Style Guide for Agora Marketplace

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Agora Marketplace Style Guide


Agora Font Usage Monaco Regular Fairview Regular Bariol Regular

Monaco Regular 26pt

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwx yz1234567890!@#$%^&*()’;:”,./? Fairview Regular 26pt

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 1234567890!@#$%^&*()’;:”,./? Bariol Regular 26pt

ABCDEFGHIJKLMNOPQRSTUVWXYZabcd efghijklmnopqrstuvwxyz1234567890!@#$%^ &*()’;:”,./?


Agora Color Usage

C-40 Y-100 M-70 K-50

C-60 Y-100 M-0 K-40

C-60 Y-100 M-0 K-0

HEX# 603813

HEX# 45802b

HEX# 71bf43

Logo in 4-color process inks

Pantone 469

Pantone 363

Pantone 360

Logo in Pantone spot colors

PROCESS black

PROCESS black 69%

PROCESS black 29%

Logo in Grayscale


Agora Single Color White Background- Agora’s

logo can be used in a single color mode only if logo is black on white background.

Colored Background- Agora’s

logo can be used in a single color mode only if logo is white on colored background.


Agora Logo, Alternative Versions

Standard Logo with tagline. Tagline should be included whenever the logo is produced larger than 1� in height.

Standard Logo without tagline. This design is to be used for store front signage. Also can be used in print if logo is printed 1� or smaller in height.


Agora Logo Spacing

1/2x

1/2x

1/2x

x

1/2x

Clear space is measured by the x-height of the logotype, shown as “x� in this exhibit. The minimum clear space must always be 1/2x on all sides of the signature. When possible, increase this amount for even more visibility.


Agora Logo- Incorrect Use


Agora Consumer Experience



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