our members a unique marketplace to explore new merchandise trends and new products for your business in a relaxed professional atmosphere. We help you be a better buyer by bringing you New Product Introductions and allowing you to examine New Products firsthand. For further information: Bobby Siddiqui, Golden Triangle Show, P.O. Box 4163, Alpharetta, GA 30023.

Telephone: 770-410-9771; Fax: 866-807-0808; Email: bobby@gtshows.com; Website: www.gtshows.com.

MAR 29-31, Great American Gem Show InterGem San Mateo County Expo Center - San Mateo, CA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

APR 6-8, GTS Greensboro NC Expo Greensboro Coliseum Complex - Greensboro, NC Helping retailers and resellers succeed by offering multiple shows packed with world class importers, manufacturers, & wholesalers. GTS shows are filled with plenty of fashion jewelry, fine jewelry, beaded jewelry, handbags, apparel, closeouts, and accessories to satisfy all your businesses needs. These wholesale only expos provides our members a unique marketplace to explore new merchandise trends and new products for your business in a relaxed professional atmosphere. We help you be a better buyer by bringing you New Product Introductions and allowing you to examine New Products firsthand. For further information: Bobby Siddiqui, Golden Triangle Show, P.O. Box 4163, Alpharetta, GA 30023.

Telephone: 770-410-9771; Fax: 866-807-0808; Email: bobby@gtshows.com; Website: www.gtshows.com.

(offering the best selection in handcrafted Southwestern and Native American gifts.) Buyers include retailers and other professionals in the gift industry. Wholesale only. Easy online registration. The show has a main floor for order writing, gifts to go cash and carry, and the jury-chosen Artisans; showcase handcrafted area with both order writing and cash and carry. For further information: Dana Floyd, Org. Of Assoc. Salespeople In The Southwest (OASIS), 1250 E. Missouri Ave., Phoenix, AZ 85014. Telephone: 602-952-2050, 800-424-9519; Fax: 602-952-2244; Email: information@oasis.org; Website: www.oasis.org.

APR 11-14, TransWorld’s Jewelry, Fashion & Accessories (JF&A) Spring Donald E. Stephens Convention Center Rosemont, IL Show features all types of jewelry including gold, platinum, silver, diamonds and gemstones. Fashion including sportswear, furs, leather apparel and neckwear. Accessories such as belts, scarves, handbags, sunglasses, wallets, watches and eye wear. Home decor including giftware, cookware, housewares and gourmet food.

Pre-registration is FREE. On-site registration is $5. For further information: TransWorld Exhibits, Inc., 1850 Oak St., Northfield, IL 60093. Telephone: 847-446-8434, 800323-5462; Fax: 847-446-3523; Email: info@tweshows.com; Website: www.tweshows.com.

APR 11-15, Atlanta Women’s & Children’s Apparel/Accessories Market AmericasMart*Atlanta - Atlanta, GA Fashion takes a new runway staged and spot lit for design innovation this April at AmericasMart®-Atlanta.

It’s where contemporary collections meet designer/ bridge creations for top retailers on a new path to fashion, as only AmericasMart can define it AmericasMart PREMIERE: The New International Show for Juried Apparel Collection. For further information: Mary Ellen Jackson, AmericasMart Atlanta, 240 Peachtree St. NW, Ste. 2200, Atlanta, GA 30303. Telephone: 404-220-2234; Fax: 404-220-2299; Email: mjackson@americasmart.com; Website: www.americasmart.com.

APR 6-8, Jewelers International Showcase JIS

APR 12-14, Chicago Jewelry & Watch Show

Miami Beach Convention Center - Miami Beach, FL

Sheraton Chicago Hotel & Towers - Chicago, IL

The Largest & Leading Independent Jewelry Tradeshows in the Western Hemisphere. Serving only the jewelry trade with Worldwide exhibitors selling to the jewelry trade of Florida, 50 countries of The Caribbean and Latin America plus buyers from over 42 other USA states.

Show established in 1979. For further information: Michael Breslow, President, Jewelers International Showcase, Inc., 6421 Congress Ave., Ste. 105, Boca Raton, FL 33487-2858. Telephone: 561-998-0205; Fax: 561-998-0209; Email: jisshow@aol.com; Website: www.jisshow.com.

The three-day event features more than 100 domestic and international dealers of unique, rare and distinctive antique jewelry, exquisite time pieces and gemstones. For further information: Andrea Canady, Show Director, George Little Management, LLC., US Antique Shows, 10130 Market Street, Suite 9, Naples, FL 34112. Telephone: 239-732-6642; Fax: 239-3526005; Email: acanady@glmshows.com; Website: www.glmshows.com,www.antiquejewelrychicagoshow.com, www.USAntiqueshows.com.

APR 6-8, Portland Gift & Accessories Show

APR 12-14, Gem, Jewelry & Lapidary Trade Show

Oregon Convention Center - Portland, OR The Portland Gift & Accessories Show is open to the retail buying trade only. It features a variety of giftware, decorative accessories, personal and fashion accessories, home decor, garden & outdoor product, one-of-akind, handmade merchandise, antiques and collectibles, tableware and fine jewelry. For further information: Jim Walker, Western Exhibitors, LLC, 2818 Greenwich St., San Francisco, CA 94123. Telephone: 415-346-6666; Fax: 415-346-4965; Email: tvongal@urban-expo.com; Website: www.urban-expo.com.

APR 7-8, Gem, Jewelry & Lapidary Trade Show Ramada In Mall Of America And Convention Center - Mineapolis, MN This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098.

Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

APR 10-11, OASIS Albuquerque Gift Show

Embassy Suites/Lovinia/Novi - Detroit, MI This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098.

Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

APR 12-14, Great American Gem Show InterGem Austin Convention Center - Austin, TX Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

Albuquerque Convention Center - Albuquerque, NM A show, in addition, an electric selection of contemporary and traditional giftware from around the world,

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COMPANY UPDATE Psychedelic Posters Rock Sales THE GOOD old days are no farther than Wild Bill’s, a business built on age old paraphernalia, including Grateful Dead nonalcoholic wine, overgrown bobble head figurines, sepias and show print posters. With both an online presence and a shop in Middletown, CT, company owner Bill Ziegler has a passion for yesteryear, noting, “Nostalgia sells in all economies. We might have a bad economy, but people still buy nostalgic items because they bring them back to better times.” The company offers wacky whatnots, rock ‘n’ roll buttons, postcards and magnets, and has been doing political and satirical posters for 20 years. Posters are a huge part of Wild Bill’s, and the firm sells more than 600 designs, featuring sentimental events and classic rock ‘n’ roll bands. Ziegler’s posters favor bands from the 1960s, and he is always adding fresh merchandise to his line.

New to Wild Bill’s this year are glow in the dark show print posters, made of heavy cardboard stock and about 14 by 22 inches large. “They are like the old black light posters of the 70s. You put them under a black light and they glow,” Ziegler points out. Introductory artwork includes

psychedelic swirls and rock and roll icons, all printed in the company’s shop on an old Heidelberg press, with more designs to come.

Pricing is tiered, and posters wholesale for $5 each for 10 pieces, $2.75 each for 100 and $2.25 each for 1,000 pieces. There is no minimum order, and a single order can contain different poster designs. Suggested retail is $5 to $10, and retailers receive a complimentary point of purchase display. ■ WILD BILL’S 1003 Newfield St., Middletown, CT 06457 Tel.: 860-635-1226 • Fax: 860-635-1153 Email: wild.bills@snet.net • Website: www.wildbillsonline.com

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TRADESHOW CALENDAR SUMNERCOMMUNICATIONS

April Shows

www.sumnercom.com

continued from page 94 APR 12-14, Great American Gem Show - InterGem Westchester County Center - White Plains, NY Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

APR 13-15, Northstar Fashion Exhibitors Hyatt Regency - 1300 Nicollet Mall - Minneapolis, MN Manufacturer’s reps in the men’s, women’s and children’s apparel field and related accessories will be on hand to display their lines and take orders. For further information: Rick Siegel, Northstar Fashion Exhibitors, 3001 Hyatt Merchandise Mart, 1300 Nicollet Mall, Minneapolis, MN 55403. Telephone: 763-546-8717; Fax: 763-546-9176; Email: northstarfashion@gmail.com; Website: www.northstarfashion.com.

APR 14-16, International Beauty Show - New York Jacob K. Javits Convention Center - New York, NY This show features hair, nail, as well as makeup programs covering every aspect of the beauty industry. IBS offers something for everyone - cutting, coloring, long hairdressing, skin/body, nails, business, booth renters, forum, multicultural - You name it! For further information: Dana Lupton, Group Show Director, Questex Media Group, 757 Third Avenue, 5th Floor, New York, NY 10017. Telephone: 800-427-2420, 212-895-8237; Fax: 212-895-8209; Email: dlupton@questex.com; Website: www.ibsnewyork.com.

APR 16-18, SPREE East Specialty Retail Entrepreneur Expo & Conference Sands Expo Center - Las Vegas, NV The show for the $12 billion cart & kiosk industry, the fastest growing segment of retail today. SPREE offers one-stop shopping for specialty retailers looking for products, locations and services. As an exhibitor you will have the unique opportunity to meet face-to-face with both established retailers and entrepreneurs who are interested in starting a retail venture. For further information: Sally Miller, Specialty Retail Report, 195 Hanover Street, Hanover, MA 02339. Telephone: 800-936-6297, 781-312-1055; Fax: 888-213-1857, 781-829-1042; Email: info@spreeshow.com; Website: www.spreeshow.com.

APR 17-17, The Heritage Cash & Carry Wholesale Market Eisenhower Inn Allstar Complex - Gettysburg, PA Traditional and new ideas for the home & garden from America’s Finest Craftsman. For further information: Heritage Markets, P.O. Box 389, Carlisle, PA 17013. Telephone: 717-249-9404; Fax: 717-258-0265; Email: hertmarket@aol.com; Website: www.heritagemarkets.com.

PUBLISHER

APR 19-21, Great American Gem Show - InterGem Reliant Center at Reliant Park - Houston, TX Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

APR 19-21, Mid-South Jewelry & Accessories Fair - Spring Memphis Cook Convention Center - Memphis, TN For The Trade Only - Cash and Carry Gift, Fashion, Accessories, Home Decor & Jewelry Show. For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532.

Telephone: 800-541-8171, 630-241-9865 ext. 22; Fax: 630-241-9870; Email: dharrington@helenbrett.com; Website: www.gift2jewelry.com.

Renaissance Schaumburg Convention Center - Chicago, IL This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098. Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

APR 19-21, ACC Craft Fair - St. Paul River Centre - St. Paul, MN The largest juried indoor craft show in the nation will feature many of the country’s top contemporary jewelry, clothing, furniture and home decor artists. Now in its 36th year, this American Craft Council show is a must-attend event. For further information: Kristen Powell, American Craft Council, 1224 Marshall St. NE #200, Mineapolis, MN 55413-1089. Telephone: 612-206-3100; Fax: 612-355-2330; Email: Kpowell@craftcouncil.org; Website: www.craftcouncil.org.

APR 19-21, America’s Family Pet Expo OC Fair & Event Center - Costa Mesa, CA For the pet loving public (over 40,000 people in attendance). Dogs, cats, birds, fish, reptiles, pigs, llamas and more! The purpose of this show is to bring together all elements of the companion animal world and to promote responsible pet ownership. Demonstrations, speakers, product exhibits, hobbyist shows and contests. For further information: Kathy Branson, World Wide Pet Industry Association, 135 Lemon Ave., Monrovia, CA 91016. Telephone: 626-447-2222; Fax: 626-447-8350; Email: info@wwpia.org; Website: www.petexpooc.com.

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EDITORS Gloria Mellinger gloriam@sumnercom.com @glorimel

ACCOUNT EXECUTIVE Bill McNulty billm@sumnercom.com 1-800-999-8281 ext. 111 @BMcNultyCT

PRODUCTION

APR 26-28, Great American Gem Show - InterGem Greater Philadelphia Expo Center At Oaks - Philadelphia, PA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

Robert Siel, Director robs@sumnercom.com Tracy Parisi tracy@sumnercom.com Keri Hanson keri@sumnercom.com Luke Calzone lukec@sumnercom.com

APR 26-28, Great American Gem Show - InterGem Dallas Market Hall - Dallas, TX Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850.

Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

APR 27-29, Charlotte Gift & Jewelry Show Charlotte Merchandise Mart - Charlotte, NC This show is a wholesale trade show for buyers of gifts, jewelry, housewares, silk flowers, stationery, toys, and much more. For further information: Michael Stephens, Mahone Associates, 800 Briarcreek Rd., Ste. BB503, Charlotte, NC 28205. Telephone: 704-377-5881; Fax: 704-358-9115; Email: michael@charlottegiftshow.com; Website: www.charlottegiftshow.com.

APR 29 - MAY 1, April Midwest Market Days™ APR 19-20, Gem, Jewelry & Lapidary Trade Show

Woody Sumner woody@sumnercom.com

TransWorld Merchandise Center - Des Plaines, IL The Midwest Market Days trade show attracts Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere. View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. For further information: TransWorld Merchandise Center, Inc., 20 N. Wacker Drive, Suite 1540, Chicago, IL 60606. Telephone: 312-201-3800; Fax: 312-201-3803; Website: www.twmerchcenter.com.

APR 29 - MAY 1, Midwest Market Days Chicago Regent Showroom, 8999 Palmer St. - River Grove, IL The Midwest Market Days trade show is conveniently located in the Midwest only 10 minutes from Chicago’s O’Hare International Airport.

Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere.

View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. We provide complimentary breakfast and buffet lunch to all buyers and shuttle transportation to other participating showroom locations just minutes away. For further information: Ken Soens or Sandy Drelich, Regent Products Corp., 8999 Palmer St., River Grove, IL 60171. Telephone: 708-5831000; Fax: 708-583-1400; Email: sales@regentproducts.com; Website: www.midwestmarketdays.com.

CIRCULATION Lisa Evans lisae@sumnercom.com

PUBLISHING OFFICES Sumner Communications, Inc. 24 Stony Hill Road Bethel, CT 06801-1166 Phone: (203) 748-2050 FA X: (203) 748-5932 IndependentRetailer.com

SUBSCRIPTION INFORMATION r 24 per year; 50 for 1st cl. r 48 for 2 years; 95 for 1st cl. r Canadian subscriptions 40. U.S. funds (Canadian 1st cl. 60) r 2NGCUG CNNQY FC[U HQT ɛTUV issue. For current issue with subscription add 7.00. r Individual Copies 7.00 ea.

Email: lisae@sumnercom.com Phone: (203) 748-2050 ext. 127 Independent Retailer is published monthly

by Sumner Communications, Inc., 24 Stony Hill Road, Bethel, CT 06801, telephone (203) 748-2050. Send all inquiries, letters, and submissions to above address. Entire contents are copyright 2013 by Sumner Communications, Inc. Printed in the United States of America. Independent Retailer (USPS 011-867) Periodicals Postage paid at Bethel, CT and at additional mailing offices.

POSTMASTER: Send address changes to Independent Retailer, 24 Stony Hill Road, Bethel, CT 06801.

Publisher reserves the right to refuse any advertising, editorial or manuscripts that publisher deems inappropriate.

© 2013 SUMNERCOMMUNICATIONS

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