newsletter 1
01/11
Dear traser® H3 Distributors Dear traser® H3 Resellers
Presentation of the new P 6600 Elite Red at Shot Show Las Vegas, January 18 – 21 At this year’s Shot Show, we present our new P 6600 Elite Red watch. As a tactical timepiece, the P 6600 Elite Red is based on the standard P 6600 MIL-G watch and achieves all the requirements of the existing MIL-PRF-46374G specification (such as high altitude, corrosion-resistant, robustness etc). The P 6600 Elite Red was developed for the special forces. They must be able to read their watch at any time, but they want to keep the brightness of their timepiece as low as possible, to avoid being a target in the darkness. This is the reason, why the P 6600 Elite Red is equipped with red trigalights®. The red trigalights® are much less bright as the other colors (such as blue, yellow, green etc), but after some time of adaption in the darkness, our eyes are capable to recognize the lights without difficulty. Compared to the classical P 6600 MIL-G, the new P 6600 Elite Red is equipped with a bezel with a 60-minute-divison instead of the 1-12 second time zone scale. The combination of the double-case construction of traser®H3 and the red trigalights® is unique on the world market so far. You find all technical details and prices on the attached fact sheet as well as on the price list. The pictures for your websites can be downloaded from our FTP server. Also available from today is our Product Launch Package (on the FTP server). Sales start: January 18, 2011
Entry vouchers for IWA Show Nürnberg March 11-14, 2011 As announced in our December Newsletter, we participate at this year’s IWA Show in a corporate appearance with Sphinx and Kriss. You can order now your entry voucher for the Show, as well as additional vouchers for your customers. For customer vouchers, we invoice EURO 12 per ticket.
Last pieces of the Limited Edition 2010 watch in stock Last but not least – if you would like to order some more of the traser® H3 Limited Edition 2010 watches, you should do this right away – there are not many pieces left in stock!
With best regards Your traser®H3 team
mb-microtec ag, traser® H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.traserladyline.com
newsletter 2
02/11
Valued traser® H3 Distributors Valued traser® H3 Resellers
www.traser.com with new image
1
Today, we present www.traser.com with a new image! The layout of the website has been adjusted with the design of the new data sheets (Extreme Sport, Trooper Blue etc.) and includes the constant repetition of our slogan: << I read my traser® an eye>>
H3 watch in a blink of
In the section News+Media, you are invited to publish your advertisements and press releases. Therefore – please do not forget to send us copies of your insertions and bulletins!
traser® H3 on facebook www.facebook.com/traserwatches As we have informed you already last week, traser® H3 is on facebook now – have a look at our new direct link: www.facebook.com/traserwatches facebook will inform you about ongoing events, websites of our official traser® H3 testimonials (Dean Cummings, Ivan Kristoff) and about press releases or Exhibitions. We will also show video clips and our latest watch models. So please do not forget to inform your customers about our facebook site, so that they stay up to date as well! We wish you a pleasant week. With best regards, your traser®H3 team
mb-microtec ag, traser® H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.traserladyline.com
newsletter 3
02/11
traser® H3 has its own iApp now! Dear traser® H3 Distributors, Dear traser® H3 Retailers From today, you can download your sales documents on your iPhone! The new traser® H3 iApp shows you the entire watch collection, a choice of video clips, detailed information about our unique trigalight® technology, all sales points and a lot more. The traser® H3 iApp can also be installed on your iPad. Download now from the Apple Store our traser® H3 iApp for free – or have a look at our website under Downloads, there you can get additionally our new Wallpapers. We wish you a pleasant week-end! Your traser®H3 team.
mb-microtec ag, traser®H3 watches, CH-3172 Niederwangen, T +41 31 980 20 20, www.traser.com, www.traserladyline.com, www.facebook.com/traserwatches
newsletter 4
03/11
Geschätzte traser® H3 Distributoren Geschätzte traser® H3 Händler P 6504 Limited Edition 2010 wird neu mit einem Gratis Taschenmesser geliefert! Ab sofort bieten wir unseren Endkunden beim Kauf einer P 6504 Limited Edition 2010 ein kostenloses Give-away in Form eines traser®H3 Victorinox Taschenmessers an. Das bedeutet für Sie, dass wir Ihnen ab jetzt automatisch mit jeder bestellten P 6504 Limited Edition 2010 Uhr ein Taschenmesser gratis dazuliefern. traser®H3 Taschenmesser
Mit freundlichen Grüssen Ihr traser®H3 Team ********************************************* Dear traser® H3 Distributors Dear traser® H3 Retailers P 6504 Limited Edition 2010 watch will be delivered with a pocket knife for free!
From today, we offer to all our end consumers a traser®H3 Victorinox pocket knife for free with the purchase of a P 6504 Limited Edition 2010 watch. Therefore, we automatically deliver now with every ordered P 6504 Limited Edition 2010 watch a traser®H3 Victorinox pocket knife to you (for free).
Victorinox RAMBLER Cellidor, 58 mm - Klinge - Schere - Nagelfeile mit Schraubendreher - Kapselheber mit magnet. Phillips-Schraubendreher 0-00 - Drahtabisolierer - Ring - Pinzette - Zahnstocher
traser®H3 pocket knife Victorinox RAMBLER Cellidor, 58 mm - blade - scissors - nailfail with screwdriver - cap lifter with magnet. Phillips screwdriver - wire stripper - key ring inox - tweezers - toothpick
With best regards Your traser®H3 Team
mb-microtec ag, traser®H3 watches, CH-3172 Niederwangen, T +41 31 980 20 20, www.traser.com, www.traserladyline.com, www.facebook.com/traserwatches
newsletter 5 06/11 Dear traser® H3 Distributors
Diver Automatic Orange Available from June 20, 2011
Dear traser® H3 Dealers
3 novelties in June 2011
The Diver Automatic Orange has the same case construction as the Extreme Sport serie – outer steel case and inner steel container. The bezel is unidirectional rotating and designed with maximum grip so that it can also be handle properly if you wear gloves. It is equipped with a ETA 2824-2 EL automatic movement. The steel case back is better for the water resistance as a crystal case back. The watch is 990 ft water resistant. The blue trigalight® illumination stands for best readability under water. The orange coloured minute hand makes this watch even better readable.
Punctually for the summer start, traser®H3 presents three new watch models on the market. The new watches are part of the Classic and Professional serie, and also of the long expected Diver serie! From today available are:
P 6504 Limited Edition 2011 This serie is limited at 100 pieces. The dial was designed from a young watch designer, same as the Limited Edition 2010. Retail price: from CHF 460 with rubber strap (VAT excl.). You find all technical details on the attached data sheet as well as on our P 6504 Limited Edition 2011 website.
Classic Translucent Silver This watch is a complete novelty on the trigalight® watch market! The lucent synthetic insert on the dial is only equipped with 4 trigalight®, but emits the light in a way that all 12 hour positions can be read in the night! This watch is one of the most competitive Swiss made steel watches with trigalight® illumination available on the market right now. Very important to mention – there are already competitive watches with less trigalight® on the market, but none of them can be fully read in the darkness. But with the new Classic Translucent Silver watch, you can read the time perfectly, although we have equipped it with only 4 trigalight®. Retail price: from CHF 200 with silicone strap (VAT excl.). Please find all technical details on the attached data sheet, as well as in the product launch package on our FTP server as on our website.
Retail price: from CHF 1025 with black or orange silicone strap (VAT excl.). Please find all technical information on the attached data sheet, in the product launch package on our FTP server as well as on our website. With best regards Your traser®H3 Team
Classic Translucent Silver Diver Automatic Orange
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.traserladyline.com
newsletter 6 07/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Mechanical watches with Coordinated Universal Time For the first time, traser®H3 watches presents 2 mechanical watches with Coordinated Universal Time.
Bücker Automatic UTC Limited Edition This watch model is limited to 100 pieces. The black dial with the obligatory Bücker logo and the hands with white trigalight® illumination is protected by a double domed sapphire crystal. The watch is water resistant to 330 ft. The mineral crystal case-back allows the view to the ETA movement 2893-2 with engraved traser®H3 logo. Retail price: CHF 1250 with black Aviator leather strap, CHF 1280 with steel strap (VAT excl.) You find the detailed technical information on the attached data sheet as well as on our website.
Bücker Automatic UTC Limited Edition
Classic Automatic Master UTC The design of the Classic Automatic Master UTC is related to the design of the Classic Automatic Master. The watch convinces with its high grade applications in roman digits at 12 o’clock as well as with silver-glossy applications at the hour positions. The watch has a sapphire crystal and also a mineral crystal case-back, allowing the view to the movement with the engraved logo. The Classic Automatic Master UTC is equipped with blue trigalight®. Retail price: CHF 1185 with black silicone strap Master, CHF 1200 with black leather strap Master and CHF 1230 with steel strap (VAT excl.). You can find the detailed technical information on the attached data sheet as well as in our product launch package on our FTP server and on our website. BOTH MODELS ARE AVAILABLE AS OF NOW! With best regards Your traser®H3 Team Classic Automatic Master UTC
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 7 07/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Set with 2 straps and tool for the Extreme Sport watches available as of now From today, we offer a tool-box for the Extreme Sport watches, containing a black silicone strap ES40 and an orange silicone strap ES39 at the price of CHF 69 (VAT excl.). The box contains also a tool to change the straps independently, without need to go to a watch shop. You find a video clip about it on our website and on our facebook site. We grant a general reduction of 50% on this tool box. We wish you a furthermore successful traser®H3 watch season! With best regards Your traser®H3 Team
traser®H3 box with 2 straps and tool
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 8 09/11 Dear traser® H3 Distributors Dear traser® H3 Dealers
New watch model available in a limited preserie as of now In a pre-serie of 145 pcs, we offer as of now a new model out of the Extreme Sport serie.
traser® H3 Extreme Sport Pro Retail price: CHF 458 with nato strap1 (reference P6600.41F.0S.01) and CHF 465 with black silicone strap ES40 (reference P6600.81F.0S.01). All prices VAT exclusive. The Extreme Sport Pro watch is constructed with the approved double case of the P 6600 Elite Red. Outer case carbon-fibre reinforced resin, steel inner container. The steel bezel is bidirectional rotating, black PVD-plated and has a blue trigalight® insert. The watch is 660 ft water resistant and has a diameter of 45mm, 12 mm height. The hour positions and the hands are equipped with blue trigalight®. Order your Extreme Sport Pro watch today, as there is only a pre-serie of 145 pcs available at the moment! The after-serie will be expected from midNovember 2011.
traser® H3 Extreme Sport Pro
Please have a look at the technical details from the attached data sheet as well as on our website. As always, you can download the pictures from our FTP server as of today.
Revision of the product line of the Ladies watches We will sort out the Lady watches Lady Pink, Lady Pink Chronograph, Lady Blue, Lady Blue Chronograph, Lady Sporty and Lady Sporty Chronograph as per the end of 2011. Please inform your dealers as of it.
We have a few Lady Pink and Lady Pink Chronograph watches left in stock. If you need watches, you should order them also as soon as possible.
With best regards Your traser®H3 team
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 9 10/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Bücker Automatic UTC Limited Edition – available as from now! We are pleased to finally announce that the traser®H3 Bücker Automatic UTC watches are in production right now! The first 20 pieces of the limited serie of a 100 pieces are ready for sale as of now. The rest of 80 watches will follow within the next 2 weeks. Therefore, please order your traser®H3 Bücker Automatic UTC watches right now, if required, also with your preferred serial number (for example 99/100). If the serial number is still available, we gladly consider your requests! Below, please find again a short technical description of the watch:
traser®H3 Bücker Automatic UTC Limited Edition (100 pieces) Retail price: CHF 1250.—with black leather strap Aviator31 (reference T5302.75G.D6A.01) and CHF 1‘280.—with steel strap Aviator32 (reference T5302.25G.D6A.01). All prices are VAT exclusive.
traser®H3 Bücker Automatic UTC Limited Edition
The case of the traser®H3 Bücker Automatic UTC is made out of steel, with a diameter of 46 mm. The Automatic movement ETA 2893-2 shows with its fourth illuminated hand and the bidirectional steel bezel with city names of every time zone, your preferred UTC time.
Attached, you receive the technical data sheet. The pictures can be downloaded from our FTP server as of now.
The sapphire crystal of the watch is domed, the case back is mineral crystal. Also new is the engraved logo on the movement.
We will also inform you about the sales launch of the traser®H3 Classic Automatic Master UTC watch within the next few weeks.
On the dial, you can see the Bücker logo. The traser®H3 Bücker Automatic UTC is 330 ft water resistant and has a weight of 104 g with the leather strap.
We wish you a pleasant rest of the day. With best regards Your traser®H3 team
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 10 10/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Classic Automatic Master UTC – available as of now! We are glad to announce that the Classic Automatic Master UTC watch is available as of now. Below, please find again a short technical description of the watch:
traser®H3 Classic Automatic Master UTC Sales prices: CHF 1‘185.—with silicone strap Master34 (reference T5402.L5G.97A.01), CHF 1‘200.—with leather strap Master33 (reference T5402.75G.97A.01) and CHF 1‘230.— with steel strap Aviator32 (reference T5402.25G.97A.01). All prices are VAT exlusive.
Movement:
ETA automatic 2893-2
Case:
Steel with bidirectional rotating steel bezel with world time indicator
Case back:
mineral crystal, engraved logo on movement
Crystal:
traser®H3 Classic Automatic Master UTC
Sapphire
Water resistance: 330 ft / 145 psi Diameter:
46 mm
Height/g:
14 mm, 99 g with silicone strap
Illumination:
1-11 blue, 12 orange, H/M/SE Hand blue, UTC Hand green
Attached, you receive the technical data sheet as well as the latest price list. You can download the pictures and the product launch package from our FTP server as well as of now. With best regards Your traser®H3 team
with steel strap
with leather strap
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 11 11/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Christmas Holidays mb-microtec ag December, 22 – January, 4 Again, a „traser®H3 Year“ draws to a close. We want to call your attention early enough to the fact that we close our offices due to Christmas Holidays. We do not supply any orders from December 22, 2011 until January 4, 2012. Therefore, please send us your orders early enough! We are back for you on January 5, 2012.
Pia Rappo Sales/Marketing Manager watches pia.rappo@traserh3.com Tel +41 31 980 20 14
Michael Gauch Int. Sales Representative watches michael.gauch@traserh3.com Tel +41 31 980 20 25
Ralph Steiner Back Office watches ralph.steiner@mbmicrotec.com Tel +41 31 980 20 19
Thomas Gerber Production Manager watches
Jacqueline Berger Material planning watches
Manuela Zenger Logistics watches
Janine Schmed Watch production
Zvezdana Damnjanovic Watch production
Dolores Distante Watch production
Martin Wittwer Forwarding Department
Sonja Blatter Watch maker
Barry Klezmer Sales Manager watches USA
Manuel Bradi Watch maker
Team traser®H3 watches In response to your wishes, we would like to present to you our traser®H3 team! => =>
traser®H3 Shop Display We offer the below pictured watch display at the price of CHF 90.—(mbm-2690). You can choose between different back ground posters. If you are interested, please contact pia.rappo@traserh3.com.
With best wishes Your traser®H3 team
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 12 11/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Only 3 weeks to go till our Christmas holidays… End of November is close and we would like to remind you again that we will close our offices in only 3 weeks from now for our Christmas holidays vacation. If you would like to raise your stock for the coming Christmas trade, then you should place your orders now! Below a short overview of our latest watch models:
Classic Automatic Master UTC: Punctuality worldwide made easy!
Bücker Automatic UTC: The limited edition with the Bücker logo, only available on a traser® H3 watch!
Classic Translucent Silver The starter model made of steel with the exclusive trigalight® technology with a synthetic insert and less trigalight® but equal readability!
Extreme Sport Pro: Robust, cool and nice priced!
We grant you in addition the following special offer:
P 6504 Limited Edition 2010 as well as P 6504 Limited Edition 2011! With immediate effect until our Christmas holidays, you get *1 traser®H3
Victorinox pocket knife (58mm) for free for every ordered watch!
Also, you profit from now until our Christmas vacation break from an
outstanding special price on both above-mentioned watch models: CHF 126 with steel strap black PVD plated and CHF 115 with nato-, leather-, or rubber strap.
Limited Edition 2010
Limited Edition 2011
Also still available until our holiday break a special price reduction of +15 % Edition 2010Chronograph watches. on our Lady Pink Limited and Lady Pink *exclusively valid for the models P 6504 Limited Edition 2010 and 2011, only while stocks last.
With best regards Your traser®H3 Team mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches
newsletter 13 12/11 Dear traser® H3 Distributors Dear traser® H3 Resellers
Christmas Holidays traser®H3 watches until January 4th, 2012
traser®H3
team says goodbye and leaves for Your Christmas Holidays.
Pia Rappo Sales & Verkauf/Marketing Marketing ManagerUhren Leiterin pia.rappo@traserh3.com Tel +41 31 980 20 14
Michael Gauch Int. Sales Representative michael.gauch@traserh3.com Tel +41 31 980 20 25
Ralph Steiner Back Office watches ralph.steiner@mbmicrotec.com Tel +41 31 980 20 19
Thomas Gerber Production Manager
Jacqueline Berger Material planning
Manuela Zenger Logistics
Janine Schmed Watch production
Zvezdana Damnjanovic Watch production
Dolores Distante Watch production
We thank you all for your wonderful collaboration and wish you and your family members Merry Christmas and a Happy New Year! With best regards Your traser®H3 team
Martin Wittwer Forwarding Department
Manuel Bradi Watch maker
Sonja Blatter Watch maker
mb-microtec ag, traser®H3 watches, Freiburgstrasse 634, CH-3172 Niederwangen, Phone +41 31 980 20 20, www.traser.com, www.facebook.com/traserwatches