The International Surface Event 2019 Marketing Activations Brochure by Informa Architecture + Design Network

EVENT MARKETING ACTIVATIONS

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STORIES

ARCHITECTURE • DESIGN • RETAIL • DEALER • REMODELING • BUILDING • INSTALLER • FABRICATOR

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GET told through PROMOTIONS

YOUR FLOOR COVERING + STONE + TILE EVENT EXHIBITS

JANUARY 28-30

EDUCATION

•

JANUARY 27-30

MANDALAY BAY CONVENTION CENTER • LAS VEGAS 2020 www.intlsurfaceevent.com/en EXHIBIT / contactme ATTEND / notifyme

SURFACES SPONSORS:

STONEXPO/MARMOMAC SPONSORS:

TILEEXPO SPONSORS:

table of contents ON-SITE PROMOTIONS

BRANDING OPPORTUNITIES CONT.

Bayside Lobby Video Wall......................................................................... 12 Booth Locator Kiosk.................................................................................... 19 Booth Locator Package.............................................................................. 18 Column Graphic............................................................................................. 14 Distributor Lounge Sponsor .................................................................... 18 Featured Flooring Sponsor ....................................................................... 16 Floor Graphic Ad ......................................................................................... 19 Hostess Brochure Handout ....................................................................... 15 Lobby Banner .............................................................................................. 15 Lobby Entrance Banner ............................................................................. 13 Lobby Entrance Digital Screen ................................................................ 12 Media Village Wall Cling ............................................................................ 16 Photo Booth................................................................................................... 13 Registration Entrance Banner................................................................... 17 Registration Wall Art................................................................................... 17 Rotating Kiosk Panel .................................................................................. 14 Show Walkway Banner .............................................................................. 11 Show Walkway Wall Cling .......................................................................... 11 Show Walkway Window Cling................................................................... 11

Registration Badge Ad............................................................................... 24 Registration Ticket ..................................................................................... 25 Registration Bag Insert ............................................................................. 25 Registration Bags....................................................................................... 26 Ultimate Listing............................................................................................ 26 Upgraded Profile.......................................................................................... 26

BRANDING OPPORTUNITIES Buyer List Rental...........................................................................................22 Event Guide + Floor Plan Promotions .................................................. 21 Hotel Key Cards ...........................................................................................22 Lanyards .........................................................................................................22 Media Welcome Kit Ad ............................................................................. 23 Print Ad Spotlight........................................................................................ 23 Product Spotlight........................................................................................ 24

Did you know ?

EVENTS & EDUCATION Booth Event Promo Package................................................................... 28 The DISH Product Demo........................................................................... 28 The DISH VR Product Feature................................................................. 29 Happy Hour.................................................................................................. 30 Press/Media Breakfast/Lunch................................................................... 31

DIGITAL MARKETING ACTIVATIONS Branded Show Dailies ............................................................................... 33 Custom Push Alert...................................................................................... 33 Exhibitor Booth Video................................................................................ 34 Mobile App Gold Sponsor......................................................................... 34 Mobile App Multi-Media Package .......................................................... 35 Online Display Retargeting Ad................................................................ 35 Registration Web Banner Sponsor......................................................... 36 Shared Attendee E-blast........................................................................... 36 Social Media Exposure Package...............................................................37 Targeted Attendee E-Blast....................................................................... 38

Exhibitors who purchased marketing activations and services at The International Surface Event (TISE): SURFACES | StonExpo/Marmomac | TileExpo, on average, had 98% MORE LEADS than exhibitors who did not. Booking your space is the first powerful step to reaching your target audience. Add a marketing activation to your exhibiting plan and make your brand truly known.*

* Figure based off of 2017 CSI lead retrieval scan reports. Results are not guaranteed.

CONTACT A TEAM MEMBER Cody Kersten Accounts #, A-G cody.kersten@informa.com 972.536.6374

Kerry Cree H-N,House Accounts & Intâ&#x20AC;&#x2122;l Agents kerry.cree@informa.com 972.536.6356

Skip Eliot Accounts O-Z skip.eliot@informa.com 972.536.6434

FACILITY MAPS

UP UP UP

UP UP

FEC

UP FEC

FEC

UP FEC FEC

18B FEC FEC

18A

FEC

11E

11F

INFO

ENTRANCE

FEC

ENTRANCE FROM SHUTTLES

Map Location

Page Number

1A - 1C

Show Walkway Window Clings

Show Walkway Wall Cling

4A - 4C

6A - 6B

8A - 8N

10A - 10D

Show Walkway Banner

Lobby Entrance Digital Screens Bayside Lobby Video Wall Lobby Entrance Banner Photo Booth Coumn Graphic Rotating Kiosk Panel Lobby Banner

FEC

REGISTRATION

12B

Event Marketing Activation Opportunities

13B

MEDIA VILLAGE

FEC

12C 17

11D

BAYSIDE EF LOBBY

FEC

11G

Hostess Brochure Handout

11A - 11G

Featured Flooring Sponsor

12A - 12D

Media Village Wall Clings

13A - 13B

Registration Entrance Banner

Registration Wall Art

Distributor Lounge Sponsor

Booth Locator Package

18A - 18D

Booth Locator Kiosk

18A - 18D

See next page for enlarged map and sponsorship opportunities.

ENTRANCE

Bayside Halls A-F UP UP

UP UP

12D 18C

UP UP

ENTRANCE

UP UP

ESC-1M4

ESC-1M3

ESC-1M2 ESC-1M1

13A

MEDIA VILLAGE UP

DN DN

ENTRANCE INFO DESK

18D

UP UP TRADENAME MODELNUMBER PRODUCT MATERIAL

ESC-1K1

DN UP

ESC-1K3

ESC-1K2

Coat & Bag Check

ESC-1K4

ENTRANCE

See pages 6-7 for locations 1-12.

Business Center

Down to North Convention Center, Product Showrooms & Sales Office

From Mandalay Bay Casino

MAP 1 SHOW FLOOR

MAP 2 WALKWAY

HALL ENTRANCE

Bayside Lobby A-C

11C

HALL ENTRANCE

Bayside Lobby A

Connects to Media Village Hall

UP UP DN

Connects to Media Village Hall

HALL ENTRANCE

Connects to Media Village & Registration

10D 8H

INFO DESK

Section A

HALL ENTRANCE

ection A

Connects to Media Village Hall & Registration

DN DN

HALL ENTRANCE

10C 8G

UP UP

UP DN

DN UP

ESC-0K2

ESC-0K1

11A

12A

ESC-0K2 ESC-0K1

INFO DESK

UP DN

11B

HALL ENTRANCE

10B

HALL ENTRANCE

PHOTO BOOTH

10A

Section B 8E

Mandalay Bay Casino

From Mandalay Bay Casino

ESC-0K1

ESC-0K2

BORDER GRILL

MAP 3 BAYSIDE LOBBIES DN

DN DN

WalkwayWalkway betweenbetween Hotel toHotel to Convention Convention Center Center

e Lobby A-C A-C Walkway HALL ENTRANCE HALL ENTRANCE between Hotel to Convention Center

oHall Media Village Hall egistration

DN DN

HALL ENTRANCE

INFO DESK

HALL ENTRANCE

INFO DESK

BORDER GRILL

HALL ENTRANCE

Event Marketing Activation Opportunities

Map Location

Page Number

1A - 1C

Show Walkway Banner

Event Marketing Activation Opportunities 3

4A - 4C DN

Walkway Bayside LobbyShow Video Wall Wall Cling UP

6A - 6B

Coumn Graphic Lobby Entrance Banner

8A - 8M

Rotating KioskPhoto PanelBooth

9 DN

10A - 10D UP

11A - 11G DN

ESC-0K2

Hostess Brochure Handout Rotating Kiosk Panel

1A - 1C 9 2 10 3

Page Number 11 11

4A - 4C 11

6A - 6B 12

8A - 8N 13

7 9

10A - 10D

11A - 11G

12A - 12D

12A - 12D From Mandalay Bay Casino

From Mandalay Bay Casino

ESC-0K2

ESC-0K1

Featured Flooring Sponsor

Hostess Brochure Handout

Photo Booth Bayside Lobby Video Wall

Lobby Banner

Lobby Entrance Digital Screens Lobby Entrance Banner

Lobby BannerCoumn Graphic

Show Walkway Window Clings Lobby Entrance Digital Screens

Show Banner Show Walkway WallWalkway Cling

Show Walkway Window Clings

Map Location

Featured Flooring Sponsor

From Mandalay Bay Casino

sponsorship summary grid Maximize your ROI by choosing the right promotional or sponsorship opportunities to fit your objectives. Visit our online marketing activations gallery for full descriptions and offerings. https://www.intlsurfaceevent.com/en/exhibitor-resources/sponsorship-brochure.html

Event Guide

Mobile App

Website

PreShow Promo

Qty.

Approx. Reach

Bayside Lobby Video Wall - Left or Right Side - NEW!

28,000 +

Call

Bayside Lobby Video Wall - Both Sides - NEW!

28,000 +

Call

Booth Locator Kiosk

28,000 +

Call

Booth Locator Package

TBD

28,000 +

Call

Column Graphic - General Placement

28,000 +

Call

Column Graphic - Registration

28,000 +

Call

Distributor Lounge Sponsor

28,000 +

Call

Featured Flooring Sponsor

28,000 +

Call

Floor Graphic Ad

TBD

10,000 +

Call

Hostess Brochure Handout - Entrance

28,000 +

Call

Hostess Brochure Handout - Registration Entrance - SOLD

28,000 +

Call

Lobby Banner

28,000 +

Call

Lobby Entrance Banner- 1 SOLD

28,000 +

Call

Lobby Entrance Digital Screen - Left or Right - LEFT SOLD

28,000 +

Call

Lobby Entrance Digital Screen - Center - SOLD OUT

28,000 +

Call

Media Village Wall Cling - NEW!

28,000 +

Call

Photo Booth

28,000 +

Registration Entrance Banner - NEW! - SOLD OUT

28,000 +

Call

Registration Wall Art- NEW!

28,000 +

Call

Rotating Kiosk Panel

28,000 +

Call

Show Walkway Banner - 1 SOLD

28,000 +

Call

Show Walkway Wall Cling

28,000 +

Call

Show Walkway Window Cling

28,000 +

Call

Buyer List Rental

N/A

Targeted

Event Guide - 2nd Listing

15,000 +

Event Guide - Bookmark

45,000 +

Event Guide - Cover Note

28,000 +

Event Guide - Divider Tab Ad

Event Guide - Full Page 4-Color Ad

Event Guide - Inside Front Cover Ad

E-mail

On-site Promo

PostShow Promo

Pg. #

Marketing Activations

Price

ON-SITE PROMOTIONS

Call

BRANDING OPPORTUNITIES X

Call

28,000 +

Call

28,000 +

Call

15,000 +

Call

Event Guide - Ultimate Listing

28,000 +

Call

Event Guide - Upgraded Profile

15,000 +

Call

Event Guide + Floor Plan Cover Note - Exclusive

28,000 +

Call

PreShow Promo

On-site Promo

PostShow Promo

Price

Call

Pg. #

Qty.

Approx. Reach

Event Guide

Mobile App

Website

Floor Plan Ad

28,000 +

Floor Plan Ad - Back Cover Ad

28,000 +

Floor Plan - Cover Note

28,000 +

Hotel Key Cards - SOLD OUT

28,000 +

Call

Lanyards - SOLD OUT

28,000 +

Call

Media Welcome Kit Ad - Print or Digital - NEW!

1,200

Call

Media Welcome Kit Ad - Both - NEW!

1,500

Call

Print Ad Spotlight - 1-2 magazine spotlights

18K - 36K

Call

Print Ad Spotlight - 3+ magazine spotlights

36,000 +

Call

Product Spotlight

TBD

28,000 +

Registration Badge Ad - NEW!

28,000 +

Call

Registration Ticket

TBD

Targeted

Call

Registration Bag Insert - Paper Insert - NEW!

TBD

20,000 +

Call

Registration Bag Insert - Other Insert - NEW!

TBD

20,000 +

Call

Registration Bags - NEW!

20,000 +

Call

Ultimate Listing

TBD

28,000 +

Upgraded Profile

TBD

28,000 +

Booth Event Promo Package - NEW!

TBD

28,000 +

The DISH Product Demo

28,000 +

The DISH VR Product Feature

TBD

28,000 +

Happy Hour - Beer Option - One Day

TBD

28,000 +

Happy Hour - Beer Option - Two Days

TBD

28,000 +

Happy Hour - Beer & Wine Option - One Day

TBD

28,000 +

Happy Hour - Beer & Wine Option - Two Days

TBD

28,000 +

Press/Media Breakfast/Lunch

Targeted

Branded Show Dailies - NEW!

90,000

Custom Push Alert

TBD

5,000

Exhibitor Booth Video

TBD

28,000 +

Mobile App Gold Sponsor - SOLD OUT

28,000 +

Mobile App Silver Sponsor

TBD

5,000

Online Display Retargeting Ad - 100,000 Impressions

TBD

100,000

$3,000

Online Display Retargeting Ad - 50,000 Impressions

TBD

50,000

$1,500

Registration Web Banner Sponsor

28,000 +

Shared Attendee E-Blast - Standard Placement

Shared Attendee E-Blast - Top Placement

Social Media Exposure Package Targeted Attendee E-Blast

Marketing Activations

E-mail

BRANDING OPPORTUNITIES

Call

Call Call

EVENTS & EDUCATION X

Call

$750

DIGITAL MARKETING ACTIVATIONS

Stats and information are subject to change.

$4,000

$20,000

$5,000

15,000

$850

15,000

$1,750

Targeted

TBD

Targeted

X X

$1,500

Call

$4,000

ON-SITE PROMOTIONS

Please Note: The on-site promotions correspond with the Mandalay Bay facility map spread on pages 6-7 as well as noted by the numbered pink circles below. 1A

SHOW WALKWAY BANNER

Be the first sponsor to welcome attendees to the event. Your message will be seen by all who walk from the Mandalay Bay Hotel + Casino to the Mandalay Bay Convention Center. Includes: • 16’ W x 4’ H double-sided banner hung in the corridor between the Mandalay Bay Hotel + Casino and Mandalay Bay Convention Center • You provide the graphics and Show Management will produce and install • Only two (2) available

1A - SOLD TO DREAM WEAVER

Call For Pricing

1 LEFT! 2

SHOW WALKWAY WINDOW CLINGS Display your brand on the windows in the main walkway leading from the Mandalay Bay Hotel + Casino to the Mandalay Bay Convention Center. Includes: • 3’ 9” W x 7’ 9” H double-sided linear window cling for five (5) windows • You provide the graphics and Show Management will produce and install

Call For Pricing

EXCLUSIVE 3

SHOW WALKWAY WALL CLING Have your brand front and center in the main walkway where attendees travel from the Mandalay Bay Hotel + Casino to the Mandalay Bay Convention Center. Includes: • 15’ W x 10’ H wall cling • Located on the main corridor walkway under the neon Border Grill sign • You provide the graphics and Show Management will produce and install

Call For Pricing

EXCLUSIVE

ON-SITE PROMOTIONS, cont. 4A

LOBBY ENTRANCE DIGITAL SCREEN

Display your brand on the video wall in the Mandalay Bay Convention Center lobby for all to see. Includes: • Branding message displayed on either a static or dynamic video wall • You provide the graphic or video and Show Management will install • Please note that screens are exclusive to the show but are subject to sharing with other shows in the facility • Only three (3) available

Interested in using these to display your social media? Ask us how!

Call For Pricing LEFT OR RIGHT SIDES: 10’ W X 5.6’ H LEFT SOLD TO DREAM WEAVER CENTER: 13.5’ W X 7.6’ H SOLD TO JOHNSON HARDWOOD

NEW! - BAYSIDE LOBBY VIDEO WALL Display your brand on a graphic wall in the Mandalay Bay Convention Center Bayside lobby for all to see. Includes: • Branding message displayed on either a static or dynamic graphic wall • You provide the graphic or video and Show Management will install • Please note that screens are exclusive to the show but are subject to sharing with other shows in the facility • Only two (2) available

Call For Pricing

ON-SITE PROMOTIONS, cont. 6A

LOBBY ENTRANCE BANNER

Display your brand front and center in the Mandalay Bay Convention Center Bayside lobby. With a lobby entrance banner, your name is one of the first to be seen when attendees arrive. Includes: • 20’ W x 10’ H double-sided banner in Bayside Level lobby • You provide the graphics and Show Management produces and installs • Only two (2) available

Call For Pricing

ONE SOLD TO CUSTOM BUILDING PRODUCTS 7

PHOTO BOOTH Who doesn’t love a photo booth? Our attendees are no different. Be the most memorable part of their on-site journey by hosting the TISE Photo Booth. When they stop by to capture a quick pic, they’ll know who to thank. Includes: • Custom skin wrap with your brand and booth number on 55” graffiti touch photo booth • Photo prints with your company’s logo • Capability to do social media uploads • P hoto Booth promoted on-site, in emails, on the mobile app and on TISE website • You provide the graphics and Show Management will produce and install

Call For Pricing EXCLUSIVE

ON-SITE PROMOTIONS, cont. COLUMN GRAPHIC Broadcast your message for all to see on the lobby columns throughout the Mandalay Bay Convention Center.

Includes: • 13’ H graphic installed on a column in various locations in the lobby of the Mandalay Bay Convention Center. Registration graphic is 2.5’ W x 7.3’ H • You provide the graphics and Show Management will produce and install • Location of column secured on a first-come, first-served basis • Eleven (11) general placements available • Three (3) registration placements available

general column graphic

registration column graphic

Call For Pricing 9

ROTATING KIOSK PANEL Let attendees see your message over and over. Use these threesided, full-color, back-lit, rotating billboards to capture the attention of thousands of customers. Placed in the Mandalay Bay Convention Center lobby, you are guaranteed to be seen! Includes: • One (1) 3’ W x 8’ H panel on three-sided kiosk • You provide the graphics and Show Management will produce and install • Kiosk panel locations assigned by Show Management • Only two (2) panels available

Call For Pricing

ON-SITE PROMOTIONS, cont. LOBBY BANNER

10A

10D

11A

11G

Display your branding in the Mandalay Bay Convention Center lobby for all to see. Includes: • 20’ W x 4’ H double-sided banner in Bayside lobby • Y ou provide the graphics and Show Management will produce and install • Only four (4) available

Call For Pricing HOSTESS BROCHURE HANDOUT Take advantage of the show floor entrances to drive traffic to your booth. Place one of your company’s representatives at one of the entrances to hand out information about your brand, and drive traffic to your booth. Includes: • Sponsor’s staff or hostess located at one of the show floor entrances • All entrance locations are available. Locations are secured on a first-come, first-served basis • One (1) hostess per entrance

Call For Pricing

Registration Entrance - SOLD TO CARPET EXPRESS INC.

ON-SITE PROMOTIONS, cont. FEATURED FLOORING SPONSOR

12A

12D

Feature your flooring in a high-traffic, high profile area where attendees are sure to be. Includes: • Your flooring in a selected area, locations listed below • Installation provided and coordinated by sponsor • Signage noting sponsor and booth number

Location choices include: • Information Center

12A

• Distributor Lounge

12C

• The DISH Stages (choose one)

12D

• Design Stage • Installation Stage • Demo Stage

Call For Pricing Please Note: Some locations are subject to change

13A

NEW! - MEDIA VILLAGE WALL CLING Broadcast your brand to all attendees that walk down the Media Village hallway that leads to registration! Includes: • 2.5’ W x 7.3’ H • You provide the graphics and Show Management will produce and install • Locations secured on a first-come, first-served basis • Only two (2) available

Call For Pricing

13B

ON-SITE PROMOTIONS, cont. NEW! - REGISTRATION ENTRANCE BANNER Ensure that all attendees see your brand with the Registration Entrance Banner. This banner will hang above the doors that attendees walk through in order to get to registration. Includes:

D L

O S

• 20’ W x 10’ H single-sided banner in Bayside Level lobby at the registration entrance • You provide the graphics and Show Management produces and installs

SOLD TO HALLMARK FLOORS

EXCLUSIVE

NEW! - REGISTRATION WALL ART Make sure all eyes are on your brand when attendees come to registration to get their badge. Includes: • 12’ W x 5’ H single-sided vinyl banner • You provide the graphics and Show Management produces and installs

Call For Pricing EXCLUSIVE

ON-SITE PROMOTIONS, cont. 17

DISTRIBUTOR LOUNGE SPONSOR Looking to promote to distributors? Sponsor the area that caters to them. We’ll provide an area on the show floor with comfortable seating and refreshments. Includes: • Recognition on applicable lounge signage on-site • R ecognition in the attendee brochure distributed to over 70,000 prospective attendees • R ecognition in the event guide and floor plan where the lounge is promoted • Recognition on website where the lounge is promoted • Opportunity to place sales collateral/company information in the lounge

Call For Pricing

Please Note: Location is subject to change. See Featured Flooring Sponsor (pg. 14) to provide flooring for the distributor lounge.

18A

BOOTH LOCATOR PACKAGE

18D

Be noticed on all the maps the attendees use to navigate the show floor. Includes: • Your company name and booth number highlighted in the booth kiosk locators, online, on the mobile app, and the printed floor plans used by all attendees • Highlighted booth on printed floor plan (only available for 400 sq. ft. (20’ W x 20’ H) booths or larger)

Call For Pricing

Please Note: Locations of sponsorship are subject to change

ON-SITE PROMOTIONS, cont. 18A

BOOTH LOCATOR KIOSK

18D

Be noticed on all the kiosks the attendees use to navigate the show floor. Includes: • Your company logo on the locator kiosk • Your company name and booth number highlighted online, on the mobile app, and the printed floor plans used by all attendees • B ooth locators are strategically placed on the show floor as “You Are Here” directionals • H ighlighted booth on printed floor plan (only available for 400 sq. ft. (20’ W x 20’ H) booths or larger) • Only four (4) available Please Note: Locations of sponsorship are subject to change

Call For Pricing

FLOOR GRAPHIC AD Attendees will follow your message straight to your booth, when you lead them there with a custom floor ad! Includes: • One (1) 3’ W x 3’ H graphic placed on the show floor • You provide the graphics and Show Management produces and install • Floor graphic locations are assigned by Show Management

Call For Pricing

BRANDING OPPORTUNITIES

BRANDING OPPORTUNITIES EVENT GUIDE + FLOOR PLAN PROMOTIONS EVENT GUIDE 2nd Listing......................................................... Call

For Pricing Bookmark ......................................................... Call For Pricing Divider Tab Ad.............................................. Call For Pricing Event Guide Cover Note ...... ..................Call For Pricing Full Page 4-Color Ad.................................... Call For Pricing Inside Front Cover Ad.................................. Call For Pricing Upgraded Profile (see pg. 24)................. Call For Pricing Ultimate Listing (see pg. 24).................... Call For Pricing FLOOR PLAN ADS

Display your ad on the printed floor plan distributed at registration and the information counters, which is used by attendees to navigate the show floor. Remind them to stop by your booth! Floor Plan Ad ............................................................ Call

For Pricing

3.5” W x 2.5” H, ONLY TEN (10) AVAILABLE

NEW! Floor Plan Cover Note ..............................Call For Pricing NEW! Floor Plan Back Cover Ad ......................Call For Pricing 6” W x 9” H, EXCLUSIVE

EVENT GUIDE + FLOOR PLAN COVER NOTE

NEW! Event Guide + Floor Plan Cover Note - Exclusive.... Call For Pricing

Please Note: Listings are in alpha order.

BRANDING OPPORTUNITIES, cont. BUYER LIST RENTAL Want to send out a mail piece? We’ll give you an edge above the competition. Target qualified buyers by using our attendee list from TISE 2018 and those that have registered, so far, for TISE 2020. Includes: • List of qualified buyers sent to the event’s third-party bonded mail house • Production of print piece mail house fees and postage are supplied by exhibitor

Call For Pricing

D L

HOTEL KEY CARDS

Get in the hands of every attendee and exhibitor staying in the Mandalay Bay Hotel + Casino and Delano hotels.

O S

Your message will be featured on thousands of custom hotel keys distributed to TISE attendees and exhibitors.

SOLD TO DREAM WEAVER

EXCLUSIVE

LANYARDS

D L

Put your name around the neck of every potential buyer at The International Surface Event. Every person must go to registration to pick up their badge and all badges must have a lanyard! Includes: • Distribution of lanyards at registration

O S

• Sponsor provides 25,000 lanyards for distribution by Show Management • Single clip with claws (no loop)

SOLD TO DREAM WEAVER

EXCLUSIVE

BRANDING OPPORTUNITIES, cont. NEW! - MEDIA WELCOME KIT AD Get your story in the hands of the media by being featured in the Media Welcome Kit! Includes: • 6” W x 9” H full-color ad • Printed ad included in Media Welcome Kit distributed at the event • Media Welcome Kit distributed digitally to full media database • You provide the artwork and Show Management will produce

Call For Pricing

PRINT AD SPOTLIGHT Advertise with The International Surface Event in premier industry publications. Take advantage of The International Surface Event’s prime advertising space in top industry publications. Have your brand featured alongside the show branding, build your brand, and drive traffic to your booth with these prominently featured ads.

Choose Your Publication(s) Floor Covering News I Floor Covering Weekly I Stone World I TILE Magazine I Floor Trends I Floor Covering Installer I Contemporary Stone & Tile Design Magazine Contact your Account Executive for more information on the available publications and deadlines!

Call For Pricing

BRANDING OPPORTUNITIES, cont. PRODUCT SPOTLIGHT Have a new product or a product that your company thinks is really cool? Then spotlight the product to ensure that every attendee gets to see it! Includes: • Company highlight on TISE floor plan • Product feature in the TISE digital lookbook • Recognition in the TISE event guide • Recognition on the TISE website • Entry into the TISE Best of Product Awards (Deadlines apply)* • NEW! Recognition on the TISE mobile app before, during & after the show

Call For Pricing

*Deadline: November 23, 2019

NEW! - REGISTRATION BADGE AD Put your name around the neck of every potential buyer by placing your company’s message on the back of every badge. Distributed to attendees and exhibitors at registration. Every person must wear a badge! Includes: • 4“ W x 6” H full-color ad - full-back of the registration badge (allow .5” of clear space at the top of the ad for badge holes) • You provide the graphic and Show Management produces • Distribution of badges at registration

Call For Pricing EXCLUSIVE Deadline: September 14, 2019

BRANDING OPPORTUNITIES, cont. REGISTRATION TICKET Planning on holding a raffle or giveaway at your booth? If so, you can sponsor a registration ticket, which is pre-populated with contact information and included with attendee badges. This ticket will lead attendees to your booth and offer them an easy way to enter your drawing, and you collect the leads from the tickets. Contact information is limited to: name and title, company, address, phone and fax numbers, and e-mail.

Call For Pricing Deadline: December 15, 2019 Please Note: Each demographic is exclusive.

NEW! - REGISTRATION BAG INSERT Let the attendees/buyers take your brand home... Make sure your company gets into the hands of every attendee. A show bag will be distributed with your promotional item in it, to all attendees when they pick up their badge at registration. Includes: • One promotional insert or promotional item within each registration bag • Distribution of registration bags with promo items will be handed out to all attendees at registration • 20,000 inserts or other promotional items to be provided by exhibiting sponsor • Inserts are supplied by sponsor • Limited number available

Call For Pricing

Please Note: Inserts and other promotional items must be approved by Show Management

BRANDING OPPORTUNITIES, cont. NEW! - REGISTRATION BAGS Let the attendees/buyers take your brand home... Make sure your brand name gets into the hands of every attendee via a show bag distributed at registration. Includes: • Distribution of sponsor-provided bags at registration • 20,000 exhibitor provided bags • One promotional insert into each registration bag, provided by sponsor

Call For Pricing

EXCLUSIVE

Please Note: Bag design and insert must be approved by Show Management

ULTIMATE LISTING Make sure your company stands out in the event guide, TISE mobile app and website. Includes: • 50-character description included with your event guide company listing • 4-color logo next to your event guide company listing • Color-highlighted event guide company listing and description • Highlighted company listing in the event mobile app • Enhanced profile online includes: your company logo, profile video, product previews (up to five), show specials (up to three), press releases (up to five), and a floor plan logo. Online Floor plan logo can only be placed on a 20’ W x 20’ H booth space or larger

Call For Pricing

NOTE: Deadlines Apply

UPGRADED PROFILE Stand out amongst the other exhibiting companies by showcasing your brand. Includes: • Four-color company logo next to your event guide listing • Highlighted listing in the event mobile app

Call For Pricing

NOTE: Deadlines Apply

EVENTS & EDUCATION

EVENTS & EDUCATION NEW! - BOOTH EVENT PROMO PACKAGE Have a demo or event in your booth? Let us help you promote it! Includes: • Highlight in all four (4) show daily emails • Listed in overall on floor education • Event or demo schedule will be listed in the online website schedule, event guide, and on the mobile app • One (1) push alert

Call For Pricing THE DISH PRODUCT DEMO Feature your product in a technical installation process presented by your company, on the Installation Stage at The Dish. Includes: • 30 minute product demonstration • Your product demo will be promoted as a DISH demonstration • Recognition on DISH signage on-site • Recognition as product demo sponsor in event guide • Recognition on the TISE website where The DISH is promoted • Eligibility based on The DISH demonstration schedule

Additions: • $500/ Hand-out collateral during product demo • $750 per push/ Push notifications to promote attendees to visit your demo

Call For Pricing

Please Note: demonstration must be educational in nature and not a product pitch.

EVENTS & EDUCATION, cont. THE DISH VR PRODUCT FEATURE Get high visability for your product in The Design & Installation Showcase Hub (The DISH) where attendees can get ‘the dish’ on what’s new, what’s hot, and what’s on trend for 2020. House Tipster has partnered with TISE to bring you the state of the art virtual 360 design space packed with trends, products, and high-design rooms. Attendees will enter into a virtual world of surface design taking a virtual 360 tours via large touch screens and/or virtual reality goggles to fully experience each design space, as if they were actually in the room. Each surface (flooring | countertops | backsplashes | carpets and rugs | wall installations | and more) is infused into the virtual 360 design spaces and will be able to be switched on-demand by attendees from inside the space, using the virtual surface directory.

What types of rooms will be featured? • Kitchens, bathrooms, living rooms, bedrooms, dining spaces, and more! • Exhibitor’s products will be available for interaction in each space

What kinds of products can be featured? • All types of flooring • All types of backsplash materials • All types of countertop materials • All types of wall installation materials • Have another type of surface material? Just ask us!

Includes: • Feature in the virtual surface directory • Company logo and booth number • Feature of up to 9 products • Exhibitor logo to appear in the virtual design space when product is selected • Exhibitor booth number in virtual design space directory to direct attendees to find that product in your booth • Exhibitor products digitally infused into virtual 360 design space

Call For Pricing NOTE: Deadlines Apply

EVENTS & EDUCATION, cont. HAPPY HOUR Host a happy hour in your booth from 3 pm - 5 pm Wednesday or Thursday, or both days!

BEER OPTION

Call For Pricing Includes:

• Selected alcoholic beverages & bartender provided by Show Management • 250 domestic beers • One (1) push notification prior to event • Inclusion in event guide, website, and mobile app

BEER & WINE OPTION

Call For Pricing Includes:

• Selected alcoholic beverages & bartender provided by Show Management • 250 domestic beers • 50 glasses of white wine & 50 glasses of red wine • One (1) push notification prior to event • Inclusion in event guide, website, and mobile app

NOTE: Deadlines Apply

EVENTS & EDUCATION, cont. PRESS/MEDIA BREAKFAST/LUNCH Sponsor breakfast or lunch for Press/Media members while they plan their busy days of writing articles and conducting interviews. Give them a reason to stop by your booth! Includes: • Prominent placement of press kits • Room to hold a brief press conference during sponsored breakfast or lunch • Breakfast and lunch available Wednesday and Thursday • Show Management is responsible for catering; you select the day and meal functions • Recognition in the Press Room • Inclusion in pre-press invite email • Two (2) breakfast events available • Two (2) lunch events available

Call For Pricing

NOTE: Deadlines Apply

DIGITAL MARKETING ACTIVATIONS

DIGITAL MARKETING ACTIVATIONS NEW! - BRANDED SHOW DAILIES Have your brand power the on-site e-mail dailies sent to the entire 2020 attendee list and the event prospect database (nearly 100,000 industry professional). Daily e-mails (4) feature all the news and happenings for each day of the event. Includes: • H ighlight in all four (4) show daily e-mails which are sent out to all prospected and registered attendees while on-site at the event • “Powered by [sponsor’s name]” will be listed at the top of each e-mail • You may select a picture for each day to be listed at the top • 150 word description/pitch, etc. for each day to be listed at the top • Show daily sponsor to be listed on sponsorship wall

Call For Pricing EXCLUSIVE CUSTOM PUSH ALERT Engage show attendees and drive on-site booth traffic with a custom push alert! Let attendees know about current promotions, product demos, drawings, or just to stop by your booth. Includes: • O ne (1) custom push alert (includes booth number and URL link to your company website/online booth profile) • Three (3) most recent alerts are featured together on the app dashboard for extended exposure • Detailed metrics provided

$750

DIGITAL MARKETING ACTIVATIONS, cont. EXHIBITOR BOOTH VIDEO Showcase your product or company in a fully produced and edited professional video, delivered to you electronically. You will be given full rights to use and promote the video on your website, in presentations, social media, etc. Includes: • Professionally filmed and edited video (1-2 minutes) filmed at your booth during a pre-scheduled time • Incorporation of logos and/or graphics on-screen • One (1) review/edit or video • Distribution of video through show mobile app, website, one-year presence on show YouTube channel

$4,000 MOBILE APP GOLD SPONSOR The Gold sponsorship affords your company the maximum exposure on the TISE Mobile App.

D L

Includes: • Company logo featured in app store and on interactive floor plan • Opening splash page/launch screen ad • Rotating banner ad located on app dashboard • Full-screen landing page

O S

• Includes URL link to redirect user to company website/mobile app/ exhibitor booth profile • Highlighted listing within the app’s exhibitor search

• Company logo within mobile app exhibitor booth profile • Video within mobile app exhibitor booth profile

• Exhibitor listing page enhancements & upgraded online booth profile • Watermark logo located on my schedule app page • App dashboard custom features

• Company branding on all mobile app promotion

• On-site signage, show website, social media, attendee e-blasts, print, etc. • Company logo located on floor plan loading page • Detailed metrics provided

$20,000

EXCLUSIVE SOLD TO DREAM WEAVER 34

DIGITAL MARKETING ACTIVATIONS, cont. MOBILE APP SILVER SPONSOR Engage attendees with a rotating banner ad and a video in your exhibitor listing within the TISE mobile app. Includes: • Rotating banner ad located on app dashboard • Full-screen landing page • Video within TISE mobile app exhibitor profile • Exhibitor listing page enhancement • Logo and PDF documents • Upgraded online booth profile

$5,000 ONLINE DISPLAY RETARGETING AD When prospects leave the TISE website and browse the Internet, your exhibitor ad will display on other sites they visit. With these reminders, you can capitalize on this targeted audience and drive them to your website.

$1,500 for 50,000 Impressions $3,000 for 100,000 Impressions

DIGITAL MARKETING ACTIVATIONS, cont. REGISTRATION WEB BANNER SPONSOR Maximize your company’s brand and feature a web banner ad across all registration and confirmation pages for show registration. 87% of show attendees pre-register online, and 100% of registrants receive a confirmation e-mail…that’s a lot of exposure! Includes: • One (1) web banner ad on every page of online registration site • One (1) web banner ad on the attendee confirmation e-mail at sign-up and one (1) on the second confirmation e-mail, a week before the show • URL link to redirect to your company website • Six (6) spots available

$1,500 per Available Spot SHARED ATTENDEE E-BLAST Pre and post-show opportunities to reach all registered attendees via e-mail. STANDARD PLACEMENT

Includes: • Company logo • Booth Number • Product announcements • Seven (7) spots available for standard placement per email • The seven (7) exhibitors to be listed in alphabetical order

$850 STANDARD PLACEMENT TOP PLACEMENT 1 in 3 clicks occur on the top three spots!

Includes: • Exhibitor to be listed at the top space on the shared e-blast • Company logo • Booth Number • Product announcements • Three (3) spots available for top placement per email

$1,750 TOP PLACEMENT 36

DIGITAL MARKETING ACTIVATIONS, cont. SOCIAL MEDIA EXPOSURE PACKAGE Engage your brand with The International Surface Event social media audiences on Facebook, Twitter, and Instagram. We’ll capture their attention leading into the event with a Facebook promoted post and pre-show Instagram and Twitter posts, followed by an on-site Facebook live from the event, and finishing with a postshow message from your brand on all three networks and blog post. TISE’s social team will work with you to develop and fulfill your social media messaging within this package. Includes: • (1) Facebook post, promoted to up to 50,000 targeted industry professionals leading into the event • (1) Twitter and Instagram post leading into the event • (1) Facebook Live post from on-site at TISE 2020. Subject matter, time, and details to be determined with TISE marketing staff before the event • (1) 360 photo of sponsors booth posted on Facebook day 1 of event • (1) Facebook, Twitter, and Instagram post after the event • (1) Post show blog writeup, created by TISE from photos and information at the event • Three (3) spots available TISE social counts (as of 3/11/19) • Instagram: 1,525 followers • Facebook: 3,778 followers • Twitter: 5,554 followers • Blog site views: 3,054 Please Note: Sponsor to provide photography, content assistance for products/services, on-site contact for TISE marketing to fulfill on-site portion.

Call For Pricing

DIGITAL MARKETING ACTIVATIONS, cont. TARGETED ATTENDEE E-BLAST Reach up to 5,000 highly targeted registrants pre-show or post-show. These emails have a 34% open rate! Includes: • Choose the day and time you want the e-blast sent. Delivered directly to all registered attendees • E-blast dates are assigned on a first-come, first-served basis • Option to create your own e-blast message or use one of our two pre-designed templates • Provide us with your HTML code or we’ll assist you before we send on your behalf • Unlimited content with detailed metrics provided

$4,000

38 Version 3.6.19 Data pulled from TISE CRM and survey results. *Results are not guaranteed.