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1 minute read
Own brand
OwnBrand
Back Jack’s for footfall, sales and profi ts!
With more than 500 Jack’s products coming online for Premier retailers, there’s a world of choice and value available so it makes sense to stock as many Jack’s lines as you can to maximise footfall, sales and profits.
The full rollout of the Jack’s brand is now well underway with more than 500 new Jack’s lines set to make their way onto the shelves of Premier stores. Jack’s is your new exclusive own brand range and will play a central role in helping Premier retailers diff erentiate themselves from the competition by off ering their shoppers a fantastic quality range of products at outstanding value prices. So it’s a great opportunity to make the very most of this exciting new brand by stocking as many lines as you can and featuring them prominently throughout your store.
The vast majority of Jack’s lines deliver PORs in excess of 30% and retailer PORs are being maintained or improved on every single Jack’s line when compared to the outgoing own brand products they replace. Additionally, every product in the Jack’s range is HFSS compliant.
GO LARGE
With such an extensive range, Jack’s off ers fantastic options in virtually every product category and feedback from both retailers and shoppers so far makes it very clear that the new range is a very welcome addition to a Premier store’s off er. To help you ensure that you are making the most of the Jack’s range we have listed 10 must-stock lines across 10 important categories.
These lines are already proving hugely successful and they truly are products that every Premier retailer should be stocking to help maximise footfall, sales and profi ts. Stock them as prominently as possible within the relevant fi xture and give them plenty of space on shelf or in the chiller to attract attention and trigger bigger baskets.