June 17, 2011
News that is as fresh as our produce
top five updates
Markets are expected to be tight into the beginning of July.
LIMES
Fruit is starting to show signs of hot weather with blemishes and discoloration.
TOMATOES
Markets are lower as demand has eased.
FreshPress
a quick glance at the top produce items for quality and market conditions
ASPARAGUS
Market becomes more active as fields transition to new areas in Peru. Tighter supply on smaller sizes.
AVOCADO HASS
Markets strengthen as supplies become lighter and are expected to remain this way through the summer. Good quality and oil content.
BEAN, GREEN
Markets are stronger as we head into Northern growing areas. Quality is fair due to extreme heat and supplies will be extremely tight over the next few weeks.
BERRY – BLACKBERRIES
We have seen excellent quality, flavor and supplies of Blackberries from Mexico. We are starting to see increased domestic production as well, from California, Florida and North Carolina.
BERRY – BLUEBERRIES
We are moving into the very peak of U.S. Blueberry supply. Harvest is strong and moving up the East Coast. In fact, we have seen some of the first picks from New Jersey.
BERRY – RASPBERRIES
Quality has been excellent, with good berry size and excellent flavor.
BERRY – STRAWBERRIES
By late-June, we will be at the very peak of summer production in Watsonville and Salinas. Growers say fields responded quickly from the early June rain. There is improving production and a lot of white blossoms in the fields.
Reality
Check
, 2009
VEGETABLE Asparagus Beans Broccoli Cabbage Cauliflower Celery Cucumbers Lettuce – Iceberg Lettuce – Leaf Lettuce – Romaine Lettuce –Spring Mix Onions – Red Onions – Yellow Peppers – Green Peppers – Red Potatoes – Russet
Quality
Squash – Zucchini Tomato – Cherry Tomato – Grape Tomato – Mature Green
Tomato – Roma Tomato – V/Ripe
Squash – Yellow
Price LOW
GRAPES
AVG
Quality is fair due to extreme heat and supplies will be extremely tight over the next few weeks.
HIGH
GREEN BEAN
1 2 3 4 5
LOW
Markets strengthen as supplies become lighter.
AVG
AVOCADO HASS
HIGH
5
FreshPRESS
FRUIT Avocado Berry- Blackberry Berry- Blueberry Berry- Raspberry Berry- Strawberry Grape- Red Grape- Green Kiwifruit Lemons Limes Melon–Cantaloupe Melon – Honeydew Melon–Watermelon Oranges Pineapple