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01 Supporting the Sales Cycle
SUPPORTING THE SALES CYCLE
Customer experience is defined as the product of an interaction between an organization and a customer over the duration of their relationship. This interaction includes a customer’s attraction, awareness, experience and advocacy. It is measured by the individual’s experience against the individual’s expectations.
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Discover how Taylor can open the door to opportunity by promoting:
▪ Top of Mind ▪ Law of Attraction ▪ Foot in the Door
4 | Taylor Corporation
01
If opportunity doesn’t knock, build a door.
Milton Berle
Automotive Idea Book | 5