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SPONSORSHIP OPTIONS

2012 SunSmart Busselton Festival of Triathlon

Incorporating


SPONSORSHIP OPTIONS

OVERVIEW Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 1

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SPONSORSHIP OPTIONS


SPONSORSHIP OPTIONS

OTHER EVENT FUNCTIONS Retail Expo The Retail Expo provides athletes, spectators and the local community an opportunity to check out the latest triathlon and sports gear. With more than twenty retailers, featuring at the Expo there is bound to be something for everyone. The Expo will be open Friday and Saturday throughout the festival and an estimated 10,000 people flock through the expo during the weekend. The Expo provides another great opportunity for event partners and sponsors to display their products and engage the participants and community through select product activation strategies. www.facebook.com.

Chat with the Pros Participants and their families are treated to an inside look at the "Life of a Professional Athlete". Held locally in Busselton, participants are able to attend an intimate question and answer session with pro athletes that will be competing at Ironman 70.3 Busselton. A wonderful networking opportunity for all event partners and sponsors.

Charity Breakfast Held annually at the Goose Cafe and now in its third year the Charity Breakfast is a popular choice for all. Be treated to an all-star panel, great food and an opportunity to raise funds for a much-needed cause. This charity breakfast attracts great numbers and is again another fantastic networking opportunity. More information relating to this event is released closer to the festival.

Athlete Function/Meltdown Party and Medal Ceremony Ironman 70.3 Busselton is the last event on the triathlon season calendar within WA and as such the post race Meltdown Party has always been a traditional part of the Festival of Triathlon. It is a fabulous way for the athletes to let their hair down and bask in their achievements for the year amongst their peers with a night of dancing and fun. Dressed up, or dressed down, the athletes really know how to make this night count! A large function marquee at the race site, combined with an awards presentation to all winner is an evening of celebration and fun for all participants, sponsors, volunteers and spectators alike. It’s a great end to the triathlon season and NOT to be missed!!

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Male and Female TOTAL Participants at the Busselton Half Ironman 2002-2011

SPONSORSHIP OPTIONS

EVENT GROWTH AND DEMOGRAPHICS

Athlete Demographics from the 2011 Event 1435 1282 34 117 2 246 230 10 6 0

registered individuals individual finishes individuals who did not finish individuals who did not start disqualifications registered teams teams finished teams who didn’t finish teams who didn’t start disqualification

Number spectators accompanied competitors to the event: Adults 2.11 average per competitor 4190 Children 1.25 on average per competitor 2465 Number of accompanying children who participated in the kid’s triathlon: 0.18 81.1% of competitors plan to return to the event next year to compete. 94.2% would return to Busselton as a Holiday Destination.

Arrival time in Busselton: Wednesday PM 4.3% Thursday AM 7.4% Friday AM 15.1% Thursday PM 26.6% Friday PM 46.2% Average number of nights spent in Busselton: 2.5 nights Volunteers: 450 Estimated spectators non-participant related spectators: 2,500

Total spectators: 8,000

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SPONSORSHIP OPTIONS

KEY QUOTES “I have now been lucky enough to race many races in Australia and around the world and I’m going to officially go on record and say that Busselton 70.3 (and Busselton Half Ironman last year) is the most professionally run and competitor focused triathlon currently in Australia. It is hugely refreshing from a professional athlete’s perspective that Triathlon Western Australia and the race directors recognise the value that can be gained from ensuring a strong professional field not only for the race but as a general presence in the days leading into the race” Tim Reed, 3rd Place Professional Male, Ironman 70.3 Busselton 2011, 2nd Place Professional Male Busselton Half 2010

“I love coming to Busselton to compete, the course is really fast, which suits my racing style. The lifestyle is great and the locals always make me feel at home.” Mitch Anderson, former winner of Ironman WA

“Congratulations on putting on another great race in the tradition of the Busselton Half Ironman Triathlon. Obviously I was very happy to have won a third time, and I also had a great time there in Busselton while I wasn't racing.” Pete Jacobs, Male Open Winner 2005, 2006, 2007 & 2008 and second place 2009

"The Busselton Half Ironman Triathlon is the most prestigious event in WA and no venue for this race has matched Busselton for organisation, location and atmosphere.” Kelly Mouttet, Female Open Winner, 2003

“Busselton is a full package from start to finish. Its people and atmosphere are a delight.” Chris Limb, Male Age Group Competitor

“I absolutely loved being there Thanks so much to everyone it had an amazing feel and was great to see all the pros doing there bit for the sport! Congrats once again on an amazing race” Rebekah Keat 3rd Female Pro Ironman 70.3 Busselton 2011

“The Half Ironman is a lot of fun, it’s great to be out there to watch how everyone is going and to see competitors encouraging each other.” Jenny Owen, Female Age Group Competitor

“The organisation, the crowd, the course, the overall brilliantness of everything was something that will stay with me as long as I live. Already thinking about next year (and going faster)” Chris Gaskell, Male Age Group Competitor

“Thanks again TWA for a great event! Definitely one of the best I have been a part of” Elly Franks 5th Female Pro Ironman 70.3 Busselton 2011, Fastest Female Cycle Leg (2:17:20)

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SPONSORSHIP DELIVERABLES AND BENEFITS Triathlon WA would like to offer the following sponsorship opportunities and benefits in becoming a partner of the Ironman 70.3 Busselton Triathlon 2011

FESTIVAL & IRONMAN 70.3 NAMING RIGHT PARTNER $100,000

TEAMS NAMING RIGHTS PARTER

NUTRITION/ HYDRATION BIKE/ SWIM/ RUN LEG PARTNER

GOLD CORPORATE SPONSOR

SILVER CORPORATE SPONSOR

$50,000 EACH $27,500 EACH $15,000 EACH $10,000 EACH

BRONZE CORPORATE SPONSOR

$6,500 EACH

1 partnership available

1 partnerships available

6 sponsorships available

2 sponsorships available

2 sponsorships available

4 sponsorships available

700m

400m

240m

160m

100m

80m

Complimentary Teams entry or Complimentary Individual entries to Ironman 70.3 Busselton

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5

3

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2

2

VIP tickets to all event VIP functions including breakfast, Corporate lunch/athlete function/ medal ceremony

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8

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4

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Tickets to the Charity Breakfast prior to the event

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25

20

15

10

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SPONSOR BENEFIT SUMMARY Naming rights to Festival of Triathlon & Ironman 70.3 Busselton Naming rights to Busselton Teams Event Accommodation for up to 6 persons in 3 bedroom villa at Busselton for 2 nights EXPO Site retail opportunity for a 6m by 6m marquee in the Expo Village at Barnard Park Branding recognition as a sponsor of Ironman 70.3 Busselton Logo and link on Ironman 70.3 Busselton website Promotion as event partner through Ironman.com and Ironed Out newsletters (150,000 readership) Promotion opportunities to Triathlon WA database (2000) Promotion opportunities through Festival of Triathlon database (4000) Logo on Event poster as sponsor of Ironman 70.3 Busselton Logo on volunteer, technical officials and event staff t-shirts Full page advertisement in Official event program Advertising promotional inclusion in athletes Race Pack Newspaper advertising campaign reference as official sponsor of Ironman 70.3 Busselton Signage/banners/branding exposure to be dislayed at Ironman 70.3 Busselton finish chute Signage/banners/branding exposure to be displayed at Ironman 70.3 Busselton Signage on course

Access to promote branding via the competitors list database through Triathlon WA e-newsletters to participants (database ownership and privacy maintained by TWA) Supply of a post event sponsorship report Business networking opportunities within VIP hospitality Product sampling opportunities at selected pre-event functions Public announcements at athlete briefing and athlete function & medal ceremony Event commentary recognition as Naming Right sponsor of the event # announcements over 2 days Half Page advertisement Official Event Program EXPO Site retail opportunity for of 3.3m by 3.3m marquee in the Expo Village at Barnard Park Quarter page advertisement in Official Event Program


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SPONSORSHIP OPTIONS


SPONSORSHIP OPTIONS

FESTIVAL & IRONMAN 70.3 BUSSELTON NAMING RIGHTS PARTNER $100,000 (ONE AVAILABLE) - CASH ONLY Triathlon WA invites your company to become a Naming Rights Partner of The Busselton Festival of Triathlon and Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ►

Full Media campaign reference as Naming rights to the Busselton Festival of Triathlon and Ironman 70.3 Busselton ► Naming rights logo branded signage on 700m CCB mesh signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to swim finish, team transition, team run exit, bike start, finish chute (TWA to produce signage) ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion in South West Magazine 20,000+ distribution ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo inclusion on all competitor towels and shirts ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ► ►

Public announcements during the 2 day Festival a minimum of 25 times per day Public announcements during Athlete Briefing and Function Speeches Invitation to present awards at Athlete Medal Ceremony

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ►

► ► ► ►

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Full page advert in Official Event Guide within Busselton Dunsborough Times Special Edition 30,000+ residents of Busselton & surrounding areas, Full Page advert within event program in the South West Magazine 20,000 distribution Newspaper advertising campaign reference as Naming rights to the Busselton Teams Ironman 70.3 Busselton – The Sunday Times Full Media campaign reference as Naming rights to the Busselton Festival of Triathlon & Ironman 70.3 Busselton – Full Media Campaign valued at over $250,000 – includes print (local, state, national), online, radio, television (national) Prime Expo Retail site (6 x 6m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 10 EDM opportunities over 9 months of the event lead-up and post race. Photo opportunity with event winners – includes framed & signed photograph memorabilia


SEVEN (7) Complementary Team or SEVEN (7) Complementary Individual Entries to Ironman 70.3 Busselton Four (4) representative are invited to attend the Charity breakfast on Friday 4th May 2012 TEN (10) representatives are invited to attend Event day Functions: ► ► ►

Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner

SAMPLING: ► ►

Distribute samples/flyers to all participants at the event (approx 2100 competitors) Product sampling opportunities at selected pre-event functions – nutrition & hydration seminars, Skills seminars etc.

COMMUNITY GOODWILL: ► ► ► ► ► ►

Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event Build good will by supporting a community event. Post event debrief report Certificate and winners' photo framed (photo opp with winners M & F) Event branded merchandise Media presentation of winners' trophies

SPONSORSHIP OPTIONS

HOSPITALITY AND TICKETING:

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SPONSORSHIP OPTIONS

TEAMS EVENT NAMING RIGHT SPONSOR $50,000 (ONE AVAILABLE, CASH ONLY) The Teams Naming Rights will gain Triathlon WA invites your company to become the Busselton Teams Triathlon Naming Rights Sponsor for Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ► ►

Full Media campaign reference as Naming rights to the Busselton Teams event Team Naming rights logo branded signage on 400m CCB mesh signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to swim finish, team transition, team run exit, bike start, finish chute (TWA to produce signage) ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion in South West Magazine 20,000+ distribution ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo Inclusion on all teams competitor towels and shirts ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ► ►

Public announcements during the 2 day Festival a minimum of 20 times per day Public announcements during Athlete Briefing and Function Speeches Invitation to present awards at Athlete Medal Ceremony

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ►

► ► ► ►

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Full page advert in Official Event Guide within Busselton Dunsborough Times Special Edition 30,000+ residents of Busselton & surrounding areas Full Page advert within event program in the South West Magazine 20,000 distribution Newspaper advertising campaign reference as Naming rights to the Busselton Teams Ironman 70.3 Busselton – The Sunday Times Full Media campaign reference as Naming rights to the Busselton Teams Ironman 70.3 Busselton – full media campaign valued at over $250,000 – includes print (local, state, national), online, radio, television (national) Prime Expo Retail site (6 x 6m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 10 EDM opportunities over 9 months of the event lead-up and post race. Photo opportunity with event winners – includes framed & signed photograph memorabilia


FIVE (5) Complementary Team or FIVE (5) Complementary Individual Entries to Ironman 70.3 Busselton Four (4) representative are invited to attend the Charity breakfast on Friday 4th May 2012 TEN (10) representatives are invited to attend Event day Functions: ► ► ►

Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner

SAMPLING: ► ►

Distribute samples/flyers to all participants at the event (approx 2100 competitors) Product sampling opportunities at selected pre-event functions – nutrition & hydration seminars, Skills seminars etc.

COMMUNITY GOODWILL: ►

SPONSORSHIP OPTIONS

HOSPITALITY AND TICKETING:

Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event

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SPONSORSHIP OPTIONS

NUTRITION/HYDRATION/BIKE/SWIM/RUN LEG/VOLUNTEER PARTNER $27,500 (6 CATEGORIES AVAILABLE) Triathlon WA invites your company to become an Event Leg Partner of Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ►

240m CCB Mesh Logo-branded Signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to various specific leg areas of event including transition & finish chute ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo branded event merchandise and competitor t-shirts ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ► ►

Public announcements during the 2 day Festival a minimum of 15 times per day Public announcements during Athlete Briefing and Function Speeches Invitation to present awards at Athlete Medal Ceremony

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ► ► ► ► ►

Half page advert in Official Event Guide within Busselton Dunsborough Times Special Edition 30,000+ residents of Busselton & surrounding areas, Half Page advert within event program in the South West Magazine 20,000 distribution Newspaper advertising campaign reference as official Run Leg Sponsor of Ironman 70.3 Busselton – The Sunday Times Full Media campaign reference as Leg Sponsor of Ironman 70.3 Busselton – full media campaign valued at over $250,000 – includes print (local, state, national), online, radio, television (national) Prime Expo Retail site (6 x 6m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 10 EDM opportunities over 9 months of the event lead-up and post race. Photo opportunity with event winners – includes framed & signed photograph memorabilia

HOSPITALITY AND TICKETING: THREE (3) Complementary Team or THREE (3) Complementary Individual Entries to Ironman 70.3 Busselton TWO (2) representative are invited to attend the Charity breakfast on Friday 4th May 2012 Eight (8) representatives are invited to attend Event day Functions: ► ► ►

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Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner


• Distribute samples/flyers to all participants at the event (approx 2100 competitors) • Product sampling opportunities at selected pre-event functions – nutrition & hydration seminars, Skills seminars etc.

COMMUNITY GOODWILL: • Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event

MINIMUM $17,500 CASH COMPONENT, (INC A $2,400 SIGNAGE COMPONENT), $10,000 IN-KIND PRODUCT

SPONSORSHIP OPTIONS

SAMPLING:

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SPONSORSHIP OPTIONS


$15,000 (TWO AVAILABLE) Triathlon WA invites your company to become a Gold Corporate Sponsor of Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ►

160m CCB Mesh Logo-branded Signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to transition, run start, bike start ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

SPONSORSHIP OPTIONS

GOLD CORPORATE SPONSOR

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ►

Public announcements during the 2 day Festival a minimum of 10 times per day Public announcements during Athlete Briefing and Function Speeches

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ► ► ►

Half Page advert within event program in the South West Magazine 20,000 distribution Newspaper advertising campaign reference as Gold Corporate Sponsor of Ironman 70.3 Busselton – The Sunday Times Prime Expo Retail site (6 x 6m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 5 EDM opportunities over 9 months of the event lead-up and post race. Photo opportunity with event winners

HOSPITALITY AND TICKETING: THREE (3) Complementary Team Entries to Ironman 70.3 Busselton SIX (6) representatives are invited to attend Event day Functions: ► ► ►

Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner

SAMPLING: ►

Distribute samples/flyers to all participants at the event (approx 2100 competitors)

COMMUNITY GOODWILL: ►

Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event

MINIMUM $10,000 CASH (INC $1,800 SIGNAGE COMPONENT) & $5,000 IN-KIND PRODUCT

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SPONSORSHIP OPTIONS

SILVER CORPORATE SPONSOR $10,000 (TWO CATEGORIES AVAILABLE) Triathlon WA invites your company to become a Silver Corporate Sponsor of Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ►

100m CCB Mesh Logo-branded Signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to transition, run start, bike start ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ►

Public announcements during the 2 day Festival a minimum of 8 times per day Public announcements during Athlete Briefing and Function Speeches

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ► ► ►

Quarter Page advert within event program in the South West Magazine 20,000 distribution Newspaper advertising campaign reference as Gold Corporate Sponsor of Ironman 70.3 Busselton – The Sunday Times Expo Retail site (3 x 3m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 5 EDM opportunities over 9 months of the event lead-up and post race. Photo opportunity with event winners

HOSPITALITY AND TICKETING: TWO (2) Complementary Team Entries to Ironman 70.3 Busselton FOUR (4) representatives are invited to attend Event day Functions: ► ► ►

Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner

SAMPLING: ►

Distribute samples/flyers to all participants at the event (approx 2100 competitors)

COMMUNITY GOODWILL: ►

Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event

MINIMUM $7,500 CASH (INC $1,000 SIGNAGE COMPONENT) & $2,500 IN-KIND PRODUCT

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$5,500 (FOUR CATEGORIES AVAILABLE) Triathlon WA invites your company to become a Bronze Corporate Sponsor of Ironman 70.3 Busselton. The following benefits are available to this category of sponsorship:

LOGO REPRESENTATION & BRAND AWARENESS: ►

80m CCB Mesh Logo-branded Signage Banners at Busselton Festival of Triathlon to crowd of 12,000+; signage allocated to transition, bike leg, run leg ► Logo inclusion in Official Festival Guide delivered to 30,000+ residents of Busselton & surrounding areas, ► Logo inclusion on newsletter banner EDM - Festival mailing list of 4,000 + ► Logo inclusion on Festival poster, distributed throughout Australia - 2000 distributed - Sports Centres, Sports Shops poster distribution 6 months lead up to the event; ► Logo inclusion in Australian Triathlete Magazine advertisement (National) ► Logo inclusion in 220 Triathlete Magazine advertisement (National) ► Logo included on Ironman 70.3 Busselton website ► Logo inclusion on Volunteers Shirts, Event Staff shirts and Technical Official shirts – 500 ► Logo inclusion on finish arch and finish chute signage ► Logo exposure through DVD production of event - National Television broadcast

SPONSORSHIP OPTIONS

BRONZE CORPORATE SPONSOR

VERBAL & PUBLIC ACKNOWLEDGEMENT: ► ►

Public announcements during the 2 day Festival a minimum of 6 times per day Public announcements during Athlete Briefing and Function Speeches

ADVERTISING & MARKETING OPPORTUNITIES: ► ► ► ►

Newspaper advertising campaign reference as Gold Corporate Sponsor of Ironman 70.3 Busselton – The Sunday Times Expo Retail site (3 x 3m) at the Expo Village Business networking opportunity during all VIP functions Opportunity for product promotion through EDMs to participants - up to 3 EDM opportunities over 9 months of the event lead-up and post race.

HOSPITALITY AND TICKETING: TWO (2) Complementary Team Entries to Ironman 70.3 Busselton TWO (2) representatives are invited to attend Event day Functions: ► ► ►

Breakfast in VIP marquee following race start Lunch in VIP marquee at finish chute VIP entry to Athlete Function and Medal Ceremony Dinner

SAMPLING: ►

Distribute samples/flyers to all participants at the event (approx 2100 competitors)

COMMUNITY GOODWILL: ►

Build good will in your community by supporting an iconic WA community event while recognised on the world stage as an international series event

MINIMUM $4,400 CASH (INC $800 SIGNAGE COMPONENT) & $1,100 IN-KIND PRODUCT

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This offer presents you with a unique and exclusive partnership opportunity to have your brand actively displayed in the marketplace as a key Partner/Sponsor to one of the largest Triathlons within Australia. All prices advertised are inclusive of GST. The Triathlon WA sponsorship proposal is valid for 10 business days. Should you wish to accept the offer presented, please complete the attached Expressions of Interest Form or contact Hayley Lethlean, Executive Officer Triathlon WA within 10 business days.

Hayley Lethlean Executive Officer Triathlon WA PO Box 57 Claremont WA, 6910 hayley@triathlonwa.asn.au www.busseltonhalf.com


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