Google Analytics ‘Not provided’-The Future for SEO Keywords Let’s talk about Google Analytics “Not Provided Keywords” we have explain every thing about it. You can easily understand it.
Over View Google Analytics is the most popular free tool that you can use to measure the success of your inbound marketing efforts; you can see the volume of your website traffic, track the locations of users and also learn how and why your users are visiting your website. If you have been checking out at your keyword data in Google analytics, you will be aware of ‘not provided’ section. Unfortunately, it is becoming more dominant in terms of percentage day by day. In the past, ‘not provided’ keywords were grown to the point that several sites were accumulating more than 50 percent of keyword ‘not provided’ section. Now, it is also suspected that its future outlook is also depressing, because in future all the keywords will be hidden from SEO professionals. Last year, Google also rolled out some major changes, so many websites suffered awfully.
How will it effect on your SEO work in future? SEO professionals have traditionally used a combination of traffic, ranking and conversion metrics to measure SEO performance. Now, this keyword data will be going for good and people have started to accept the new Google change.
Are keywords are Still Important? Surely, keyword searches are the best ways to what users find the things, and we do not think these will be changed. In future, you will still optimise your pages for keywords and also monitor the page rankings with the help of key phrases.
What Others Tools And Methods Can Be Used To Get Data About The ‘Not Provided’ Issue? Google webmasters is a best tool to solve the issues about the ‘not provided’ keywords, but it has some limitations. By using this, you cannot compare the years’ data, but you cannot only access data more than months old. Google Core Reporting API is also another method for getting data into Excel to generalize your data.
What is the impact in the respect of reporting? SEO professionals know very well that keyword rankings are the most dominant thing in the reports, so it will definitely affect the reporting. It is also essential that clients will need to be more educated about the SEO. They will have to know that their top rakings are due to SEO team’s efforts in content writing and posting content on social media and other pages.
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