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Club News
Look Who’s Talking!
Ghana and St Lucia were the hot topics when Lynn was invited to speak at the University of Hertfordshire to explain just what ‘Engaged Ethics’ are. When Lynn received the invitation to speak about Corporate Social Responsibility at the University of Hertfordshire, she was filled with both excitement and a little apprehension. Excited because Lynn is passionate about our work in Ghana and St Lucia and jumps at every chance to talk about it. Slightly apprehensive because who knows what kind of questions might be thrown at her by this audience of academics! Tailor-made not off-the-peg Overall, though, Lynn relished the opportunity as she told us, “Over the
years we have evolved our own programme of ethics, specially adapted to the environment in which we work. It’s a unique approach and something we’re very passionate about, which is why it is always useful to have our ethics laid bare and validated by academics. After all, they will scrutinise our Engaged Ethics programme from an entirely different perspective than either you, our members, or me.” The talk was at the University’s Business School, which was hosting a Corporate Social Responsibility Discussion Forum. Lynn kicked off proceedings by explaining
Lynn takes to the stage!
the origins of our ethical approach, which can be best summed up by Lynn, “It would have been very easy to simply jump aboard any one of the ethical bandwagons that were around at the time but, while they may suit some companies, they certainly don’t suit all. We have very strong company values that demand originality and authenticity in all we do – and that very much applied to our ethics too. It became clear that we needed to develop our own, tailormade ethical programme – one that was pioneering, hands-on, accountable and produced tangible results.” continued on page 3...