Vaikundarajan’s Take on Tata Motor’s New Global Brand Ambassador – Lionel Messi
One of the best footballers in the world, Lionel Messi has been roped in my auto giants Tata Motors as a global brand ambassador for its passenger vehicles portfolio.
“The contract runs for two years and can be extended,” says Vaikundarajan. He further informs that the brand is planning to rollout an association campaign starring the footballer, called #MadeOfGreat.