2015 MEDIA KIT
IN THE PRESS “Break speed limits on Dubai Drift game app” DUBAI For once you will be forgiven for hitting the tarmac of a nighttime Shaikh Zayed Road at speeds of over 250 km/h. What’s more, you won’t be fined or even hauled up for whizzing through the Dubai dry docks at such insane speeds. In fact, you could also choose to do the same along the stretch leading to Atlantis the Palm on a bright sunny morning or in the snows of Ski Dubai. You could go off road into the desert as well, but whatever stunning Dubai location you choose to go for a spin in your shiny bright machine, you will only be encouraged to break all speed barriers. At Dubai Drift - the UAE’s first indigenous mobile app game to hit the top of charts - only speed thrills. As a gamer, you could hop into a Mercedes SLS, Chevrolet Corvette, Toyota Supra or an MR2, Nissan Armada or a GTR and either collect cones along the route or keep revving up the speed till the tyres burst or burn out. “The look and feel is really world class. It’s not your typical racing game but what makes it different is the stunning backdrops besides the format that’s so easy to figure out. As someone who has lived in Dubai, there’s also some extra appeal,” says Akhil M, who plays the game regularly on his smartphone, solo and sometimes with friends online. Reviewed by more than 200,000 players, Dubai Drift currently runs on more than 850,000 smartphone and tablets around the world. It’s available for free on Appstore and Playstore.
WHO WE ARE Zero Four Games Publishers LLC is a Dubai based company with an aim to become the leading mobile and virtuall app publishers within Middle East region. Our vision is to create premium and innovative mobile apps for game enthusiasts.
WHAT WE DO In addition to Mobile game development, Zero Four has portfolio of following services: - Security Virtual Applications - Security and Surveillance Training Programs - Specialized Equipment for animation assistance - 2D/3D simulation Consulting Services
INFOGRAPHICS WORLD DOWNLOADS RUSSIA
589,000+
TURKEY USA
480,000+
410,000+ UAE
393,000+ SAUDI ARABIA
1,710,000+
TOTAL DOWNLOADS
7.23 MILLION
Updated till May 2015
INFOGRAPHICS ACTIVE USERS ANDROID 392,000+
MARCH 2015
UAE 90,000+
iOS 315,000+
PERSONAS
% People spending time on playing Dubai Drift
ANDROID 85%
Casual & Social Gamers
39%
Auto Enthusiasts
38%
Photo & Video Enthusiasts
27% 22%
Updated till May 2015
Sports Fans Hardcore/Midcore Gamers
iOS 75%
Casual & Social Gamers
51% 36% 19% 18%
Sports Fans Social Inuencers Photo & Video Enthusiasts Hardcore/Midcore Gamers
INFOGRAPHICS FEMALE
MALE
GENDER
82%
LANGUAGE
18%
AGE
46%
22% ENGLISH
17%
20%
3.5% RUSSIAN
15% 2%
3.5% OTHERS 1% SPANISH 70% ARABIC
Updated till May 2015
13-17
18-24
25-34
35-54
55+
INFOGRAPHICS POPULAR CARS 818 SUPER SOLD BAD
464 BLACK SOLD PANTHER
FAVORITE UAE CARS
Updated till May 2015
451 99 SOLD NOs.
GAME SCREENS
INITIAL SCREEN
GAME ARENA
IN APP INVENTORY
MENU SELECTION
DEMO DOWNLOAD FROM
REVIEWS & RATINGS “Its Gonna be a Blast”
“Awesome drifting game in Dubai!”
10/10
10/10
5/5 android shock
REVIEWS & RATINGS
ANDROID 4/5 213,680+ Reviews
“Cool game I love it this is like real cars.” “Excellent Game! The game is perfect. I can challenge my friends even in school!” “Best game ever! Realistic control of a highly powered car! Others should take note!”
iOS 4.5/5 500+ Reviews
“It has to be the best DRIFTING GAME on the App Store at the moment I mean really.” “Thank you so much for putting this amazing game in the app store. I waited for it forever!”
ADVERTIZING OPTIONS TITLE BRANDING
Client’s logo and brandmark can be inserted on the Splash (initial) screen of Dubai Drift 2 game. The Splash screen is a mandatory graphic shown each time a gamer play the game.
ADVERTIZING OPTIONS CAR BRANDING Car branding option on existing cars is available. Clients can put their logos or brand art to any of the available car.
DEDICATED CAR Dedicated car option is available for the clients who look for complete customization such as car shape, color, graphics and properties.
ADVERTIZING OPTIONS GAME ARENA BRANDING
6 dierent locations and dozens of spaces available to promote your brand.
ADVERTIZING OPTIONS IMAGE & VIDEO ADS
Clients can show their image and video ads before or after the game play. The advertisement will be shown on random period. The image and video ads will be managed by Zero Four itself.
YOUR AD HERE
ADVERTIZING OPTIONS ABOUTUS / CREDITS ADS
Clients brand can be visible on About section in Dubai Drift 2 mobile app as a sponsoror. Credits will be mentioned as “With Thanks From (lClient’s brand”).
ADVERTIZING OPTIONS PUSH NOTIFICATIONS
Clients can send branded Push notiďŹ cations to the Apple and Android phones that has Dubai Drift installed. The messeage/promotion may contain Dubai Drift name.
ADVERTIZING OPTIONS WEB SPONSORSHIP
Clients Logo will be mentioned in Header or Footer of each page of Zero Four website along with a Paragraph in About Us section. Client’s website will also linked from Zero Four website.
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info@zerofour.ae
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ZERO FOUR GAMES PUBLISHER LLC