5 minute read
SwagHer Beauty Trends for 2022
By: Sabrina Espere Carrington
St the turn of every year, the minds of the beauty industry converge. The trends of the New Year are dropped for the media to enticingly inform all beauty lovers of what’s hot and missing in their beauty regimen. For the past couple of years, the beauty industry has listened to consumers and redirected their “business mind”. The emphasis on clearer skin, anti-aging treatments, hyperpigmentation, and shrinking pores, using natural, organic, and vegan products, has taken over the spotlight from the ever-popular cosmetics.
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Cosmetics are a leading second to skincare, with health being the main concern for consumers. However, makeup will always and forever be around for the countless of makeup lovers, artists, and the like that crave contouring, pops of color, stunning eyelashes, and show-stopping looks.
In 2021, we brought you skincare that nourishes melanated skin. In cosmetics, we showed off the trends that leaned towards natural enhancement. We gave you beautiful lips, dreamy eyes, and complementary tones. Well in 2022, we are showing up and showing out!
2022 is the year where quality skincare meets true beauty enhancement. The trends of the year are rolling in with wonderful skincare products and brilliant colors that scream “STATEMENT”. SwagHer Magazine will always give you the best and our favorites.
Introducing…the SwagHer Beauty Trends for 2022
“Clearer, Remarkable Skin”…Skincare Products Worth Trying in 2022
We have seen the numerous reels on IG and TikTok of the impressive skincare routines by social media lovers across the globe. One common thread connects them all…the desire to have clearer, remarkable skin. Addressing skin pigmentation issues, combination skin, anti-aging needs and the like, has millions upon millions of people are either showing off their new skin or inviting us on their healthier skin journeys.
(www.youthtothepeople.com)made its mark by being one of the best-selling and most unique skincare product lines carried by major retailers such as Sephora and Nordstrom. YTTP is a woman-owned multi-product business, passed down through generations of strong and creative women. Their products contain “superfoods” and exotic organic combinations - breaking the way for many “like” brands to appear on major retailers’ shelves.
Youth to the People’s Kale + Green Tea, Spinach, Vitamins Superfood Cleanser:
This is the epitome of “You are what you eat” in a different sense of the term. YTTP has found that the superfoods that we should be eating on a regular basis for optimum health can also be used topically for a healthy skin experience. This cleanser is light, refreshing and a great way to start or end the day.
Youth to the People’s NEW!!! Triple Peptide + Cactus Hydrating + Firming Oasis Serum:
For double the pleasure, enjoy a face and eye serum in one. Specifically designed to plump the skin for a radiant, youthful glow that is out of this world!
It is impossible to talk about beauty trends and leave out the foundation! Some people can’t live without it, while some would rather be natural. Whatever your jam is, either full coverage, medium or sheer, this year is all about options!
Laws of Nature Cosmetics
(www.lawsofnaturecosmetics.com) has impeccable products designed specifically for the melanated woman. Depending on your mood or occasion, you may desire a satin finish, a matte finish or my fav, a natural finish. This fantastic brand has it all!
Laws of Nature Cosmetics’ Cream Foundation:
Looking for medium coverage? Try Laws of Nature’s Cream Foundation which gives your skin the medium coverage you are looking for with a phenomenal satin finish.
Laws of Nature Cosmetics’ Tinted Moisturizer:
Not into foundation? Well, one of the best products for 2022 is this brand’s Tinted Moisturizer! For a natural finish and sheer coverage, your skin will look naturally flawless. In 2021, bold was the term used when it came to eye makeup, however in 2022, the theme is “daringly bold”. On the runways, presenting the future of 2022 in fashion and beauty, the eye makeup was eloquently creative. The eyes are being really played up this year with a nude or even naked lip. From dramatically extended cat eyes to illustrious colors that have the audacity to “stand-alone”, the cosmetic industry is deliberately conjuring up our “inner-thespian” - preparing us to set our own personal stage.
Fenty’s Flyliner Longwear Liquid Eyeliner & Full Frontal Volume Lift and Curl Mascara
(www.fentybeauty.com) are must-haves for the year 2022! In wanting a dramatic, symmetrical, creative look, your eyeliner must be amazing! A steady hand of course, but the product you choose speaks volumes! Rihanna had every eyeliner wearer in mind with her Longwear Liquid Eyeliner that is super easy to apply and great to use! Want to accentuate that cat-eye? Use Fenty’s Full Frontal Volume Lift & Curl Mascara that does wonders for your natural or faux lashes!
The Crayon Case
(www.thecrayoncase.com) made it’s splash in the cosmetic industry a few years ago and is rising to the occasion in 2022! With new and exciting looks, a “Box of Crayons iShadow Palette” is definitely in order! With rich,
Lip service for 2022 is all about moisture and but in the lipstick department, matte and bold is still trending with deep, dark, passionate colors. Blue, black, burgundy, deep reds, purples, and the like are showing up for 2022. “Bodaciously Bold” is the new color, meaning, whatever color you choose, wear it and wear it well!
Milani Bold Color Statement Matte Lipstick
(www.milanicosmetics.com), made a strong stance in prior years and is a force to reckon with in 2022. With exotic colors and a great matte look that isn’t chalky or “uncomfortable” in wearing, makes this brand is a step above the rest! (www.rashellcosmetics.com) has stepped up to the cosmetic “plate” and is giving us life with their long-lasting, hydrating, bold pigments “for an eye-catching lip”. Each color has a special name such as “La Femme” or “Peach Wine” that simply draws you in more and more!
