The Beverage Report | 2018

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2018 www.supermarketnews.co.nz

www.restaurantandcafe.co.nz

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MADE IN AUSTRALIA WITH

AUSTRALIAN GROWN WHOLE ALMONDS & SOY BEANS

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The Beverage Report is available through subscription to SupermarketNews, Restaurant & Café and HOTEL magazines. Additional copies are also available. For more information, contact beverage@reviewmags.com.

Our thanks to all contributing writers for sharing your thoughts on the status, trends and innovations in the Beverage Market.

Additional information and detailed graphs available online at www.supermarketnews.co.nz www.restaurantandcafe.co.nz www.hotelmagazine.co.nz

Sarah Mitchell Editorial Director

In putting together this annual report on beverages, it is clear to see just how the functional beverage sector has grown significantly since our last edition. Needless to say, the functional beverage industry is booming with significant growth still to come.

According to a recent report, the functional beverage sector is expected to develop into the fastest growing product in the market over the next five years. Vitamin-infused beverages, probiotic drinks and ‘better-foryou’ teas have been enjoying year-on-year sales growth following a rise in consumers becoming increasingly health conscious.

“Functional beverages have come a long way from when body builders used to crack six raw eggs into a glass and chug it,” said Deirdre Piggot, Sensient Flavours’ technical director, sweet and beverage flavours, North America.

Functional beverage criterion has expanded in recent times from just taste, convenience and affordability to include health, wellness, function and sustainability.

A focus on health has been highlighted by the increase in sales of healthy beverages such as kombucha, coconut water, probiotic water and vitamin drinks and brands targeting specifically health-conscious consumers.

Despite this, there is still a heavy focus on taste as the number one driver for purchase, with reducing sugar content in beverages continuing

CHAIRMAN: Peter Mitchell, peter@reviewmags.com PUBLISHER: Tania Walters, tania@reviewmags.com GENERAL MANAGER: Kieran Mitchell, kieran@reviewmags.com EDITORIAL DIRECTOR: Sarah Mitchell, sarah@reviewmags.com

to be a background driver in the industry.

A Nielsen report showed that functional beverages that promote benefits like probiotic, cold-pressed, coconut or protein-enriched are all increasing in popularity. Kombucha is a great example of this where in the USA, in the past year alone, the beverage has grown by 44 percent dollar growth. In NZ grocery, kombucha has enjoyed a massive +813 percent dollar growth compared with a year ago, and the category now worth over $8 million.

Alongside new product development, many brands have reformulated products, reducing sugar content across their portfolios.

Flavour profiles are developing in New Zealand as the world continues to become hyper-connected leading to consumers of all ages being more aware of other cultures and cuisines and opening up and reviving ethnic and traditional classics. Consumers are happy to embrace new bold flavours that were once unfamiliar and also unavailable.

Looking ahead, today’s consumer displays high levels of mindfulness, both for wellbeing and the environment so food and beverage choices look to be made surrounding health, sustainability and ethical issues. ‘Mindful Choices’ lead the list of Innova Market Insights for 2018 and the data indicated that as many as seven out of ten consumers are now reading ingredient lists and ‘back of pack’.

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KIWIS LOVE THEIR COLD NON-ALCOHOLIC DRINKS Every year we spend nearly $700 million on water, juice and carbonated soft drinks, and demand for our members’ products is continuing to grow. In meeting this demand, we have seen incredible growth in the industry over recent years.

Bruce Sherman President, New Zealand Beverage Council

From small independent producers to large manufacturers, the beverage industry is growing, innovating and delivering new products and flavours to the market like never before. All of this means Kiwis now have a remarkable range of products to choose from. And in providing consumers with this increased choice, our members are also meeting their customers demand

for healthier and environmentally friendly products.

We are seeing this through the marked growth of low and no-sugar drinks over the past decade and the increasing commitment to sustainable packaging. But the industry also faces some headwinds in the years ahead. Governments around the world are making it clear that they are serious about tackling obesity rates through regulation. We have seen a small number of countries introduce taxes on sugar-sweetened beverages, despite the evidence that shows these taxes do not improve public health outcomes. The New Zealand Government has said it will not

introduce a sugar tax during its first term, but it has reserved the right to regulate if the wider food and beverage industry does not take meaningful steps that will lead to a reduction in obesity rates.

Against this backdrop, the New Zealand Beverage Council is committed to advocating on behalf of our members, and building on initiatives like our Healthy Kids Pledge. We will continue to work with regulators and decision-makers, ensuring they understand the steps our industry is taking to help kiwis make healthy and informed choices, while also protecting consumer choice.

Our strength comes from our unity. Our members represent over 75 percent of the non-alcoholic readyto-drink beverages sold at retail level in New Zealand.

This is an exciting time for the beverage industry and we look forward to continuing to help our members grow and thrive.

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BEVERAGE BY THE NUMBERS

Craft beer, functional beverages, vegan milk, cold-brew coffee; there are countless trends coming and going within New Zealand and the world, affecting the beverage market.

Over the past two years, bottled water sales have increased by 25 percent.

Australians drank approximately $185.8 million litres of pure alcohol from 2016 to 2017.

Craft beer continues to experience double-digit growth in New Zealand.

The market has seen an increase of 18 percent.

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The top five countries that source the highest amount of wines are; Chile followed by Australia, France, Spain and Italy.

Probiotic drink sales have increased by 31.2 percent since 2016.

More than 24 million bottles of no and low alcohol beer were sold this year, representing a 30 percent increase when compared with last year.

Three billion cups of tea are consumed worldwide on a daily basis.

Bottled water sales surpassed carbonated soft drinks as America’s favourite drink for the first time, with 12.8 billion gallons sold.

Wine is currently New Zealand’s fifth largest export, behind dairy, meat, wood and fruits which account for roughly $20 billion.

In 2016, milk consumption worldwide was projected to amount to 223 billion litres.

Coffee sales in supermarkets grew by $9.9 million in the last year, amounting to a whopping $218 million in sales.

New Zealand’s goat milk industry is set to reach sales of $400 million per annum by 2023.

Nearly three-in-ten Australians are very concerned about sugar consumption in drinks.

Ireland’s alcohol intake continues to decline. The overall consumption of alcohol has decreased by 23.3 percent since 2001.

Gin sales continue to increase with more than nine and a half million bottles sold in 2017 compared to 2016.

Speciality coffee sales are increasing by 20 percent per year and account for almost eight percent of the 18 billion dollar U.S. coffee market.

Millennials (aged 18 to 34) are less likely to drink than their elders. Only 53 percent of millennials said they consumed alcohol in the past month, compared with 65 percent of those aged 35 to 54 and 72 percent of baby boomers aged 55 and over.

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WHAT MATTERS TO THE BEVERAGE GROCERY SHOPPER? It’s no secret that in New Zealand we have one of the most heavily promoted fmcg industries in the entire world. We have successfully trained shoppers over the course of many years to actively seek out the best deal, the sharpest price, the wow promotion – depending on what data source you look at, you can get a percentage of sales on promotion that is quite frankly, scary.

As a result, shoppers say that price is the most important factor to them when shopping in grocery. No surprises there.

Andrew Arnold, Insights Director, Shopper Tracker andrew.arnold@ shoppertracker.co.nz www.shoppertracker.co.nz But there is change coming – the importance of price is coming down. It’s still the most important factor for grocery shoppers, but it’s getting less important over time. Other factors are gaining prominence as shoppers change their habits and move towards the mentality of wanting to be inspired by their grocery stores. This trend is well underway in Australia and is starting to become more apparent on this side of the ditch. Take the example of what is happening with beverages.

Price Is A Hygiene Factor

When we interview shoppers about their shopping experiences, one thing we ask them is

to rate how important various things about the store experience are to them, for example promotions, range, availability, layout, healthy options etc.

When we compare their responses to other categories in store, we can tell how important levers such as price and range etc are relative to the rest of the store. What is clear when we talk to shoppers about beverages is that price is no more or less important there than it is anywhere else in store.

We call this a Hygiene Factor – you have to make sure you aren’t losing on it, but you don’t necessarily need to overinvest in something which shoppers only give an average level of importance to. When you look at the individual categories, some of them stand out as areas where shoppers have high expectations on price – carbonated soft drinks and energy drinks are good examples of this. But for others, such as cordials, sports drinks and water, shoppers attach lower importance to price. You need to focus on other areas to generate shopper satisfaction and move the sales needle.

Layout Matters – Make it Easy For The Shopper To Shop The Category So if price isn’t a differentiator in beverages, what is? The answer is simple – layout. Shoppers crave ease of shop in many categories, but for beverages this really matters. As a department, beverages overindexes in a general stock up type of shop, which makes it the kind of department online shopping is

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likely to claim an ever larger share of over the coming years. So to keep shoppers happy, making the shopping experience enjoyable and as stress free as possible is paramount to retaining your share of throat.

Again, this matters more in some categories than others – water and carbonated soft drinks are great examples where layout matters to the shopper and where the shopper currently is less than satisfied by what they see. In these categories, you need to consider if they are laid out in the way the shopper actually shops – where do you put bulk packs? Do you brand block? Do you arrange by flavour? By size? If you don’t get it right, then you run the risk of losing the shopper to a place where they feel less frustration in making a purchase. And you might not get them back.

The Shopper May Not Be The Consumer

For shoppers who know the category they are buying, a less than optimal layout can be papered over to an extent through the shopper’s familiarity. But if the shopper is not the end consumer or is buying on behalf of someone else, then a layout that is difficult to shop can end up being a nightmare.

The beverage shopper is the perfect illustration of this, as they are 50 percent more likely to be buying for someone else than the average category. Energy drinks, cordial and sports drinks are all in the top ten categories where the shopper was requested by someone else to purchase the category.

Take a look at these categories through neutral eyes – if you didn’t know the first thing about cordials, is it easy to shop?

Does the layout make sense? Can you find varieties quickly? If the answer is no, then there are risks at play. If you are a retailer, the shopper might be lost to you through a great experience somewhere else. If you are a manufacturer, your brand might get passed over for a competitor. Ensure that you get the sale, not someone else.

Shopper Tracker interviews over 100,000 shoppers in Australia and over 40,000 shoppers in New Zealand across the Supermarket, P&C and Traditional Liquor channels in order to drive strategic shopperled commercial decisions at retailer, category, segment and brand levels. If you want to understand your shoppers better, contact Andrew Arnold, Insights Director at Shopper Tracker New Zealand at andrew.arnold@ shoppertracker.co.nz.

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MAKING IT BIG IN BEVERAGE Nicola Voice and Carly Holloway Competing in beverage categories is a tough business. Shelf space is limited; shoppers buy beverages for various needs and motivations; and they are faced with an abundance of choice. Keeping a close eye on consumer needs, as well as on the performance of like-categories, can avert falling behind in the beverage game.

In 2017, Kiwi shoppers spent approximately $3.3 billion on beverages within New Zealand’s supermarkets. While beverages are experiencing dollar growth, beverages as a whole have grown behind total market value for three of the last four years. Had beverages continued to grow at the same rate as the total market, they would have been worth an additional $53M in 2017.

While beverages are experiencing dollar growth, beverages as a whole have grown behind total market value for three of the

While beverages are experiencing dollar growth, beverages as a whole have grown behind total market value for three of the last four years. Had beverages continued to grow at the same rate as the total market, they would have been worth an additional $53M in 2017. last four years. Had beverages continued to grow at the same rate as the total market, they would have been worth an additional $53M in 2017.

ONE EYE ON THE COMPETITION:

Looking at beverages from a macro perspective and comparing growth rates across like segments shows us two things: the achievable growth across different beverage segments in the store; and the underlying consumer motivations contributing to the rise or fall of those segments. By looking across the different locations where beverages are ranged in the supermarket, we

$ % share of beverages in 2017 (% $ change vs 5 yrs ago)

Liquor Aisle

-0.8

Drivers of $ share growth

Drivers of $ share decline

45.4%

Craft Beer, Rosé, Pinot Noir, Cider

Sauvignon Blanc, Chardonnay, Cask white wine

22.2%

Bottled Water, Lifestyle beverages, Fruit Drinks

Carbonated Soft Drinks, Shelf Stable Fruit Juice, Cordials & Syrups

16.3

Chilled Fruit Juice, Fresh flavoured Milk

%

Non-Alc Beverage Aisle

-1.1

%

Chilled Aisle

+1.1%

%

Remaining Grocery Aisles

+0.8%

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Roast & Ground Coffee, Instant Coffee, Coffee Pods, Tea, Non-dairy Milk Milk Modifiers Drinks

can see where consumers are shifting their spend at a top line, and which underlying segments are driving those shifts.

ONE EYE ON THE CONSUMER:

The four major consumer trends impacting beverages at a global and local level are convenience, premiumisation, a focus on health & wellness and consumer experimentation. Offering valuable products to meet consumer needs will always be central in achieving growth. Looking across different beverage segments demonstrates how extensively shopper profiles can vary: • Tea drinkers are more likely to be over 60; more likely to avoid foods that are unhealthy; and more likely to make an effort to eat 5+ fruits and vegetables per day.

• Herbal tea drinkers are more likely to be female and 30-60. They make more effort to balance healthy eating with busy lifestyles; and are more likely to buy organic food.

• Iced chocolate drinkers are more likely to be male, and aged 10-39. They’re driven by convenience; almost three times as likely to say they buy takeaway food to eat at home; and try to dine out once a week when compared to the total population.

• Smoothie drinkers are more likely to be female and aged 10-29. They’re more likely to call themselves a food connoisseur than the general population and try to eat out once a week. They also have a tendency to prefer organic and additive free products.

• Those who drink coconut water are more likely to be between the ages of 20 and 39.

They like to try new things and are more likely than the population to be concerned about the amount of sugar in their diet.

Looking to other beverage segments can be a good indicator of what growth can be achieved. Ultimately, beverage players who are agile and able to focus innovation to capitalise on the four consumer trends will be best placed to grow ahead of the overall beverage market.

Source: Nielsen Scantrack | Total NZ Supermarkets | Period: MAT 31/12/2017 vs MAT 5YA Source: Nielsen Consumer Media Insights (CMI) | All Respondents 10+ | FY 2017

ARE COLLABS THE NEXT BIG THING? As we head into the summer season it’s a good time to reflect on some of the year’s key trends in the beverage industry, including the rise of low or no alcohol beers and consumer friendly collaborations.

Morgan McCann, Merchandise Manager Foodstuffs North Island

NO ALCOHOL

While the floodgates haven’t opened, we are definitely facing a rising tide of low or no alcohol beer. A gamechanger has been the introduction of Heineken 0.0, which launched here in August. To date, sales have been strong, and we’re expecting many of our customers to trial this offer throughout summer matched to a variety of different occasions.

We know AB InBev, which makes Stella Artois and Corona, has pledged to make one-fifth of its beer low or no alcohol by 2025, and it’s slowly been rolling out Budweiser Prohibition, its non-alcoholic recipe of the iconic American beer.

Carlsberg too, has started screening ads in the UK for its San Miguel 0.0%.

A perfect storm seems to be brewing as consumers search for genuine taste

experiences without the hangover, and suppliers see potential gains from making a lower-harm and lower-excise product.

COLLABORATION

Speaking of flavours, while there’s nothing new about brewers trying to differentiate with unusual additives – a particular beer brewed with whole crayfish is one that springs to mind – we’re increasingly seeing brewers collaborating with wellknown non-beer brands, in a bid to give their brews added consumer appeal.

In June, Garage Project launched its Chocolate Beer, in partnership with Whittaker’s chocolate and ourselves here at Foodstuffs. This limited-edition brew also included ‘nitro’ to give it a velvety smoothness when poured. The media attention and social media buzz were certainly a marketer’s dream – which in turn led to fantastic sales for the products two and very limited batches.

This year, too, we saw an unlikely alliance between brewer 8 Wired and winemaker Sacred Hill, to create 8 Wired Lokomotiv Merlot Barrel Aged Imperial

Stout. This is stout aged for a year in some of Sacred Hill’s Merlot barrels, and at 11 percent ABV it’s certainly not part of the trend towards no alcohol.

PACKAGING

This year there’s also been intense public interest in recycling, sustainability and packaging, and that consumer concern partly explains the revival of aluminium cans. Glass, of course, needs a lot more protection from breakage, with plastic wraps and unrecyclable boxes, while cans are a lot hardier.

Eco-conscious millennials, who perhaps also have a nostalgic fondness for things from the 80s and 90s, have adopted cans as part of the craft beer revolution, and breweries are following. We’re definitely noticing more throughput of cans.

Consumers are also realising the quality cues that cans provide in beer and taking learnings from the US – wine too.

Behemoth Brewing Company has recently taken things a step further with their Lid Ripper Hazy IPA, which comes in a can you pull the entire lid off, with a rounded edge you can then drink from like a cup. Also known as 360 cans, they help encourage the drinker to fully appreciate the aroma and flavour. The Lid Ripper Hazy IPA was also one of our best performing Gold Medal winning beers at this years New World Beer and Cider Awards.

And hold your subconscious bias for just a moment but we’re slowly seeing the rise of canned wine. In fact, in the United States it’s now the fastest-growing wine category, with sales up 43 percent in the year to June. Commentators say millennials are fans of the vibrant, portable cans – and don’t want to pay for a full bottle either.

Here, MoBev launched a range of 250mL cans under their Crafters Union brand in March and there will no doubt be more launching into the market this summer.

Some of those wines competed in this year’s New World Wine Awards. Those who want to know if they won, though, will have to wait till the award results are out. http://business.scoop.co.nz/2018/08/30/0-0-alcohol-beeroption-response-to-market-demand/ https://www.telegraph.co.uk/business/2018/02/17/britainsunlikely-low-alcohol-beer-revolution/ https://www.stuff.co.nz/life-style/food-wine/drinks/87389888/ alice-galletly-on-weird-beer-trends-holiday-brews http://www.stuff.co.nz/business/industries/9907512/Recyclingbuyers-losing-patience http://www.packagingnews.com.au/beverage/conveniencedrives-wine-in-a-can-trend https://www.stuff.co.nz/life-style/food-wine/ reviews/104480828/john-saker-wine-in-a-tin-yes-we-can https://www.mermaidmary.co.nz/myrecomendation/2017/12/8/wine-in-a-canyup-thats-a-thing

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JUICES & SYRUPS

fresh, ambient and carbonated

ADDED BENEFITS

The Simply Squeezed Super range is a delicious blend of fruit and vegetables with the added benefits of superfoods.

Available in a range of juices and smoothies, it’s a delicious way for consumers to get a bit of extra support or boost of wellness. September 2018 saw Simply Squeezed introduce the new Super Vege, which contains more vegetables than the rest of the range. It will be available in two flavours – Immunity, with a good source of Vitamin C for immune system support, and UpBeet, which reduces tiredness. Also launching is two new Super Smoothies – Green Goodness with matcha green tea and Plant Power with pea protein.

For more information contact 0800 807 142 or www.simplysqueezed.com

LOWER IN SUGAR

In 2017, Coca-Cola launched Keri 50% Less Sugar, offering consumers choice through a lower in sugar option that does not compromise on taste. The flavours include Orange Apple, Tropical and Apple Orange Mango. Keri 50% Less Sugar is sweetened with stevia, a sweetener with no kilojoules obtained from the leaf of the stevia plant and contains 50 percent less sugar from fruit juice compared to regular Keri Everyday juices and fruit drinks.

For more information contact Coca-Cola Amatil New Zealand on 0800 262 226 or nzl.coke@ccamatil.com.

THE WORLD’S BEST

The Apple Press apples are hand-picked and cold-pressed to capture all the flavour and goodness of a tree-ripe Hawke’s Bay apple. Deliciously crafted in single varietal juices including JAZZ, Braeburn and Royal Gala, or paired with Feijoa, Hawke’s Bay Pear or Valencia Pulpy Orange. This is apple juice unlike you’ve ever tasted before. It has no added sugar, no preservatives, and no concentrates. Available in 350ml, 800ml and 1.5L. For more information visit www.theapplepress.co.nz, phone 0800 LOVE APPLES or email hello@theapplepress.co.nz.

THE KIWI WAY

Aroha Drinks makes a delicious range of still and sparkling juices as well as cordials in its own unique, Kiwi way. It was born from a love of the land, the fruits, flowers, berries and roots. The brand harvests wild, grows its own, and sources ingredients from local farmers before juicing it all up and bottling it on the company’s very own bottling line.

You could say it is the genuine article!

The sparkling range includes Elderflower, Blackcurrant, Feijoa, and Rhubarb. The still range comprises of Ginger Lemon and Honey, Sauvignon Blanc and Saffron, Elderflower and Green Currant, and Apple and Pear. Aroha’s family of cordials includes Elderflower, Quince and Lime, Gooseberry, Ginger Honey and Lemon, Wild Rose-Hip and Rhubarb. Everything inside an Aroha bottle is natural with no artificial preservatives, colours, flavour enhancers or sweeteners and is made with love.

If you would like to stock these tasty beverages or try some samples, contact Mark on mark@arohadrinks.com or visit www.arohadrinks.co.nz.

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DELIVERING DELICIOUS JUICE

Bickford’s is an Australian family owned and operated company who have been producing premium quality beverages for over a century. The range consists of 7 different flavour variants, each known for their high anti-oxidant content and various health benefits. The juices contain a variety of vitamins, fibre and in some variants, minerals and all have no artificial colours, flavours or sweeteners to deliver delicious juice with natural goodness.

Bickford’s pomegranate juice is one of the most popular flavours on the shelf, with at least 70 percent of the juice coming directly from the Bickford’s pomegranate farm in the Northern Mallee of South Australia, where the pomegranates are handpicked during harvest.

FRUIT EXPERTS

Barker’s Professional fruit tea syrups are a delicious combination of real fruit and brewed Zealong oolong tea. Made in New Zealand, the fruit experts have crafted these products with inspiration and excitement in mind. The 500ml bottles are available in two delicious flavours – Lemon & Mint and Squeezed Feijoa with Lime. A pump is also available for portion control. Ideal for a refreshing summer drink, add these syrups to soda water, punch or cocktails.

Another option is to use in a tea macchiato for a fruity twist. The mixing possibilities are endless so start creating and winning the hearts of your customers.

For more information call 0800 227 537, visit www.barkers professional.nz or on Instagram @barkersprofessional.

REDUCING SUGAR

Soda Press Co has doubled sales in 2017, mainly by becoming more relevant to consumer trends including certified organic, reducing sugar to less than 5g/100ml and listening to what consumers want. In particular, products that are better for people and the planet. “We’re not only a proud NZ company, but we’re also now the leading premium syrup for SodaStream machines in New Zealand and Australia,” said Soda Press Co spokesperson. “In addition to saving hundreds of thousands of wasteful single-serve plastic bottles being produced, our packaging is plastic free and recyclable.” Soda Press is also about to launch a world first that is going to be big news. They’ve driven the RRP down further, to be accessible for all. “We’re restless to improve in everything we do, that’s what makes us happy.” Soda Press also recently added to their medal horde by winning Platinum, and two double Golds at the International SIP awards in Los Angeles.

For more information email cam@sodapressco.com or visit www.sodapressco.co.nz.

ETHICAL APPROACH

Benjer Drinks Co Ltd has been juicing in Central Otago for over 20 years. Over that time the beverage market in New Zealand has evolved: more product choice and customer requirements. Consumers have become increasingly aware of what they are consuming. Nutritional information, allergens and ingredient sourcing is more important than ever. Consumers want the comfort of knowing that products are not only good for them but good for the environment and that suppliers are ethical in their business approach.

Benjer Drinks has always been about working with local growers, minimising waste and adding value back. Since the mid-90’s, when Benjer was first established in Central Otago, it has been about using as much locally grown fruit as possible. The fruits used to make Benjer juices would not usually make it to market and any fruit pomace left after the juicing process is sent to a local worm farm in Cromwell as a food source.

Recently Benjer expanded the range into chutneys, jams and condiments under the Provisions of Central Otago brand.

Not necessarily the obvious choice for a beverage manufacturer, but both companies use the same growers, fruits and similar processes. From tree to bottle or jar, it’s about locally sourced, locally made and locally consumed.

JAZZY CHILLY BIN

It’s that time of year again for the Charlie’s limited edition Mocktails. Keep your eyes peeled for the release of Cosnopolitan and Summer Punch, voted most favoured flavours by consumers for our 2018/2019 summer!* Hitting NZ shelves this October, these will be sure to jazz up any chilly bin. *Voted for by Charlie’s Facebook and Instagram followers.

TRENDY FLAVOURS

Fancy a juice that is a little bit….. fancy? Introducing new Charlie’s Juice Fusions. Available in three trendy flavours, with the functional ingredients that consumers rave about including Turmeric, Rosehip and Spinach. No added sugar, flavours or preservatives and with a coconut water base, these juices are sure to put a spring in your step. Chill them down and knock them back this summer.

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CARBONATED original, craft and sugar-free

CONTINUOUS INNOVATION

New Zealand was the first country in the world to taste Coca-Cola Stevia No Sugar when it was launched in May 2018. After over ten years of continuous innovation with stevia, Coca-Cola Stevia No Sugar is the very first Coca-Cola product sweetened only with stevia, which is derived from a natural source – the leaf of the stevia plant.

In addition to being 100 percent sweetened with stevia, it’s a low kilojoule beverage containing just 1.3 kilojoules per 100mls.

For more information contact Coca-Cola Amatil New Zealand on 0800 262 226 or nzl.coke@ccamatil.com.

ITALIAN SPIRIT

The origin and the excellence of the fruits in the Sanpellegrino Sparkling Fruit Beverages are among the keys to its success. The radiance of Italian citrus fruits, the sweetness and deliciousness of its juice and fragrance formed a solid base for the creation of sparkling fruit beverages, able to offer the senses and all the aroma and flavour of freshly squeezed fruit juice. Sanpellegrino first launched Aranciata in 1932. Since then, Sanpellegrino’s range of sparkling fruit beverages has gone on to represent Italian authenticity, the very best sun-ripened fruit from Sicily, the celebrated Italian spirit and the pleasure of style. The glistening rosy-red and light effervescence of Sanpellegrino Melograno e Arancia (Pomegranate and Orange) is lust at first sight. Made with the delicious juices of orange and pomegranate, its bouquet blooms of gently sun-ripened oranges blended expertly with beautiful pomegranate to create a fresh tartness that is just on the right side of sweet.

Other flavours available include; Aranciata (Orange), Limonata (Lemon), Aranciata Rosa (Blood Orange), Pompelmo (Grapefruit), and Clementine (Mandarin and Orange).

For more information call 09 578 1823 or email clientservices@federalmerchants.co.nz

REFRESHINGLY GOOD

Brewed with a combination of ginger, lemon, cinnamon and a just a tiny hint of chilli, this spicy, refreshing, non-alcoholic ginger beer has just enough heat to enliven the senses.

Satisfying, delicious and something different, Hawke’s Bay Brewing’s Ginger Beer is gluten-free.

For more information contact Hawke’s Bay Brewing Co at sales@hbbc.co.nz.

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FOXTON FIZZ

Foxton Fizz is set to be seen on more supermarket shelves around the country this summer, having a new sales and merchandising arrangement that will give the 100 year old brand an extended reach. While already selling well in supermarkets, cafes and convenience stores around New Zealand, the sales and merchandising support will ensure the brand is even easier for grocery buyers to access. Only a very small group of brands have had 100 years of New Zealand ownership, and this is one of the points that makes it a genuine item of Kiwiana, loved by many and closely followed on social media.

For more information contact Matt Watson on 029 4747 333 or your DKSH rep, or email cs.route.grocery@dksh.com

PREMIUM ADULT SOFT DRINKS

For 50 years, Bundaberg Brewed Drinks has remained a family-owned business, craft brewing premium adult soft drinks using age-old recipes and traditional brewing methods. Bundaberg master brewers are so passionate about brewing that it’s not a process for them, it’s an art-form.

Using the best quality roots, fruits, herbs and spices, achieves a unique character of flavour that can’t be replicated by non-traditional methods, that’s what makes them taste so good. A recent quantitative research study of premium soft drink category buyers found that taste is the primary driver of purchase of Bundaberg products. It’s no wonder Bundaberg remains the market leader of the NZ adult CSD category. Available in a variety of pack formats including 375ml singles, four pack and ten packs as well as 750ml. Bundaberg offers a range of 13 unique flavours including Ginger Beer, Sarsaparilla, Lemon Lime & Bitters, Traditional Lemonade, Creaming Soda, Apple Cider, Guava, Blood Orange, Pink Grapefruit, Peach, Passionfruit, Pineapple & Coconut, and more recently, Tropical Mango.

For more information contact info@neillcropper.com or call 09 579 0963.

A SPOONFUL OF ACV

Now there is a new way to reap the benefits of a spoonful of apple cider vinegar without having to endure the unpleasant taste, with the launch of Phoenix Organics new range called Phoenix Organic Switchel – a delicious new way to incorporate Apple Cider Vinegar into busy lives. Made using organic ingredients such as blueberry juice, ginger and Manuka honey in addition to the invigorating ACV and sparkling water, the range features three flavours; Blueberry with Apple Cider Vinegar, Peach & Ginger with Apple Cider Vinegar and Raspberry & Honey with Apple Cider Vinegar.

ORGANIC FANTASTIC

Red Bull has released a range of new organic drinks made using 100 percent natural ingredients. The new line is a pivot for the energy drink company with Red Bull Organics not being an energy drink, but instead a light carbonated organic soft drink that has a definitive taste. The drinks have been certified organic in compliance with local and international standards and feature the BioGro certified organic logo. The beverage is packaged in 100 percent recyclable cans and is available in four variants – Simply Cola, Bitter Lemon, Ginger Ale and Tonic Water.

WONDERFUL SWEETNESS

From the orchard to the bottle, Hawke’s Bay Brewing Co uses five varieties of Hawke’s Bay apples to enhance all the different flavours of its Sparkling Apple Juice which brings alive the wonderful sweetness. Brewed and bottled by Hawke’s Bay Brewing Co (cider division), the Apple Juice is gluten-free and non-alcoholic.

For more information contact Hawke’s Bay Brewing Co at sales@hbbc.co.nz.

NATURAL AND TASTY

Vista is the brainchild of three Kiwi mates who saw a gap in the beverage market. Natural and tasty seemed to be worlds apart, so the three blokes set about creating a new beverage, one that would bridge that gap. Vista was designed for consumers who want a healthy alternative, those who think twice about sugary drinks. Vista has zero sugar or sweeteners, and the subtle, natural flavours add a refreshing zing to pure sparkling water.

Feijoa, a classic Kiwi favourite is slightly floral with notes of guava and strawberry and champions the unique flavour that New Zealanders know and love, extending the season beyond Autumn for year-round enjoyment. Berry embodies the taste of a Kiwi summer, imparting memories of long, hot days spent picking fruit as a kid. A refreshing burst of fresh, juicy, sun-kissed summer berries. Lastly Lemon, a quintessential addition to sparkling water, Lemon offers a refreshing, zesty thirst quencher that’s bound to hit the spot. A simple, honest beverage.

For more information contact Scott Day, sales@vistadrinks.co.nz or call 021 128 4481.

THE REAL THING

CHANGING THE WORLD

Karma Cola wants to change the world, one soft drink at a time.

Karma is the ethos behind its drinks, and the team believe that it is possible to create fizzy that not only tastes great but does good in the world. Every bottle of Karma Cola sold gives back to cola farmers in Sierra Leone, helping them become independent and trade their way out of poverty through the Karma Cola Foundation. Its range of great tasting, organic and Fairtrade soft drinks includes Karma Cola, Sugar-Free Karma Cola, Gingerella, Ginger Ale, Lemmy Lemonade and Summer Orangeade.

For more information contact bri@karmacola.co.nz, call 09 360 9691 or visit www.karmacola.co.nz

Coke No Sugar is the product of years of innovation and marks a step in the evolution of sugar-free CocaCola recipes that began with Diet Coke in 1982. For over five years, the taste experts at Coca-Cola worked to create a Coke that tastes even more like classic Coca-Cola but without any sugar, and to make the experience of drinking Coca-Cola No Sugar be as close as possible to the refreshment of ‘the real thing’. Coca-Cola embarked on an exhaustive process of sensory evaluation, instigating over 18 separate consumer trials in nations all around the world to ensure fans loved the taste. The results demonstrated that CocaCola Classic drinkers significantly preferred the taste of Coke No Sugar, and Coke Zero drinkers enjoyed it equally. Coca-Cola No Sugar hit the shelves in NZ in late 2017 and was one of the first countries in the world to launch it.

For more information contact CocaCola Amatil New Zealand on 0800 262 226 or nzl.coke@ccamatil.com.

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FUNCTIONAL water, fermented and superfood

ENERGY REFRESH

V Energy has launched a new flavour to its range, V Sugarfree Tropical. Delivering a great-tasting tropical flavour that is light, refreshing, and best of all, contains no sugar. V Sugarfree Tropical is available in 250ml cans, 350ml glass bottles, 500ml cans and 4x275ml can multipacks. By creating a sugar-free energy drink that delivers to taste, V Energy continues to drive penetration by addressing consumption barriers, drive frequency for existing energy drinkers and keep consumers in the category for longer. Hit refresh in the fridge this summer with V Sugarfree Tropical.

For more information contact 0800 437 8267 or www.v.co.nz

GOOD FOR YOUR GUT

DELICIOUS INFUSION

OVI now has half the sugar with just 2.2g per 100ml. The delicious infusion of water, fruit juice, honey and natural minerals with antioxidants from green tea, OVI is designed to keep consumers hydrated. Free from any artificial colours, sweeteners, preservatives and flavours, OVI is the simple addition to consumers’ daily routine that makes staying hydrated easy, natural and tasty. Available in four different flavours including Citrus, Peach, Berry and Watermelon.

For more information contact 0800 437 8267 or www.ovihydration.co.nz

Amplify kombucha is a delicious and refreshing live cultured drink that is naturally low in sugar, with less than a quarter of a teaspoon per bottle.

Batch-brewed at a purpose-built craft brewery, Amplify is available in five tantalising flavours; Original, Raspberry Lime, Ginger Lemon, Passionfruit Lemonade and Pineapple Coconut.

Available in convenient take-home 750ml packs, 330ml bottles and slimline 250ml cans, Amplify has the format to suit any occasion. Refreshingly good and jam-packed with beneficial bacterial and organic acids, consumers’ gut and taste buds will love them for it.

For more information contact 0800 437 8267 or www.amplifybeverages.com

OLD-SCHOOL

Remedy kombucha is a fizzy, live-cultured drink that’s damn tasty and healthy. It’s also chock-full of live cultures and organic acids that are good for the gut and overall wellbeing. Better still, Remedy naturally contains no sugar and is the only kombucha that has the tick of approval from ‘I Quit Sugar’ to prove it. This is because Remedy is made the old-school way, fermented in small batches using a longaged brewing process which removes all the sugar. Remedy kombucha is 100 percent natural, raw and unpasteurised, certified organic, vegan, gluten-free, fructose-free, and paleo friendly. It is available in six variants including Original, Ginger Lemon, Raspberry Lemonade, Cherry Plum, Apple Crisp and Hibiscus Kiss.

For more information contact Greg at Real Foods, greg@realfoods.co.nz or phone 09 256 4680.

JUST SPARKLING

The new NZ Natural Sparkling flavour range is all about natural refreshment, with no sugar or sweeteners, no added preservatives and nothing artificial – just sparkling New Zealand spring water infused with natural fruit flavours. It is the only sparkling water range currently on the market that has no additives or food acids and uses natural flavours. Available in three delicious 1L flavours including Mandarin and Passionfruit, Raspberry and Lemon, and Lime.

For more information contact 0800 437 8267 or www.frucorsuntory.com.

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NOTHING ARTIFICIAL

All the energy, with nothing artificial. Nature hits surprisingly hard and V Pure sure packs a punch. It’s pretty amazing it comes from six natural ingredients and nothing artificial. But then again, nature is a freaky place. V Pure contains 25 percent less sugar than the original V Green and is available in 330ml bottles, 250ml cans and 200ml cans (in selected locations).

For more information contact 0800 437 8267 or www.v.co.nz/products/v-pure

REFRESHINGLY CRISP

FAST HYDRATION

Powerade sports drinks are designed to be in balance with your body’s fluids to give you fast hydration and energy when you need it most. For those who train hard and push their body to the limits, sports drinks can be a key component to maintaining performance.

Water alone isn’t enough when you are playing intensive or endurance sports. Powerade ION4 contains four electrolytes including Sodium, Potassium, Calcium and Magnesium, and is designed to help athletes of all levels by fuelling, aiding hydration and providing electrolytes lost through sweat during prolonged or intense exercise, training or competition.

For more information contact Coca-Cola Amatil New Zealand on 0800 262 226 or nzl.coke@ccamatil.com.

K4 is crafted using a multi-step brewing process to create a light, refreshing kombucha, reminiscent of cider. A great alternative to alcohol or soft drinks, K4 Kombucha is rich in probiotic bacteria, beneficial yeasts, antioxidants, amino acids and vitamins. It is available in three herbal flavours. Rosehip & Hibiscus is a sparkly and sharp drink with bright acidic notes. Apple and Elderflower is a soft and smooth beverage, with a delicate apple paired with honey-like elderflower, creating crowd-pleasing little bubbles. Finally, Mint & Chamomile a crisp, refreshing, naturally fizzy choice with energising mint flavours and undertones of earthy chamomile.

For more information call 027 774 5001.

IT’S SERIOUS

Recognising the demand from foodservice providers for convenient, all-natural smoothies, Serious Smoothies developed a range of frozen, pre-portioned smoothie packs. The 180g pouches contain all natural IQF whole fruit pieces and are gluten-free, vegan, and have no added sugar. Specifically designed to optimise sales and profit, Serious Smoothies reduce labour costs by doing the chopping, dicing, and packing of ingredients for you. Just add a pouch to the blender with liquid to create a 500ml smoothie, no ice required.

The perfectly proportioned mix of ingredients delivers an amazing thick smoothie, consistent in taste, with no room for error. Available in four flavours including Detox, Energise, Reboot and Booster.

For more information visit www.serioussmoothies.co.nz or call 09 281 2544.

HIGH PERFORMANCE

Loaded Electrolyte Sports Drinks offer low and no sugar options without compromising taste. With a massive 2050mg of electrolytes per litre, the range is designed to help consumers perform at their best.

For more information and to order, contact your local DKSH representative or phone 0508 3565 323.

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SOPHISTICATED ENERGY

28 Black is a different kind of energy drink. Launched in Germany’s hipster metropolis, Berlin a decade ago, 28 Black positions itself as a somewhat more sophisticated energy drink. It operates in the vibrant ‘better for you’ beverage space as it does away with the synthetics (namely Taurine) and uses only natural caffeine. To this day all 28 Black drinks are still being produced in Germany. Its main variant features Açaí Berry flavour, which also boasts a naturally sweetened Sugar-Free version (all in 250 ml). But the Taurine-free energy line does not stop there. It also provides a “Classic” variant which is specifically targeting the taste corridor of traditional energy drinks, making it a viable ‘better for you’ alternative in the onpremise trade. Look out for the exceptional 28 Black Pink Grapefruit Mint and the yet to launch 28 Black Sour Mango Kiwi!

For more information contact info@neillcropper.com or call 09 579 0963.

ENVIRONMENTAL SUSTAINABILITY

More water, less waste, better for your health – it’s the promise Aquaceuticals made more than five years ago following the launch of its special ‘Water in a Box’. Designed to travel, the clever 10-litre ecobox is filled with healthy natural silica water which helps in combatting Alzheimer’s. Water in a Box is ideal for camping, picnics, as well as for daily needs.

Its cardboard packaging comes from a New Zealand renewable pine forest.

For more information visit www.waterinabox.co.nz.

SOCIALLY CONSCIOUS

Brewing kombucha commercially in Hawke’s Bay since 2009, Kombucha King offers an ‘on-the-go’ 375ml PET range, a 500ml re-usable glass swing top range, and a 330ml glass range. Organic certification ensures the entire process is sustainable and socially conscious. Small batches are brewed by hand using an ancient and unique fermentation recipe. The living culture develops the carbonation naturally, creating an unpasteurised, alive, low-sugar ‘food’. Five flavours are available, each enhanced by extensive study and careful ingredient choices encompassing juices, teas and herbs, each chosen for its individual and synergistic properties. Say cheers to a healthy gut.

For more information visit www.kombuchaking.co.nz.

STRANGELOVE

ENERGY WITH ATTITUDE

When there’s a big thirst to kill, and consumers crave that afternoon pick me up, Demon Energy is the answer. Available in five sizes and four flavours, Demon Energy is made to be loud.

For more information and to order, contact your local DKSH representative or 0508 3565 323.

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100% OWNED

StrangeLove was founded by James Bruce and Stafford Fox in Byron Bay, New South Wales in 2012, and ultimately created Australia’s first organic craft mixer company. The eclectic variety of mixers that resulted are created using only locally sourced, organic ingredients, and unrefined sugar. Tonic No.8 is a robust, full-bodied tonic perfect for everyday use. With lively supporting citrus notes derived from bitter orange and lemon peel, a dash of juniper has been added to ensure easy pairing with even the most rambunctious of gins. Guatemalan cinchona provides a superb, bitter finish that instantly answers all the questions that were never thought to be asked. StrangeLove Mixers are available in Light Tonic, Dirty Tonic, Bitter Lemon, and Dry Ginger (Hot Ginger Beer).

For more information call 09 578 1823 or email clientservices@federalmerchants.co.nz

PREMIUM AND PRISTINE

Found hidden 890 metres below the ground and filtered through the southern Alps, E’Stel water is as pristine as it comes. The water holds unique properties, creating a great balance within the body, offering an exceptionally subtle taste and a gentle, silky texture on the palate. The New Zealand family-owned company now has premium glass bottles to add to its already extensive range. The range is available for purchase in both 300ml and 750ml glass bottles in both still and sparkling styles.

For more information contact Andy Bunny on nzsales@estel.co.nz or 0800 ESTEL NZ

UNIQUELY HANDCRAFTED

Brewed in Auckland, Batchwell is a unique handcrafted organic tea blend.

Made from cold-pressed fruit juice using only the highest quality produce, steeped in twice filtered water, Batchwell is a naturally bubbly probiotic tea. Its flavours include Pineapple & Ginger, Beet root and Braeburn, as well as a Grape – flavoured with Sauvignon Blanc juice from Amisfield winery. Batchwell is available on tap and by the bottle throughout NZ, or you can purchase through the online store.

For more information contact hello@batchwell.com, call 027 616 9616 or visit www.batchwell.com.

COUNTLESS BENEFITS

Brewed by friends Heather and Sandie, Banjo Brews is a tasty alternative to alcohol that isn’t crammed with sugar, flavouring or concentrates. Handcrafted with biogro natural organic ingredients, Banjo makes kombucha the way it has been traditionally made for centuries. Using a unique blend of organic green and black teas, all flavoured with real fruit, herbs and spices, the resulting beverages are lively, pure and clean tasting.

They make six different blends that not only taste amazing but have countless health benefits.

For more information email contact@ banjobreweries.co.nz or visit www.banjobrews.co.nz.

THE TRADITIONAL WAY

Good Buzz Kombucha was born out of a passion for making it at home using a culture passed down through the family starting with Alex’s grandmother from Kaikohe in 1974. It is brewed the traditional way and then bottled, never diluted and with nothing added like sweeteners or juice.

Not all kombucha is created equal, and they never take shortcuts just for the sake of lowering sugar, reducing costs or extending shelf life. It is certified organic and Fairtrade, raw and unpasteurised, teeming with all the naturally occurring beneficial bacteria. The range consists of seven flavours in 328ml bottles including Feijoa, Lemon Ginger, Raspberry Lemon, Apple Cinnamon, Origins, Jasmine, and Green Tea. Larger 888ml bottles, 4-packs and kegs are also available. Made with Otakiri Springs water in Tauranga, New Zealand.

For more information contact hello@goodbuzz.nz.

STANDS OUT ON SHELF

With all the health benefits and fantastic taste, CocoCoast has no added sugar, is gluten, dairy and cholesterol free, and has a range that includes natural, passionfruit, lychee and sparkling available in 500ml cans. CocoCoast has excellent branding that stands out in the fridge or on the shelf. The perfect summer drink is CocoCoast’s watermelon water, just 100 percent pulp-free watermelon which has been getting rave responses from adults and children alike. This product is fast becoming CocoCoast’s biggest seller. The 1.25l bottle range is available in natural coconut water, passionfruit and watermelon water.

For more information contact sales@cococoast.co.nz or call 027 553 3484.

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HEALTHY ALTERNATIVES

Convenience and health continue to be the two major megatrends that are influencing the food sector and beverages fit into both. So it’s no surprise that the drinks category is expanding, sales are increasing, and we’re seeing a lot more innovation in this space.

We know from the health category that customers are looking for products that support their gut health such as probiotics and fermented products, as well as products with more protein, superfoods and reduced sugar. Beverage suppliers are doing a great job at introducing new drinks that cater to these demands such as new probiotics drinks from Perkii, pea protein drinks, and kombucha. These chilled drinks are all easily available in on-the-go sizes.

Water is still incredibly popular though.

Sparkling water and flavoured sparkling water are both growing, offering customers a healthy alternative to other carbonated

beverages. Low or zero sugar carbonated drinks also continue to grow in popularity.

Millennials are increasingly moderating their alcohol intake, drinking less than their parents and grandparents, and as a rule want to be healthier. This is influencing a range of new product development, particularly in low-alcohol, less carbs, and even wine for vegans. Examples include DB Export Citrus, the new launch of Heineken 0.0 and a range of lower alcohol wines.

Premiumisation continues to impact the category as millenials like to buy more expensive wines but drink less often. Other trends in wine are increase in popularity of Prosecco and Rose’s appeal isn’t slowing down anytime soon either. And Chardonnay is starting to see a resurgence, which is great news for our Chardonnay wine regions.

Premium imported beer, craft beer, low carb and low alcohol beer continue to rise in popularity.

Scott Davidson, General Manager Buying and Merchandise, Countdown

Love your body. Love your mind. Love your planet.

For more information contact Real Foods on 09 256 4280 or www.realfoods.co.nz

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MAKING DRINKS AND PACKAGING BETTER Frucor Suntory’s purpose of being hungry to make drinks better is driving change as the drinks manufacturer responds to consumer demand for healthier beverage options and more sustainable packaging.

Recently the company announced new packaging sustainability commitments which will significantly increase the use of locally recycled PET plastic support the shift to a circular economy.

Frucor Suntory pledged that all water and juice drink bottles will be made from 100 percent recycled PET plastic and carbonated soft drink bottles will include 50 percent

recycled plastic by 2030, with at least 25 percent of the recycled materials coming from Australia and New Zealand.

Chief technical officer Vincent Meron said the work to reduce the effect of packaging on the environment is aligned with Frucor Suntory’s purpose of being ‘hungry to make drinks better’.

“We have a broader responsibility to the communities we serve and we believe that we can make a positive difference through our decisions and actions,” said Meron.

“We must do more to deal with packaging from the start to the end of life to create a circular economy and increasing our use of recycled plastic and finding inshore

solutions to our waste issue is a major part of this.”

Work is already well underway so that by the end of 2019, Frucor Suntory will be using at least 50 percent recycled PET plastic for all water bottles, with at least 10 percent of the recycled content sourced locally.

Other targets as part of the packaging commitments include developing the lightest 600ml water bottle in Australasia and becoming zero landfill across all Frucor Suntory sites.

Earlier this year, Frucor Suntory signed the New Zealand Plastic Packaging Declaration and committed to using 100 percent reusable, recyclable or compostable packaging by 2025.

Sugar Reduction

Frucor Suntory has also made some big commitments to reduce sugar, pledging to reduce sugar by 10 percent across its portfolio and a further 10 percent by 2025.* The company has been steadily removing sugar in its drinks since 2012 when it removed sugar from the h2go flavoured water range. Since then, products including Just Juice, G-force, OVI, V Pure and Sparkling OH! have had their sugar levels slashed, and new ‘betterfor-you’ products with no or very little sugar such as Amplify kombucha have come on to the market.

Brewed at a purpose-built craft brewery, Amplify is naturally very low in sugar – with less than a quarter of a teaspoon per bottle and contains only natural and organic flavour extracts.

Brew master Ben Walkley said the team wanted everyone to fall in love with kombucha’s gut-loving goodness and they spent two years perfecting the brew. “The result is Amplify’s smooth, clean, rounded finish and no bitter after taste,” said Walkley. As a category, kombucha is exploding, with growth of 742 percent compared to last year and Amplify is no exception.

In the eight weeks after the product hit the shelves in May, Amplify gained a huge 14.5 percent in grocery share.

Amplify is one of many new offerings from Frucor Suntory, which recently released the NZ Natural Sparkling flavours range, a refreshing combination of sparkling New Zealand spring water infused with natural fruit flavours, and no added sugar or anything artificial. More low and no sugar options are in the pipeline so watch this space. * Based on portfolio average reduction in total grams of sugar per 100mL. Reduction from 2016. Frucor Suntory is a signatory of the Australian Beverages Council industry sugar reduction pledge 2018.

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EXCITING OFFER

The US market leader in the iced tea segment has been on NZ shores for some time and continues to grow in the category. Since the recent addition of AriZona Iced Tea to the portfolio of Neill Cropper, it has seen exceptional growth in the New Zealand marketplace. Kiwi consumers are actively seeking more natural products and AriZona provides a great tasting iced tea in a category that is saturated with rather unexciting offers. Made from top quality ingredients, the Arizona range is 100 percent natural with no artificial colours, flavours or preservatives. With multi-award winning packaging, the 500ml bottles are a true stand out on shelf, and its flavour range includes the more traditional iced tea favourites Peach and Lemon as well as catering to more innovative taste buds in Green Tea, Pomegranate and Blueberry variants.

For more information contact info@neillcropper.com or call 09 579 0963.

SUPPORT LOCAL

Zealong Tea Estate in the Waikato is New Zealand’s only commercial tea estate. It is 100 percent organic certified and traceable teas have received several international awards, and are the only teas to display the NZ Grown logo proudly. Zealong produces premium whole-leaf Green, Oolong, and Black teas, as well as a range of botanical blends for discerning palates. Every step of production, from hand-picking to packaging, happens on the 48-hectare estate, so consumers can drink with a clear conscience, supporting local business.

Contact Zealong to learn more about the loose leaf and biodegradable tea bag solutions for retail and hospitality on sales@zealong.com, call 027 459 0018 or visit www.zealong.com.

LOVERAMICS

Who doesn’t like caramel? This old-school colour echoes the 70s, but it had to come around again, and look how stunning it looks in porcelain. Loveramics love to release new colours and textures into its range of porcelain coffee cups and mugs.

Designed and crafted for professional use, the high-quality porcelain is dishwasher safe, super durable, and the ideal thickness to keep your brew at the perfect temperature.

Loveramics are the official cup supplier for the World Latte Art Championships. They are not only beautifully designed, but the world’s best baristas love to use them. With many different styles, sizes and vibrant colours to choose from, they are the perfect addition to your café or restaurant.

To enquire about LOVERAMICS, please email info@loveramics.nz, via Instagram @loveramics_nz, or contact the NZ distributor Espresso Workshop Roastery on 09 3751463. The current range of cups available in NZ can be viewed at www.espressoworkshop.co.nz.

CELEBRATING MR WHITE

Espresso Workshop is celebrating ten years of Mr White. Sure, they might have some cracking single origin coffees, but the Mr White blend has proven to be the backbone of Espresso Workshop’s coffee offerings. Its first house blend is engineered for espresso beverages served with milk, in other words, the blend that pays homage to the humble flat white. Mr White is currently comprised of Brazil Fazenda Jaguara, Indonesia Aceh Atu Lintang, and Colombia Mujeres Risaralda origins. Mr White is a blend of sweet and savoury flavours delivering broad complexity that cuts nicely through milk. The flavours in Mr White are described as rich, fullflavoured, and round-bodied with flavours of dark chocolate, ripe fruit and toffee with a pleasant light spice undertone.

If you’d like a sample of Mr White, please contact info@espressoworkshop.co.nz, call the roaster on 09 375 1463 or check out the website www.espressoworkshop.co.nz.

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THE HOSPITALITY OF TEA

Nothing says hospitality like a good cup of tea, whether it’s in your home or for guests in your business. Nobody knows that better than a family business like Dilmah. With a broad range of the finest quality tea fresh from their home in Sri Lanka, Dilmah has remained one the most trusted brands in New Zealand due not only to their quality but for their well-known ethical position.

Along with everyday enveloped teas, Dilmah offers large leaf pyramid bags within foil envelopes in the Exceptional range with beautiful bamboo boxes available, ideal for banquet or premium in room service. The Vivid Range includes ten loose leaf options in attractive storage tins including hugely popular fruit flavours like Elderflower & Apple. Do Try It. For more information contact Kraft Heinz on 0800 DILMAH (0800 345624).

“ ACQUISITIONS AND COMPETITION

New Zealand’s coffee industry continues to evolve in an inundated environment. Sustainability also remains front of mind. Acquisitions have become the way forward in a year which has seen many companies purchase others to increase their market share and diversify their brands. Despite this, many new roasteries continue to appear around the regions. The latest report from Stuff shows that while 1400 cafés closed last year, the same number opened.

Emma McDougall New Zealand Specialty Coffee Association info@nzsca.com

Competition and events remain a strong networking option for the industry with the resulting innovation and encouragement allowing competitors to challenge themselves. A successful result at the World Barista Championship in Amsterdam last April saw New Zealand Barista Champion John Gordon place a credible sixth in the world. This was New Zealand’s highest placing since 2013.

His routine centred around sustainability and technology in the production of his chosen coffee.

A record number of 34 cuppers competed at the New Zealand Cup Tasters Championship in Auckland this July. Impressively, this was the first time that all four finalists posted eight out of eight in the open round. This included Takahito Koyanagi of Toasted Espresso in Auckland, 2016 NZ Cup Tasters Champion of 2016; Woo Hyung Lee of Camper Coffee who entered at the last minute; May Chan of Story Coffee in Auckland; and Stu Hargie, representing Jacobs Douwe Egberts and 2011 NZ Cup Taster Champion.

With a perfect score in 4.11 minutes, Stuart Hargie won the New Zealand Cup Tasters Championship for the second time. “It’s an honour to be competing with such talented people. There were such high scores this year,” Stuart said.

Two days after the Cup Tasters Championship, Kókako Organic Coffee Roastery held the New Zealand Latte Art Championship on 29 July.

The event featured interactive pouring competitions, with a chance to win some amazing prizes for professionals and emerging artists. Sustainability was a key focus, and this element was nailed as the attendees got behind the “bring your own mug” paradigm. On stage, 17 artists from Invercargill to Auckland competed raising the bar of art in the cup to another level. For the second year in a row, it was Leo Li of Auckland’s Atomic Coffee Roasters who was crowned New Zealand Latte Art Champion.

Li said that even knowing what to expect, he found the lead up to this year’s competition very difficult. He practised for up to three hours a day for two months to create his latte art, which included a goldfish, snail and dragon.

A record number of 34 cuppers competed at the New Zealand Cup Tasters Championship in Auckland this July.

Impressively, this was the first time that all four finalists posted eight out of eight in the open round.

”

The NZSCA would like to extend an incredible thanks to all our sponsors, venue hosts, volunteers, judges, spectators and coffee companies who support our coffee competitors and industry to create events like these that ensures coffee, sustainability and community are the winners.

Stuart and Leo will represent New Zealand at the World Coffee Championship in Brazil this November, during International Coffee Week.

Other events that bridge the gap between producer and consumer continue to attract more attendees such as the New Zealand Coffee Festival. Ongoing support from consumers of their local roaster is crucial.

Expect to see further expansion with companies procuring resources and competition driving the level of coffee craft even higher.

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THE BARISTA’S CHOICE

Preservative-free syrups made with impeccable ingredients.

The Hakanoa syrup range has been made with the help of experienced and discerning baristas, who want syrups that are as carefully sourced and prepared as their coffee beans.

All of the Chai concentrates are made from whole fresh spices ground to order, organic raw sugar, and black tea. These are carefully prepared to create truly authentic chai lattes that are not too sweet.

Hakanoa Handmade use fresh Fijian ginger, slowly simmered and steeped before straining. Its Ginger syrups and Golden Turmeric latte concentrate are potent, smooth and beautifully flavoursome.

The new Caramel, Vanilla & Hazelnut syrups are specifically designed to keep baristas happy. There will always be customers that want flavoured lattes, no matter how much baristas wish they didn’t, so the team at Hakanoa made beautifully balanced syrups that won’t overwhelm beautifully made coffee.

Hakanoa uses only organic raw sugar, organic caramelised sugar, a dash of sea salt and natural flavours. Zero preservatives, zero fake stuff. All Hakanoa products are preservative-free, gluten-free, sulphate-free and shelf stable for two years.

For more information and to order contact orders@hakanoahandmade.co.nz or visit www.hakanoa-handmade.co.nz.

REFRESHING AND REVITALISING

Healtheries Detox Tea is a potent blend of herbs that support liver and kidney function as well as the digestive system. Made from the natural ingredients of dandelion root, milk thistle fruit, Burdock root, nettle leaf, dandelion herbs and lemon peel, this tea helps to reduce fluid retention, supports the digestive system and promotes healthy liver and kidney function. Available in boxes of 20 tea bags and caffeine free, Healtheries Detox Dandelion & Milk Thistle Tea with Lemon is not only great tasting but will also leave you feeling refreshed and revitalised.

FEEL GOOD RANGE

Discover the Twinings Feel Good range - carefully created

by Twinings’ master herbalists to help drinkers feel good all day, every day. Available in five delicious blends – Sleep, Detox, Digest, Vitality and Calm- there’s a blend to help drinkers find their feel-good today. Feel uplifted with the perfect combination of raspberry, mint, hibiscus and green tea in Vitality or discover the calming and soothing blend of chamomile, orange floral blossom, and a hint of honey in Sleep.

DISTINCT CHARACTER

DILMAH INFUSIONS

Packed full of goodness and flavour, an exciting set of new blends are added to the Dilmah Infusions range. Along with classics such as Peppermint and Chamomile, these new additions include ingredients like Holy Basil, Black Pepper, Chilli and Liquorice Root. There’s more of the hugely popular Turmeric and a welcome appearance of the next significant health trend, Moringa. Every cup is sure to lead consumers on an exotic journey to the home of Dilmah in Sri Lanka, famous not only for its tea but natural spices and ancient Ayurvedic medicine. As always, the Dilmah family brings to the market more products with integrity and soul.

For more information contact Kraft Heinz on 0800 345 624.

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Introducing the all new Coffex Coffee Nespresso Compatible Capsule range. Coffex has done the testing and the tastings on these tiny capsule wonders for months, and finally, they are now available for everyone. Available in Strong, Medium and NoCaf, each pod has its own distinct character. Strong has a cinnamon aroma, burnt toffee sweetness and cherry finish, while Medium is full-bodied with berry notes and dark chocolate sweetness and NoCaf is chocolatey with hints of sweet plums and currant notes. Available in packs of ten.

For more information call 09 573 5446.

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MILK & MYLK dairy and alternatives

COFFEE MENU ADDITION

BEST INGREDIENTS

The team at Vitasoy believe plant milk should be made with the best ingredients, using a process that is as simple as possible. They are committed to supporting community and proudly manufacture its Café for Baristas products in regional Victoria, Australia. The Café range is made exclusively for the trade and has been specifically formulated to complement barista skills and deliver the perfect plant-based coffee every time.

Alpro For Professional Coconut from the Alpro stable. It leaves a lovely fresh aftertaste with a hint of coconut. Staying true to the brand, the coconut flavour is very subtle and does not overpower the coffee. As performance is critical, the coconut milk has been blended with soy so that there are sufficient protein and body to make a good coffee. Alpro Coconut is an excellent addition to the coffee menu and also works well in cold applications.

For more information contact Greg Smith on 09 256 4284 or greg@realfoods.co.nz.

NO INCONSISTENCIES

NOURISHING THE BODY

Nourishing the body with plant foods is one of the most significant food trends right now as Kiwis become increasingly health-conscious.

Nut milks are at the centre of this movement.

In the past year, New Zealand sales of nut milks have risen by 25 percent. So Good Almond Milk Unsweetened is a delicious plant-based beverage made from almonds. It can be enjoyed by the glass, on cereal, or in a favourite recipe.

It’s a good source of calcium and a source of vitamin E, B2 and B12. With no added sugar, it has 60 percent fewer calories than Lite Milk, is 98 percent fat-free, and is also free from lactose, gluten, cholesterol and dairy.

For more information contact your local distributor.

What makes Barista Velvet a baristas milk of choice? Firstly, it is organic milk that heats and stretches with ease. The Barista Velvet milk is developed further with protein and fat levels to provide a creamy finish that compliments the top coffee roasters beans.

Time spent ‘surfing’ the milk is minimised, and it is great for latte art. There are three SKU options including Barista Brown, Barista Lite and Barista Trim. Barista Velvet performs year-round with no inconsistencies or undesirable milk bubbles regardless of the season. Green Valley boasts that compared with standard milk in a café, Barista Velvet delivers a better result. Try it and see for yourself.

For more information call 0800 868 260 or visit www.gvd.co.nz.

IMPORTANCE OF PROTEIN

CAFÉ QUALITY

Inspired by Kiwis’ love of café culture, Barista Bros is crafted with café quality ingredients such as real cocoa and 100 percent Arabica coffee.

With four different flavours including Iced Coffee, Double Espresso, Iced Chocolate and Iced Mochaccino, Barista Bros is the perfect drink when consumers need a hit of ice cold deliciousness.

Barista Bros is the only Coca-Cola product in the dairy category in New Zealand. Barista Bros has taken the flavoured milk market by storm with double-digit volume growth and brand awareness in 12 months*.

For more information contact CocaCola Amatil New Zealand on 0800 262 226 or nzl.coke@ccamatil.com. *Nielsen Total Measured Market July 2018; Brand awareness (BGS total pop 3MMT June)

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Anchor Protein+ flavoured milk has just hit the shelves, an innovative product. This is the first-time Kiwis have been able to buy a product of its kind in local stores. People are increasingly seeking out nutritious on-the-go snack options, and there’s a growing awareness of the importance of protein. As a result, demand for snacking options with good levels of protein has skyrocketed over recent years. Anchor Protein+ flavoured milk features 20g of protein per serve and unlike most flavoured milk drinks, contains no added sugar; it is the perfect choice for people wanting a high protein, ‘better-for-you’ beverage. Anchor Protein+ flavoured milk comes in three flavours: vanilla, chocolate and mixed berry, all of which are made with real milk and no artificial colours, flavours or preservatives.

First New Zealand Made Long-life Milk in PET Recyclable Bottle First New Zealand Made Long-life Lactose Free Milk GMO Free I Permeate Free I Preservative Free I Hormone Free Creamier than other Long-life milk product

For more information, contact MOI Agencies on 09 479 3630 or hello@wdom.co.nz

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MILK & MYLK dairy and alternatives

STURDY AND SHINY

Alpro Almond completes the Alpro Professional range. The almonds are sourced from Spain rather than California where the environment struggles with the high water demands of almond cultivation. Baristas will not be disappointed with the new Alpro Almond for Professionals as it froths into a sturdy and shiny microfoam that holds beautifully in hot and cold applications. The subtle almond flavour complements the coffee perfectly and leaves a lovely marzipan aftertaste.

Alpro Almond is a greater option as it is low in calories and sugar and is also gluten and lactose-free.

For more information contact Greg Smith on 09 256 4284 or greg@realfoods.co.nz.

THE NEW ALCHEMISTS

A new generation and progressive brand with a novel approach. WDOM pronounced ‘dom, Wholesome, Delicious, Original, Marvellous. WDOM promoting the magic in dairy, bringing a wholly emotional acronym for the brand heart and whirled together with mystical symbology to link the body and soul and fill it full of dairy goodness. For being the first New Zealand-made premium long-life milk in PET bottle, as well as the first NZ-made lactose-free long-life milk, the team at WDOM are proud to showcase the awards they have won including one from the World Beverage Innovation Awards. The winning was not only for the innovation but also for delivering a better taste and higher nutrients than ordinary long-life milk.

For more information contact MOI Agencies on 09 479 3630.

OAT MILK

Minor Figures has revealed an alternative to those traditional free from kinds of milk with Oat milk.

Perfect for latte art the milk has a silky-smooth texture. With no added sugar, stabilisers or preservatives, it is a healthy addition to a morning cup of tea or a bowl of cereal. The plant-based milk that is approved by baristas is nonGMO and suitable for both vegans and vegetarians. Made using only quality ingredients the dairy alternative has the perfect marriage of sweetness, density and balance.

JERSEY GIRL

For five generations, the Vosper family of Cleavedale Farms in Matamata, have used traditional processes to produce the best quality, natural organic milk from their A2 Jersey herd. There’s no milk blending or over processing, just full flavoured milk that’s full of goodness and tastes as milk should.

For more information contact Jersey Girl Organics, jerseygirlnz@gmail.com, phone 027 4705 229 or visit www.jerseygirlorganics.co.nz.

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OLD-FASHIONED MILK

A2 Milk brought to the market

by Anchor is a pure and natural dairy milk, that contains only the A2 type of beta-casein protein because it comes from specially selected cows that naturally produce only the A2 protein and no A1 protein.

Many consumers describe it as tasting just like traditional, oldfashioned original milk. A2 Milk Blue is perfect in milkshakes, smoothies, coffee, with cereal, as an ingredient in recipes or only on its own. A2 Milk Blue is available in one and two-litre Light Proof bottles.

GOLDEN HOUR

Lewis Road has partnered with Jersey Girl Organics to release its new Gold Top Milk. Sourced from the Jersey Girl Organics farm in Matamata, the milk is nonhomogenised and only contains the A2 ß-casein protein. Gold Top will be packaged in rPET bottles made from 100 percent recycled plastic that is 100 percent recyclable. To celebrate the release of the new milk a limited number of glass bottled Gold Top Milks will be available for purchase from Farro supermarkets across Auckland.

The partnership between Lewis Road and Jersey Girl Organics means that Lewis Road will now be the exclusive supplier of Jersey Girl Organics. The Gold Top milk will be stocked across supermarkets nationwide.

ALPROCCINOS

Alpro For Professional Soy was crafted specifically for use in espresso coffee. The soy is toned down so that the barista can showcase the coffee. It froths up perfectly to create beautiful Alprocinnos, and Alprolattes. The sturdy, shiny micro foam lasts to the bottom of the drink and assists greatly with latte art. Alpro For Professional Soy is non-GMO, lactose-free, gluten-free and low in saturated fat.

For more information contact Greg Smith on 09 256 4284 or greg@realfoods.co.nz.

REDUCTION IN SUGAR

One of New Zealand’s favourite flavoured milk has had an upgrade. With Kiwis becoming more health conscious and their taste buds changing, Fonterra continues to look at innovative ways to say ahead of the game. The team have been working on Primo for the past two years to keep the same great taste but reduce the added sugar by 40 percent. The total sugar content has been reduced to 6.9 grams per 100ml, 4.7 grams of which, naturally occurs in milk. Alongside the sugar reduction, Primo’s shelf life has been extended to six months from 25 days, with no compromise on taste. The new modern bottle shape has a purpose-built grip to aid on-the-go consumption and make it easier to hold.

FLAVOUR FUSION

Take fresh, pure white milk, direct off the farm and combine it with a great chocolate flavour, flavour fusion at its best. Green Valley has launched a new look label for its Chocolate Flavoured Milk. Available in 2L and 500ml offerings the product represents quality and fantastic value for money. Popular with sports people wanting an energy hit after a workout, it is also proving a hit hot or cold (it works great on the wand for an instant hot chocolate) keep looking out for the new bottles.

For more information call 0800 868 260 or visit www.grd.co.nz.

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CRAFT

wine, beer, cider and spirits

REAL CIDER. REAL CRAFT

Zeffer Cider Co. is known for its no-nonsense, freshly crushed ciders crafted in sunny Hawke’s Bay. The cider-makers have certainly collected a few awards along the way to vouch for its excellence, including Champion Cider at the International Cider Awards in London for 2018. September 2018 also marks its tenth birthday and a decade of crafting true New Zealand cider from locally sourced apples. To celebrate, the team has relaunched its label, introduced a 1L flagon to the range and opened the doors to a new Taproom and Bar at the Hawke’s Bay cidery.

Founders Sam, Hannah and Josh attribute Zeffer’s success to a determined team and loyal customers who love cider as much as they do. Its premium cider range has an antipodean twist and includes a classic Crisp Apple, new Cherry-Infused and (worldfamous) Apple Crumble Cider. The range also includes an Alcoholic Ginger Beer infused with Kawakawa and ginger root.

All available in cans, 1L flagons and mixed four bottle packs through Quench Collective, 0800 946 326.

For more information visit www.zeffer.co.nz.

LOUISIANA VOODOO

In Louisiana voodoo, Li Grande Zombi is the preeminent serpent spirit and the source of the world’s creation. That might sound a bit too much but the team at Panhead think this beer’s good enough to make for a worthy tribute. Welcome to Li Grande Zombi, an 11 percent Sacramental Barley Wine, the final manifestation of the Panhead Custom Ales, Rites and Customs series. The team saved the best for last.

Special B, the richest of the Belgian caramel malts, gives this beautiful monster subtle notes of burnt sugar, raisin, cherry and plum, while additions of star anise and cardamom ramp up the air of exoticism.

Dark Candi syrups keeps things smooth and velvety all the way down.

For more information contact Jackie Taylor, orders@panhead.co.nz or call 04 528 2739.

FLAGSHIP BEER

McLeod’s Brewery is located in the historic Scottish settlement of Waipu, nearly two hours north of Auckland in the beautiful Bream Bay. This flagship beer was voted SOBA beer of the year 2017.

Brewed with a blend of Australian and New Zealand hops, it’s a tropical fruit bowl in a bottle. With star fruit, citrus, and papaya on the nose and enough light malt to keep it balanced and refreshing, there’s a little ‘Paradise’ in every pour. Available in cases of 24 x 330ml and 12 x 500ml.

For more information and to order contact Geoff@mcleodsbrewery.co.nz.

TUATARA COASTIN’

THE NZ SPIRIT

Inspired by unique botanicals, Karven has created a delicious and innovative range of artisan New Zealand-made spirits that customers will love. Its incredible smoothness is a testament to the quality. Awardwinning Dry Gin, Starka, Vermouth, Amaro and Absinthe all feature distinctive flavours crafted by hand. Showcase the finest New Zealand spirits and create a unique and bespoke offering for your customers.

Karven spirits have been used to create New Zealand-inspired cocktails and menu items in some of the finest establishments around the country. Our range is also available in a 50ml bottle size.

If you would like more information and to sample contact Quench Collective on 0800 946 326 or email stephen@karven.co.nz.

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This 2018 Brewer’s Guild Gold medal winning brew embodies the chilled spirit of the Kapiti Coast - the home of the Tuatara brewery. It is a Session IPA which packs the big flavours of a IPA, but at a sessionable 4.6% ABV. It is loaded with passionfruit, melon and mango flavours from the generous helping of transTasman hops. It’s refreshing with a juicy tropical character.

Available in 330ml 6 packs and 330ml 12 packs.

VOLCANIC BEER

Croucher Brewing is based in the aromatic capital of New Zealand, Rotorua, and its Volcanic NZAPA beer lives up to that billing as a bold fruity ale, packed with American and Kiwi hops. Croucher Volcanic picked up Gold at the 2018 Brewer’s Guild NZ Awards. Volcanic NZAPA also makes up one-sixth of the Croucher Mixed Six – a delightful 6x330ml multipack made up of Croucher Sulfur City Pilsner, Enduro Pale Ale, Lowrider 2.5% IPA, Moonride Black IPA, Volcanic NZAPA and Ultra IPA. For more information call the brewery on 07 348 5888 or email team@croucherbrewing.co.nz.

HOPPY NOTES

Croucher Brewing’s Lowrider IPA is (possibly) the greatest scientific breakthrough by a Kiwi since the guy on the hundred-dollar bill split the atom. At 2.5 percent alcohol, this full-flavoured session IPA serves up massive hoppy notes and malty character at a lower octane. The Lowrider IPA won Gold at the 2018 Australian International Beer Awards, and also won the Artisan Craft Beer Award at NZ Food Awards 2017. Lowrider is also included in our 6x330ml Croucher Mixed Six Pack – made up of Sulfur City Pilsner, Enduro Pale Ale, Lowrider, Moonride Black IPA, Volcanic NZAPA and Ultra IPA. For more information call the brewery on 07 348 5888 or email team@croucherbrewing.co.nz.

WEST COAST BREWING

Monteith’s has launched Phoenix Indian Pale Ale to honour a century and a half of quality brewing on the West Coast.

Brewed for the right now, this IPA is made with a fusion of American Simco, Chinook and Citra hops. Monteith’s Brewing Co. head brewer Rob Marshall says the team wanted to continue to experiment with new flavours and combinations, allowing friends to explore new varieties in the range. It’s brewed with a clean crisp malt base and the hops shine through with a heady aroma of pine and citrus.

With the introduction of a second IPA, Monteith’s invites enthusiasts to explore more options within the range and offers yet another reason to indulge in their family of beers.

IPAs are quickly becoming a popular drink of choice for beer consumers in New Zealand with the style following similar growth trends as have been seen in the US and other strong global craft beer markets. Monteith’s Phoenix IPA is sold as 330ml 12 packs (5.0 percent ABV).

SEARCH FOR GREATNESS

Lone Bee encapsulates taking a leap of faith and venturing into the unknown in search of greatness. The team at Lone Bee have revitalised mead, the earliest alcoholic beverage made by fermenting honey and water, for the 21st century by using the finest Clover and Manuka honey created from New Zealand’s wideopen spaces. Not a beer, cider or wine, Lone Bee is gluten-free with no added flavours, sweeteners or preservatives - resulting in a crisp, just off dry and very refreshing sparkling mead that accentuates all that honey goodness. It is 5.3 percent alc/vol and available in 500ml and 330ml bottles.

For more information visit www.lonebee.co.nz and find them on Instagram at @LoneBeeMead.

GODDESS OF GIN

From the foot of Mt Taranaki comes New Zealand’s own goddess of gin. Juno’s signature gin, Extra Fine, won both double gold and silver medals at the 2018 San Francisco World Spirits Awards and has a bronze medal from the London International Wine and Spirits Competition 2018. Well-balanced initial tastes of refreshing juniper are coupled with lingering citrus and peppery notes creating an aromatic, fragrant and refreshing gin. Juno source many of its botanicals locally and its seasonal limited-edition gins capture unique elements and flavour profiles of Aotearoa’s seasons. The Juno team are working with growers around the country to develop all manner of botanicals and have partners with Massey University to explore launching a world-first juniper plantation in New Zealand.

For more information email admin@junogin.co.nz, or phone Jo James on 027 946 9666.

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ALCOHOL

beer, Wine and Spirits

THE MASTER

The conduit between people and good times, Master of Ceremonies has just released its latest 2018 Rosé, a crisp, refreshing, dry French-style rosé from Hawke’s Bay. Alongside this, the brand has entered the red market with a bang, offering a 2016 Central Otago Pinot Noir (93/100) which is beautifully fruited and fragrant on the nose showing black/red cherry, blueberry, violet, thyme and mixed spice aromas, leading to a juicy palate that is smooth and supple. With a Gisborne Pinot Gris launching soon, it’s set to be a big summer for the Master of Ceremonies team.

For more information contact Nick Marshall on 021 800 313, email nick@drink-mc.co.nz or find them on Instagram @drink_mc.

NEW VARIETALS

Yalumba believes that one good wine leads to another and the Y Series was created with that in mind. The Y Series represents a collection of iconic classics and exciting new varietals, each authentically crafted from fruit grown in South Australia’s most celebrated wine regions. Each bottle marks the beginning of a delicious journey, and the brand looks forward to sharing the love of wine with consumers as they explore the Y Series.

For more information contact Negociants New Zealand on 09 531 5200 or email orders@negociants.com.

UNIQUE TASTE PROFILE

A well-balanced mix of juicy, fruity flavours with a slight sweetness and spicy kick, Absolut presents a spiced tribute to its Swedish roots with Absolut Extrakt. The bold, yet flavourful spirit drink combines vodka with the warm, spiced flavour of green cardamom. A unique taste profile, Absolut Extrakt offers a smooth, highquality spirit that is smooth to drink without being too sweet. Absolut Extrakt is carefully crafted in Åhus, Sweden, where every drop of Absolut Vodka is made. Best enjoyed neat and chilled, or in a long drink with tonic, sparkling water or ginger beer, Absolut Extrakt celebrates Swedish tradition by creating a modern take on the traditional ‘snaps’.

HAND-CRAFTED BALANCE

Founders now have a brand-new range of premium craft beers that are made with high-quality ingredients. For the creation of this new range, the Founders team decided to write up a few founding principles based around notions of hand-crafting, finding balance, attention to detail, and respect for the past to the now and next. The team strived to make the best possible brews they could; a unique take on traditional styles that New Zealand craft drinkers know and love. The range comes 355ml cans and includes a Pale Ale, an IPA and a Pilsner.

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REFRESHING FINISH

The new premium Asian lager Tiger Crystal is a crystal-cold filtered beer crafted for ultimate refreshment. Tiger Crystal is a beautifully balanced, easy-drinking, pale lager with 4.5 percent ABV. Beer lovers will find that Tiger Crystal has low bitterness and a slight sweetness with a refreshing finish. Tiger Crystal is a classic sunshine style beer, created for the heat of Asia, and brewed with a pale lager malt and a unique combination of hops. Encased in a 330ml crystal-clear flint glass, the cold filtered beverage boasts an ultimately refreshing appearance. The new variant Tiger Crystal joins the original world-acclaimed Asian lager, Tiger Beer, which Kiwi consumers know and love, and is the only Asian beer to make the top ten list of beer brands in the world. Tiger Crystal is also perfect for the Kiwi palate, pairing beautifully with Asian inspired flavours and foods. Tiger Crystal is sold as 330ml 12 packs.

LASTING LOVE

With the name Gwen Rosé, the latest Rosé from Church Road pays tribute to lasting love. The new wine celebrates the love of the pioneering winemaker, Tom McDonald, and his wife with the launch of a delicate and refreshing Rosé wine. Crafted using Hawke’s Bay Merlot and Tempranillo grapes, the wine has a dry and pale salmon pink colour. The bottle depicts the profile of Rosé and an excerpt from a poem written

by McDonald.

BLUSHING

Complementing an original 1880s Gordon’s recipe, Gordon’s Premium Pink Gin offers a uniquely-crafted balance between refreshing gin and the natural sweetness of strawberries and raspberries with a zing of redcurrant.

Created using purely natural fruit flavours and colours to craft the blushing tone, Gordon’s ensures high quality and real berry flavour.

Available in 700ml bottles.

Save the DATE!

11-12 MARCH 2019 Auckland Showgrounds

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ALCOHOL

TWICE BREWED

beer, Wine and Spirits

SPECIAL EDITION

Celebrating 60 years since it launched, Steinlager has unveiled its newest innovation – a special edition black lager that’s dark and mysterious in colour, yet bright and crisp in flavour.

Steinlager Black joins a line-up of premium brews from this muchloved brand.

Since 1958, Steinlager has led the world in the creation of premium world-class lagers – first launching the acclaimed Steinlager Classic, then Steinlager Pure and more recently, the popular Japanese-style Steinlager Tokyo Dry. Lion beer ambassador Kurt Gross said this is a brew for all classic lager lovers to try.

NORTON’S BUBBLES

Earlier this year Graham Norton added a Prosecco to his popular wine range. The Prosecco is the fourth wine released by Graham Norton and Invivo Wines that joins a Sauvignon Blanc, Rosé and a Shiraz. Norton and Invivo Wines teamed up in 2014 to begin releasing a range of wines in which Norton is personally involved with. The Prosecco, which is sourced from the Veneto and Friuli Venezia Giulia wine growing regions in Northern Italy, is described as being light with fine bubbles with aromas of white flowers and a hint of citrus.

* Less than 0.05 percent alc/vol from the natural brewing process

AWARD-WINNING

Central Otago-based Mount Michael Wines is launching a new range of affordable, artisan wines, under a new label – The Mountaineer. After more than two decades of making award-winning Pinot Noir. Head winemaker at Mount Michael Wines, Jody Pagey, hand-crafted each wine produced for The Mountaineer, ensuring excellent quality at an everyday price point. The Pinot Noir has been crafted from premium Central Otago fruit, sourced from a single vineyard selected for its bright fruit and balance. The dedicated team behind The Mountaineer is set to expand its portfolio of craft wines further later this year.

FIRST DEER BEER

New Zealand craft brewer Moa has revealed its latest innovation, believed to be the world’s first ‘deer beer’. Developed exclusively for export to China, a growing market for premium Kiwi-brewed craft beer, Moa Red Stag Wheat is an extra-special drop that contains deer velvet sourced from the South Island of New Zealand. Geoff Ross, Moa’s CEO notes that in addition to driving the deer velvet export market, worth around NZ$40-million per year, China is a significant growth prospect for Moa’s products. Right now, he puts the annual value of Kiwi beer and cider exports at around NZ$2 to $3 million, with substantial headroom for growth.

UNIQUE AND CONTEMPORARY

In time for spring, Stoneleigh has added two new wines to the popular, Wild Valley range – Stoneleigh Wild Valley Rosé 2018 and Stoneleigh Wild Valley Pinot Gris 2018.

Stoneleigh Wild Valley first launched in 2015, and all wines in the range are 100 percent wild fermented by micro-flora occurring naturally in Stoneleigh’s stonestudded Marlborough vineyards. The new wines are also the first to unveil the new packaging designed to bring the beauty and wonder of the Marlborough environment to life. Crafted from Marlborough Pinot Noir, the Stoneleigh Wild Valley Rosé 2018 is a dry style of Rosé that combines crisp freshness with savoury texture and abundant red fruit flavours. With floral, honey and citrus notes and a rich, complex texture, the Stoneleigh Wild Valley Pinot Gris 2018 is a versatile expression of Marlborough Pinot Gris.

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Heineken 0.0 is a great tasting, premium 0.0%* alcohol lager giving Kiwi beer drinkers the opportunity to drink Heineken on more occasions.

With 0.0% alcohol (less than 0.05% alc/vol from the natural brewing process), Heineken 0.0 is a refreshing brew which looks like Heineken and tastes like Heineken – but is twice brewed and fermented with 100 percent natural ingredients before having alcohol gently removed.

Contributing to a growing cultural trend around the importance of living a balanced and healthy lifestyle, Heineken 0.0 gives Kiwis an excellent choice for a variety of new drinking occasions – for all those moments you want to enjoy the taste of great beer, but having alcohol isn’t considered appropriate.

It’s great for non-drinkers too, looking for something different from that orange juice or fizzy drink at the bar — while offering a lower calorie choice at only 69 calories per bottle. Heineken 0.0 is sold as 330ml 12 packs.

2018 The Beverage Report 100% OWNED

FRUIT CIDER LOVERS

The innovative new range from Rekorderlig combines some of the most popular existing Rekorderlig flavoured ciders with well-matched spirits and flavour garnishes.

Effortlessly combining the world of premium cider and the world of cocktails, Rekorderlig Cocktails will come in 4x330ml bottle multipacks and will be available in three delicious flavours. The Rekorderlig Strawberry-Lime cider cocktail flavour is mixed with vodka, elderflower and a hint of mint and offers a perfectly balanced citrusy-sweet fruit punch that is inspired by the Swedish summer. The Rekorderlig Wild Berries cider cocktail flavour is mixed with rum and dark berries, providing Kiwi berry lovers with a dark fruity mix of white rum and Wild Berries Cider.

The result is a delicious cocktail bursting with flavour. The Rekorderlig Mango-Raspberry cider cocktail flavour is mixed with vodka, orange and lemon and is a modern twist on a classic ‘Daisy’ cocktail. Made for fruit cider lovers with a defined sense of style and taste, Rekorderlig Cocktails offer Kiwis a premium and authentically Swedish taste experience.

RRP for 4x330ml bottle multi-pack.

CELEBRATING MARLBOROUGH

Brancott Estate has released a contemporary new wine range. Brancott Estate Identity showcases a range of five wines crafted to capture the individual personalities of the Marlborough regions’ most popular grape varieties.

“With this range of wines, we set out to really amplify that vibrancy, and to do so in a way that lets the individual personalities of each grape variety shine through,” said Patrick Materman, chief winemaker for Brancott Estate. The Brancott Estate Identity line contains five wines – a 2018 Chardonnay, a Piont Gris, a Rosé, a Sauvignon Blanc and a Pinot Noir.

LEADING LIGHT

Dr John Forrest graduated from Otago University in 1982 with a PhD in neuroscience, not your typical introduction to the world of winemaking. His science career took him to San Diego, Adelaide and ultimately Palmerston North, where his wife finally convinced him to pursue his true passion – wine. After 30 years in the industry, Forrest has established himself as a leader in naturally produced, lighter in alcohol wines. The Doctors’ Marlborough Rosé is crafted from flavoursome Pinot Noir and dry, white aromatic Arneis. Fresh strawberries and ripe red cherry, with just a hint of aromatic herbs. The wine is fresh and lively; dancing lightly across the palate to finish crisp and dry. The perfect summer accessory, and only 9.5 percent ABV.

COMPLEX NOTES

Located on top of what used to be the Te Awa o te Atua river, a branch of the Ngaruroro River, the Te Awa Single Estate is seated in a prime place for winegrowing. In 1867, a significant flood caused the river to change its path away from the Te Awa o te Atua offshoot, leaving a dried-up river bed full of stony gravel that was perfect for growing red wine. On the nose, the Te Awa Hawkes Bay Tempranillo displays rich dark berry notes with the additional complexity of leather and spice also apparent.

The palate is full-bodied with red fruit flavours supported by complex and savoury spiciness and richness. Firm tannins give this wine impressive length and concentration.

ORGANIC PRACTICES

TINCAN winemaker Nick Candy travelled and worked all around the world, looking at wine processes and to see what not to do.

After almost two decades in the industry, Candy’s philosophy has evolved to small vineyard, small wine production, organic viticulture practices, natural no-additive winemaking practices, and a very hands-on style. TINCAN Cult Crimson is elegant on the nose, with aromas of savoury strawberry fruit, red fruits, herbs, spice and earth. Juicy, medium-bodied with flavours of savoury strawberries, other red fruits and pith of grapefruit. Earthy clove and cacao notes, finishing with Syrah-style spice. A balanced wine with grainy tannin and fresh acidity, yet still finishing rich and smooth.

DELICATE PALATE

Misha’s Vineyard sits on a converted piece of land with impossibly steep slopes that were once infested with rabbits and littered with rocks. It covers 57 hectares of land on the edge of Lake Dunstan in Bendigo, Central Otago. Ranging from 210 metres to 350 metres above sea level, the plants are predominantly on three levels of gently sloping terraces in the north-west facing the sun. Eleven wine ranges are produced on the site, four of which are different styles of Pinot Noir, as well range of aromatic white wines including Pinot Gris, Sauvignon Blanc, Riesling, and Gewürztraminer. The medium dry Limelight Riesling has lifted floral and hazelnut aromas along with typical varietal notes of lime, lemon zest and flint.

The delicate palate has a polished and vibrant acidity which is beautifully balanced by the sweetness. An elegant finish which lingers with hints of sweet red apple and meringue.

Two Decades of Export Growth New Zealand wine is celebrating its 23rd consecutive year of export growth according to the 2018 Annual Report of New Zealand Winegrowers. Export value has risen by 2.5 percent in June year end 2018, and is now valued at $1.7 billion, with the USA continuing to be New Zealand wine’s largest market with over $500 million in exports.

John Clarke New Zealand Winegrowers

The 2.5 percent increase comes despite export growth having been muted over the past year, due to supply constraints.

Supply constraints are expected to continue to have an impact on export growth. In the coming year we predict export growth will continue to be muted given that the 2018 vintage was smaller than we had hoped. The final outcome will also be affected heavily by the exchange rate, which is currently looking more favourable.

Exporters are watching with concern the growing uncertainty around international trade, particularly in relation to Brexit. The UK is the second biggest export market for New Zealand wine with $386 million in exports, and wineries will be watching

closely over the next nine months to gauge the possible effects of Brexit on international trade.

According to the Report, wine tourism is surging in New Zealand, with 27 percent of international visitors to New Zealand visiting a winery. Touring New Zealand’s stunning wineries and vineyards has become a huge drawcard for visitors – with 279 wineries offering wine tourism experiences throughout New Zealand’s wine regions.

The Sustainable Winegrowing NZ (SWNZ) programme continues to be a world leading sustainability initiative for the wine industry, with the SWNZ programme winning the Green Initiative of the Year award at The Drinks Business Green Awards in October 2017. Our ongoing investment in the Sustainable Winegrowing NZ programme and strong commitment to biosecurity remain key activities in continuously improving economic, environmental and social outcomes.

The 2018 Annual Report can be accessed at: www.nzwine.com/en/news-media/ statistics-reports/

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In good company – how sustainability is impacting the beverage industry The sustainability trend is everywhere. In fact, to describe sustainability as a trend is no longer accurate - the yardstick is here to stay.

Amber McEwen Corporate Affairs Director, DB Breweries

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Sustainability is not new, but the definition of it has become increasingly loaded.

Traditionally, a sustainable business was one that could continue to make money and maintain its position in the marketplace. Then we started talking about ‘green practices’ and ‘triple bottom line’ and how we were impacting the environment. Now, sustainability still includes environmental practices, but can also mean looking after staff, engaging with community initiatives and being socially responsible, and of course, making money in the process.

So what does this all mean for us in the drinks business? Consumers are increasingly looking at what companies do, not just what they produce. When we turned 116,000 tonnes of yeast slurry into 300,000 litres of biofuel and launched DB Export Brewtroleum in 2015, it lifted sales of DB Export by an unprecedented 10 percent.

We won the Renewables Innovation Award at the 2015 Sustainable Business Network Awards and were highly commended in the innovation category of the Energy Efficiency & Conservation Authority Awards in the process. In 2017 with DB Export Beer Bottle Sand our sales lifted by 9.7 percent and we

managed to divert over 100 tonnes of glass from landfill in the process and this figure continues to grow. It’s a win-win.

The new generation of drinkers are more conscious than ever. Recent research from Forbes found that 60 percent of millennials gravitate towards purchases that are an expression of their personality, the brand must speak to them at this level and make them feel good. They don’t consume based on quality in the same way that their parents and grandparents do.

This presents an interesting challenge for us but also an incredible opportunity. At DB, sustainability is a core pillar of our strategy and sits behind everything we do. We have reduced CO2 emissions in production by 47 percent since 2008. Two of our three main sites are zero waste to landfill. Protecting resources is actually future-proofing our business and as beverage companies we need to maintain this long term view. A Consumer NZ study earlier this year in New Zealand marked the increasing concern among the public about climate change.

This figure sits at 70 percent, up from 61 percent a year earlier. Put your business on the right side of the coin, consumers will reward you for it.

The beverage industry, particularly the alcoholic beverage industry, not only needs to consider its role as responsible producers, but as promoters of responsible consumption. We are seeing a lot of progress in New Zealand with regards to moderating drinking. There is a clear decline in people drinking alcohol and those who are consuming are telling us they are consuming less. This might seem counterintuitive to running a successful and profitable company but actually what it means is that we need to innovate.

We are proud to have recently launched Heineken 0.0% here in New Zealand and in doing so offer consumers the option to still enjoy the taste and occasion of beer, but without the alcohol if they wish. The notion of lighter choices being created only for a female audience is false – the gender split for non-alcoholic beer is the same as for regular beer. You will not be ostracising your audience by offering them options.

As an industry we all need to be on board with positive consumer trends like this one and DB is focused on leading the charge.

We’ve found that by participating in social change initiatives like Cheers! we can be part of driving a positive drinking culture through research led, targeted interventions and partnerships. This is social sustainability and it is just as important as environmental sustainability, particularly in a market like New Zealand where the responsible consumption of alcohol is high on the agenda. We have a duty to ensure our consumers are drinking responsibly and making sure this is reflected in our marketing, promotion and sponsorship of products. This can’t just be lip service and we do dedicate a portion of our budget to specific initiatives and communications such as ‘Enjoy Heineken Responsibly’. Once

again, we future-proof our business by keeping sustainability at the core.

Research from the Natural Marketing Institute revealed in January that the percentage of US consumers who purchase products based in part on how they will impact the health and sustainability of the world, its environment and people was

42 percent in 2016. This was a 31 percent increase compared to 10 years earlier.

Although the same research hasn’t been done in New Zealand, we can only assume our trend is similar. Sustainability is holistic. Think about the whole picture. The market will reward you for it.

Your free online host responsibility training has just got even better.

Recently improved and upgraded, go to servewise.alcohol.org.nz to ensure you and your staff always comply with the law.

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GLOBAL What’s New CALIFORNIA LOVE

USA - As cannabis continues to be legalised across the United States and Canada, more and more beverage companies are making a move towards THC infused drinks with Coca-Cola the latest major beverage player to announce that the company is looking into the high-profile ingredient.

California-based company California Dreamin’ is the newest beverage company to jump on the bandwagon with its THC infused range of drinks after the company received 3.4 million dollars in funding from a Silicon Valley accelerator. The range is made by blending water, fruit juice and 10 mg of THC and is available in three flavours – Cranberry Apple, Pomegranate, and Tangerine and Grapefruit.

KEEP KALM

USA - Originally launched by Ron Sosenko into the US mass market in the 90s as a functional beverage, Koppla was a botanical blend of natural supplements that claimed to calm the drinker. Released before the functional beverages boom, the drink was not accepted by major drinks companies and the creators soon realised they were ahead of their time. “We went on a long course of talking to beverage companies and realised they weren’t ready for us,” said Sosenko. After a threeyear production hiatus, the company has relaunched into the market with a new name, packaging, website and distribution strategy. Available in both a tea bag and bottle format, the drink uses the botanical blend of lemon balm, oat plant flower and linden flower to create its calming effects. The company has started a kick starter campaign to raise additional capital.

KIWI GUAVA DRINK

PLANT-BASED PROTEINS

UK - After gaining popularity throughout the US, meal replacement drink Soylent has launched in the UK. Research has shown that skipping meals has become increasingly common in the UK and Soylent hopes its company will provide an alternative for busy consumers. The beverage comes in a variety of flavours including vanilla, mocha and strawberry and is available in both bottles and pouches of powder that can be mixed with other drinks. Made using plant-based proteins, Soylent is also vegan-friendly and nut-free. “Our mission is about giving access to affordable nutrition to everyone and making unsustainable foods obsolete,” said Andrew Thomas, VP of marketing at Soylent.

HOPPING GOOD WATER

USA - American craft beer company H2OPS has unveiled a new hop infused sparkling water. With over 100 varieties of hops in existence, all with different flavour characteristics, its easy to create unique flavours. H2OPS’ new unsweetened IPAinspired beverage contains no alcohol or calories.

The drink features hints of mint, lemon, grapefruit, blueberry, pine, earthy spices and lime. H2OPS is currently available for purchase in retailers across America’s West Coast. H2OPS was founded by longtime home brewer and hop enthusiast, Paul Tecker.

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USA - Celsius Holdings has revealed a new Kiwifruit and Guava flavoured energy drink onto the American market. The company wanted to target the growing Hispanic millennial market by putting flavoured guava products onto mainstream American supermarket shelves. Celsius has seen rapid expansion following an investment from philanthropist Li Ka-Shang and an increase in health-conscious consumers seeking reduced sugar alternatives.

The brand reported a 60 percent growth in revenue earlier this year.

KISS SODA

USA – KISS star and Rock and Roll Hall of Famer Gene Simmons has released a range of premium sodas in cooperation with New York-based company Rock Steady Sodas. The variety of beverages, called Money Bag Sodas, feature elaborately printed labels packaged on eco-friendly glass bottles. “I am very proud of Money Bag Sodas and excited about my foray into the soda business,” said Simmons. The range is made using all-natural colours, flavours and sweeteners, and is available in four flavours; Cola, Diet Cola, Root Beer and Ginger Ale. The premium soda range is sold in a convenient four pack format.

CANNED KAHLÚA

MEXICO - Pernod Ricard-owned brand Kahlúa has released an RTD Espresso Martini can with smart nitrogen widget packaging. This is the first of its kind from the company and was designed to take the confusion out of making the tricky-to-master cocktail at home. Focusing on the RTD cocktail industry, the can is designed for two servings with ingredients including roasted coffee, Kahlúa liqueur and grain vodka. The smart nitrogen widget forces bubbles to the top as the can is opened in order to create the martini’s signature foam. The release of the canned cocktails comes as an increasing number of consumers are opting to make cocktails at home. The RTD comes in two versions, 4.5 percent ABV and 7 percent ABV.

KETO – VEGAN – PALEO

USA - With a new financial injection from beverage incubator L.A Libations, American company Cave Shake have launched three ready-to-drink health shakes. With demand for ketogenic beverage options continuing to rise, Cave Shake aims to be the number one drink amongst the ketogenic beverage industry.

Each pouch uses no more than six ingredients, containing organic coconut milk, sea salt, pure vanilla, stevia and organic guar gum, and is only 320 calories.

GOING CLEAR

JAPAN – Clear beverages have gained popularity this year with Japan leading the way. Coca-Cola was quick to notice the trend and thus released a clear, zero calorie version of Coke. The idea took over 50 tries to get the taste and colour precisely right before it launched into the Japanese market. In order to make the crystalclear drink, creators had to lose the caramel ingredient responsible for the drink’s iconic appearance. However, with the added refreshing splash of lemon, the drink tastes better than ever.

CANNABEER

USA - In what may be a world first, technology company Cannabiniers has unveiled a new line of non-alcoholic cannabis-infused drinks. The Two Roots Brewing Co. features a range of five cannabis-infused craft beers. The beer is created using micro-dosing of cannabis extract. The brew eliminates the side effects of beer as well as providing a refreshing drink that is also infused with electrolytes and carbohydrates. Kevin Love, director of product development at Cannabiniers said that “our product development team, and artisan brewers approached the development with the full understanding that Two Roots represented a new class of adult beverage, that may be the world’s first non-alcoholic Cannabis beer.”

FIT FIZZY

ORGANIC KOMBUCHA

USA - Starbucks Corp. subsidiary Evolution Fresh has launched a new range of organic kombucha drinks. Brewed using only select artisan teas such as Congou black tea, Yerba Mate and Pu’erh black tea, the kombucha is paired with the brands’ signature cold-pressed, high-pressure processed juices. The Evolution Fresh range features six flavours – Ginger Lemon Honeycrisp, Mango Pineapple, Ginger Greens, Spicy Greens, Pink Grapefruit and Turmeric Pineapple Coconut.

USA - As protein continues to gain more traction across both the food and beverage industry, producers are looking for more ways to incorporate it into their products, with the latest crafty idea being water. Sparkling water company Fizzique has revealed protein-infused sparkling water. Using 20 grams of whey protein, the drink not only helps consumers recover after a gruelling workout but also quenches thirst and hydrates the body. The water is ketogenic and low glycaemic, making it perfect for the two popular growing consumer groups. The line is available in two flavours – Strawberry Watermelon and Tropical Lemon.

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A WASTE-FREE FUTURE

The packaging landscape in New Zealand is changing. A worldwide awareness around plastic waste, coupled with China’s National Sword policy, is seeing an ever-increasing push for sustainability packaging. By Dominic Salmon, Scheme Manager, Glass Packaging Forum

A worldwide awareness around plastic waste, coupled with China’s National Sword policy, is seeing an ever-increasing push for sustainability packaging.

This presents not only a challenge but a great opportunity for all those in the packaging sector, from manufacturers to retailers, to find and showcase solutions for moving to a waste-free, circular economy model.

The Packaging Forum (PF) – made up of the Glass Packaging Forum, Soft Plastic Recycling Scheme and Public Place Recycling Scheme – works to bring industry members together to find solutions to packaging waste and promote recycling.

As part of this work the PF hosted an industry workshop focused on plastic beverage containers. The event was a great success with 15 of New Zealand’s biggest manufacturers, producers and retailers of plastic packaging and resin freely discussing possible solutions to plastic waste.

Already there has been call for future workshops and collaboration to broaden the scope, to rigid plastic containing food and beverages, to tackle packaging waste.

These workshop will also help prepare the industry for more possible upcoming legislation on packaging.

Less than two weeks before the workshop members of the PF announced

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a pledge to have all their packaging be recyclable or compostable by 2025. The pledge included a commitment to product stewardship solutions for packaging, support for the development of onshore processing as well as consumer awareness and education around recycling and composting of packaging.

All are critical to realising a waste-free future for packaging.

Compostable and biodegradable single-use bags have fallen under the Governments proposed ban on single-use plastic bags. The proposal, announced on August 10, looks to phase out single-use plastic bags, including those described as biodegradable, degradable or compostable.

The PF supports this as there is currently no New Zealand standard for compostable packaging, nor can the current infrastructure take these products in their current volumes.

The PF has therefore established an independent technical working group – the Compostable Packaging Standard Adoption Working Group – comprising composters, manufacturers, members of the waste industry, research institutions as well as central and central government to investigate existing international standards and recommend a NZ standard.

The aim is to identify a clear route forward to ensure compostable packaging in New Zealand is not only truly compostable, but there is capacity for it to be composted rather than go to landfill.

The Glass Packaging Forum has also been busy, having recently approved funding for six funding grants for plant and infrastructure upgrades. Collectively these are worth just over $90,000 and will result in a higher quality and quantity of glass bottles and jars going back to the furnace to be recycled.

There is still a lot of work to be done to achieve a waste-free future for packaging, but the PF believes that bringing the industry together and tackling the issues collaboratively will bring results. To learn more visit www.recycling.kiwi.nz

IMPRESSIVE EFFORTS

The beverage aisle in supermarkets has radically transformed in the past decade. Of course, the heritage favourites loved by generations can still be found, but there has been an explosion of new and innovative brands, be it in water, low or zero sugar sodas, kombuchas or other beverages.

Katherine Rich, Chief Executive, NZ Food and Grocery Council

Most are in line with the trend away from full sugar drinks, and it’s expected this will continue to gather pace as consumers demand healthier options and companies innovate to produce products that meet that need and excite the next generation of consumers.

From just a handful of options a few years ago, there are more available now than at any time in our history. Many of the new products are low-sugar and nosugar options of New Zealand’s favourite brands, including Diet Coke flavour extensions, Pepsi Max, Coke Zero, and Coke No Sugar Stevia.

A perfect example of how hard companies have been working in recent years to respond to the shift in preference is seen in the Coca-Cola portfolio: 61 of its beverages are now low- or no-kilojoule products, and all its core brands are now available in low- or no-kilojoule varieties.

To achieve that it reformulated 22 of its products in just two years, between 2015 and 2017, with the average reduction in sugars across the range being 36 percent.

“

From just a handful of options a few years ago there are more available now than at any time in our history.

”

That’s an impressive effort, and other companies such as PepsiCo and Frucor Suntory are similarly succeeding with reformulations and innovations.

The success of producing these healthier variations is reflected in the fact that sales of full-sugar beverages have been in decline for some years while low- and no-sugar options have been rising, which shows consumers are really now getting the message about not over-consuming sugar and are switching their preferences.

Outside those main brands, the healthier options of water and flavoured water options, such as Frucor Suntory’s Sparkling OH!, are also growing in popularity, but the big change has been the rise of kombucha. Although still a small part of the market, the rise of this category has been nothing short of remarkable.

What Amplify Kombucha describes as “a tasty, organic health drink that wasn’t plain old water”, this fizzy fermented tea, with all the goodness that the fermentation process brings, has gone from fringe to mainstream in almost the blink of an eye as more consumers latch onto the health kick. I’m sure we haven’t seen the last of the innovation in this area.

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