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Having Been Inducted into the World Golf Hall of Fame as One of the Greatest Winners in LPGA History, Our Exclusive Interview with Golf Legend, Annika Sorenstam
Annika is often regarded as the greatest female golfer of all-time. During her 15-year, Hall-of-Fame career, she rewrote the LPGA and Ladies European Tour record books, won countless awards, and changed the way women’s golf was played, viewed and covered.
She amassed over 90 worldwide victories, including 72 on the LPGA and 10 Major Championships. Annika holds a record number of Rolex Player of the Year awards (eight) and Vare Trophies for the lowest scoring average in a season (six). As the only female to break 60 in an official event, she has been nicknamed “Ms. 59.” Perhaps most notably, Annika received worldwide media attention when she became the first woman in 58 years to play in a PGA TOUR event at the 2003 Colonial Invitational. Annika stepped away from professional golf after the 2008 season to focus on her family and the ANNIKA brand of businesses, which include the ANNIKA Collection of high-end women’s golf apparel and ANNIKA Course Design. In 2007, she created the ANNIKA Foundation, which provides golf opportunities at the junior, collegiate and professional levels while teaching young people the importance of living a healthy, active lifestyle through fitness and nutrition.
The Foundation annually conducts six major tourna- ments in the United States, Sweden (2), China, Argentina and New Zealand for aspiring junior girls along with the ANNIKA Intercollegiate presented by 3M, a college tournament featuring 12 top Division I schools. It has annually enjoyed the strongest field in all of college golf since its inception. With the support of Stifel and the Haskins Commission, the Foundation created the ANNIKA Award presented by Stifel in 2014, which is given annually to the best collegiate female golfer.
Her global success in golf and knowledge of business has enabled her to become the first and only female golfer to create a successful brand of businesses, as featured in Duane Knapp’s book BrandStrategy, Inc. Annika’s brand has also been featured in Brandweek, the New York Times, Fortune Magazine, SportsBusiness Journal, Success Magazine, USA Today, and Wine Spectator to name a few non-golf publications.
Annika still tops the LPGA’s All Time Money List despite not competing since the 2008 season. She represented Europe as a player in eight Solheim Cups, as a vice-captain three times and captained the European team in 2017. Annika has received many accolades throughout her life. She was the recipient of the Patty Berg Award in 2003 for her contributions to women’s golf. She was the Associated Press Female Athlete of the Year from 2003-2005, and the Golf Writers Association of America Female Athlete of the Year in 1995, 1997 and from 2000-2005. In 2008, Annika joined Arnold Palmer as only the second Ambassador of the United States Golf Association. She and Jack Nicklaus were named Global Ambassadors by the International Golf Federation to help with golf’s successful bid for inclusion in the 2016 Olympic Games. Annika won the USGA’s prestigious Bob Jones Award in 2011, which is presented annually to someone with distinct character on and off the course. In 2013, she was named the First Lady of Golf by the PGA of America. The following year the LPGA, in partnership with Rolex, created the Rolex ANNIKA Major Award. It recognizes the player who, during a current LPGA season, has the most outstanding record in all five major championships. In 2015, Annika was named the top female athlete of all-time in her home country of Sweden. In 2016 Annika received the KPMG Inspire Greatness Award from the KPMG Women’s Leadership Summit advisory council, with the support of the PGA of America and the LPGA. In 2016 Annika received the Lifetime Achievement Award for her contributions to the business of golf at the HSBC Golf Business Summit. She is also the first female golfer and only the third female in sport to receive the Presidential Medal of Freedom.
Annika is a very popular motivational speaker and many corporate executives, CEOs and meeting planners utilize her talents to entertain important clients, reward top performing employees, and build camaraderie amongst their teams. Annika is a driven, leader with a vast network of contacts throughout the world of business, sports, and entertainment.
In addition to expanding her brand and growing the game, Annika and her husband, Mike McGee, have two children, Ava (9/1/09) and Will (3/21/11). Annika represents world-class companies like 3M, AHEAD, Callaway, Cutter & Buck, Cabot Saint Lucia, Golfing World, Lexus, Mastercard and Rolex. Her Twitter handle is @ Annika59 and Instagram handle is @annikas59. For more information: www.annikafoundation.org.
Q: You started playing Golf at a young age, what inspired you to pursue it professionally?
AS: As a kid, I loved all sports. I played soccer, badminton, did downhill skiing and my first love was tennis. I didn’t start playing golf until the age of 12 and was introduced to it because my parents played a lot. My sister, Charlotta and I would ride my parents’ pull carts like a horse and get ice cream at the turn. I didn’t take it seriously until the age of 16. That’s when I focused on golf, rather than tennis.
Fellow Swede, Liselotte Neumann won the US Women’s Open in 1988 and that really inspired me. If she could do it from our small country, why couldn’t I? I continued to work hard and went to the University of Arizona on a golf scholarship and after two years there I decided it was time to turn professional and give it a shot.
Q: For those in our audience not familiar with the Annika Foundation, tell us what kind of opportunities it provides for young women. AS: We started the ANNIKA Foundation in 2007 to provide golf opportunities at the junior, collegiate and professional levels while teaching young people the importance of living a healthy, active lifestyle through fitness and nutrition. It has partnered with key organizations to promote healthy, active lifestyles for children. Some initiatives are SPARK, the Florida Hospital for Children in support of its Healthy 100 Kids initiative and The First Tee in development of the Nine Healthy Habits curriculum for children.
The Foundation annually conducts six major golf events for aspiring junior girls. They are the award-winning AJGA tournament, the ANNIKA Invitational presented by Rolex at the World Golf Village in St. Augustine, Fla.; the ANNIKA Invitational at Mission Hills, the first all-girls junior tournament in China; the ANNIKA Invitational in Europe; and the ANNIKA Cup, a team event for the top juniors in Sweden. In partnership with The R&A, the Women’s Amateur Latin America, and the ANNIKA Invitational Australasia at the famed Royal Wellington Golf Club in Wellington, New Zealand.
With the support of Stifel, the Haskins Commission and Golfweek, the Foundation created the ANNIKA Award Presented By Stifel in 2014. It is given annually to the best collegiate female golfer. In concert with the award, the Foundation launched the ANNIKA Intercollegiate Presented By 3M, a college tournament featuring 12 of the top Division I schools. This tournament takes place at Royal Golf Club and has had the strongest field in all of college golf since its inception.
Q: Have any of your alumnae gone on to pursue a professional career in Golf?
AS: Each year we have over 600 girls from over 50 different countries compete in our global events. We have had over 60 of our alumnae play on the LPGA Tour, and over 150 on the Symetra Tour.
Q: You’ve accomplished so much as a Professional Golfer, Businesswoman, and mentor to many young women. Has it been a smooth road?
AS: I think the lessons I have learned from golf certainly apply to life. It teaches you integrity, how to overcome adversity, how to make goals and accomplish them. There are a lot of correlations. Each day brings you new challenges. Some days you get good breaks and some days bad ones. I stepped away in 2008, which in hindsight was a difficult time to start businesses. There have been ups and downs and we have learned a lot. I enjoy working with my husband, Mike on all of our businesses. We have a great team around us, and we have narrowed our focus to the foundation, the ANNIKA Collection of clothing with Cutter & Buck, and golf course design.
Q: What’s one lesson you’ve learned in your career that you can share with our audience?
AS: My dad taught me when I was a young girl that there are no shortcuts to success. It was raining and I didn’t feel like practicing, so I called my Dad to pick me up. As we drove out of the course, we passed the driving range, and there were still kids hitting balls in the rain. My dad turned to me and said that to me. I will never forget that, and it still drives me to this day.
Q: Can you tell us one of your most memorable moments in your career?
AS: I have been fortunate to have a lot of very memorable events of which I’m proud. I would say shooting a 59 in 2001, playing against the men on the PGA TOUR in 2003 at Colonial, and being inducted into the World Golf Hall of Fame.
Q: What advice would you give to young women who want to succeed in the workplace?
AS: I would tell young ladies in the workforce to find their passion. Life is too short to do something you don’t love. Work hard and put in the time. Again, there are no shortcuts to success. Surround yourselves with good people and network as much as possible.
Q: What’s the most interesting thing about you that we wouldn’t learn from your resume alone?
AS: I am a normal Mom and wife. I love to hang with our family and kids. I cook probably six nights a week and love it. I enjoy housework and chores and am constantly busy.