Tasc ba results june 2015

Survey Findings June 2015 A quantitative report Prepared for:

Prepared by: Martha Fanning J.6599

Introduction

Background

Methodology

Timing

Confidential

Market research was required to provide up-to-date consumer sentiment for Tasc in June 2015.

•

•

•

An agreed questionnaire was included in B&A’s early June Omnibus study.

•

The survey interviews 1,000 adults 16+ on a face-to-face basis, using hand-held computers.

•

Interviewing is quota controlled by gender, age and class within region, to ensure the results correctly reflect the known demographic of the Republic of Ireland.

Fieldwork took place 1st – 10th June, 2015.

Overview The Government should prioritise investing in public services rather than spending money to cut income taxes” %

Agree

Disagree Don’t know

Confidential

The minimum wage should be increased %

The minimum wage should be the same as a living wage %

The Government should do more to prevent the use of low-hours contracts %

The Government should do more to reduce wealth inequality in Ireland” %

Level of agreement with: The government should prioritise investing in public services rather than spending money to cut income taxes Strongly agree

Agree

Don’t know

Disagree

Strongly Disagree

4% 12% 40% 15%

30%

Confidential

Q.1

The Government has indicated that it has â‚Ź1.5 billion that can be used for either decreasing taxes or increasing public spending in the next Budget. To what extent do you agree or disagree with the statement below? The government should prioritise investing in public services rather than spending money to cut income taxes.

Level of agreement with: The government should prioritise investing in public services rather than spending money to cut income taxes Gender

TOTAL %

Strongly agree

Agree

Male Female

%

40

38

30

29

%

42

Age -24

%

25-34 35-49 50-64

%

31

46

34

30

12

14

11

11

4

4

4

4

9 3

ANY Agree

69

66

72

65

ANY Disagree

16

18

14

15

Disagree Strongly disagree

Q.1

Confidential

%

40

37

27

34

13

15

14

%

29

15

Don’t know

Social Class

20 13

14

65+

ABC1

C2DE

F

Dublin

Ex Dublin

%

%

%

%

%

%

44

43

44

24

14

34

27

12

4

6

3

67

71

68

69

71

20

15

18

19

14

3

75 12

36

15 9 4

39

27

24

16

11

43

15

35

12

17

Region

17

8 15

8

14

3

6

3

58

79

66

18

14

17

The Government has indicated that it has â‚Ź1.5 billion that can be used for either decreasing taxes or increasing public spending in the next Budget. To what extent do you agree or disagree with the statement below? The government should prioritise investing in public services rather than spending money to cut income taxes.

Level of agreement with: The government should prioritise investing in public services rather than spending money to cut income taxes Lifestage

TOTAL

Single

Pre Family

%

%

%

Work Status

Full Time

Part Time

Self Employ

%

%

%

%

40

39

*Family Family Family Empty Pre Pre Teen Nester School Teen

%

%

%

Unem- Home Ret- Studployed Duties ired ent

%

%

%

21 Strongly agree

40

35

48

43

Don’t know

30

15

23

46

42

31

26

31

33

20

21

15

16

12

14

12

14

12

2

1

2

3

3

3

13

12

12

32

31 28

16

12 11

46

29

32

15

39

51

45 Agree

33

%

20 20

27

11

21

15

11

4

6 3

5

5

69

63

19 17

12

12

4

5

ANY Agree

69

68

66

71

69

72

71

73

62

71

66

74

ANY Disagree

16

17

22

14

15

15

17

16

22

10

15

10 20 16 *Caution low base

Disagree Strongly disagree

Q.1

Confidential

11

10 0

11

The Government has indicated that it has â‚Ź1.5 billion that can be used for either decreasing taxes or increasing public spending in the next Budget. To what extent do you agree or disagree with the statement below? The government should prioritise investing in public services rather than spending money to cut income taxes.

Level of agreement with: The National Minimum Wage should be increased Strongly agree

Agree

Don’t know

Disagree

Strongly Disagree

7%1% 6%

53% 33%

Q.2

Confidential

Although Ireland’s National Minimum Wage is higher than in some other countries, Ireland has one of the highest proportions of workers on low pay in Europe. To what extent do you agree or disagree with the statement “The National Minimum Wage should be increased”?

Level of agreement with: The National Minimum Wage should be increased Gender

TOTAL %

Strongly agree

Agree

Don’t know Disagree

Strongly disagree

ANY Agree ANY Disagree Q.2

Confidential

53

33

Male Female

%

49

36

%

57

30

6 7 1

6 7 2

6 7 1

86

86

8

9

Age -24

%

51

25-34 35-49 50-64

%

59

32

%

%

51

55

33 31

9

Social Class

4

Region

65+

ABC1

C2DE

F

Dublin

Ex Dublin

%

%

%

%

%

%

49

48

35

35

35

58

47

57

33 31

31 10

8

4

7 2

11 1

7 3 1

7 3

7 1

5 4 1

10 1

5 5 1

87

83

90

84

90

84

84

89

7

8

5

12

6

8

13

4

52

34

5 5 1

6 7 1

80

88

85

10

7

9

Although Ireland’s National Minimum Wage is higher than in some other countries, Ireland has one of the highest proportions of workers on low pay in Europe. To what extent do you agree or disagree with the statement “The National Minimum Wage should be increased”?

Level of agreement with: The National Minimum Wage should be increased Lifestage

TOTAL

Single

Pre Family

%

%

%

Strongly agree

Agree

53

33

50

40

57

Disagree Strongly disagree

ANY Agree ANY Disagree

Q.2

Confidential

6 7 1

5 4 1

86

8

Full Time

Part Time

Self Employ

%

%

%

%

50

50

*Family Family Family Empty Pre Pre Teen Nester School Teen

%

60

21 28 8

Don’t know

Work Status

%

%

57

57

25

23

7

9

9 2

12 0

35

5

39

56

25

Unem- Home Ret- Studployed Duties ired ent

%

62

39 24

0

90

78

88

82

80

85

88

81

88

86

4

14

8

11

12

10

8

12

7

2

9 1

10 2

%

55

66

43

4 6 2

14

%

44

45

7 3 7 1

%

29

23

5 7 0

12 2 0

4 4 1 90

7

7

7 2

9 0

84

84

6 10 9 *Caution low base

Although Ireland’s National Minimum Wage is higher than in some other countries, Ireland has one of the highest proportions of workers on low pay in Europe. To what extent do you agree or disagree with the statement “The National Minimum Wage should be increased”?

Level of agreement with: The Minimum Wage should be the same as a Living Wage Strongly agree

Agree

Don’t know

Disagree

Strongly Disagree

8%1% 14% 42%

35%

Q.3

Confidential

A ‘Living Wage’ is an hourly wage based on what it would cost for someone to live a minimum, basic standard of living. A Living Wage for Ireland has been calculated as €11.45 per hour, which compares to the current Minimum Wage of €8.65. To what extent do you agree or disagree with the statement “The Minimum Wage should be the same as a Living Wage”?

Level of agreement with: The Minimum Wage should be the same as a Living Wage Gender

TOTAL %

Strongly agree

42

Male Female

%

%

41

43

Age -24

%

38

Social Class

25-34 35-49 50-64

%

%

%

45

44

41

Region

65+

ABC1

C2DE

F

Dublin

Ex Dublin

%

%

%

%

%

%

40

36

47

36

39 50

25 Agree

Don’t know Disagree Strongly disagree

ANY Agree ANY Disagree

Q.3

Confidential

35

14 8 1

35

14 9 2

77

76

9

10

32

35

13

7 1

33

19 7 2

12 9 1

35

13 8 1

37

13 8 1

39

11 8 2

37

36 35

31

12 13 1

33

7

13

8 1

16 8 1

4 1

8 0

61

83

75

8

10

9

79

71

78

79

78

79

74

82

8

10

10

8

9

10

14

6

A ‘Living Wage’ is an hourly wage based on what it would cost for someone to live a minimum, basic standard of living. A Living Wage for Ireland has been calculated as €11.45 per hour, which compares to the current Minimum Wage of €8.65. To what extent do you agree or disagree with the statement “The Minimum Wage should be the same as a Living Wage”?

Level of agreement with: The Minimum Wage should be the same as a Living Wage Lifestage *Family Family Family Empty Pre Pre Teen Nester School Teen

TOTAL

Single

Pre Family

%

%

%

%

41

39

42

Strongly agree

42

%

49

35

Part Time

Self Employ

%

%

%

%

%

39

41

40

35

33

37

Full Time

34

37

35 18 Don’t know Disagree Strongly disagree

ANY Agree ANY Disagree

Confidential

14 8 1

6 1

77

9

9

15

14 16

44

36

Unem- Home Ret- Studployed Duties ired ent

%

%

45

48

%

%

42

39

30

27 Agree

Work Status

12

13

13

12

30

36

28 14

17

4 0

3

9 3

75

84

75

75

77

80

66

75

9

4

16

12

11

6

6

8

0

9 0

79

65

7

16

11 0

5 1

6 0

35

34

35

12

6 2

5 0 83

11

15

9 4

7 4

77

73

5 12 11 *Caution low base

Level of agreement with: The Government should do more to prevent the use of low-hours contracts Strongly agree

Agree

10%

29%

Q.4

Confidential

Don’t know

Disagree

Strongly Disagree

3% 1%

57%

A ‘zero-hours contract’ is a work contract that does not guarantee a worker any set hours in a given week. To what extent do you agree or disagree with the statement “The Government should do more to prevent the use of low-hours contracts”?

Level of agreement with: The Government should do more to prevent the use of low-hours contracts Gender

TOTAL %

Strongly agree

Agree

Don’t know Disagree Strongly disagree

ANY Agree

ANY Disagree

Q.4

Confidential

57

Male Female

%

58

29

28

10 3 1

9 5 1

86

86

4

5

%

56

29

Age -24

%

49

34

Social Class

25-34 35-49 50-64

%

60

%

56

%

63

Region

65+

ABC1

C2DE

F

Dublin

Ex Dublin

%

%

%

%

%

%

58

55

44 60

57

58

32

27

32 23

12

14

14

2 0

3 0

3 0

32

7 5 0

26

32

14

7 5 1

28

5 2 2

2 0

86

83

82

88

91

84

87

2

3

3

5

4

2

6

26 18 12 1 1 86 2

5 0

77 5

10 1 1

11 4 0

88

85

2

4

A ‘zero-hours contract’ is a work contract that does not guarantee a worker any set hours in a given week. To what extent do you agree or disagree with the statement “The Government should do more to prevent the use of low-hours contracts”

Level of agreement with: The Government should do more to prevent the use of low-hours contracts Lifestage

TOTAL

Single

Pre Family

%

%

%

Strongly agree

Agree

Don’t know Disagree Strongly disagree

ANY Agree ANY Disagree

57

29

55

31

50

34

11

*Family Family Pre Pre School Teen

%

%

Work Status Family Empty Teen Nester

%

%

Full Time

Part Time

Self Employ

%

%

%

Unem- Home Ret- Studployed Duties ired ent

%

%

%

41 57

62

63

59

56

61

63

56

61

40 26

9

10 3 1

14

1 0

6 0

8 1

86

85

83

4

1

6

22

30

11

29

30

21

29

18

13

0

2 0

29 14

8 5 1

5 3 0

5 0

%

50

32 27 15

5 0

6 1 0

7 4 1

83

84

92

88

86

92

81

82

84

88

82

8

5

1

5

6

3

5

-

2

2

3

10 2 0

3 0

*Caution low base Q.4

Confidential

A ‘zero-hours contract’ is a work contract that does not guarantee a worker any set hours in a given week. To what extent do you agree or disagree with the statement “Government should do more to prevent the use of low-hours contracts”?

Level of agreement with: The Government should do more to reduce wealth inequality in Ireland Strongly agree

Agree

Don’t know

6%

Disagree

Strongly Disagree

0%

9%

52% 33%

Q.5

Confidential

Recent figures show that the wealthiest 10% of households own more than half of all the wealth in Ireland. To what extent do you agree or disagree with the statement “The Government should do more to reduce wealth inequality in Ireland“?

Level of agreement with: The Government should do more to reduce wealth inequality in Ireland Gender

TOTAL %

Strongly agree

Agree

Don’t know Disagree Strongly disagree

ANY Agree ANY Disagree

Q.5

Confidential

52

Male Female

%

54

%

50

34

Age -24

%

Social Class

25-34 35-49 50-64

%

46 58

33

%

47

%

57

35

65+

ABC1

C2DE

F

Dublin

Ex Dublin

%

%

%

%

%

%

53

33

32

9

11

85

6 7 1

86

84

79

87

82

91

86

6

8

5

5

6

9

4

6

6 0

5 0

29 16 5 0

7 6 0

34 9 8 1

5 3 1

Region

33

8 6 0

42

45

54

59

51

37

38

35

29 13

7

6 5 0

32

10

83

9 3 0

88

8 0

79

89

84

10

3

8

5

7

9 1

Recent figures show that the wealthiest 10% of households own more than half of all the wealth in Ireland. To what extent do you agree or disagree with the statement “The Government should do more to reduce wealth inequality in Ireland“?

6 0

Level of agreement with: The Government should do more to reduce wealth inequality in Ireland Lifestage

TOTAL

Single

Pre Family

%

%

%

Work Status

*Family Family Family Empty Pre Pre Teen Nester School Teen

%

%

%

%

Strongly agree

51

Part Time

Self Employ

%

%

%

Unem- Home Ret- Studployed Duties ired ent

%

%

%

37

40 52

Full Time

52

54

54

54

49

51

55

55

%

44

70

31 Agree

Don’t know Disagree Strongly disagree

ANY Agree ANY Disagree

33

33

33 9

9

10

32

34

34

35

53

31

33

36 32

19

20

8

7

0

85

84

71

85

86

88

6

5

20

7

7

5

7

1 0

7 0

8 0

88

85

88

90

89

82

87

79

5

7

7

10

4

1

7

8

8 3 1

5 0

8 4 0

12

17

6 1

7 0

6 1

0 10 0

5 7 0

7 5 0

6 0

8

*Caution low base Q.5

Confidential

Recent figures show that the wealthiest 10% of households own more than half of all the wealth in Ireland. To what extent do you agree or disagree with the statement “The Government should do more to reduce wealth inequality in Ireland“?

Key Findings

Government Priorities

●

69% agree that the Government should prioritise investing in public services rather than spending money to cut income taxes.

●

86% agree that the Government should do more to prevent the use of low-hours contracts.

●

85% agree that the Government should do more to reduce wealth inequality in Ireland.

Minimum Wage

●

86% agree the Minimum Wage should be increased from its current level €8.65.

●

77% agree that the Minimum Wage should be the same as the Living Wage.

Confidential

THANK YOU

MILLTOWN HOUSE MOUNT SAINT ANNES MILLTOWN DUBLIN 6 +353 1 205 7500 info@banda.ie www.banda.ie