Direct Mail Q&A

Customer Engagement

What are you doing to heighten customer engagement through your direct mail campaigns?

Taylor’s award-winning creative team develops mailpieces that engage customers on a deeper level, ensuring that recipients remember how the piece made them feel even if they cannot recall the details communicated.

800.442.5254 | 1725 Roe Crest Drive, North Mankato, MN 56003 | taylor.com

© 2022 Taylor #4225

USPS® Specifications

Are your mailpieces taking full advantage of the latest postal specifications?

Taylor blends art with science to create direct mail campaigns that leverage innovative design principles and emerging USPS technologies to drive higher response at a lower cost per piece.

800.442.5254 | 1725 Roe Crest Drive, North Mankato, MN 56003 | taylor.com

© 2022 Taylor #4223

Postage Rates

Are you doing everything you can to minimize escalating postage rates and raw material costs?

Taylor’s postal optimization and intelligent inserting expertise — along with our distributive commercial print network — enable us to reduce direct mail costs and maximize campaign ROI.

800.442.5254 | 1725 Roe Crest Drive, North Mankato, MN 56003 | taylor.com

© 2022 Taylor #4226

Multichannel Experiences

Are you creating engaging multichannel experiences for your customers?

Taylor coordinates seamless print and digital campaigns that result in rewarding, connected customer journeys across multiple touchpoints.

800.442.5254 | 1725 Roe Crest Drive, North Mankato, MN 56003 | taylor.com

© 2022 Taylor #4224

Data Management

Are you sure the right mailpiece is reaching the right person?

Taylor combines industry-leading data management techniques with proprietary expertise in data modeling and audience segmentation to more effectively target customer personas.

800.442.5254 | 1725 Roe Crest Drive, North Mankato, MN 56003 | taylor.com

© 2022 Taylor #4222