TAPPA Tribune - January, 2015

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January, 2015

Photographer of the Year Michael Landes Print of the Month Explained Kira Derryberry Top 10 Photographers The TAPPA Tribune Tampa Area Professional Photographers Association


Contents President’s Message

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This Month’s Program

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Next Month’s Program

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Print of the Month Explained

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Meet our new sponsor, Studio 3 29 Photos from the Holiday Party

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Upcoming Events

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Print of the Month Rules

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FaceBook Removes Meta Data from Photographs

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TAPPA’s TOP 10 Photographers for 2014

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Education Opportunities for Photographers

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More Photos from the Holiday Party

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Committees 40 Board of Directors Visit TAPPA on FaceBook

On the cover: Photographer of the Year, Michael Landes

Photo by Kira Derryberry Kira will be speaking at the January meeting Tuesday, January 13

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President’s Message

Happy New Year!!! May 2015 be a year of good health, prosperity and joy for you! I am honored to be taking over the reigns as TAPPA’s president for the coming year. To begin, I want to extend many thanks to the wonderful team that served us all in 2014. First, a huge thank you to Kevin Newsome for being an outstanding president with a genuine heart for TAPPA and its members. And as a group, a big thank you to our board and committees. Each one of you are so greatly appreciated for continuing to fulfill your leadership roles to ensure our success. It’s clear that I have some pretty big shoes to fill following the excellent guidance and leadership of our past presidents. As I accept the responsibilities, my intent is to do my very best and to try and make an already amazing organization even better.

I have three goals for 2015. First, I want to heighten the awareness among the photographers in the Tampa Bay area of the tremendous value that comes from being a TAPPA member. Reaching out will take many forms with a primary focus on changes to our website for higher attraction and interaction. The vision is that our site should be a “go to”

place for great and helpful information. With the incredible talent that lies within our membership, we should be able to offer enticing content with benefits to be enjoyed by both the reader and contributor. I’ve always been of the opinion that our members are what makes TAPPA as strong and great as it is. When I look back over my own life and professional growth path, I see the faces so many of my mentors who have helped instruct and inspire me right here, in our TAPPA family. I cannot begin to imagine where I would be today had I attempted to do it all on my own TAPPA Tribune

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without the personal interaction and intervention. My second goal is to model professional behavior and continued growth practices with ongoing education, print competitions and pursuing degrees and achievements. It is my hope that this will encourage and assist others in their journey to professionalism and success. Print Competitions - It was members of TAPPA who encouraged me to step outside of my comfort zone and to compete in the monthly print salon. (Well, sometimes they pushed and sometimes they tugged, but their persuasion made me go for it.) These same members helped build my confidence to take the next step and enter local and state competitions. I will continue in this direction by entering in regional and national levels of competition. I encourage all members to join me in participating. It is a huge growth opportunity and you will gain so much. With that same focus, don’t be shy to reach out for critique and guidance. We’ve got some of the finest awarded artists right here within our reach. Not sure who to reach out to? Your TAPPA board members are here to serve you. Just touch base with one of us and we’ll certainly assist in connecting you. Certifications , Degrees & Education I’m proud to be a Certified Professional Photographer. This is greatly due to the drive and focus of a group of our members who banded together to prepare and

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study for the CPP examination. Those times are such important treasures to me. The bonds of friendships that grew from our time together are priceless. I’m a certainly a more proficient and confident photographer today as well. I highly recommend pursuing this credential, you will not regret it. I will continue to work towards my FED. It’s my hope to earn it this year. I strongly support and will be at Florida School. It is the best investment that I give to myself and my business each year. FPP Spring and Fall workshops and FOCUS our state convention are also on the list of must attends. The exciting news….I’m going to Imaging for the first time! Two firsts…. going to Imaging and going to Nashville. My third and ultimate goal is giving back some of what’s been so graciously given to me. I hope that this forward momentum will spread and continue. We can achieve more together by sharing our knowledge and skills than working alone. We can shine brighter in the professional world of photography as many candles burning in unison, than single wicks in the dark.

It’s certainly going to be an exciting year and I can’t wait to get started. With that, I’d like to offer you some food for thought as we kick off this New Year... In this changing, cyclical industry, our outlook is a personal choice. We can choose to adapt and continue to grow, or refuse to change or even take a new


direction. Remember, there will always be a place for skilled and properly trained professional photographers, a need for tangible printed photography and small businesses that are run to earn a profit.

those I left behind. It was a very heavy thought and I’m not sure why it rang so clearly in me at that point in my life.

Where do you want to be when the wind blows another direction? If we choose a positive outlook on each of our life situations, we’ll enjoy greater, more immediate peace. Each of us knows by experience that life brings us many things, including challenges and hurdles. If we decide to approach each event as a stepping stone or growth opportunity, our mind will always seek for the good in the disappointing, and the lesson for improvement in difficulties.

Six important beliefs became clear in my mind.

Each time I overcome a challenge, I find myself in situations where I can help or encourage someone else because of my own my trials and tribulations. This past summer I had a dream-cometrue opportunity to go to Italy and Spain. There were things however that I hadn’t considered. First, the impact of taking ten full days away from my business. Second, not working at all while I was away. This one was really different for me as I always make all time away trips working vacations and the real foreign experience, having a camera in my hand for my own pleasure and enjoyment.

What is important is the answer! My priorities needed to be realigned.

One, I am thankful for my life experiences as they’ve helped me to become the person I am today. Two, I do my best to use my hardships and hurdles as growth lessons. Three, I love and adore my family! Four, I want to be an encouragement and positive influence on those who cross my path. Five, I’ve seen my worst and most difficult times turn to blessings. And, six, I want to be a positive and good team leader for TAPPA in 2015!

Many Blessings, Susan

During the trip a question began to burn in my mind. Being so far away, I wondered if something happened and I didn’t make it home, how I would be remembered by TAPPA Tribune

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Photographer of the Year Michael Landes

The TAPPA Photographer of the Year was awarded at the TAPPA holiday party after a close race. Photographer of the Year is awarded based on points earned during the year from Print of the Month awards, Salon awards, meeting attendance and service to the organization. This year, the winner is Michael Landes. Michael Landes credits his 32 years of membership in the Florida Professional Photographers along with the Professional Photography Guild of Mid-Florida and the Tampa Area Professional Photographers Association for his photographic successes. He is a Master of Photography, Photographic Craftsman, Certified Professional Photographer and holds the Florida Photographic Degree of Photographic Excellence, the Florida Service Award and the Florida Lifetime Membership Certificate. He has had images in the PPA Traveling Loan Collection, the Disney Epcot Exhibit and the Photokina International Exhibit. He has over 500 combined Salon Merits and over 100 combined First Place Awards. He has been awarded Photographer of the Year 10 times and Digital Artist of the Year 2 times from the Professional Photography Guild of Mid-Florida this is the 3rd time receiving the Tappa Photographer of the Year Award. He has been the Commercial Photography Instructor at Pinellas Technical College for the last 5 years and also promotes his Art on his website PhotoWallDesigns.com

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Photo: Michael Landes TAPPA Tribune


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Photo: Michael Landes


Photo: Michael TAPPA TribuneLandes 11


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Photo: Michael TAPPA TribuneLandes 13


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Photo: Michael TAPPA TribuneLandes 15


This Month’s Program

Kira Derryberry Think Geek: How to Win at Websites

After 20 minutes of listening to the instrumental version of My Heart Will Go On, you’re tired, frustrated, and you’d rather stab a fork in your eye than talk to tech support about your website. To top it off, the person you finally get on the phone is talking in so many acronyms he may as well be speaking Klingon. Arg! But what if you could speak the language? Join Kira Derryberry as she explains the ins and outs of making your website work for you so that you can spend more of your valuable time making images! She’ll share methods that work best for our industry to get information to your clients efficiently without compromising on design. Focusing on Wordpress as a content management system, Kira will reveal how blogging can engage your audience while enhancing your SEO, common pitfalls to avoid, and how to get started (or even start over) the right way. You’ll leave this program with a better understanding of how your website works and armed with the knowledge on how to make it better!

About the Speaker: With a BA from The University of Alabama with a focus on Photography, Digital Art, and Web Design, Kira wins the award for longest degree title in the 2005 UA graduation program. Originally from Huntsville, AL, Kira began designing websites when she was 15. She started out in the professional tech world as a dial up support technician, worked her way through college

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Meeting Details Tuesday, January 13, 2015 2014 Social 6:00 Dinner 6:30 Program 7:00 Member with PayPal RSVP by Noon January 6: $25 After the 6th 7th $35 Register online at TAPPA.org Doubletree Hotel 4500 W. Cypress St., Tampa


Photo: Kira Derryberry

as a web designer for the University and then began her professional career as a web designer at a Tallahassee FL based advertising agency. In 2010, Kira left her tech career to open Kira Derryberry Photography and has hardly put down her camera since. She spends her off time being a wife and mom as well as preparing for the impending zombie apocalypse.

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Photo: Kira Derryberry


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Photo: Kira Derryberry

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Photo: Kira Derryberry


Next Month’s Program

Sandra Pearce The Art of Painting with Photoshop

Sandra Pearce is one of the most sought out digital artists in the photographic industry today. She is a Master Artist, Master Photographer and Craftsman. She has had the opportunity to speak to thousands of professional photographers across the country from guild-level programs to state and national conventions. Her experience in digital imaging has set her apart from her competition and she has been recognized by the Professional Photographers of America for such talents by winning many GIA awards. She has been awarded Artist of the Year by the Florida Professional Photographers numerous years. Sandra was President of the Florida Professional Photographers in 2012 and has just completed six years on the Board of Directors. She feels honored to be accepted as a PPA Juror this past month.

Meeting Details Tuesday, February January 13, 10,2014 2015 Social 6:00 Dinner 6:30 Program 7:00 Member with PayPal RSVP by Noon February January 6:3:$25 $25 After the 3rd 7th $35 Register online at TAPPA.org Doubletree Hotel 4500 W. Cypress St., Tampa

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Print of the Month Explained By Chuck Vosburgh

Each month at the meeting we have a contest called Print of the Month. Here’s how it works: Bring in up to three mounted 8x10s and at the meeting all the members in attendance get to view and vote on their favorites in each category. Awards will be given for first, second and third places in each category. First, second and third place images will also be featured in the following month’s newsletter and one of them will be chosen for the cover.

But I’ll never win Yes you will. Even if you don’t get a ribbon, you’ve earned the respect of your colleagues by participating and you’ll be able to see how your work compares to more experienced photographers. Since you have a print with you, take the opportunity to ask one of the more experienced photographers what you can do to make your work even better. There’s no one in the group who wouldn’t be happy to help you with friendly advice. The objective of competition is to provoke growth and there’s no better motivator than showing your work to your colleagues. It’s not uncommon for a new photographer to win.

Use Print of the Month to Promote Yourself Everyone has a fair chance to win and when you do it’s a great opportunity to tell the world. Post it on FaceBook, Tweeet about it, send out an e-mail to your clients and prospects, put it on your web site and call yourself an award winning photographer. The possibilities are endless.

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Categories Print of the Month is divided into five categories: Portrait Commercial Electronic Imaging Social Event Unclassified You can enter up to three prints and they don’t have to all be in the same category. The have to be at least three entries in a category and if your category doesn’t have enough, the Salon manager will try to move it to another appropriate category.

What are you waiting for? We want you succeed and participating in Print of the Month WILL make you a better photographer. If you’re a professional photographer or aspire to be one, there’s no reason you can’t bring three prints to the meeting. You have nothing to lose and you just might go home with a ribbon!


Print of the Month Rules - Size: 8x10. - Prints must be mounted. - Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing.

Meet our new sponsor, Studio 3 By Chuck Vosburgh

- Up to three entries per member each month. - There must be at least three entries in a category for that category to be included in the monthly competition. - All entries must have your name and the category you wish to enter on the back of the print. - Prints must be turned in before 6:25 pm. Prints received after 6:25 will not be accepted!

Winners: - Please send your winning files to POM@TAPPA.org for the newsletter as soon as possible. Deadline for publication is one week after the meeting. Early submissions are more likely to be on the cover. - Name your files by your last name-place-category. For example: Smith-1st-Portrait.jpg

Studio 3 is our newest sponsor! Studio 3 is a fully equipped professional photo studio that you can rent. The studio features highceilings and 1,500 square feet of shooting areas, including a large white/green cyc wall with a rail lighting system (no cables or light stands to worry about). There are multiple backgrounds, sets and backdrops to use. The studio can be rented for the space only (bring your own lighting) or space with lighting. Also included in your rental: • Kitchen • Bathrooms/dressing rooms • Lounge area • Wireless network • ipod speaker system • Free parking The facility is very close to hotels, restaurants, and is 20 minutes to Tampa airport. For more information go to studio3tampa.com and see their ad on page 17.

- Any resolution 1000 pixels on the longest side or greater is acceptable. JPEG format is preferrable. TAPPA Tribune

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Photos from the Holiday Party

More photos on page 22

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Upcoming Events

Print of the Month Rules - Prints are to be mounted. - Size: 8x10.

January 13, 2015

Kira Derryberry Think Geek

February 1st thru 3rd

Imaging USA 2015 imaginguse.org

February 10, 2015

Sandra Pearce Sunday, February 22, 2015

Booray Perry

Master Your Flash Workshop More information on all of these events can be found in this newsletter and at TAPPA.org

- Electronic Imaging size can be two 8x10 taped together on the back and spread open for viewing. - Three entries per member each month. - There must be at least three entries in a category for that category to be included in the monthly competition. - All entries MUST have your name and the category you wish to enter on the back of the print. - Prints must be turned in before 6:25 pm. Prints received after 6:25 will not be accepted!

Winners: - Please send your winning files to POM@TAPPA.org for the newsletter as soon as Possible. Deadline for publication is one week after the meeting. - Name your files by your last name-place-category. For example Smith-1st-Portrait.jpg - Any resolution 1000 pixels on the longest side or greater is acceptable. JPEG format is preferrable.

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FaceBook Removes Meta Data from Photographs Before

After By Chuck Vosburgh

FaceBook’s policies regarding uploaded photographs has been a constant source of controversy and consternation as far back as I can remember, but there’s one thing that I have not seen in all the discussions; the issue of meta data. You probably know that there is a lot of information stored in your photograph, like camera information, exposure and other settings. There is also a lot information that you can and should add. I’m pretty good about adding all the pertinent information to my photographs so I can find them later and so people can know that the images is copyrighted and how to contact me for permission to use the image. Yes, some people actually ask and some will pay. The problem is that when you upload a photograph to FaceBook, the name of the file will be changed to a numeric name, which is for good reason, but there’s one other change that causes me some concern. Almost all the meta data is removed. In my example, I was sure to put something in every available

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Before

After field when I saved the file, then I uploaded it to FaceBook. Next I downloaded the image from FaceBook and looked at the meta data fields and you can see in the examples what changed. FaceBook isn’t the only one. Many of the common social media delete meta data also. Google+ does and so does LinkedIn. I don’t believe that there’s some kind of evil conspiracy here, but these policies can affect our rights and in some cases violate our agreements with our clients. I’m not going to delete my accounts or even stop posting my images, but I’m going to be changing how and when I post to social media. Everything is a trade-off and now that you know you can make some better decisions on how and when to post your work.

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Before

After

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TAPPA’s TOP 10 Photographers for 2014 Congratulations to everyone for a great year!

1st Place Winners:

1

Michael R Landes

2

Randy Van Duinen

3

Booray Perry

Portrait

Michael R Landes

4

Constance Avellino

Social Function

Booray Perry

5

Pedro Carrillo

Electronic Imaging Michael Landes

6

Steven Blandin

Commercial

Randy Van Duinen

7

Susan Black

Unclassified

Michael Landes

8

Christine Reynolds

9

Max Hunt

10 Bill Cadzow

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Education Opportunities for Photographers Morean Arts Center

Dunedin Fine Arts Center

Intro to Digital Photography 6-week hands-on class Starts Wednesday, January 7 9:30am - Noon Instructor: Chuck Vosburgh

Beginning Photoshop Elements 6-week hands-on class Starts Wednesday, January 14 9am - Noon Instructor: Charles Osterich

Beginning Photography 6-week hands-on class Starts Monday, January 5 7:30 - 9pm Instructor: David Durbak

Photoshop for Photographers 6-week hands-on class Starts Tuesday, January 13 9am - Noon Instructor: Chuck Vosburgh

Adobe Lightroom 4-week hands-on class Starts Wednesday, January 7 7:30 - 9pm Instructor: Lisa Ferrante

Advanced Photography 6-week hands-on class Starts Monday, January 12 1 - 4pm Instructor: Michael Harris

Photographic Lighting 6-week hands-on class Starts Thursday, January 8 7:30 - 9pm Instructor: Chuck Vosburgh

Basic Digital Photography 6-week hands-on class Starts Monday, January 12 9am - Noon Instructor: Michael Harris

719 Central Avenue St. Petersburg www.MoreanArtsCenter.org

1143 Michigan Bolevard Dunedin www.DFAC.org

The Black and White Darkroom 6-week hands-on class Starts Tuesday, January 13 7 - 10pm Instructor: Michael Harris TAPPA Tribune

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More Photos from the Holiday Party

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The TAPPA Tribune is published monthly for the membership of the Tampa Area Professional Photographers Association. Its purpose is to share knowledge and insight with the photographic industry. The deadline for submission of articles and ad changes is the 15th of the month. Permission is hereby granted to reprint the contents of this newsletter, provided the authors and The TAPPA Tribune are recognized as the source. The ideas and views expressed do not necessarily reflect the policies of the Tampa Area Professional Photographers Association; they are solely those of the author.

Editor: Chuck Vosburgh 300 62nd Street North St. Petersburg, FL 33710 Chuck@ChuckVosburgh.com 727.743.1740

Advertising: To advertise in the TAPPA Tribune, please contact the editor for rates and distribution information.

Meetings: TAPPA monthly meetings take place the second Tuesday of the month at: Doubletree Hotel 4500 W. Cypress Street Tampa, FL (one block east of Westshore Blvd). Networking Dinner Meeting

6:00 pm 6:30 pm 7:30 pm

Register online at TAPPA.org

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Board of Directors

2015 Officers President

Susan Black

813 230-6472

Susan@Bespics.com

Vice President

Constance Avellino

813 600-8152

Me@ConstanceAvellinoPhotos.com

Secretary

Kevin Newsome

813 968-2810

Kevin@NewsomesStudio.com

Treasurer

Melissa Sewell

813 230-7092

Melissa@DontBlinkllc.com

Past President

Kevin Newsome

813 968-2810

Kevin@NewsomesStudio.com

Directors

Lee Burgess

813 245-3320

Lee2810@verizon.net

Carol Hackman

727 867-9254

HackmanC@tampabay.rr.com

Booray Perry

813 728-7110

Booray@BoorayPerry.com

Christine Reynolds

813 760-0831

ChristineR@aol.com

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Committees Delegate

Julie Johnson

Membership

Kevin Newsome

813 968-2810

Kevin@NewsomesStudio.com

Program

Constance Avellino

813 600-8152

Me@ConstanceAvellinoPhotos.com

Salon

Becky Jordan

Door Prize

Amber Wilkes

605 351-5865

ambi57106@yahoo.com

Scholarship

Carol Hackman Terri Daunic

727 867-9254 813 839-2860

HackmanC@tampabay.rr.com terridaunic@yahoo.com

Audio Visual

CJ

Newsletter Editor

Chuck Vosburgh

727 743-1740

Chuck@ChuckVosburgh.com

Photographers

Booray Perry Christine Reynolds

813 728-7110 813 760-0831

Booray@BoorayPerry.com ChristineR@aol.com

Web Master

Lee Burgess

813 245-3320

Lee2810@verizon.net

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