Sycamore BMW News Letter

NEWS

FROM SYCAMORE (PETERBOROUGH) LTD. IN CONVERSATION WITH SEB COE.

SEVERAL EXCITING NEW BMW MODELS REVEALED.

FULL LONDON 2012 EVENTS SCHEDULE.

As the Games draw nearer, the Chair of LOCOG reveals his vision for London 2012.

There are plenty of new models to discover in the BMW range this autumn.

Make sure you see all the big moments with our full London 2012 events schedule.

Newsletter

Autumn 2012

The Ultimate Driving Machine

WE'VE MADE IT! Two years on from announcing that BMW had been appointed the Official Automotive Partner to the London 2012 Olympic and Paralympic Games, we are finally ‘there’ and are hugely proud to be playing our part.

In this special issue, we celebrate the great occasion by bringing you news of all our London 2012 activities, including an update on the success of the BMW London 2012 Performance Team and a complete London 2012 Olympic Games Events Schedule so you never miss your favourite moments.

We’ve been busily preparing for the latest arrivals to the BMW range: the adventurous new 3 Series Touring, sporty new 1 Series 3-door, versatile new X1 and exquisite new 7 Series Saloon. So do pop into the showroom soon and discover some great offers across the range.

We hope you enjoy reading this special London 2012 issue and look forward to seeing you in the near future.

Best wishes Bryan Sleaford Dealer Principal

FLEET SURPASSES LOCOG TARGET.

As the Official Automotive Partner to the London 2012 Olympic and Paralympic Games, BMW and its dealers are working with LOCOG, local communities and athletes to make both the Olympic Torch Relay and the London 2012 Games an operational success and the most sustainable ever.

BMW was appointed as the Official Automotive Partner because of its ability to provide a fleet of fuel-efficient vehicles with average emissions of 120g/km CO2. However BMW exceeded that target and delivered a fleet of more than 4,000 vehicles with an average 116g/km of CO2 and 64.5mpg (combined).

Achieving such outstanding fuel efficiency is due to a range of BMW EfficientDynamics technologies and the revolutionary electric technology that features in several models. These include the BMW 5 Series ActiveHybrid and the BMW ActiveE concept vehicle, which was one of the BMW models that accompanied the 8,000 torchbearers during the 70-day Olympic Torch Relay.

The BMW fleet will ensure the right people are in the right place at the right time, across more than 30 venues in London and beyond. Duties will also include pulling boats out of the water at Weymouth, providing mobile camera platforms for the marathon, towing a horse ambulance across Greenwich Park and carrying medal winners around the Olympic Park for media interviews.

Beyond providing essential mobility during the Games, for the past 18 months BMW and its dealers have been supporting around 150 British athletes as part of the BMW London 2012 Performance Team programme, offering them vital mobility to and from events that will take them on their journey to London 2012.

For more information on how BMW is supporting London 2012, visit www.bmw.co.uk/london2012.

LOCOG chair, Sebastian Coe, wants 'no stone left unturned'.

IN CONVERSATION WITH SEB COE.

"We couldn't have wanted a better partner."

It's almost impossible to imagine a better candidate than Seb Coe to head the London 2012 Games. Aside from being recognised as an Olympic gold medallist and for his media, business, political, diplomatic experience, Seb's passion and enthusiasm for a project ten years in the making is relentless.

For most of us, a decade of Seb's schedule would be both physically and mentally exhausting but for the 12time world record holder it's business as usual. "It's fabulous working with dedicated people who are passionate about what they do," he says. "It never feels like a sacrifice. It's an amazing opportunity but you only get one chance to get it right."

So what does 'right' look like? Much has been talked about London 2012 being the world's first sustainable games and LOCOG has already beaten many of its targets on urban generation, Zero to Waste landfill and green energy.

How does Seb want the world to remember London 2012? "I'd like people to say that we delivered a 'great sporting event', that we left no stone unturned. I want people to be proud to be British and for the world to see us as a modern, confident nation. As a former competitor, I want us to finish in pole position!"

Seb is keen to stress that none of this would be possible without the support of LOCOG's corporate partners, such

as BMW, which has not only helped fund the project but whose people have worked with them to meet their sustainability and legacy commitments.

The BMW fleet, for example, has exceeded LOCOG's low emissions target. "We could not have wanted a better automotive partner than BMW. Not simply through the complexities of transportation, which is at the epicentre of this project, but through the teams of people who have thrown themselves into the Games. It's fantastic that our partners are so committed and passionate."

What advice can a twice Olympic champion offer this year's athletes? "There will be disappointments and setbacks among the highs. But you'll also have the best time of your life and make lasting friendships."

And when it's all over? What's next for the man at the helm? "I'm not planning much very quickly," he says, unable to even contemplate a time without London 2012. "No-one involved is. When you're in the last few weeks of something you've been doing for nearly a decade you just focus on the here and now."

Whatever the man focused on success embarks on next you can't help thinking he won't be taking it easy.

LONDON 2012 LIFESTYLE CLOTHING. You can now show your allegiance to Team GB with the unique BMW London 2012 Lifestyle Collection.

BMW has joined forces with adidas, the Official Sportswear Partner of London 2012, to create an exclusive and practical memento of the Games.

UNIQUE COLLECTION. The Limited Edition range comprises men's and ladies' polo shirts, a fantastic unisex jacket sourced exclusively for the collection, stylish baseball cap and handy gym sack all bearing the BMW roundel, London 2012 logo and famous adidas stripes.

THEIR FINAL STEPS.

The BMW London 2012 Performance Team is made up of some incredibly talented athletes, who have been working flat out to make it into Team GB and ParalympicsGB for London 2012. So we're thrilled to bring you details on just some of those who have qualified for the Games - both seasoned veterans and new comers to the international arena.

Beijing 2008 double gold medallist Rebecca Adlington has once again been named in the Team GB squad and is joined in the pool by Fran Halsall Halsall, a European Champion, Commonwealth gold and World silver medallist. Fran is fast becoming one of the world's biggest names in sprint swimming and there are high medal hopes for her at the 2012 Games.

Women's Boxing makes its debut at the 2012 Games and British qualifiers Savannah Marshall and Nicola Adams are expected to do well on the medal front. Middleweight Savannah will be going into the Games as the women's World Champion, while lightweight Nicola won silver at the World Championships in Qingdao.

WEATHER PROOF FABRIC. The dark blue unisex jacket is available in five sizes and made from adidas Terrex material to be wind, water and snow proof. The polo shirts come in light or dark blue and are made from high quality cotton. See them all here in the dealership.

2012 isn't just a year for new comers to the Games. It also welcomes back familiar names such as rower Greg Searle Searle, who won his first Olympic gold in 1992 and has now come out of retirement in the hope of winning gold again on home turf (or rather home water). Meanwhile, Ben Quilter Quilter, who narrowly missed out on a medal position at the Beijing 2008 Paralympic Games is heading into the competition as the Visually Impaired World Judo Champion and hopes to complete his set of major titles with a gold medal win.

At the time of going to print we are pleased to say that 77 BMW London 2012 Performance Team athletes have qualified for the Games, with more hopefuls qualifying on a daily basis. For an up to date list of the athletes who have made the grade, visit www.teamgb.com/2012athletes.

What a day Saturday 30 June turned out to be! Just days before the Olympic Torch Relay passed within a few miles of Peterborough we celebrated the momentous occasion here in the dealership with our own Olympic Torch Relay event.

We were absolutely thrilled to see so many of our customers bringing the London 2012 Games to life here in Peterborough. We were lucky enough to have a London 2012 Olympic Torch in the dealership for just a few hours and nearly 350 customers were able to have their photograph taken holding the Torch. Everyone was in great spirits and particularly enjoyed meeting our local athlete, Matt Gunby.

As BMW is the Official Automotive Partner to London 2012, we were also able to secure a pair of tickets to a London 2012 event inside the Olympic Park, which customers had a chance to win in our free prize draw.

OLYMPIC TORCH RELAY EVENT.

CUSTOMERS HOLD A PIECE OF HISTORY.

BMW is also giving away a pair of tickets to the London 2012 Games every day until 25 July and for one lucky winner the chance to drive a BMW for a whole year. You could win if you spot an eye-catching Golden BMW as they tour the UK. Just take a photo and upload it to golden.bmw.co.uk.

OLYMPIC SPRINTER RACES A BMW. Olympic gold medallist and BMW London 2012 Performance Team athlete, Mark Lewis-Francis, demonstrated the parallels of acceleration as he raced against a BMW 320d EfficientDynamics on The Mall in London. Mark, who won an Olympic gold medal at Athens 2004 in the 4 x 100m relay, was able to accelerate away from the starting blocks faster than the BMW, keeping ahead almost up to the 30 metre mark.

The power of the 3 Series then took control, completing the 100 metre challenge in 7.5 seconds compared to Mark's 10.04 seconds.

Speaking after the race, Mark said: "People regularly ask me to explain how I can run so fast and what the crucial elements of our technique really are. Today has shown just how important those small efficiencies are and how they equally relate to engineering in cars. I did not expect to be able to outrun the BMW for so long!" To put the BMW 3 Series to the test for yourself, call us and book a test drive*.

THE BMW GROUP PAVILION. If you’re heading over to the Olympic Park this summer, make sure you visit the stunning BMW Group Pavilion, designed to reflect BMW's heritage for environmental innovation. This magnificent piece of architecture uses water from the river below to provide a sustainable source of cooling and an impressive curtain of water cascading down the exterior walls. The top floor showcases the BMW i8 progressive sports car and the all-electric BMW i3 city car; the lower deck features BMW’s vision for sustainable mobility and its support of Team GB and ParalympicsGB athletes through the BMW London 2012 Performance Team programme.

LONDON 2012 OLYMPIC GAMES. EVENT SCHEDULE. Full Schedule

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Opening and Closing Ceremonies Archery Athletics Badminton Basketball Beach Volleyball Boxing Canoe Slalom Canoe Sprint Cycling - BMX Cycling - Mountain Bike Cycling - Road Cycling - Track Diving Equestrian Fencing Football Gymnastics - Artistic Gymnastics - Rhythmic Handball Hockey Judo Modern Pentathlon Rowing Sailing Shooting Swimming Synchronised Swimming Table Tennis Taekwondo Tennis Trampoline Triathlon Volleyball Water Polo Weightlifting Wrestling Medal icons indicate medal winning events.

London 2012 reserves the right to amend the competition schedule at any time. For the current schedule please visit www.london2012.com/schedule-and-results.

THE NEW BMW 3 SERIES TOURING.

There's plenty to discover in the new BMW 3 Series Touring, with its range of efficient yet powerful petrol and diesel engines, class-leading luggage space and innovative new features, such as an automatic opening and closing tailgate. You'll also be able to explore the wide range of model variants that include the Sport, Modern and Luxury models.

Following the winning formula of its predecessor, its 495 litre load capacity is the largest in its class and 35 litres bigger than the outgoing car. The innovative 40:20:40 split rear seat allows you to create 1,500 litres of overall space. Other practical features include an area under the boot floor to store the parcel shelf so it's always at hand should you need it.

ALL ROUND EFFICIENCY. THREE NEW MODELS. The new Touring delivers all you'd expect from the ultimate driving machine.

Rear-wheel drive and near 50:50 weight distribution ensure agile handling, while three TwinPower Turbo engines – the 320d, 328i and 330d – feature BMW EfficientDynamics technologies for all round efficiency. To put this into perspective, the 320d achieves 0-62mph in 7.6 seconds, combined fuel consumption is 60.1mpg and emissions just 124g/km. The engine line-up expands later in the year with the arrival of the 316d, 318d and 320i.

New Sport, Modern and Luxury models join the existing ES, SE and M Sport, giving you even more choice. The Sport features Black High-gloss details and bold Red stitching; the Modern, a more natural palette with exclusive finishes; and the Luxury, an even greater level of specification with 18" alloys, Dakota leather upholstery and Anthracite wood trim. Explore the new BMW 3 Series Touring for yourself. Visit www.sycamorebmw.co.uk.

BMW EXPERIENCE AT YOUR FINGER TIPS. Experience the new BMW 3 Series on the race track with BMW's smartphone App, 'Ultimate Track'. Use the App to explore the virtual cars inside and out, choose a BMW 3 Series Sport, Modern or Luxury to compete in, then pick your track and away you go!

If the standard tracks don't prove enough of a challenge, you can create your own and invite friends to compete against you by uploading your creation to Facebook. The App is free to download from both the Apple and Android store, and can be found by searching 'Ultimate Track'.

MADE FOR THE ROAD. THE NEW BMW 1 SERIES 3-DOOR SPORTS HATCH. The new BMW 1 Series range has expanded with the debut of the all-new 3-door Sports Hatch.

116i but in achieving 49.6mpg combined and 132g/km of CO2 it is even more economical.

The new, more spacious, efficient, better equipped and even sportier BMW 1 Series 3-door Sport Hatch arrives here in September, coinciding with the arrival of two new engine sizes, including the first ever 114i and the sensational new M135i.

At the top of the range, the new BMW M135i, the first petrol engine variant in the new BMW M Performance range, delivers outstanding performance. Devised with the expertise of BMW M GmbH performance division, it achieves 0-62mph in just 5.1 seconds (4.9 seconds with the optional 8-speed automatic transmission) yet EfficientDynamics technologies such as Auto Start-Stop and ECO PRO mean it emits only 188g/km of CO2 and fuel consumption is a class-leading 35.3mpg combined.

Inside, the new 3-door has a spacious cabin with ample legroom and a high quality look and feel. The introduction of Sport and Urban models with their unique trims gives you the opportunity to express your personality, and the new 114i at just ÂŁ17,300 OTR makes the BMW 1 Series even more affordable.

Interestingly, the 114i is as powerful as the outgoing

Call 01733 707070 or visit www.sycamorebmw.co.uk for more details.

THE NEW BMW X1: GET AWAY WITH MORE.

With a refreshed look, higher standard specification, quality interior, two new model variants and enhanced efficiency, you’ll get a lot more out of the new BMW X1, especially those who live life to the full, as this versatile new model easily accommodates a couple of sets of golf clubs, camping gear or ample luggage for a family holiday. The resourceful standard specification includes such conveniences as roof rails, multifunction steering wheel and the ability to plug in your iPod via the Bluetooth and USB interface. Enjoy class-leading performance from the latest generation diesel engines and benefit from more mpg thanks to standard Auto Start-Stop and Drive Performance Control with selectable ECO PRO mode.

TECHNOLOGY ON THE MOVE. With BMW ConnectedDrive, your new BMW can see around corners, park itself, call 999 automatically in the event of an accident and read you the latest news headlines.

BMW offers the most comprehensive range of innovative technologies that seamlessly connect the driver and the car to the outside world.

Collectively called BMW ConnectedDrive, these cover everything from your front and rear parking sensors to sophisticated online connectivity, all of which are designed to enhance your convenience, infotainment and safety. ConnectedDrive technologies are available across the entire BMW range and can be tailored to suit your needs.

BMW Assist forms the heart of BMW ConnectedDrive, providing a suite of telematic and online services that come as an added bonus with our Business and Professional Media packages. All BMW Assist services are complimentary for the first three years and function independently of a mobile phone.

See a full demonstration at the dealership or find out more at bmw.co.uk/connecteddrive.

THE NEW BMW ACTIVE HYBRID 3.

BMW ActiveHybrid technology is a significant step towards emission-free mobility. It combines the best of both worlds: the performance of a petrol engine with the efficiency of an electric motor and lithium-ion high performance battery. Following the successful launch of the BMW ActiveHybrid 5 earlier this year, 2013 sees the UK arrival of the new BMW ActiveHybrid 3, the world’s first full hybrid premium compact sports saloon.

The new BMW ActiveHybrid 3 delivers all the advantages of the new 3 Series Saloon with the additional benefits of the latest hybrid technology.

Providing a seamless transition between the 335i TwinPower six-cylinder petrol engine and 40kw electric motor, this new car delivers supreme performance, achieving 0-62mph in 5.3 seconds while optimising fuel efficiency with an impressive 47.9mpg combined. An intelligent energy management system uses sensors to analyse how the car has been driven so it can calculate the most efficient way for the hybrid system to operate.

Physically, the ActiveHybrid 3 has been designed from the outset with hybrid technology in mind so the practical benefits are currently unmatched by competitors. For example, the lithium-ion battery is neatly concealed beneath the floor of the luggage compartment, leaving the boot a spacious 390 litres, and customers are still able to opt for 40:20:40 split-folding rear seats and through-loading, options previously unseen in hybrid vehicles. There are four model variants available – SE, Modern, Luxury and M Sport – further enhancing choice and opportunities for personalisation. Each model offers generous standard specification, including Bluetooth hands-free with USB audio interface, iDrive controller with 8.8” widescreen control display and an 8-speed automatic transmission.

If you’d like more information on BMW ActiveHybrid technology, visit www.bmw.co.uk/bmwactivehybrid3.

SAIL THROUGH YOUR MOT.

Who better to see your BMW through its MOT test than the people who know it inside out? Not only can we conduct the test while you wait but in the unlikely event that it fails its MOT, we will ensure that any replacement parts are Genuine BMW Parts, giving you another year of safe, reliable motoring and a two-year unlimited mileage Parts warranty.

But now, there is another great reason to have your first MOT carried out here in the dealership – a new complimentary service called BMW MOT Protect.

MORE BARK. MORE BITE. Now owning and driving your BMW can be even more exhilarating with the new BMW M Performance Accessories range. With BMW's heritage of success on the track, the new range has been designed and engineered to set your pulse racing. Available for the new BMW 1 Series, 3 Series and 5 Series models, these sharp-looking products also give you the edge when it comes to performance.

Give your BMW a breathtaking racing feel with M Performance power accessories. The M Performance Power Kit and Brake systems increase the already impressive performance of your BMW for a sporty, race-style feel. The Aerodynamics package not only improves road holding, it gives your BMW a striking appearance, helping it stand out on the road. The carbon rear spoiler adds an elegant, high-tech look and, for a driving experience that amazes at every corner, the M Performance chassis takes your BMW to a whole new level.

External enhancements to your BMW do more than just add to its good looks. The distinctive exhaust system with chrome-plated tail pipe also creates a discreet but noticeably deeper engine tone, and BMW M Performance alloy wheels allow more air to the brakes, ensuring they are ultra-efficient.

To find out more about the complete BMW M Performance Accessories range, please pop into the dealership at your leisure or contact our Aftersales team on 01733 707070 to arrange a personal appointment.

With MOT Protect, if your BMW is under three years old and it fails its first MOT test you won't have to splash out for repairs, replacements and labour on a comprehensive list of items, unless the fault results from neglect or damage. Instead, any issues are addressed promptly and completely free of charge, leaving you to pick up your MOT certificate with the minimum of fuss.

MOT Protect applies to all BMW cars registered in the UK from March 2009 onwards and is subject to terms and conditions. Please visit www.bmw.co.uk/motprotect for full details.

To find out more or to book your MOT, please contact one of our Service Team on 01733 707070.

MOT Protect is a complimentary service.

UNRESERVED LUXURY. THE NEW BMW 7 SERIES SALOON. The finest BMW flagship model yet, the new BMW 7 Series, also arrives this autumn. Designed to exceed expectations, it combines sporting elegance, superb refinement and luxurious comfort with efficient, high performance engines.

Flawlessly executed design and perfectly balanced proportions lie at the heart of its sporty, elegant stance.

New LED headlights ensure this model projects a distinctive appearance day and night. And the whisperquiet interior is the ultimate in luxury and technology.

Additional self-levelling air suspension cocoons front and rear passengers against road noise while Dakota or Exclusive Nappa leather as standard, new variable-colour ambient lighting and optional 'Comfort' seats provide an undeniably relaxing ride.

The redeveloped engine line-up affords even greater levels of power and efficiency. A combination of EfficientDynamic technologies, such as Auto Start-Stop and brake energy regeneration channelled through the intelligent 8-speed automatic transmission, delivers an overall outstanding performance with class-leading efficiency. The 730d, for instance, achieves 0-62mph in 6.1 seconds, 50.4mpg combined and just 148g/km of CO2. Also, the new model is the first BMW 7 Series in the UK to feature an ActiveHybrid variant in both standard and long-wheelbase guises.

For more information on the new BMW 7 Series Saloon, visit www.sycamorebmw.co.uk or call 01733 707070.

NEW M PERFORMANCE EDITION MODELS.

The 40th anniversary year of BMW M sees the introduction of two further special edition models to the BMW M range. The M3 and M5 M Performance Edition models are exclusive to the UK and are available in unique BMW Individual Frozen colours in a choice of red (wrap), white or blue. This exclusivity is further enhanced with the BMW Individual Piano Black interior trim with laser engraving that reads "BMW M Performance ONE of 30". Limited to only 30 of each of the M3 and M5 models, these are set to be highly desirable and sought after cars.

To find out more, contact us in the dealership on 01733 707070 or visit www.sycamorebmw.co.uk.

A PERFECTLY ENGINEERED OFFER.

THE BMW 116d SPORTS HATCH.

BMW 116d Sport 5-door Sports Hatch - BMW Select representative example.

Term of agreement

47 monthly payments

On the road cash price**

Customer deposit

Dealer deposit contribution

Total deposit

Total amount of credit

48 months

£299.00

£22,125.00

£499.00

£1,003.35

£1,502.35

£20,622.65

Credit arrangement fee

Option to purchase fee^

Optional final payment

Total amount payable

Rate of interest

£0.00

£10.00

£8,842.50

£23,404.50

3.90% Fixed

Representative 3.90% APR

Official fuel economy figures for the BMW 1 Series 5-Door Sports Hatch range: Extra Urban 45.6-83.1mpg (6.2-3.4l/100km). Urban 25.2-62.4mpg (11.2-4.4l/100km). Combined 35.3-74.3mpg (8.0-3.8l/100km). CO2 emissions 99-188g/km.

Offer available on selected models ordered between 1st July 2012 and 31st July 2012, subject to availability. Retail customers only. Finance example is based on a BMW Select agreement for the model featured, a BMW 116d Sport 5-door Sports Hatch, with a contract mileage of 40,000 and an excess mileage charge of 6.0p (per mile) ^Option to purchase fee and optional final payment payable at the end of the agreement if you decide to purchase the vehicle. Excess mileage charges and vehicle condition charges may be payable if you return the vehicle.**On the road cash price is based on manufacturer’s recommended retail price and includes 3 year BMW Dealer Warranty, BMW Emergency Service, 12 months’ road fund licence, vehicle first registration fee, delivery, number plates and VAT. Figures are correct at time of going to print and subject to change without notice. All finance is subject to status and available to over 18s in the UK only (excluding the Channel Islands). Guarantees and indemnities may be required. We can arrange finance and hiring facilities for you. Advertised finance is provided by BMW Financial Services (BMW FS). Whilst we have close links with BMW FS and commonly introduce customers to BMW FS, we do not work exclusively with BMW FS. BMW EfficientDynamics reduces BMW emissions without compromising performance developments and is standard across the model range.

BMW ECONOMICS. We’re celebrating this special sporting summer with some great BMW economics offers, including 3.9% APR on selected BMW 3 Series Saloon and 1 Series 5-door diesel models and generous deposit contributions across the BMW range.

You can also find the right finance package using the online finance calculator in the ‘Offers’ section of our website. By adjusting the term of the agreement, annual mileage and deposit you can compare up to three calculations at a time.

As a further bonus, we also have a number of BMW models with delivery mileage in stock and available now.

And all new BMW models are available with Service Inclusive from just £350. If you’d like to find out more about this season’s offers or test drive* the model of your choice, please call us on 01733 707070 as soon as possible.

Sycamore (Peterborough) Ltd Papyrus Road Werrington Peterborough Cambridgeshire PE4 5HW 01733 707070 www.sycamorebmw.co.uk

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*Test drive subject to applicant status and availability.