Digital marketing online course in hindi | What is PPC and its Advantages? Digital marketing online course : Get answer for the following question:
How can I get instant traffic to my website? What is PPC and what are its Advantages? What is Google AdWords and what are its Advantages? Most of us create a website to sell our products or services. Even after doing SEO(Search Engine Optimisation), we don’t get that traffic for what we are looking for. SEO takes time but sometimes we don’t have that much time to wait. We look for the best and the easiest solution for traffic. PPC is the best solution for instant traffic. Its conversion rate is also very high. PPC is a part of Search engine marketing(SEM). PPC: Pay per click is a part of digital marketing. In PPC advertisers pay a fee each time one of their ads is clicked. PPC services are being provided by asearch engine like Google, Bing. It is the easiest way to come to search engine results page (SERP) and get their top position when someone searchesfor specific keywords. Google provides PPC solution with name Google AdWords. Let’s understand how AdWords works.
1. When a user searches a query on Google search engine. That query is called Keywords. 2. If you have chosen thesame keyword, your ad appears on next to or on top of organic search. 3. When people click on that Advertisement. They will reach your site to buy or to know more about it.
Watch recorded lectures on PPC by clicking free online digital marketing course This is only one way of AdWords working. AdWords works in other ways too. Let’s discuss why we need to use Google AdWords for paid marketing.