2-Day Creative Retreat April 16 & 17, 2016 Philadelphia, PA
Retreat Description The Sweet Paul Makerie is a creative retreat for everyone. Our intimate retreat is designed to inspire, encourage and nourish creativity through sensational workshops taught by world renowned teachers from around the country and abroad. This year, the retreat will be held at the spectacular URBN Corporate Campus ~ home of anthropologie and terrain ~ in Philadelphia, PA ~ the third event of its kind. We are bringing the extraordinary, inspiration-packed Sweet Paul Magazine to life in a twoday very special event filled with modern crafting workshops, fabulous meals, inspiring speakers and an awesome creative community. To have such a remarkable platform and spectacular setting to inspire the creative spirit in all of us is very unique. The extraordinary creatives found throughout the Sweet Paul pages and terrain will lead contemporary crafting classes in chalkboard design, paper cutting, weaving & embroidery, cookie design, modern sun printing, cotemporary needle felting & the art of picnicking. Particpants will share marvelous meals incorporating the delectable recipes featured in various issues. Each and every person, we do believe, has a unique creative spirit and this modern crafting retreat truly offers something for everyone. Taking the time to play is very good for all of our souls and the Sweet Paul Makerie is designed for anyone who shares a love for creativity, no matter where their skill level lies. Whether a person is a seasoned crafter or has yet to thread a needle, the loveliest living version of the coveted Sweet Paul Magazine will be brought to life in one spectacular weekend.
Venue URBN Corporate Campus (home to anthropologie, bhldn, free people, urban outfitters, & terrain)
The Navy Yard is a dynamic, sustainable urban campus that arose from the remarkable transformation of the former Philadelphia Naval Shipyard, one of the nation’s oldest shipyards. Built from the shell of a dilapidated navy shipyard, the 100+ year old campus of Urban Outfitters has breathed creative life back into the once industrious building complex with exquisite design elements and fresh plant life throughout the space.
Teachers & Workshops Most of our instructors have been featured in Sweet Paul Magazine & are well-known, extraordinary makers who are at the top of their individual specialty.
A Woven Wall Hanging
Art of Picnic
Chalk Lettering
Tif & Meg Fussell
Anna DeMarco-Mills
Valerie McKeehan
Cookie Design
Design Boards 101
Patti Paige
Mattew Robbins
Intro to the Art of Paper Cutting
Natural Botanicals
Needle Felted Lamb
Spoon Carving
Terrain
Jocelyn Gayle
Elsa Mora
Melaanie Abrantes
Demographics & Reach DEMOGRPAHICS Our attendees are dedicated creatives, craft enthusiasts, influencers, CEO’s, creative directors, small business owners, bloggers & design stylists. They are supporters of the handmade community, conscious consumers & have a great appreciation for thoughtfully made goods. They come from across the United States & around the world. Gender: Ages: Avg Age: From:
99% female early 20’s through 60+ (creativity has no age limits!) 43 40 states & 8 countries throughout our retreats
REACH Sweet Paul web site visits: facebook fans: twitter followers: instragram:
60,000 - 70,000 avg/mth (for 2015) 125,000 (as of Jan 2016) 57,000 (as of Jan 2016) 58,000 (as of Jan 2016)
Sweet Paul + our 10 teachers + terrain (combined reach) facebook fans: 203,700 (as of Jan 2016) twitter followers: 76,300 (as of Jan 2016) instagram: 292,700 (as of Jan 2016) pinterest: 248,200 (as of Jan 2016)
Testimonials “As an ophthalmologist and mother of four children five years old and under, this retreat was much needed nourishment for my soul. I came away feeling refueled and energized by not only the workshops but the meals that were individual works of art in their flavor and presentation. I made friends with creative minds from around the world and was inspired to return to my everyday life with new vigor and the reminder from Sweet Paul that “perfection is boring.” “Once in awhile, something happens to you that can only be described as magic. Yes, yes. It might seem strange to describe a crafty weekend as ‘magic’, but it really, really was. What made the weekend so amazing was how I felt while there, and how I still feel. More than ever before, I felt connected to a community of truly brilliant people, to my friends, to my family, to myself.“ “You know how it goes when it comes to retreats… It is so hard to justify the expenses, leave the kids, husband, push work deadlines, etc, just to go to Art Camp. At middle age…. God forbid! Not to mention having to show up alone, just as you are, with a suitcase full of art supplies, camera gear and old dreams. Not one bit easy, I know. Who has the luxury, right? But let me tell you… It is so worth it. The inspiration, creativity, sense of community, camaraderie… All the new friendships. So so worth it... So much beauty in one place and event, my heart can barely take it!” “What has emerged this past week is a remarkable thing. It is a beautiful young sapling that has emerged... and will continue to take root and grow as we return again and again to bask in the fierce shade that it will cast as we learn to bring our true selves to this magical experience called the Makerie.” “I wanted to thank you for putting together such a special event. It is exactly what I needed at this time in my life. The word I gave in the circle this morning was cherished. Beyond welcome you made us feel special and important. The little details, the signs, lunches and the stack of quilts are a lot of effort and often go overlooked. They were not overlooked by us. It was what made this more than a weekend art camp. Often we are the types of people who do those little touches for others but rarely (if ever) does anyone do them for us. And that is why I felt cherished. I plan to be back next year.”
A Glimpse into the Sweet Paul Makerie
2015
2014
click on the images to link to the videos
Sponsorship Opportunties
TITLE SPONSOR 1 available Benefits - Inclusion in title of the event everywhere it appears, “The Sweet Paul Makerie presnted by...” - Inclusion of name and branding in every piece of communication, as well as the event logo. - Title and prominent feature in the recap spread we’ll feature in the Summer 2016 issue of Sweet Paul -We will develop a brnd hashtag that we’ll encourage all event participants to use for social posting at the event. i.e. #ThanksBRAND - 1 ticket to the event ($1,595 value) plus discounted rate should you want to invite/bring team members - Brand can distribute any type of materials, gift bag items, etc. before, during and after the event. - Brand would have first right of refusal for title sponsorship for our 2017 event. We would be very open to exploring the possibility of hosting our 2017 event in another market. - Ability to sponsor a scholarship attendee or host/ sponsor a giveaway for a ticket to the retreat. (we would need the true cost of either of these tickets to be covered is all).
Sponsorship Opportunties
BREAKFAST SPONSOR 2 available Benefits - Logo inclusion in event materials/marketing - Discount on tickets to the retreat - 8 seats at breakfast - Opportunity to include items in 100 gift bags - If possible we will customize the menu or packaging to fit your brand - Logo/link on retreat’s sponsor web page Investment $2,500 each
Sponsorship Opportunties
LUNCH SPONSOR 2 available Benefits - Logo inclusion in event materials/marketing - Discount on tickets to the retreat - 8 seats at lunch - Opportunity to include items in 100 gift bags - If possible we will customize the menu or packaging to fit your brand - Logo/link on retreat’s sponsor web page Investment $3,500 each
Sponsorship Opportunties
DINNER SPONSOR {Saturday Evening} 1 available Benefits - Inclusion in title of dinner and logo in event materials/ marketing - Discount on tickets to the retreat - 8 seats at Saturday night sit-down dinner - If possible we will customize the menu or packaging to fit your brand - Opportunity to include items in 100 event gift bag and/ or parting gift for dinner - Logo/link on retreat’s sponsor web page Investment $8,000
Sponsorship Opportunties
SNACK SPONSOR 4 available Benefits - Logo inclusion in event materials/marketing - Discount on tickets to the retreat - Opportunity to include items in event gift bag - If possible we will customize snack or packaging to fit your brand - Logo/link on retreat’s sponsor web page Investment $1,500 each
Sponsorship Opportunties
WORKSHOP SPONSOR 9 available Benefits - Inclusion in title of workshop & logo in all event materials/marketing - Discount on tickets to the retreat - 2 seats at Saturday evening’s sit-down dinner - Opportunity to include items in 100 gift bags - Logo/link on retreat’s sponsor web page Investment $5,000 per workshop
Sponsorship Opportunties
PHOTOBOOTH SPONSOR 1 available Benefits - Logo inclusion in event materials/marketing - Discount on tickets to the retreat - Opportunity to include items in 100 gift bags - Branding at photobooth and if possible, props or backgrounds that tie into your brand - Logo/link on retreat’s sponsor web page Investment $5,000
Sponsorship Opportunties
GIVEAWAY SPONSOR 2 available Benefits - Logo inclusion in event materials/marketing - Opportunity to create a high profile promotion to giveaway a spot to the retreat - Opportunity to include items in 100 gift bags - Logo/link on retreat’s sponsor web page Investment $6,000
Sponsorship Opportunties
GIFT BAG SPONSOR 10 available Benefits - Logo inclusion in event materials/marketing - Opportunity to include items in 100 event gift bag - You must ship a qty of 100 of your item to us for inclusion - Logo/link on retreat’s sponsor web page Investment $1,000 insertion fee
Social Media Sharing & Links
Hashtag for the Event #sweetpaulmakerie
Instagram sweet paul
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Facebook sweet paul
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Twitter sweet paul
the makerie
We’d love to talk with you to see how we can work with you to fold your brand into our special event! Please consider our ideas as thought-starters. We’d love to hear yours & to have you as part of our Sweet Paul Makerie Family!