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When the World Wide Web is at your fingertips, search engines like Google, Yahoo, Bing and others are imperative for finding and organizing all that information. Each search engine works a little bit differently depending on how it indexes web pages, which is why the exact same search on different engines may yield slightly different results. As a fast growing company, Google has become a lot of things to a lot of people-actually, more than 128 million people-but it still excels at its original mission to provide users with quick and effective Internet search results. The intuitiveness of Google searches often seems almost humanlike, but it is merely a software program. As a mortal, you can maximize its power by understanding a few basic rules. The first rule of Google searches is that for every rule there is an exception. There are even exceptions to the exceptions. So, to avoid getting too mired in details, this article will focus on the most common search goals and guidelines. If you like details, try out these search tips on Google to learn even more!
Make every word count. Google looks for pages that include all the words you put in the search field. Think about how something would be phrased on a page, not how you would ask a question. For example, you'll likely get more, and better, results from "chewy chocolate chip cookie recipe" than "what's the best way to make chocolate chip cookies?" Force-add or exclude words from searches. Searching for "cardinals" may bring up a variety of results-mostly sports related. But, if you want to learn more about the beautiful red bird, narrow your results by excluding "football" from your search with a minus sign in front of it. Your new search would look like this: "cardinals -football." The space before the minus sign is important as it distinguishes an excluded word from a hyphenated word. Excluding "football" gives you a lot more bird-related results, but now you may see lots of baseball-related results. So, exclude baseball for an event better search: "+cardinals -football baseball." Don't forget the spaces. Using a plus sign in front of a word tells Google to find the term exactly as you typed it. This basically deactivates Google from making its usual assumptions about your intent. So, usually Google would assume a search for "solor energy" was supposed to be for "solar energy." Change the search to "+solor energy" and that's exactly what you'll get (a volcanic island, in case you're wondering).