Some Interesting Statistics on Digital Coupons
48 Mn
Monthly visitors attracted by online coupon sites
47%
of mobile consumers want retailers to send coupons to their devices when they are in or near the store
25 Mn
Americans use coupon apps each month
10%
of mobile coupons are redeemed, compared to 1% for print coupons
32%
of grocery shoppers use online digital coupons
53.2 Mn
US consumers will use mobile coupons by 2014
25%
more trips on an average annually are made by digital coupon shoppers as compared to average shopper
47.1 Mn
US consumers will use Smartphone coupons in 2014
13%
more dollars on an average per trip are spent by digital coupon shoppers as compared to average shopper
41%
of female online shoppers visit retailers' websites in order to look for coupons or deals
42%
more spend on an average per year per household on groceries by digital coupon shoppers than an average shopper
62%
of Coupons.com shoppers plan to shop within the next 2 days
56.1% 34%
of US moms share coupons and sale incentive information on social media sites
of Smartphone shoppers use their devices for mobile coupons
69
shopping trips per year made by Coupons.com shoppers on
an average, compared to the U.S. average of
USD 55.05
57
per shopping trip spent by Coupons.com shoppers on an average, compared to the U.S. average of
USD 44.87