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A U G U S T 2 0 18
EXCLUSIVE VIDEO INTERVIEW
INNOGY
TOP 10
Air Freight Carriers
BRINGING PROCUREMENT TO THE FORE
Middle East Broadcasting
Picture-perfect procurement
Transformative procurement practices at the City of London Corporation
TELEKOM MALAYSIA
redefining procurement for supply chain success
JDA Software
Driving the supply chains of the world’s leading companies
Supercharging procurement’s business value September 13-14, 2018 Venue Six10, Chicago
150
45
senior procurement professionals
US states represented
40
speakers & facilitators
85
unique companies represented
7+
hours of networking opportunities
A two-day event dedicated to improving stakeholder collaboration, delivering business value and creating competitive advantage Headline Partner
Insight Plus Partners
plagilityforum.com
Insight Partners
Engagement Partners
#PLForum
FOREWORD
ello and welcome to the August edition of Supply Chain Digital, the must-read publication for professionals working across the supply chain, procurement and logistics industry sectors. As you’ve come to expect, we have a jam-packed issue for you, cutting through the noise to provide razor sharp industry insights, exclusive company reports and the broadest selection of interviews from executives from around the world. Adorning our cover this month is the City of London Corporation. We speak to Christopher Bell, a man with more than 20 years’ experience in leading procurement and commercial functions. Two years ago, Bell was appointed as the organisation’s first Commercial Director and has since been named CIPs Procurement and Supply Chain Management Professional of the Year, having achieved £23mn in savings over the period. It is truly a procurement transformation story; in which he tells Supply Chain Digital how he and his team are working to support and promote London as one
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of the world’s elite global business centres. Jump to page 8 to read the piece now – it is not one to be missed. We also got a cracking piece from Innogy, with its CPO Ulrich Piepel discussing the importance of the right staff at renewable energy giant, in an exclusive video interview this month. As well as a motivated workforce, embracing automation and placing procurement strategy at the fore are vital to making a splash in the energy world, says the CPO. The theme of agenda setting interviews continues with Girish Rishi, CEO of JDA Software, which has made waves with a number of announcements in 2018. An important component of many of the world’s most valuable supply chains, Rishi talks digital disruption, company transformations and the future of tech in an eye-opening chat. With that and much more included this month, we hope you enjoy August’s Supply Chain Digital. Please get involved with our online community on Twitter, LinkedIn and Facebook.
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CONTENTS
08
CITY OF LONDON CORPORATION
Revamping government procurement practices at the City of London Corporation
28 JDA Software Driving the supply chains of the world’s leading companies
38
Redspher Think global, ask local
50 TOP 10 Air Freight Carriers Worldwide
60 EVENTS & ASSOCIATIONS
CONTENTS
90
66 INNOGY:CREATING SUSTAINABLE VALUE THROUGH PROCUREMENT
Where transforming an enterprise starts with transforming business communications
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112
90
Takeda
UCSF
Championing leading supply chain practices at UCSF Health
Enhancing patient lives thanks to proficient procurement
126 TELEKOM MALAYSIA redefining procurement for supply chain success
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Constance Hotels
Delivering supply chain innovation
158 Openserve:
The beating heart
of
connectivity in South Africa
200 Easa Saleh Al Gurg Group LLC
Staying ahead through digitisation
180 MIDDLE EAST BROADCASTING GROUP
Procurement excellence for the small screen
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Cervecería Nacional
An Undisputed Part of Ecuadorian Identity
228 SMU A solid organisation committed to the Chile’ society
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Revamping government procurement practices at the City of London Corporation
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WRIT TEN BY
L AUR A MULL AN PRODUCED BY
RICHARD DURR ANT
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C I T Y O F L O N D O N C O R P O R AT I O N
Nearing the end of its ambitious 2015-2018 procurement strategy, City of London Corporation is cutting through the noise with best in class procurement practices he City of London Corporation may be over 800 years old but it has developed an innovative procurement strategy that is firmly rooted in today’s business world. City Procurement plays a vital role in how the City of London Corporation buys and pays for the goods, works and services that it needs. Recognising this, it has embarked on an ambitious 2015-2018 procurement strategy and, with delivered efficiency savings of £23.4m since 2015 alone, it seems it has been a roaring success. Through this strategy, City Procurement has helped to close the organisation’s budget gap and protect frontline services, all whilst leaving a positive footprint in London communities and beyond.
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Around two years ago, Christopher Bell became the City of London Corporation’s first Commercial Director, signalling the changing requirements within procurement and commercial activities. Since then, he has been named CIPS procurement and supply chain management professional of the year, and his team has helped to generate over £23mn in savings for the organisation. “The award is in recognition of the hard work the whole team has put into this strategy with the support of the organisation to change things here at the City of London Corporation,” comments Bell. “Procurement, commercial activities and working in partnership with suppliers are fundamental to any business and I think it's fair to say that,
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Bloom: opening up procurement. C I T Y O F L O N D O N C O R P O R AT I O N
Supporting transformation with professional services through NEPRO.
11% to 19%
As delivery partner for NEPRO, the neutral vendor approach to professional services since 2015, Bloom has created a community. It includes public sector buyers and high-quality suppliers to help the public sector achieve better outcomes from their professional services procurement. As a managed service provider, Bloom assures delivery and adds value as experts in professional services projects, delivering better outcomes much faster than traditional routes.
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savings
4,000+
suppliers in a pre-accredited supplier community
City of London Corporation first came to us with a challenge; help transform their approach to professional services. Our first projects together centered on supporting ongoing evolution in business change and strategy necessary to deliver the organisation’s vision of a vibrant and thriving City, within a globally-successful UK. Bloom was able to assist by widening the potential pool of suppliers to bid and provided a single source of guidance and management information on spend. Bloom is working with around 200 public sector buying organisations and over 4,000 suppliers to achieve savings of between 11% and 19% on average. Traditional procurement routes can take as much as 100 days to get consultants on site, but Bloom can have consultants in place and ready to deliver in as little as a fifth of that. Recently, for a children and social care project for Cardiff Council, proposals were received from several suppliers and ready for review within just 10 days. Bloom supports public service delivery faster, reducing unnecessary costs and accelerating benefits for Contracting Authorities and payments to suppliers. Bloom has been asked to manage over 3,000 projects by around 200 organisations across the public sector and the 19 NEPRO categories. That’s more than triple the number 3 years ago, with in excess of £170M of professional services being successfully delivered.
100%
available accross the public sector
NEPRO, owned by NEPO, was designed to deliver an innovative alternative that remains OJEU compliant. Steven Sinclair, Head of Procurement for NEPO reinforces the success of the approach “We recognised Contracting Authorities wanted value for money and better control and transparency in the Specialist Professional Services category; NEPRO delivers all of this plus the peace of mind that the pre-vetted suppliers can be selected and utilized to support social value ambitions”. The Bloom supplier community provides access to unlimited choice; offering the latest innovations. Suppliers are carefully checked before being awarded accreditation, but the process is free and more efficient for suppliers than a traditional e-tender portal or lengthy and repeated PQQs. Suppliers are only charged when they have won and delivered work. they have won and delivered work through them.
020 3948 9400 AUGUST 2018
hello@bloom.services
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in the last four years, there's been a growing appreciation of how important it is here at the City Corporation,” he adds. “We are now in a place where the organisation understands, respects and knows it is an important part of ensuring that we have the best suppliers and partners in place to deliver services to London.” The City of London Corporation is a unique body. It has responsibilities for delivering local authority services, such as social care, roads and highways and waste collection, but it also has a wider remit.
“We are here to support and promote London as one of the premier cities to do business in and be located in,” notes Bell. “We also have City Bridge Trust, our charitable arm which gives around £20m a year in grants to London’s charitable organisations. So, it’s like a three-in-one business whereby we're all aiming to benefit the people of London.” Through its ambitious strategy, the City Corporation has reiterated its goal to become a leader in innovative, sustainable and modern procurement practice in the public sector. But with such a far-reaching remit, this was, by w w w. s u p p l y c h a i n d i g i t a l . c o m
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no means, an easy task. “We had to learn to crawl before we learned to walk before we learned to run,” Bell reflects. “We had to get the basics right, grow the confidence of the organisation, and then very quickly start to grow our ability to become leading class in procurement.” City Procurement prioritised four strategic themes to deliver this strategy: operational excellence, value for money, corporate social responsibility, technology and innovation. Through its first cornerstone, the organisation zeroed in on operational efficiency by establishing procurement governance and clear processes, refreshing procurement regulation, training and developing staff and more. “I think to create the foundations of operational excellence you've got to start by establishing good governance,” Bell explains. “That begins by getting the leadership on board, so finding key stakeAUGUST 2018
“ We are here to support and promote London as one of the premier cities to do business in and be located in” — Christopher Bell, Commercial Director
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holders and having a mandate from the top of the business to support the transformation. “That meant a lot of stakeholder engagement, presenting at different committees and getting people to support the aims and understand the journey that we were going on. “We also established a procurement steering group, which meant that senior parts of the leadership were part of shaping that journey, supporting the messages and driving the change. “Additionally, we established seven category boards across the organisation to look at areas of the business that had the most spend and to bring together stakeholders from the business who had a commonality of spend,” he continues. “This allowed them to own and be a part of shaping the strategies. It allowed us to see how we could do things differently and really challenge the status quo. Those category boards were pretty much the w w w. s u p p l y c h a i n d i g i t a l . c o m
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C I T Y O F L O N D O N C O R P O R AT I O N
Smarter procurement with our Commercial Cards 16
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AUGUST 2018
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engine rooms of the transformation.” On top of this, the organisation also introduced No Purchase Order (PO), No Pay, to allow for easy order tracking, timely supplier payments and increased visibility of spending. In fact, whilst the organisation used to have around 60% compliance with No PO No Pay, it now has around 97% compliance. Yet, of course, perhaps most importantly it is the people who contribute to operational excellence. As such, the City of London Corporation has made significant efforts to upskill and train its team. The body also underwent a complete restruc-
turing which ensured its team had a greater balance of skills and qualifications. “We significantly invested in training. So, when I first joined the organisation there were around three or four CIPS qualified employees – today there's around 17 with another five or six training,” said Bell. “On top of this, we also deveoped a soft skills programme called Impact and Influence, because not only do we need the core procurement skills, we also need people with right soft skills. “Procurement is about getting stakeholder buy-in, having people take risks, considering new ways of doing things, being able to negotiate and being able to deal with pushback. “So, we developed a course and that's really helped people become confident in how they deliver orally and in a written way, and we also went out to the market and tried to hire the best people which is not easy in a competitive marketplace.” w w w. s u p p l y c h a i n d i g i t a l . c o m
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C I T Y O F L O N D O N C O R P O R AT I O N
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The second pillar of the City Corporation’s procurement strategy – value for money – is an equally important one for the group. By introducing the City of London Corporation Savings and Efficiency handbook and setting ambitious targets, it has driven savings whilst continuing to deliver quality services to the community it serves. “To provide value for money we asked ourselves ‘could we do things differently? Can we find efficiencies and commonality in spend? Who should we be collaborating with?” Bell says. “We really challenged the accepted norm about how we procure goods and services.” Corporate social responsibility has, of course, been integral to City Procurement’s strategy and, as a result, the body has worked diligently to maximise the economic, social and environmental benefits from every pound that is spent. It has pledged to reduce CO2 emissions and waste and promote biodiversity and nature conservation. Additionally, it has also vowed to procure locally where possible, to engage with SME’s and social enterprises, deliver the real living wage and more. “Underpinning our strategy is a sense of corporate social responsibility which we have established as a ‘golden thread’ across AUGUST 2018
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“ Underpinning our strategy is a sense of corporate social responsibility which we have established as a ‘golden thread’ across everything we do” — Christopher Bell, Commercial Director
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C I T Y O F L O N D O N C O R P O R AT I O N
LAYING FOUNDATIONS FOR THE SMART CITIES OF THE FUTURE As an award-winning UK construction company, Gilbert-Ash is at the forefront of delivering innovative projects across the globe. With offices in London and Belfast, our work spans the UK skylines and beyond, with high profile projects in 43 countries worldwide; from Poland and Bahrain to China, Japan and Australia.
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Regardless of sector; from arts and culture to workplace, hotels and leisure, science and technology, our unique combination of insight and intelligence, vision and talent is shaping the urban landscapes of the future. Smart Cities Require Smart People At Gilbert-Ash, a belief in the power of teamwork underpins everything that we do. Over 180 employees work in collaboration with us across our supply chain. We focus on collaborative working relationships with internal and external stakeholders, to create a working atmosphere with mutual respect for different disciplines and professions. Designing and Building the World’s Best Buildings Needs A Collaborative Approach At Gilbert-Ash we want to be a partner of choice. We recognise the value of building a strong diverse supply chain by working with like-minded companies. Our Supply Chain Charter clearly sets out what we expect from our supply chain members, and in turn what our supply chain members can expect from us, thereby helping to build mutually beneficial relationships and enable true collaboration across our entire project teams.
For more information, visit gilbert-ash.com AUGUST 2018
Digital Transformation is Shaping the Future of Construction
Many Gilbert-Ash projects are iconic buildings with significant historical relevance. Delivering these ‘Landmark Landscapes’ requires a commitment to excellence from the ground up. Harnessing our business intelligence effectively is core to embedding quality across our supply chain. Our project teams utilise unique software to drive performance across the areas of sustainability, safety, quality, health and well-being, ensuring that we work with the top performing suppliers across the globe. Intelligent Buildings Set the Scene for Future Skylines There is no doubt the emergence of new technologies and a world in which everything connects will have a profound impact on our industry. With the right people, processes and technology, the construction industry is in prime position to shape the world’s future urban economies. And with projects including the National Army Museum, Barlett School of Architecture, University College London, IET Savoy Place, City of London Freeman’s School swimming pool, The Royal College of Music and the Everyman Theatre, winner of the prestigious Royal Institute of British Architects’ Stirling Prize, we believe Gilbert-Ash is demonstrating a commitment to leading by example.
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everything we do,” Bell says. “There were clear ambitions in the corporation about certain strands of responsible procurement, but we wanted to build that all together and have a focus on social value, environmental wellbeing and ethical sourcing in everything that we do.” Technological innovation has taken the procurement discipline to new heights and, not one to be left behind, City Procurement has made it the fourth and final pillar of its strategy. Enhancing efficiency across its sourcing, City Procurement has implemented e-procurement, e-invoicing, purchasing cards and accounts payable forensics to
work in a more innovative way. “We introduced more and more innovation and technology and this was growing in line with the maturity of our procurement function. For example, we worked with Lloyd’s Bank to bring in purchasing cards which helped to drive better process efficiency and value for money. “We also worked with Bravo Solutions and Basware to introduce an e-tendering solution and create an e-catalogue and e-invoicing regime which have been great partnerships.” A strong procurement team is nothing without sincere relationships with suppliers and partners alike. At the City of London Corporation, Bell says that its strong reputation and eye for continuous improvement has helped its procurement function grow. “I think suppliers just like to be told and be advised what we're trying to achieve. We had a supplier day two weeks ago w w w. s u p p l y c h a i n d i g i t a l . c o m
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where we had 150 suppliers turn up for our major works contract, which is not out in the market as yet. That would have just been unheard of four years ago,” notes Bell. “We are seen as a prestigious organisation. We are fair to suppliers, supplying them with the right information to tell them what we’re trying to achieve and that’s been key. We have also partnered with other organisations who are perhaps stronger in more specialist areas to bring in new knowledge and expertise. “During my time at the City Corporation, one of the more specialist, challenging and iconic projects has been the building of a new swimming pool at our Freeman’s School,” adds Bell. “Finding a construction delivery partner with the correct experience and willingness to work in a live school environment was key. Gilbert Ash proved to be this and more, delivering an outstanding facility that has been a worthy winner at design awards across the country recently. “Our organisation has a wide and varied range of services it provides. In an ever-changing environment with a need to transform, having access to consultants in a competitive arena is key. Partnering with companies such as Bloom offered us an advantage.” AUGUST 2018
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BIO
Christopher Bell, Commercial Director Bell has over 20 years’ experience in leading procurement and commercial functions specialising in business transformation, outsourcing and category management development. Currently, he is the first ever Commercial Director in the unique surroundings of the City of London Corporation, existing for over 800 years with responsibility for the Square Mile and the City of London Police, the Barbican Centre, Tower Bridge and Hampstead Heath. Bell leads a 60-person strong department with responsibility for Category Management, Procurement Operations, Policy and Compliance, Accounts Payable, Contract Management, Commercialism and Responsible Procurement. This follows on from positions held at Accenture, London 2012, BiP Solutions and a range of Local Government positions in Scotland. Bell is very much a results-driven leadership professional that leads from the front, he sees people as they key component of any successful operation and is a firm sponsor of mentoring, personal development and apprenticeships. The transformation of City Procurement has seen him being named as the Chartered Institute of Procurement and Supply (CIPS) Management Professional of the year 2016.
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C I T Y O F L O N D O N C O R P O R AT I O N
FACT
The City of London Freemen’s School Swimming pool The City of London Freemen’s School Swimming pool, won three major design awards last night at the RIBA South Eastern awards ceremony held in Brooklands, Surrey. The Pool was shortlisted at the beginning of the year and was competing against 14 other nominated buildings.
Design team consisted of: 24
Architect Hawkins/Brown Structural Engineers Eckersley O’Callaghan M&E Engineers Skelly & Couch Contractor Gilbert Ash The three category wins were: RIBA – Building Award Winner RIBA – Sustainability Award and the school was awarded RIBA – Client of the Year
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With cost savings in the millions, Bell says his team can be very proud of the transformation at the City of London Corporation. Today, the organisation has a robust procure to pay (P2P) service, one which has been recognised by both the leadership and external bodies alike. “We are responsible for the full P2P cycle so we own the whole relationship from end to end,” explains Bell. “That gives us a unique position to manage, change and shape ourselves so that we can continuously improve. “I think it's fair to say that what was a really tough challenge has snowballed into a really successful fast-paced transformation. It has even surprised me at times, how well we've progressed and how far we have come in such a short space of time. “This could only be done with the right people and the right skills that we have brought in to the organisation,” he adds. “We have a very hard working committed professional workforce and that's the game changer because that's the bit that you can't guarantee. We're fortunate that we've built an exceptional team here.”
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30+ SPEAKERS
INCLUDE
BENEDICTE CROSNIER Director Global Supply Chain Operations Alstom
ERNESTO SCHROEDER ROSAS Global Supply Chain Director Deoleo
IMAD MANZOOR Supply Chain Director Duracell UK & Ireland
KERSTIN GLINIORZ Vice President Supply Chain EMEAI Archer Daniels Midland Company
MARION MATTHEWMAN Head of Global Logistics Syngenta
DR OLIVER PHILIPP Director Supply Chain Strategy Panasonic Europe Ltd.
PHILIPPE LUSSERT Vice President Supply Chain, Danfoss RAC Danfoss
DR SANDRINE TORANDELL Supply Chain Director L’Oréal
VALERIO DAL MONTE Vice President Procurement & Supply Chain Alitalia
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LEADERSHIP
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Driving the supply chains of the world’s leading companies WRITTEN BY
JAMES HENDERSON
JDA Software is following a record 2017 with another stellar year, under the stewardship of CEO Girish Rishi
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LEADERSHIP
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30
months into the job, JDA
I had anticipated, and our customers
Software’s CEO Girish Rishi
have been very quick to respond.
is in a bullish yet reflective
It’s true that supply chains have been
mood. Sitting in the Spectrum Lounge
considered conservative areas of
of the Park Plaza County Hall – a recently
business that happen in the back-
completed luxury hotel in located in
ground – they are not to be messed
London’s popular South Bank area –
around with,” he says.
Rishi is in the midst of a whistle-stop
“But that has changed dramatically;
European tour, which will be followed
we see companies willing to take really
by a trip to Asia, meeting some of JDA’s
bold moves in a bid to disrupt their
4,000+ customers, briefing staff and
approaches to business. We hear the
overseeing what feels like a rapid
word disrupt a lot, but I think what we
period of growth.
mean is to reconstruct. Companies
The company’s client portfolio reads
are looking at their operations and
like a ‘who’s who’ of the business world,
considering how they would struc-
featuring Nike, Unilever, Walt Disney,
ture their supply chains if they were
Mercedes Benz, Samsung, Macy’s and
starting over.”
Sprint to name but a few. It’s Rishi who,
Rishi offers Michelin as a prime
ultimately, must meet and exceed their
example of a business with the desire
expectations – no easy task.
to ‘re-layout’ its supply chain. Whereas
Following a decade as Senior Vice
the company used to take a one-size-
President at Motorola Solutions,
fits-all approach to its customers, it
followed by a close to two-year stint as
has separated its client base into four
Executive Vice President of security
separate areas, so that it can serve its
specialist Tyco International, Rishi took
high-value clients in one silo, its winter
the JDA hotseat in January 2017. An
customers in another, and so-on.
experienced head he may be, but he
“We are seeing this type of phenom-
admits there were certain elements
enon all across the world,” says Rishi,
of the business that surprised him.
“it’s not something that is limited to
“The market is moving faster than AUGUST 2018
geography,” Rishi adds.
“ We hear the word disrupt a lot, but I think what we mean is to reconstruct. Companies are looking at their operations and considering how they would structure their supply chains if they were starting over”
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— Girish Rishi, CEO of JDA Software
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“ Historically JDA has built its products itself. But a big internal initiative is something of a statement of humility which is to recognise that we cannot do everything on our own” — Girish Rishi, CEO of JDA Software
AUGUST 2018
Recognising the shift, JDA has made a concerted effort to bolster its high-end tech offering, encompassing the IoT, machine learning and AI tools that its clients increasingly demanding as part of their supply chain management suite. To this end, JDA Software recently announced an agreement to acquire Blue Yonder, one of the leading businesses offering AI solutions for retail. It is a move that builds on JDA’s strategy of developing cognitive and connected solutions to power digital transformations for companies seeking to create a competitive advantage for their supply chains. “Major digital transformation of supply chains is underway and the ability to quickly access intelligent, actionable data and insights will determine the future winners and losers,” comments Rishi. “JDA’s end-toend solution portfolio, coupled with Blue Yonder’s leading AI/ML capabilities, will enable customers to deliver more autonomous, profitable business decisions throughout their extended supply chains, unlocking the full business impact of intelligent data.” In a bid to accelerate its clients’ supply chain transformations, JDA Software has formalised a strategic alliance with KMPG – one of the world’s ‘Big Four’ accounting firms. Having worked together on a number of successful projects, the alliance combines KPMG’s leading design, change management and testing capabilities with JDA’s advanced demand-driven, integrated manufacturing supply chain technology. The companies say the transformational improvements and real-time information help manufacturers w w w. s u p p l y c h a i n d i g i t a l . c o m
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LEADERSHIP
“ Major digital transformation of supply chains is underway and the ability to quickly access intelligent, actionable data and insights will determine the future winners and losers” — Girish Rishi, CEO of JDA Software
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reduce costs, increase asset produc-
“That’s something we take really
tivity and improve cross-functional
seriously, and we won’t just make
planning and execution across their
alliances for the sake or alliances –
agile supply chains.
regardless of how big the companies
Rishi says the agreement is some-
are. We’ve had large integrated organi-
thing of a sea change for the organi-
sations come to us with a view to
sation: “Historically JDA has built its
partnering but we take each possibility
products itself. But a big internal
on its own merit and if we feel the
initiative is something of a statement
partnership is not mutually beneficial,
of humility which is to recognise that
then it’s something we won’t do. A lot
we cannot do everything on our own
of work, communication and delibera-
– so our aim is to build out a powerful
tion goes into a partnership like the
ecosystem of technology partners.
one with KPMG.”
AUGUST 2018
On the specifics of what KPMG can offer, Rishi comments: “KPMG has great capabilities in the North American and Japanese manufacturing sectors. They are positioning JDA as the bedrock of its supply chain solutions and investing in the relationships, which is exactly what we want.” Rishi’s enthusiasm for collaboration and bolstering the company’s capabilities is clear: since the interview, he has spoken of a $500mn war chest for acquisitions, while also expressing his determination to grow JDA’s revenue
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to $10bn a year by 2025 – the equiva-
to customer requirements. Secondly,
lent of 31% growth a year. He has also
we have to increasingly recognise the
overseen the development of Customer
importance of innovations and learning.
Innovation Centres and Centres of
For JDA, learning is a value that we need
Excellence to help in the continuing
as it leads to innovative thinking and value
effort to hone and encourage new talent.
creation, to the extent that I set aside
But his first mission is to follow 2017’s record financial year – in which JDA achieved revenues of around $1bn – with another in 2018.
time each week to learn new things and publish them to the company. “But just as important is the culture of the company, I believe in creating
“We need to be breaking down silos
a culture, not just a company, and that
and working across functions a lot,” he
has to continue to flourish. We wear
says. “As a company we need to ensure
that as a badge of honour at JDA, and
that we’re obsessed with creating value
that is part of building a company that
for our customers, so we have to create
can succeed for an extended period of
a sense of urgency around responding
time, not just from quarter to quarter.” w w w. s u p p l y c h a i n d i g i t a l . c o m
TECHNOLOGY
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AUGUST 2018
Redsp Redsp Redsp Redsp Redsp Redsp
pher pher pher pher pher pher Think global, ask local We spoke with Redspher CEO Phillipe Higelin about how the European transport and logistics group is utilising an open platform approach to facilitate and simplify on demand delivery WRITTEN BY
DAN BRIGHTMORE
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TECHNOLOGY
Phillipe Higelin, CEO
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can’t afford production line disrup-
R
tions, premium freight is a flexible edspher was born out
and time critical solution to overcome
of Flash Europe
any unforeseen issues. With premium
International which was
freight, companies can tense their sup-
established in Metz in 1981 as
ply chain, producing on demand. “We
a courier service for urgent
started our digital revolution in 2013
transport. It grew in line with
and have been working hard to ensure
the rise of lean manufacturing
we can support these companies with
and supply chain methods,
an efficient platform for time-sensi-
which was the company’s core
tive on demand delivery,” confirms
business when it was known as
Redspher’s CEO Philippe Higelin.
Flash, and last year increased
Higelin maintains since 2015 the
its turnover by 50% to €285m.
company’s motto has been: “We want
Today, when companies want to minimise their stock but AUGUST 2018
to be the disruptor, not the disruptee.” He adds: “To digitise our business we
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“ More than a freight forwarder, we provide tools, teams and access to the largest fleet of small vehicles. We also offer more than premium freight with on demand delivery for all non-regular shipments whether urgent or not. We are a taxi company for the same day delivery of goods” — Phillipe Higelin, CEO, Redspher
incorporated one IT system, with one bidding tool, for the whole group. On top of digitising our existing process, we incubated our own startups, with agile development to further disrupt the market. Some are directly related to transport while others act as enablers, facilitating the cooperation between entities or adding further value to our services. “Flash is the freight forwarder and Redspher is the platform,” explains Higelin, who pledges Redspher aims to provide its customer with the best solutions for on demand delivery derived from a group of companies under the Redspher banner. Alongside Flash these include: Schwerdtfeger Transport (German time critical specialists), w w w. s u p p l y c h a i n d i g i t a l . c o m
TECHNOLOGY
Easy4Pro (ad hoc transport manage-
then Redspher, is successful because
ment), Roberts.eu (for online access
we combine technology with years
to the biggest European fleet of small
of experience in the transport busi-
vehicles), Easy2Go (online customer
ness. You need a deep understand-
logistics support), Upela (worldwide
ing of your client’s needs to ensure
shipping tool), Easy2Trace (app to
you spend time and money on the
monitor vehicles and shipments),
right solutions. Flash developed a
GeniusAcademy (the online train-
neuronal algorithm to compress the
ing centre) and YOCTU (IT tools).
data. This patented lane mapping tool
“More than a freight forwarder, we
allows us to process the data to have
provide tools, teams and access to the
a time responsive map about all cur-
largest fleet of small vehicles,” explains rent shipments. We now have data
42
Higelin. “We also offer more than pre-
and efficient tools to process it, in
mium freight with on-demand delivery
order to support our employees and
for all non-regular shipments whether
give them easy access to that data.”
urgent or not. We are a taxi company
Among these tools, Snapshot helps
for the same day delivery of goods and
satisfy market needs by forecasting
like Uber have digitised our business
them – it’s able to forecast the need
with tools to enhance the user experi-
for vehicles in 450 cities, and cross
ence for all our customers. In 2016 we
with availabilities, to create a market
launched these startups to support
value for each shipment, shown in the
our current strategy: the platform ap-
form of a heatmap. “Our tool predicts
proach. We take advantage of syner-
the area from which it’s going to be
gies within the platform and add new
easy to find a shipment back,” adds
partners - either to expand our range
Higelin. Way Finder also makes fore-
of services or improve their quality.”
casts to reduce the distance of each
Redspher aims for on-demand
delivery, he explains: “The creation
delivery with nothing forecast – the
of line hauls/shuttles in real time is
customer just asks for what they want.
achieved by the use of cross-docks
To get to this point it’s not only about
(using a metaheuristic method) al-
technology, reveals Higelin. “Flash, and lows the partial sharing of a delivery AUGUST 2018
43
Click to watch: Easy4Pro – more than a TMS (Transport Management System)
TECHNOLOGY
a run. We choose the best routing based on an automatic learning system. This is collective intelligence sharing. Trucks and vans are not always driving fully loaded. But there are some major transport corridors on which we can optimise the use of vehicles thanks to a network of warehouses.” Allied to this, Redspher’s Solution Finder software analyses the routings to propose solutions for a given shipment. It will look between availabilities, on-going shipments and suppliers’ databases. “We can analyse flows in a new way, seeing much more than 44
a pick-up or delivery,” assures Higelin. “This helps us to plan positioning of cross-docks, establish chances of co-load, study balances and much more with tools like Easy Trace – a fleet management app with E-CMR and GPS tracking for communication with the driver and relaying special instructions.” It’s currently a booming market for ondemand delivery driven by the consumer and connected to the rise of lean manufacturing to minimise stocks. Higelin believes the interconnection between systems providers and customers is key: “Machine to machine communication is now prevalent as we work towards more seamless solutions supported by key data. The market is fragmented but companies would rather deal with one inAUGUST 2018
“ Digitisation helps us overcome the disadvantages of a fragmented market by allowing us to reach more and more carriers in an efficient way. Thanks to the platform approach, we can think globally but act locally with a global platform connecting local players with global shippers” — Phillipe Higelin, CEO, Redspher
termediary. Digitisation helps us overcome the disadvantages of a fragmented market by allowing us to reach more and more carriers in an efficient way. Thanks to the platform approach, we can think globally but act locally with a global platform connecting local players with global shippers.” Redspher is also developing automation through the implementation of EDI (Electronic Data Interchange) and API (Application Programming Interface), reducing the barriers to the order process and allowing staff to focus on more critical matters. “This move towards a more seamless operation is a major trend among big shippers,” recognises Higelin. “Improved data analysis gives a better understanding of the market and its evolution, allowing us to predict requirements. If, based on our analysis, we know a certain client is most likely to have increased needs for urgent transport around a certain time of the year, it enables us to better manage our carriers and provide a better service to the customer. Our continued goal with the platform approach is to standardise our data intelligence system to be able to collaborate with more companies around gaining meaningful insights from that data.” Redspher is open to developing new partnerships as it builds a worldwide platform. w w w. s u p p l y c h a i n d i g i t a l . c o m
45
TECHNOLOGY
Higelin concedes they can’t do this by themselves so alliances are essential, not just for on-demand delivery, but as enablers to help support the Redspher ecosystem. This is where Easy4Pro comes into its own for Redspher, says Higelin: “It’s a web-based solution to manage all ad hoc transports – as a meta-searcher it’s much more than a TMS (transport management system). It allows us to add any new partnerships to the platform and 46
strengthen our working relationships.” What sets Redspher apart from other 3PL operators in the market? Why should businesses embrace this platform? “We can provide our custom-
dedicated safety procedure coaching
ers with multiple options for turnkey
for drivers. Allied to this Easy4Pro can
solutions for on-demand delivery,”
be utilised along with Upela to create
confirms Higelin. “We have competi-
one transport management system
tors in many markets – critical, express
to compare worldwide shipping and
etc. – but I don’t know of any our
tracking solutions for parcels, fur-
competitors providing a full package
ther enabling on demand delivery.”
of solutions for on demand as we do.
Higelin cites Easy4Pro as one of
Our solutions are tailored to our client’s
the secrets of Redspher’s continu-
needs using the synergies from our
ing success in Europe (with a focus
companies. We could use one of our
on the automotive industry now
companies to GPS track the vehicles
broadening to target machinery and
and our online training centre to set up
aerospace), while also a big driver in
AUGUST 2018
he says. “We predict the new trend will play to our strengths with a platform approach allowing us to offer one solution while combining the skills of smaller players and helping us consolidate the market. We’re focused on the mantra: ‘Think global, ask local.’ There’s a great opportunity to link digitally worldwide, while locally you can focus on efficient shipment and last mile delivery. Just like Uber you can have the same interface everywhere. We’re trying to create new standards like this with our platform approach as each company is trying to optimise their operations, minimise dead miles and empty kms, its US expansion and plans to build
so there’s a real need for these stand-
the platform further into Mexico
ards and cooperation between compa-
and South America. “We’re react-
nies to renew the transport industry.”
ing to requests from our customers
Looking to the future, Higelin wants
to provide our services in different
the Redpsher group to draw on its
continents,” he says. “It’s a sign of our
strengths and meet the challenge of
success that they trust us to support
further developing and interconnecting
and help them expand their own busi-
its own businesses. “We aim to
nesses as we in turn expand ours.”
develop cross-selling between our
What are Higelin’s predictions for the
brands to deliver a more seamless
logistics industry? “Currently it’s a frag-
experience for our current and future
mented market with a lot of small play-
customers across the globe.”
ers who favour one logistics partner,” w w w. s u p p l y c h a i n d i g i t a l . c o m
47
T
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T O P 10
50
AUGUST 2018
Top 10 Air Freight Carriers Worldwide W RI T T E N BY
HARRY MENE AR
The global air freight market has grown by almost $40bn since 2004, according to Statista. With the demand for air freight rising by 9% in 2017, the strongest growth since 2010, the industry is becoming increasingly vital to the operation of increasingly dynamic and robust global supply chains. This article examines the world’s top ten air freight carriers, according to the previous year’s Freight 50 ranking provided by Air Cargo World
w w w. s u p p l y c h a i n d i g i t a l . c o m
51
T O P 10
09
Korean Air Headquartered in Seoul, Korean Air provides cargo and passenger services to over 100 destinations in 44 countries. The carrier fell from eighth place in the previous year’s rankings, with a total FTK of 7.66 bn, representing a 7.1% decrease year-over-year. Korean Air reported a net revenue of $10.7bn in 2017, also reporting a return to profitability for the first time in five 52
10
Cargolux Group The Luxembourgish freight carrier Cargolux Group (comprised of Cargolux Airlines and Cargolux Italia, established in 2008) remained in the number 10 spot, with a total reported FTK (Freight Tonne Kilometer) equaling 7.45 bn, which represents a 7.7% expansion year-over-year. The carrier group currently operates a fleet of 30 aircraft (26 through Cargolux Airlines and an addition four through Cargolux Italia), primarily variants of the Boeing 747. www.cargolux.com
AUGUST 2018
years, according to Forbes. www.koreanair.com
07
Qatar Airways Qatar Airways, the nationally owned airline of the Kingdom of Qatar is based in Doha, and ascended two places in the Freight 50 rankings, with a total FTK of 9.22 bn, representing a 19.6% increase in comparison to the previous financial year. The carrier’s Cargo division recently launched facilities at its hub in Doha to provide a “Seamless Cool Chain”, comprised of a “2,470 square metres Climate Control Centre situated at the airside…
08
Air France-KLM
equipped with segregated temperature-controlled sections for storing pharmaceuticals and perishables.” This end-to-end supply chain control
The Air France-KLM freight carrier
is expected to further improve Qatar’s
group was founded in 1947. The group
standing as a leader of Middle Eastern
is comprised of Air France, KLM,
air freight. www.qrcargo.com
and Martinair, and is based in Paris, France. Falling from seventh place in the Freight 50 rankings, the carrier reported a total FTK of 8.13 bn, which represents a 9.2% decrease in traffic year-over-year. The group reported a net revenue of $29.08bn at the end of 2017 and is ranked #28 on Forbes Magazine’s list of Best Employers. www.klm.com
w w w. s u p p l y c h a i n d i g i t a l . c o m
53
T O P 10
05
Cathay Group cathay.com.tr The Cathay Group (composed of Cathay Pacific Airlines and Dragonair) is headquartered in Hong Kong and its Cargo division accounts for 21% of the airline’s total revenue. The company’s first dedicated cargo flight between
06 54
Hong Kong, Frankfurt, and London, was established in 1981, according to
Lufthansa Group
the official site. Now, Cathay Pacific’s
www.lufthansagroup.com
nations worldwide. The carrier fell
Based in Cologne, Germany, the
from the fourth position on the Freight
Lufthansa Group (comprised of
50 ranking, as its total FTK fell by
Lufthansa, Swiss, Austrian, and
3.6%, to 10.21 bn. According to Forbes,
Brussels Airlines) fell from the fourth
Cathay Pacific experienced a second
position in the Freight 50, with a com-
year of unprofitability, although the air-
bined FTK of 9.46 bn. While this
line’s asset portfolio reached a record
represents a 1.6% increase in traffic,
high in 2017, with a net value of $24.1bn.
year-over-year, the carrier was forced down the list by drastic growth from other German freight company, DHL. According to Forbes, Lufthansa’s revenue and net profits ($41.5 bn and $2.78 bn, respectively) in 2017 are both the highest reported by the company over a ten-year period.
AUGUST 2018
Cargo Division services over 47 desti-
03
UPS Airlines www.ups.com/aircargo Headquartered in Atlanta, Georgia, UPS Airlines is part of United Parcel Service, Inc. Founded in 1908, UPS is the oldest company in the Top Ten, and retained third place in the Freight 50 rankings, with a total FTK of 11.26
04
DHL Express Group
bn. This represents a 3.9% increase year-over-year. The Company as a whole reported a net revenue of $67.7 bn, according to Forbes, representing a continuation of a ten-year trend of
www.dhl.com
continuous growth. Forbes also ranks
Operating as the largest European
UPS among the world’s top 100 most-
carrier group, DHL Express Group
innovative companies, and the world’s
(composed of DHL Air, DHL Interna-
top 50 most-valuable brands.
tional, Air Hong Kong, Polar Air Cargo, ABX Air, Southern Air, Aerologic, and EAT Leipzig) rose two positions in the Freight 50 rankings. The carrier reported a total FTK of 10.56 bn, which represents an increase of 15.1% yearover-year. In 2018, at the Farnborough Air Show, DHL Express announced the purchase of 14 Boeing 777s, part of a new strategy to modernise its fleet.
w w w. s u p p l y c h a i n d i g i t a l . c o m
55
T O P 10
56
02
Emirates Skycargo www.skycargo.com The state-owned air freight carrier for the UAE, Emirates Skycargo remains in second place on the Freight 50, with a total FTK of 12.27 bn, representing a 0.4% decrease year-over-year. The carrier’s central hub in Dubai allows its 259-strong fleet to reach over 1.5 bn consumers in under eight hours. Current purchasing plans are underway for Emirates Skycargo to almost double its fleet size. According to Albawaba, “In response to increasing demand from its customers, Emirates SkyCargo introduced a range of air transport solutions specific to industry verticals including Emirates Pharma, Emirates Wheels and Emirates Fresh.” Emirates Wheels has transported close to 150 cars per month since the program’s inception. AUGUST 2018
57
01
FedEx Express www.fedex.com Founded in 1998, FedEx Express is both the youngest and largest air freight carrier worldwide, with a total FTK of 15.71 bn. Haulage decreased by 0.9% year-over-year, while revenue increased to $60.5 bn in 2016, and again to $63.8 bn in 2017, continuing an eight-year growth trend. FedEx employs 395,000 members of staff, with FedEx Express operating across twelve transport hubs globally. The carrier purchased an additional 24 Boeing 777 variants in 2018, maintaining their company’s position as the largest airline in terms of cargo haulage.
w w w. s u p p l y c h a i n d i g i t a l . c o m
EVENTS & A S S O C I AT I O N S
The biggest industry events and conferences WRITTEN BY ANDREW WOODS from around the world
04–07 SEPT
Supply Chain Insights Global Summit [ PHILADELPHIA, USA ]
This supply chain manage60
ment conference is a unique event designed for supply chain leaders and features two tracks: Cognitive Computing
11–12 SEPTEMBER
North American Supply Chain Executive Summit
& Machine Learning Work-
[ CHICAGO, USA ]
shop and Blockchain &
The North American Supply Chain Executive Summit
Bitcoin Workshop on Day
series has grown to become the most senior and diverse
1, with networking, activi-
gathering of supply chain executives anywhere in the
ties, speakers, case
world. Based on an ever-growing network of referrals and
studies, and much more
recommendations, the North American Supply Chain
woven throughout the four
Executive Summit is designed and built by Executive Plat-
days. This event is limited
forms to bring together the right people from across a
to 35 technologists, con-
number of different industries to network, benchmark,
sultants, and 3PLS.
learn, and share with one another.
Click to view website
Click to view website
AUGUST 2018
12-14 SEPTEMBER
Indonesia Transport, Supply Chain & Logistics 2018 [ JAK ARTA, INDONESIA ]
Indonesia Transport Supply Chain and Logistics (ITSCL) is an international event for players in the logistics, transport and
23-25 SEPTEMBER
help businesses develop, increase visibil-
Gartner Supply Chain Executive Conference
ity and strengthen their presence in
[ LONDON, UK ]
Indonesia. ITSCL aims to create a world-
Gartner Supply Chain Executive Confer-
wide community for transportation and
ence is the world’s most important
logistics, building up business networks
gathering of supply chain leaders, dis-
and promoting knowledge sharing.
cussing how disruptions large and small
The event is set to include over 350 major
confront today’s supply chains on a daily
logistics companies, solutions providers,
basis and how ‘organisational survival
transport providers across land, sea and
depends on the ability to anticipate,
air, and facility vendors. Industries set to
adapt, and transform supply chains to
appear include automotive, chemicals,
deliver reliability and performance’.
construction, energy, food, pharmaceuti-
Click to view website
supply chain sectors. The event aims to
cal, retail, oil, mining and many more.
Click to view website
w w w. s u p p l y c h a i n d i g i t a l . c o m
61
EVENTS & A S S O C I AT I O N S
30 SEPT–03 OCT
CSCMP EDGE 2018 [ NASHVILLE, USA ]
Discover over 100 forward-thinking sessions covering real world strategies implemented to maximise and transform 62
supply chains and learn from some of the brightest academics and practitioners in supply chain today. ‘The Council of
02–04 OCTOBER
10th Cool Logistics Global Conference [ ANT WERP, BELGIUM ]
Supply Chain Management Profession-
The 10th anniversary Cool Logistics
als (CSCMP) hosts the must-attend
Global Conference & Exhibition provides
supply chain event of the year — CSC-
a fantastic opportunity to connect per-
MP’s Annual Global Conference, EDGE.
ishable cargo owners with cold chain
From leading-edge content to cutting-
logistics and transport professionals
edge supply chain solutions, EDGE
from around the world to assess key mar-
reflects the unparalleled resources
ket trends and operational best practice
CSCMP offers today and symbolises
for the international movement of chilled
our unwavering commitment to supply
and frozen cargoes by air, land and sea.
chain in the future.’
Click to view website
Click to view website
AUGUST 2018
15–17 OCTOBER
MHI Annual Conference [ FLORIDA, USA]
MHI Annual Conference will focus on key themes identified by the US Roadmap for Material Handling & Logistics and the MHI Annual Industry Report including: • Industry 4.0 • Building the Future Supply Chain Workforce • The Current and Future State of Distribution Center Technology
63
31 OCTOBER
CIPS SM Awards [ LONDON, UK ]
• Marketing in the Supply Chain Industry
Chris Bell FCIPS, Commercial Director –
You’ll learn how to incorporate these
City of London Corporation, one of this
trends and innovations and seize new
year’s judges, and winner of the ‘Pro-
opportunities that produce tangible
curement and Supply Management
results. You’ll also have the opportunity to
professional of the year 2016’, will chair
participate in product group and our
the day while presenters from the vari-
solutions community meetings that help
ous winning organisations will deliver
shape the future of our industry. The con-
case studies.
ference will feature four keynotes and six
Click to view website
conference tracks.
Click to view website
w w w. s u p p l y c h a i n d i g i t a l . c o m
ADDING VALUE OF DIVERSITY & INCLUSION IN SUPPLY CHAINS THE UK’S LARGEST SUPPLIER DIVERSITY CONFERENCE For over 10 years, MSDUK have been dedicated to improving diversity in entrepreneurship and driving inclusive procurement. We believe that supplier diversity is an economic and moral imperative. Innovation comes from a diversity of perspectives, so when we limit who can contribute, we in turn limit what problems we can solve. Diversity within supply chains can not only bring new ideas and solutions to any organisation, but it also brings competitiveness, and boosts market growth. Beyond these commercial benefits, there is the BIG social value supplier diversity brings - reducing socio-economic inequality and creating stronger, more stable communities. MSDUK welcomes a global audience to the 2018 Conference & Awards in Birmingham. The twoday event is a must-attend conference for Ethnic Minority Businesses (EMBs) and Corporations looking to drive inclusive procurement and connect with diverse like-minded businessmen and women. Join our conference of diverse entrepreneurs, supply chain leaders, thinkers and doers and realise the power of differences.
HIGHLIGHTS • Full Day Business Exhibition with break-out meet the buyer and silent workshops by industry experts. • Knowledge Forum with stimulating panel sessions, fire-side chat with inspiring entrepreneurs and interactive workshops around supplier diversity and business growth. • Eagerly awaited finale of MSDUK 2018 Innovation Challenge bringing 10 most innovative entrepreneurs pitching their ideas to investors and supply chain experts • Glittering Business Awards night celebrating supply chain diversity and best of ethnic minority businesses combined with food and entertainment from all across the world proactively look for ways to bring different voices to our team and into our decisions.
Join over 600 delegates from all across the world, including Chief Procurement Offices, senior sourcing professionals, global diversity and inclusion leaders, policy makers, academics and hundreds of inspiring, innovative and successful ethnic minority entrepreneurs!
FIND OUT MORE AND REGISTER AT CONFERENCE.MSDUK.ORG.UK
INNOVATION | KNOWLEDGE | PROCUREMENT | BENCHMARKING BIRMINGHAM 25-26 SEPTEMBER
66
INNOGY:CREATING SUSTAINABLE VALUE THROUGH PROCUREMENT We caught up with Dr. Ulrich Piepel, CPO at European renewable energy giant innogy, to find out why procurement is such an important part of the company’s strategy WRIT TEN BY
OLIVIA MINNOCK PRODUCED BY
RICHARD DURR ANT
AUGUST 2018
EUROPE
67
w w w. s u p p l y c h a i n d i g i t a l . c o m
INNOGY
P
rocurement is all about the right players, says Ulrich Piepel, choosing a football analogy
during World Cup 2018 from his office overlooking Borussia Dortmund’s Signal Iduna Park, where he regularly attends matches. Since drafting in Piepel in 2003, innogy has transformed procurement into an important strategic function which adds significant value and innovation to the organisation – and together with the right players and partners, the procurement function has been instrumental in transforming innogy into one of the largest providers of renewable energy in Europe. 68
A RENEWABLE FOCUS RWE is a major European energy company dating back over 100 years; in 2016 amid policy and market changes, RWE decided to split the generation part of its business from the rest of the company, making innogy (innovative energy) a separate entity. “innogy has everything besides conventional power plants,” explains Piepel, adding RWE itself still owns gas, lignite, coal and nuclear, as well as mining. “All of the rest of the company – roughly 2/3 of the people, volume and revenue – is now innogy.” This actually makes the subsidiary bigger than RWE, and it owns retail operations across Europe, including the UK, Germany, the Netherlands, Czech Republic, Poland, Hungary, Slovakia and Austria. “Our renewables business is solar, onshore and offshore wind, as well as some biomass energy production. There’s also some new business because the energy market is changing AUGUST 2018
Click to watch: talks Renewable
: ‘Innogy CPO Ulrich Piepel e Energy’
EUROPE
69
rapidly and we’re seeing developments like electric cars and smart homes,” Piepel adds.
PROCUREMENT TO THE FORE “Let me ask you a question. If you had €50,000 to invest, would you give that to someone who isn’t capable, and lacks a degree or expertise in spending or investing money?” Of course not – but Piepel argues that’s exactly what many companies are still doing when it comes to procurement. “Decades ago, procurement wasn’t seen as an important function. Perhaps in retail it was known that making the right price point was vital for w w w. s u p p l y c h a i n d i g i t a l . c o m
Dr. Bernd Schönwälder Mercateo Executive Boardmember
»
Digitisation is definitely a cool universal technology to connect people for business. This opens up enormous opportunities for purchasing. That’s what we believe in at Mercateo.
«
Find out more →
INNOGY
success, but other industries didn’t pay attention, meaning a large chunk of costs weren’t managed professionally. In the 80s when I left university, procurement was the fifth wheel on the wagon. It was just transactional work.” Heading up a large organisation means being able to transform this process through procurement engineering. “If you don’t have the right organisation, you cannot become a successful value creator bringing lots of money to the company. You must create a larger, centralised procurement organisation including the right people. You have to engineer the right organisation and all procurement processes.” ‘Procurement engineering’ for Piepel involves bringing together processes, measurements and set-ups to go through one department. “This helps you make sure your organisation is following the best in 72
class processes, with the same set of KPIs,” he says. Perhaps unsurprisingly, the most important KPI at Innogy is return on investment. “In the past, when procurement was transactional, people only looked at the cost involved. You have to keep that in mind, but the most important thing is to establish RoI as a key factor to ensure we’re saving a multiple of what we’re spending. This is long-term added value.” Procurement is so vital in value creation that it’s hard to imagine how innogy functioned without this strategic department. Piepel is
AUGUST 2018
EUROPE
“ You have to make the organisation aware of your bottom line savings. This helps senior management and the board understand how important procurement can be” — Ulrich Piepel CPO, Innogy
73
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Eberspächer transformed their supply chain payments with Tradeshift The Eberspächer Group, headquartered in Esslingen, is one of the world’s leading system developers and suppliers of exhaust technology, vehicle heaters and bus air conditioning systems. The company is active in 60 locations across 25 countries, and it processes over half a million paper invoices annually from international suppliers of all sizes. To conduct its accounting processes more efficiently, the global automotive supplier realized it needed an electronic invoicing system, and for them Tradeshift was the clear choice.
Discover how Tradeshift can transform supply chain payments for your company at Tradeshift.com
Inefficient invoice processes Until the introduction of Tradeshift, Eberspächer processed invoices semi-automatically based on a scanning technology. A key challenge was to map the e-invoicing process to all relevant global markets and, knowing the importance of adoption, motivate suppliers to participate. Other needs were to reduce the workload for the Eberspächer team with less manual processes, allowing them to refocus resources on other areas of the company, and to standardize the interfaces that link partners within the supply network. Eberspächer required a solution that could enable automatic global processing for all incoming invoices, with an extremely high availability across the globe. The solution needed to be compatible with the IT systems of all Eberspächer suppliers— supplier onboarding and ease of use were paramount. The company analyzed solution criteria that went beyond functionality and cost, including expandability, industry knowledge, and supplier integration.
“We chose Tradeshift’s open B2B platform as they met our requirements in full—it’s free for our suppliers and is already prepared for, and tailored to, the legal regulations of most countries,” Dr. Oliver Frille, Vice President of Procurement & Supply Chain management for Climate Controls Division within the Eberspächer Group.
“In addition, Tradeshift allows us to be flexible. With their extensible platform, we can easily extend our business applications to best suit our requirements and business.” The implementation of the Tradeshift platform launched in March 2016 at two sites with an initial 700 invited suppliers. In June 2016, the solution was rolled out at two additional locations and to another 70 strategic suppliers.
The successful onboarding of suppliers was an important linchpin in the implementation of Tradeshift. With Eberspächer’s input and approval, Tradeshift employed email campaigns to help engage suppliers and guide them through registration. The automated onboarding required only a few clicks to connect suppliers to Eberspächer by establishing a Tradeshift account.
Automated invoice receipt, lower costs and higher data quality With Tradeshift, suppliers can now provide electronic invoices to Eberspächer in different ways and collaborate and communicate more easily. Of the 700 selected partners of the pilot project, one third have now switched to Tradeshift, and about 40 percent of them regularly send invoices through the platform. In addition to the automatic onboarding campaigns, Tradeshift’s integration as a service helped Eberspächer quickly integrate its top suppliers. One of the key benefits according to Eberspächer are Tradeshift’s automated validation rules. A supplier, forexample, that mistypes an electronic catalog order number, will be notified and can correct it easily and resubmit. The delays and unnecessary inquiries that come with paper invoices are a thing of the past. Tradeshift CloudScan, an application that allows PDF and paper invoices to be transferred into Tradeshift, digitizes documents automatically and performs various validation tests. Eberspächer can now ensure that only high-quality data reaches the company’s internal IT systems.
SHAPING THE FUTURE. TOGETHER. BCG provides end-to-end procurement solutions. Our focus is on delivering sustainable value and efficient operating models. With digitization becoming real, we partner with companies to develop a customized and comprehensive digital portfolio comprising ready-tomarket offerings, such as AI-based negotiation coaches, tail-spend management software, supplier collaboration and contract platforms, and robotics to push the value envelope in procurement even further.
For more information about BCG’s procurement offerings, please contact: Robert Tevelson (Global Leader, Procurement) tevelson.robert@bcg.com Daniel Weise (Procurement Leader, Europe) weise.daniel@bcg.com
bcg.com
EUROPE
77
adamant that procurement savings must
solutions, services and products to bring
be recognised as vital to profitability. “If
them into the business.”
a salesperson made 30% more sales, they would be seen as the hero of the company,
PROCURING ACROSS EUROPE
but if procurement makes savings with the
With Innogy operating across a multitude
same effect, which will also be sustainable
of locations, it’s important to ensure
over the next year, nobody really notices.
procurement organisations are independ-
You have to make the organisation aware of
ent parts of a well-run whole. “We structure
your bottom line savings and innovations
procurement not according to countries
from suppliers as well. This helps senior
but according to categories across a global
management and the board understand
market,” Piepel explains. “We allocate
how important procurement can be. And in
experts to each category who may work in
the age of digitisation, it is our job to scan the
different countries, but the negotiation and
world market for disruptive and digitised
strategy can be done centrally. You can w w w. s u p p l y c h a i n d i g i t a l . c o m
EUROPE
Click to watch: ‘Innogy CPO on the role of Procurement. Ulrich Piepel’ 79
then apply the same best-in-class process
as you can. We need these experts who
whether in the UK, Germany, the Nether-
focus on a few product groups, rather than
lands or elsewhere.”
covering many categories in a decentral-
The energy giant deals with a variety
ised organisation with little knowledge.”
of product groups, and Piepel has worked to centralise these in order to make the
WORLD-CLASS PLAYERS
most of resources, thus increasing the
Experts are indeed vital in procurement if
knowledge within each category dramati-
it is to cease being an add-on or ‘fifth wheel’.
cally. “In the past, we had maybe 15 buyers
“We just had the World Cup, for example:
for cables for example, but why not
at the highest level, you need great players.
concentrate this to a single buyer with the
If you want to have great players, you need
right knowledge of markets, suppliers and
to pay, educate and motivate them. Attract
cost points? To create a great organisation,
them, even, as a large organisation with
you must centralise procurement as much
a lot of spend and leverage. Nowadays, w w w. s u p p l y c h a i n d i g i t a l . c o m
INNOGY
procurement is one of the most complex jobs you can have – you need to understand the business, processes and the latest innovations in an increasingly digital world. You need to understand the products and costs involved, compliance, purchase-to-pay processes, even health and safety and data security,” says Piepel. Amid rapid digitisation and transformation, roles can change quickly so it’s not always about employing those with the best ‘technical’ skill or the most specific qualification. “It’s important to have the right people with the intellectual capabilities to adapt to new situations. You need 80
smart people – it’s about brains and, very importantly, passion. We then try to give the highly skilled people freedom and trust. A buyer has to have room to negotiate, find new and innovative suppliers worldwide and interact with technical departments. You also have to reward staff, recognise who is doing a great job and encourage them to be braver, even get into arguments with technical people because they may have a better and more digital solution.”
AUTOMATION – GETTING DOWN TO BUSINESS Procurement involves a number of processes in any company, and as innogy was quick to recognise, automating as much as possible means more time is freed up for staff to make the most of their talents. AUGUST 2018
“ To create a great organisation,you must centralise procurement as much as you can.We need these experts” — Ulrich Piepel CPO, Innogy
EUROPE
“Take tendering for example,” says Piepel. “Previously, people would mail out tonnes of paper to the suppliers, and time was wasted when files came back to do research, comparison and benchmarking. Now, we do most of our tendering electronically with software like myFUTURA, which has helped us reduce cycle time and become way more efficient.” MyFUTURA allows for automatic comparison of various quotes and price allocation, and is a fully compliant with innogy’s back end systems, as well as being faster and easier for buyers to use, according to Piepel. More surprisingly, negotiation can also be automated through electronic auctioning tools. “Electronic auctioning brings us way more savings because we take away the personal element between supplier and buyer, which isn’t always needed when talking about facts and figures.” While this was a challenge to introduce to some staff who felt negotiation was their biggest strength, Piepel persevered. “Now, people love it. We’ve done thousands of e-auctions, and have in some areas up to 80-90% of our spend going through e-auction tools. It’s been a big boost, but also one of the toughest things to introduce, as there was resistance from buyers, technical departments… and suppliers who know it’s tough. Call-offs notoriously involve a lot of paperwork which can be a huge drain on time and resources. “We needed tools, like catalogues, which cover w w w. s u p p l y c h a i n d i g i t a l . c o m
81
INNOGY
75-80% of our orders. We implemented
a successful and powerful organisation,
catalogues around 12 years ago and then
you can’t do it alone,” Piepel continues.
found we shouldn’t do the hosting and
“We have ideas, but need strong and inno-
management ourselves, but give this to
vative partners to follow these through
someone who is even more capable than
with. You can develop things better as
us. We therefore invited Mercateo to join
part of a partnership rather than looking
our procurement transformation journey
for a specific tool. We have also been
– we were one of their first customers so
working with many consultants which
were really able to help them grow their
specialise in procurement for the last few
platform, and now Mercateo is a major
years, for example Boston Consulting
company in electronic catalogue handling.”
Group, which has helped us shape our ideas, strategy and cost savings. It is
82
RELATIONSHIPS BUILT TO LAST
fundamental that we benchmark with
Mercateo is one of several partners that
each other, as they know what is going
Innogy sees as vital to success and
on in the market.”
growth. “When you want to create such
AUGUST 2018
Call-offs have also been supported
EUROPE
by software giant SAP. “We now have, with
mining, which utilises big data to help us
SAP, a supplier and procurement platform
see where our processing is not accord-
to cover all countries. SAP enables us to
ing to standard. This tool made us even
create call-off orders automatically, which
better in streamlining processes and
we call ‘no touch procurement’. All
becoming leaner, faster and more agile.”
contracts with all details are entered and
Tradeshift’s platform has also filled gaps
stored within the system, so people in the
in innogy’s purchase-to-pay process,
business can now call off without even
freeing up time and skills. “We do a lot of
involving procurement. This takes most
self-billing where possible, but found out
of the transactional work out of your
that we still receive a lot of invoices which
organisation and pushes this capacity into
aren’t up to standard for us to process.
the more strategical, value-creating
Tradeshift is an effective, fast-growing tool,
procurement work. We also have a lot of
which helps us to automate complex
processes in our organisation which is
paper invoices. The software automati-
tough to subtract the data out of, so we
cally reads all invoices and reduces
have implemented Celonis process
transactional work significantly.”
“ When you want to create such a successful organisation,you can’t do it alone.We have ideas, but need partners to follow these through with” — Ulrich Piepel CPO, Innogy
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83
INNOGY
PA R T N E R S H I P S
A decade-long partnership
84
innogy has enjoyed a 10-year partnership with Mercateo, with the procurement platform being instrumental in time and cost savings. This long-standing collaboration has enabled Mercateo not only to develop suloutions that are specifically adapted to the needs of the energy giant, but also over time to develop into one of Europe’s leading platform providers. “We’re proud of contributing to the hugely successful innogy story,” says Dr. Bernd Schönwälder, a member of Mercateo’s executive board. “innogy was an early and rapid mover in introducing process digitisation.” The partnership has allowed this digitisation to be accepted by users despite the initial resistance recalled by Piepel. “It was a fascinating step into a new arena,” says Schönwälder, “but today many procurement managers see Mercateo’s solution as a kind of
AUGUST 2018
‘dial tone’ in e-procurement – they connect, pick up the receiver as it were, and have access to millions of items. It’s crucial to see how users find the platform useful. This was a really strategic step for us with innogy. “It was a co-creative process,” he recalls. “innogy has always had a clear vision and the partnership has contributed a lot to our innovation. Innogy should be proud of how they helped improve our solution and brought this value to a broader market.” Initially, Mercateo onboarded innogy’s existing suppliers with its B2B network, and users began to accept the platform as a way to get their suppliers all on the same solution. “We had a mashup from the marketplace, an ocean of products, and the very specific products that every single user needed each day. This was groundbreaking in terms of acceptance,”
EUROPE
Click to watch: ‘Innogy and its Partners featuring Chief Procurement Officer Ulrich Piepel’
Schönwälder explains. Will the partnership span a further 10 years? Its success so far certainly inspires confidence in both parties. “It’s always hard to tell the future,” allows Schönwälder, “but looking back at our stable partnership which has always evolved, I have no doubt we can build on this partnership where we each know what the other side can use, what their world looks like, and how to adapt.”
innogy and Mercateo clearly share a vision of the future where digitisation can only add to the journey. “I deeply believe we will find digitisation to be a tool to bring people closer together and improve communication: enrich it, make it more efficient, more transparent. Procurement has a lot to win, from process cost saving to free time to do more valuable things,” Schönwälder concludes.
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85
INNOGY
Automation has been crucial in removing
an ongoing commitment to maintaining
transactional work over the years, says
partnerships, automation and digitisation.
Piepel, especially if the procurement
“We have two main strategic directions:
department is to lead by example. “You
digitisation of procurement and digitisa-
cannot add a couple of hundred people to
tion of the business,” Piepel outlines. “In
procurement and add this to costs. You
procurement, we are investing in evolving
have to transform to ensure all costs are
tools such as data transparency with
under control – automation transforms
artificial intelligence and will also imple-
transactional work into space for strategic
ment a highly strategic digitised source to
work,” comments Piepel.
contract software solution. With these tools we will support our buyers through
86
THE FUTURE
decision making, and to make the process
Innogy’s transformation looks set to
faster and more transparent. In a global
continue, with the company showing
market, it’s tough for buyers to see what’s
innogy smarthome
AUGUST 2018
EUROPE
BIO
Dr. Ulrich Piepel qualified as a mechanical engineer at the University of Dortmund, Germany. He then started his career at the Fraunhofer-Institute for Logistics and Material flow. At the age of 30, he made his dissertation at the Fraunhofer-Institute in the field of robotics. After this, he joined the headquarters of Krupp in Essen, Germany for 3 1/2 years. He then took over responsibilities for logistics and production planning as well as for distribution in a Krupp subsidiary named Widia. After Widia merged with a US-based company named Valenite, Dr. Ulrich Piepel was responsible for the global procurement & supply chain of WidiaValenite. In 2000, Dr. Ulrich Piepel left Widia to become COO of Maxdata, a major manufacturer of servers, PCs and laptops as well as the market leader for computers monitors in Europe. In 2003, Dr. Ulrich Piepel became CPO of RWE, the main German utility group for energy, gas and water. He is responsible for an annual purchasing volume of â‚Ź 10bm. Since October 2008, Dr. Ulrich Piepel has been promoted to managing director of RWE Shared Service Center, the RWE Service GmbH. Since Feb. 2014 Ulrich Piepel has been promoted to directly manage all procurement activities within the RWE group, now reporting directly to the RWE board and having solid lines of all buyers if RWE worldwide. In September 2016, Dr. Piepel became CPO of the new innogy SE, which has been the created as the renewable energy company from former RWE. He reports to the CEO.
w w w. s u p p l y c h a i n d i g i t a l . c o m
INNOGY
88
“ We must continue to push digitisation, even if there is some resistance — we must make people understand it’s not threatening their job,just changing and maybe even supporting it.” — Ulrich Piepel CPO, Innogy
AUGUST 2018
EUROPE
happening in Israel or China for example, so they must be supported by digital tools with AI elements.” It is also very important to ensure buyers understand the digitisation of the business itself – and indeed, the renewable energy industry. “Our buyers need to understand the needs, developments and innovations of the market,” says Piepel. “They have to challenge the business sometimes, or support it with these kinds of tools and digitised, disruptive solutions.” We can expect to see constant improvement across innogy, led by a strategic procurement department. “We want to learn from other organisations and develop an even greater network of buyers. We must continue to push digitisation, even if there is some resistance – we must make people understand it’s not threatening their job, just changing and maybe even supporting it. Mainly, we are looking at all the latest trends and getting the best people on board.”
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89
Where transforming an enterprise starts with transforming business communications WRIT TEN BY
L AUR A MULL AN PRODUCED BY
ANDY TURNER
Creating superior customer experiences with artificial intelligence and machine learning, Avaya is ready for the digital age of communications
w w w. s u p p l y c h a i n d i g i t a l . c o m
AVAYA
W
ith audio conferencing, web conferencing, video conferencing, instant messaging, and more
entering the fray, there are now many ways for businesses to communicate. Needing to simplify this proliferation of new technologies, enterprises of all sizes are now turning their attention to new, innovative approaches like unified communication. By allowing employees to send messages through one medium and receive the same communication on another medium, this integrated way of communicating aims to improve employee efficiency, effectiveness, 92
workforce mobility, customer service and, ultimately, competitiveness. Carving its path as a global leader in digital communications services, Avaya is all too aware of how technology can transform both communication and the customer experience alike. With a far-reaching offering, the company strives to break down the barriers between disparate systems and seamlessly connect business stakeholders and customers. Avaya’s product portfolio can be divided into three core areas – unified communications, cloud solutions, and customer experience and contact centers – and it’s clear they’ve been a hit, with Avaya solutions being used by 95% of all Fortune 500 companies. AUGUST 2018
TECHNOLOGY
93
w w w. s u p p l y c h a i n d i g i t a l . c o m
Extraordinary customer engagement powered by AI. Nuance combines the best of automated and human-assisted customer service powered by AI to help companies provide meaningful interactions that maintain context as customers move between devices and channels – from IVR to SMS, virtual assistant to live chat – while informing agents about previous engagements. - Conversational IVR that can understand callers and respond intelligently - Biometrics security and fraud prevention to authenticate users - Virtual assistants for guidance on digital channels - Proactive outreach to notify or remind - Live chat/live agent support when a human touch is needed When customer service is done right – the benefits are loud and clear. You get reduced costs, increased revenue, exceptional customer satisfaction and unwavering brand loyalty. Learn more. Or contact us – cxexperts@nuance.com.
Nuance and the Nuance logo are registered trademarks or trademarks of Nuance Communications, Inc. or its affiliates in the United States and/or other countries. All other trademarks referenced herein are the property of their respective owners. July 2018/3575
TECHNOLOGY
Jean Turgeon, Vice President and Chief Technologist, says that the firm’s cutting-edge digital platform as well as its ability to integrate new technologies is helping it streak ahead of its competitors. “We deliver an automated digital framework, which I describe as a puzzle with different pieces inclusive of an innovative communications
‘ Avaya can respond to events detected by IoT technology and notify the right people in real-time” — Jean Turgeon, Vice President and Chief Technologist
platform,” explains Turgeon. “So, we have to take different technology
still keep up-to-date with the latest
innovations and we bring them all
industry trends.
together to be able to transform and deliver a digital experience. “We have a delivered an open
“It doesn’t make a whole lot of sense for customers to build a next-generation digitally enabled platform that
architecture bringing together unified
doesn’t unify communication technolo-
communication portfolio, a contact
gies and have the ability to integrate
center portfolio, automated workflow
new technologies such as the internet
capabilities with a high degree of
of things (IoT), AI, analytics and/or
sophistication, and we’ve demonstrat-
taking advantage of blockchain
ed our ability to take other technolo-
technology,” he says.
gies, such as CRM from Salesforce,
With research showing that the next
AI with Afiniti and more, tightly
decade will be marked by record IoT
integrated within our ecosystem.”
growth (some firms predict revenue
Taking its cutting-edge portfolio
will break into the trillions), Avaya is
further, Turgeon says that Avaya’s
leveraging this innovation through its
ability to integrate new technologies
work in workflow automation.
gives it a unique competitive edge as customers can use the portfolio but
For instance, by integrating with IoT technologies, Turgeon believes the w w w. s u p p l y c h a i n d i g i t a l . c o m
95
AVAYA
system could successfully alert authorities to the breakout of a fire. “We can connect our portfolio very easily to IoT platforms, so that when IoT platforms trigger events that we can automate workflow to notify the right people in real time. This creates a huge level of differentiation; by having this automated digital platform and the flexibility to integrate various technology altogether, it puts Avaya in a very good position from a competitive point of view.” Using its communication services, Avaya can respond to events detected by IoT technology and notify the right people in 96
real-time. This means that, with its API integration, Avaya can make IoT data actionable, and holistically solve business problems for customers.
“ Anything other than real-time or near realtime communication is just not good enough anymore” — Jean Turgeon, Vice President and Chief Technologist
AUGUST 2018
TECHNOLOGY
97
With virtual reality, chatbots and
time contextual information to let you
augmented reality becoming the norm,
know that it’s not a good idea to
artificial intelligence (AI) and machine
establish a video call with me.
learning have also become a common expectation for customers. Turgeon says that AI will soon play
“Today we leave it up to the caller to make the decisions about how they should contact you. Artificial intelli-
an integral role in communication
gence is going to become a key
services today.
component in communication
“You and I are communicating at
technologies, allowing systems to
this moment,” he tells me. “But if I
automatically determine what is the
was in my car, driving 70 miles per
best modality of communication at
hour on a highway, the system
a particular point in time.
wouldn’t able to retrieve any real-
“You no longer leave it to the caller. w w w. s u p p l y c h a i n d i g i t a l . c o m
AVAYA
98
“We deliver an automated digital framework, which I describe as a puzzle with different pieces inclusive of an innovative communications platform” — Jean Turgeon, Vice President and Chief Technologist
Now systems can blend that intelligence with machine learning capabilities, consuming all of this data and contextual information, and makes sense of that in real time.” Artificial intelligence could also help contact centers use real-time coaching capabilities, whereby a skilled and experienced employee’s historical data can be used to give immediate feedback to another worker. “If a customer is on a call and is unsatisfied we’re able to provide assistance to a contact center agent in real time based on our sophisticated speech analytics platform,” describes Turgeon. “This allows the ‘machine’ or a supervisor if escalated to be able to both give information to the agent, suggest other ideas on how to handle the situation, or even trigger an event to a supervisor to come and assist you.” By combining its communication services with APIs, the opportunities for Avaya are
FACT
For the 2017 fiscal year, Avaya reported revenue of $3.272bn
endless. This is not only beneficial for the company’s bottom line but it could also help transform people’s lives. Fraudulent calls and scams are a dark cloud for many customers and businesses alike but Turgeon believes Avaya is pushing the envelope with its latest innovations. As part of the Avaya Mobile Experience, the company is working on Identity-as-a-Service (IDaaS) which will reduce the risk of
AUGUST 2018
TECHNOLOGY
Click to watch: ‘Accelerate the speed of your business communications with Avaya Equinox’ 99 identity fraud by using contact centers
other incidents – time is critical. There-
to verify the customer’s validity through
fore, the real-time nature of Avaya’s
the use of biometrics.
portfolio is one of its fundamental traits.
“I can eliminate the three to five
“If you’re unhappy with your service
security questions that someone may
at a hotel, for example, and you tweet
ask to determine your identity if the
about it it’s better if the business is able
confidence factor is high,” Turgeon
to react immediately,” notes Turgeon.
explains. “That’s time wasted by the
“Anything other than real-time or near
agent. We’re hearing from various
real-time communication is just not
industries that they’re spending around
good enough anymore.
40 to 75 seconds on average just trying
“So, we have to start leveraging much
to identify the caller. This really helps to
more sophisticated capabilities to be
improve the customer experience.”
able to transform the experience right
In many of the real-life cases Turgeon
now. You don’t want to lose a customer
discusses – resolving customer com-
who could contact a different organiza-
plaints or alerting people to fires and
tion to do business with. I have to react w w w. s u p p l y c h a i n d i g i t a l . c o m
AVAYA
“ It’s about connecting the world in real time, with the right data” — Jean Turgeon Vice President and Chief Technologist
to any issues immediately in real time. “By the same token, if someone is having
100
that is most likely to help them.” In the digital era, every
a heart attack or there’s an incident such as
interaction, whether direct or
a fire or a gas leak, time is of the essence. The
indirect, represents an oppor-
real-time aspect of a next-generation digital
tunity to deepen customer
platform that integrates real-time contextual
relationships. By diving into
information is extremely important, regard-
ground-breaking innovations
less of which use cases you look at.”
and offering seamless commu-
Building on its current platforms and
nication experiences, it seems
exploring recent improvements in AI and
Avaya is making sure that every
machine learning, Avaya is working to
opportunity counts.
bolster the AI ecosystem with its new initiative, A.I Connect. Bringing technology vendors and strategic
“From my viewpoint, some of the use cases of our technologies are helping businesses be
partners together, the forum aims to speed
more attractive and profitable,
up the development and application of AI
whilst others are tied to trans-
technologies in contact centers and unified
forming cities, communities, and
communications for Avaya customers.
the type of services that they
“Through A.I Connect we have collaborated with companies such as Salesforce, who is a global leader in CRM, as well as other
can offer to their community,” notes Turgeon. “It’s about connecting the
companies like Afiniti,” adds Turgeon. “Afiniti
world in real time, with the right
offers AI assisted pairing between the
data, and I think this is the tech-
customer and the agent to make sure that
nology that we will continue to
the customer is redirected to the person
invest in.”
AUGUST 2018
TECHNOLOGY
101
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Championing leading supply chain practices at UCSF Health With robotics, automation, new processes and more, UCSF Health is setting new standards for healthcare with its innovative supply chain WRITTEN BY
LAURA MULLAN
PRODUCED BY
DENITR A PRICE
w w w. s u p p l y c h a i n d i g i t a l . c o m
U C S F H E A LT H
U
CSF Health is at the forefront
repetitive tasks – that’s when
of healthcare innovation but,
he realized how transformative
behind the scenes, the group’s Medical Center supply chain team are keep-
“I found myself doing the
ing the cogs turning so it can focus on
same set of rote and rudimen-
delivering the state-of-the-art care it
tary tasks every day,” he notes.
is known for.
“I began to realize that with the
UCSF Medical Center was recently
104
technology could be.
help of our Materials Manage-
named among the nation’s premier
ment Information Systems
medical institutions for the 17th
Team (MMIS Team) we could au-
consecutive year, standing as the fifth
tomate a lot of the procurement
best hospital in the country and the
activity I was encountering.”
top-ranked hospital in California, ac-
Automation has become
cording to U.S. News & World Report’s
a prevalent trend in the supply
2017-2018 Best Hospitals survey.
chain field and it hasn’t gone
In the back-end, its supply chain
amiss at UCSF Health. In 2009,
team is responsible for a comprehen-
Limbert and his team partnered
sive set of services that continually
with Global Healthcare Ex-
strengthen the scope of its patient care.
change (GHX) to develop tools
The organisation provides access to a
that allowed his team to on-
broad range of medical-surgical prod-
board vendors who would then
ucts, and consistently seeks to reduce
receive their purchase orders
supply chain waste and expenses but,
(POs) in a highly-automated and
above all else, it is committed to deliv-
accurate fashion.
ering quality customer service, which enables premium care.
“A requester at the hospital could scan an order or put
When he began as a buyer in pro-
through a request and that would
curement almost 16 years ago, Jake
queue up a requisition that would
Limbert, now Director of Supply Chain
be turned into a purchase order
Operations, did many menial and
automatically without any buyer
AUGUST 2018
USA
105
FACT
There are 600,000 pieces of product onsite at all times
w w w. s u p p l y c h a i n d i g i t a l . c o m
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“ If we can empower our clinicians to provide better care then we can also grow with them in a way that’s meaningful” — Jake Limbert , Director of Supply Chain Operations
Since then, Limbert and his team have continued on an upward trajectory thanks to new and improved technological innovations. In 2015, the UCSF Medical Center at Mission Bay opened, aiming to set new standards for healthcare in the 21st century. The 289-bed complex features three separate hospitals, specialized in serving children, women and cancer patients.
intervention,” explains Limbert. “We call it ‘
With such a mammoth operation,
no touch POs.’
Limbert and his team wanted to
“We were able to do that on a fairly large
focus on automation and stream-
scale. We have about 600 POs that go out
lining operations where possible.
every day and so we were really able to take
With the latest wave of in-
our PO activity and just turn it into an auto-
novation, it seems robotics
mated process. At that point, we could also
are redrawing the healthcare
hard code shipping and logistical standards
landscape. Keen to tap into this
with all of our vendors so they knew that
emerging trend, UCSF Health
UCSF had an exact and predictable time-
teamed up with Aethon to use its
frame to deal with.”
autonomous mobile TUG robots.
Building on this partnership, GHX then
These new-generation robots
built Registration Center, otherwise known
allow UCSF Health to distribute
as ‘RegCenter’ which allowed UCSF Health
items easily and reallocate their
to onboard its own vendors. As a result of
workforce so team members
its efforts, UCSF was later recognized by
can focus on value-adding tasks
GHX in 2011 with their first every Industry
rather than repetitive jobs.
Impact Award.
“This was revelatory as it alw w w. s u p p l y c h a i n d i g i t a l . c o m
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U C S F H E A LT H
lowed us to reallocate our full-time equivalent (FTE) resources,” said Limbert. “We also utilize the TUGS for our soiled linen pickup which helped us reduce employee injuries because, given census and patient volumes, these linen carts are becoming increasingly unwieldy. Thanks to robotics we’ve been able to keep our employees in an area where they’re most effective and appreciated. They’re able to further support clinicians.” Like many in the supply chain discipline, UCSF Health has worked to streamline and standardize its processes, so that the medical professionals can focus on what matters 108 — patient care. Every patient’s healthcare needs are unique and highly personalized. Therefore, Limbert and his team worked closely with clinicians to establish their needs and maintain the unparalleled, innovative care UCSF is known for. In doing so, the group has worked to strike a balance between streamlined, cost-effective supply chain processes whilst meeting the individualistic needs of the clinicians and patients alike. “If they’re able to interact with
Click to watch: ‘UCSF Our Stories: Rite of Passage — A Hospital Prom for Teen Patients’ AUGUST 2018
clinicians in a meaningful way then that allows us to again, gain
USA
FACT
The UCSF Medical Center is the fifth best hospital in the county and the top-ranked hospital in California
their trust,” explains Limbert. “We just
resources for the customers, not just
don’t want people stocking shelves,
inventory technicians.
we want people to engage the clinician
“The real product for us is patient
and figure out their needs so we can
care. Every patient has a different
make sure they are enabled to deliver
set of needs and a clinical path unique
the highest quality of care.”
to them.
“There’s a certain level of expecta-
“We are able to engage the end user,
tion that our clinicians demand and
the clinician, and say, ‘These are our
I think we are able to provide that
schematics and this is our framework.
by empowering our employees to
Does this synch with your needs?’
resource and make decisions on their
Almost like a switchboard, we plug and
own. We call them our ‘supply chain
slot them into our order of business.
ambassadors.’ We want them to be
“Alternatively, they might say, ‘Well w w w. s u p p l y c h a i n d i g i t a l . c o m
109
U C S F H E A LT H
that’s not really going to work because our cases start at 7:00 a.m. so we need product replenished by 5:00am,’ for example. In that case, we are able to scale it and tweak it for them. “That is a challenge, however, it’s also something that we relish. Every patient is unique and they are our number one priority. I think we have to be mindful of where we can standardize and where we can’t.” The opening of the UCSF Benioff Children’s Hospital at Mission Bay was not only a key milestone in the institutions’ history, but it also gave Limbert and his team a fresh
110
slate to drive efficiencies and cost savings. In doing so, the team had two focuses: the first
“Every patient is unique and they are our number one priority” — Jake Limbert , Director of Supply Chain Operations
was the customer and the second was generating operational data. “First, we determined, having learned from previous successes and failures, what the customer expected from us and what they needed in order to deliver the quality care that our patients deserve,” explains Limbert. “We were able to listen and figure out what worked and didn’t in the previous care area and then adapt and create new workflows, meaningful periodic automatic replenishment (PAR) levels and service level agreements (SLAs). “Secondly, we built a very robust and intricate set of data,” he continues. “In order to
AUGUST 2018
USA
achieve the previously established au-
the biggest challenge is sustaining
tomation, we had to engage MMIS and
this growth.
our vendors to ensure the efficiencies would be mirrored in another facility. “We devised new shipping locations
“It’s a good problem to have in that the healthcare environment in the Bay Area is very competitive but if we can
and schedules aligned with our new
empower our clinicians to provide
docks for optimal transport up to the
better care then we can also grow
unit. For example, right now a techni-
with them in a way that’s meaningful,”
cian will transmit an order and in less
notes Limbert.
than 12 minutes the vendor will have
“Allowing our ambassadors and
it. They can pick it and then it will show
staff to feel ownership over the care
up the next day at that room in fewer
that we’re providing is vital. If you
than 24 hours.”
can illuminate their piece within this
With 78mn products delivered annu-
dynamic jigsaw, it helps them feel
ally at UCSF, its supply chain opera-
more engaged and proud to provide
tion is mammoth in scale. Now, as the
a crucial piece in the patient care
organization expands, Limbert says
continuum.” w w w. s u p p l y c h a i n d i g i t a l . c o m
111
Enhancing patient lives
thanks to proficient
procurement
112
AUGUST 2018
ASIA
JAPANESE PHARMACEUTICAL GIANT TAKEDA IS REALISING THE BENEFITS OF A REORGANISED SUPPLY CHAIN. BERNADETTE MAIER, HEAD OF PROCUREMENT FOR EMERGING MARKETS, REVEALS HOW SHE PLANS TO KEEP UP THE MOMENTUM WRITTEN BY
TOM WADLOW PRODUCED BY
CHARLOTTE CLARKE
113
w w w. s u p p l y c h a i n d i g i t a l . c o m
N
o company survives 237 years without a degree of forward thinking. For Japanese pharmaceu-
tical firm Takeda, this has been no more apparent than in the past four of these years. An institution in Japan, Takeda’s rich journey spanning more than two centuries has exponentially gathered pace during the last decade thanks to a series of acquisitions. However, in order to make such growth sustainable for the long term, CEO Yasuchika Hasegawa decided in 2014 that a new, globalised approach was required. Fast-forward to 2018, and a centralised 114
procurement function is responsible for more than $6bn of Takeda spend – the engine room driving the company’s expansion in existing and new markets. Bernadette Maier is Takeda’s Head of Procurement for Emerging Markets. Based in Singapore, she joined the firm in December 2016, lured by a combination of a legendary heritage and the chance to play a leading role in new market entries. Her mission? To utilise and develop Takeda’s post-transformation procurement setup and generate value for both business and patient. “The vision which goes across all Takeda procurement is really being inspired by the patients we serve,” AUGUST 2018
ASIA
she says. “The function really is working in partnership, and I think that is the key word here. We are working in partnership to create competitive, sustainable procurement capable of delivering exceptional value for Takeda and improving the lives of patients.” FACTS
The Japanese firm is ranked 12th in the world by prescription sales and enjoys a particularly strong presence in North America, Asia and Europe
A ROOT AND BRANCH TRANSFORMATION The work undertaken prior to Maier’s arrival laid the foundation that she works from today. Before 2014, Procurement was organised in seven fragmented silos which individually held little strategic influence in the company as a whole and only delivered minor cost savings per annum (approximately $60mn). In just two years, owing to a concerted effort unanimously backed by company leaders, Takeda’s procurement function transformed into a global, category-based w w w. s u p p l y c h a i n d i g i t a l . c o m
115
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ASIA
“ THE FUNCTION REALLY IS WORKING IN PARTNERSHIP, AND I THINK THAT IS THE KEY WORD HERE. WE ARE WORKING IN PARTNERSHIP TO CREATE COMPETITIVE, SUSTAINABLE PROCUREMENT CAPABLE OF DELIVERING EXCEPTIONAL VALUE FOR TAKEDA AND IMPROVING THE LIVES OF PATIENTS” — Bernadette Maier, Head of Procurement for Emerging Markets
organisation which now holds a place
busy with our internal activity
at the top table of decision making.
rather than being there with our
Maier highlights the importance
business partners, at the table
of a partnership culture, driven by
early on to see what their needs
teams which work collaboratively
are and understanding what they
to achieve goals.
need to be successful.
“In the past I think we were very
“We also needed to be speak-
much transactional and operational
ing their language. I think this is
orientated,” she explains. “We were
the key that we have now – a prow w w. s u p p l y c h a i n d i g i t a l . c o m
117
Takeda Berlin
118
curement team on the ground
FACTS
who also understand our business partners' language.” This holistic approach has already reaped reward to the tune of almost $1bn in savings made in the financial years 20142017, with Takeda awarded a Procurement Leader’s World Procurement Award for Internal Transformation. For Maier, now is the time to stabilise and build on this success. “A lot of people tend to AUGUST 2018
Among Maier’s key emerging markets include Russia and former Soviet countries, Latin America and China
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forget how important stability is. There is
TRUST AND TALENT
a balancing act we need now, especially
Maier’s leadership revolves
when it comes to emerging markets like
around a strong faith in her team
Russia and China.
of 23 professionals based in vari-
“Another key challenge and priority is making
ous sub-regions on the frontlines
sure we win the battle for talent. We want to be
of delivery. Whether in Sau Paulo
recognised as a very attractive employer, with
or Dubai, she has empowered her
Procurement seen as an attractive place to be.
leadership to make decisions for
“Finally, the fundamentals. The core is that
the best interest of the business
we deliver value and, ultimately, enable the growth and research and development we
and end user. Many of these regional leaders
need in order to benefit the lives of our
are fellow women, another cultural
patients. It all goes back to the patient again.”
feature that makes Takeda stand
ASIA
out in the realm of procurement. Across the whole Procurement organisation there is a 50-50 male to female leadership split. “From a recruitment point of view, it is attractive to see that women can develop a career here in Procurement, “says Maier. “There is space for women, which I think also makes Takeda a very successful brand. We don’t have that problem you see in so many industries where the higher up you go, the fewer women you see.” Maier has just returned from Boston in the US where she 121
“ LOOKING AT EMERGING MARKETS, THERE ARE SO MANY PATIENTS OUT THERE WHO NEED OUR PRODUCTS. I STRONGLY BELIEVE THAT TAKEDA CAN BRING GREAT THINGS TO THE PATIENT AND TO SOCIETY, AND THIS WHY I AM EXCITED DAILY TO WORK HERE” — Bernadette Maier, Head of Procurement for Emerging Markets
w w w. s u p p l y c h a i n d i g i t a l . c o m
helped lead a procurement talent workshop for the company. Succession planning is a key part of her job in ensuring that Takeda attracts and keeps hold of valued staff, and the ability for employees in Procurement to travel and take on special projects helps make it an attractive organisation to work for. She also elaborates on Takeda’s ‘Procurement Academy’: “This is our internal learning programme, an online portal for all 122
procurement employees. There are around 100 different programmes, from negotiation training to finance programmes
feature. Communications have also
for procurement. So, whatever
been transformed, with channels
their needs are, they can tap in.”
such as Yammer, e-newsletters and video all utilised to boost engage-
AN INNOVATION FOUNDATION
ment across the company’s 350
Technology is another important
procurement professionals.
draw for Procurement employees, according to Maier. A vital element of company’s the
“We recently launched a ChatBot, “TakiSan”, for Takeda Procurement,” Maier adds. “This
2014-2016 procurement transfor-
ChatBot is learning our languages.
mation was the introduction of a
It's learning how to identify cost-
new suite of technology which
packages on accounts in order
underpins the centralised model,
to answer questions from the busi-
with self-service tools being a key
ness. We are very much looking into
AUGUST 2018
ASIA
FACTS
Takeda is the largest pharmaceutical company in Japan and commercially present in more than 70 countries, with products and innovations predominantly covering areas of metabolic diseases, gastroenterology, oncology, cardiovascular health, CNS diseases, inflammatory and immune disorders, respiratory diseases and pain management.
w w w. s u p p l y c h a i n d i g i t a l . c o m
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what artificial intelligence can mean for us in the future." “We also have large projects going on to harmonise our system landscape we have in place. For example, we are really strong on the use of Ariba. All of this shows me that I'm in the right place with my leadership team, with my peers, having this vibrant conversation on the impact
“ THERE IS SPACE FOR WOMEN, WHICH I THINK ALSO MAKES TAKEDA A VERY SUCCESSFUL BRAND. WE DON’T HAVE THAT PROBLEM YOU SEE IN SO MANY INDUSTRIES WHERE THE HIGHER UP YOU GO THE FEWER WOMEN YOU SEE”
of Procurement going forward.” The importance of Takeda’s
— Bernadette Maier, Head of Procurement for Emerging Markets
procurement function cannot be understated when it comes to the 124
firm’s pioneering output of medical treatments. Maier cites Takeda’s recent efforts with its dengue vaccine candidate, which remains a key area of focus to help tackle this significant mosquito-borne viral disease that threatens 40% of the world’s population. And it is this end output and potential to transform lives that ultimately motivates Maier on a daily basis. “Looking at emerging markets, there are so many patients out there who need our products. I strongly believe that Takeda can bring great things to the patient and to society, and this why I am excited daily to work here,” she concludes.
AUGUST 2018
ASIA
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w w w. s u p p l y c h a i n d i g i t a l . c o m
T 126
AUGUST 2018
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TELEKOM MALAYSIA redefining procurement for supply chain success WRIT TEN BY
DA LE BENTON PRODUCED BY
CHARLOT TE CL ARK E
w w w. s u p p l y c h a i n d i g i t a l . c o m
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T E L E K O M M A L AY S I A
Through a full-scale transformation journey, Telekom Malaysia redefines its procurement function
H 128
istorically, procurement has
business needs and strengthening
always been perceived as
supplier relationships to deliver shared
a support function. Over the
value to the organisation,” says
last decade however, there has been
Mohamad Mohamad Zain, Chief
a considerable shift as more and more
Procurement Officer, TM.
businesses around the world are
With a career spanning over 20
investing heavily to create greater
years, working in a number of roles
alignment between procurement and
within TM from insurance management
the strategic direction of the company.
to enterprise risk management,
For Telekom Malaysia Berhad (TM),
Mohamad has seen first-hand the
Malaysia’s Convergence Champion,
changing role of procurement and feels
procurement has evolved far beyond
his experience finely positions him to
its traditional function and is now
lead TM’s transformation journey.
pivotal in the success and future growth of the business. “Procurement has indeed played
Procurement was identified as one of the key pillars to the company’s Performance Improvement Plan (PIP)
a pivotal role in ensuring speed to
3.0, which focuses on delivering value
market, improving customer stickiness
via total cost ownership savings,
via quality products and services while
increased speed of procurement
also assuring supply sustainability to
process to support speed to market
support all year-round dynamic
and be more responsive to the
AUGUST 2018
ASIA
“The Group Procurement vision is to optimise productivity,” says Mohamad, “while also building an organisation that has a sustainable competitive advantage towards “Procurement Made Easier” with stable, effective and efficient sources of supply” — Mohamad Zain, Chief Procurement Officer, TM
129
dynamic business needs across the wider TM Group. “The Group Procurement’s vision is to optimise productivity,” says Mohamad, “while also building an organisation that has a sustainable competitive advantage towards “Procurement Made Easier” with stable, effective and efficient sources of supply.” Through his role, Mohamad is w w w. s u p p l y c h a i n d i g i t a l . c o m
Building a Better Connected Malaysia Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. With integrated solutions across four key domains – telecom networks, IT, smart devices, and cloud services – we are committed to bringing digital to every person, home and organisation for a fully connected, intelligent world. Huawei’s presence in over 170 countries, serving 45 of the world’s 50 largest communication operators and is at Forbes Top #79 company. Huawei achievement are through trusted partnership and collaboration. Where
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Huawei creates value, drives growth and improves customer operation, create lasting dynamic to the ecosystem and co-existence with our customer. At Huawei, we fulfil our customer needs of experience centric services and strategic focus and our customer sustainable growth that inspire global and local innovation in their organisation. Emphasising in innovation focuses Huawei invest heavily in advance research, concentrating on technological breakthroughs that drive the world forward. Founded in 1987, Huawei is a private company fully owned by its employees.
w w w. s u p p l y c h a i n d i g i t a l . c o m
T E L E K O M M A L AY S I A
“ We are expecting the Industrial Revolution 4.0, and so the future of procurement will largely dependent on technology, robotic and Internet of Things (IoT). Through our journey, we are laying the foundations in order to be ready for this future� 132
— Mohamad Zain, Chief Procurement Officer, TM
AUGUST 2018
BIO
Mohamad Zain Chief Procurement Officer, TM Mohamad, 54, gained vast experience in insurance services while serving a UKbased insurance company for six years, including as Officer in charge for agency and direct client underwriting, claim management and re-insurance, designing insurance for credit card company and bank assurance, serving both domestic and Multinational Corporation clients. He joined TM in 1993 as an Assistant Manager and has been tasked with managing the corporate insurance programme and implementing the Enterprise Risk Management programme for TM in 2001. In 2007, he was appointed GM entrusted with an expanded portfolio of Group Business Assurance covering Enterprise Management, Revenue Assurance, Fraud Management, Insurance Management, Credit Management Policy & Monitoring, Corporate Compliance, Business Continuity Management and Enterprise Business Management. He was promoted to VP, Group Business Assurance, a position he held from 2011 until his appointment as Chief Procurement Officer on 1 September 2014.
ASIA
part of the senior management committee, something he feels enables him to change the perspective of procurement. One of the key changes that he has implemented, in order to measure the success of this strategic transformation, is the addition of optimising the supply chain and procurement management as the Group’s key performance indicators. What this does is present a challenge that Mohamad must continue to overcome; continue to demonstrate to stakeholders the
133
true value of the new procurement
understanding the already identified gaps in the
model in contributing positively to
Company’s basic procurement function.
the Group’s profitability. “I need to continue to show how
These gaps allowed TM to anchor its transformation with three key pillars; value creation and
procurement can assist our
expansion, responsive to business dynamics and
marketing team on speed to market
speed in procurement process and execution.
with competitive product and
The pillars will enable TM to implement
services,” he says. “This can then
a best-in-class procurement model, but any
ensure that our suppliers can fully
transformation journey is not without challenge.
apprise on the overall objective of our new procurement model.” TM’s transformation journey
For Mohamad, he views challenge as an opportunity to continue pushing forward. “I look across our transformation to date, the
began in 2013, overseen by
results that we can point to, and it gives me the
Mohamad’s predecessor. Moham-
additional adrenalin I need to keep on pushing for
ad took over in 2015 and immedi-
better results,” he says. “Whilst we have success-
ately worked across the Group on
fully established a cross functional category w w w. s u p p l y c h a i n d i g i t a l . c o m
C O M PA N Y N A M E I N C O R P O R AT E C O L O U R
FIBERHOME GROUP FiberHome Technologies Group is a leading equipment vendor and global solution provider the field of information technology and telecommunications. This high-tech enterprise is directly affiliated to the State-owned Assets Supervision and Administration Commission of the State Council. It is also the largest enterprise located in the Optics Valley, Wuhan, China.
134
FiberHome Group Add:No.6, Gaoxinsilu, East Lake High-Tech Development Zone, Wuhan, Hubei, P.R.China 430205 Tel:+86-27-81618829 | Fax:+86-27-81618977 Email: marketing@fiberhome.com Wuhan FiberHome International ( Malaysia) Sdn. Bhd. Add:Level 43 South Wing, Menara TM, Jalan Pantai Baharu, 59100 Kuala Lumpur Tel: +603 2241 5780/4818/4808 | Fax:+603 2241 4770
MONTH 2018
Sales Directot: Aslan Zhou Email: zhoujun@fiberhome.com
www.fiberhomegroup.com/en
ASIA
management team, improved
But Mohamad is a firm believer in not standing still
governance to allow speed of
and is already looking at the next step in order to
procurement approval, and
continue to improve, with technology and
strengthened supplier relationship
embracing digital procurement a clear goal.
management, there is still room
While Mohamad looks to the future
for improvement, including
of technology, that’s not to suggest that technol-
embracing technology.”
ogy hasn’t played a defining role in this transfor-
The transformation by its very nature is defined by improving
mational journey. “To support the procurement transformation,
performance. Mohamad’s
technology has and will be fundamental in the
sentiment of continuous learning is
delivery of speed and efficiency in our processes,”
shared across the Group. Four
he says. “As such, we have embarked on PINTAR
years into this journey and TM can
project, designed to provide data analytics on
already point to RM1.0 billion
spend analysis for our category managers.”
(USD250 million) TCO savings
PINTAR, or the Procurement Institutionalisa-
through the expansion of value
tion of Technology Applications and
creation, as well as expanding its
Resources, specifically enables greater
strategic vendor portfolio and
efficiencies across spend analysis, online tender
improving overall governance and
and quotation, supplier performance manage-
control in order to achieve faster
ment and contract management and repository,
procurement process.
amongst other key areas. w w w. s u p p l y c h a i n d i g i t a l . c o m
135
T E L E K O M M A L AY S I A
With technology redefining industries all around the world this brings upon a challenge that is not unique. The global technology conversation is defined by Artificial Intelligence, Automation, Big Data, but are these terms simply turning into buzzwords? What work does Mohamad and TM do to ensure that the Company is implementing the right technologies for the right reasons and not just following trends? “As a technology company, technology and digitalisation have been part of our business DNA from the very start,” says Mohamad. “TM has its own R&D team, Network & IT Technical Committee and Chief Digital Officer 136
that continue to provide advisory across the Group on new technology and digitalisation plan. At the same time, we also benchmark with peers across the globe and in some instances securing advice from our key suppliers who have implemented robust supply chain management system.” As a supply chain and procurement function, having a strong supplier network is crucial. In the journey of implementing a new procurement model, that supplier network proves more vital than ever. Mohamad admits that a transformation of this scope is not one that can be completed alone, with the strengthening of supplier relationships in itself a core pillar of the journey. TM has redefined how it approaches supplier and vendor management, with expanded collaboration with mega AUGUST 2018
ASIA
“ Whilst we have successfully established a cross functional category management team, improved governance to allow speed of procurement approval, and strengthened supplier relationship management, there is still room for improvement, including embracing technology.” — Mohamad Zain, Chief Procurement Officer, TM
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T E L E K O M M A L AY S I A
suppliers (foreign and domestic) and those local vendors nurtured via its Bumiputera-Vendor Development Programme (BVDP). To date, we have over 9,200 vendors registered with us with close to 4,400 Bumiputera vendors. At TM, we have a robust and transparent procurement process; and we adhere to industry’s best practices. We are committed to maintaining the highest degree of integrity, transparency and accountability in the conduct of our business and operations. At least 42% of our projects are based on tenders and we also award projects that require economies of scale to our long term and strategic partners. 138
The BVDP is designed to stimulate the activity and involvement of local suppliers across Malaysia in tenders and other procurement activities. These activities can be stand-alone or through collaborating with foreign partners, with the goal of sharing technology and knowledge to the local suppliers in order to develop the capabilities of the local supplier network. “This programme will not only support the capability building of local vendors who will then be able to compete for regional business needs through tenders,” says Mohamad. “For TM, based on our BVDP framework, the entry level would be the Entrepreneur Development (ED) and Blue Lane (ED programme specific for ICT-based or start-up technology company companies) levels. Once the vendors show AUGUST 2018
ASIA
improvement in their processes and capabilities, they will then be upgraded to Strategic Partners, and then elevated to become a Corporate Champion and finally to a National Champion. This journey may take three to five years.” TM has already amassed a strong portfolio of both foreign and local strategic suppliers such as Huawei, Fiberhome, Nokia as well as Opcom, Dura Mine and Lite Cable. As the title implies, this procurement journey is one of continuous improvement. Procurement as a function will continue to change and evolve and TM must continue to evolve with it in order to continue to deliver success. “The future will see TM begin to better embrace new technology, organisational and process redesign, and continue to push for cultural change in supporting this changing space,” says Mohamad. “We are expecting the Industrial Revolution 4.0, and so the future of procurement will largely dependent on technology, robotic and Internet of Things (IoT). Through our journey, we are laying the foundations in order to be ready for this future.”
w w w. s u p p l y c h a i n d i g i t a l . c o m
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140
Delivering supply chain innovation WRIT TEN BY
CATHERINE S TURM AN PRODUCED BY
ARRON R A MPLING
AUGUST 2018
AFRICA
141
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C O N S TA TANNCCEE HHOOTTEELLSS AANNDDRREESSOORR TT SS
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With a passion for hospitality, Gilbert Chetty, Group Supply Chain Manager, discusses how his team works to provide its customers with an unforgettable experience
T
he hotel industry remains
business prides itself on delivering
a fierce platform for budding
world-class experiences in surroundings
entrepreneurs and long-stand-
of pure beauty, instinctively unlocking the
ing corporations. The rise of budget hotels and new business models, like that of
potential of each location. Responsible for the company’s supply
Airbnb, have fully disrupted the way in which
chain operations in the Seychelles, the
the sector seeks to attract new customers,
Maldives, Mauritius, Madagascar and
whether it be through cost-effective
Zanzibar, Gilbert Chetty has witnessed the
pricing, adrenaline focused activities or
brand’s growing popularity across Africa.
the guarantee of timeless experiences.
With the support of his six-strong team,
Providing exceptional services to its
Chetty strives to procure and deliver
guests, Constance Hotels & Resorts
goods at the best value in order to fully
oozes luxury. Situated at a number of
satisfy the needs of its customers.
stunning locations across Africa, the AUGUST 2018
“I am lucky to work with such a talented
AFRICA
“ We trust our people, treat them as collaborators, and try to apply the values of the company with them. These are generosity, sincerity and to demonstrate excellence, implementing a blend of innovation and creativity” — Gilbert Chetty, Group Supply Chain Manager 143
group of people who understand our procurement requirements. We trust our people, treat them as collaborators, and try to apply the values of the company with them. These are generosity, sincerity and to demonstrate excellence, implementing a blend of innovation and creativity,” he says. Enabling teams in charge of purchasing at specific regions to source the best prices within a particular region, the team works to negotiate the optimum deals with regards to corporate items. For example, by adopting a linen tender, the Group has standardised the bed and bath w w w. s u p p l y c h a i n d i g i t a l . c o m
C O N S TA N C E H O T E L S A N D R E S O R T S
linen at an agreed price for a specific period of time. “There are also other group of items that we negotiate for the group. For example, umbrellas, slippers, types of papers to be used for our printings etc.,” notes Chetty.” “We therefore try to combine both decentralised and centralised purchasing for the advantage of our stakeholders.”
Technological shift The Group’s enduring ambition to be an essential figurehead for human scale luxury hospitality has factored into its goal to grow from 9 to 20 hotels , whilst ss its operations. Consequently, the business is set to launch a 144
second brand later this year in the upper-scale segment. “With expansion of the Group and the creation of this second brand situated in different locations worldwide, our procurement will need to adapt to different culture and laws, analysis of the market and eventually consider new sources,” explains Chetty. Situated at the business for over ten years, Chetty has been central to the dynamism which runs through the supply chain operation at Constance, where he has sought to maintain and uphold all required processes, adhering to all compliance laws, as well as remaining consistent with ethical, social and environmental standards. His vast expertise has therefore seen its procurement and supply chain operations become fully transformed, particularly as a result of new technologies. “Technology is now the heart of supply chain management. The business of the industry is problemAUGUST 2018
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“ With expansion of the group and the creation of the second brand, our procurement will need to adapt to different cultures and laws” — Gilbert Chetty, Group Supply Chain Manager
145
solving. New technologies can help personnel to better understand the equipment, manage the decision-making process more efficiently and drive costs down,” he says. “For example, supply chain networks are built on customer demand and cost optimisation. The usage of analytics helps personnel understand behaviours to react quickly to rebalance inventory and adjust transportation. Supply chain management has therefore evolved into a technology-led, customer-driven industry. “To take advantage of this shift, the focus can’t be on just the technology. The right talent equips supply chain management companies w w w. s u p p l y c h a i n d i g i t a l . c o m
C O N S TA N C E H O T E L S A N D R E S O R T S
with the resources they need to fully leverage connected technologies to improve their business processes.” Harnessing software which will enable the business to utilise multiple foreign currencies, Constance has also adopted cloud technology and blockchain, which will bring the highest degree of accountability to the business. “There will be no more missed transactions, human or machine errors, or even an exchange that was not done with the consent of the parties involved due to the use of 146
blockchain,” he adds.
“ There will be no more missed transactions, human or machine errors, or even an exchange that was not done with the consent of the parties involved due to the use of blockchain” — Gilbert Chetty, Group Supply Chain Manager
AUGUST 2018
Click to watch: Corporate video for Constance Hotels and Resorts
AFRICA
147
Collaboration
& New Zealand can be included, as
Dealing directly with suppliers in both
Constance Hotels and Resorts’ Group has
local and international markets, the Group
the largest wines cellar in the Indian
has partnered with two renowned
Ocean, namely at Constance Prince
forwarders in the importation and
Maurice, situated on the eastern side of
exportation of various goods. At each
Mauritius island.
location, the business has also appointed
“Additionally, we have a number of
a number of local suppliers to deliver
strategic partners who sponsor the MCB
goods to its hotels.
Tour Championship, a men’s senior
“Our freight forwarders, corporate
professional golf tournament, who also
suppliers in terms of wet and dry ameni-
sponsor each December our annual golf
ties can be considered as our main
tournament which is held on our Con-
strategic partners,” explains Chetty.
stance Legend course.”
“The wine sellers of France, South Africa
With this in mind, Tyre World has w w w. s u p p l y c h a i n d i g i t a l . c o m
C O N S TA N C E H O T E L S A N D R E S O R T S
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“ Constance Group has the largest wine cellar in the Indian Ocean, namely at Constance Le Prince Maurice, situated on the eastern side of the island” — Gilbert Chetty, Group Supply Chain Manager
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C O N S TA N C E H O T E L S A N D R E S O R T S
FACTS
Situated at a number of stunning locations across Indian Ocean and Africa, CHRG prides itself on delivering worldclass experiences in surroundings of pure beauty, unlocking the potential of each location.
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Chetty strives to procure and deliver goods at the best value in order to fully satisfy the needs of customers, as well as adhere to company standards. Later this year, the business is set to launch a second brand later in the upper scale segment The Group has adopted cloud technologies, as well as blockchain, to bring the highest degree of accountability. The Group works tirelessly to eradicate child labour from across its supply chain, and regularly undertakes audits, surveys and site visits to guarantee all practices are sustainable Awarded the Green Globe Certificate, the world’s most recognised global certification for sustainable travel and tourism for four consecutive years AUGUST 2018
AFRICA
become a key strategic partner for the business, providing tyres and high-quality buggies for its golf courses. “We have been working with Tyre World for years and have always been satisfied in terms of the products and services offered, mainly after-sales services,” says Chetty. “The company is always prompted to consider new avenues to improve in terms of products offered, as well as in terms of payments and competitive pricing and sponsoring the different events in our group of hotels.”
Sustainable practices While the supply chain consists of not only sourcing services and products at competitive prices, the Group has worked tirelessly to eradicate child labour from across its supply chain and regularly undertakes audits, surveys and site visits to guarantee all practices are sustainable. “One of our key challenges is to become a customer of choice for our suppliers, so that even in difficult moments, such as a cyclone, incorrect forecasting, or any other situation which could impact our operations, we are not faced with any kind of shortage and count upon their prompt reaction,” observes Chetty. “Supplier innovation is more likely if we become a customer of choice. Innovation is a two-way process; however, so we believe that it is not only about writing it in a contract and expecting the w w w. s u p p l y c h a i n d i g i t a l . c o m
151
C O N S TA N C E H O T E L S A N D R E S O R T S
“ New technologies can help personnel to better understand the equipment, manage the decisionmaking process more efficiently and drive down costs” — Gilbert Chetty, Group Supply Chain Manager
152
RELIABILITY GETS A PREMIUM UPGRADE.
info@tyreworld.mu
Tel: (230) 5941-2831
@TyreworldMauritius
AFRICA
153 best ideas from suppliers. The most
ment and operation of its properties
successful approach is to abide by
in terms of logistics management,
agreed payment terms and
as well as inventory management,
demonstrate a partnership
information technology, procure-
approach by listening and respond-
ment and distribution, lean and
ing to suppliers’ ideas.
green supply chain practices.
“We want to trust and consider suppliers as a centre of excellence in
An authentic passion
terms of inventiveness, reactivity or
Awarded the Green Globe
rather proactive in terms of sourcing,
Certificate, the world’s most
proposing alternatives goods which
recognised global certification for
are in lines with the concept and
sustainable travel and tourism for
standard of our properties.”
four consecutive years, the Group’s
The company’s supply chain team has also focused on the manage-
unwavering commitment to sustainability has increased the its w w w. s u p p l y c h a i n d i g i t a l . c o m
C O N S TA N C E H O T E L S A N D R E S O R T S
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“The usage of analytics helps personnel understand behaviours to react quickly to rebalance inventory and adjust transportation” — Gilbert Chetty, Group Supply Chain Manager
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C O N S TA N C E H O T E L S A N D R E S O R T S
global recognition and attracted new and existing customers. As it continually reviews and improves
“It’s no longer good enough to simply engage with tier-one suppliers. Emphasis needs to be paid to controlling the
its four pillars: environmental, socio-eco-
approach taken with tier-two suppliers,
nomic balance, quality of service and
ensuring that the necessary obligations
health and safety, the procurement team
are passed down to subcontractors,”
at Constance routinely mitigates any
concludes Chetty.
potential risks, looking at its suppliers’
“Our DNA is all about the genuine
financial status, followed by health and
enthusiasm we have for hospitality; as a
safety and industry practices.
matter of fact, it’s where we come from, i.e.,
156
AUGUST 2018
AFRICA
our Mauritian heritage. We believe that our
ity market. Our generosity delivers a great
passion allows us to create emotions.
return on investment, as treating guests
“Our personality sets us apart, as our guests like our ‘un bon vivant’ style. People
generously repays more in satisfaction, with loyalty then following.”
who come as guests leave as friends. This family spirit spreads from our team to our guests, and our attention to them makes them want to come back. “I sincerely believe that we are changing the nature of relationships in the hospital-
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Openserve:
The beating heart
of 158
connectivity in South Africa
WRIT TEN BY
L AUR A MULL AN PRODUCED BY
ARRON R A MPLING
AUGUST 2018
AFRICA
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OPENSERVE
Openserve is Telkom’s redesigned wholesale partner and is a division of the Telkom Group. It is South Africa’s largest telecommunications infrastructure provider with the biggest broadband network
W
hether you’re downloading a report for your business, browsing the internet, or streaming your favourite songs,
connectivity has become a key building block in our day-to-day lives. Championing this technology-empowered, connected future, Openserve has laid down 160
approximately 150,000km of fibre optic cables and connected over 81,000 homes to fibre, making it the largest telecommunication company in South Africa. Though you may not have noticed they were there, Chief Procurement and Contracts Officer, Benjamin van Zyl, believes that it’s often the companies behind the scenes, like Openserve, that are having a big impact in the country. “Openserve is a division of the Telkom Group and it has been instrumental in enabling connectivity across South Africa and its borders,” explains van Zyl. “Our mission is to be the connectivity provider of choice and enable a data-driven ecosystem. For us, it’s been important to drive a performancebased culture where ‘doing what’s right’ for the AUGUST 2018
AFRICA
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Our Vision & Mission: Bring digital to every person, home and organization for a fully connected, intelligent world
4K/8K TV
Schools
Government
Banks
Safe City
Electronic
Build ubiquitous connectivity
Develop open, trusted cloud platforms
ICT Infrastructure Intelligent Devices
Create a better experience with broadband
Build an experiencecentric device ecosystem
About us: Huawei is a leading global provider of information and communications technology (ICT) infrastructure and smart devices. With integrated solutions across four key domains – telecom networks, IT, smart devices, and cloud services – we are committed to bringing digital to every person, home and organization for a fully connected, intelligent world. Huawei’s end-to-end portfolio of products, solutions and services are both competitive and secure. Through open collaboration with ecosystem partners, we create lasting value for our customers, working to empower people, enrich home life, and inspire innovation in organizations of all shapes and sizes.
www.huawei.com/za
OPENSERVE
“ Openserve is a division of the Telkom Group and it has been instrumental in enabling connectivity across South Africa and its borders” 164
— Benjamin van Zyl, Chief Procurement & Contracts Officer
client, customer and the company takes precedence over anything else. I am proud to say that we have created a strong foundation to build on.” As the largest fixed wholesale operator in South Africa, Openserve operates across global, enterprise, carrier and consumer market segments. This, of course, means that the company has multiple competitors. Van Zyl says he welcomes the rivalry as it drives the firm to improve and compete with rigour and perhaps nowhere can this be seen better than Openserve’s approach to cost-efficiency. “To survive in a world where the cost of infrastructure is expensive and the price the client is willing to pay is continuously coming down, cost optimisation has been weaved into our business strategy,” notes van Zyl. “Openserve has been very successful over the last few years in reducing costs through workforce optimisation, consolidating the supplier base, reducing the onerous specifications in our contracts and tightening our controls to avoid cost leakage and unnecessary spend. “In all these initiatives, strategic sourcing and contract management play a key role, but it remains a cross-functional team effort to deliver the benefits. Our focus now is on improving our return on investment (ROI) by reducing the capital cost of the value chain in our Metro Ethernet and Fibre to the home (FTTH) deployment.”
AUGUST 2018
INNOVATION FOR TOMORROW In today’s fast paced world, companies need to innovate and adapt to ever changing market needs. At CBi Telecom the development of new products and services are driven by technology trends, the evolution of customer requirements, changing advancements and new market applications.
www.cbitele.com Sales: +27 (0) 12 381 1668 Email: sales@cbitele.com
OPENSERVE
Click to watch: ‘How to set up Huawei B315LTE router’
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In today’s supply chain sector,
would be in our network build environ-
improving visibility continues to rank as
ment, where we are busy creating a
one of the most necessary but
supplier interface portal to manage the
challenging tasks facing procurement
supplier build capacity per region and
professionals today.
ensure optimal work allocation.”
As a listed company, van Zyl believes
Understanding that today’s new
that improved visibility is “absolutely
technologies could be obsolete
critical” to driving efficiencies and
tomorrow, Openserve prides itself on
managing risk.
being agile and unafraid of change. As
“When I joined Openserve, I created a
such, it has spearheaded digital
control tower capability to create
transformation across the company to
visibility in our supply chain, do analytics
remain one step ahead of its competi-
and identify opportunities to drive
tors. Zeroing in on its network and IT
efficiencies,” he notes. “An example
platforms, van Zyl describes how the
AUGUST 2018
AFRICA
BIO
Ben van Zyl has built his expertise as a procurement leader over a twenty-year career; spanning strategic sourcing, procurement and supply chain management for leading financial institutions such as Merrill Lynch, Absa and telecommunications organisations such as Telkom and Openserve. He is an expert in international outsourcing and has used this to ensure the sustainable success of the organisations he’s worked for. His experience covers many disciplines within the purchasing and contract management profession including outsourcing call centres, end-to-end supply chain, facilities management, real estate asset management, shared services, and system maintenance. During outsourcing projects, van Zyl controls the process from business case development and supplier selection to SLAs, contract negotiations and negotiations with unions. The results are significant cost savings coupled with excellent levels of
service. To consolidate his business strategies, van Zyl builds high-performance specialist teams who execute large and complex contracts to specification and within budget and deadline. He thrives in enterprise transformation environments where he translates business aims into a sourcing strategy that delivers the most cost-effective solutions. Van Zyl is currently Chief Procurement and Contracts Officer and he oversees the Supply Chain, Strategic Sourcing, Procurement operations, quality management, Supplier development and contract management for Openserve. He holds a BCompt Degree from the University of South Africa and an MCISP Diploma from the Chartered Institute of Purchasing and Supply.
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Services FTTH • FTTB • FTTX PLANNING • METRO ETHERNET • MSAN MICROWAVE VSAT • ITMB CIVIL CONSTRUCTION • TRENCHING • HAULING FLOATING • SPLICING • MAINTENANCE
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Gioconb@global.co.za +27 11 943 1550
MIDDLE EAST
“ People see digitalisation as a threat as they translate it to job losses, but I see it as an opportunity where it can make our jobs easier, better, faster and more fulfilling” — Benjamin van Zyl, Chief Procurement & Contracts Officer
169
firm aims to create a ‘holistic’
optimise inventory and reduce
approach to digitisation.
working capital. On top of this, it has
“We have introduced digital
also created an innovative control
touchpoints that enable us to monitor
tower to improve supply chain
and secure our network,” he says.
visibility, conduct analytics and
“The Telkom Group is working with
improve efficiency in its supply chain.
SAP Ariba to digitalise the source to
With a next-generation fibre
settle process to free up resources
network, Openserve has provided a
from tactical work. We are also
gateway for communities to
exploring the use of robotics to
connect. However, the company
automate various processes.”
doesn’t underestimate the potential
The South African firm has also
of emerging technologies like
implemented a forecasting and
robotics, machine learning, artificial
planning tool to improve delivery,
intelligence (AI) and automation. w w w. s u p p l y c h a i n d i g i t a l . c o m
OPENSERVE
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“The Organisation for Economic Co-operation and Development (OECD) clearly warns that the digital divide will only widen if developing markets don’t seize the opportunities that digitisation will bring. We are therefore excited, but also understand that we must get this right” — Alphonzo Samuels, CEO, Openserve
w w w. s u p p l y c h a i n d i g i t a l . c o m
OPENSERVE
WE’LL GET IT DONE!!
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info@mthiyane.co.za
122 Platt Drive, Isipingo 4001
(031) 9026112
NEW LIFE TO YOUR NETWORK End-to-end solutions from microwave to optical transport technology
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www.siaemic.com
www.sm-optics.com
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The company’s CEO, Alphonzo Samuels, highlights that making the region more connected and digitally-enabled is not only beneficial for Openserve, it could also help to revitalise the economy and improve the region’s quality of living. “Enabling the fourth industrial revolution is something that developing markets absolutely need to get right,” he says. “The Organisation for Economic Co-operation and Development (OECD) clearly warns that the digital divide will only widen if developing markets don’t seize the opportunities that digitisation will bring. We are therefore excited, but also understand that we must get this right. It’s a call to action that is founded on our desire to develop Africa.” To remain agile and adaptive, Openserve has not only invested heavily in its network infrastructure
“ For us, it’s been important to drive a performance– based culture where ‘doing what’s right’ for the client, customer and the company takes precedence over anything else. I am proud to say that we have built a strong foundation to build on” — Benjamin van Zyl, Chief Procurement & Contracts Officer
– it has also created long-lasting partnerships that have helped it meet the needs of today’s digital world.
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OPENSERVE
In the past two years, the South African giant has joined forces with companies such as Huawei and Nokia to help provide a high-speed fibre packet and optical transport network. “Under the leadership of our Chief Technology and Systems Officer, Hugo van Zyl, we are implementing an IP-enabled optical transport network – we call it POTN (for Packet and Optical Transport Network),” explains van Zyl. “The POTN establishes an IP enabled optical transmission capability that can scale to meet the demands of the fourth industrial revolution, catering for higher speeds, increased capacity requirements, lower latency requirements and 174
digitalisation of the network fabric. “Fibre deployment remains a key future enabler for end-user connections, as well as small cells in
“To survive in a world where the cost of infrastructure is expensive and the price the client is willing to pay is continuously coming down, cost optimisation has been weaved into our business strategy” — Benjamin van Zyl, Chief Procurement & Contracts Officer
mobile networks. Huawei’s contribution is important, providing this state of the art technology in a dual-vendor scenario. “We also have a long-standing relationship with Mthiyane Construction. They are part of a panel of sub-contractors doing build, maintenance and repair work in different layers of the network. They are important as we need
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175
experienced service providers in all parts of the country to build a high-quality network.” Partnerships have also been integral to areas such as supply chain – with Bidvest Fleet, for example, supplying and maintaining over 4500 vehicles used by the company’s technicians. It’s clear that this rich ecosystem of industry partnerships has been integral, w w w. s u p p l y c h a i n d i g i t a l . c o m
Smart Supply Chain Solutions
Create, Digitise, Connect, Secure Fibre and other networking technologies ensure that more and more African people and businesses are experiencing world-class connectivity. Etion Connect (previously Tedaka Solutions) plays a pivotal role in ensuring that this growth can continue unhindered, thanks to an array of products and solutions which cater to the entire digital value chain. From data centre to end user, we ensure that our customers can build a network that is efficient, reliable, and stable. With our help, installations are faster and more cost-effective, allowing these customers to rest easy in the knowledge that their return on investment (ROI) is secure. The solutions provided by Etion Connect include: • Outside plant closures • Inside plant high density optical distribution frames • Plug and play solutions for harsh environments • Customer end user connectivity • Classroom and in-field training and education In the age of interconnectedness, it is imperative that organisations’ communication systems are stable and effectively connect the value chain. Through its products, solutions, and services, Etion Connect allows organisations to achieve this stability and effective connections. Etion Connect is a part of the Etion Group, which also includes Etion Create, Etion Digitise, and Etion Secure. While each of these units provide distinct services, they are all complementary and capable of providing technology to each other.
www.etion.co.za
AFRICA
2015
Year founded
10,000+ Approximate number of employees
177
helping to ensure that Openserve can
mix is seldom seen and I am excited about
continue to provide a connection,
the unique blend that will take this
wherever its customers are.
company forward.”
Celebrating the company’s collaborative
Openserve has embarked on a radical
approach, van Zyl is also keen to highlight
procurement function and embraced
the efforts of his team, citing their passion
technological innovation. To cement this
as critical to the company’s success.
new-found change, van Zyl outlines how
“What’s unique about Openserve is its people,” he says. “We have highly talented individuals with institutional knowledge as
the company has seen a cultural transformation as well as a digital one. “Transformation always involves a
well as young talent with the zeal to take
change in human behaviour and people
risks and try innovative solutions. Such a
resist change when they cannot see its w w w. s u p p l y c h a i n d i g i t a l . c o m
OPENSERVE
value,” he says. “People see digitalisation as a threat as they translate it to job losses, but I see it as an opportunity where it can make our jobs easier, better, faster and more fulfilling. However, you need to be willing to make this culture change as digital transformation involves new skill sets with millennials and baby boomers responding differently to this learning process. Unless our managers, employees and support staff embrace the change of digital transformation, it will fail.” With this cultural change in motion, Openserve is not resting on its laurels. In fact, today it is now striving to become the largest open-access infrastructure 178
connectivity company in South Africa. “We are clear that we want to transform into a Digital Service Provider (DSP) that is able to expose the network as a service through open Application Programming Interfaces (APIs),” explains van Zyl. “This is enabled through the ongoing virtualisation of hardware through NFV (Network Function Virtualisation) and managed through the concept of Software Defined Networks (SDN), truly digitalising our network.” With a rigorous, digitally-enabled plan underway, the South African firm is preparing for the next chapter of its journey. But regardless of any changes, it seems Openserve will unwaveringly remain at the heart of connectivity in South Africa.
AUGUST 2018
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FACT
0penserve has supplied over a million DSL connections, laid down over 147,000km of fibre optic cables and connected over 81,000 homes to fibre.
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MIDDLE EAST BROADCASTING GROUP (MBC)
180
Procurement excellence for the small screen WRIT TEN BY
JA MES HENDERSON PRODUCED BY
HEYKEL OUNI
AUGUST 2018
MIDDLE EAST
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MIDDLE EAST BROADCASTING GROUP (MBC)
MBC’s procurement division is driving real value for the flourishing Middle Eastern broadcaster
A 182
s the first broadcaster
the last decade. When Lorraine Black joined MBC in 2007 – as the company’s new Head of Procurement, she helped build a team numbering just four which was very transactional in its nature.
to provide a satellitebased free-to-air
Changing perceptions
24-hour television network
“There were no specific pro-
across the Arab world, The Mid-
cesses, it was a basic operation,”
dle East Broadcasting Center
says Black, who led and man-
(MBC) holds a unique place in the
aged the process of CIPS
region’s “Media & Entertainment”
Organisational Certification,
industry. Established in 1991,
which resulted in MBC being the
MBC now offers 16 channels,
first company in Dubai, UAE to
broadcasting a varied line-up of
achieve CIPS certification of
programs and series, including
excellence of its purchasing poli-
flagship shows such as: ‘Arab
cies and procedures in 2008 (a
Idol’, ‘Arabs Got Talent’, ‘theVoice’,
number of MBC’s team are work-
‘theVoice Kids’, and ‘Project Run-
ing on achieving their CIPs
way ME’… among many others.
certifications currently).
MBC is a premium content-
An analysis of the department
centric, audience-focused
was undertaken to understand
company whose success has
the skills of the existing staff and
been underpinned by a procure-
pinpoint gaps that needed to be
ment team that is setting new
filled to create an effective and
standards in the MENA region -
valuable procurement function
thus proving itself to be of real
for the business. An enterprise
added-value to the business, over
resource system (ERP) was
AUGUST 2018
MIDDLE EAST
“ The main challenges we faced was shifting the mind-set of our key stakeholders. Now, we work closely with all of our stakeholders, understanding the business and demonstrating where we add value” — Lorraine Black, Head of Procurement, MBC Group
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implemented, processes and procedures introduced, and skills added, gradually building a well-rounded team. As all procurement professionals know, the support of key stakeholders in the business – especially in the C-Suite – is vitally important, and Black says MBC is no different. “The main challenges we faced was shifting the mind-set of our key stakeholders. Now, we work closely with all of our stakeholders, understanding the business and demonstrating where we add value. “We also got support from MBC CEO office which made it a lot easier to drive our ideas forward and get buy-in from the company’s senior management. That’s been really important in working with various departments in a collaborative way, rather than as a standalone function. After we showed that we can add value and leverage our relationships with suppliers, the decision was taken that departments would stop getting quotations without the support and involvement of the
“ Our revenue is largely derived from advertising, and as we have little direct control over regional ad market fluctuations, it is critical to keep our costs under control. That makes Procurement strategic to our long-term profitability and success. Their support has been essential to our migration from in-house systems to outsourced cloud services as part of our digital transformation efforts” — Joe Igoe, Group Director of Operations, MBC Group
procurement team. This has been a real positive shift,” Black concluded. But don’t just take the procurement team’s word for it; Joe Igoe – Group Director of Operations, comments: “Our revenue is largely derived from advertising, and as we have little direct control over regional ad market fluctuaw w w. s u p p l y c h a i n d i g i t a l . c o m
MIDDLE EAST BROADCASTING GROUP (MBC)
SERVICES
THE TECHNOLOGY DRIVING A PROCUREMENT TRANSFORMATION AT MBC
186
Business Intelligence Reports Business Intelligence reports have been the ERP solution to monitor spend managed through Procurement. The various dashboards are utilised for monitoring the compliance, category and contractual spend, procurement KPIs, procure-to-pay cycle, and supplier delivery performance. This data analysis has been utilised by the procurement team for further discussions on process improvements/potential opportunities for savings and value addition. E-Procurement The procurement team rolled out the E-Tendering system to modernise the procurement strategic sourcing activities. The use of this system has given a 360-degree view of the complete tendering process to all engaged parties. Automating the system which provides quick comparison tools and reduces the scope for human AUGUST 2018
errors has helped create a more efficient sourcing platform with reduced human effort. Contract Management System Effectively managing and monitoring the financial and operational performance is critical to every organisation. Bearing this underlying factor in mind, the manual contract administrative and management process was assessed and an in-house Contract Management System was customised and developed to meet our requirements. This system has been effective and efficient in: Automating and accelerating the contract administration and management; managing all procurement contracts and related milestones; Strengthening governance/compliance; stakeholder engagement and collaboration; better visibility through reports; and complete transparency of contract process.
MIDDLE EAST
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MIDDLE EAST
Click to watch: Middle East Broadcasting video: Studio City 189
tions, it is critical to keep our costs
understand and drive forward efforts
under control. That makes Procure-
to grow the business sustainably.
ment strategic to our long-term
These included: spend analysis across
profitability and success. Their support
the group, encompassing various cat-
has been essential to our migration
egories, supplier segmentation using
from in-house systems to outsourced
the Krajlic Model, assessment of pro-
cloud services as part of our digital
curement technologies and the
transformation efforts.”
alignment of MBC’s corporate and business strategy with that of the pro-
Driving growth As part of its effort to shift attitudes
curement department. On the benefits of the thorough
about the role of procurement, the
research and planning that has been
team at MBC carried out detailed anal-
undertaken, Black comments: “With the
ysis of key strategic activities to
development of the procurement techw w w. s u p p l y c h a i n d i g i t a l . c o m
MIDDLE EAST BROADCASTING GROUP (MBC)
“ As a team we were at the centre of a lot of conflict resolution, so we had to be skilled at providing solutions for the site. It took all of our expertise to make the project a cohesive one, pulling everybody together, making sure that all of the elements and all of the pieces of the puzzle actually fell down at the right time, in the right location”
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— Durdana Farid, Procurement Manager at MBC Group
AUGUST 2018
MIDDLE EAST
nologies, we have been able to cater for
invaluable on some major projects,
the growing needs of business and ena-
notably MBC’s $20mn facility in Dubai’s
bling the shift from the cost only to the
Studio City district.
cost-plus-value model.
Completed in May 2017, the state-of-
“Efficient use of technology through
the-art studios used for programming
effective collaboration with stakehold-
for MBC’s satellite network, primarily
ers has been leveraged for operational
MBC1 and MBC3, and online portals,
excellence and alignment of strategies,
complement its headquarters in Dubai
while collaborative negotiation plans
Media City. At least seven shows are
have brought the best of industry
produced at the studios, which the
knowledge and commercial leverage
company says are key to being able to
on the table enabling multitude of bene-
attract top talent, the right expertise,
fits in securing interruptive value
and bright, creative minds of the vari-
propositions.
ous disciplines that are related to the
“In addition, supplier value management is imperative to the success of
creative and production fields. The nature of TV schedules meant
procurement. So, a 360 degree view of
that the deadline was tight, with a pleth-
supplier positioning and business per-
ora of stakeholders to manage. In the
spective has been used to align our
absence of a contracting consultant,
critical suppliers with business strategy
the procurement team worked to
and growth.”
ensure all the elements that were needed to being the project in on time
Building the future With the company fully bought in to the
were in place. “A lot of the detail on a project like this
value offered by a skilled and dynamic
are small, but really important to its suc-
procurement function, the team has
cess,” says Durdana Farid, Procurement
grown, and now numbers 26 profes-
Manager at MBC. “The timeline was
sionals across MBC offices.
very demanding, and to hit our tight
As well as the best-and-braces work
deadline we had to ensure we were
the department oversees, it has proven
accurate with all of the detail, such as w w w. s u p p l y c h a i n d i g i t a l . c o m
191
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MIDDLE EAST
ensuring all elements of the project were compliant to their timelines, from authority approvals to contractors meeting their milestones, to the equipment being delivered on the right time and all the way down to the carpet and furniture for the studios. The deadline – four months, to be exact – meant that the procurement team had to be a highly effective conduit to bring together all stakeholders working on the project. “There was a lot of back and forth; and a lot of input from the procurement department,” Farid continues. “As a team we were at the centre of a lot of conflict resolution, so we had
193
to be skilled at providing solutions for the site. It took all of our expertise to make the project a cohesive one, pulling everybody together,
the contractor bring down costs
making sure that all of the elements and all of
and hit the budget target. We
the pieces of the puzzle actually fell down at
spoke to hundreds of parties, lev-
the right time, in the right location.”
eraging the relationships we have
The procurement department’s established
built over the years, both within
relationships with suppliers that have been
the company and with external
developed and nourished over the years were
partners, and were able to bring
critical to the project’s overall success.
them together to agree on really
“The budgets were very tight, with minimum contingency,” says Farid. “So, despite of the
important issues for the good of the project.”
fact that we had contracted system integrator and contractors, we went to each manufac-
Procurement never sleeps
turer, we have built relationships with and
The business of round-the-clock
negotiated with them directly, which helped
television means MBC’s procurew w w. s u p p l y c h a i n d i g i t a l . c o m
MIDDLE EAST BROADCASTING GROUP (MBC)
194
AUGUST 2018
MIDDLE EAST
195
“ We’re not working in a manufacturing plant, or for a bank; we’re working in a fast-paced and competitive creative industry. It means we have to be really dynamic, versatile and slick at what we do” — Lorraine Black, Head of Procurement, MBC Group
w w w. s u p p l y c h a i n d i g i t a l . c o m
MIDDLE EAST BROADCASTING GROUP (MBC)
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A testament to our success is recognition by our Industry peers and colleagues in the form of awards that we have won over the years and recently for our showcase project the MBC STUDIO CITY PROJECT. We are thankful to MBC for trusting their flagship Studio city Project to us, As an organisation TSL FZ LLC will continue to grow and deliver to the demands and challenges that our customers face.
MIDDLE EAST
Chef have to be first-class, so on one hand we have our budgets and ensuring we’re onboarding the correct partners and suppliers, and we also know that we
1991
Year founded
have a duty to make sure the end product is a high-quality one.” Again, says Farid, the work that the procurement team has put in
1,800 Approximate number of employees
over the years to build relationships is paying dividends. “We often work in a live environment, so we need people who we can call in to come in and fix an issue at 2am, or ensure a delivery is made in the middle of the night.
ment team is not perhaps typical of those
We need to have that flexibility and
working in other industries.
that’s when we need something
As Black puts it: “We’re not working in a
to be free of charge or if some-
manufacturing plant, or for a bank; we’re
thing goes wrong and we need a
working in a fast-paced and competitive crea-
new camera, so it’s important our
tive industry. It means we have to be really
suppliers understand our needs.
dynamic, versatile and slick at what we do.
“We cannot have suppliers that
“Procurement in this region can often be
we don’t have that kind of relation-
very fast, transactional and functional, so it’s
ship with, because the outcome
often about pricing structures and cutting
or the effect that it could have on
costs. But, we work in an environment where
one of our shows on the commer-
the content and quality that we put on-screen
cial impact it could have could
has to be good. The production values on
be huge. So, we ought to be very
shows such as Arab Idol, The Voice and Top
careful when we deal with our w w w. s u p p l y c h a i n d i g i t a l . c o m
197
MIDDLE EAST BROADCASTING GROUP (MBC)
198
“ M BC procurement team has not only saved us a lot of money in a challenging market, but has helped us get closer to our most important suppliers and partners, at a time of major industry changes” — Sam Barnett, CEO, MBC Group
AUGUST 2018
MIDDLE EAST
suppliers, that we are getting
if we want to continue to add
suppliers who actually under-
real value,” she says.
stand our business and what our requirements are.”
“Even with the big productions, we need the buyer there so they
The efforts have been recog-
understand any problems and
nised across the company, right
are able to resolve issues. That
to the very top, says MBC’s CEO,
relationship with the supplier on
Sam Barnett, who comments:
the ground is really key.
“Our procurement team has not
“As a department, our people
only saved us a lot of money in
have to be versatile and have
a challenging market, but has
really good communication skills.
helped us get closer to our
We can teach buying skills and
most important suppliers and
negotiation, but the ability to
partners, at a time of major
adapt to situations and communi-
industry changes.”
cate effectively is what we want. It is a strategy that appears to
Buying power
be paying dividends, says Farid:
In a bid to improve the procure-
“I deal with a lot of suppliers
ment function yet further,
and one constant feedback
Black says MBC is changing the
that we always receive is that
behaviour of its buyers to ensure
MBC procurement is one of the
they are recognised as influenc-
most engaged procurement
ers within the business. The
departments in the industry.”
days of buyers sitting at their desks, removed from stakeholders, are gone – it’s all about engagement and interaction. “We need our buyers to be on the ground and understand the dynamics of the business
w w w. s u p p l y c h a i n d i g i t a l . c o m
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200
AUGUST 2018
MIDDLE EAST
Staying ahead through digitisation WRIT TEN BY
CATHERINE S TURM AN PRODUCED BY
HE Y K EL OUNI
w w w. s u p p l y c h a i n d i g i t a l . c o m
201
EASA SALEH AL GURG GROUP LLC
Key executives at the Easa Saleh Al Gurg Group LLC discuss how introducing a world-class supply chain has made the business a leader for the future
E
stablished alongside the evolution of Dubai, the Easa Saleh Al Gurg Group LLC (ESAG) has grown organically to become one of the leading business houses in the UAE. Now
commercialised into various necessities, it has tapped into key areas of progression in the Mid-
202
dle East, such as infrastructure and services, manufacturing and retail, housing six joint venture partners across a number of divisions. Representing 27 companies, the diverse business encompasses a consolidated structure in the management of its finances, legislation, corporate governance and IT operations. While businesses are able to rule independently alongside its robust framework, as well as developing their own business strategies, the business has sought to consolidate a number of areas, such as its purchasing, finances and legislative operations, believing that its true strength lies in numbers. Using innovative, sustainable and progressive practices, ESAG aims to remain at the forefront of changing market and industry trends, ensurAUGUST 2018
MIDDLE EAST
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w w w. s u p p l y c h a i n d i g i t a l . c o m
EASA SALEH AL GURG GROUP LLC
ing that its product and service offerings
ing ways to reduce costs, but drive higher
meet the needs of its customers and are
quality across its operations.
aligned with Dubai’s Smart City vision. To unlock further business growth,
“Five years ago, supply chain was not managed systematically at ESAG. Our
ESAG decided to undergo a deep dive
Chief Financial Officer, Werner Flaig,
into its supply chain functions in order to
introduced the concept of supply chain to
drive increased value across the business
the firm. When I came on board, the first
and remain competitive against new play-
priority was to understand different busi-
ers in the market.
nesses and add value into these
A family owned business, Abdulla Al
diversified units which would make us
Gurg has sought to build a business in
unique,” explains Irfan Kapadia, Group
alignment with Dubai’s 2020 vision, with
Head of Supply Chain.
the aim to make ESAG’s operations increasingly efficient, with a focus on find-
With 97 individuals situated across the supply chain, carrying out procure-
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MIDDLE EAST
ment, logistics, demand planning,
Strength in consolidation
inventory planning and warehouse
In order to remain competitive, ESAG
management operations, ESAG’s
has adopted strategic sourcing as part of
diverse supply chain structure also
its cost structure and has formalised the
encompasses three individuals at Cor-
way it seeks to gather information. This is
porate Office undertaking its supply
then used to consolidate its require-
chain planning and governance activi-
ments, providing economies of scale
ties, as well as an operational team
when negotiating with suppliers.
under Kapadia’s leadership. “Companies are increasingly using
“We don’t just focus on local vendors or those based in one part of the world but
their supply chain to compete and gain
try to have multiple sourcing avenues
market share,” adds Kapadia. “Supply
globally. If I have two suppliers, we try
chain excellence is more widely
to have another two from the farthest
accepted, and we are no exception to it.”
regions so it does not affect the supply 205
w w w. s u p p l y c h a i n d i g i t a l . c o m
EASA SALEH AL GURG GROUP LLC
BIO
206
Abdulla Fareed Al Gurg Group CEO, Easa Saleh Al Gurg Group LLC Abdulla Al Gurg is the Group Chief Executive Officer of Easa Saleh Al Gurg Group LLC, a multidivisional conglomerate with 27 companies. The Group’s diverse product and business interests predominantly include retail, building and construction, industrial, real estate and joint ventures. Under his tenure the Group has expanded its footprint in the GCC region; in the Sultanate of Oman, Iraq and the Kingdom of Saudi Arabia. Abdulla has also been instrumental in leading the activation of a Treasury Management System, helping establish the first in-house Bank in the GCC region. He is also an active Board member within the Group’s joint ventures, namely Al Gurg Fosroc LLC, Siemens LLC, Al Gurg Smollan and Al Gurg Unilever, Akzo Nobel Decorative Paints LLC and Siemens Healthineers. Abdulla is also on
AUGUST 2018
the Board of Directors for Drake & Scull International. Abdulla‘s leadership has enabled the Group focus on encouraging a learning environment through a dedicated Learning & Development Centre. His views on entrepreneurship and family businesses are constantly sought out in leadership forums. Abdulla is a member of the Board of Directors of the Easa Saleh Al Gurg Charity Foundation. In recognition of the Foundation‘s charitable efforts, he was the Lloyds TSB Torchbearer for the London 2012 Olympic Torch Relay.
MIDDLE EAST
207
chain. The same goes for our local
procurement activities. We know the
suppliers,” explains Kapadia.
shortest logistics time window and can
“We have streamlined a lot of our pur-
optimise cost. This gives us an advantage
chasing where we have received over
for the future to be competitive in markets
30% savings in many of our companies
which are rapidly changing in this region.”
because of our consolidation. This all
Additionally, with a number of suppliers
adds up into our supply chain savings,”
utilising different systems, ESAG has had
observes Abdulla Al Gurg, Group Chief
to become increasingly agile.
Executive Officer. “This has provided a number of advantages,” adds Flaig. “Automatically, we manage compliance and speed in the supply chain and our
“There are certain parameters which we set for supply chain, which enables us to build our strategy and adopt more towards external parties. It’s been a learning experience for us” says Al Gurg. w w w. s u p p l y c h a i n d i g i t a l . c o m
EASA SALEH AL GURG GROUP LLC
208
BIO
Irfan Gafur Kapadia Group Head – Supply Chain Easa Saleh Al Gurg Group LLC Irfan is a procurement & supply chain strategist with over 15 years of global experience in diversified industries ranging from Manufacturing, Trading, FMCG & Retail offering senior level expertise in strategic sourcing, supply chain transformation, supplier relationships and change management
AUGUST 2018
with companies based in USA and UAE. He has driven processes, developed systems and established centralized supply chain & procurement departments for the companies he has been associated with. Currently working as Group Head of Supply Chain in ESAG, he has transformed procurement department from a clerical function to become the integral part of execu-
MIDDLE EAST
The use of data
Taking a measured and deliberate
In the age of digitally savvy and
approach to investing in its transfor-
empowered customers, ESAG are
mation journey, the company has
known as pioneers in adopting new
assessed numerous factors, such
technologies, exploring opportuni-
as its existing resources, readiness
ties to enhance interactions with its
and how enhancing key operations
customers across all touch points.
and processes contribute to its
The business became the second company in the region to adopt SAP’s
overall business objectives. “We were one of the early adop-
full suite back in 2006 and it was the
ters of a Treasury Management
first in the UAE to migrate on SAP ECC
System, the first in-house virtual
on HANA technology. The company
bank in the region, as well as new an
was also amongst the few to imple-
ERP system, SAP’s Business
ment ReFX (a Real Estate Module of
Objects and more. We have also
SAP), Open Text and VIM for docu-
invested in a new customer rela-
ment filing and invoice management.
tionship management (CRM)
tive management designing business strategies and adding value into business processes across the group. He is currently managing supply chain operations with planning of procurement, international freight forwarding, transportation, warehousing, inventory control and distribution for effective functioning of various business units of ESAG. Irfan is very passionate about achieving excellence in supply chain
and has featured as key note speaker at various procurement and supply chain forums and continuously works to enhance the reputation of procurement and supply chain functions.
w w w. s u p p l y c h a i n d i g i t a l . c o m
209
EASA SALEH AL GURG GROUP LLC
system and a point of sales (POS) system,” notes Al Gurg. “We brought SAP Ariba on board last year and have deployed its upstream module to streamline our supplier registration, sourcing and contracts to automate our Procureto-Pay processes,” adds Kapadia. “We are looking into data analytics in demand planning and digitise our in-bound and last mile logistics. We work to make sure that whatever technologies are available, we assess them and see how it will ben210
efit the business, grow our top line, save cost and improve efficiency. Working to capture all moments
“We have really streamlined a lot of our purchasing where we have received over 30% savings in many of our companies because of our consolidation. This all adds up into our supply chain savings” — Abdulla Al Gurg, Group Chief Executive Officer
through the use of technology, such as track and trace, ESAG has appointed a number of individuals with significant expertise in utilising data and analytics. Becoming more
“To ready ourselves for the
scientific in its approach, the busi-
future, we are investing in technol-
ness will gain a greater
ogy for the benefit of our diverse
understanding of the information
portfolio of businesses, including
received, drawing on lessons from
process automation, mobility, cus-
advanced markets, and combining
tomer service, e-commerce and
this with its understanding of cultural
securing our data infrastructure, as
nuances that contribute to the cus-
well as our procurement and logis-
tomer experience within the UAE.
tics processes,” Al Gurg adds.
AUGUST 2018
MIDDLE EAST
Change management Despite its ongoing transformation, it has been imperative for ESAG to undergo an essential change management process. By fully digitising its procure-to-pay processes, overhauling its supplier relationships and promoting collaboration across its sourcing, invoice submission and payments, Flaig explains that it has presented the biggest challenge. “We can invest millions into software and give a complete landscape of technology to our staff and to our businesses, whether it’s a fully automated treasury management or ERP system or even the adoption of SAP Ariba software. Nevertheless, if people don’t get comfortable with the technological advantages we have, we can’t bring our horsepower to the ground. “Years ago, it was clear that companies didn’t want to invest that much in training their employees. This is the biggest challenge in the entire region, but the more awareness we create in
w w w. s u p p l y c h a i n d i g i t a l . c o m
211
EASA SALEH AL GURG GROUP LLC
our team, the competitive advantage we will have in the future. “We have to invest in our people in order to enable them to change as fast as the markets are continually changing.” With this in mind, the business has placed significant investment in developing a robust team who have a deep understanding of the company and its long-term goals. Investing in the development of its own training centre, ESAG delivers over 780 hours of training to its 212
3,000 employees in a number of areas, from supply chain, governance, and legislation, to soft skills, such as managing conflict. The company also delivers a number of women’s empowerment initiatives. “We also cover SAP software utilisation and VAT training, which
and of course, our internal policies
was introduced this year. I also
and processes” observes Kapadia.
manage supply chain-related
“We have heavily invested into supply
training, where every quarter we
chain digitisation, so we have ongoing
gather our supply chain commu-
training which is always happening,
nity and teach them the principles
making sure procurement executives
of procurement, what’s happening
know how to create purchase exercita-
in the supply chain industry, how
tions, how to create sourcing requests
the logistic system works, our pro-
and how to collect it with suppliers. All
cess flows and how to negotiate,
of this happens at the training centre.”
AUGUST 2018
MIDDLE EAST
ESAG Showroom
213
Long-standing reputation A key figure in the UAE, ESAG is keen to lead by example and places particular emphasis on giving back to local communities in a number of health, education and labour initiatives. Regularly donating clothes for families who are supported by the Red Crescent Authority in UAE, the business also supports local hospitals through blood donation. “For our employees, we also provided complimentary health tests to commemorate International Diabetes Day, offere breast cancer awareness programmes as well as wellness programmes, such as free yoga classes,� explains Flaig. w w w. s u p p l y c h a i n d i g i t a l . c o m
EASA SALEH AL GURG GROUP LLC
214
“From a supply chain perspective, we
they offer different discounts for our
are also heavily involved. For example, we
employees. Any external activities that we
recently did a healthcare check-up for all
do, we drive partnerships with our suppli-
of our 800-plus labour employees, so the
ers. We give them a say in the process. It’s
supply chain team brought our water sup-
not an individual task, but one where the
plier on board, who came and distributed
supply chain comes together.”
free samples of water and juices for the labour staff,” adds Kapadia. “Similarly, we have collaborated with different partners in the market, where AUGUST 2018
With a long-standing reputation, ESAG remains proud to have a number of successful business relationships, many which have spanned over 50 years, such
MIDDLE EAST
215
“We have to invest in our people in order to enable them to adapt to continually changing markets” — Werner Flaig, Group Chief Financial Officer
as British American Tobacco, Siemens and Dunlop, amongst others. Its values begin with its staff and are extended to its vendors and clients. Developing an organisational structure, combined with technology, the business is now able to successfully discuss, negotiate, and work with both international and local business partners effectively, leading to continual business growth. w w w. s u p p l y c h a i n d i g i t a l . c o m
EASA SALEH AL GURG GROUP LLC
Iftar event at a mosque built and managed by ESAG “This holistic approach of being ahead of the curve in the market puts us above the competition, which will make us survive as a business and will continue to enable us to drive a long-term, sustainable, strong performance,” says Flaig. “We remain unwavering in our commitment to conduct all of our business activities with integrity and excellence, and ensuring the trust of our shareholders, customers, employees and business partners,” concludes Kapadia. “We will continue to leverage our expertise to achieve sustainable growth in our identified areas of strength and remain agile and responsive to both the market and our customers’ 216
requirements, exploring opportunities for growth into new sectors through a combination BIO
Werner Flaig Chief Financial Officer, Easa Saleh Al Gurg Group Werner Flaig joined Easa Saleh Al Gurg Group LLC in 2011 as Group Chief Financial Officer with responsibility for all financial operations and long term financial strategies of 28 operating companies active in retail, real estate,
AUGUST 2018
industry, trading, banking and investment finance in the Lower Gulf Region and the UK. He came to the United Arab Emirates in 2009 as Chief Financial Officer of Siemens LLC, UAE, responsible for the financial operations of all Siemens entities in the Lower Gulf Region. Werner started his career in 1991 with Siemens AG, Corporate Finance, later Siemens Financial Services, and now possesses 25 years of executive level experience leading structured finance operations.
MIDDLE EAST
217 of deepening relations with existing
Werner has had P&L responsibilities as General Manager in operational businesses for large infrastructure projects in SouthEast Asia and China. His experience also includes leading concession companies as well as structuring and arranging international debt financing. Werner has a university degree in business administration from the University of Erlangen-Nuremberg, Germany, and studied also at Duke University, North Carolina, USA.
partners and further diversifying our current portfolio of businesses to tap into new customer segments,� concludes Kapadia. “Carrying forward the legacy of our founder, our preparedness and foresight has created processes and policies that guarantee the longevity of the business. A testament to that is being a successful family run Emirati company with three generations working side by side.�
w w w. s u p p l y c h a i n d i g i t a l . c o m
An Undisputed Part of Ecuadorian Identity Cervecería Nacional shows an innovative corporate culture that works towards making a positive impact on Ecuadorian society WRIT TEN BY
M ARÍA COBANO-CONDE PRODUCED BY
JULISA VARGAS
L AT I N A M E R I C A
CERVECERÍA NACIONAL
T
he Las Peñas neighbour-
tally sustainable processes that
hood, in the historic centre
also contribute positively to the
of the Ecuadorian city of
Ecuadorian society.
Guayaquil, witnessed the foundation of Cervercería Nacional (CN) as The
GROWTH SINCE 2016
Guayaquil Lager Beer Brewery
Cervecería Nacional has been
Association in 1887, a brewery and
transformed in all its aspects,
ice-making company.
driven to grow and become
In October, 2016, AB InBev – the larg-
220
stronger and more efficient. This
est brewery in the world – became the
has led to a positive corporate
main shareholder of Cervecería Nacional.
culture that flourishes both
This allowed the company to continue
across production plants and
with its traditional production of
within operative work.
national beers, as well as expanding
As regards its sourced raw
its catalogue with imported varieties
materials such as barley, rice,
in the framework of a great cultural
packaging, labels and cold
and corporate change.
equipment, CN created a
The merger promoted production in
supplier development program
the two plants of Cervecería Nacional
looking for collaborators that
in Pascuales (Guayaquil) and Cumbayá
are close to its expectations.
(Quito), with modern and environmen-
This led to joint work and advice in order to offer world-class products and supplies that, in accordance with government regulations in Ecuador, give priority to local raw materials and Ecuadorian suppliers. These strategies are part of the Decalogue (2016) that serves as a roadmap to CN, where the support of its
AUGUST 2018
L AT I N A M E R I C A
221
FACTS
It has 2 production plants, 1 malting plant and 17 wineries throughout the country w w w. f d f w o r l d . c o m
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L AT I N A M E R I C A
suppliers is key from local producers
programme is aimed at both
to international companies such as
university students who are
Sinel, Amcor, Sivesa, Croner or Matex.
finishing their degrees and those who are still studying too.
ITS TEAM IS ITS GREATEST
Globally, 300 applicants are
STRENGTH
selected who go through two years
Cervecería Nacional employs more
of training and internships in the
than 2,000 collaborators – a key pillar
different areas of the organisa-
of its success. Consequently, CN
tion. When they graduate from
invests greatly in developing the
GMP, they assume immediate
potential of its teams.
middle management positions.
The Global Management Trainee
In the same way, CN is also
(GMT) programme was created to
responsible for enhancing the
select young global talent and offer
skills of employees who are
the possibility of developing a profes-
already part of its team. There
sional career within the company, for
is an emphasis on meritocracy:
which CN opens a call every year in
30% - 40% of the activities on
all the universities of the country.
the agenda are devoted to
The main idea is that students go
coaching and employees are
through a selection process focusing
empowered to work in different
on their willingness to grow, their
areas of the company to acquire
energy and their ability to learn. The
a global vision. CN leaders are evaluated by the quality of their teams – they are expected to surpass themselves. The company promotes and seeks people’s growth within the organisation and is agile in measuring talent potential,
Click to watch: 130 AÑOS CN’
combined with results, year on year. This has led to CN enjoying w w w. f d f w o r l d . c o m
223
En nuestras cajas siempre van las mejores marcas.
PLAPASA, proveedor estratégico de más de 45 años de Cervercería Nacional, se enorgullece por sus 130 años al servicio de Ecuador.
Nos sentimos parte de su éxito.
¡Felicitamos a
CERVECERÍA NACIONAL
por su Aniversario 130 y una trayectoria ejemplar! Para Aon es un orgullo haber formado parte de este hito.
L AT I N A M E R I C A
a high ranking in terms of indicators
tions, CN measures its impact
and results among companies of
on the density of local water
massive consumption in Ecuador.
basins. CN consumes three litres of water for each litre of
POSITIVE IMPACT ON ECUADO-
beer in Ecuador nowadays, a
RIAN SOCIETY
global milestone and one of the
CN has a strong commitment to
best indicators of water
making positive changes to society
consumption for the AB InBev
in Ecuador. Its most ambitious pro-
group as a whole.
gramme, Growing for a Dream, offers
In the same way, CN has
training and education to women in the
global commitments in conjunc-
company who, as an example of
tion with some brands and aims
relevance, make up 60% of the sales
to have all its products pro-
channel in its Latin American stores.
duced with renewable energy
The creation of this program is
by 2025. CN is dispensing with
benefiting 15,000 women and is
thermoelectric energy in favour
based on training, access to financing,
of wind and hydroelectric power,
technology and even scholarships for
a goal that it has already
their children, since part of what the
achieved this year by using
company is looking for is for families
100% renewable energy.
to have a better future. The initiative #MeUno (#IJoin)
A COMMITMENT TO
involves 3,000 volunteers who work on
CONSUMERS
initiatives from cleaning beaches – such
Cervecería Nacional’s approach is
as the Corona campaign in Galapagos
customer-centric; therefore, it offers
Islands – to helping and supporting
products that are integrated into its
children with limited resources and
customers’ daily lives to improve
learning difficulties, as well as building
them in a responsible way.
houses for those affected by the Ecuador earthquake of 2016. In relation to sustainability regula-
The commitment to the customer goes as far as promoting responsible conw w w. f d f w o r l d . c o m
225
CERVECERÍA NACIONAL
226
sumption, since in Ecuador there is a
TECHNOLOGY AND
risk of high consumption even among
DIGITISATION
minors, due to a lack of adequate
Technology and digitisation are
differentiation between low-alcohol
key enablers in offering better
drinks and illegal alcohol (which
quality and services to CN’s
makes up 30% of the total national
customers.
consumption). CN has a commitment by which its
For example, 90% of the company’s sales happen by
portfolio sets the alcohol levels at 30%
teleshopping. CN has created a
for low-alcohol content beverages, as
whole Artificial Intelligence (AI)
well as operating a programme to
system that can offer recommen-
educate consumers and sellers in
dations to customers, according
responsible consumption habits.
to indicators such as the day of
AUGUST 2018
L AT I N A M E R I C A
CN
CN employs 2500 collaborators
ing of its brands is generated since the company’s digital media originates there, too. As development objectives for the coming years, CN plans to help increasing Ecuador’s per capita beer consumption, since it is one
It produces an average of $ 100 MN in revenue every year
of the lowest in the region. It is currently set in 32l of beer consumption per year, unlike the 48l in Colombia and Perú and the nearly 80l of consumption in Mexico and Venezuela.
The company is growing again after 2016 (17% of lost sales)
This generates a very strong growth potential for the beer market, which is linked to the development of beer culture and to boosting beer as part of the life of Ecuador’s population.
227
In addition, CN is developing other product lines, some of which are related to beer such as the malts line, but also non-alcoholic the week and the predicted
beverages. For this an investment plan of
consumption for that area, region
around $400mn has been created for the
and geolocation.
next 5-year period.
For this, CN is integrating a B2B platform where customers can order via an app or through the website, tracking their orders until delivery. The company has also developed the ability to measure trends in real time by monitoring social networks, in a Command Centre from where all the marketw w w. f d f w o r l d . c o m
A solid organisation committed to the Chile’ Supply Chain Digital society discovers the processes WRITTEN BY
MARÍA COBANO-CONDE PRODUCED BY
JASSEN PINTADO
involved in SMU’s strategic management for the supply chain by speaking to Melania Chaverri, Head of Procurement
L AT I N A M E R I C A
SMU S.A.
SMU
is a Chilean
“My role within SMU has been to
supermarket
restructure the purchasing area in a
chain and part of
centralised manner, implementing
CorpGroup, formed at the end of
a planned sourcing strategy for
2007 from the acquisition of more
goods, services and assets that we
than 60 regional supermarkets
call ‘no retail’. Part of this process
chains. Currently, it is the super-
has been to transform decentral-
market company with the largest
ised tactical purchasing
coverage in Chile with sales of
management into a centralised
$3.6bn annually.
model,” explains Chaverri.
The company has more than 500
230
“We have also structured pur-
stores throughout the 15 regions of
chasing policies and procedures
the country through its different
incorporating technology within the
formats (Unimarc, Alvi, Supermar-
supply process through e-procure-
ket Wholesale 10, OK Market and
ment solutions such as Ariba,
Telemercados.cl) that adapt to the
which will allow us to achieve
needs of customers.
greater efficiency in the processes
Melania Chaverri, Head of Pro-
and reduce trading times.
curement, has been a key person
“On the other hand, we have a
in the success of SMU. She was
collaborative work model with the
part of the company between 2010
other functional areas of the com-
and 2011 as Procurement Manager,
pany, which allows us to align
returning in 2014 as Head of the
supply strategies with corporate
division to help drive the firm’s
goals and objectives set by senior
restructuring and modernisation
management.”
plan. The was applied between 2014 and 2016 with focus on com-
OPERATIONAL COST CONTROL
mercial strengthening, operational
AND QUALITY STANDARDS
efficiency and financial and organi-
One of the strategies Chaverri has
sational development.
worked on has been the intelligent
AUGUST 2018
L AT I N A M E R I C A
“ We have a collaborative work model with the other functional areas of the company, which allows us to align supply strategies with corporate goals and objectives set by senior management” — Melania Chaverri, Head of rocurement BIO
Melania Chaverri started her career in Strategic Sourcing in 2002 in Costa Rica, in the division of Global Procurement Walmart, area of food and fresh fruit. She has an MBA from the Interamerican University of Costa Rica.
231
In 2004, she was transferred to Chile together with Walmart Food Sourcing for the development of export of fruits and processed foods for private label from South America to Walmart worldwide. In addition to her experience in the area of food, she has held positions in retail companies including Cencosud, where she developed in the area of supply for supermarkets and department stores and home improvement. Subsequently, in 2014 she joined SMU as Head of Procurement in the areas of services, operational inputs, CAPEX, facility management and insurance. w w w. f d f w o r l d . c o m
L AT I N A M E R I C A
MAPFRE - Talento sin barreras
control of costs. “We manage the
specific strategies for each cate-
purchases of operational expenses
gory,” adds Chaverri.
under a ‘category management’
Thanks to its optimisation in ser-
strategy, consolidating the
vice contracts, SMU managed to
demand of all our business units
reduce operating expenses from
with each one of their specifica-
more than 25% in 2013 to less than
tions. In this way, we coordinate
22% in the last periods.
the sourcing and negotiation activi-
The work with suppliers in terms
ties with which we increase the
of quality standards has been
added value defining unique and
another key to cost reduction. SMU w w w. f d f w o r l d . c o m
INTEGRATION OF TECHNOLOGICAL SOLUTIONS FOR THE SUPPLY CHAIN
www.stgchile.cl contacto@stgchile.cl
STG has more than 16 years of experience, with offices in Chile, Argentina, and PerĂş, where we integrate technology to improve end-to-end Supply Chain processes.
+562 2726 6500
cl.issworld.com ISS Chile
@
info@cl.issworld.com
With more than 117 years of experience in Cleaning, Catering, Maintenance, Security and Support services; ISS Facility Services has been present in Chile since 2004. It has over 15,000 collaborators and it offers services in more than 3,500 facilities for 300 clients, who they help improve their performance and operational excellence, through the IFS model (Integrated Facility Services), based on the creation of value through outsourcing and integration of services, creating more economical and flexible solutions.
FACILITY MANAGEMENT | CLEANING | PROPERTY | CATERING | SECURITY | SUPPORT
L AT I N A M E R I C A
sees its suppliers as strategic partners with whom it develops a clear joint strategy of specifications, establishing the standards
“At the end of 2012, we created the ‘100% Ours’ programme, a unique initiative in the country with the purpose of empowering SME suppliers throughout the country and the development of the regions” — Melania Chaverri, Head of procurement
that ensure the quality of the final product. This is why Chaverri works closely with local producers in Chile. In this line, the company’s commitment to small and medium–sized local entrepreneurs is developed. “At the end of 2012, we created the ‘100% Ours’ programme, a unique initiative in the country with the purpose of empowering SME suppliers throughout the country and the development of the regions,” she says. “Through this programme, we seek to encourage our customers the preference for regional products, highlighting them in our gondolas and privileging, in this way, small local businesses. It also allows us to offer our customers fresher and characteristic products from the area, thus generating shared value among local suppliers, our customers and Unimarc.” TECHNOLOGY, THE SUPPLY CHAIN AND THE CONSUMERS
Process automation is guaranteeing faster and more effective purchases for consumers, with better services. The supermarkets adapt to their customers so that the purchase transactions are made in the best w w w. f d f w o r l d . c o m
235
SMU S.A.
MAPFRE CONTIGO - El seguro seguro. Auto
“OVER
31 YEARS
OF QUALITY” Inapol, leader in bag solutions for waste management and merchandise containment.
www.inapol.cl
L AT I N A M E R I C A
SMU OPERATES THE BRANDS: UNIMARC, ALVI, SUPERMERCADO MAYORISTA 10, OK MARKET AND TELEMERCADOS.CL (E-COMMERCE)
way and in the shortest possible
management. Chaverri explains:
time. For this, technology is funda-
“The main use of this will be in
mental: SMU will invest 20% in
the process of recurring pur-
technology and logistics in the next
chases, that is, simple
three years.
purchases through e-procure-
“In this context, SMU is working
ment applications, as well as in
on the optimisation of our web plat-
certain processes, generating
forms to enhance e-commerce and
efficiency and performance in a
directly benefit our customers, with
context of procure-to-pay in
the aim of making online purchases
addition to the continuous
safely, quickly and easily. Super-
source-to-pay in the technology
markets are also adapting to this
of classification of expenses.”
trend by creating their own e-commerce capabilities and partnering
TEAMPLAY AND FEMALE
with successful operators in the
OPPORTUNITY
last mile.”
SMU employs more than 30,000
Artificial intelligence has also been implemented into supply
employees, being the fourth employer nationwide with 64% w w w. f d f w o r l d . c o m
237
SMU S.A.
“We have also structured purchasing policies and procedures incorporating technology within the supply process through e-procurement solutions such as Ariba” — Melania Chaverri, Head of procurement
238
AUGUST 2018
L AT I N A M E R I C A
women and 1.8% migrants. According to its transformation
to professional skills, female leadership stands out in the
plan carried out between 2014 and
organisation – cooperation, empa-
2016, the company follows a strat-
thy, the ability to model teams and
egy to train and enhance the skills
make strategic decisions. This
of its teams, allowing employees to
comes to complement the per-
develop professionally and SMU to
spective of the boards of directors,”
improve results year after year.
Chaverri says.
Chaverri participated in the eighth edition of the BOW Program
POSITIVE IMPACT ON
(Board Of Women), developed by
COMMUNITIES
Business Women with the aim of
SMU is committed to reflecting the
offering training to women to hold
culture and needs of Chilean soci-
positions as C- and V- executives
ety, actively working to leave a
and to lead businesses with high
positive footprint in the areas
growth potential.
where it operates.
She explains: “Among the main
“We have a commitment to inclu-
objectives are the development of
siveness of people with disabilities
management skills to face dynamic
in the workforce, a promise that
ventures, the strengthening of stra-
falls within the axis of sustainability
tegic design capacity and the
in our Strategic Plan 2017-2019.
ability to align the different areas of
Since 2012, we have had a pro-
the business. It is also about exe-
gramme that, to date, has allowed
cising strategic and transformational
the entry of around 250 people with
leadership to strengthen the work
some degree of disability to our
of the management team.”
businesses and stores in the coun-
In this regard, the executive
try. Their arrival has generated an
believes that “it has been proven
excellent working environment and
that a strong female presence in a
is very beneficial for the company,
company delivers value. In addition
sensitising the rest of the staff and w w w. f d f w o r l d . c o m
239
SMU S.A.
FACT
‘THE SUPERMARKET CHAIN WITH THE GREATEST GEOGRAPHICAL COVERAGE AND THE NUMBER OF STORES NATIONWIDE’ 240
AUGUST 2018
L AT I N A M E R I C A
promoting teamwork,� Chaverri
alignment and commitment, sus-
explains.
tainability, technological
As part of this commitment, SMU
development and strengthening of
will continue to invest in transfor-
the financial position. In terms of
mation to offer the best of itself as
experience for clients, the com-
an organisation: “SMU is imple-
pany is carrying out a remodelling
menting a strategic plan 2017-2019,
plan for 130 stores throughout
based on six pillars: customer
Chile during the next five years
experience, operational efficiency,
(2017-2021),� concludes Chaverri.
241
w w w. f d f w o r l d . c o m