3 minute read
Corporate Spotlight
CORNERSTONE PROCESSING SOLUTIONS
Cornerstone Processing Solutions has been a proud member of the TLW family for more than 20 years. The company provides three primary business solutions for members: credit card processing, ATMs and point-ofsale (POS) systems.
“Cornerstone offers solutions to increase the profitability, efficiency and knowledgeability of Tavern League members,” says Brad Palubiak, president. “Our low rates and product offerings increase merchants’ profitability. Our POS solutions assist businesses in operating more efficiently. Our expertise and experience in the industry allow us to guide and direct merchants on the latest technology and security enhancements in the industry.”
Palubiak explains that Cornerstone is different than its competitors because the company does not work with a specific processor or product line. “We know that, just because one processing solution works well for one business, it may not work well for another business. We customize our solution to each business we work with to ensure they have the best ATM, credit processing or POS system for their business.” He adds that most businesses in this space base their solutions on what makes them the most money.
Palubiak also says that Tavern League members should be aware of a new offering in the industry: the cash discount or credit card surcharge program. Put plainly, this program allows the business owner to pass credit card processing fees back to the customer. With this program, the business owner pays a small monthly fee of between $20 and $30; there are no other annual or monthly fees. This fee then allows the business owner the ability to offer cash-paying customers standard pricing, while card-paying customers pay a nominal fee — “small enough they won’t blink an eye,” according to Palubiak, who also mentions that “this program is saving tavern owners hundreds, even thousands of dollars every month.”
Cornerstone Processing Solutions became a Tavern League corporate sponsor in 1999, the same year Palubiak founded his Oshkosh-based business. In fact, the company is the only credit card, ATM and POS provider that has been a Tavern League partner that long. “We joined the Tavern League to support the businesses that support us! Quite honestly, we found taverns and restaurants to be our market niche, and we appreciate the ability to interact with the industry through the Tavern League,” says Palubiak. “As your local merchant advisors, we are here to provide a profitable solution for your business. We have seen many competitors come and go, and their feedback has always been resoundingly similar — that we offer the best rates and fees.”
Cornerstone has been to every Tavern League convention since 1999. In addition, the organization not only attends, but also sponsors Legislative Days, local league meetings and various Tavern League events. “We enjoy our role as corporate sponsor,” Palubiak says.
Cornerstone has built its business model on word-ofmouth referrals, and the trust it’s built with merchants by providing a best-rate guarantee, month-to-month agreements and, of course, quality customer service. Because the firm operates on thin margins, it can provide customers with competitive rates. In addition, the staff prides itself on friendly and personalized customer service. “Our reputation is everything to us; that is why we are still standing side by side with Tavern League members after all these years. It’s a true win-win for all; Tavern League members save money, and receive the best products and services, while supporting a small, locally owned business that supports them!”
Palubiak thanks Tavern League staff and members for their ongoing support over the past 22 years. “We are proud to represent and promote the TLW. Ask us how we can boost your local league membership and dollars.” TLW
— Brad Palubiak, Cornerstone Processing Solutions
CORNERSTONE PROCESSING SOLUTIONS
(855) POS-ATMS or (920) 651-8888 cornerstoneps.net
