S p o n s o r sh i p s m r e T f o s d a e H Join us at the beginning of our adventure... the rewards will be huge!
THE
CONTENTS
SPONSORSHIP PROPOSAL
THE THE THE THE
PROPOSITION PERFECT FIT FUTURE VISION BENEFITS
“WE ARE LOOKING A BRAND TO GROW WITH US IN THE ” NON-LEAGUE GAME
THE
PROPOSITION
OUR SUCCESS SO FAR....
TheNonLeague magazine has seen phenomenal growth and success since its launch just eight months ago. With over 12.5k twitter followers and a growing subscription base we are really “here to stay” More and more clubs are taking advantage of our reseller option of buying at £1 and selling for £3. Generating much needed revenue. We feel we have proven we have a good product and most importantly one that non-league fans and clubs want and need to promote the non-league game. Although things are going really well we are hungry to make this bigger and better, reaching out to more and more fans and clubs. Growing our brand and our partners brand in the process. With sales on the up and our reputation growing by the day we feel its time to push on to the next phase of our development. We have an overwhelming desire to make our magazine and brand known by all football clubs and fans across the UK.
We need a partner to help us get our brand known to every football fan in the UK....... Where our brand is seen our partners brand will be seen! “WE ARE ALREADY A BIG PLAYER IN THE COVERAGE OF NON-LEAGUE FOOTBALL”
THE
PERFECT FIT
WHO WE ARE LOOKING FOR....
TheNonLeague magazine is looking for the “perfect partner” to grow our brands together. Obviously we need a financial investment involved in our agreement to enable both our brand expansions, but this isn’t the major factor to consider. We want a brand that knows non-league football and shares a passion for bringing awareness of “the beautiful game”. Attributes of a perfect partner: • Been involved in non-league football so understands our target market. • Already having a proven brand that would enhance our magazine sales by association. • Already be in a market that means we have a common target audience for growth.
Your company has been selected as having all these attributes. We believe that we can grow our brands along side each other for a small investment compared to return. Please read on to see the value of partnering with TheNonLeague Magazine.
“A WIN, WIN PARTNERSHIP FOR THE RIGHT COMPANY”
THE
FUTURE VISION
FAST EXPANSION OF JOINT BRANDS... Although we have seen rapid growth and proven ourselves in this market we know there is room for improvement. There are still a large amount of clubs and fans that are not aware of our magazine and the quality it brings. Our partnership with the right brand will enable us to correct this over the coming months. We hope to do this by: • Supplying 100 clubs per issue with “trial boxes” of our magazines to sell at their grounds, with the clubs keeping the total revenue generated. We are so confident in our product that we are sure this will generate future orders and of course get both of our brands into our target market. • We will be starting to trial magazine sales in independent retail stores across the UK. This will sit alongside already established publications in our direct market. This will be achieved by a recognised distribution network and hopefully lead to full UK coverage. • We are working with an established company with a proven ticketing platform to revolutionise the way non-league clubs sell their tickets. This will grow our brand further and again help non-league clubs to fill their grounds at no cost to them. • Make available a range of dual branded merchandise to send out to clubs. This will again get both our brands into our target market.
“EVERY NON-LEAGUE FAN SHOULD BE AWARE OF OUR MAGAZINE”
THE
BENEFITS
DEDICATED TO OUR PARTNERS BRAND.... As you can see TheNonLeague magazine is “here to stay”, our plans for growth are developing daily and when the right company partners with us the benefits will be extensive. As we grow we are sure other opportunities will come our way and we will always promote in a dual branded manner to give maximum exposure to our partner. Foreseeable benefits: • We will be known as “TheNonLeague Magazine” sponsored by “your brand”. This will been highly visible on the front cover of every copy of our magazine for the duration of our partnership together. • You will have a full page advert on the rear of every copy of the magazine. • We will consult you on any editorial features that you may particularly want to add. • We feel we have a responsibility to help grassroots football where ever we can. You can already see this in the fact that clubs can generate revenue form the sales of our magazines. This will give countless opportunities to do dual branded PR explaining how we are helping grassroots football together. “Where ever we are mentioned you will be too” • We are extremely proactive with our social media activity. We will be pushing your brand whenever we can.
Done right, your brand would essentially be using our knowledge, hard work and resources to produce what would eventually be know as “your magazine” “WE WILL DO
TO ANYTHING WE CAN R HELP ENHANCE OU SPONSORS BRAND AWARENESS”
Join us at the beginning of our adventure... the rewards will be huge!