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PRODUCT SOURCES, RETAIL NEWS & INTERNET STRATEGIES

SET UP FOR SOUVENIR SUCCESS pages 20 & 62

QR Code Opportunities page 112

IGES: Find Huge Profits in Tennessee page 75 E-Mail Marketing 101

1988

2013

page 110

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contents

November 2013 | Volume 24 | Number 12

Bright Outlook for Souvenirs page 62 NEWS

14 By the Numbers 16 Upbeat Holiday Season Forecast

GIFTS & SOUVENIRS

20 Today’s Must Have Gifts 26 Made in USA Greeting Cards

75 80 122 126

IGES Floor Map IGES Index of Exhibitors The Norton Shows for Apparel, Jewelry & Gifts November — Dec. 2013 Tradeshow Calendar

SUPPLIER PROFILES

NEW PRODUCTS 30 32 34 36

TRADESHOWS

Celebrity Cutouts Harmonica Necklace Save-A-Cell Sign Waving Mannequins

APPAREL

40 Winter Fashion Forecast 42 EFashion’s Designer Apparel

JEWELRY & ACCESSORIES

46 Top Fashion Accessories Attract Customers 50 Win with Stainless Steel Fashion Rings

WEB PROFITS

54 Increase Visitor Engagement and Drive Sales 58 Wholesale Supplier Directory

88 Opportunity Buys’ Figurines, Loom Bands & More 90 ROI Revolution Powers Sales 92 IQ Massager for Pain & Profits 96 Doctor Designed Kids’ Wellness Products 100 Brilliant Sterling Silver Charms & More 104 Product Spotlight

MARKETING & MANAGEMENT 106 Payment Solutions Increase Customer Loyalty and Sales 110 Email Marketing 101 112 Marketing With QR Codes

CLOSEOUTS/LIQUIDATIONS 114 Save With The Bargain Warehouse 118 Made in USA Beads for Crafts, Jewelry & Home DĂŠcor 120 Closeout Supplier Directory

Cover photo courtesy of:

INDEPENDENTRETAILER.com 6

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by the numbers

Thanksgiving

25 31

This year, Thanksgiving falls on November 28th.

There are only 25 days between Black Friday and Christmas, compared to 31 days last year.

Christmas

2012

2013 days

days

90%

of respondents to a holiday survey indicated that they intend to shop for winter holiday gifts and plan to spend an average of

That means there are only four full weekends to shop.

$167

per person.

to overspending 91% admitted on presents. so because they felt that 60% did giving a gift the person would love was worth the extra money.

Men are more likely than women to overspend on winter holiday gifts for their significant other.

Women are more likely than men to overspend on their children.

32% vs. 22%

50% vs. 34% During the winter holiday season, shoppers are most likely to overspend on:

44%

significant others children

26%

mothers bosses/co-workers

Valentine’s Day

190 Million

1%

14% of winter holiday gift givers overspent because they waited until the last minute and had to pay extra.

Average annual Valentine’s Day spending:

$13.19 Billion

Valentine's Day cards are exchanged annually, making Valentine's Day the second most popular occasion after Christmas to give greeting cards.

14

29%

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$130.97 per person.

$367 Million spent on Valentine’s Day gifts for pets each year.

$4.52 per person.

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news Upbeat Holiday Season Forecast THE NRF expects overall sales in the months of November and December to increase 3.9 percent to $602.1 billion over 2012’s actual 3.5 percent holiday season sales growth. The forecast is higher than the 10-year average holiday sales growth of 3.3 percent. “Overall, retailers are optimistic for the 2013 holiday season,” says NRF president and CEO Matthew Shays. “Economic variables, including positive growth in the U.S. housing market and increased consumer appetite to buy larger-ticket items, give retailers reason to be cautiously optimistic for solid holiday season gains.”

According to NRF, the holiday season can account for 20 to 40 percent of a retailer’s annual sales, and accounts for approximately 20 percent of total industry annual sales. In addition, retailers are expected to hire

between 720,000 and 780,000 seasonal workers this holiday season, in line with the actual 720,500 hired in 2012, which was a 13 percent year-over-year increase from 2011.

Also of interest, Shop.org expects online holiday sales in November and December to grow from 13 to 15 percent over the 2013 holiday season, to as much as $82 billion. “Online and mobile continue to be a leading area of growth for retailers. In this economy, savvy, cost-conscious consumers go to the web to do their research and get the best bang for their buck,” Shay notes. In addition to researching what their peers are saying online about products and gifts this holiday season, consumers will use retailers’ apps and mobile websites to find holiday gifts for friends and family. ■

For today’s business news and updates visit IndependentRetailer.com

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gifts & souvenirs Today’s Must Have Gifts

by Lindsay Roberts

AT THE Gift Insider, we spend our days scouring boutiques, the web and magazines to find the hottest and most sought-after gifts. From eco-friendly plates to customized tech accessories, we rounded up the following top gift items you may want to have in your store for the holiday season and into 2014.

idea. Blacksocks is a “sockscription” service that sends three pairs of high quality socks in one style to the customer three times a year, eliminating matchless socks as well as the need to shop.

Royal and gem

State pride gifts have been getting more popular during the last few years. Totes, necklaces, soaps and prints denoting major cities are all the rage. Maptotes is a brand of pouches, totes, apparel and other products decorated with maps of famous cities.

Anything royal and gem, both in color and design, is a huge trend right now. Examples of this are Soap Baubles, which are soaps shaped like gems, and chocolates from Kohler in colors such as emerald and platinum.

Subscription services Subscription services and boxes are a chic and fashion forward

State pride

continued on page 22

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gifts & souvenirs Today’s Must Have Gifts

Tech accessories

continued from page 20

Many people have iPhones, and they distinguish them with customized accessories. iPhone button stickers by Kate Spade Saturday have been a hit with the younger generation. Blingy cases, colorful headphones and input speakers are also top sellers.

Eco-friendly Coupling the desires to be environmentally conscious and retro, eco-friendly products that look like paper are a new hit. Melanin plates from Glitterville look exactly like paper ones, but are washable and reusable. The company also has options for silverware and cups.

Wood Wooden everything is in, and the trend does not seem to be going away. From men’s WeWood watches to cell phone accessories and home items, multiple gift products are available.

22

November 2013 | INDEPENDENT RETAILER

Wireless Wireless is the only way to go for many consumers, and wireless speakers like Sonos let people blast their playlists directly through their home speakers. Solar iPhone charging systems and Bluetooth-enabled BBQ thermometers are popular, because no one wants to deal with annoying cords anymore.

Terrariums Terrariums and succulents last longer than flowers, and continued on page 24

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gifts & souvenirs Today’s Must Have Gifts continued from page 22 give an urban flare to any home.

EdenCondensed has a fashionable line of glass miniature terrariums and vintage container gardens.

Alphabet Alphabet and letter prints are big in home decor. Prints Charming has created letter art framed prints representing 400 universities and 100 destinations. Each letter is a photo of an actual location. Letter art prints are well-received alumni gifts as well as lodge products.

These are just a few of the creative new gift products on the market.

Whether your shop is near a beach, a national park or online, you are sure to generate sales with these fun favorites. ■ Lindsay Roberts is a nationally known gift expert and founder of TheGiftInsider. com, a gifting resource that helps users find hand-selected and creative gift ideas, then links shoppers over to the merchant that sells these unique finds. Roberts is regularly interviewed on gifting segments for NBC, ABC, FOX, CBS and CW network affiliates across the country. She is a regular radio guest, and has been mentioned on sites like E! Online and Forbes.com. For more information, visit TheGiftInsider.com.

For today’s business news and updates visit IndependentRetailer.com 24

November 2013 | INDEPENDENT RETAILER

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gifts & souvenirs Made in USA Greeting Cards GREETING CARDS are an inexpensive and popular gift item year-round, especially for birthdays, weddings, graduations, and get well and sympathy messages. Greeting cards made in the USA are particularly popular, and Fantus Paper Products, a division of P.S. Greetings, Inc., offers an extensive line of American made cards that generate high revenues for retailers.

High quality, low cost The company’s boxed greeting card assortments are top sellers, and the 12 count foil boxes do extremely well, says Don Wilkin, national sales manager. “This is a heavier card stock with very nice foil enhancements, and we have several popular assortments, including a birthday collection.” Many customers like to start

26

November 2013 | INDEPENDENT RETAILER

out with Fantus Paper Products’ general assortment, he adds, which has a little bit of everything, including get well, sympathy, all occasion, friendship and blank note cards.

“The 12 foil stamped cards come in a nice wrapped box, and I get emails every day from people asking me where they can buy this product,” Wilkin reports. They sell for $1.05 per box in a case lot of 36, and volume discounts are available. The 12 count foil boxes are delivered in an easy to pop up shelf display, and retail for $1.99 per box, or two boxes for $3.

As a manufacturer of inexpensive greeting cards for more than 60 years, Fantus Paper Products continues to grow. “We are the last boxed greeting card company continued on page 28

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gifts & souvenirs

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Made in USA Greeting Cards continued from page 26 in the USA. Our greeting cards are manufactured in our Chicago, IL facility, and we do everything we can to compete with people who import greeting cards. We continually evaluate our resources to buy product smartly, to keep costs down. The response we get on our cards from retailers who are looking for products made in the USA is amazing. We take a lot of pride in what we do, and it is very rewarding,� Wilkin shares.

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Fantus Paper Products’ minimum purchase is $100. Inventory is kept current, and the firm sends out orders within three business days.

The company will ship to customers’ freight accounts to further help reduce costs. Retailers and volume distributors can visit Fantus Paper Products’ website to view product information. Prices may vary from those online, depending on volume. â–

Fantus Paper Products 5730 North Tripp Ave. Chicago, IL 60646 Toll Free: 800-621-8823 Fax: 773-267-6055 Email: dwilkin@psgreetings.com Website: www.fantuspaper.com

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new products Celebrity Cutouts LIFE-SIZED CARDBOARD cutouts and stand-in cutouts, manufactured and distributed by Star Cutouts, are a great way to liven up just about any event. “People use them as decorations, and to take pictures with at parties and other venues.

They make great gifts and sell well in party, music, souvenir and gift stores,” says Steve Hoagland, international licensing and sales director. “Consumers love our products because they can display a favorite character for fun, or to make a statement and get a conversation going.

They are life-size and lifelike. People have told me many times that as they walk by, the cutout’s eyes follow them. They are mesmerized.”

Walking Dead stars Star Cutouts was formed in England in 2005, and now has a U.S. wholesale branch geared to American retail sales. Numerous designs are now available, and more than 300 images, many of which are licensed, will be offered by the end of 2013. “We recently came out with licensed Walking Dead cutouts,” Hoagland reveals. “Darryl Dixon is our number one seller, and the next most popular is Michonne. Fans can be quite competitive, and there is a difference between being a fan and the fan. If a consumer takes his friends into his room and shows him a cutout of Darryl Dixon, he becomes the fan.” Walking Dead products will soon be available in stand-in forms, as well as regular cutouts.

Other popular items include a Halloween character named Vamprilla, the Royals and President Obama.

“The President is always popular, because people either love or hate him,” Hoagland reports. Another top

30

November 2013 | INDEPENDENT RETAILER

seller is the cutout of Justin Bieber in a checked shirt. “We also just introduced a new picture of Bieber taken when he was on tour in Birmingham, England, and we expect it to be equally popular.

The Chippendales are another big hit.”

Cutouts are available in a variety of categories, including Animals, Great Britain, Hollywood & Casino, International, Seasonal, Wild West, Celebrities, Judge Dredd, Party & Props, Sports and more. Stand-in cutouts are often designed for two, in such motifs as Hollywood, wedding, pirate and disco couples. Single options include muscle woman, muscle man, Father Christmas and superhero. For gearheads, the firm has car stand-ins in various colors and sizes. Cutouts and stand-ins are delivered tri-folded with an attached easel.

Star Cutouts also sells several face masks of personalities such as Justin Bieber, the Queen of England, a zombie, Father Christmas and Rudolph the Red-Nosed Reindeer.

Buying details Cutouts wholesale for $15.50 and retail for $34.95 and up. Stand-in cutouts wholesale for $18.50 and retail for $39 to $44.95.

The minimum order is ten pieces, and shipping is free on purchases of $500 and up. Orders ship within two to three business days from Star Cutouts’ California warehouse, and drop shipping is also available. ■

Star Cutouts LLC 640 Bailey Road, Ste. 142, Bay Point, CA, 94565 Tel: 925-322-4901 • Fax: 925-281-2636 Email: orders@starcutouts.us Website: www.starcutouts.us

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new products Harmonica Necklace PEOPLE OF all ages have been having fun with harmonicas for hundreds of years. The musical instrument’s popularity continues with the world’s smallest working harmonica on a necklace from Village Square. The product is a big hit in all kinds of gift and souvenir shops, especially in historic markets, and science and nautical museums. It comes individually bagged with free custom header cards, which can be customized on the front to share company name, event and/or logo, while the back offers simple song instructions.

Village Square’s harmonicas are made by the world famous Hohner Group, and are about one inch in length. They contain four holes, with eight playable notes. The instrument is mounted on a 30-inch waxed cotton cord, which resembles leather and is decorated with assorted colored beads. The wholesale price is $3.50, and retail is $5.99 to $8.99. “At these low price points, many companies just sell plastic items,” says Gary Faltin, who owns the company along with his wife, Pamela. “Our harmonicas are made of metal.”

Square’s harmonica necklaces can be found include a New England whaling ship, New Orleans Blues Festival, San Diego Maritime Museum and cultural events in Japan.

“Our harmonica necklaces are popular wherever they are sold, and once merchants stock them in their shops, they stay with us,” Faltin adds. “Customers like that they are real quality harmonicas. They remind some people of their childhood, and for others they are something new. Our harmonica necklace is small, fun and affordable, and it really works. Our philosophy is to offer things that people can actually use.”

Village Square also sells compasses and telescopes on cords, as well as a bosun’s whistle and sand timer. They are solid brass pieces that also really work. “Those are selling extremely well at places like planetariums and the Grand Canyon,” Faltin reports.

These items wholesale for $4 and retail for up to $8.99 each. The firm also sells full size telescopes and sextants.

The minimum order is generally 48 pieces, and turnaround is typically ten business days or less. ■

Fort McHenry, San Diego Maritime Museum & beyond On the wholesale level, whatever interest merchants have, whether it is a baseball stadium, nautical destination or farm, Village Square will customize a song to their location. “We teach retailers how to play the song, and we include instructions on the header card so their customers can easily learn to play as well,” Faltin explains. Notes are marked by arrows, with an up arrow indicating a breath out and a down arrow indicating a breath in. “We sell at Fort McHenry where they wrote the Star Spangled Banner, so that is what we teach people to play there, and at Laura Ingalls’ Little House on the Prairie we teach a prairie song,” Faltin continues. Multiple other locations where Village 32

November 2013 | INDEPENDENT RETAILER

Village Square 7 Constable Rd., Durham, NH 03824 Toll Free: 800-654-1447 • Tel / Fax: 603-659-7672 Email: harmonicas@msn.com Websites: www.harmonicanecklace.com www.topbrassnauticals.com

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new products Save-A-Cell SAVE-A-CELL DRIES and recovers smartphones and adhesion technology, which gets electronic devices 700 other small electronic devices if they are submerged percent drier than usual household remedies. Easy to in water or splashed with a liquid. “We all know that use, one simply opens the container where the notches electronics and water do not are, places a device inside and seals it like a snack bag. mix,” states Bardi Toto, owner “With our moisture indicators, of Xceptional Marketing customers will be able to see Solutions, the firm that distheir phones dry out. In just tributes the product. “I have 48 hours, they will hold a 100 seen very expensive electronic percent dried out device in their devices, including iPhones, hands again. Ninety-two percent get ruined from even small of users following Save-A-Cell’s amounts of liquid. With instructions have saved their phones,” Toto reveals.

Save-A-Cell, people will not have to say goodbye to their contacts, irreplaceable photos and the valuable documents stored in their devices. Save-A-Cell is like carrying jumper cables in a car, and every consumer needs to have one before it is necessary,” Toto adds.

Save-A-Cell also can be used to dehumidify MP3 players, key fobs, camOrdering highlights eras, watches and other Save-A-Cell is easy to display small electronic devices. on a retail shelf or pegboard, There are numerous sceand the packaging includes narios in which the product simple step-by-step instruccan be used, Toto reports. tions. The wholesale price These include when a hotel is $7.95 and retail is $19.95. guest jumps into the pool forWith a minimum order of getting to remove his iPhone 50 units, the company offers from his pocket; when a pricing that can support boater drops her camera into distributorship. Products the lake; when a fire fighter’s Bardi Toto, owner of ship from Los Angeles, and pager is doused while battling Xceptional Marketing Solutions usually have a one week a blaze; when a key fob is lead time. ■ dropped into a puddle; and when someone spills a drink on an MP3 player. It is the perfect product for sales in resorts, country clubs, Xceptional Marketing Solutions theme parks, water parks, bars, marinas, and all tourist 18208 Preston Rd., Suite D, Dallas, TX 7525 locations and businesses that have water-based actiTel.: 520-867-2530 vities, as well as electronics warehouses, convenience Email: barditoto@yahoo.com stores, truck stops and mobile phone kiosks.

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“Ninety-two percent of users following Save-A-Cell’s instructions have saved their phones.”

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November 2013 | INDEPENDENT RETAILER

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new products Sign Waving Mannequins SIGN WAVING mannequins from SignDolls.com are today’s surprising alternative to live sign spinners.

These lifelike and life size dolls can be placed in or around a business, holding a full color sign with a targeted advertisement, rain or shine.

Sign waving dolls reduce advertising costs as well as employee management hassles, and inspire customers to do a double take and stop into a merchant’s store.

Increase trac and sales “Our dolls work amazingly well for retailers in many different industries,” says Adir Levy, CEO. “They are so new that many consumers have not seen them before, and they are great conversation starters. A lot of people say they cannot tell they are not a live person until they walk up close and see that something mechanical is involved.

People go into a shop and talk about the ‘girl’ standing outside. Importantly, retailers are seeing that because people walk into the store more frequently, they are also purchasing more often.”

Sign waving mannequins offer another clear advantage to live sign spinners. Human sign spinners often quickly flip their signs around to get noticed. This gets consumers’ attention, but they may not be able to read the sign because it is moving too fast and the ad goes unnoticed. “Our mannequins get a lot of attention and people can read the messages on the signs,” Levy assures. Not only are the mannequins functional and fun, they also offer retailers huge money savings. Paying a live sign spinner a salary, insurance, taxes and benefits can cost around $3,000 a 36

November 2013 | INDEPENDENT RETAILER

month. The price of a sign doll is $797 plus $67 shipping, or about one week’s pay for a sign spinner.

Customize look and message Merchants can choose a male or female doll with either a blonde or brunette wig, and then dress the doll to suit their goals. “For a limited time, we will be including one sign and basic clothing. Merchants have dressed them in all types of apparel, from casual to formal, and even in costumes such as a nurse, Wonder Woman, chicken suits and much more.

We recommend that retailers change the sign and the clothing regularly, to keep the interest level up,” Levy adds.

SignDolls.com offers both battery operated and plug in models, with the latter costing $50 less. The battery can last for ten to 15 hours on a single charge, depending on usage. Sign waving mannequins are shatterproof, and come with a rear metal pole for extra support, a metal loop to chain the mannequin down for security, and attached wheels for easy transportation. The mannequins and all parts have a full one-year warranty from manufacturer defects, and are assembled in the USA. ■

SignDolls.com 11733 Sherman Way, North Hollywood, CA 91605 Tel.: 888-988-9327 Website: www.signdolls.com

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apparel Winter Fashion Forecast WITH WINTER drawing near, many retailers are busy filling their shops with precut apparel, from clothes and jackets to boots and shoes. This year it is all about being stylish and chic, as well as comfy and cozy. From teal skinny jeans to animal printed scarves, fashion suppliers are offering an array of merchandise in the hottest colors, styles and fabrics.

Stylish skinny jeans Skinny jeans, whether tucked inside a boot or worn with a classic flat, will be popular with women again this season. Colors like electric blue and black are expected to continue their appeal. There are also several new shades like oxblood and teal showing up on the fashion scene, that look great in a skinny jean

40

November 2013 | INDEPENDENT RETAILER

by Alisa Martin

and encourage consumers to buy more than one pair.

Cashmere sweaters Crewneck cashmere sweaters are on top of the fashion charts at the moment. Besides being soft, they look great when worn with other pieces like an oxford shirt, that consumers may want to purchase in long and short sleeved varieties. Layering shirts is a good way to keep warm, so merchants will have many opportunities to upsell shoppers this season.

Bright colored coats Vivid colors are still in, and consumers will be looking for bright hues such as rose and tangerine, to wrap up their winter wardrobes. Big buttons will also be a big hit.

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Sweater dresses paired with knee length boots Knee high boots are a trend that will take consumers from fall to spring.

Paired with a sweater dress, this style is fashionable and comfortable, and appropriate for a special occasion as well as casual day wear.

Sweater dresses in both neutral and bright colors are expected to be strong sellers this winter.

Printed scarves Scarves can help consumers make an affordable and instant style statement. Make sure that you offer popular prints, including zigzag, polka dots, animal and houndstooth, to complement your product lineup.

Consumers enjoy wearing popular styles and colors, so retailers should consider incorporating the latest looks in apparel into their product offerings this winter. Skinny jeans and soft sweaters in bright colors, plus knee high boots and printed scarves will help keep a store fresh and customers happy, which in turn can heat up your sales. â– Alisa Martin is a regular blogger, and has been writing articles on various fashion topics for a decade. She is a regular contributor to Cheaptees.org.

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apparel EFashion’s Designer Apparel EFASHION WHOLESALE specializes in authentic off-price, closeout and liquidation of major brands of apparel for men, women and children. The firm offers a large variety of merchandise throughout the year, including jeans, shorts, tank tops, polo shirts, tee shirts, socks, underwear, sunglasses, wallets, handbags, belts and shoes. Striving to be the premier wholesaler of apparel since launching in 2005, 95 percent of the company’s merchandise is first quality.

The majority of EFashion Wholesale’s products are the result of manufacturers’ excess inventory and buyouts. This can be due to canceled orders, moving out an excess of the current season to make room for the next season’s apparel, inventory reduction and

42

November 2013 | INDEPENDENT RETAILER

manufacturing company downsizing. In most cases, the wholesaler is offering the same clothing that is manufactured for department and specialty stores, for up to 50 percent off regular wholesale prices.

Small pre-pack quantities In addition to top quality merchandise, EFashion Wholesale offers merchants the ability to get up and running at minimal cost. “Many of our retail customers are smaller, mom and pop type shops. They cannot manage the large buy-ins of 1,000 pieces of an item that most wholesalers require to get the lowest prices,” says a company spokesperson. “They either don’t have the room or the finances.

We specialize in small quantities, and sell in 24, 36 and 48 piece pre-packs of continued on page 44

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I NDEPENDENT R ETAILER.com | November 2013

43

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apparel EFashion’s Designer Apparel continued from page 42 a specific style or brand. If you want to stock a men’s department, you can buy 24 tee shirts, 24 belts, 24 pairs of jeans and 24 polo shirts, and merchandise accordingly.”

EFashion Wholesale deals in popular brands that merchants might not be able to get in smaller quantities, the spokesperson states. These include Tommy Hilfiger, Levi’s, Wrangler, Ralph Lauren, Calvin Klein, Guess, Tommy Bahama, Perry Ellis, and all major brand names and designer apparel. “Merchandise comes and goes quickly, and we always have a fresh supply.

We add new items every day,” he adds.

44

short with buyers, we pride ourselves on growing relationships,” the spokesperson stresses. “We take the time to get to know their business and walk buyers through our inventory so we can make the best recommendations. In the wholesale clothing business, that level of service tends to be non-existent.”

EFashion Wholesale has no minimum dollar order. Offering retailers the convenience of shopping and buying online at their leisure, the company’s website is filled with detailed product descriptions and images. In addition, the firm has a section on its website dedicated to current trends, to further assist retailers in the selection process.

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P.O. Box 2, Adelphia, NJ 07710 Tel.: 732-866-9976 • Email: sales@efashionwholesale.com Website: www.efashionwholesale.com

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jewelry & accessories Top Fashion Accessories Attract Customers FASHION ACCESSORIES attract customers of all ages, men and women alike. They are the perfect products to display for impulse buys, and to increase profits in your retail store.

The challenge is keeping up with trends that will sell, and to provide customers with a selection of interesting items that appeal to different age groups and fashion tastes.

Bracelets Bracelets have been the number one seller this year. The great news is that the end consumer does not want to buy just one bracelet. They are continually looking to add to their collections. In addition, consumers often wear several bracelets

by Michelle Mosscrop

at the same time. Known as “bracelet stacking” or “arm parties,” consumers mix multiple bracelets together of various colors, metals and textures.

This creates an instant style statement that can be modified for work or play.

Adjustable multi-strand bohemian style bracelets, as well as friendship and wish bracelets, can all be layered to add to the effect. The style is not just for women, and simple braided leather bracelets can be worn in multiples by men, too. Bracelet stacking can mean more sales for merchants.

Neon Consumers are interested in neon everything, and these shocking shades are here to stay. Neon will

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Asheville, NC ............ ......................January 7-8 Orlando, FL....................... .......January 10-11-12 Tucson, AZ .............. .....................February 1-14 Minneapolis, MN ............................March 30-31 Detroit, MI ........................................April 4-5-6 Chicago, IL......................................April 9-10-11 West Springfield, MA ........................April 25-26 Orlando, FL.........................................May 2-3-4 Franklin, NC.......................................May 9-10-11 Detroit, MI ......................................July 18-19-20 Franklin, NC................................July 24-25-26-27 Spruce Pine, NC......................... July 31-Aug. 1-2-3 Tucson, AZ ....................... .......September 4-5-6-7 Minneapolis, MN ...................... September 28-29 Livonia (Detroit), MI........................October 3-4-5 West Springfield, MA .................. ...October 10-11 Asheville, NC .................... .............October 21-22 Orlando, FL................................October 24-25-26 ***Dates are Subject to Change***

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hold strong going into 2014, and the product offerings are limitless. Neon shell chip necklaces and adjustable neon cord bracelets have been extremely popular. Neon tie-on reflective bracelets, with a braided band that looks silver during the day and glows at night, are also gaining popularity.

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Another craze on the market is dream catcher jewelry. Originally woven by Native Americans, dream catchers are made to promote good dreams, and represent peace and protection. These accessories resemble spider webs, and come in many bright colors that can be marketed on countertop displays to catch a buyer’s eye.

Faith jewelry Faith jewelry, particularly cross pendants, remains a consistent seller. Many actors and musicians continued on page 48

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jewelry & accessories Top Fashion Accessories continued from page 47 embellish their style with cross jewelry that also expresses spirituality.

It is popular for men to sport adjustable leather cord cross necklaces and wooden cross bracelets. Women prefer glittery sideways cross necklaces and bracelets. New designs for 2014 will incorporate cross pendants with mood jewelry on a simple chain. Faith jewelry is a category that retailers can rely on into 2014.

At Killerbeads, one of our most popular lines is our Spanish leather tie-on bracelet. It is available in over 30 different designs, and we consistently update them throughout the year to keep up with the changing trends.

Today, retailers have many fashionable accessories from which to choose and select

48

November 2013 | INDEPENDENT RETAILER

a solid assortment. If a particular fashion accessory is your most popular seller, offer it in additional styles and colors, along with a few of the trendier items. The key to success is expanding your selection to meet customer demand. â&#x2013; Michelle Mosscrop has worked with Killerbeads for over 15 years, and is currently the manager of Sales and Marketing.

Mosscrop also contributes to product research and development. She can be contacted at michelle@killerbeads.com.

For more information on Killerbeads, visit killerbeads.com.

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jewelry & accessories Win with Stainless Steel Fashion Rings FASHION JEWELRY continues to generate steady retail sales, and rings are especially popular in today’s market. “Fashion rings have always been and will continue to be our biggest sellers,” says Frances Perian, wholesale and special projects manager with Shavonne Corporation, a jewelry wholesaler since 1956. “Our newest items are 316-stainless steel fashion rings. Stainless steel is becoming more popular than sterling silver because it is more economical.”

Aordably priced wedding sets Shavonne is continually expanding its large selection of stainless steel rings. In addition to multiple plain, colored and stone options for women, the firm offers several wedding sets. “In this economy, many people cannot afford to go out and spend thousands of dollars on a wedding set. The clear CZ

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stone is our number one seller,” Perian reports. With colored stones, sales are dependent on the month, and Shavonne sold numerous stainless steel rings with sapphire colored stones in September.

“As we go into the holiday season, we will sell a lot of the darker stones such as ruby, garnet, emerald and black.

They are more popular for the fall and winter seasons.” For spring 2014, strong sales are expected in some of the lighter colors like pink, tanzanite, Brazilian blue, aqua and peridot. In addition to a wide range of styles and hues, Shavonne offers women’s rings in sizes four to 12.

Shavonne also offers stainless steel rings for men because of the metal’s durability. “Men are harder than women on fashion jewelry, and with 316-stainless steel there is no finish to wear off and no tarnishing. These rings last beautifully through

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everyday wear,” Perian remarks.

The company provides a lifetime warranty on all rings.

Another increasingly popular line is gold plated jewelry. “Gold plated jewelry is as popular now as the rhodium, and we think that this trend will continue into 2014,” Perian notes. Shavonne has a complete line of gold plated rings, necklaces, bracelets and watches.

To predict what jewelry items will be hot, and to keep a fresh array of pieces available for retail buyers, Shavonne continually researches color and fashion trends. “We keep up with the newest colors as well as styles, and we introduce new items for each season,” Perian shares. “We do this for all our product categories.”

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There are no fees to open a wholesale account. The first level is 50 percent off an opening retail order of $500. Once a retailer places a first order, he or she is placed in the firm’s wholesale division and receives an account number and password. The fifth tier discount continued on page 52

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jewelry & accessories Win with Stainless Steel Fashion Rings

continues. Buyers enjoy peace of mind knowing that they will not suffer any monetary loss due to jewelry that does not sell.

Shavonne encourages retailers to place orders online, because merchandise is automatically pulled out of available inventory. “We make it easy for retailers to find what they want through a search function, and we also have category navigation on the right side of our home page,” Perian adds. Wholesale orders are generally processed in two to three business days. ■

continued from page 51 is 75 percent off rings, and 70 percent off all other products on a retail order of $22,000. “At level one, buyers would pay $250, and at level five they would pay $5,500,” Perian explains. For buying levels three through five, Shavonne offers a “Win-Win” program at no extra charge. “We talk to retailers to fi nd out their specific jewelry needs, and then we pull what we know are our top sellers. The program can help sellers get started until they see what their customers like. If after 90 days some of those items have not sold, we will give them an exchange code so they can get different merchandise,” Perian

Shavonne Corporation 1065 County Road 660, Etowah, TN 37331 Toll Free: 800-373-7464 • Tel.: 423-263-2222 Website: www.shavonne.com

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web profits Increase Visitor Engagement and Drive Sales ALL ECOMMERCE storeowners want to increase sales conversion rates, and there are many ways to achieve this goal. However, a critical and somewhat overlooked element of the process is visitor engagement. Without higher engagement from visitors, it is going to be difficult to satisfy the need for higher website conversion. Visitor engagement is what ultimately starts the conversion process. A customer interacts with a brand, and the more they interact the greater the conversion opportunity. Therefore, when seeking sales conversion increases, web storeowners must first generate multiple opportunities to engage their visitors. Here are seven strategies ecommerce retailers can employ to inspire visitors to interact with their brands, and move them closer to the end of the conversion funnel.

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Developing and clearly displaying policies such as â&#x20AC;&#x153;Easy no hassle returnsâ&#x20AC;? or â&#x20AC;&#x153;No questions asked on 30 day returnsâ&#x20AC;? can address this apprehension. When it comes to the holiday season, it may be wise to extend return policies to something such as â&#x20AC;&#x153;No questions asked, no hassle returns on all purchases until January 31.â&#x20AC;? This encourages shoppers to buy gifts early, knowing that they can return a product if it does not work out.

2) Bring attention to diî&#x20AC;&#x201A;erences If you are looking to become a low cost leader, then it may be beneficial to show your storeâ&#x20AC;&#x2122;s prices vs. the competitionâ&#x20AC;&#x2122;s prices. Another option is to display a seal that offers a lowest price guarantee. If your shipping is faster than the competition, let shoppers know that.

These differences grab attention and can keep visitors continued on page 56

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web profits Increase Visitor Engagement and Drive Sales continued from page 54 more engaged.

3) Invest in the wow factor A happy customer translates to repeat sales, and repeat sales translate to higher profits. Consider adding special methods of contact that surprise current customers.

Unexpected birthday messages with discount coupons is one way to do this, and welcome messages for new customers is another. If you want to make visitors really smile, include a free gift with their purchase. The wow factor is also great to increase viral reach to those not already engaged with your brand. Happy customers are going to tell their friends about their experience, and that leads to more sales.

56

is working, as well as to see what can be improved.

Keep customer assurance and confidence items, and all points of action in clear view. Check the font size, image size, clarity and placement of elements on the page. Would increasing the font size from 10px to 12px get visitors more engaged and moving down the path to a sale? The only way to know is through continual testing.

5) Speed up the conversion process Every shopper wants instant gratification. That is why rewording “Free shipping” to “Fast and free shipping” can have a greater impact. Ecommerce stores can get customers more engaged, and speed up the conversion process by offering things like one click ordering and faster shipping options. The attention these types of services offer will keep customers interested and interacting with the brand, far beyond the initial order.

4) Test site design and layout

6) Incorporate live chat

Do not become complacent with your website.

Continually review the site to ensure everything

Live chat has been proven time and time again to increase visitor engagement and conversion. This per-

November 2013 | INDEPENDENT RETAILER

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sonal interaction with a real human being is a great way to close a sale when a visitor is on the fence of becoming a customer. Be careful of “push notifications.” This is when a chat operator initiates the contact with a pop-up to the customer, asking if they need help. Visitors may find that an intrusion on their privacy and leave directly. However, keeping an option of live chat available at all points during their visit, in case they have questions, is a great way of getting shoppers more engaged.

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7) Use social media With the wide acceptance and use of social media sites such as Facebook, Twitter and Pinterest, retailers should develop a social media plan of action to engage customers frequently. The viral factor that can be achieved from a wellplaced status update alone can turn an ordinary sales day into a record breaker. There are many ways to increase visitor engagement with a brand. Do not overlook tried and true methods such as those mentioned above, but also be willing to think outside the box. Seek new and creative points to keep visitors in contact and actively engaging with your brand, and conversion increases will follow. ■

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This is a small sample of the suppliers you will find on WholesaleCentral.com.

Find suppliers by category or product!

Suppliers, to list your company here and reach 600,000 retailers monthly, call 1-800-999-8281 ext. 126.

APPAREL / CLOTHING

STEAL DEAL www stealdealinc com www.stealdealinc.com

800-416-6149

TASHA APPAREL www.tashaapparel.com

213-742-0974

TTM INTERTRADING, INC. www.ttmintertrading.com

323-586-0003

PRICE KING INC. www priceking com www.priceking.com

718-786-8540

SHINE MARK ACCESS. www ShineMarkOnline com www.ShineMarkOnline.com

647-726-5465

TOP TRENZ toptrenz.com

631-254-8499

718-639-3588

F E AT U R E D S E L L E R BANIAN TRADING 800-366-2660 www.baniantrading.com Manufacturer of “JUST DARLING COLLECTION”. Importer & Wholesaler of Over 4,000 Products: Childrenswear, Accessories, Shoes, T-Shirts, School Uniforms, Christening Wear, Formal Wear, Baby Goods, Christian & Hispanic/ Mexican Products, Baseball Caps, Bridals, Rhinestone Jewelry, Hosiery, Etc. We Ship Worldwide. Our 22nd Year!!

599FASHION.COM 866-728-3141 www.599fashion.com/Wholesale_ep_72-1.html

VARSHAA.COM www.varshaa.com

442079079949

WESTERN EXPRESS www.westernexpressinc.com

800-245-1380

ALABAMA WHOLESALE www.bamasocks.com

256-845-4411

WHOLESALE FASHION SQ. 877-811-4911 www.wholesalefashionsquare.com

APPARELCANDY.COM www.ApparelCandy.com

877-870-8686

WHOLESALE LINKED www.wholesalelinked.com

APPARELSHOWROOM.COM 800-243-4131 www.apparelshowroom.com BEVERLY HILLS UNIFORMS 718-378-1188 bhuniforms.com BH WHOLESALE INC. www.bhwholesale.com

347-394-5559

BABY ITEMS ETRONITY, INC. 800-707-9692 www.wholesaleblankclothes.com KAY BOUTIQUE LLC 406-222-4853 wholesalegirls.kay-boutique.com

CRESWELL SOCK MILLS www.sockmills.com

256-657-3213

DOWNTOWN OFF-PRICE www.downtownoffprice.com

888-666-1130

EFASHION WHOLESALE www.efashionwholesale.com

732-866-9976

GMAN USA LLC www.gmanusa.com

813-443-0700

EROS HOSIERY CO. www.eroswholesale.com

215-342-2121

VK WHOLESALE www.vkwholesale.com

847-204-0669

FASHION WEAR PLUS INC. www.fashionwearplus.com

877-949-6060

CANDLES, INCENSE, POTPOURRI

F E AT U R E D S E L L E R

KAY BOUTIQUE LLC littlegirlmart.kay-boutique.com

406-222-4853

KIDSBLANKS BY ZOEY www.kidsblanks.com

888-529-3883

LASHOWROOM.COM www.lashowroom.com

213-627-0339

LEMON TREE TRADING CO. 213-747-3410 www.wholesalefashionplace.com LUMIERE www.lumierefashion.com

323-589-2015

ORIENTAL APPAREL INC. 386-383-2618 wholesalecentral.com/orientalapparel/store.cfm PRIMETIME CLOTHING www.primetimeclothing.com RUBII www.rubiiwholesale.com

213-687-4100

213-627-2398

S & G APPAREL www.sngapparelinc.com

213-453-4164

SEVEN SEAS, INC. www.sevenwholesale.com

213-748-9469

KOLE IMPORTS dropship.koleimports.com

800-874-7766

WHOLESALE ACCESSORY 877-524-0433 www.wholesaleaccessorymarket.com

PLUM ISLAND SILVER CO. www.plumislandsilver.com

800-543-7177

WHOLESALE FASHION INC www.wholesalefashioninc.com

SUNRISE WHOLESALE 877-250-5045 sunrisewholesalemerchandise.com

PRICE MASTER 800-538-3873 PriceMaster.com Wholesaler/Distributor of 3000+ Convenience Store,Dollar Store,Discount Store items. *BEST SERVICE & FAST DELIVERY* FREE SHIPPING deals available throughout USA! HBA, Energy products, Batteries, Condoms, Cig. Tobacco products, General Merchandise, Household products, Novelty, MUCH MUCH MORE...

303-881-6146

INETVIDEO.COM 514-956-7482 www.wholesalecentral.com/inetvi0001/ wholesale-form.html

ELECTRONIC CIGARETTS YSOCO INTERNATIONAL CO., LIMITED 86-8874-6212 www.wholesalecentral.com/ysoco

ELECTRONICS FASHION ACCESSORIES

ETS DESIGN www.etsdesign.com

770-582-6688

MAR COMPANY DIST. www.aromar.net

786-477-4174

ANN KIM FASHION 353-588-2910 www.pandoraaccessory.com/eshop/index.php BUCKWHOLESALE.COM www.buckwholesale.com

800-622-3998

866-408-2825

GLOBAL IMPORTS INC www.Hunnt.com

888-882-0005

CRYSTAL FLORIDA INC. 239-732-6611 www.wholesalemuranojewelry.com

SHEPHER DISTRIBUTORS www.shepher.com

718-649-2525

D & D FLORIDA IMPORTS www.ddflimport.com

COLLECTIBLES F E AT U R E D S E L L E R IRWIN SALES 281-424-7651 www.irwinembroiderypatches.com Patches, Pins & Transfers!! Over 2000 designs to choose from! Military, NRA, Patriotic, American Flag, Religious, Motorcycle and More! Great Novelty Item.

WHOLESALE EXPRESS 856-939-5151 https://secure1.nitrosell.com/wsesports.com/ store/member.asp

DOLLAR STORE ACCESSORIES PALACE shop.accessoriespalace.com

800-725-2234

786-472-1888

26 CALIFORNIA BAZAR INC. 323-588-3026 www.26cb.com DOLLARDAYS INT’L www.dollardays.com

877-837-9569

FOUR SEASONS www.4sgm.com

323-826-1199

GENCO MARKETPLACE www.gencomarketplace.com

800-224-3141

INTERTRADE CORP. www.intertradecorp.com

301-595-8999

JACK LEVY SALES www.jacklevysales.com

216-831-6604

GIFTS GLOBAL CRAFTS www.globalcraftsb2b.com

386-424-1662

HENRY BRANDT & CO. www.HENRYBRANDT.COM

417-334-0988

VALUE ARTS CO., INC. www.valuarts.com

800-815-3855

WORLD BUYERS www.worldbuyers.com

800-996-7531

HANDBAGS & LUGGAGE CHOICEHANDBAGS www.choicehandbag.com

213-745-3065

972-247-4514

INTERNATIONAL PIONEER internationalpioneer.com

213-765-8007

FASHION EXPRESS US www.savvypurses.com

917-463-0611

JUDY’S ACCESSORIES www.judysaccessories.com

213-745-0707

FASHION WORLD www.handbagfashion.com

213-747-7145

800-376-1157

LA WHOLESALE ROUTE www.lawholesaleroute.com

213-488-0691

HANDBAGSHOPPING.COM www.handbagshopping.com

LANCY ONLINE INC. www.LancyNY.com

718-821-8168

HUA FU INTERNATIONAL www.huafu.org

212-268-9985

MICHELLE AND SCOTT’S www.wholesaleimport.com

901-767-0838

KLASSY BAGS www.klassybags.com

562-735-3292

MY WHOLESALE ROUTE www.mywholesaleroute.com

201-567-2827

MAD BAGS LLC mad-bags.com

877-623-2247

813-888-9400

SOCK WHOLESALERS www.sockwholesalers.com

KOLE IMPORTS www.koleimports.com

S & J ENTERPRISES www.sandjwholesale.com

336-271-6755

November 2013 November 2013 || INDEPENDENT INDEPENDENTRETAILER RETAILER

GENERAL MERCHANDISE

E-BESTCHOICE.COM www.e-bestchoice.com

ROCKEY TRADING CO. www.rockeytrading.com

58

888-261-8277

908-660-0985

GREAT LAKES WHOLESALE 616-261-9393 www.glwholesale.com 800-874-7766

ROYAL ENTERPRISES www.royalwholesalecandy.com

FASHION UNIC fashionunic.com

SHEEHAN SALES, INC. 800-849-9949 www.wholesalenursingscrubs.com 800-597-3886

WHOLESALE SCARVES USA 877-237-6268 www.wholesalescarvesusa.com

KM SPORTS WHOLESALE 843-241-8613 www.wholesalecentral.com/kmsports

JACOBS TRADING COMPANY 763-843-2000 www.jacobstrading.com/hotDeals.asp

3D BELT www.3dbelt.com

CLOSEOUTS

800-913-3274

FOOD & GROCERY

MOUNTAIN VIEW MOVIES 607-278-5401 www.mountainviewmovies.com Authentic brand new DVD movies, Blu-ray discs & video games at the lowest wholesale prices. Major Studio DVDs UNDER $4. Stock changes weekly. Low $50 minimum purchase. Free UPS Ship over $300.

DVD RELOAD www.dvdreload.com/specials

C-STORE ITEMS

800-652-8275

786-269-0629

UR ETERNITY www.eternitywholesale.com

F E AT U R E D S E L L E R

CLOTHINGISLAND.COM www.clothingisland.com

ISLAND WHOLESALER www.islandwholesaler.com

877-321-3622

DVDS & VIDEOS

917-607-8999

562-453-7371

DOBA www.doba.com

213-270-1190

CELESTESTYLE.COM www.celestestyle.com

FUCHHI LLC www.fuchhistyle.com

DROPSHIPPERS

continued on page 60

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I NDEPENDENT R ETAILER.com | November 2013

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Go Back to www.IndependentRetailer.com WHOLESALECENTRAL.com SUPPLIER PREVIEW Suppliers, to list your company here and reach 600,000 retailers monthly, call 1-800-999-8281 ext. 126.

continued from page 58

HANA WHOLESALE ilovehana.com

ON SALE HANDBAG www.onsalehandbag.com

213-745-6811

HIPHOPJEWELRY 410-493-2269 www.hiphopjewelrywholesale.com

PRINCESS PURSE www.princesspurse.com

213-746-9933

INTERNATIONAL JEWELRY ijdi.net

SHOPFORBAGS.COM www.shopforbags.com

214-637-5300

JUDSON & CO www.judson.biz

410-799-7602

800-395-0527

256-355-8844

SAV-ON www.sav-on-closeouts.com

906-346-7065

TOBACCO ACCESSORIES 916-807-8839 www.wholesalecentral.com/tobaccoaccessories

STOCKWELL GREETINGS www.stockwellgreetings.com

877-906-2211

TRIANGLE WHOLESALE www.triangle-wholesale.com

TRIPPO NOVELTY, INC. 800-536-5559 www.wholesalecentral.com/trippo/Store.cfm

PERFUME A 2 Z PERFUMES INC. www.a2zperfumes.net

US GLOBAL IMPORTS www.usglobalimports.com

THE HANDBAG WAREHOUSE 972-243-1786 www.thehandbagwarehouse.com

MKM JEWELRY, INC. www.belchousa.com

213-347-0007

BENRON PERFUME www.benronperfume.com

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WHOLESALE WALLETS 877-828-1577 www.wholesalewalletsdirect.com

OCEAN STATE CREATIONS www.oscjewelry.com

401-728-0490

FRAGRANCENET.COM www.fragrancenet.com

800-727-3867

PAMPERED PRINCESS 585-266-7040 www.shoppamperedprincess.com

FRAGRANCEX.COM INC. www.fragrancex.com

888-557-3738

PHILLIPS INTERNATIONAL www.cooljewels.com

800-432-3636

PERFUME CENTER OF AM. www.perfume-center.com

516-348-1124

PURSE IMPORT www.herstationhandbags.com

972-243-9090

PERFUME MARKET www.perfumemarket.net

RINADON.COM www.rinadon.com

877-746-2966

SALES ONE LLC www.bodyvibe.com

866-507-2537

SAM’S ONE www.samsoneinc.com

213-622-6661

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UNITED GEMCO unitedgemco.com

212-840-9380

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BEAUTYMAX COSMETICS www.makeupcolors.com

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DISCOUNT WHOLESALERS 610-458-1131 www.discountwholesalersinc.com DRUGSTORE PRODUCTS 732-606-4242 www.wholesalecentral.com/dspsales FAMECO GROUP LLC 818-331-8813 www.wholesalecentral.com/toothpaste MERCHANDIZE LIQUIDATORS 754-204-0740 www.merchandizeliquidators.com/CosmeticsCloseouts.htm ONE TREE LLC www.onetreebrands.com

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PAUCAL COSMETICS www.unikcosmetics.com

786-571-8645

SISQUOC HEALTHCARE 888-909-9910 sisquochealthcare.com/wholesale.html SOHM INC. www.sohm.com

GIFT BLISS ENTERPRISES 831-663-0611 www.wholesalecentral.com/giftbl0001/Store.cfm

HOME DÉCOR / HOUSEWARES

800-799-6955

MASTER CUTLERY INC. www.mastercutlery.com

888-271-7229

PANTHER TRADING CO. INC. 866-644-0134 www.pantherwholesale.com SHARP IMPORT www.cutlerywholesaler.com

877-286-4139

SHARP IMPORT www.KnifeImport.com

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TURKEY CREEK TRADING 410-368-8307 wholesalecentral.com/turkeycreekco/Store.cfm

LEATHER 704-494-4313

213-765-0222

DUKE IMPORTS, INC. www.dukeimports.com

260-665-1100

MILITARY GOODS HOOVER’S MANUFACT. www.hmchonors.com

JEWELRY F E AT U R E D S E L L E R PAULA POWERS - WWW.MAGSUPPLY.COM 813-312-4111 www.magsupply.com Importer of quality Magnetic beads regular and high triple power magnet beads, pre-made jewelry, semiprecious stones, magnet clasp, cat’s eye beads, hematite, stainless steel, titanium, and copper bracelets. -THE MAGNET SUPPLY COMPANY-at www.MAGSUPPLY.com.

ALAMODEONLINE.COM www.alamodeonline.com

714-636-4237

AZUR GLOBAL IMPORTS www.azur1.com

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BEADS CORNER www.wholesalebeaded.com

888-278-3889

CERIJEWELRY.COM www.cerijewelry.com

626-810-3283

CONKLIN FASHIONS www.wholesalejewelry.net

888-563-4411

602

877-286-4139

THE EXTRA MILE www.thextramile.com

518-383-9084

CANDY CONCEPTS www.allstoredisplays.com

262-696-4076

937-748-8181

931-625-0448

CANDY CONCEPTS www.candyconceptsinc.com

262-696-4076

PSB WHOLESALE www.psbwholesale.com

GLOBAL 1 WHOLESALE www.global1wms.com

702-434-4194

JPI DISPLAY, INC. www.jpidisplay.com

888-838-8598

CUTTING EDGE PRODUCTS 252-830-5577 www.cuttingedgeproducts.net SAFETY TECHNOLOGY www.safetytechnology.com

904-720-2183

SUNGLASSES & EYEWEAR

CTS WHOLESALE LLC 800-796-3486 www.ctswholesalesunglasses.com

24/7 WHOLESALE 877-247-9465 www.wholesalecentral.com/247wholesale/store.cfm

NEVA ENTERPRISES, INC. www.olympiceyewear.com

888-303-9393

RUBY IMPORTS www.rubyimports.net

901-375-4377

ST LOUIS WHOLESALE stlouiswholesale.com

800-340-7642

TOPPER INTERNATIONAL www.topperliquidators.com

800-867-7371

247 FASHION STORE www.247fashionstore.com

909-839-0186

S & S SPORTS INC www.sports456.com

313-444-0277

BOOM LITES LLC www.boomlites.com CANNALINE www.cannaline.com

202-476-9446

301-356-9096

800-223-1159 ELECTRONIC CIGARETTES 800-332-0916 www.electroniccigaretteswholesaler.com

NOVELTEES WHOLESALE 801-484-6769 www.wholesalecentral.com/NovelteesWholesale 925-322-4901

SOGKO WIRELESS INC www.sogkowireless.com

718-326-9888

TOYS & HOBBIES ESCO IMPORTS TOY www.escoimports.com

800-445-3836

425-971-9000

GREEN SMOKE wholesale.greensmoke.com

305-290-3669

INNEX INC www.innexinc.com

866-659-7177

HABIB IMPORTS INC 916-739-8488 www.wholesalecentral.com/habib

TYKO TECH INC. 213-628-2000 www.wholesale-rc-helicopters.com

HOOKAH SULTAN www.hookahsultan.com

516-467-5020

WATCHES

JK IMPORTS, INC. www.jkimportsla.com

213-617-0609

AKZANWHOLESALE.COM www.akzanwholesale.com

213-291-8430

MAGIC MIST wholesale.themagicmist.com

877-354-8312

TIME FACTORY INC. www.timefactoryinc.com

877-375-3786

PRODUCT SOURCE 856-753-8127 www.productsourceinternational.com

PARTY SUPPLIES & GREETING CARDS

REVOLUTION TECHNOLOGY 855-427-7386 www.evolutionecigarettes.com

BULL FROG PRESS 415-507-1901 www.bullfrogpressgreetingcards.com

SMOKELESS SELECTS www.SmokelessSelects.com

November | | INDEPENDENT November2013 2013 INDEPENDENT RETAILER September 2012 RETAILER

TELEPHONE & CELLULAR

GOGO WHOLESALE www.gogowholesale.com

F E AT U R E D S E L L E R KALAN LP 800-345-8138 www.kalanlp.com Lansdowne, Pennsylvania United States Market leader in humorous and personalized programs.

Specialize in the newest Impulse products. PERSONALIZED PRODUCTS: Mini lanyard key rings & hot pink key rings. Also, tin signs, shot glasses, magnetic stickers, party goods, birthday candles, balloons and confetti. Over 10,000 items in-stock.

PR SUNGLASSES 800-777-7656 www.prsunglasses.com At PR Sunglasses, we have a great selection of wholesale sunglasses that are updated monthly - from our promotional low-cost line to high quality fashion lines. We also carry reading glasses, goggles, kids sunglasses, sunglass displays and a wide variety of accessories.

SHOES & FOOTWEAR

AMERICAN WHOLESALE 509-280-5078 americanwholesaleecigarettes.com

NOVELTIES

STAR CUTOUTS www.starcutouts.us

SHARP IMPORT www.sharpimport.com

KC CREATIONS www.kccreationsinc.com

SMOKING PRODUCTS

JAFRUM INTERNATIONAL www.jafrum.com 908-352-5400

301-729-2571

STORE / DEALER SUPPLIES

PET SUPPLIES

SELF-DEFENSE, SECURITY

EDGEWORK IMPORTS INC. www.edgeimport.com

COUNTRY CLUB USA www.countryclubproducts.com

305-593-9017

MERLING INC merlingwholesale.com

F E AT U R E D S E L L E R

KNIVES & SWORDS

MYLEATHER.COM www.myleather.com

213-626-6005

SPORTING GOODS

PROFESSIONAL SUPPLIES

714-522-6700

HOLIDAY & SEASONAL

888-396-3963

866-583-9927

WATCH TIME INC. 213-748-9942 www.wholesalecentral.com/watchtime WATCHES INTERNATIONAL www.wintl.com

713-780-8463

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feature Bright Outlook for Souvenirs in 2014 PEOPLE ALL around the world commemorate vacations and day trips with mementos for themselves, family and friends. As a result, the 30,000 gift, novelty and souvenir stores in the U.S. reportedly earn a combined annual revenue of around $18 billion.

Consistent top selling souvenirs include shirts, hats, figurines, refrigerator magnets, notepads and spoons, and retailers must constantly offer new products to attract customers.

Here is an exclusive look at several creative keepsakes available now and into 2014 from Aurora World, Prints Charming, Marsha’s Collection, Henschel Hats and Safari Ltd.

Sea Sparkles™, Miyoni™ & licensed products Aurora World®, a leading global supplier of affordable, high quality souvenirs and gifts, specializes in plush toys and soft dolls. The company’s

by Gloria Mellinger

diverse portfolio of products and price points can accommodate any souvenir, gift shop or toy retailer.

Aurora World offers a huge selection of plush items in many themes including barnyard, wildlife, jungle, domestic, sea life, dinosaurs, dragons and more. “Plush is an emotional purchase, and has a foundation with people of all ages,” says Michael Kessler, SVP of Sales and Marketing.

Sea Sparkles™, an assortment of soft mermaid dolls and sea creatures, is one of Aurora World’s most popular sellers. The manufacturer recently expanded this line with mermaids in more sizes and styles, each of which has long yarn hair and a dress accented with a shiny jewel. “In 2014, we are expanding the Sea Sparkles universe to include new mermaids, pirates and more sea friends. We are going deeper into the mysteries of the sea to offer retailers more ways to build their businesses,” Kessler reveals.

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Visit Our Website at www.SunFashionDesigns.com 62

November 2013 | INDEPENDENT RETAILER

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Aurora World has many toys that sell well in zoos and wildlife parks. Flopsie™ is a diverse line of soft, bean filled semi-realistic plush animals offered in three sizes, and Miyoni™ is a high-end realistic line that features the most popular domestic, jungle, barnyard and North American wildlife. Miyoni will soon include a koala, kangaroo and sloth. The toy maker is also expanding its global license called YooHoo & Friends™. The line is based on animals from around the world, many of which are rare and endangered, and includes everything from alligators to sloths and zebras. In 2014, the company will continue to expand the selection with more collectible characters.

“We value our retailer partners, and we listen to their input designing collections that are both on-trend and classic to drive business,” Kessler shares.

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Aurora World Inc. Tel.: 888-287-6722 Email: info@auroragift.com Website: www.auroraworld.com

IGES/SSS booths PF6123-6131 Aurora World keeps abreast of entertainment, licenses and media trends because they drive consumer demand, he adds. The company has a diverse licensed portfolio consisting of My Little Pony®, Raggedy Ann and Raggedy Andy®, Garfield, Lambchop™ and more. Aurora World also focuses on fashion and color trends, and translates them into soft goods.

“Some of the looks we are seeing sell through are rich blues, pinks and purples,” Kessler reports. “In continued on page 64 I NDEPENDENT R ETAILER.com | November 2013

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feature Bright Outlook for Souvenirs

remarkably well received on the destination side,” explains Jon Hart, owner. continued from page 63 Places such as Aspen, Chicago, Las Vegas, London, fabrics, we are seeing iridescent, jeweled and shimmery Paris, San Francisco and many more are already available. Chicago, executions accented with for example, is rep3D enhancements.” resented by images of the Rookery (C), Destination Field Museum (H), letter art & Willis (Sears) Tower Lifestyle photo (I), Tribune Building frames (C), Navy Pier Ferris Another hot keepsake Wheel (A), Chicago line is destination and campus Th eater Sign (G) and Millennium Prints Charming letter art from Prints Charming.

Tel.: 636-532-8992 Bean (O). Prints Charming will The company visited hundreds of Email: terry@getletterart.com also create custom pieces. “This is a popular places to photograph local Website: www.getletterart.com clever, mid-priced product in a really landmarks and create these unique IGES/SSS booths nice frame with a glass front,” Hart framed prints. “Our products are SV3521 and 3522 notes. Regular wholesale is $25, and much different than traditional letter retail is $49.99. art, in that each letter is a photo of an actual location.

Prints Charming is also introducing new Lifestyle Captions below each letter show where the images are from. It is more personal and tailored, and has been continued on page 68

64

November 2013 | INDEPENDENT RETAILER

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s e l a S Get ith W Best way to save your Smart Phone in the event that you ever submerge your phone in water or get liquid on it.

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At Nubani, The More You Buy The More You Save, We Are Your One Stop Shop For Candy And Grocery Items.

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From Candy To Groceries Items, We Carry A Full Line Of Everyday And Seasonal Items.

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I NDEPENDENT R ETAILER.com | November 2013

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feature Bright Outlook for Souvenirs continued from page 64 picture and photo frames this month. The line features design themes represented by pictorial and word associations. “We started with a Real Tree licensed camouflage pattern, and we have a pink version that is really hot,” Hart notes. Included among the 40 initial interest categories are hiking, running a marathon, fishing, mountain biking, camping, pets and more.

Lifestyle picture and photo frames will be available in a variety of sizes for single and multiple photos. “They are an affordable and personalized way to frame pictures,” Hart says.

Custom designed and printed ladies’ fleece Marsha’s Collection is a line of soft apparel designed by artist Marsha Holler, and cut, sewn and printed at her Great Graphics factory in Dover, DE. “It is about com-

68

November 2013 | INDEPENDENT RETAILER

Marsha’s Collection Toll Free: 800-338-4018 Website: www.wemakenicestuff.com

IGES/SSS booth PF6008 fort and style,” Holler explains. “My products are different than your standard souvenir tee shirt.” Marsha’s Collection is competitively priced for mid-range priced goods, and Holler’s most popular style is the trim fleece. “My demographic loves a three-quarter cuffed sleeve.

I took the band off the bottom of the sweatshirt, and it is a lot more flattering and stylish than a regular sweatshirt, yet still very comfortable. My saying is ‘freedom from frumpy’.” Holler’s clothing sells in resorts and destination attractions like the Biltmore Estate. “I often create designs for a specific place. With the Biltmore it is all about the house, so that is what is on the garment. We continued on page 70

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feature Bright Outlook for Souvenirs continued from page 68

Embroidered Breezers, safari and water repellant hats

Hats are also popular souvenirs, and the Henschel also name drop when customers want it.”

Manufacturing Company wholesales outdoor and Two of Holler’s latest fleece designs are a deep fashion leather and cloth headwear made in the USA. purple body with an iris, and a navy blue body with In addition to carrying a vast array of popular styles, a sun on the front and moon on the company also designed and makes the back. “I also operate a retail Breezer Collection of hats with a mesh store in an ocean town, crown. They are crushable, packable and it is important that and breathable, and great sellers my wholesale customin warmer climates and beach ers know that I am in areas. The company’s gear is sold their shoes. My retail is in several resorts and gift shops, my testing ground where and venue names can be custom I figure out prices, embroidered on the products. styles and colors “Disney Parks have been carHenschel Manufacturing Co. that will go to the rying our hats for more than 15 Website: www.henschelhats.com wholesale market. years, and our best seller there IGES/SSS booth SV2506 Watching women try is our 5310 Breezer,” says Jessica things on I get ideas, Kraemer, assistant to the VP of and I know the trends because my customers ask me Sales. “The smaller safari style is also a big hit with for certain styles and colors.” women, and khaki and earth tones are always popular.”

70

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The companyâ&#x20AC;&#x2122;s straw hats, many of which have interesting details, sell well in souvenir shops in tropical destinations such as the Caribbean. â&#x20AC;&#x153;We also have a hat that is popular at outdoorsy lodges and national parks like Niagara Falls. Our 5552 is water repellent, floatable and moisture wicking. In addition, we have licenses with National Geographic, Who Said by Cedric the Entertainer and Robert Graham,â&#x20AC;? Kraemer points out. â&#x20AC;&#x153;Going into spring 2014, straws will continue to be popular in a variety of patterns, trimmings and bands, especially with the younger generation.â&#x20AC;?

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Hand painted real life and fantasy figurines Safari Ltd. manufactures and distributes hand painted and authentic real life and fantasy figurines, including wildlife, safari, farm, ocean and domestic animals, exotic birds and human figures. â&#x20AC;&#x153;We provide high quality figures of all the

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PRICE GUNS & LABELS FOR ALL BRANDS! favorite zoo, aquarium and park animals. Every child wants to take home their favorite animal, and lucky for them, we make them all,â&#x20AC;? states Christina Pariente, VP. â&#x20AC;&#x153;We have the largest variety of figurines on the market. People want souvenirs that are unique and memorable.â&#x20AC;?

Safari Ltd. launched in 1982 with a childrenâ&#x20AC;&#x2122;s card game featuring endangered species. A few years later, the company signed continued on page 72

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feature Get all of your leather needs at Tanner Leather / "1- -Ê " Ê / -Ê "/Ê -/

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So many items we can’t list them all!

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Mon – Fri 8-5

765-935-3997

Bright Outlook for Souvenirs continued from page 71 a license agreement with the Carnegie Museum of Natural History Dinosaur Collectibles. This license allowed the firm to produce authentic, scale-model dinosaur figures, with the collaboration of their paleontologists. Today, the company continues its history of innovation and will be introducing more than 70 new souvenir items for 2014. “The best souvenir is one that reminds you of your experience and lasts a lifetime,” Pariente concludes.

Safari Ltd. Toll Free: 800-554-5414 Email: sales@safariltd.com Website: www.safariltd.com

IGES/SSS booth PF6518

Personal Vaporizers the finest e-cigs on the market

$499 Retail Starter Pack $1460 Retail Value

20X Quick Kit ol th Tobacco & Men

192% Margin

Almost TRIPLE Your INVESTMENT!

10X 5 Pcs Fuze Cartomizers

50 Pcs Big Heart, Shisha & Organic E-liquids 5X Torpedo Ego Kit 2X Cherry Bomb Kit

Visit us at www.HotVapes.com Click the Wholesale Inquiries Tab on the left to see our catalog!

775-HOT-VAPE (468-8273) / tim@hotvapes.com 72

November 2013 | INDEPENDENT RETAILER

Whether you are retailing souvenirs in a museum, zoo, aquarium, theme park or airport, it is important to offer tourists and visitors merchandise that will speak to them on an emotional and personal level. By displaying meaningful and unique items such as plush and polished animal figures, targeted interests photo frames, soft designer fleece or trendy yet functional headwear, merchants stand to satisfy customers as well as earn substantial returns.

Profitability for indie retailers rests on selling specialty and popular products, providing superior service and delivering a unique customer experience. ■ For today’s business news and updates visit IndependentRetailer.com

Go Back to www.IndependentRetailer.com

1-888-72-BIKER (2-4537) or 732-248-5400 Wallets - Gloves - Headwraps - Boot Straps Hair Accessories - Quick Releases and more go to www.aetraders.com or call 1 888 72 BIKER (24537) GREMLINS BELLS

BEST-SELLING MOTORCYCLE BEVERAGE HOLDER

(licensed)

All WEATHER GEAR

Facemasks

Glove Liners

Skull Liners

VEST EXTENDERS 70 + DESIGNS

NO

FOR MEN

DROPSHIP FEES

FOR LADIES

Boxed Greeting Card Assortments

Tips & Tricks

by Mary Fouts Tech support for sensortags.com

Stop Shoplifters Shoplifting statistics are on the rise. In order to stay profitable, smaller store owners are turning to refurbished security systems made in the USA by Checkpoint or Sensormatic Corp. These towers are re-tuned and sometimes re-painted. They are tested, prewired and a base-plate for easy self installation with no holes in your floor added. This equipment new originally cost $3-9,000, refurbished only $1-2,000 and is backed by a 90 day warranty and a 5 year tech support package if purchased from SensorTags.com.

made in the USA 35+ designs

Balaclavas

Stop Shoplifting

GREETING CARDS Use Code IRM-022 for a FREE Sample Kit

Christmas Assortments

12 Count Foil Boxes

25ct â&#x20AC;&#x201C; 32ct â&#x20AC;&#x201C; 50ct Glitter - Foil & Embossed

Tech support is sometimes an issue with smaller companies as the larger suppliers charge around $250 per hour with a 2 or 3 hour minimum to service them. SensorTags.com uses technical support by telephone and as long as the store owner or manager can handle a screwdriver and follow some simple instructions, the towers can be up and running in minutes. Tech support the old fashioned way took weeks for a tech to get to you, then weeks to wait on a part. Today however, the manager sends pictures through a cell phone directly to a technician that can help the same day or the next day by telephone.

Some stores with an even smaller security budget choose to use fake security. www.UsedTags.com has a security kit that includes 2000 tags with pins and a remover for $200. You can not beat that price for keeping a small flea market or corner store safe until they get some cash flow and can afford more.

They even sell a fake security tower for $99 that completes the look of sound security. I have also seen fake security cameras on the web to give a bit more sense of security to the dressing room doors or the front entrance.

Some of the supermarkets and pharmacies have put tv monitors above the front door and in about 3 feet, hanging from the ceiling. A camera is placed facing the door so that as the customer enters they see themselves in the TV monitor.

This gives the thief fair warning that their face has been recorded upon entering the store.

If you should have any further questions concerning retail store security please call and ask for Mary in Technical Support. Toll Free 800-934-7080.

Sensortags.com

Call for Your Individual Discounted Pricing Structure!

Fantus Paper Products (Division of P.S. Greetings, Inc.)

1-800-621-8823 | www.fantuspaper.com

Systems starting at $999

800-934-7080

I NDEPENDENT R ETAILER.com | November 2013

73

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74

November 2013 | INDEPENDENT RETAILER

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This is The Show Buyers Attend to FIND NEW PRODUCTS! Thousands of Custom & Name Dropped Items!

I NDEPENDENT R ETAILER.com | November 2013

75

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Sevierville Convention Center 3719

3722 3723 3724

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Sevierville Convention Center Main Exhibit Hall @

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202 Gists Creek Road, Sevierville TN 37876

Show Hours: Tues. — Fri., 9am – 5pm Saturday, 9am – 4pm

Register at: www.iges.us 1-800-430-7608

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2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2033 2034 2035 2036

76

November 2013 | INDEPENDENT RETAILER

2038

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Main Exhibit Hall 1

POPULAR GREETINGS populargreetings.com 800-505-5514

NEW! 4

JACK LEVY SALES

BOOTH SV-2635 & SV-2636

NEPTUNE TRADING INC. www.neptuneusa.net 888-NEP-TRAD (637-8723)

NEW!

BOOTH SV-2335 & 2336

10 PRINTS CHARMING

OPPORTUNITY BUYS INC / TRIPPIES GIFTS

3

ROYAL HANDICRAFTS

www.obiwholesale.com • 317-353-6684

BOOTH SV-2124 & SV-2125

www.jacklevysales.com 216-831-6604

7

2

www.thecollectionroyal.net 1-855-79 ROYAL (6925)

BOOTH SV-2729 & SV-2730

BOOTH SV-2026-2029

5

BABY BANANA BRUSH

6 HISTORY AND HERALDRY

www.babybananabrush.com 208-233-2392

NEW!

www.historyandheraldry.com 800-416-5567

BOOTH SV-2332

8 THE INCREDIBLE SUNVISOR

BOOTH SV-2031 & 2032

9

FLASH SALES INC. www.flashsales.com 866-435-2744

www.theincrediblesunvisorinc.com 866-644-6044

NEW!

BOOTH SV-2327

11 BEAR RIVER DECOR

NEW!

BOOTH SV-2821 & 2822

12 ANDRÉAS TRIVETS andreastrivets.com • 570-386-3040

www.GetLetterArt.com • 636-532-8992 matz96@hotmail.com 231-536-7288

Decorative

NEW! BOOTH SV-3521 & 3522 13 A LOST ART www.alostart.com • 323-930-0278

BOOTH SV-2321 & 2322

BOOTH SV-2433

14 BUTTERFIELDS CANDY butterfieldscandies.com • 252-459-2577

NEW!

BOOTH SV-3532

NEW!

Silicone Trivets

BOOTH SV-2120

15 MAD MAGS www.madmagsmagnets.com 404-451-4612

NEW!

BOOTH SV-2435 & 2436

I NDEPENDENT R ETAILER.com | November 2013

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Sevierville Convention Center 1

NASHVILLE WRAPS

2

NOSTALGIC IMAGES www.nostalgicimages.com 419-784-1728

www.nashvillewraps.com • 800-547-9727

Gift & Gourmet Packaging

4

BOOTH SV-2509 & 2510

KITCHENHAPPY™

5

BIG MOUTH TOYS www.bigmouthtoys.com 800-592-0293

7 S & D, INC. www.harvest-farms.com 877-616-7495

BOOTH SV-2215

10 GREEN 3, LLC www.green3apparel.com 920-235-1288

NEW!

BOOTH SV-2114

13 VILLAGE SQUARE

8

ZHEN ZHU, INC.

www.zhenzhuinc.com • 888-663-2288

6

11 TIMELESS TREASURES TIMELESS TREASURES www.glasspendantswholesale.com 719-686-8246

NEW!

BOOTH SV-2300

14 BANDED

BOOTH SV-2012 November 2013 | INDEPENDENT RETAILER

www.banded2gether.com 615-628.-8159

BOOTH SV-2419

POOR BOY WOODWORKS

poorboywoodworks.com • 989-799-9440

BOOTH SV-2005, 2006, 2007 & 2008

9 SQUIRE BOONE VILLAGE www.squireboone.com • 888-234-1804

BOOTH SV-3112-3115 & 3212-3215

BOOTH SV-2601 & 2700

www.harmonicanecklace.com www.topbrassnauticals.com 800-654-1447

78

BOOTH SV-2802 & SV-2803

BOOTH SV-2707 & SV-2708

BOOTH SV-2307

JACOB’S PARADISE jacobsparadise.com 800-650-6051

BOOTH SV-2717 – 2719

www.kitchenhappy.com 248-453-5177

NEW!

3

12

HENSCHEL MANUFACTURING henschelhats.com 800-872-4287

BOOTH SV-2506

15 PARRIS MFG. COMPANY www.parrismfgco.com 800-530-7308

BOOTH SV-2704 & 2705

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Main Exhibit Hall 3701

3703

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202 Gists Creek Road, Sevierville TN 37876

Show Hours: Tues. — Fri., 9am – 5pm Saturday, 9am – 4pm

Register at: www.iges.us 1-800-430-7608

2300

4

7

2201 2200

2202 2203 2204 2205 2206 2207 2208 2209 2210

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2002 2003 2004 2005 2006 2007 2008

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2015 2016

2017 2018 2019

2012

I NDEPENDENT R ETAILER.com | November 2013

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2013 IGES/SSS Exhibitor Index as of 10/11/13 3 Eagles Trading Co., Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . SV-2409 & 2410 303 Marketing (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3421 88 Merchandise Company . . . . . . . . . . . . . . . . . . . . . . . . . PF-7207 & 7208

A A & F Gift & Souvenir Co., Ltd. . . . . . . . . . . . . . . . . PF-7512, 7513 & 7514 A & S Designs (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6608 A E Images, LLC. (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3012, 13, 14 A Lost Art/Yak & Yeti . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2321 & 2322 A.T. Storrs Ltd.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6712-16 & 6812-16 Ace Hy Sales, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6727 & 6728 Adventure Marketing. . . . . . . . . . . . . . . . . . . .PF-6019, 20, 21, 22, 23 & 24 Adventure Publications . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2404 & 2405 Airstrike . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6626 All U, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7733 All Weather/Trailcrest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2838 Allwayz Manufacturing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8801 Amber by Vessel International, Inc. (NEW). . . . . . . . . . . . SV-3312 & 3313 American Cap Exchange. . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2835 & 2836 American Expedition/Ideaman, Inc. . . . . . . . . . . . . . . . . .PF-6225 & 6226 American Resort Gear . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6827 & 6828 American West & Bandana by American West (NEW) . . . . . . . . . SV-3306 Americaware, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6606 & 6607 Amer-i-Mex . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2333, 2334 & 2434 Amish Kraft Company. . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7232 & 7233 AmuseMints, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7509 & 7510 Andreas Trivets (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2120 Anju Jewelry/ GA Designs, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7634 Annie B’s (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3104 Apexx Collection (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3205 APS, Inc./ Aerial Photography Services . . . . . . . . . . . . . . PF-8704 & 8705 Arcadia Publishing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2529 & 2530 Area Code 212 Wholesale (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2731 Arte Indigena . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8503 Artgame Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6423 & 6424 Arthur Fox Earring Boutique . . . . . . . . . . . . . . . . . . . . . . . PF-7528 & 7529 Artifacts Home & Garden Decor . . . . . . . . . SV-2502, 2503, 2602 & 2603 Artisans, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2308-2310 Atlanta Hosiery Company/Twofeet Ahead. . . . . . . . . . . . . . . . . . . .SV-2431 Atlantic Crossing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8306 & 8307 Aurora Imports (New) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3504 Aurora World, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6123-6131 Authentic Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2514 & 2515 Avid Life Inc. (Eternal Life) (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7907

B b. dazzle, inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2809 & 2810 Baby Banana Brush (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2332 Backyard Safari Company (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . SV-2606 Banana Split USA . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2302, 2303 & 2304 Banded . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2419 Bandi (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2432 Barlow Designs, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6625 Barrel Cakery, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8901 Baskets-n-Bags (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8601 Baxbo, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8502 Bay State Specialty Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7307 Baypointe, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6530 & 6531 Bear River Decor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2433 Bearington Collection. . . . . . . . . . . . . . . . . . . . . . . PF-6829, 6830 & 6831 Bears 2 Go . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2030 Bee By The Sea Natural Products, Inc (NEW). . . . . . . . . . . . . . . . .SV-2119 Belvedere Stationers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7129 Benjamin International . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8605 & 8606 Berry Sexy, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8102 & 8103 Big Bang Clothing, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7600 & 7700 Big Mouth Toys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2707 & 2708 Big R Apparel Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2329 & 2330 Billco International, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6930 & 6931 Binghamton Knitting Company . . . . . . . . . . . . . . . . . . . . . PF-6427 & 6428 BJ Toy Company, Inc. . . . . . . . . . . . . . . . . . . . . . . . . PF-7419, 7420 & 7421 B-Line Plastics, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2025 Blue Banana Group/ Strechkins (NEW). . . . . . . . . . . . . . . . . . . . . .SV-2819 Bottle Docker, LLC. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3003 Bottle Pets (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8602 Boulder Canyon Apparel, LLC (NEW) . . . . . . . . . . . . . . . . SV-2112 & 2113 Brabo, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8903 Brackney Leather (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8403 & 8404 Brainstorm Products, LLC (NEW). . . . . . . . .SV-3314, 3315, 3414 & 3415 Brass Reminders Co., Inc. (NEW) . . . . . . . . . . . . . . . . . . .SV-3007 & 3008 Braswell Foods (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3429 Brisco Apparel Company, Inc. (NEW) . . . . . . . . . . . . . . . . SV-3317 & 3318 Broadway Gifts Co. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3021 Brooke Ward Designs (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2106 Buckle Barn USA, Inc.. . . . . . . . . . . . . . . . . . . . . . . PF-6633, 6634 & 6733 Butterfields Candy (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3532 Buxton Company. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2521 & 2522

C C & A Sportswear . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3234, 3235 & 3236 C & K Import Designs Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . SV-2806 C & R Discount, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7230 & 7231 Cajole. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7930 & 7932 Calico Cottage, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2804 California Hat Company (NEW) . . . . . . . . . . . . . . . . . . . .SV-3009 & 3010 Cansta Enterprises Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8707 & 8708 Cape Shore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7730 & 7731 Capsmith, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6409 & 6410 Cardiac Sports, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6627 Carl R. Sams II Photography, Inc. . . . . . . . . . . . . . . . . . . .PF-6505 & 6506 Carroll Leather Goods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3338 Cascata, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3022 Chakev-Opti Sunglasses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2131

80 8

Chanour Jewelry/ Golden Grass Brazil (NEW) . . . . . . . . . SV-3417 & 3418 Charles Products, Inc. . . . . . . . . . . . . . . . . . . . . . . SV-2324, 2325 & 2326 Chi-Mo, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2204 Chris Jones Pottery (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3038 Classic Imports (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7005 Clay Critters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6529 Cliff Weil, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7606 & 7607 Clinging Cross by Jane. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8905 Coffee City USA (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2732 CollectA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7820 & 7821 Columbia Empire Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7918 Compass Industries, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7030 & 7031 Conklin Fashions, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2220 Connexion Inc., dba KitchenHappy (NEW) . . . . . . . . . . . . . . . . . . .SV-2307 Convenient Wonders (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2920 Cookies, Inc/ Custom Gift Merchandise (NEW) . . . . . . . . SV-3509 & 3510 Cool Glow Novelties . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7612 & 7613 Cool Jewels® By Phillips . . . . . . . . . . . . . . PF-6300, 6400, 6401 & 6501 Copperhead Distribution, LLC. (NEW) . . . . . . . . . . . . . . . . . . . . . SV-3422 Cotton Love LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7015 & 7016 Country Fresh Foods & Confections, Inc. . . . . . . . . . . . . . . . . . .PF-7928 Country Life Outfi tters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3206-3207 Cowichan Embroidery . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7315 & 7316 Cozme International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8005 Cranberry Creek . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2538 Creative Knitwear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3300 & 3400 Creative Wraps . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7018, 7019 & 7020 Creature Comfort Toys, Inc. . . . . . . . . . . . . . . . . . . . . . . . . PF-6212 & 6213 Custom Laser Accents . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3503 Cutie Collections-Ivy Trading Inc. . . . . . . . . . . . . . . . . . . .PF-6326 & 6327

D D & D Distributing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6512 & 6513 D.C. Jaymes & Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7314 D.M. Merchandising, Inc. . . PF-6033, 34, 6133, 6233-34, 6333 & 6432 Daisies & Dukes (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3321-22 Dalin Enterprise, Inc . . . . . . . . . . . . . . . . . . . . . . . . .PF-7402, 7403 & 7502 Delta Sales & Marketing. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8000 Design Master Associates, Inc. . . . . . . . . . . . . . . . . . . . . . PF-7926 & 7927 Designs Unlimited. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7132 & 7133 Devi Jewelry . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2427 Digital Silver . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8603 Dillon Importing . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6923, 6924 & 6925 Discover with Dr. Cool (NEW) . . . . . . . . . . . . . . . . . . . . . . SV-2817 & 2818 DMR Creative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7428 & 7429 Donna Sharp, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2002, 2003 & 2004 Dony Simon Plus. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7323 & 7324 Door Jammer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2605 Dowling Graphics, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7925 Driftstone Pueblo Inc.. . . . . . . . . . . . . . . . SV-3334, 35, 36, 3434, 35 & 36 Dry Gulch Gifts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8807 & 8808 Dune Craft, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2834 Dunhung Trading Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . . .SV-2900 & 3000 D’Vine Foods . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3100 DWK Corporation . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7523, 7524 & 7525 DYD Co., Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3004 Dynasty Gallery (NEW). . . . . . . . . . . . . . . . . .SV-2512, 2513, 2612 & 2613

E E & S Imports, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6833 E.A. Graphics (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7829 E.M.I. Sportswear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6430 & 6431 Eagle Crest Industries. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2320 EarthView, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2908 Edgewater/ Corkology (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3105 Elah International (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7701 & 7801 elephant-friendly ivory (ef*ivory) . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2104 En Vogue - Art on Tiles (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6408 Enjoy Life, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7609 & 7610 Entertain Ya Mania . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7320 & 7321 Erickson Sales, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8907 Esco Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7423, 24, 25, 26 & 27 ESY, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2721 & 2722 Everspring Import Co.. . . . . . . . . . . . . . . . . . PF-6918, 6919, 6920 & 6921 Exist Sportswear, Inc. . . . . . . . . . . SV-2524, 25, 26, 27, 2624, 25, 26 & 27 Eye-Dye . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7916 & 7917

F Fairhope Soy Candle Company (NEW) . . . . . . . . . . . . . . . . . . . . . SV-2801 Fairyland International, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2534 Fashion Craft (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6507 Fiesta . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7718 & 7719 FinchBerry Soapery (NEW) . . . . . . . . . . . . . . . . . . . . . . . .SV-2202 & 2203 Firebuggz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3015 First Card Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2306 Flappin’ Flags . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6820 & 6821 Flash Sales (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2821 & 2822 Flipo Group Ltd. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8301 Florida Marine Research . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2038 & 2138 Flossie’s Funnel Cakes, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3533 Folkmanis, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6306 & 6307 For Bare Feet, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2230, 2231 & 2232 Four Winds Trading Co. . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3406 & 3407 Foxy’s Gourmet, Inc. (NEW). . . . . . . . . . . . . . . . . . . . . . . .SV-3026 & 3027 Frisky-Nineteen, LLC . . . . . . . . . . . . . . . . . . SV-3329, 3330, 3331 & 3332 Fun Stuff, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7212, 13, 14, 15 & 16 FunFlashingLEDs.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8706 Furry Animal Kingdom . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2609 & 2610

G Gattuso Distributing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7809 & 7810 Geckoz, Snakes, & Frogs . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2314 & 2315 Gently Spoken (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7608 George S. Chen Corp. . . . . . . . . . . . . . . . . . . PF-6107, 6108, 6109, 6110

November Novemb Nove mber ber 2013 201 2 013 01 3 | IND IINDEPENDENT NDEP ND EPEN EP ENDE EN DENT DE NT RETAILER RET R ETAI ET AILE AI LER LE R

GetaGadget, Inc. . . . . . . . . . . . . . . . . . . . . . . . SV-2317, 2318, 2417 & 2418 Gift Trenz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7626 & 7627 Gift Websites Design . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8100 Gifts Etc., Inc (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2909 & 2910 Giftworks Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6620 & 6621 Girly Go Garter (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8703 Gleeful Peacock (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3107 Global Village Glass Studios . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8607 Glowing Rock Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6007 Gloworks Imports . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7204, 7205 & 7206 Go Travel (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3202 & 3203 Gogo Sports, Inc. . . . . . . . . . . . . . . . . . SV-3120, 3121 & 3122 & PF-7913 Golden Applexx Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2020 Goldenvale Inc./ Golden Keepsakes . . . . . . . . . . . PF-6208, 6209 & 6210 Got Yo Gifts (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2219 Great American Eagle Trading Co. . . . . . . . . . . . . . . . . . . SV-3517 & 3518 Great American Products, Inc. . . . . . . . . . . . . . . . . . . . . . .SV-2832 & 2833 Great Finds (NEW) . . . . . . . . . . . . . . . . . . . . . SV-3117, 3118, 3217 & 3218 Great Mountain West / G54 Design Apparel . . . . . . . . . . . . .SV-3512-3515 Green 3, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2114 Green Meadow (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2712 Green Street CDI (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7414 & 7415 Green Tree Products, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2312 & 2313 Greenbrier Pottery (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3131 Guru Imports, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2702 & 2703

H Handcrafted, The. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7530 & 7531 HAPE (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7209 & 7210 Happy Kids For Kids, Inc. . . . . . . . . . . . . . . . . . . . . . SV-2424, 2425 & 2426 Harpgate Music Productions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-0024 Harvey Hutter & Company . . . . . . . . . . . . . . . . . . . . . . . . . SV-2117 & 2118 Hatley/Wild & Cozy. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6000 & 6100 Hayes Specialties Corp. . . . . . . . . . . . . . . . .PF-7518, 7519, 7520 & 7521 Heart Gifts by Teresa, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . PF-7815 & 7816 Heartland Wholesale, LLC . . . . . . . . . . . . . . . . . . . . . . .SV-2713, 14, & 15 Henschel Manufacturing Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2506 Heritage Playing Card Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6726 Hide and Squeek, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3412-3413 High Wind Productions . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6425 & 6426 Highland Graphics . . . . . . . . . . . . . . . . . . . PF-6523, 6524, 6623 & 6624 Hillside Orchard Farms. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3538 History and Heraldry. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2031 & 2032 Hogeye, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7605 Hong Kong Imports. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2305 Hot Leathers . . . . . . . . . . . . . . . . . . . . . . . . . PF-7218, 7219, 7220 & 7221 Hotaling Imports, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7614 HP Industries. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7830 & 7831 Huckleberry Haven, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7225 & 7226 Huckleberry People, The . . . . . . . . . . . . . . . . . . . . .PF-6927, 6928 & 6929

I ID Gear Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2902 & 2903 Imex Model Co., Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . SV-3102 & 3103 Impact Photographics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7430 & 7431 ImporMexico, Inc. (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3419 In the Stix Studio (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3233 Insp-Higher (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8902 Ironfish (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2634

J J & L Enterprises (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3430 J. K. Marketing, Inc. (Lasered Engraved Products) (NEW) . . . . . .SV-2720 J. R. Palacios Enterprises. . . . . . . . . . . . . . . . . . . . . . . . . . SV-2735 & 2736 Jack Levy Sales, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2635 & 2636 Jacob’s Paradise Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2802 & 2803 Jacobson Hat Co. . . . . . . . . . . . . . . . . . . . . . . . . . PF-6912, 13, 14, 15 & 16 Jagreen Enterprises Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . SV-2224 & 2225 Jasper Fashion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7900 Jeremiah Junction (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . SV-3224 & 3225 Jerry Leigh (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2532 & 2533 Jet Creations, Inc. (NEW). . . . . . . . . . . . . . . . . . . . . . . . . .SV-3005 & 3006 Jim Spinks (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8205 Joan Baker Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7620 & 7621 John Hinde USA . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7123 & 7124 John Whalen Sales/Mission Imports . . . . . . . . . . . . . . . .SV-2205 & 2206 Joseph K. & Company, LLC . . . . . . . . . . . . . . . . . . . . . . . .PF-6628 & 6629 Joy Enterprises . . . . . . . . . . . . . . . . . . . . . . PF-7704, 7705, 7804 & 7805 Joyce’s Shells & Gifts, Inc.. . . . . . . . . . . . . . . . . . PF-6009, 10, 11, 12 & 13 JRS Ventures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6725 Just 4 U Jewelry (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2733 Just Too Cute, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2805

K K & M International/Wild Republic . . . . . . . . PF-7312, 7313, 7412 & 7413 Kalan LP . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6308, 6309 & 6310 Karol Western Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7723 & 7724 KBW Global Corp. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . PF-7507 & 7508 Kerusso, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7505 & 7506 Key Enterprises, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2200 KidKusion, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8203 Killer Beads, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6404 & 6405 King of Fire . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2221 & 2222 Kingport Ind. LLC./Gun Tote’n Mamas . . . . . . . . . . . . . . . PF-7325 & 7326 Kraf & Associates, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7418 Krasco (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2812 Krazy Kinfolk, LLC. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8600 Kreative Kids . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6328 & 6329 KUBLA CRAFTS, INC (NEW) . . . . . . . . . . . . . . . . . . . . . . SV-3219 & 3220 Kung’s Trading Company . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7720 & 7721

L L.W. Bristol Classics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3502 Lagaci Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2917, 2918, 3017 & 3018

Go Back to www.IndependentRetailer.com This list does NOT include ‘Lines Represented’.

Lambright Country Chimes (NEW). . . . . . . . . . . . . SV-2813, 2814 & 2815 Land & Sea . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7404 & 7405 Landmark Graphics. . . . . . . . . . . . . . . . . . . . . . . . . .PF-7708, 7709 & 7710 Landway International Corp. . . . . . . . . . . . . . . . . . . . . . . .SV-2021 & 2022 Lantern Press . . . . . . . . . . . . . . . . . . . . . . . . .PF-6515, 6516, 6615 & 6616 Larry Wolf & Associates . . . . . . . . . . . . . . . . . . . . . . . . . PF-7318 & 7319 LaserGifts/Spotmode Trend Merchandise . . . . . . . PF-7012, 7013 & 7014 Last Resort Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6430 & 6431 Lathers and Scents/LaDira (NEW) . . . . . . . . . . . . . . . . . . . . . . . . PF-8505 Lawrence Vargas & Sons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3204 Lazy One, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2115 LCI World LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6118-21 & 6218-21 LDA Creations-Silver Lake Workshops . . . . . . . . . . . . . . . . . . . . .SV-2132 Leather Impressions (NEW). . . . . . . . . . . . . . . . . . . . . . . .PF-8401 & 8402 Lee Publications (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8803 Legacy Athletic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2429 & 2430 Legendary Games/The Farkel Factory . . . . . . . . . . . . . . .SV-2500 & 2600 Leisure Craft Industries, Inc. (NEW) . . . . . . . . . . . . . . . . . PF-6116 & 6216 Life & Style Fashions . . . . . . . . . . . . . . . . . . . . . . SV-2934, 2935 & 2936 Lighthouse Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7818 & 7819 LightUpToys.com, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6302 & 6303 Limited Edition Gourmet Foods . . . . . . . . . . . . . . . . . . . . . . . . . SV-3534 Little Critterz (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7416 Loksak (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7006 Lone Rock Clothing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6112 & 6113 LTC Trading Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8407

Perisphere and Trylon, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6605 Petting Zoo, The . . . . . . SV-2108, 2109 & 2110 & PF-7002, 7003 & 7004 Phubby . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3020 Pichincha. . . . . . . . . . . .SV-2420, 2421 & 2422 & PF-6823, 6824 & 6825 Picnic Time, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3135 & 3136 Pictoura, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2604 Pinnacle Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6905 & 6906 Platte River Trading. . . . . . . . . . . . . . . . . . . . . . . . . PF-6323, 6324 & 6325 Play Visions Inc. . . . . . . . . . . . . . . . . . . . . . . PF-6602, 6603, 6604 & 6605 Plushland. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7128 Pocket Plus . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3401 Pockos America Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7406 Poor Boy Woodworks, Inc. . . . . . . . . . . . . . SV-2005, 2006, 2007 & 2008 Popular Greetings, Inc. (NEW). . . . . . . . . . . . . . . . . . . . . . SV-2124 & 2125 Prairie Dance, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3031 Prints Charming (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3521 & 3522 Private Label Products, Inc (NEW) . . . . . . . . . . . . . . . . . . SV-2912 & 2913 Pro Publishing Inc. dba PostCard USA . . . . . . . . . . . . . . . . . . . . . .SV-2517 Promier LED (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8805 Prospect Harbor Soap Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8806 PTL Enterprises. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7618 & 7619 Puka Creations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2904 & 2905 Pumpernickel Press . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6525 Puzzled, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6223 & 6224 Puzzles That Rock, LLC. (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8405

M

Quality Goods . . . . . . . . . . . . . . . . . . . . . . . . PF-8104, 8105, 8106, & 8107

M. Cornell Importers, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . SV-3519 & 3520 Mad Mags (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2435 & 2436 Magic Scarf Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2914 & 2915 Magic Touch Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2127 & 2227 Magnet America International, Inc. . . . . . . . . . . . . . . . . . . . . . . . . .PF-7527 Magnum Enterprises. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7327 Manhattan Toy (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2734 Manual Woodworkers . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8201 & 8202 Marian Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2207 Marlean Kelly Sales (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8204 Marsha’s Collection . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6008 MayRich Company . . . . . . . . . . . . . . .SV-3309, 3310, 3408, 3409 & 3410 Medallion Mint/Coins Unlimited . . . . . . . . . . . . . . . . . . . . PF-6723 & 6724 Melissa & Doug LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6304 & 6305 Miami Souvenirs. . . . . . . . . . . . . . SV-2724, 25, 26, 27, 2824, 25, 26 & 27 Mid-South Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7227 & 7228 Minga Fair Trade Imports (NEW) . . . . . . . . . . . . . . . . . . .SV-3326 & 3327 Misty Mountain Soap Co. (NEW). . . . . . . . . . . . . . . . . . . .SV-2921 & 2922 Momadic (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6527 & 6528 Monague Native Crafts, Ltd.. . . . . . . . . . . . . . . . . . . . . . . . PF-7107 & 7108 Montana Artistic Impressions, Inc. . . . . . . . PF-7023, 7024, 7025 & 7026 Montana Redneck Sauce Co. (NEW) . . . . . . . . . . . . . . . . . . . . . . . SV-3506 Moonpie Direct/Blue Sky . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3535 Mountain Sweets Distributing, Inc. . . . . . . . . . . . . PF-7304, 7305 & 7306 Mr. Ellie Pooh’s Elephant Dung Paper & Green Store. . . . . . . . . . PF-8804 Muddy Creek Crafts (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3232 Mulberry Studios USA, Inc. . . . . . . . . . . . . . . . . . . . . . . . . PF-6214 & 6215 Museum Store Products . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7915 Mutual Sales, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6005 & 6006 My Sack . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8501

N Naked Bee, The . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2238 & 2338 Nashville Wraps, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2509 & 2510 Neptune Trading Inc. (NEW). . . . . . . . . . . . . . . . . . . . . . . .SV-2335 & 2336 New Beginnings Retail, LLC DBA Shop Therapy . .PF-7727, 7728 & 7729 New Generations Diamond & Jewelry Co. (NEW) . . . . . . . . . . . . SV-2808 Next Innovations, Ltd. (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2331 Nichma Group, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2105 Nisa’s Collection (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3226 & 3227 NoMonet (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3035 & 3036 Northwest Art Mall . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7919 Nostalgic Images . . . . . . . . . . . . . . . . . SV-2717, 2718 & 2719 & PF-8900 Novelaire (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2919 Novelty Inc. Wholesale . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2414 & 2415 Nuwati Herbals, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6508

O O.T.T. Manufacturers, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . .PF-8206 & 8207 Oak Alley Farms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2607 Oceanic Linkways, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2402 & 2403 Oh Sugar! (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2638 Okiehana, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3106 Old School Mill, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3536 One & Only Creations (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2738 One Up Bands (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6834 Opportunity Buys Inc/Trippies Gifts . . . . . . SV-2026, 2027, 2028 & 2029 Options . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6509, 6510, 6609 & 6610 Oreck Vacuum . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3002 Original Depler (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2906 Outdoor Resort Sales, Inc. . . . . . . . . . . . . . . . . . . . . . . . . .PF-6907 & 6908

P P. Michael, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3129 & 3130 Pacific Silver, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6520 & 6521 Pacific Solution Marketing Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7826 Pampeana Glass Art . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7125 & 7126 Panther Trading Company . . . . . . . . . . . . . . . . . . . . . . . . . SV-2001 & 2100 Parris Mfg. Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2704 & 2705 Passion Imports (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7833 Pathways Press -Rochelle Pennington, Author (NEW) . . . . . . . . SV-2504 Peace By Piece Stained Glass . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3132 Peace Frogs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2932 & 2933 Pealra, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2907 Pen Company of America (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . PF-8406 Penny Press Machine Co., LLC . . . . . . . . . . . . . . . . . .SV-2508 & PF-6514

Q R Rabbit, Bill & Traci . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2700 & 2800 Raindrops (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8302, 8303, 8304 Ramson’s Imports, Inc.. . . . . . . . . . . . . . . . . . . . . PF-7112, 13, 14, 15 & 16 Ranehan’s Warehouse & Workshop (NEW) . . . . . . . . . . . . . . . . . SV-2938 Raven Eagle Gifts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8101 Raymond Geddes Company (NEW). . . . . . . . . . . . . . . . . . PF-7407 & 7408 RBI Toys (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2633 Refl ective Images . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8906 Reid Foods, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7908 Remwood Products. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7906 Rep Force One, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . .SV-3324 & 3325 Rhode Island Novelty . . . . . . . SV-2033-2036, 2133-2136, & 2233-2236 Rhyne & Son, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2520 Rising International Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3221 & 3222 River’s Edge Products. . . . . . . . . . . . . . . . . . . . . . . PF-6205, 6206 & 6207 Robin Goodfellow Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7127 Rockin Footwear (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2924 & 2925 Rocky Hop, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2518 Rocky Mountain Rustic (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2406 Roxo LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2507 Royal Handicrafts, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2729 & 2730 Ruffin Flag Company, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6227

S S & D, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2215 S & N Enterprises, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3307 Safari Murano (New). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3124 & 3125 Safari, Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6518, 6519, 6618 & 6619 SallyeAnder Soaps . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7223 & 7224 Salt Creek, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6630 & 6631 Sassy Stuff (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8802 Scandical. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6612, 6613 & 6614 Scott Sales Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . . .PF-7308, 7309 & 7310 Scrapbook Customs, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7825 Sea to Sky Photography . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7109 & 7110 Select Marketing and Distribution (NEW). . . . . . . . . . . . .SV-2929 & 2930 Semaki & Bird . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7628 & 7629 Shades of George, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6933 & 7033 Shark Crafts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2535 & 2536 Shawnee Canning Company Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2706 Sheila’s Select Gourmet Recipes . . . . . . . . . . . . . . . . . . . .SV-3529 & 3530 Shelley Enterprises . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8506 & 8507 Silver Nugget, Inc.. . . . . . . . . . . . .SV-3302, 03, 04, 05, 3402, 03, 04 & 05 Simply Southern Tees . . . . . . . . . . . . . . . . . . . . . . .PF-7623, 7624 & 7625 Sinobrite . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2126 Sioux Pottery. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6429 SJT Enterprises, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7409 & 7410 Sleepy’s Cabin Decor . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3200 Smith Novelty Company. . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2023 & 2024 Smoky Mountain Pottery . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3138 & 3238 Soft Intelligence, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8600 Solar Sunglasses . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7021 Southeastern Marketing & Dist, Inc. . . . . . . . . . . . . . . . . .SV-2926 & 2927 Southwest Specialty Food, Inc. . . . . . . . . . . . . . . . . . . . . . SV-2102 & 2103 Souvenir Source . . . . . . . . . . . . . . PF-6318, 19, 20, 21, 6418, 19, 20 & 21 Spare Change Magnets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2201 Spooner Creek . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2617 & 2618 Squire Boone Village . . PF-6702-10 & 6802-10, SV-3112-15 & 3212-15 SS Handcrafted Art, LLC. . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7120 & 7121 St. Dickie’s, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2709 & 2710 StacheTats, LLC (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8604 Stealthy Hippo Studios . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7806 & 7807 Stegall’s Stoneware (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3133 Stephen Joseph Companies. . . . . . . . . . . . . . . . . . PF-6902, 6903 & 6904 Stetson Hat Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2217 & 2218 Stewart’s Crafts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7630 & 7631 Stoneage Arts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7714, 7715 & 7716 Stonecraft Collections . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2214 Strand Imports . . . . . . . . . . . . . . . . . . . . . SV-3108, 09, 10, 3208, 09 & 10 StressTheSeams (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2829 & 2830 Strips, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7929 Stuffed Animal House. . . . . . . . . . . . . . . . . . .PF-7712, 7713, 7812 & 7813 Stumpy Originals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2229

Sun Art Design, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2319 Sun Rayz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2629, 2630 & 2631 Sunbelt Marketing Group, Inc. . . . . . . . . . . . . . . . . . . . . . . SV-2619 & 2620 Sunburst Companies . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6901 & 7000 Sunny & Co. Toys, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6330 & 6331 Super Shit Spices (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3531 Swanson Christian Products . . . . . . . . . . . . . . . . . . . . . . .PF-8200 & 8300 Sweet Gisele, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7904 & 7905 Sylvan Dell Publishing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7808 Szco Supplies Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2621 & 2622

T T.R. McTaggart . . . . . . . . . . . . . . . . . . . . . . . PF-7102, 7103, 7202 & 7203 T.S. Pink Corp. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2614 & 2615 Teddy’s Tees . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8603 Teemax, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7130 & 7131 Terra Cottage, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . PF-8108, 8208 & 8308 Terrell Creative . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7707 Tervis (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3019 Texas Leather Mfg. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6003 & 6004 Thanks A Million, Inc./ Add A Kid (NEW) . . . . . . . . . . . . . . . . . . . .PF-7229 The Alpha Corporation (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8700 The Chandler Company (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2519 The Craft Room & Freeform Designs. . . . . . . . . . . . . . . . . SV-3126 & 3127 The Incredible Sunvisor, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . .SV-2327 The Lone Star Group. . . . . SV-2015, 16, 17, 18, 19 & PF-6228, 29, 30, 31 The Metropolitan Tea Company. . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7933 The Mountain . . . . . . . . . . . . . . . . . . . . . . . . . PF-6502, 6503 & 6504 The Nutty Bavarian . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3431 & 3432 The Prairie Schooner . . . . . . . . . . . . . . . . PF-6909, 10, 7007, 08, 09 & 10 The Real Insect Co. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . PF-8701 & 8702 The Talking Beagle (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8504 The Unemployed Philosophers Guild . . . . . . . . . . . . . . . . . . . . . .PF-7914 Thermoserv . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7827 & 7828 Thomas Warren Enterprises, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . PF-6507 Tie-Not, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7706 Timber Charms, Inc. (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2208 Timeless Treasures (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2300 Top Image USA, Inc. . . . . . . . . . . . . . . . . . . . . . . . . .PF-6729, 6730 & 6731 Top Wholesale (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7526 Topline Products, Inc.. . . . . . . . . . . . . . . . . . . PF-7515, 7516, 7615 & 7616 Touchstone Distributing . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8408 & 8508 ToyOps (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2226 Tree Cycled Art . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3505 Triangle Sales Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2212 & 2213 Turkey Creek Trading Co. . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3024 & 3025 Ty, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6718, 6719, 6720 & 6721

U Ultimate Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2107 Ultra Cool Ultra Violet. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6926 Under The Boardwalk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7823 & 7824 Unicorn Studio, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7725 & 7726 Unipak Designs . . . . . . . . . . . . . . . . . . . . . . . PF-7328, 7329, 7330 & 7331 Unique Gifts Company . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3029 & 3030 Unique Hot Fix, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7814 Unison Gifts, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6406 & 6407 United Souvenir & Apparel, Inc. . . . . . . . . . PF-6026, 6027, 6028 & 6029 Universal Specialties . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2209 & 2210

V V & L Crafts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7118 & 7119 Village Square . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-2012 VillageHouse Importers, Inc. . . . . . . . . . . . . . . . . . . . . . . .PF-6200 & 6201 Vinca (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2608 Virginia Toy & Novelty (NEW) . . . . . . . . . . . . . . . . . . . . . . SV-2121 & 2122 Virji Imports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-8001 & 8002

W Warm Fuzzy Toys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7027 & 7028 West Coast Sunglasses Inc.. . . . . . . . . . . . . . . . . . . . . . . . . SV-3507, 3508 Westminster, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6818 & 6819 Whitney Howard Designs (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . PF-8004 Wilcor Outdoors . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6312-16 & 6412-16 Wild Berry Incense . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6402 & 6403 Wild Sense Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3438 Wildflower Company. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7504 Wildlife Artists, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7533 & 7633 Wildlife Cookie Company. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7604 William L. Judd Pottery & China Co. . . . . . . . . . . . . . . . . . SV-2129 & 2130 Windows to the Soul (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8305 Wishpets Co. Ltd. . . . . . . . . . . . . . . . . . . . PF-6102, 03, 04 & 6202, 03, 04 Wood You Tell Me . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-6526 & 6527 Woodluck, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2531 Woodstream Corp (NEW). . . . . . . . . . . . . . . . . . . . . . . . . . SV-2412 & 2413 World Import Umbrellas . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-7105 & 7106 Worldwide Sportswear . . . . . . . . . . . . . . . . . . SV-2407, 2408 & PF-7104 WTBI, Inc. ‘ What’s the Big Idea?’ . . . . . . . . . . . . . . . . . . . PF-6114 & 6115

X X-It!, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .PF-7029 Xpres, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6025

Y Yellowstone River Trading (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . SV-2632 Yon Design (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-3420 Your Needs Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-6105 & 6106 Yu International Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . PF-8003

Z Zep-Pro (NEW) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .SV-3130 Zhen Zhu, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . SV-2601 & 2700 Zoe Mango Rainforest Conservation (NEW). . . . . . . . . . . . . . . . . SV-2931 Zreative Product dba Spectrum Global . . . . . . . . . . . . . . . . . . . . PF-6826

I ND NDEPENDENT NDEP EPEN ENDE DENT NT R ET ETAILER.com ETAI AILE LER R .co com m | N November Nov ovem emb ber 2013 ber 2013

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Pigeon Forge LeConte Center 7917 7918 7919

7925

7926 7927 7928 7929 7930

7932

7933

7

6 7818 7819 7820 7821

7823 7824 7825 7826 7827 7828 7829 7830 7831

7718 7719 7720 7721

7723 7724 7725 7726 7727 7728 7729 7730 7731

7833 7733

Pigeon Forge LeConte Center

4

7634

7618 7619 7620 7621

7623 7624 7625 7626 7627 7628 7629 7630 7631

7518 7519 7520 7521

7523 7524 7525 7526 7527 7528 7529 7530 7531

Main Exhibit Hall

7633 7533

12

3

7418 7419 7420 7421

7423 7424 7425 7426 7427 7428 7429 7430 7431

7318 7319 7320 7321

7323 7324 7325 7326 7327 7328 7329 7330 7331 7233 7232

7218 7219 7220 7221

7223 7224 7225 7226 7227 7228 7229 7230 7231

7118 7119 7120 7121

7123 7124 7125 7126 7127 7128 7129 7130 7131

7133 7633

2986 Teaster Lane, Pigeon Forge TN 37863

Show Hours: Tues. — Fri., 9am – 5pm Saturday, 9am – 4pm

Register at: www.iges.us 1-800-430-7608

13

2

7018 7019 7020 7021

7023 7024 7025 7026 7027 7028 7029 7030 7031

6918 6919 6920 6921

6923 6924 6925 6926 6927 6928 6929 6930 6931

7033 6933 6834 6833

6818 6819 6820 6821

6823 6824 6825 6826 6827 6828 6829 6830 6831

6718 6719 6720 6721

6723 6724 6725 6726 6727 6728 6729 6730 6731

11 1

10

6733 6634

9

6633

6618 6619 6620 6621

6623 6624 6625 6626 6627 6628 6629 6630 6631

6518 6519 6520 6521

6523 6524 6525 6526 6527 6528 6529 6530 6531

6418 6419 6420 6421

6423 6424 6425 6426 6427 6428 6429 6430 6431

6318 6319 6320 6321

6323 6324 6325 6326 6327 6328 6329 6330 6331

6432 6333 6234

8

6233 6218 6219 6220 6221

6223 6224 6225 6226 6227 6228 6229 6230 6231

6118 6119 6120 6121

6123 6124 6125 6126 6127 6128 6129 6130 6131

14

5 6133 6034 6033

6019

82

November 2013 | INDEPENDENT RETAILER

6020 6021 6022 6023 6024 6025 6026 6027 6028 6029

Go Back to www.IndependentRetailer.com

Main Exhibit Hall 1

SAFARI LTD®

2

BOOTH PF-6518 & 6519 & PF-6618 & 6619

SIMPLY SOUTHERN TEES

5 D.M. MERCHANDISING, INC.

7

CAJOLE www.cajoleonline.com 760-666-1867

BOOTH PF-7930-7932

10 GIFTWORKS PLUS www.giftworksplus.com 888-456-9878

BOOTH PF-6620-6621

13 CREATIVE WRAPS www.rayasun.com • 888-298-7175

BOOTH PF-7018-7020

BOOTH PF-7523, 7524 & 7525

6

BOOTH PF-6033-34 & 6133 & PF-6233-34 & 6333 & 6432

CUTIE COLLECTIONS Cutie Collections / Ivy Trading, Inc.

cutiecollections.com • 626-442-9008

BOOTH PF-6326 & 6327

PACIFIC SOLUTION www.pacificsolution.com 877-810-4643

www.247dm.com • 800-548-6784

8

DWK CORPORATION www.dwkcorp.com • 888-886-2568

BOOTH PF-7029

www.simplysoutherntees.com 855-219-4399

BOOTH PF-7623, 7624-7625

3

www.xitheattransfers.com 800.798.7981

www.safariltd.com • 800-554-5414

4

X-IT!, INC.

BOOTH PF-7826

9

MEDALLION MINT medallionmint.com • 405-222-1133

BOOTH PF-6723 & 6724

12 HAYES SPECIALTIES

11 TY, INC. www.ty.com 800-876-8000

BOOTH PF-6718-6721

14 AURORA WORLD www.auroragift.com 888-287-6722

BOOTH PF-6123-6131

www.ehayes.com 800-248-3603

BOOTH PF-7518-7521

L INDEPENDENT RETAILER INDEPENDENT

RETAILER

www.IndependentRetailer.com 800-999-8281

LOBBY

I NDEPENDENT R ETAILER.com | November 2013

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Pigeon Forge LeConte Center 1

MARSHA'S COLLECTION

2

A.T. STORRS LTD. www.atstorrs.com 800-561-5800

WeMakeNiceStuff.com 800-338-4018

BOOTH PF-6008

4

TEXAS LEATHER MFG.

3

www.capsmith.com 800-228-3889

BOOTH PF-6712-16; 6812-16

5

KERUSSO, INC. www.kerusso.com • 800-424-0943

CAPSMITH, INC.

BOOTH PF-6409 & 6410

6

SQUIRE BOONE VILLAGE

www.squireboone.com • 888-234-1804

www.texasleather.com 903-378-2100

BOOTH PF-6003 & 6004

7 COOL JEWELS®

8

www.cooljewels.com • 954-456-5444

BOOTH PF-6702-6710 & PF-6802-6810

BOOTH PF-7505 & 7506

HOGEYE, INC.

9

KALAN LP www.kalanlp.com • 800-345-8138

www.hogeye.com 800-464-3936

®

by Phillips International Inc. Serving the industry for 38 years

NEW!

BOOTH PF-6300, 6400, 6401 & 6501

10 HEART GIFTS BY TERESA

11 OPTIONS

14 K&M INTERNATIONAL

BOOTH PF-7904 & 7905

15

MONAGUE NATIVE CRAFTS LTD. www.monague.com • 800-663-7713

www.killerbeads.com 800-399-7830

84

rapfael.sweetgisele@gmail.com 646-436-0333

BOOTH PF-6509-6510 & 6609-6610

BOOTH PF-7815 & 7816

BOOTH PF-6404 & 6405

12 SWEET GISELE, INC.

www.options-st.com 800-841-3476

www.heartgiftsusa.com 800-650-39945

13 KILLERBEADS, INC.

BOOTH PF-6308, 6309 & 6310

BOOTH PF-7605

wildrepublic.com 800-800-9678

BOOTH PF-7312-7313, 7412-7413

November 2013 | INDEPENDENT RETAILER

BOOTH PF-7107 & 7108

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Main Exhibit Hall 7900

7904 7905

7906

7907

7908

7913

7914 7915

12 7801 7701

7916

10

7804

7805 7806 7807

7808

7809

7810

7812

7813

7814

7815

7816

7704

7705 7706 7707

7708

7709

7710

7712

7713

7714

7715

7716

7700

8

7600 7502

7604

7605 7606 7607

7608

7609

7610

7612

7613

7614

7615

7616

7504

7505 7506 7507

7508

7509

7510

7512

7513

7514

7515

7516

Main Exhibit Hall

5

7403

Pigeon Forge LeConte Center

14

7402 7404

7405 7406 7407

7408

7409

7410

7412

7413

7414

7415

7416

7304

7305 7306 7307

7308

7309

7310

7312

7313

7314

7315

7316

7202

7203

7204

7205 7206 7207

7208

7209

7210

7212

7213

7214

7215

7216

7102

7103

7104

7105 7106 7107

7108

7109

7110

7112

7113

7114

7115

7116

15 7000 6901

7002

7003

7004

7005 7006 7007

7008

7009

7010

7012

7013

7014

7015

7016

6902

6903

6904

6905 6906 6907

6908

6909

6910

6912

6913

6914

6915

6916

2

6

6501

6802

6803

6804

6805 6806 6807

6808

6809

6810

6812

6813

6814

6815

6816

6702

6703

6704

6705 6706 6707

6708

6709

6710

6712

6713

6714

6715

6716

6602

6603

6604

6605 6606 6607

6608

6609

6610

6612

6613

6614

6615

6616

6502

6503

6504

6505 6506 6507

6508

6509

6510

6512

6513

6514

6515

6516

6401 6400 6300

13

7 6402

6403

6404

6405 6406 6407

6408

6409

6410

6412

6413

6414

6415

6416

6302

6303

6304

6305 6306 6307

6308

6309

6310

6312

6313

6314

6315

6316

6100

Show Hours: Tues. — Fri., 9am – 5pm Saturday, 9am – 4pm

Register at: www.iges.us 1-800-430-7608

9

6201 6200

11

3

2986 Teaster Lane, Pigeon Forge TN 37863

6202

6203

6204

6205 6206 6207

6208

6209

6210

6212

6213

6214

6215

6216

6102

6103

6104

6105 6106 6107

6108

6109

6110

6112

6113

6114

6115

6116

1

4

6000 6003

6004

6005 6006 6007

6008

6009

6010

6011 6012

6013

I NDEPENDENT R ETAILER.com | November 2013

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Pigeon Forge, Greenbrier Hall 8901

8900

8902

8903

8905

8906

8700

4

2 8801

8802

8803

8804 8805

8806

8805

8806

8701

8702

8703

8704 8705

8706

8706

8706

8601

8602

8603

8604 8605

8606

8607

8501

8502

8503

8504 8505

8506

8507

8600

Pigeon Forge LeConte Center

8907

Greenbrier Hall 6

8508

8402

8403

8404 8405

8406

8407

8301

8302

8303

8304 8305

8306

8307

1 8200

3

8100

Register at: www.iges.us

8000

8201

8202

8203

8204 8205

8206

8207

8101

8102

8103

8104 8105

8106

8107

8108

Show Hours: Tues. — Fri., 9am – 5pm Saturday, 9am – 4pm

8208

2986 Teaster Lane, Pigeon Forge TN 37863

8308

8401

8408

8300

5

8003

8004

8005

8001

8002

1-800-430-7608 1

FLIPO GROUP, LTD.

2

PROMIER PRODUCTS

www.flipo.com 815-223-9942

NEW! 4

BOOTH PF-8301

NOSTALGIC IMAGES www.nostalgicimages.com 419-784-172

BOOTH PF-8900

86

3

KID KUSION www.kidkusion.com 800-845-9236

promierproducts.com 815-223-3393

NEW!

BOOTH PF-8805

LATHERS AND SCENTS

5

NEW! 6

KRAZY KINFOLK, LLC. www.randomrummy12.com 706-265-5045

www.lathersandscents.com 770-344-9984

NEW!

November 2013 | INDEPENDENT RETAILER

BOOTH PF-8505

BOOTH PF-8203

NEW!

BOOTH PF-8600

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Sevierville & Pigeon Forge, Tennessee Be a Part of the Largest Gathering of Resort and Souvenir Gift Vendors and Buyers in America!

The IGES Show is always within reach.

Fly in or drive!

Estimated Driving Time to IGES City . . . . . . . . . . . . . . . . . Hours Atlanta . . . . . . . . . . . . . . . . 3.6 Baltimore . . . . . . . . . . . . . . 7.7 Charlotte . . . . . . . . . . . . . . 3.4 Chicago . . . . . . . . . . . . . . . 8.5 Cincinnatti . . . . . . . . . . . . . . 4 Cleveland . . . . . . . . . . . . . 7.8 Indianapolis . . . . . . . . . . . . 5.6 Jacksonville . . . . . . . . . . . . . 8 Memphis . . . . . . . . . . . . . . 6.1 Nashville . . . . . . . . . . . . . . 3.1 New York . . . . . . . . . . . . . . 10.3

Knoxville 40

Newport News . . . . . . . . . . 7.1

Sevierville

129

168

Pittsburg . . . . . . . . . . . . . . 7.4

441

Philapelphia . . . . . . . . . . . . . 9

Knoxville Airport

Raleigh . . . . . . . . . . . . . . . 5.4 Richmond . . . . . . . . . . . . . 6.2

66

40

275

New Orleans . . . . . . . . . . . . 9

Pigeon Forge

129

71

73

Sevierville Convention Center 202 Gists Creek Road, Sevierville TN 37876

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73

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Washington D.C. . . . . . . . . . 7

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supplier profile Opportunity Buys’ Figurines, Loom Bands & More OPPORTUNITY BUYS Inc. is a wholesale dealer of a large variety of gift and home décor items, including an array of polyresin figurines in exclusive designs.

The statues are available in a range of motifs, including Southwestern, Down on the Farm, Nautical, Down in the Holler and Wild West.

“We have a team of artists who specially design these products,” says Tim Chocklett, president, who launched the company in 1994.

Another hot seller is Opportunity Buys’ line of candle warmers. Consumers are attracted to electric ceramic candle warmers because they are a safe alternative to burning candles, and produce no flame, soot or smoke. “The user simply places a glass container candle onto the ceramic warming plate, plugs it in and turns it on. The ceramic plate melts the wax, releasing a pleasant scent. Our warmers are made of quality ceramic. Plastic candle warmers, which

are commonly seen on the market, are easily stained by colored wax, and our ceramic warmers just wipe clean,” Chocklett shares. Other popular items include angels, safari themed goods, dream catchers and fleece character blankets from Dora to Toy Story and beyond.

Fancy, colorful loom band bracelets In addition to its more traditional lines, the wholesaler stays on top of trends, and recently introduced a line of Bandzmania 300-count loom band bags, as well as pre-made loom band bracelets. Bandzmania loom band bracelets have been created in several fashionable color blends like blue and yellow, hot pink and purple, and in styles from single to triple width. “Bandzmania bracelets are priced low, from $.50 to $1, and retailers can sell them for $2 to $3 each,” Chocklett notes.

“We have always been good at creating hot key

Visit Us November 5-9 At IGES Sevierville, Tennessee 5IF *OUFSOBUJPOBM (JGU &YQPTJUJPO *O 5IF 4NPLJFT t #PPUI T 47 47 Made in the USA!

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Buying details

strength items, and now we are a major player across the country,â&#x20AC;? Chocklett reports. He attributes this expansion to the firmâ&#x20AC;&#x2122;s acquisition two years ago of Trippies Gifts, one of the largest polyresin companies in the U.S. for decades. â&#x20AC;&#x153;Trippies was in business for more than 35 years, and was very well known. Now that we have Trippies we are able to take our programs nationally, and it has helped our buying power, variety and strength.â&#x20AC;? Large chains and small retail sellers, as well as catalog and mail order companies are among the firmâ&#x20AC;&#x2122;s regular buyers.

Most of Opportunity Buysâ&#x20AC;&#x2122; merchandise retails for $5 to $20, and gives sellers more than a 50 percent markup over wholesale prices. â&#x20AC;&#x153;All of our gift items are quality merchandise that offer retailers good profit margins,â&#x20AC;? Chocklett assures.

Retailers can view product information online, and upon registering will have access to prices, quantity and availability. Opportunity Buys has no minimum order, and the firm has Hispanic speaking customer service representatives available by phone. With a large inventory in stock, items ship in one to two business days. Merchants are invited to visit Opportunity Buys at the IGES/SSS Show, November 5-9 in Sevierville, Tennessee, at booths SV 2026-2029. â&#x2013;

Opportunity Buys/Trippies Gifts 1515 Brookville Crossing Way, Indianapolis, IN 46239 Toll Free: 800-894-2816 â&#x20AC;˘ Email: sales@obiwholesale.com Website: www.obiwholesale.com

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supplier profile ROI Revolution Powers Sales ROI REVOLUTION, launched in 2002 by Timothy Seward, specializes in search engine marketing (SEM).

The firm works with online merchants to help drive greater profitable sales volume through pay-perclick (PPC) advertising.

“What makes this form of marketing so powerful is that you can identify which part of marketing is working, and allocate budget accordingly,” states Denis Coombes, director of sales. “We have the time, expertise and custom tools to drive profit through PPC.” ROI Revolution performs the keyword research, writes the ads and manages the AdWords accounts on behalf of its clients, using proprietary tools it has devel-

oped over a five-year period. “Our mantra is, ‘If you can measure it, you can improve it’,” Coombes notes.

With a foundation in Google Analytics, the company is both diligent and proficient in this pursuit.

“Timothy was engaged with Google when it acquired Urchin as a web analytics company,” Coombes explains.

“T hey rebranded Urchin and launched it as Google Analytics.

GA allows companies to access data on a level they had not been able to before, without paying tens of thousands of dollars a month. We work to help our clients get the data, because it is the numbers that tell us what to do next.”

“Any retailer that is not leveraging Google Shopping is missing out on a great opportunity for sales.”

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Reap the benefits of Product Listing Ads in Q4 ROI Revolution’s Product Listing Ads (PLAs) tools enable it to tie in with a merchant’s product feed, and actively build out and manage the PLA campaigns within Google AdWords. “We have great success in this area. Any retailer that is not leveraging the power of Google Shopping through PLAs is missing out on a great opportunity for sales,” Coombes adds. Furthermore, the company maintains present day ties with Google. “We work directly with Google, and we host several members of their AdWords team every quarter in our offices. Not many agencies get direct contacts with Google,” reports Chris Crompton, group marketing manager.

This high-level relationship benefits ROI Revolution’s clients in several ways. “Google is always releasing new features that merchants can leverage to drive more profit out of its platform,” Crompton continues. “Oftentimes new features are released in beta, and we get in ahead of the curve.” PLAs, for example, were launched in beta in the fourth quarter of 2010, and ROI Revolution was in on that from the get-go. The company noticed a couple of important things, one of which was that Google ramped up the number of impressions by a factor of eight that they were serving on PLAs. This means there was a lot more traffic going to that form of advertising. “When managed correctly, PLAs have a lower cost per click than the average text ad, and they typically also have a higher conversion rate. If you marry low cost per click with high conversion rates, you get extremely low cost per sale transactions occurring.

They are an incredibly important advertising platform for merchants,” Coombes stresses.

Free PPC marketing resources fuel growth For indie retailers, it begins with ROI Revolution’s host of free resources.

“If you are just entering the space and want to get the ball rolling, it is in your absolute best interest to educate yourself,” Coombes shares.

“If a merchant does not understand the fundamentals of PPC marketing and they outsource to somebody, they can get burned by those that claim expertise but are not qualified.” The firm has a section on its website where retailers can access numerous free reports, including the new Google Shopping White Paper.

“The client will get a team of three on our end, and they are team member number four, essentially. With their knowledge of the industry and business model, they can shed greater light beyond what we can read in the numbers,” Crompton remarks. “It is this exclusive combination that makes their business growth unstoppable.” ■

ROI Revolution 5510 Six Forks Rd., Suite 200 Raleigh, NC 27609 Tel.: 919-954-5955 Fax: 919-954-4767 Website: www.roirevolution.com Free resources: roirevolution.com/special-reports Google Shopping White Paper: roirevolution.com/shopping-magic

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supplier profile IQ Massager for Pain & Profits IQ TECHNOLOGIES is a distributor of muscle stimulator massagers that improve circulation and provide temporary relief from minor aches and pains associated with sore muscles, stress and tension. Young and old alike use the IQ Massager to alleviate all kinds of minor pain. â&#x20AC;&#x153;This electric massager reaches deeper than any human hand can reach,â&#x20AC;? says Elli Josef, CEO. Powerful, yet about the size of an iPod, the IQ Massager fits conveniently into a pocket or purse.

The product is easy to use wherever you are, including on an airplane, in the car, at the office and much more.

Six massage modes and ten levels of intensity The IQ Massager is a safe and simple product that relieves aches and pains

without resorting to medication. The device provides six massage modes, including acupuncture, pushing, tapping, scraping, cupping and random. It has ten levels of intensity, an adjustable timer and a digital control display. The kit includes a 3.7 volt lithium rechargeable battery, and a USB charger with a charge time of 72 minutes. The massager is available in black and silver. IQ Technologies takes prides in continually updating its product technology and design. â&#x20AC;&#x153;The IQ Massager is a popular selling device because there is a growing interest in self care. People want to be in charge of their own health,â&#x20AC;?

Josef states. â&#x20AC;&#x153;Many IQ Massager dealers have kiosks

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in malls, or sell at trade shows throughout North and South America. It is a great demonstration product that allows retailers to stop customers and offer a free massage.

People feel immediate results, and this makes it obvious that the product is effective and will be useful in their lives. The IQ Massager gets customers excited about relieving their pain, and results in purchases and referrals.”

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Demonstration of these products is easily learned and applied, and training is available. IQ Technologies also provides visual aids, such as a 60 second video that helps retailers attract customers and boost sales. The item is displayed in professional looking packaging that complements the product’s quality. “The retail price is $379, and merchants can sell IQ Massager for half that price and still make a large profit,” Josef continues. “This product has an average profit margin of up to 800 percent.

There is no other product on the market right now that has such a large profit margin.”

IQ Massager also has an array of accessories that can increase income. The main accessory is IQ Pads that connect to the massager.

“These need to be replaced by the continued on page 94

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supplier profile IQ Massager for Pain & Profits continued from page 93 customer, and bring in recurring income,â&#x20AC;? Josef adds. Other popular add-ons include a belt massager that is used for the lower back and stomach, and a car kit that makes it easier to use the product while traveling.

Satisfied customers become sales representatives

been involved with natural healthcare for several years,â&#x20AC;?

Saundra shares. â&#x20AC;&#x153;I recently purchased the IQ Massager, as I have chronic neck and back pain resulting from an accident several years ago, and I love the results. I am looking for information to become a representative, because I am constantly recommending this wonderful product.â&#x20AC;?

IQ Massager comes with a five year warranty that is managed by IQ Technologies and relieves sales teams from further customer service. â&#x20AC;&#x153;We replace units without issue,â&#x20AC;?

Josef assures. â&#x20AC;&#x153;Customer service is our first priority.â&#x20AC;? Wholesale pricing may be obtained by contacting the company. â&#x2013;

â&#x20AC;&#x153;People love the IQ Massager,â&#x20AC;? Josef reports, â&#x20AC;&#x153;and they see the potential to make money selling it themselves.

Here are just two of the many comments I have received from satisfied customers.â&#x20AC;? â&#x20AC;&#x153;I love this product,â&#x20AC;? says Athenia. â&#x20AC;&#x153;I would be interested in learning about becoming a dealer, as I have many friends interested in my IQ Massager who want one of their own.â&#x20AC;? â&#x20AC;&#x153;I have

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supplier profile Doctor Designed Kids’ Wellness Products MIAMI CHILDREN’S KidzStuff ™ is a line of doctor designed children’s wellness products, from innovative infant nail trimmers to clothing that eliminates insect bites. The visionary behind KidzStuff is Dr. Narendra Kini, president and CEO of Miami Children’s Hospital.

During his many years working in the emergency room as a pediatric physician, Dr. Kini saw a pattern where children were brought into the ER with easily avoidable ailments, like a nail infection resulting from improper clipping. In meeting with other physicians, Dr. Kini realized there was a huge gap between childcare products on the market, and what parents really needed to safely care for their children.

Nail trimmer and sun & bug protection “Even something as simple as a nail infection can be traumatizing for a child and parent,” notes Debbie da Silva, retail operations leader. “The doctors wanted to do something to prevent these types of incidents, and they developed the BabySafe™ Nail Trimmer.” The product is available in two styles, a pink kitty and a yellow duck, and retails for $9.99. “Our concern with child safety is how all of our products came about,” da Silva continues. “The Sun Blocker Romper was developed because many parents take babies out in the sun without a shirt or sunscreen, even though children six months and younger should

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not be out in the sun unprotected.”

With built-in UV protection, long sleeves and a hoodie, the product retails for $19.99.

Another unique product is the Insect Shield Romper, available in green and yellow, which also retails for $19.99. Through a patent pending process, permethrin, which is deemed safe for all ages by the EPA, is adhered to the cloth. “It does not come off onto the skin, but it does form a barrier against mosquitoes, flies, chiggers, ticks and other insects that carry diseases,” da Silva stresses. Kidzstuff also created The HoldEze, a product that makes it easier for everyone, even small children, to hold a newborn, and the TempEze Elephant Romper, which changes color if a baby gets too hot.

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What’s ahead for 2014 Launched in 2012, KidzStuff has a growing range of effective, practical and safe solutions. “Our goal is to add three to five new products each year,” da Silva shares. “For 2014, we are working on a battery operated ear cleaner. It has an LED light and a little silicone tip at the end that rotates, so a parent does not have to scoop out the earwax. Most importantly, it has a stopper so it does not allow the tip to be inserted far enough to damage the eardrum.

Also in 2014, we will be introducing mini first aid kits, and will have a burn and bite kit that will have continued on page 98

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supplier profile Doctor Designed Kids’ Wellness Products continued from page 97 instructions and everything needed to treat these conditions. The kits will target what the doctors see as the most common issues.”

The company’s products have been promoted online with such merchants as Zuilly and Navarro. “We are also getting into independent retail shops because they are always looking for unique products that cannot be found in the big box stores,” da Silva says. The firm is developing retail signs that will convey what the product does, with one or two words and an image.

They will be ready by the end of the year, and a point of purchase display case is also in the works. In addition to helping parents take care of their children, all profits go towards supporting a number of philanthropic initia-

tives aimed at children and families in need. “Our profits go back to the hospital, and help provide the care that is needed in the community, nationally and internationally,” da Silva reports.

Retailers can visit Kidzstuff ’s consumer website for product descriptions and retail prices. Wholesale prices are about half of retail, and the minimum order is ten pieces. ■

Miami Children’s KidzStuff ™ Tel.: 855-694-7299 Email: deborah.dasilva@mch.com Website: www.shopkidzstuff.com

See product video in this article online at IndependentRetailer.com

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supplier profile Brilliant Sterling Silver Charms & More NORTH GATE Silver Inc. wholesales an extensive line of .925 sterling silver jewelry, including charms, chains and necklaces, earrings, bangles and bracelets, CZ rings for men and women, and engagement rings and wedding bands. Many items are available in the micro pave style. The company owners have deep product and industry knowledge, having been in the wholesale jewelry business since 1977, and offer retailers the most popular traditional and trending styles.

North Gate Silver’s products are manufactured in the U.S. and Italy, featuring a finish that produces rich looking jewelry with protection from the elements. “Our jewelry has a brilliant shine, similar to what you see on high end platinum and gold jewelry,” says Becky Lynn, VP of marketing. “Our unique three-step process

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Nautical and nature charms top sellers North Gate Silver has the largest selection of charms in the industry. “You will not find anyone else with the amount and variety of charms we carry,” Lynn shares. “We have more than 500 charms now, and we will be doubling that by the end of the year.” The company has a huge selection of nautical themed charms, which are among its most popular sellers. “They are much more detailed than most silver jewelry, and have our exclusive high polish finish,” Lynn continues. “With our fish charm, for example, you can see the details of the scales and eyes, and the waves on the fin.” Nature themed pieces continued on page 102

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supplier profile Brilliant Sterling Silver Charms & More continued from page 100 are also hot sellers. “On our deer head charm, you can even see the grooves on the antlers.” The wide array of charms includes butterflies, cats, elephants, horses, scorpions and much more.

All North Gate’s jewelry is super lightweight, and is sold by the gram rather than by the piece. “Our prices are extremely reasonable. Many other companies sell jewelry by the piece, so retailers do not know what they are paying for until they get it, especially in the micro pave,” Lynn explains. “We sell our micro pave for much less than our competitors. We also have a line of charms and rings in the micro pave that a store can buy for $5 and sell for up to $20 each. We sell a tremendous amount of chains and earrings as well, because our price points are so affordable.”

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Small retailers a big priority North Gate Silver caters to the small business owner. “The feedback we get from smaller businesses is that we are beating out the major guys in price. We make it easy for them to buy at the same price margins as larger retailers, and they can make a good profit,” Lynn adds. The company’s minimum order is $100, and retailers can mix and match merchandise. Volume discounts are available, and items generally ship within three business days or less. North Gate Silver guarantees its products to be free from manufacturing defects, and will repair or replace these items. ■

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marketing Payment Solutions Increase Customer Loyalty and Sales RETAIL PAYMENT solutions can and should be optimized to the needs of each individual business.

Todd Robinson, VP of Marketing for North American Bancard, a full service payment solutions provider, recently spoke with Independent Retailer magazine about the range of small business payment products such as credit, debit, EBT, and gift and loyalty cards, available to help indie retailers support and grow their businesses.

Independent Retailer: How can payment solutions help with efficiency?

Robinson: Accepting credit and debit cards makes a business more efficient in numerous ways. Retailers will see an increase in sales, since customers who pay with credit cards spend more than those who pay with cash. They will also see an increase in customer loyalty because they allow customers to pay how they want

to pay. North American Bancard also offers access to in-depth reporting tools that enable merchants to track what and when their customers are purchasing, so they can more effectively manage inventory.

Independent Retailer: Can retailers with a storefront also utilize mobile and tablet payment solutions?

Robinson: Absolutely. At North American Bancard, we donâ&#x20AC;&#x2122;t take a â&#x20AC;&#x153;one size fits allâ&#x20AC;? approach to payment processing, because we know that no two businesses are alike. Whether they are operating solely out of a brick and mortar location, looking to accept payments on the go, or want a combination of both, we will tailor a payment acceptance solution to the needs of their specific business. From traditional countertop terminals to the latest tablets and mobile solutions, we provide each merchant with a customized approach that will help continued on page 108

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marketing Payment Solutions Increase Customer Loyalty and Sales

consideration is length of contract. A typical contract with most payment processors is around three years in length, and merchants may find themselves locked into long-term commitments unknowingly. At North American Bancard, we donâ&#x20AC;&#x2122;t rely on long-term contracts to build merchant loyalty. Instead, we offer a month-to-month service agreement, and we rely on our low rates, free equipment, and unrivaled customer and technical support to keep merchants coming back.

The third aspect is equipment. Some merchants think they have no choice but to buy or lease equipment from a payment processor. This is not the case.

In fact, North American Bancard offers the industryâ&#x20AC;&#x2122;s largest selection of free equipment, including the latest mobile solutions to all of our merchants.

continued from page 106 their business prosper. Best of all, they can partner with North American Bancard risk-free with a no obligation, month-to-month service agreement.

IR: When selecting a provider, what should retailers look for?

Robinson: There are many things that a merchant will want to pay close attention to before signing a contract.

The first is rates. Retailers must educate themselves about the differences between processing rates for debit cards vs. credit cards, swiped vs. keyed transactions, and Visa/MasterCard/Discover vs. American Express.

Often, payment processors will advertise their lowest rates, and merchants understandably assume that rate will apply for all types of credit card transactions. This is not the case, so they should inquire about the rates for all the transactions I just mentioned. The second

IR: When should a retailer select a customized payment solution?

Robinson: A merchant services provider should customize each payment acceptance solution to each specific business. At North American Bancard

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marketing Email Marketing 101 WE HAVE all heard the sensational proclamations that email is dead, but that is simply not the case.

Regardless of what new technology makes its debut, email is alive and kicking, and has consistently ranked as one of the most popular behaviors among online adults for the last decade. According to the Pew Research Center, 92 percent of online adults use email today.

Over time, online adults have increased their daily email use from 49 percent in 2002 to more than 60 percent today.

The rise of email use, and a major component in its stickiness, is the exponential increase in the number of people with mobile devices. A survey conducted by The Nielson Company concluded that email occupied 38 percent of usersâ&#x20AC;&#x2122; time on their mobile device. That is almost 300 percent more time

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November 2013 | INDEPENDENT RETAILER

by Jessica Moretti

than any other single category of activity. All this is great news for retailers, as marketing a business through email has serious potential to produce massive returns.

How to get started The first step in email marketing is building a valuable opt-in list. While it may seem like a quick and easy fix to purchase an email list, in the end you could do some serious damage to your sender reputation.

Instead, proactively ask your customers to opt-in to receive your emails. Like most email service providers, SnapRetail makes it easy to gather email addresses through your website and Facebook, with an email collection app. Another way to build your list is to keep a sign-up sheet by the cash register.

Train employees to prompt customers to fill out their

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information during the checkout process. People will be more willing to give you their information if they know they are getting something in return, so offer them a percentage off their next purchase when they join your email list.

Once you have started your list, which you should never stop working to grow, it is important to think about list segmentation. The more detailed these lists, the more informed your messaging can be. Separate lists by age, gender, birth-month and buying habits.

This type of targeted marketing allows you to send a message that is relevant to its audience, giving you an opportunity to up-sell or cross-sell products and services. For example, if you tracked customers who have purchased a particular brand and added them to a segmented list, you would be able to send them targeted messages announcing new product arrivals, or sales on that particular brand.

Segmenting lists goes hand-in-hand with providing valuable content. In addition to sending promotional emails for upcoming sales and events, remember to position your brand as an authority in your industry.

If you are an apparel retailer, consider sending an email that highlights upcoming fashion trends. Pet stores can share tips and tricks for training pets, or information on upcoming adoption drives. Making this type of personal connection with your customers will set you apart from your big-box competitors.

Test and measure results Above all else, when it comes to email marketing, always test and measure. Pay attention to your reporting and take action based on the results. Sometimes, it may be necessary to scrub your list of email addresses that are not interacting with you. While it may be painful to remove those email addresses from your list, in the long run you will get better results, and have a more engaged audience. ■ Jessica Moretti is the marketing communications manager for SnapRetail, a ready-to-use marketing solution to help local storeowners engage and sell to customers using email, social media and exclusive offers. She has a journalism and public relations background, graduating summa cum laude from Indiana University of Pennsylvania. For more information, please visit snapretail.com.

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marketing Marketing With QR Codes WHILE SITTING in traffic, drivers often find themselves behind construction and freight trucks. Besides the company name and telephone number, they might not notice much about the company.

However, if a truck displayed a bold QR code on the back of the vehicle below the phone number, it might attract a little more attention. A QR, or Quick Response, code is a barcode that provides rapid access to information through a smartphone app.

Also known as mobile tagging, the barcode contains data that can be read quickly when the phone is pointed towards it and scanned.

Different industries and vertical markets have been using these fuzzy, square shaped marks for a number of years to drive customer engagement.

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November 2013 | INDEPENDENT RETAILER

by Mike Auger

QR codes can provide a huge opportunity to business owners, and bring potential customers directly to an online store. Worldwide mobile payment transaction values will reach $235.4 billion in 2013, a 44 percent increase from 2012 values of $163.1 billion, according to Gartner Inc. The number of mobile payment users worldwide will reach 245.2 million in 2013, up from 200.8 million in 2012. With mobile and tablet use continuing on an upward trend, QR codes make a lot of sense for various business types.

Including a QR code on a commercial truck turns that vehicle into a potential entry point to an online store, via a mobile device. Sitting in traffic, potential customers can scan the QR code from their car with

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their mobile device, and view information about that construction company. While all scans will not turn into transactional activity, they do share information about a company and create a connection with potential customers.

How to get started To start using QR codes in your business, you must first create a QR code. QR code generators do this by converting your URL into a code that can be added to any type of marketing collateral you are utilizing, such as coupons, direct mail and email promotions. Many free QR code generators are available, such as goqr.me and the-qrcode-generator.com. To get the best results and make it easy for mobile devices to read the code, keep the URL below 300 characters.

Use a URL shortener like is.gd and j.mp, if necessary.

QR codes can drive customers to a specific page on

your site, or to a specific product. Brick and mortar businesses that seek to engage visitors in their physical store with their online shop can place QR codes on their signage. These QR codes can drive customers to a product page on your online store that has special pricing not available in the physical store.

Business cards, too, can include QR codes.

There are a multitude of uses for QR codes, from business cards to company trucks.

Even retailers who tend to be a bit technologically challenged at times can leverage QR codes to drive customers to their online stores. â&#x2013; Mike Auger is chairman of the board and chief strategy officer of Pinnacle Cart, a hosted shopping cart and ecommerce software application that allows you to create, manage and effectively market your business. For more information, visit pinnaclecart.com.

For todayâ&#x20AC;&#x2122;s business news and updates visit IndependentRetailer.com

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closeouts/liquidations Save With The Bargain Warehouse FINDING THE right deals is half the battle in business, and retailers work with a number of suppliers trying to find the best prices. In addition to dealing with traditional wholesalers, many merchants are finding that they can often get great deals from liquidators.

It’s all about the buy By targeting companies that provide reverse logistics sourcing, liquidators are able to save retailers hundreds of thousands of dollars annually. Having a loyal customer base also helps. You want your customers to discover that buying clearance product from you is actually cheaper than going to the manufacturer and buying factory direct.

Massive clearance occurs on the retail distribution

by Gerry Hunt

level, and provides over a billion dollars a year in product.

You must be able to channel that merchandise to the right retailers, at the right time.

Direct marketing to the end user Although most liquidators do business with wholesalers, those that focus on direct marketing to the end user can save the retailer even more money.

Wholesalers love clearance products because they can yield an increase in their margins, but they are not as flexible as the retailer, especially when it comes to things like packaging. The Bargain Warehouse has some of the best prices nationally for Christmas trees, lights, ornaments, bags and cards, for example, but because

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We Carry Merchandise At All Price Points, From Dollar Store Merchandise To High-end Consumer Items.

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products are clearance, they will not come in factory case packs. The product itself, however, is usually about 92 to 95 percent Grade A, and retail ready. Sometimes you may experience slight box or carton dents or dings, but nothing that would prevent you from providing a clean shelf appearance.

Sort product by SKU Although there are a number of companies that sell liquidation on a bulk scale, very few have the ability to sort product by the SKU. Sorting product by the SKU works best for customers that have very specific product lines and price point requests, while bulk clients may be looking for an assortment of items to fill up their shelves, and really do not have the time to hand pick every single item. As a solution, Bargain Warehouse offers product in bulk or by the SKU. For example, we have a website featuring our clearance items. If you click on Christmas in our directory, you can shop over 400 SKUs in Christmas dĂŠcor alone.

Be cautious Retailers must perform due diligence before making any purchases from liquidators. It is important to clarify with a seller the condition of the clearance product. There is a big difference between buying return merchandise and shelf pulls, for example. Ask the right questions, and if you are interested but still uncertain, ask to go to the facility and view the product. â&#x2013; Gerry Hunt is VP of Marketing at The Bargain Warehouse. The Bargain Warehouse has been providing deals to wholesalers, as well as directly to retailers for over 15 years. For more information, visit thebargainwarehouse.com.

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closeouts/liquidations Made in USA Beads for Crafts, Jewelry & Home Décor THE BEADERY® has been manufacturing plastic beads for crafts, jewelry, toys and industrial applications in its Rhode Island factory since 1932. As a leader in plastic beads, acrylic rhinestones, cabochons, acrylic mirrors, decorative flower and leaf beads, pony beads and more, the firm wholesales items in bulk and packaged for retail sales.

The Beadery sells both regularly priced and closeout merchandise. “We have some items that have been discontinued for one reason or another, and we sell those for around 70 percent off our regular wholesale prices,” states Barbara Gordon, Sales and Marketing manager. Closeouts are first quality goods that are a result of excessive inventory, customers changing graphics on packages, or discontinued merchandise from a large vendor. “When they change their

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November 2013 | INDEPENDENT RETAILER

product line and discontinue a product, we have already made products to fill that pipeline,” Gordon explains. Closeouts comprise about 20 percent of The Beadery’s inventory.

Benefits of closeouts Closeout products offer merchants several benefits, Gordon notes. “Retailers can sell these items in their stores at a discounted rate and still make a nice profit. Another plus is that there are many items, for example on the craft side of things, that may not have been seen for a long time. They could be vintage items, or metalized jewelry beads that are hard to find.” The Beadery offers several closeout assortments within its product mixes. “We have an assortment of retail packages of beads that encompasses various styles and quantities, at 100 bags

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per unit,â&#x20AC;? Gordon continues. â&#x20AC;&#x153;It is a random mix that the customer does not pick and choose, but itâ&#x20AC;&#x2122;s a nice mix. We offer the same thing for our easy clip charms, channels, acrylic gemstones, and the metalized plastic beads for closeout. Each contains many styles and finishes for one price point.â&#x20AC;?

MAKING YOU PROFIT IS OUR BUSINESS!

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We stock over 5000 different items, with low prices,and great service.

Unique styles and colors Closeout bags of beads are great sellers to crafty consumers, and The Beaderyâ&#x20AC;&#x2122;s products lend themselves to all types of projects, including jewelry, Christmas ornaments and home dĂŠcor. They are available in pearl effects, bright neon, glow in the dark, glitter, mottled, matte and opaque, as well as contrasting colors that have sculptural detail.

The factory also has hot-stamping equipment, and applies various patterns or metallic foils to give beads and stones additional sparkle or enhanced detail. â&#x20AC;&#x153;Our quality far exceeds imports, and we pride ourselves on that,â&#x20AC;? Gordon stresses.

In addition to its broad line of top quality beads, The Beadery delivers great customer service. â&#x20AC;&#x153;We are a hands on company, and we do everything we can to satisfy our customers and make it a winwin situation for everyone.â&#x20AC;? The minimum order for regular merchandise is $100, and the opening order for closeouts is slightly higher, but negotiable. Lead-time for stock items is about one week. â&#x2013;

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tradeshow feature The Norton Shows for Apparel, Jewelry & Gifts THE NORTON Shows all season wholesale trade shows are held quarterly in Tennessee’s state-of-theart Gatlinburg Convention Center. Since 1987, they have been the go-to wholesale market for apparel, jewelry and gifts, drawing attendees from all 50 U.S. states, Canada, Central and South America, and the Caribbean Islands. The upcoming market will be held November 16-18, 2013, and more than 21,000 buyers and 500 exhibitors are expected.

“Our theme surrounds the idea of being home or going home for Christmas or, as we are in Gatlinburg, an old-fashioned Gatlinburg Christmas,” shares Linda Norton. Tom and Linda Norton own the Gatlinburg Apparel and Jewelry Market LLC, and their daughter, Nikke Norton, is the sole proprietor of Norton’s

Gatlinburg Gift and Variety Show, LLC. The two shows are always held concurrently, to offer attendees a wide range of quality products in one convenient location.

Local artisan works on display “Gatlinburg is fortunate to have one of the largest crafts centers in the U.S., and certainly in Appalachia. We are inviting perhaps ten local craftsmen from whom we purchase to participate, and we are using their merchandise to decorate the halls.

Their items are so unique and invoke a distant time period,” Norton explains. “The Norton Shows are not a craft show, neither do we wish to infringe upon our continued on page 124

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tradeshow feature The Norton Shows for Apparel, Jewelry & Gifts continued from page 122 friends who are craft show promoters, so we will tread lightly. We are returning to our roots, and we want everyone to have the opportunity to experience this and know how people used to decorate years ago, and how some of us still do.”

Much like the retail store, Anthropologie, the Norton Shows have various goods for all ages.

“Anthropologie is an extremely fun, well merchandised property, and it has items for every generation, from embroidered tea towels to modern and ethnic clothing. That is our goal as well,” Norton points out. “We want to please retailers who want the very latest fashions as well as those who want things that have an old world feeling. An exhibitor at our June show had sterling silver spoon rings like my parents sold years ago in

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November 2013 | INDEPENDENT RETAILER

their antique shop. Spoon rings are very popular as they remind us of a precious earlier era.”

The Norton Shows’ wholesale cash and carry policy is important, because merchants can stock their stores with the freshest items without waiting for shipments, she adds. Furthermore, buyers will not find themselves with an overload of inventory, because there generally are no minimums. “Many times people call before the show is over wanting to reorder because they have sold the items they purchased just a few hours prior,” Norton states. “Our exhibitors do very well. They also report large re-orders throughout the year.”

Elvis tribute artist returns In addition to quality merchandise, entertainment is important to the Norton Shows. The November show will include the reprise of an award-winning Elvis tribute artist, a gentleman playing the dulcimer, and a jazz

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pianist. “I want everyone to leave happy, fulfilled and satisfied with the merchandise they purchased and the connections they made. We want everyone to have a great time and leave with their expectations fulfilled,” Norton continues. “We are moving into the holidays, and exhibitors must have what retailers need. Retailers must buy smart and purchase items that will move and turn a profit, ending 2013 in the black. Why not put a smile on people’s faces while they do that?”

Marketing the show to draw both serious buyers and sought-after suppliers continues to be a priority for the Nortons. The promoters still send out invitations on postcards, as well as a huge email blast, and they have expanded their advertising campaign and social media outreach. “What we will do in our buyers’ letter on Facebook and in person is ask attendees which suppliers presently are not at the Norton Shows that they want to exhibit. We will ask buyers to contact those companies, and we will then follow through with a personal call telling them buyers want them at the Norton Shows. We want to meet our buyers’ needs,” Norton stresses.

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Sneak peek at new endeavor To that end, the Norton Shows is working on an exciting new project that will be unique to the wholesale market, Norton reveals. “It is a formal, first class deal that will be incorporated into one of our four shows each year.” The venture will take two years of planning and promotion, and is tentatively scheduled for a 2015 launch. “It is a tribute to my parents, who owned and promoted antique shows around the south. Tennessee’s governors came and opened my mother’s and father’s shows,” she recalls. “I’m very proud of that and this project will emulate things my parents did. We learn from the past and incorporate good ideas with modern opportunities and technologies. Isn’t that what a successful business is all about?” ■

The Norton Shows P.O. Box 265, Gatlinburg, TN 37738 Tel.: 865-436-6151 or 865-436-6158 Fax: 865-436-6152 Email: nortonshows@gmail.com Website: www.nortonshows.com

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I NDEPENDENT R ETAILER.com | November 2013

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tradeshow calendar NOVEMBER 2013 NOV 1-3, Great American Gem Show - InterGem Seattle Center - Seattle, WA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

NOV 2-5, International Jewelry Fair / General Merchandise Show - Fall New Orleans Morial Convention Center - New Orleans, LA For The Trade Only - Cash and Carry Gift, Fashion, Accessories, Home Decor & Jewelry Show. For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532. Telephone: 800-541-8171, 630-241-9865 ext. 22; Fax: 630-241-9870; Email: dharrington@ helenbrett.com; Website: www.gift2jewelry.com.

NOV 5-8, Smoky Mountain Fall Gift and Souvenir Show Gatlinburg Convention Center - Gatlinburg, TN This super show, geared to the souvenir and gift industry is open to the trade only. The longest running gift show in the Smokies. This show has drawn national and international gift show buyers to the Smokies for 43 years. For further information: Barbara Bright, Smoky Mountain Gift Show, P.O. Box 50, Gatlinburg, TN 37738. Telephone: 800-441-7889, 865-436-4418; Fax: 865-436-2878; Email: ann@smokymtngiftshow.com; Website: www.smokymtngiftshow.com.

NOV 5-9, International Gift Exposition in The Smokies IGES & The Souvenir Super Show The Sevierville Events Center - Sevierville, TN

NOV 15-17, Great American Gem Show - InterGem Denver Merchandise Mart - Denver, CO Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

NOV 16-18, Gatlinburg Apparel & Jewelry Market Gatlinburg Convention Center - Gatlinburg, TN This show features Ladies’, Men’s and Children’s Apparel, Fashion Jewelry and Accessories, Fine Jewelry and Gifts from all over the world. Wholesale Only, Writing Orders, Immediate Delivery and Cash-and-Carry. Business License Required. For further information: Linda Norton, The Norton Shows, P.O. Box 265, Gatlinburg, TN 37738. Telephone: 865-436-6151; Fax: 865-436-6152; Email: nortonshow@gmail.com; Website: www.nortonshows.com.

NOV 16-18, Norton’s Gatlinburg Gift & Variety Show Gatlinburg Convention Center - Gatlinburg, TN This show features Ladies’, Men’s and Children’s Apparel, Fashion Jewelry and Accessories, Fine Jewelry and Gifts from all over the world. Wholesale Only, Writing Orders, Immediate Delivery and Cash-and-Carry. Business License Required. For further information: Linda Norton, The Norton Shows, P.O. Box 265, Gatlinburg, TN 37738. Telephone: 865-436-6151; Fax: 865-436-6152; Email: nortonshow@gmail.com; Website: www.nortonshows.com.

NOV 17-20, Ocean City Resort Gift Expo Roland Powell Convention Center - Ocean City, MD Gift & Resort Merchandise Show. For further information: Marjorie Richardson, Show Manager, Urban Expositions, 1690 Roberts Blvd., Suite 111, Kennesaw, GA 30144. Telephone: 678-370-0342; Fax: 678-285-7469; Email: mrichardson@urbanexpo.com; Website: www.oceancitygiftshow.com.

NOV 18-22, IAAPA - International Association of Amusement Parks & Attractions Convention

The IGES/SSS is a wholesale, order-writing trade show catering to the resort, gift and souvenir industries. Many exhibitors offer custom products such as plush, apparel, mugs, key chains, etc. Buyers will also find gift products such as journals, books, gourmet items, pottery, jewelry and more! For further information: Susan Mills / Jerry Mayer, M & M Gift Shows, P.O. Box 9412, Toledo, OH 43697-9412. Telephone: 800-430-7608; Fax: 800-430-8448; Email: info@iges.us; Website: www.iges.us.

Orange County Convention Center - Orlando, FL

NOV 8-10, Great American Gem Show - InterGem

Gaylord Convention Center - National Harbor, MD

Royal Plaza Trade Center - Marlborough, MA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

The Largest event for the amusement and attractions industry. For further information: Mare Parsont, Exhibit Manager, International Association of Amusement Parks & Attractions, 1448 Duke St., Alexandria, VA 22314. Telephone: 703-8364800; Fax: 703-836-4801; Email: exhibitsales@iaapa.org; Website: www.iaapa.org.

NOV 22-24, Great American Gem Show - InterGem Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

NOV 8-10, GTS Greensboro Florida Expo

NOV 22-24, San Antonio Wholesale Jewelry, Gift & Accessory Show

Osceola Heritage Park-Exhibition Hall - Kissimmee, FL

San Antonio Event Center - San Antonio, TX

Helping retailers and resellers succeed by offering multiple shows packed with world class importers, manufacturers, & wholesalers. GTS shows are filled with plenty of fashion jewelry, fine jewelry, beaded jewelry, handbags, apparel, closeouts, and accessories to satisfy all your businesses needs.

These wholesale only expos provides our members a unique marketplace to explore new merchandise trends and new products for your business in a relaxed professional atmosphere. We help you be a better buyer by bringing you New Product Introductions and allowing you to examine New Products firsthand. For further information: Bobby Siddiqui, Golden Triangle Show, P.O. Box 4163, Alpharetta, GA 30023. Telephone: 770-410-9771; Fax: 866-807-0808; Email: bobby@gtshows.com; Website: www.gtshows.com.

This is a For Trade Only show of the finest in costume and genuine jewelry designs. Held four times a year. For further information: Parker Trade Publications, 206 Lido St., Austin, TX 78734. Telephone: 512-261-4223; Fax: 512-261-3503; Email: cmparker@austin.rr.com; Website: www.parkertradeshow.com.

NOV 10-11, Boutique Design New York Jacob K. Javits Convention Center - New York, NY Boutique Design New York is a joint venture of the American Hotel & Lodging Association, the Hotel Association of New York City, Inc. the New York State Hospitality & Tourism Association and ST Media Group, and is managed by GLM. Boutique Design New York is held concurrently with the International Hotel, Motel + Restaurant Show. For further information: Phil Robinson, Senior Vice President, George Little Management, LLC., 10 Bank St., Ste. 1200, White Plains, NY 10606. Telephone: 914-421-3215, 800-272-7469; Fax: 914-948-6180; Email: probinson@glmshows.com; Website: www.glmshows. com, www.boutiquedesignnewyork.com.

NOV 22-25, Mid-South Jewelry & Accessories - Fall Memphis Cook Convention Center - Memphis, TN For The Trade Only - Cash and Carry Gift, Fashion, Accessories, Home Decor & Jewelry Show. For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532. Telephone: 800-541-8171, 630-241-9865 ext. 22; Fax: 630-241-9870; Email: dharrington@helenbrett.com; Website: www.gift2jewelry.com.

NOV 29 - DEC 1, Great American Gem Show - InterGem San Mateo County Expo Center - San Mateo, CA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself.

For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

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tradeshow calendar SUMNERCOMMUNICATIONS www.sumnercom.com

November

INDEPENDENT

continued from page 126

DEC 8-12, International Association of Fairs & Expositions Convention & Trade Show

RETAILER

NOV 29 - DEC 1, Great American Gem Show - InterGem

Paris Hotel & Bally’s Hotel - Las Vegas, NV

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Santa Monica Civic Auditorium - Santa Monica, CA

This show features the latest in products, services and entertainment for agricultural fairs across North America. Our attendees are management, staff, and board members from fairground facilities. For further information: Steve Siever, International Association of Fairs & Expositions, P.O. Box 985, Springfield, MO 65801. Telephone: 417-862-5771; Fax: 417-862-0156; Email: iafe@ fairsandexpos.com; Website: www.fairsandexpos.com.

Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-2940034; Email: info@intergem.net; Website: www.intergem.net.

NOV 29 - DEC 1, Great American Gem Show - InterGem Southfield Municipal Complex Pavilion - Southfield, MI Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-2940034; Email: info@intergem.net; Website: www.intergem.net.

DECEMBER 2013 DEC 5-8, TransWorld’s Schaumburg Jewelry, Fashion & Accessories Show Renaissance Schaumburg Hotel & Convention Center Schaumburg, IL The holidays are unmatched for their dazzling beauty and exciting shopping. NOW, the holiday season takes on a whole new shine as Transworld’s Jewelry, Fashion & Accessories (JF&A) Show comes to Schaumburg again this year! 20 minutes form O’Hare International Airport 30 minutes from downtown Chicago. Don’t miss this last chance of the season to make your purchases before the holidays... at prices you won’t find anywhere else! For further information: TransWorld Exhibits, Inc., 1850 Oak St., Northfield, IL 60093. Telephone: 847-446-8434, 800-323-5462; Fax: 847-446-3523; Email: info@tweshows.com; Website: www.tweshows.com.

Regent Showroom, 8999 Palmer St. - River Grove, IL The Midwest Market Days trade show is conveniently located in the Midwest only 10 minutes from Chicago’s O’Hare International Airport. Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere. View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. We provide complimentary breakfast and buffet lunch to all buyers and shuttle transportation to other participating showroom locations just minutes away. For further information: Joanna Kastle, Trade Show Manager, Regent Products Corp., 8999 Palmer St., River Grove, IL 60171. Telephone: 916-376-9437; Fax: 916-376-9471; Email: jkastle@midwestmarketdays.com; Website: www.midwestmarketdays.com.

DEC 9-11, December Buyer Fly-In Show™ TransWorld Merchandise Center - Des Plaines, IL The Midwest Market Days trade show attracts Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere.

View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. For further information: TransWorld Merchandise Center, Inc., 20 N. Wacker Drive, Suite 1540, Chicago, IL 60606. Telephone: 312-201-3800; Fax: 312-201-3803; Website: www.twmerchcenter.com.

Charlotte Merchandise Mart - Charlotte, NC

Baton Rouge River Center - Baton Rouge, LA

This show is a wholesale trade show for buyers of gifts, jewelry, housewares, silk flowers, stationery, toys, and much more. For further information: Michael Stephens, Mahone Associates, 800 Briarcreek Rd., Ste. BB503, Charlotte, NC 28205. Telephone: 704377-5881; Fax: 704-358-9115; Email: michael@charlottegiftshow. com; Website: www.charlottegiftshow.com.

For The Trade Only - Cash and Carry Gift, Fashion, Accessories, Home Decor & Jewelry Show. For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532. Telephone: 800-541-8171, 331-481-5755 direct; Fax: 630-241-9870; Email: dharrington@helenbrett.com; Website: www.gift2jewelry.com.

Helping retailers and resellers succeed by offering multiple shows packed with world class importers, manufacturers, & wholesalers.

GTS shows are filled with plenty of fashion jewelry, fine jewelry, beaded jewelry, handbags, apparel, closeouts, and accessories to satisfy all your businesses needs. These wholesale only expos provides our members a unique marketplace to explore new merchandise trends and new products for your business in a relaxed professional atmosphere. We help you be a better buyer by bringing you New Product Introductions and allowing you to examine New Products firsthand. For further information: Bobby Siddiqui, Golden Triangle Show, P.O. Box 4163, Alpharetta, GA 30023. Telephone: 770-410-9771; Fax: 866-807-0808; Email: bobby@ gtshows.com; Website: www.gtshows.com.

DEC 8-11, Grand Strand Gift & Resort Merchandise Show Myrtle Beach Convention Center - Myrtle Beach, SC Gift & Resort Merchandise Show. For further information: Majorie Richardson, Show Manager, Urban Expositions, 1690 Roberts Blvd., Suite 111, Kennesaw, GA 30144. Telephone: 678-2370-0342; Fax: 678-285-7469; Email: mrichardson@urban-expo.com; Website: www.grandstrandgiftshow.com.

Bill McNulty billm@sumnercom.com 1-800-999-8281 ext. 111 @BMcNultyCT Ronald A. Fisher raf@sumnercom.com 1-800-999-8281 ext. 107

EDITORS Gloria Mellinger gloriam@sumnercom.com @glorimel Corryn Henry corrynh@sumnercom.com Ronald A. Fisher raf@sumnercom.com 1-800-999-8281 ext. 107 National Trade Associations

PRODUCTION

DEC 13-15, Baton Rouge Jewelry & General Merchandise Show

Greensboro Coliseum Complex - Greensboro, NC

PUBLISHER

ASSOCIATE PUBLISHER

DEC 9-10, Midwest Market Days Chicago

DEC 7-9, Charlotte Gift & Jewelry Show

DEC 7-9, GTS Greensboro NC Expo

INDEPENDENTRETAILER.com

DEC 13-15, Great American Gem Show - InterGem

Robert Siel, Director robs@sumnercom.com Tracy Biagiarelli tracy@sumnercom.com Luke Calzone lukec@sumnercom.com

CIRCULATION Lisa Evans lisae@sumnercom.com Virginia Ramirez virginia@sumnercom.com

COMPTROLLER Nancy Savarese nancy@sumnercom.com

PUBLISHING OFFICES Sumner Communications, Inc. 24 Stony Hill Road Bethel, CT 06801-1166 Phone: (203) 748-2050 FA X: (203) 748-5932 IndependentRetailer.com

Donald E. Stephens Convention Center - Rosemont / Chicago, IL

SUBSCRIPTION INFORMATION

Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

r 24 per year; 50 for 1st cl. r 48 for 2 years; 95 for 1st cl. r Canadian subscriptions 40. U.S. funds (Canadian 1st cl. 60) r 2NGCUG CNNQY FC[U HQT ɛTUV issue. For current issue Yith subscription add 7.00. r Individual Copies 7.00 ea.

Email: lisae@sumnercom.com Phone: (203) 748-2050 ext. 127

DEC 20-22, Great American Gem Show - InterGem Dulles Expo Center - Chantilly, VA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

Independent Retailer is published monthly by Sumner Communications, Inc., 24 Stony Hill Road, Bethel, CT 06801, telephone (203) 748-2050. Send all inquiries, letters, and submissions to above address. Entire contents are copyright 2013 by Sumner Communications, Inc. Printed in the United States of America. Independent Retailer (USPS 011-867) Periodicals Postage paid at Bethel, CT and at additional mailing offices.

POSTMASTER: Send address changes to Independent Retailer, 24 Stony Hill Road, Bethel, CT 06801.

Publisher reserves the right to refuse any advertising, editorial or manuscripts that publisher deems inappropriate.

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AMERICA’S #1 SELLING GIFT ITEM!

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November 2013 | INDEPENDENT RETAILER

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FAN ZONE SPORTS PLAQUES SEE US AT AN UPCOMING SHOW: IGES Souvenir Show November 5-9, Pigeon Forge, TN Sports Licensing & Tailgate Show January 16-18, Las Vegas Booth 1738

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Independent Retailer 24 Stony Hill Road Bethel, CT 06801-1166 11-13

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