3
SECTION B (25 marks)
Answer one question from this section.
Either, 3.
Look at Extract B from the Resource Material, produced by Charles Gant of Heat magazine. It is an assessment of the appeal of five female stars. Using this material and your own studies of stars, answer the following question.
What do you think gives some stars more pulling-power than others at the box office?
Or, 4.
It was announced in the summer of 2002 that: "FilmFour, the troubled film production business set up to recreate Channel 4's distinctive image on the big screen, is to be significantly scaled back after recent disastrous investments." The following are examples of FilmFour investments:
Film
Budget
UK Box Office
US Box Office
Ali G lndahouse (2002)
$7m
$14m
-
Charlotte Gray (2001)
$21m
$1.8m
$6m
Lucky Break (2001)
$6m
$lm
tiny
East is East (1999)
$2.5m
$14m
$4m
Elizabeth (1998)
$25m
$5.5m
$29m
The Full Monty (1997)
$3.5m
$51m
$45m
Using this material and your own studies, answer the following question:
Is the best strategy for the film industry in the UK to concentrate on low budget films?
(0045/3)