2020 RSVP Network Programs by Taylor

2020 RSVP PRODUCTS, PROGRAMS & PRICING GUIDE

Curtis 1000 â&#x20AC;&#x201C; Byron

CONTACTS PRIMARY CONTACTS

NICK FERRARO Strategic Account Manager ntferraro@curtis1000.com 507.775.7387

GARRETT QUALEY Customer Service Representative teamrsvp@curtis1000.com gjqualey@curtis1000.com 507.775.7536

SPECIFIC CONTACTS SUE KEE List Processing sckee@curtis1000.com 507.775.7534

CHERYL NELSON Billing

canelson@curtis1000.com 507.775.7556

HELP DESK PORTAL, DESIGNER TRAINING, INSITE TRAINING TRISHA DAVIDSON tmdavidson@curtis1000.com 507.775.7315

SANDY STETTLER slstettler@curtis1000.com 507.775.7358

RSVP PROGRAMS Detailed descriptions, specifications and pricing information on the 2020 products available through Curtis1000 for the RSVP Network.

WORKING WITH CURTIS 1000

Information on your Curtis1000 account, terms and conditions and payment information.

PROJECT MANAGEMENT Detailed guidance on the tools and resources from Curtis1000 in managing your RSVP card packs and products.

DESIGNER INFORMATION GUIDE Tools, tips and techniques for the RSVP graphic designer to ensure the cards are created, prepared and uploaded to ensure the highest degree of accuracy and quality for your advertisers.

114

2020 RSVP Products, Programs & Pricing Guide

RSVP Programs

Stitched Booklet . . . . . . . . . . . . . . . . . . . . . . . . . 36

Variable Label Card . . . . . . . . . . . . . . . . . . . . . . 16

Mini-Pack . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 40

Restaurant . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22

Mini-Mailer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

Golf Guide . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24

Birthday Mailer . . . . . . . . . . . . . . . . . . . . . . . . . . 50

Bonus Card and Overruns . . . . . . . . . . . . . . . . 28

Card Enhancements . . . . . . . . . . . . . . . . . . . . . . 54

Radius Cards . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30

Home & Living Magazine . . . . . . . . . . . . . . . . . 57

Digital Solo Postcard . . . . . . . . . . . . . . . . . . . . . 34

Detached Address Label (DAL) . . . . . . . . . . . . 61

5 2020 RSVP Products, Programs & Pricing Guide

Luxury Card Packs . . . . . . . . . . . . . . . . . . . . . . .

RSVP Programs

RSVP PROGRAMS

RSVP Programs

LUXURY CARD PACKS PROGRAM OVERVIEW TARGET • Mass affluent, owner-occupied homes • Our state-of-the-art, updated “rooftop” analysis ensures you reach the right homes

RSVP Programs

• Addressed to the homeowner by name SHARED, COST-EFFICIENT FORMAT • Highly efficient, shared mail format • High-touch branding appeal to the homeowner • High-quality printing ensures your company is presented as a leader • Over 80% open rate (On Target Research, Nov.

2020 RSVP Products, Programs & Pricing Guide

2012) TARGETED OFFERS • Response-driven media will generate calls, visits and web traffic • Format creates “shelf life” as not-ready-to-buy yet customers keep your postcard long after the mailing MAILS AT KEY BUYING TIMES • Reaches upscale homes at peak buying times in the sales cycle LEAD FOLLOW-UP • The success of your campaign is confirmed with RSVP Call Tracking

SPECIFICATIONS • 7pt Coated 2-Sided (C2S) • Final submit on portal: portal.schmidt.com • Perforation options available • Digital variable label card options available • Poly with gold tear strip PREMIER, ELITE OR VIP • 3 Sizes: –– VIP: 5.5” x 3.5”

RSVP HANDLES ALL THE DETAILS

–– Elite: 6” x 4.25”

RSVP has perfected the fine art of direct response.

–– Premier: 9” x 6”

We utilize our extensive experience to target the right homes. Our package is complete, from design, printing, mailing sorting, postage and delivery to the finest upscale homes in your market.

• 10-70 cards per pack

RSVP Programs

LUXURY CARD PACKS PROGRAM SPECIFICATIONS LOGGING ON TO INSITE See InSite section in this program guide. insite.com/schmidt Eventually, other print programs will be ordered through the Portal. Until then, upload art for the following programs via InSite: • Mini-Packs • Birthday Mailing • Solo Postcards • Home & Living Magazines and/or Detached Address Labels (DALs) • Radius Cards

CHANGES** Please submit all scheduling/date change requests to teamrsvp@curtis1000.com. VARIABLE DATA LABEL CARDS See Variable Label Card section (page 88) in this program guide. PAYMENT IS DUE Order payment is due 2 business days before the mail date before the job ships to the USPS destination. Credit card, ACH, or wire transfer are the approved print payment methods. The postage check to the Rochester, MN BMEU is

Curtis 1000 has created various items exclusive to

due 3 business days before the mail date. Timely

RSVP including:

payments enable Curtis 1000 to reserve and hold

• RSVP Workflow Documentation: Includes native

truck appointments for your mail date. Receiving

file setup, label card specs, product templates, RSVP Program order forms specs, the RSVP workflow with Curtis 1000. • InDesign and Quark Folders: These include instructions for creating Press Ready PDF files. • Label Card Templates: 5.5” x 3.5”, 6” x 4.25” and 9” x 6” card sizes and specs for address location. • RSVP Order Forms: Various forms that have been created for entering card information. • Training Movies: These will walk you through the process of uploading files, approving art, sequencing of zones, previewing the sequence order and the final submit. GET A NEW COMPUTER/UPGRADES?* Be sure the settings have been updated to the appropriate specs and art is being approved through Adobe Reader not the browser.

print funds or postage funds late will cause delays and added expense for freight cancellations (Freight cancellations can range from $250 to $350+ per trailer) and delayed mail dates. SAMPLE INKJET MESSAGE $50 set-up per sample message for the first code/ message; $10 per each additional code/zone identifier. Beyond a basic code/zone identifier, the fee is $50 for each additional unique message. PERFORATIONS $160 set-up per card for simple perforated cards. There are up to six standard options. Follow the standard perf template options available for both the Elite and VIP sizes.

7 2020 RSVP Products, Programs & Pricing Guide

LEARNING CENTER

RSVP Programs

• Mini-Mailers

SUBMITTING SCHEDULING DATE REQUESTS AND

RSVP Programs

LUXURY CARD PACKS PROGRAM SPECIFICATIONS (CONT.) CURTIS 1000 LUXURY CARD PACK PORTAL

UNFINAL SUBMIT

A web-based tool for ordering:

Processing begins immediately once the final submit

portal.schmidt.com

button is pushed.

• Luxury Card Packs • Static Overruns

RSVP Programs

• Digital Bonus Runs

2020 RSVP Products, Programs & Pricing Guide

The system provides the interface for entering order information, uploading art, approving art files and the sequencing of cards for decks. PORTAL USER GUIDE The Portal User Guide is available in this guide or on the Portal, under Help/User Guide on the top navigation bar. It is recommended to always reference the online version for the most up-to-date information and instructions. For portal technical support, please use the Help/ Technical Support button found on the top navigation bar after logging into the portal. For additional support or for login access, please contact: teamrsvp@curtis1000.com. IMPORTANT DATES All important dates can be found on the portal: portal.schmidt.com

UNFINAL SUBMIT/RESUBMIT RATES Unsubmit/Resubmit $350 (min)

Changes $40

Replace Art File

Change/Addition to Sample Quantity

Remove/Add a Card

Change Sample Shipping Method

Remove/Add a Zone

Change/Addition/Typo to Sample Destination

Change in Sequence

Change/Add/Typo Sample Inkhet Message

Change in Art (Copy, Perf, Rotation, Fonts, etc.) Rates do not include costs incurred after order goes to plating for press

RSVP Programs

LUXURY CARD PACKS HOW IT WORKS SCHEDULE

INVOICE

Due by July 31 prior year

Received 3-4 days before mail date

• All date requests/quantity change notifications go to: teamrsvp@curtis1000.com • Schedules are posted to the Portal mid-fall • Orders are opened for entry on the Portal by

MAIL LIST Due 12 Days before mail date • Submit mail list specifications to the list provider 12 days before the mail date. Mail lists are due to Curtis 1000 on final submit day.

Due 3 days before mail date • Postage check must arrive (and be recorded) at the Rochester, MN BMEU 3 days before mail date. • Send to: –– ROCHESTER BMEU Attn: Permit 230 1445 Valleyhigh Drive NW, Rochester, MN 55901 • Postage payment for RSVP Permit 230: –– Make check out to: “POSTMASTER”

FINAL SUBMIT PORTAL ORDER Due on final submit day uploaded, approved and sequenced on portal.schmidt.com –– Changes after final submit incur a minimum $350 unsubmit charge • Bonus Card Order: Uploaded and approved on portal.schmidt.com –– Changes after final submit incur a minimum $40 unsubmit/change fee.

–– Memo area: “Permit 230, RSVP [XOFFICEX] • Curtis 1000 encourages overnight or next day service. • Please email the tracking number to teamrsvp@curtis1000.com and we will assist in keeping an eye on the delivery. • EPS Market may hand deliver a check, cash, or money order to your local post office retail window to deposit. –– Reference: EPS Account #1000003496 • Retail locations may be confirmed here: postalpro.usps.com/EPS/RetailLocations

POSTAGE AMOUNT AND LABEL PROOF

• Retail deposits should still be made 3 days before

Received approximately 1-2 Days after final submit

the scheduled mail date to avoid any delays to the

• Postage Amount: Please postage for this amount

mailing.

• Label Proof: Email your approval back to Curtis 1000 the same day. A timely approval is necessary to continue processing the order.

• If using franchise’s own CAPS account, be sure is funded with the needed postage.

9 2020 RSVP Products, Programs & Pricing Guide

• Order: Completed, decks and cards entered, art

RSVP Programs

January 1 each year

POSTAGE PAYMENT

RSVP Programs

LUXURY CARD PACKS HOW IT WORKS (CONT.) ORDER PAYMENT

MAILING CONFIRMATION/DELIVERY APPOINTMENT CONFIRMATION

Due 2 days before mail date

Emailed 1 business day after mail date

• Payment methods include:

• A POD (proof of delivery) 3602 statement

–– ACH (preferred)

• Delivery appointment numbers

–– Credit Card

• Sample tracking numbers MAIL DATE (3602 DATE)

–– Curtis 1000 Inc. SDS 12-0832

• Postal verification takes place on site by the

PO Box 86, Minneapolis, MN, 55486-0832

USPS Clerk.

TEMPLATES LABEL CARD TEMPLATES

INSITE LEARNING CENTER

Templates are available on the InSite Learning Center.

Go to insite.schmidt.com and log in with your

5.5” x 3.5” (VIP), 6” x 4.25” (Elite) and 9” x 6” (Premier)

username and password.

card sizes and specs are available for download. Be sure to follow to avoid additional costs and production

5.5"

delays which may impact the mail date. NOTE: The templates for the Luxury Card Packs, Mini-

3.5"

1/8" BLEED

5.5 x 3.5 CC Template 1/8" BLEED

BLEED AREA

1/8" BLEED

Pack, and Birthday Programs are not the same.

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

1.5"

ADDRESS AREA 3.375"

9" 1/8" BLEED

1/8" BLEED

8/2/19 10:17 AM

RSVP UV CC Templates_1-2019.indd 1

4.25"

1/8" BLEED

9 x 6 CC Template

1/8" BLEED

BLEED AREA

6 x 4.25 CC Template 1/8" BLEED

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

BLEED AREA

1/8" BLEED

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

ADDRESS AREA

ADDRESS AREA 1.5"

1.5"

2020 RSVP Products, Programs & Pricing Guide

• Make checks payable to:

1/8" BLEED

RSVP Programs

–– Wire or Check

3.375" RSVP UV CC Templates_1-2019.indd 3

1/8" BLEED

8/2/19 10:18 AM

3.375" 1/8" BLEED

RSVP UV CC Templates_1-2019.indd 2

8/2/19 10:17 AM

NOTE: Do not have more than10% background color/screens in the address label area as it may be difficult for the USPS to read the address for delivery.

RSVP Programs

LUXURY CARD PACKS 5.5” X 3.5” VIP PERF TEMPLATES PERF OPTIONS Templates are available on the InSite Learning Center. Select the desired perf template option on the Portal when placing your order. $160 set-up per card for simple perforated cards. There are four standard VIP perf options. Follow the standard perf template options available when setting up the files.

5.5" Final Trim

1.8334"

BLEED AREA

3.25"

Final Trim

PERF

1.8333" Template 3.25"

PERF

1/8" BLEED

BLEED AREA

1.8333"

1/8" BLEED

Template

3.5" Final Trim

3.5"

1/8" BLEED

3.5" Final Trim

1/8" BLEED

Final Trim

LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

5.25"

1/8" BLEED

1-RSVP_Perf.indd 1

1/14/19 7:29 AM

1/8" BLEED

3-RSVP_Perf.indd 1

Back

PERF OPTION #1

PERF OPTION #2

• Perf measures 3.5" from left edge of card

• Perfs in ‘half’

1/14/19 7:32 AM

• Perf measures 2.75" from left edge of card 5.5" Final Trim

5.5" Final Trim

Template PERF

BLEED AREA

3.25"

PERF

Final Trim

3.5"

Final Trim LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

5.25"

2-RSVP_Perf.indd 1

1/8" BLEED

Template

2.75" 1/8" BLEED

1/8" BLEED

2.75"

3.5" Final Trim

1/8" BLEED

3.5" Final Trim

1/8" BLEED

5.25"

1/14/19 7:30 AM

4-RSVP_Perf.indd 1

1/8" BLEED

1/14/19 7:34 AM

Back

PERF OPTION #3

PERF OPTION #4

• Perfs in ‘thirds’

• Perf measures 2" from left edge of card

• Perf measures 1.8333" from left edge of card • Perf measures 3.6666" from left edge of card

2020 RSVP Products, Programs & Pricing Guide

Back

BLEED AREA

RSVP Programs

1/8" BLEED

RSVP Programs

LUXURY CARD PACKS 6” X 4.25” ELITE PERF TEMPLATES PERF OPTIONS Templates are available on the InSite Learning Center. Select the desired perf template option on the Portal when placing your order. $160 set-up per card for simple perforated cards. There are six standard Elite perf options. Follow the standard perf template options available when setting up the files.

6" Final Trim

Template

PERF

4.25" Final Trim

2" 1/8" BLEED

4.25" Final Trim

3" PERF

BLEED AREA Final Trim

Final Trim

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

5.75"

1/8" BLEED

5.75"

1/14/19 7:29 AM

Template

BLEED AREA Final Trim LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

5.75"

1/8" BLEED

2-RSVP_Perf.indd 3

PERF

1/8" BLEED

4.25" Final Trim

1/8" BLEED

Template BLEED AREA

1/14/19 7:30 AM

1/8" BLEED

3-RSVP_Perf.indd 3

1/14/19 7:32 AM

Back

PERF OPTION #1

PERF OPTION #2

PERF OPTION #3

• Perf measures 4" from left

• Perfs in ‘half’

• Perfs in ‘thirds’

• Perf measures 3" from left

• Perf measures 2" from left

edge of card

edge of card • Perf measures 4" from left edge of card

6" Final Trim

1/8" BLEED

PERF

4.25" Final Trim

Final Trim LIVE IMAGE AREA - Keep live copy 1/8” from final trim

4" 4-RSVP_Perf.indd 3

5.75"

1/14/19 7:34 AM

5-RSVP_Perf_6x4.25.indd 1

1/8" BLEED

PERF

BLEED AREA

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

3.375"

5.75"

Template

Final Trim

2.125"

BLEED AREA

1/8" BLEED

PERF

Template PERF

3.375"

2.625"

PERF

LIVE IMAGE AREA - Keep live copy 1/8 ” from final trim

2.625"

1/8" BLEED

3.375"

PERF

Final Trim

1/8" BLEED

Template BLEED AREA

2..125"

4.25" Final Trim

1/8" BLEED

2.125"

4.25" Final Trim

1/8" BLEED

FREP

2020 RSVP Products, Programs & Pricing Guide

1-RSVP_Perf.indd 3

1/8" BLEED

RSVP Programs

1/8" BLEED

PERF

6" Final Trim

3.375"

5.75"

1/14/19 7:35 AM

6-RSVP_Perf_6x4.25.indd 1

1/8" BLEED

1/14/19 7:36 AM

Back

PERF OPTION #4

PERF OPTION #5

PERF OPTION #6

• Perf measures 2" from left

• Perf measures 3.375” from

• Perf measures 2.625” from

edge of card

left edge of card • Perf measures 2.125” down from top edge of card

RSVP Programs

LUXURY CARD PACKS 9” X 6” PREMIER PERF TEMPLATES PERF OPTIONS Templates are available on the InSite Learning Center. Select the desired perf template option on the Portal when placing your order. $160 set-up per card for simple perforated cards. There are two standard Premier perf options. Follow the standard perf template options available when setting up the files.

9" Final Trim

BLEED AREA

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

5.75"

Final Trim

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

1/8" BLEED

PERF

Template

Final Trim

8.75"

1-RSVP_9x6_Perf.indd 1

5.75"

BLEED AREA

1/8" BLEED

Template

1/8" BLEED

PERF

4.5 1/8" BLEED

1/8" BLEED

4.5"

RSVP Programs

6" Final Trim

1/8" BLEED

6" Final Trim

1/8" BLEED

8.75"

7/26/19 9:53 AM

2-RSVP_9x6_Perf.indd 1

1/8" BLEED

Back

PERF OPTION #1

PERF OPTION #2

• Perfs in ‘half’

• Perfs in ‘thirds’

• Perf measures 4.5" from left edge of card

• Perf measures 3" from left edge of card • Perf measures 3" from left edge of card

13 2020 RSVP Products, Programs & Pricing Guide

Back

7/26/19 9:50 AM

RSVP Programs

LUXURY CARD PACKS VIP AND ELITE CARD PACK PRICING Prices include setup fee, creative fee and collation bills additional (see Portal Billing Calculator for complete pricing breakdown). Postage and freight will bill additional. Pricing is based on current paper prices, labor and productions rates which will be good for 1 year. Pricing is subject to revision yearly.

RSVP Programs

VIP 5.5" x 3.5"

2020 RSVP Products, Programs & Pricing Guide

Annual Sales Dollars

VIP 4/1 $/M/card

VIP 4/4 $/M/card

0-50

5.455

5.555

50-100

5.305

5.405

100-250

5.105

5.205

250-350

4.955

5.055

350-450

4.905

5.005

450-550

4.885

4.985

550-650

4.865

4.965

650-750

4.855

4.955

750-850

4.805

4.905

850+

4.755

4.855

ELITE 6" x 4.25" Annual Sales Dollars

Elite 4/1 $/M/card

Elite 4/4 $/M/card

0-50

7.340

7.440

50-100

7.090

7.190

100-250

6.890

6.990

250-350

6.840

6.940

350-450

6.640

6.740

450-550

6.440

6.540

550-650

6.240

6.340

650-750

6.090

6.190

750-850

6.040

6.140

850+

5.990

6.090

RSVP Programs

LUXURY CARD PACKS PREMIER CARD PACK PRICING Prices include setup fee, creative fee and collation bills additional (see Portal Billing Calculator for complete pricing breakdown). Postage and freight will bill additional. Pricing is based on current paper prices, labor and productions rates which will be good for 1 year. Pricing is subject to revision yearly.

PREMIER 9" X 6" â&#x20AC;&#x201D; 4/4 20,000 $/M/packs

30,000 $/M/packs

40,000 $/M/packs

50,000 $/M/packs

619.79

443.95

382.21

349.00

327.82

659.03

480.25

417.25

383.02

360.81

665.64

484.90

420.81

386.22

363.82

683.09

493.05

426.15

392.06

370.77

717.86

524.44

456.07

421.28

399.49

740.99

544.41

474.61

439.04

416.69

764.72

564.34

493.15

456.79

434.02

802.87

599.10

526.12

488.76

465.08

811.19

604.33

530.29

492.41

468.46

950.83

682.31

587.52

539.24

508.94

973.91

702.10

606.04

556.99

526.18

997.24

722.17

624.60

574.76

543.38

1,020.32

742.09

642.97

592.51

560.72

1,058.60

776.58

675.89

624.38

591.76

1,064.87

781.13

679.46

627.64

594.88

1,088.58

801.05

697.93

645.46

612.23

1,111.92

820.97

716.62

663.27

629.43

15 2020 RSVP Products, Programs & Pricing Guide

10,000 $/M/packs

RSVP Programs

# of cards

RSVP Programs

VARIABLE LABEL CARD PROGRAM OVERVIEW SPECIFICATIONS • 7pt or 8pt Coated 2-Sided (C2S) • 3 Sizes: –– VIP: 5.5” x 3.5” –– Elite: 6” x 4.25”

Specific file set-up needs required with both the artwork and list depending on the variable preferences. Due to the complexity, additional time and preliminary work is necessary ahead of time. Discuss in advance to secure the production time and schedule an event timeline.

VARIABLE LABEL CARD PRICING VIP 5.5" X 3.5" 4+GUV/4

ELITE 6" x 4.25" 4+GUV/4

PREMIER 9" x 6" 4+GUV/4

up to 50,000

Level Per Piece 7pt Per Piece 8pt Level Per Piece 7pt Per Piece 8pt Level Per Piece 7pt Per Piece 8pt

up to 100,000

2020 RSVP Products, Programs & Pricing Guide

VARIABLE DATA LABEL CARDS

up to 150,000

RSVP Programs

–– Premier: 9” x 6”

$.0283

$.0286

$.0334

$.0337

$.0575

$.0589

$.0316

$.0318

$.0366

$.0369

$.0607

$.0621

$.0324

$.0326

$.0375

$.0378

$.0616

$.0630

$.0333

$.0335

$.0384

$.0387

$.0624

$.0639

$.0333

$.0335

$.0384

$.0387

$.0624

$.0639

$.0221

$.0224

$.0272

$.0275

$.0513

$.0527

$.0253

$.0256

$.0304

$.0307

$.0545

$.0559

$.0262

$.0264

$.0313

$.0316

$.0553

$.0568

$.0271

$.0273

$.0322

$.0324

$.0562

$.0577

$.0271

$.0273

$.0322

$.0324

$.0562

$.0577

$.0209

$.0211

$.0260

$.0262

$.0500

$.0515

$.0241

$.0243

$.0292

$.0295

$.0532

$.0547

$.0250

$.0252

$.0301

$.0303

$.0541

$.0555

$.0259

$.0261

$.0309

$.0312

$.0550

$.0564

$.0259

$.0261

$.0309

$.0312

$.0550

$.0564

*Design work for image fonts is available at an hourly rate upon request.

RSVP Programs

VARIABLE LABEL CARD DIGITAL VARIABLE OPTIONS: LEVEL 1 VARIABLE TEXT Text can reflow as needed. No font resizing. Maximum character count of 16. • Store Phone • Store Address

Start the school year right with a comprehensive eye exam from any location.

VARIABLE IMAGE

Discount Lens Store

Variable image is based on

555-555-5555 4321 Oak Lane

child or adult.

RSVP Programs

It’s time for Johnathon’s eye examination.

• First Name

See reverse for special offers!

Back

Buy 1 Pair of Eyeglasses, Get the 2nd Pair

• Address Label Items –– Store Phone –– Store Address

50 % OFF

Discount Lens Store Why pay more?

Discount taken off lesser value. Must present card at time of purchase. Cannot be combined with any other offer, previous purchase, vision or insurance plans. Valid prescription required. Expires Dec. 31, 2 015. Valid at all locations.

–– Store Website

Kids Eyeglass Package Package includes: Frames up to $100, Polycarbonate Lenses, plus FREE Breakage Protectio n Plan . Must present card at time of exam. Expires Dec. 31, 2 015. Valid at all locations.

Discount Lens Store 555-555-5555 4321 Oak Lane

discountlensstore.com

Front

SAMPLE A. SAMPLE OR CURRENT RESIDENT 1234 APPLE STREET APARTMENT 300 YOUR TOWN MN 12345-6789

INDICIA

2020 RSVP Products, Programs & Pricing Guide

VARIABLE TEXT

RSVP Programs

VARIABLE LABEL CARD DIGITAL VARIABLE OPTIONS: LEVEL 2 QR CODE VARIABLE TEXT Text can reflow into an additional line if needed. No font resizing.

RSVP Programs

• First Name • City

Scan this QR code with your Smartphone for

me in yourho p u n e Year. esh John, rfect time to fr days and New pe : the holi It’s the ou visit ille for v n o t st for y g ju in h d s e a t a W re ideas c rating me.com/john o c e d r o Fo plicityh www.sim

10Off

Your next purchase of $25 or more.

• Website • 12º Text Rotations VARIABLE IMAGE Center image is variable based

2020 RSVP Products, Programs & Pricing Guide

on customer last purchase at this store. • 5º Text Rotations

Back

VARIABLE TEXT • Address Label Items

INDICIA

–– Store Phone SimplicitySheetsShowers.com

–– Store Address –– Store Website

Simplicity Sheets are ultra soft and 3 times more breathable than traditional sheets. Our towels are among the softest and most

Aren’t you worth it?

Front

SAMPLE A. SAMPLE OR CURRENT RESIDENT 1234 APPLE STREET APARTMENT 300 YOUR TOWN MN 12345-6789

RSVP Programs

VARIABLE LABEL CARD DIGITAL VARIABLE OPTIONS: LEVEL 3 QR CODE VARIABLE TEXT Text can reflow into an additional line if needed. No font resizing. • First Name

home in p your Year. u n e h s John, rfect time to fre lidays and New pe : e ho Itʼs the nville for th ou visit to st for y g ju in h d s te a a W re ideas c rating e.com/john o c e d r m o Fo plicityh www.sim

10Off

Your next purchase of $25 or more.

RSVP Programs

• City

Scan this QR code with your Smartphone for

• Website • 12º Text Rotations • Drop Shadow Effect Applied to Text VARIABLE IMAGE

Center image is variable based on customer last purchase at

Back

this store.

VARIABLE TEXT • Address Label Items

INDICIA

• First Name SimplicitySheetsShowers.com

EFFECTS • Transparency –– Applied to non-variable graphic

John,

Aren’t you worth it? Front

SAMPLE A. SAMPLE OR CURRENT RESIDENT 1234 APPLE STREET APARTMENT 300 YOUR TOWN MN 12345-6789

2020 RSVP Products, Programs & Pricing Guide

• 5º Text Rotations

RSVP Programs

VARIABLE LABEL CARD DIGITAL VARIABLE OPTIONS: LEVEL 4 QR CODE LETTER FONT Unique first name image • 7.5º Rotation

RSVP Programs

VARIABLE TEXT Font resizing if needed.

Scan this QR code with your Smartphone for

in r home up you w Year. n e h s e r e f N time to olidays and h perfect it: It’s the nville for the you vis gto just for d e t Washin a e r ideas c /john orating m For dec licityhome.co p im .s w ww

10Off

Your next purchase of $25 or more.

• City • Website • 12.5º Text Rotations VARIABLE IMAGE Front image is variable based

on customer last purchase at this store.

Back

2020 RSVP Products, Programs & Pricing Guide

EFFECTS • Drop Shadow

VARIABLE TEXT • Address Label Items

INDICIA

• First Name SimplicitySheetsShowers.com

EFFECTS • Transparency –– Applied to non-variable graphic

John,

Aren’t you worth it? Front

SAMPLE A. SAMPLE OR CURRENT RESIDENT 1234 APPLE STREET APARTMENT 300 YOUR TOWN MN 12345-6789

RSVP Programs

VARIABLE LABEL CARD DIGITAL VARIABLE OPTIONS: LEVEL 5 LETTER FONT Unique first name image EFFECTS • Transparency

Stop in and check out our new arrangements.

–– Applied to non-variable graphic –– Applied to

RSVP Programs

We are

• Drop Shadow non-variable text

Back

• Address Label Items • First Name EFFECTS • Transparency –– Applied to

Anna, Find the perfect gift at Joanna’s Floral. It’s no secret that we’ve got the best selection of candy, cards and gifts in town!

Present this card for

5.00

* Limit one per customer. Not valid with other specials. Expires November 30th.

non-variable graphic QR CODE SAMPLE A. SAMPLE OR CURRENT RESIDENT 1234 APPLE STREET APARTMENT 300 YOUR TOWN MN 12345-6789

Front

Off *

Your Next Purchase!

2020 RSVP Products, Programs & Pricing Guide

VARIABLE TEXT

RSVP Programs

RESTAURANT MULTI-ADVERTISER/RESTAURANT CARD OVERVIEW AND SPECIFICATIONS RESTAURANT CARD OPTIONS

OVERVIEW

• 5.5” x 3.5”, 6” x 4.25” or 9" x 6"

The Restaurant multi advertiser program allows for affordable and effective advertising. The smaller size

• 1 perf (2 advertisers) $175 additional

is ideal for carrying in a purse or wallet. Advertisers

• 2 perfs (4 advertisers) $200 additional

can include their contact information and logo along

6" Final Trim

5.5" Final Trim

1/8" BLEED

PERF

Final Trim

2.5"

2.75"

1/8" BLEED

5.5 x 3.5_Restaurant 2 Ad Template.indd 1

7/29/19 9:16 AM

6x4.25_Restaurant 2 Ad Template.indd 1

2.75"

1/8" BLEED

7/29/19 9:15 AM

Back

5.5” X 3.5” 2-ADVERTISER

6” X 4.25” 2-ADVERTISER

• Perf measures 2.75" from left edge of card

• Perf measures 3" from left edge of card

9" Final Trim

6" Final Trim

1/8" BLEED

9 x 6 Restaurant 2-Advertiser Template PERF

1/8" BLEED

BLEED AREA Final Trim

1/8" BLEED

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

5.75"

2020 RSVP Products, Programs & Pricing Guide

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

BLEED AREA

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

3.25"

Final Trim

6 x 4.25 Restaurant 2-Advertiser Template 1/8" BLEED

BLEED AREA

1/8" BLEED

5.5 x 3.5 Restaurant 2-Advertiser Template

PERF

4.25" Final Trim

3.5" Final Trim

1/8" BLEED

2-AD TEMPLATES

1/8" BLEED

RSVP Programs

with their offer.

4.25"

9x6_Restaurant 2 Ad Template.indd 1

4.25"

1/8" BLEED

Back

9” X 6” 2-ADVERTISER • Perf measures 4.5" from left edge of card

7/29/19 9:21 AM

RSVP Programs

RESTAURANT 4-AD TEMPLATES 6" Final Trim

5.5" Final Trim

1/8" BLEED

PERF

Final Trim

2.5"

2.75"

1/8" BLEED

5.5 x 3.5_Restaurant 2 Ad Template.indd 1

7/29/19 9:16 AM

6x4.25_Restaurant 2 Ad Template.indd 1

2.75"

1/8" BLEED

7/29/19 9:15 AM

Back

5.5” X 3.5” 4-ADVERTISER

6” X 4.25” 4-ADVERTISER

• Vertical perf measures 2.75" from left edge of card

• Vertical perf measures 3" from left edge of card

• Horizontal perf measures 1.75” from top edge

• Horizontal perf measures 2.125” from top edge

of card

6" Final Trim

1/8" BLEED

9 x 6 Restaurant 2-Advertiser Template PERF

Final Trim

1/8" BLEED

BLEED AREA

5.75"

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

4.25"

9x6_Restaurant 2 Ad Template.indd 1

4.25"

1/8" BLEED

7/29/19 9:21 AM

Back

9” X 6” 4-ADVERTISER • Vertical perf measures 4.5" from left edge of card • Horizontal perf measures 3” from top edge of card

23 2020 RSVP Products, Programs & Pricing Guide

9" Final Trim

RSVP Programs

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

BLEED AREA

LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

3.25"

1/8" BLEED

Final Trim

6 x 4.25 Restaurant 2-Advertiser Template 1/8" BLEED

1/8" BLEED

BLEED AREA

1/8" BLEED

5.5 x 3.5 Restaurant 2-Advertiser Template

PERF

4.25" Final Trim

3.5" Final Trim

1/8" BLEED

RSVP Programs

GOLF GUIDE The Golf Guide is a combined advertisement for golf courses and stores. The guide contains 12-16 advertising spaces and folds down to the size of a single card. This format can be used themed advertisements such as golf, weddings, kids, restaurants and more.

RSVP Programs

VIP INSERT PROGRAM OVERVIEW AND SPECIFICATIONS

2020 RSVP Products, Programs & Pricing Guide

12-PAGE/6-PANEL DOUBLE GATE FOLD INSERT

16-PAGE/8-PANEL DOUBLE GATE FOLD INSERT

• 10.375” x 11” flat, 5.5” x 3.5” folded (no glue)

• 13.75” x11” flat, 5.5” x 3.5” folded (no glue)

• 100 lb. C2S Gloss Text

• 4/4 + Gloss UV Coating on 1 side

• 4/4 + Gloss UV coating on 1 side

VIP PRICING 12-PAGE/6-PANEL DOUBLE GATE FOLD INSERT

16-PAGE/8-PANEL DOUBLE GATE FOLD INSERT

# of inserts

$/M

Final Price

# of inserts

$/M

Final Price

25,000

$116.09/M

$2,902.25

25,000

$127.86/M

$3,196.50

30,000

$103.61/M

$3,108.30

30,000

$115.19/M

$3,455.70

40,000

$87.73/M

$3,509.20

40,000

$98.72/M

$3,948.80

50,000

$77.75/M

$3,887.50

50,000

$88.28/M

$4,414.00

100,000

$57.46/M

$5,746.00

100,000

$66.66/M

$6,666.00

2020 ORDER FORM Please download the most current order form from the Insite Learning Center. Fill in information and email the PDF form back to: teamrsvp@curtis1000.com. Art and order form are due 5 business days before pack final submit.

RSVP Programs

GOLF GUIDE VIP INSERT TEMPLATES

3.125" Live Copy

FOOT

3.25” Live Copy

3.25" Live Copy

FOLD

5.25" Live Copy

3.125” Live Copy

FOLD

10.375 x 11 Golf Guide 6-Panel Template BLEED AREA

FOLD

FOOT

11"

FOOT

3.25" Live Copy

5.25" Live Copy

FOOT

11"

10.375" Panel

INSIDE

3.25" Live Copy

10.375" Panel

Final Trim LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

HEAD

FOLD

HEAD

3.125" Live Copy

HEAD

FOOT

10.375x11_6 Panel_RollFoldDblFold_GG.indd 2

HEAD

3.25" Live Copy

Front Cover

Back Cover

FOOT

7/30/19 10:10 AM

FOLD

3.25" Live Copy 5.25" Live Copy

5.25" Live Copy

3.125” Live Copy

FOOT

10.375x11_6 Panel_RollFoldDblFold_GG.indd 1

Front

RSVP Programs

FOOT

PAGE 2

HEAD

3.25" Live Copy

HEAD

3.25” Live Copy

PAGE 1

7/30/19 10:10 AM

Back

10.375” X 11” 12-PAGE/6-PANEL

HEAD

3.0625" Live Copy

HEAD

3.1875" Live Copy

3.25" Live Copy

FOLD

Back Cover

FOLD

HEAD

3.25" Live Copy

5.25" Live Copy

3.0625” Live Copy

13.75 x 11 Golf Guide 8-Panel Template

Front Cover

FOLD

HEAD

3.1875” Live Copy

11"

HEAD

3.25” Live Copy 5.25" Live Copy

11"

13.75" Panel

INSIDE HEAD

3.25” Live Copy

BLEED AREA Final Trim LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

HEAD

5.25" Live Copy

F OOT

3.0625” Live Copy HEAD

3.1875” Live Copy HEAD

F OOT

3.25” Live Copy HEAD

F OOT

5.25" Live Copy

F OOT

HEAD

Back

FOOT

HEAD

13.75x11_8 Panel_RollFoldDblFold_GG.indd 1

FOLD

FOOT

HEAD

F OOT

3.0625" Live Copy 7/30/19 10:33 AM

FOOT F OOT

3.25” Live Copy HEAD

13.75” X 11” 16-PAGE/8-PANEL

FOOT

3.1875" Live Copy

Front

FOOT

F OOT

13.75x11_8 Panel_RollFoldDblFold_GG.indd 2

FOOT

3.25" Live Copy

PAGE 2

FOLD

3.25" Live Copy

FOOT

F OOT

FOOT

PAGE 1 7/30/19 10:33 AM

2020 RSVP Products, Programs & Pricing Guide

13.75" Panel HEAD

RSVP Programs

GOLF GUIDE

RSVP Programs

ELITE INSERT PROGRAM OVERVIEW AND SPECIFICATIONS

2020 RSVP Products, Programs & Pricing Guide

12-PAGE/6-PANEL DOUBLE GATE FOLD INSERT

16-PAGE/8-PANEL DOUBLE GATE FOLD INSERT

• 12.625” x 12” flat, 6” x 4.25” folded (no glue)

• 16.875” x 12” flat, 6” x 4.25” folded (no glue)

• 100 lb. C2S Gloss Text

• 4/4 + Gloss UV Coating on 1 side

• 4/4 + Gloss UV coating on 1 side

ELITE PRICING 12-PAGE/6-PANEL DOUBLE GATE FOLD INSERT

16-PAGE/8-PANEL DOUBLE GATE FOLD INSERT

# of inserts

$/M

Final Price

# of inserts

$/M

Final Price

25,000

$150.13/M

$3,753.25

25,000

$157.92/M

$3,948.00

30,000

$136.35/M

$4,090.50

30,000

$143.44/M

$4,303.20

40,000

$118.44/M

$4,737.60

40,000

$124.71/M

$4,988.40

50,000

$106.97/M

$5,348.50

50,000

$112.67/M

$5,633.50

100,000

$83.65/M

$8,365.00

100,000

$88.29/M

$8,829.00

RSVP Programs

GOLF GUIDE ELITE INSERT TEMPLATES 12.6875" Panel

INSIDE

FOOT

12"

FOOT

BLEED AREA

FOLD

5.75" Live Copy FOLD

FOLD

12.6875 x 12 Golf Guide 6-Panel Template

FOLD

3.9375" Live Copy

4" Live Copy

5.75" Live Copy

4” Live Copy

4" Live Copy

3.9375” Live Copy

12"

FOOT

12.6875" Panel

Final Trim LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

HEAD HEAD

FOLD

HEAD

4" Live Copy

3.9375” Live Copy

5.75" Live Copy

Front Cover

PAGE 1

FOOT

HEAD

FOOT

HEAD

4” Live Copy

RSVP Programs

5.75" Live Copy

HEAD

4" Live Copy

Back Cover

FOOT

HEAD

FOLD

HEAD

4" Live Copy

HEAD

3.9375" Live Copy

12.6875x12_6 Panel_RollFoldDblFold_GG.indd 1

PAGE 2

7/30/19 10:03 AM

FOOT

12.6875x12_6 Panel_RollFoldDblFold_GG.indd 2

Front

7/30/19 10:03 AM

Back

12.6875” X 12” 12-PAGE/6-PANEL

HEAD

3.9063" Live Copy

HEAD

3.9688" Live Copy

HEAD

4" Live Copy

Back Cover

16.8125 x 12 Golf Guide 8-Panel Template

FOLD

5.75" Live Copy FOLD

FOLD

5.75" Live Copy

3.9063” Live Copy

BLEED AREA

Front Cover

FOLD

HEAD

3.9688” Live Copy

12"

16.875" Panel

INSIDE HEAD

4" Live Copy

Final Trim LIVE IMAGE AREA - Keep live copy 1/8” from final trim & perf

FOOT

F OOT

3.9063” Live Copy

F OOT

HEAD

16.875x12_8 Panel_RollFoldDblFold_GG.indd 1

Back

HEAD

7/30/19 9:34 AM

HEAD

4" Live Copy

HEAD

16.875” X 12” 16-PAGE/8-PANEL

FOOT

HEAD

F OOT

4" Live Copy

Front

FOLD

5.75" Live Copy

3.9688” Live Copy

5.75" Live Copy

3.9063” Live Copy

16.875x12_8 Panel_RollFoldDblFold_GG.indd 2

F OOT

PAGE 2

FOOT

3.9688” Live Copy

FOOT

F OOT

FOOT

4" Live Copy

FOLD

F OOT

FOOT

4" Live Copy

FOOT

PAGE 1 7/30/19 9:34 AM

2020 RSVP Products, Programs & Pricing Guide

16.875" Panel HEAD

4" Live Copy

RSVP Programs

BONUS CARD AND OVERRUNS OVERVIEW Bonus cards and overruns are used to provide advertisers with additional printed pieces that can be used in addition to the card pack. Printed on coated 2-sided stock. If changes to the creative or only select cards are required, Curtis 1000 will produce digital bonus cards, allowing you to print only the cards you need, at the

RSVP Programs

quantity you need (per advertiser) and with any artwork (changes to front and/ or back of cards). Curtis 1000

will conventionally print exact overruns of all cards, at the same quantity for all cards if artwork changes are not required.

Comparison

Bonus Cards

Overruns

Same Creative as Main Pack

YES or NO

YES

Different Creatives (F/B or Both)

YES

Various Quantities

YES

2020 RSVP Products, Programs & Pricing Guide

Same Quantities on All Cards

YES or NO

YES

(500 Minimum per Card)

(500 Minimum)

All Cards in Main Pack Printed

YES

Shipped Directly to Advertiser

YES or NO

SPECIFICATIONS • 7pt Coated 2-Sided (C2S) • Final submit on portal: portal.schmidt.com • 3 Sizes: –– VIP: 5.5” x 3.5” –– Elite: 6” x 4.25” –– Premier: 9" x 6"

RSVP Programs

BONUS CARD AND OVERRUNS PRICING VIP 5.5” x 3.5” Bonus Cards

Overruns

4C + UV/1C

$.0275*

$.0085*

4C + UV/4C

$.03*

$.0095*

ELITE 6” x 4.25” Coated 2-Sided

Bonus Cards

Overruns

4C + UV/1C

$.03*

$.0125*

4C + UV/4C

$.0325*

$.0135*

submit or make a change to a bonus card or overrun order, there is a minimum $40 alteration charge. To run a bonus card outside of the pack (not at the same time), there is an additional $75 set-up. If ran at the same time, set-up fee is waived. *UPS freight additional

FREQUENTLY ASKED QUESTIONS Q:

What if I have different backs that I want

printed?

Yes, bonus cards are a separate Portal order

and unique job from the main pack.

On overruns, do I have to print all the

You will need to submit different creatives and

run them as bonus cards.

cards in the pack?

May I send bonus cards or overruns to a

Yes, a minimum of 500 overruns for each

PO Box Address?

and every card in your packs.

No. Be sure to enter a street address in on the Q:

What if I need overruns on most of my

cards, but not all?

Portal. Q:

What if my creatives are exactly the same as

You will still be charged for all the overruns,

the main deck, do I still need to upload them for

but you can save money by not shipping the

the bonus cards?

ones you don’t need.

29 2020 RSVP Products, Programs & Pricing Guide

The below pricing is contingent on following Curtis 1000’s program criteria to avoid additional charges. To unfinal

RSVP Programs

Coated 2-Sided

RSVP Programs

RADIUS CARDS OVERVIEW AND SPECIFICATIONS Generate new sales near your job site or your storefront! Ideal for small to mid-size companies, dealers and contractors seeking business around a job-site or store location. TARGETED

RSVP Programs

• Direct mail postcards mailed to homes around

2020 RSVP Products, Programs & Pricing Guide

specific job site, or address of choice. • Mailed to the closest single-family, owneroccupied homes surrounding your targeted address. PERSONALIZED • Multiple custom designed postcards available for your business.

• Templated creative with customizable location, description and expiration date.

• Personalized postcard with recipient’s first name.

• Personalized with recipient’s first name.

• Editable location and expiration date each time

• Self-service advertiser portal. Orders placed via

you order.

password protected custom site.

BUDGET FRIENDLY AND FAST

SCHEDULE

• One low price covers personalized print,

• Postcards mail Friday most weeks. Orders placed

mailing list, and postage. • Mail as few as 200, or as many as 2,000. • Orders placed by Monday 5:00 p.m. (CST) mail same week Friday.

by 5:00 PM (CST) Monday mail the same week. –– Exception: Weeks with blackout dates mail the following Friday. • Postcards are in-home 6-8 days from mail date.

ANYTIME

QUANTITY/ESTIMATED PRICING

• Place orders 24/7 from computer, tablet,

Minimum 200 pieces

or mobile device.

• Cards may be ordered in quantities of 100, 200,

• Password protected for advertiser use only.

250, 300, 500, 750, 1,000, 1,500 or 2,000. A

• Easy pre-pay plan with real-time account

quantity of 200 is the minimum order quantity

balance tool.

per week. –– If mailing 100, then it is required that a second

PROGRAM DESCRIPTION

separate order of 100 or more is placed within

• 9” x 6” or 11” x 6” postcards, 4 Color/4 Color on

the same week/mail date.

12pt C2S with UV coating both sides. • Curtis 1000 supplied targeted mail list, mailed to the closest single-family, owner-occupied homes surrounding the address location or job site.

RSVP Programs

RADIUS CARDS OVERVIEW AND SPECIFICATIONS (CONT.) • Total print, postage and deliver at: –– $.52*/piece for 9” x 6” –– $.55*/piece for 11” x 6” –– Plus $100 per client set-up. Adding or changing creatives after initial set-up is $25/creative. –– *Based on current USPS rates.

Design creatives using the program variable or non-variable templates. Templates offer first name

• Complete radius program form for each client (user, creative and payment information) • Send completed form to: teamrsvp@curtis1000.com • Upload art files to InSite: insite.schmidt.com • Program form and art must be received to set up advertiser portal. Please allow 3 business days from submission of form and art for site set-up.

personalization and customization. Up to five creatives per advertiser are included in initial set-

RSVP Programs

CREATIVE INFORMATION

PROGRAM SET-UP/FILE SUBMISSION

up. Additional creatives available for a minimal per creative charge. Custom templates are available upon

request, contact Team RSVP for turntime and pricing.

1. Login to your site and begin the ordering process. 2. Choose your custom-designed creative.

6. Enter radius address. The radius address will be used to create a mailing list. All mailing addresses will be single family, owner-occupied homes closest to the address entered.

Postcards are 9” x 6” or 11” x 6” on 12pt coated stock, printing four colors both sides with hi-gloss UV coating.

3. Fill in the information for customizable areas. 4. Review your proof and either edit or approve. 5. Select the quantity.

7. Review your order and select Send Order. 8. Your order total will automatically be deducted from your budget. You will receive an email notification confirming your order.

2020 RSVP Products, Programs & Pricing Guide

HOW IT WORKS

RSVP Programs

RADIUS CARDS 9” X 6” TEMPLATES 9" Final Trim size

9" Final Trim size

1/8” BLEED

VARIABLE COPY CLEAR ZONE - No text in these locations

• Address inkjetting area cannot have background art with a screen value of 10% or higher

VDP/Inkjetting Address Area 3.5" x 1.5" minimum size Variable Name Clear Zone 8.75 x .3125 - Font: 20 pt Helvetica Neue LT Std 85 Heavy - Left Justified

PAID SPI

.5" min.

.625" min.

Variable Location Clear Zone 8.75 x .3125 - Font: 20 pt Helvetica Neue LT Std 85 Heavy - Centered Copy - - Limit of 36 Characters

.5"

Variable Disclaimer Clear Zone - 4.875 x .375 - Centered Copy 9 pt Helvetica Neue LT Std Light Condensed - Limit of 100 Characters

No critical copy in this gray area.

1/8” BLEED

1/8” BLEED 9x6 Radius Mailer Template_VRAD002.indd 1

9x6 Radius Mailer Template_VRAD002.indd 2

1/16/19 8:38 AM

Back

1/16/19 8:38 AM

Front

TEMPLATE VARIABLE BOTH SIDES

• Editable location description both sides

• First name personalization both sides

• Editable expiration/disclaimer address side 9" Final Trim size

1/8” BLEED

• All variable copy prints black

LIVE COPY AREA - Keep live copy 1/8" from final trim

• Add SPI indicia to file

VARIABLE COPY CLEAR ZONE - No text in these locations

• Address inkjetting area cannot have background art with a screen value of 10% or higher

Critical Information: Note the indent location for the variable “Name” along with the font and font sizes of all variable items when designing cards.

1.08"

6" Final Trim size

BLEED AREA

Variable Location Clear Zone - 4.875 x .275 - Centered Copy Font: 19 pt Helvetica Neue LT Std 87 Heavy Condensed - Limit of 36 Characters

1/8” BLEED

6" Final Trim size

Additional Information:

Variable Name Clear Zone - 4.875 x .375 - Left Justified Font: 19 pt Helvetica Neue LT Std 87 Heavy Condensed

1/8” BLEED

9 x 6 Digital Template

, Name,

.5"

.22"

1/8” BLEED

NOTE: PDF files must be 2-page files with the address side being page two.

1/8” BLEED

VDP/Inkjetting Address Area 3.5" x 1.5" minimum size

PRSRT STD U.S. Postage

PAID SPI

.5" min.

Variable Disclaimer Clear Zone - 4.875 x .375 - Centered Copy 9 pt Helvetica Neue LT Std Light Condensed - Limit of 100 Characters

1/8” BLEED 9x6 Radius Mailer Template_VRAD003.indd 1

.625" min.

.5"

Address inkjetting area cannot have background art with a screen value of 10% or higher

No critical copy in this gray area.

1/8” BLEED

1/16/19 8:46 AM

9x6 Radius Mailer Template_VRAD003.indd 2

Back

1/16/19 8:46 AM

Front

TEMPLATE VARIABLE ADDRESS SIDE ONLY

• Editable location description address side

• First name personalization address side

• Editable expiration/disclaimer address side

9" Final Trim size

9" Final Trim size 1/8" BLEED

1/8" BLEED

6" Final Trim size

Additional Information: 9 x 6 Digital Template BLEED AREA

• Add SPI indicia to file • Address inkjetting area cannot have background art with a screen value of 10% or higher

1/8" BLEED

LIVE COPY AREA - Keep live copy 1/8" from final trim

1/8" BLEED

6" Final Trim size

NOTE: PDF files must be 2-page files with the address side being page two.

1/8" BLEED

VDP/Inkjetting Address Area 3.5" x 1.5" minimum size

PRSRT STD U.S. Postage

PAID SPI

.5" min.

Address inkjetting area cannot have background art with a screen value of 10% or higher .625" min.

2020 RSVP Products, Programs & Pricing Guide

PRSRT STD U.S. Postage

Address inkjetting area cannot have background art with a screen value of 10% or higher

9" Final Trim size

1.08"

Be sure to turn this layer on & off when you completed your design to ensure you have no text/art in these variable locations.

.5312"

1.22"

Name,

6" Final Trim size

• Add SPI indicia to file

1/8” BLEED

6" Final Trim size

These items are set to be “nonprinting.

LIVE COPY AREA - Keep live copy 1/8" from final trim

1/8” BLEED

.33"

RSVP Programs

Variable Areas_No Copy

• All variable copy prints black

Critical Information: Note the indent location for the variable “Name” along with the font and font sizes of all variable items when designing cards.

Variable Name Clear Zone - 4.875 x .375 - Left Justified Font: 19 pt Helvetica Neue LT Std 87 Heavy Condensed

Critical: Variable Location Clear Zone - 4.875 x .275 - Centered Copy Variable clear zones are on a separateFont: 19 pt Helvetica Neue LT Std 87 Heavy Condensed - Limit of 36 Characters layer named: Additional Information:

BLEED AREA

1/8” BLEED

9 x 6 Digital Template

, Name,

.5"

.22"

1/8” BLEED

NOTE: PDF files must be 2-page files with the address side being page two.

1/8" BLEED 9x6 Radius Mailer Template_SRAD002.indd 1

No critical copy in this gray area.

1/8" BLEED 2/27/14 11:22 AM

Back

9x6 Radius Mailer Template_SRAD002.indd 2

2/27/14 11:22 AM

Front

TEMPLATE VARIABLE NONE — STATIC

• No editable location description

• No first name personalization

• No editable expiration/disclaimer

RSVP Programs

RADIUS CARDS 11” X 6” TEMPLATES 11" Final Trim size

11" Final Trim size 1/8” BLEED

1/8” BLEED

Left Justified Font: 20 pt Helvetica Neue LT Std 85 Heavy Name,Variable Clear Zone 5.125 x .375 Over 28 characters font size may be reduced

.25"

Location/Message Clear Zone - 5.75 x .375 - Centered Copy Font: 20 pt Helvetica Neue LT Std 87 Heavy Condensed - Over 37 characters font size may be reduced

• Address inkjetting area cannot have background art with a screen value of 10% or higher

Variable Clear Zone Left Justified Font: 20 pt Helvetica Neue LT Std 85 Heavy 5.125 x .375 Over 28 characters font size may be reduced

Name,

1/8” BLEED

6" Final Trim size

1.26"

• Add SPI indicia to file 1/8” BLEED

VARIABLE COPY CLEAR ZONE - No text in these locations Critical Information: Note the indent location for the variable “Name” and “Location” along with the font and font sizes of all variable items when designing cards.

.385"

Additional Information: • All variable copy prints “black”

LIVE COPY AREA - Keep live copy 1/8" from final trim

VDP/Inkjetting Address Area 3.5” x 1.5” minimum size

5.625"

Location Clear Zone 5.41 x .375 - Centered Copy Font: 20 pt Helvetica Neue LT Std 85 Heavy - Over 37 characters font size may be reduced

PAID SPI

.5" min.

.625" min.

No critical copy in this gray area.

1/8” BLEED

11x6 Radius Mailer Template_VRAD004.indd 1

11x6 Radius Mailer Template_VRAD004.indd 2

1/16/19 8:58 AM

Back

1/16/19 8:58 AM

Front

TEMPLATE VARIABLE BOTH SIDES

• Editable location description both sides

• First name personalization both sides

• Editable expiration/disclaimer address side

11" Final Trim size

11" Final Trim size 1/8” BLEED

1/8” BLEED

Left Justified Font: 20 pt Helvetica Neue LT Std 85 Heavy Name.Variable Clear Zone 5.125 x .375 Over 28 characters font size may be reduced

.25"

Location/Message Clear Zone - 5.75 x .375 - Centered Copy Font: 20 pt Helvetica Neue LT Std 87 Heavy Condensed - Over 37 characters font size may be reduced

LIVE COPY AREA - Keep live copy 1/8" from final trim

6" Final Trim size

• All variable copy prints “black”

1.26"

Additional Information:

.385"

6" Final Trim size

11 x 6 Digital Template BLEED AREA

.5"

.25"

NOTE: PDF files must be 2-page files with the address side being page two.

• Add SPI indicia to file

1/8” BLEED

Back Information: Note the indent and location for the variable “Name” and “Location” along with the font and font sizes of all variable items when designing cards.

1/8” BLEED

• Address inkjetting area cannot have background art with a screen value of 10% or higher

PRSRT STD U.S. Postage

PAID SPI

.5" min.

.625" min.

.25"

.44"

Variable Disclaimer Clear Zone - 4.875 x .25 - Centered Copy 9 pt Helvetica Neue LT Std 47 Light Condensed - Over 100 characters font size may be reduced

1/8” BLEED

No critical copy in this gray area.

1/8” BLEED 11x6 Radius Mailer Template_VRAD005.indd 2

1/16/19 9:24 AM

Back

Front

TEMPLATE VARIABLE ADDRESS SIDE ONLY

• Editable location description address side

• First name personalization address side

• Editable expiration/disclaimer address side

11" Final Trim size

11" Final Trim size 1/8” BLEED

1/8” BLEED

NOTE: PDF files must be 2-page files with the address side being page two.

• Add SPI indicia to file • Address inkjetting area cannot have background art with a screen value of 10% or higher

1/8” BLEED

Additional Information:

6" Final Trim size

LIVE COPY AREA - Keep live copy 1/8" from final trim

6" Final Trim size

11 x 6 Digital Template BLEED AREA

VDP/Inkjetting Address Area 3.5” x 1.5” minimum size

PRSRT STD U.S. Postage

PAID SPI

.5" min.

.625" min.

Address inkjetting area cannot have background art with a screen value of 10% or higher

1/8” BLEED 11x6 Radius Mailer Template_SRAD003.indd 1

No critical copy in this gray area.

1/8” BLEED 1/16/19 8:53 AM

11x6 Radius Mailer Template_SRAD003.indd 2

Back

Front

TEMPLATE VARIABLE NONE — STATIC

• No editable location description

• No first name personalization

• No editable expiration/disclaimer

1/16/19 8:53 AM

2020 RSVP Products, Programs & Pricing Guide

VDP/Inkjetting Address Area 3.5” x 1.5” minimum size Address inkjetting area cannot have background art with a screen value of 10% or higher

11x6 Radius Mailer Template_VRAD005.indd 1

1/8” BLEED

VARIABLE COPY CLEAR ZONE - No text in these locations 1/8” BLEED

RSVP Programs

Variable Disclaimer Clear Zone - 4.875 x .25 - Centered Copy 9 pt Helvetica Neue LT Std 47 Light Condensed - Over 100 characters font size may be reduced

1/8” BLEED

.44"

.25"

5.33"

.57"

.25"

PRSRT STD U.S. Postage

Address inkjetting area cannot have background art with a screen value of 10% or higher

.43"

.25"

6" Final Trim size

11 x 6 Digital Template BLEED AREA

.5"

.25"

NOTE: PDF files must be 2-page files with the address side being page two.

RSVP Programs

DIGITAL SOLO POSTCARD OVERVIEW AND SPECIFICATIONS POSTCARDS ARE PRINTED DIGITALLY

VDP PROJECT MANAGEMENT

• Standard schedule outlined below

• $100/hour set-up to program variable data

• 12pt coated 2-Sided (C2S) heavy gloss cover stock

–– 1 hour minimum

• 4 Color + GUV/4 Color + GUV

• There is no VDP set-up fee for RSVP promo

• Templates available upon request • Multiple Drops: Will incur a $50 storage and

RSVP Programs

(if required)

handling fee for each additional drop. • Mailing/shipping method (determined by a combination of factors: zip code destinations, final mail list presort, desired in-home date, standard solo postcard production schedule)

mailings DETACHED GIFT/WALLET CARDS • $50 set-up at run rate per card • Add $.04/ea to die-cut perf gift/wallet card in upper left corner of address side PERSONALIZED QR CODES, URLS AND

2020 RSVP Products, Programs & Pricing Guide

SOLO POSTCARD SCHEDULE Art/List Payment Due*

Approvals

Mails

Thursday*

Friday

Tuesday

Tuesday*

Wednesday

Friday

*Order must be submitted, art/list/payment to Curtis 1000 by 3:00 pm (CST)

MOBILE SITES Quote available upon request. 2020 ORDER FORM • Download the most current order form from the InSite Learning Center: insite.schmidt.com • Fill in information and send completed form to: teamrsvp@curtis1000.com POSTAL SPECIFICATIONS

IMB TRACING

Indicia: As required by USPS regulations, there must

An option providing USPS mail piece processing data

be a complete return address on the same side as the

which is sent to your email that helps determine the

address label or a valid postal permit number. The

delivery.

USPS needs to know where to return the card to if the

• $50 set-up per card + $2/M

address is not deliverable.

VARIABLE DATA PRINT (VDP) FILE SUBMISSION • Please follow VDP and file submission instructions (available on The Learning Center via InSite). • Send PDF clearly indicating variable field position(s). DATABASE/MAIL LISTS Acceptable file formats include Excel, CR/LF Fixed, Tab Delimited, Fixed Length, dBase III, dBase IV, dBase V and Comma Delimited.

Options: Either have permit number in the indicia or a complete return address on the same side as the address label.

RSVP Programs

DIGITAL SOLO POSTCARD OVERVIEW AND SPECIFICATIONS (CONT.) USING CURTIS 1000-BYRON PERMIT #270

SOLO ART UPLOAD INFORMATION

Postage is paid directly to Curtis 1000 as this is Curtis

• URL: insite.schmidt.com

1000’s permit number. Postage must arrive before mailing. A franchise may use their own postal permit if they have one. The RSVP Permit is not an option on the solo cards.

–– Upload to: "00_Market Uploads" folder • Upload 2-page PDF (front and back in one file) • Revisions: $15 per pdf

Please note, the standard is 20 samples (blank) sent

PRSRT STD

PRSRT STD U.S. Postage

PAID

via UPS Ground Service to your office. If wanting

U.S. Postage

more or less, be sure to indicate the amount to

PAID

teamrsvp@curtis1000.com.

Rochester, MN

Curtis 1000 Byron

Permit No. 270

(must include return address)

PRINT AND MAIL PREP SERVICE RATES 6" x 4.25"

9" x 6"

11" x 6"

Total

SCF Freight*

Per Piece

Total

SCF Freight*

Per Piece

Total

SCF Freight*

1,500

$.135

$202 (min)

$97

$.187

$280 (min)

$97

$.217

$325 (min)

$97

2,500

$.093

$232

$97

$.120

$300

$100

$.135

$337.50

$100

4,000

$.069

$276

$97

$.095

$380

$105

$.115

$460

$105

5,000

$.061

$305

$97

$.089

$445

$109

$.104

$520

$109

7,500

$.051

$382

$97

$.078

$585

$109

$.093

$698

$109

10,000

$.045

$450

$97

$.073

$730

$109

$.087

$870

$109

15,000

$.040

$600

$97

$.068

$1,020

$159

$.082

$1,230

$159

20,000

$.037

$740

$110

$.065

$1,300

$165

$.079

$1,580

$165

25,000

$.036

$900

$110

$.064

$1,600

$198

$.078

$1,950

$198

30,000

$.035

$1,050

$129

$.062

$1,860

$230

$.076

$2,280

$230

40,000

$.033

$1,320

$165

$.061

$2,440

$267

$.075

$3,000

$267

50,000

$.032

$1,600

$195

$.060

$3,000

$320

$.074

$3,700

$320

*Estimated freight is based on one LTL drop shipment to a single SCF location. (i.e. Multiple SCF entry points incur additional freight charges including origin entry pieces that do not qualify for SCF entry.)

2020 RSVP Products, Programs & Pricing Guide

Quantity Per Piece

RSVP Programs

SAMPLES

Example:

RSVP Programs

STITCHED BOOKLET OVERVIEW AND SPECIFICATIONS 80# BOOKLET SPECIFICATIONS • 2-up self cover mini-booklet • 80lb coated 2-sided (C2S) gloss text • 4 Color/4 Color • 2 ads per page at 5.5” x 3.5” each

RSVP Programs

• Final Size: 5.5” x 7” • 24-104 pages (w/covers) • Mails as a flat, no wafer seals • High density plus sortation — SCF Entry • Addressing on the booklet • Postage and freight to a SCF or NDC postal facility will bill additional

2020 RSVP Products, Programs & Pricing Guide

80# GUIDELINES Templates available upon request. 100# BOOKLET SPECIFICATIONS

0 W. tions • 673 RSVP Publica

33625 , Tampa, FL Ave. Ste. 201 Linebaugh

John Smith ive 123 Abc Dr CA 00000 San Diego,

• 2-up self cover mini-booklet • 100lb coated 2-sided (C2S) • 4 Color/4 Color

oor The Outd n Company LY Pizza OOD ve . FAMI

• Optional spot varnish on front and back

O FIRE. F

cover pages • 2 ads per page at 5.5” x 3.5” each • Final Size: 5.5” x 7” • 26-96 pages (w/covers) • Mails as a flat, no wafer seals • High density plus sortation — SCF Entry • Addressing on the booklet • Postage and freight to a SCF or NDC postal facility will bill additional. 100# GUIDELINES Templates available upon request.

ckag y Pa meth sorve cesaO n.cowi Aczz ee Shipping utdoor+PiFr Value)* ase ($500

FREE 31 | TheO

888.290.01

Purch

m aOven.co utdoorPizz . s. Expires 5/31 88 | TheO other offer 888-888-88t present this card. Cannot be combined with * Mus

RSVP Programs

STITCHED BOOKLET TEMPLATES 5.5"

7”

5.5"

3.5" Panel

Outside Front Cover

Advertiser Front

5.5 x 7 Mini-Booklet Template

RSVP Programs

BLEED AREA

PERF

3.5" Panel

SPINE

PERF

SPINE

FINAL TRIM SIZE

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

5.5x7 Mini Booklet Template.indd 1

Advertiser Front

5.5x7 Mini Booklet Template.indd 3

7/31/19 1:47 PM

Advertiser Front

5.5"

7”

5.5"

Advertiser Back

3.5" Panel

Outside Back Cover

INDICIA HERE

Advertiser Back

Inkjetting Address Area 3.25" x 1.25" minimum size

3.5" Panel

3.5" Panel 7/31/19 1:47 PM

5.5x7 Mini Booklet Template.indd 6

Back Cover

No critical copy in this gray area.

Advertiser Back

7/31/19 1:47 PM

SPINE

PERF

Advertiser Back

SPINE

5.5x7 Mini Booklet Template.indd 4

PERF

2020 RSVP Products, Programs & Pricing Guide

Front Cover

7/31/19 1:47 PM

RSVP Programs

STITCHED BOOKLET PRICING

RSVP Programs

PRICING â&#x20AC;&#x201D; 80#

2020 RSVP Products, Programs & Pricing Guide

Page Count w/ Covers

# of 2 Pg Ads w/o Cover

1 Zone 50,000

2 Zones 100,000

3 Zones 150,000

Perf Text Pgs and Back Cover

Postage/ Piece High Density + Flat Carrier Rate

Booklet Weight (oz.)

$7,521

$13,562

$19,652

$330

$0.173

1.2448

$9,432

$16,885

$24,378

$330

$0.173

1.6598

$11,670

$20,946

$30,632

$330

$0.173

2.0747

$12,462

$22,718

$33,182

$330

$0.173

2.4896

$15,152

$27,597

$40,237

$330

$0.173

2.9046

$17,726

$32,258

$47,133

$330

$0.173

3.3195

$18,612

$34,587

$50,736

$330

$0.173

3.7344

$20,864

$38,606

$56,508

$330

$0.177

4.1494

$22,916

$42,351

$62,027

$330

$0.187

4.5643

$24,103

$44,971

$66,071

$330

$0.197

4.9793

104

102

$26,676

$49,622

$72,789

$330

$0.207

5.3942

$173

$272

$367

Spot Varnish Cover Pages

1. Pricing is based on using a customer furnished mail list. 2. NCOA processing, merge purge, walk sequence, and mail tracking services are available and will bill additional if requested. 3. 2-Zone and 3-Zone printing costs include a complete copy change between zones. 4. Estimated postage rates are based on a high density plus carrier route saturation rate for a SCF Entry. 5. Perfing costs are based on a common perf pattern for all pages. The front cover does not perf. 6. Base pricing does not include perfs they will bill additional at $330.00. 7. Unique perfs will bill additional at $165.00 per signature that the ad card runs on if requested. 8. 104 pages is the maximum thickness that we can stitch with 80# C2S gloss text.

RSVP Programs

STITCHED BOOKLET PRICING PRICING â&#x20AC;&#x201D; 100# 1 Zone 50,000

2 Zones 100,000

3 Zones 150,000

Perf Text Pgs and Back Cover

Postage/ Piece High Density + Flat Carrier Rate

Booklet Weight (oz.)

$8,377

$15,193

$22,042

$330

$0.173

1.5560

$10,588

$19,056

$27,540

$330

$0.173

2.0747

$13,144

$23,693

$34,370

$330

$0.173

2.5934

$14,094

$25,831

$37,769

$330

$0.173

3.1120

$17,107

$31,307

$45,681

$330

$0.173

3.6307

$20,002

$36,546

$53,426

$330

$0.177

4.1494

$21,040

$39,246

$57,608

$330

$0.190

4.6680

$23,624

$43,866

$64,238

$330

$0.202

5.1867

$26,407

$49,014

$71,845

$330

$0.215

5.7054

$27,341

$51,185

$75,234

$330

$0.228

6.2241

$173

$272

$367

Spot Varnish Cover Pages

1. Pricing is based on using a customer furnished mail list. 2. NCOA processing, merge purge, walk sequence, and mail tracking services are available and will bill additional if requested. 3. 2-Zone and 3-Zone printing costs include a complete copy change between zones. 4. Estimated postage rates are based on a high density plus carrier route saturation rate for a SCF entry. 5. Perfing costs are based on a common perf pattern for all pages. The front cover does not perf. 6. Base pricing does not include perfs they will bill additional at $330.00. 7. Unique perfs will bill additional at $165.00 per signature that the ad card runs on if requested. 8. 96 pages is the maximum thickness that we can stitch with 100# C2S gloss text.

39 2020 RSVP Products, Programs & Pricing Guide

# of 2 Pg Ads w/o Cover

RSVP Programs

Page Count w/ Covers

RSVP Programs

MINI-PACK OVERVIEW AND SPECIFICATIONS • 6” x 4.25” cards

6" Final Trim size

–– 6.25” x 4.5” with bleeds

• Packaged in clear poly with gold tear strip

LIVE COPY AREA - Keep live copy 1/8" from final trim

list provider). • New homeowner or concierge • Personalized label card

1/8" BLEED

6 x 4.25 Mini-Pack COVER Template.indd 2

• Templates are available on the InSite Learning

6" Final Trim size

Center

• These items are set to be "nonprinting"

1/8" BLEED

.15"

“Variable Name Clear Zone”

Font: 15 pt Minion Pro Semibold Italic - Centered - WHITE TEXT DO NOT place the word “Family”. That will be done at Schmidt.

.8" PAID

Variable Areas_No Copy

6 x 4.25 Digital Template BLEED AREA

These items are set to be “nonprin

LIVE COPY AREA - Keep live copy 1/8" from final trim VARIABLE COPY CLEAR ZONE - No text in these locations Critical Information: Note the location for the variable “Name” along with the font and font sizes.

3.625"

text/art in the variable areas.

Can be colored white also. • Return address must be included on card.

Be sure to turn this layer on & off w completed your design to ensure y art in the variable area. CRITICAL:

have completed your design to ensure you have no

• Add "SPI INDICIA" to file as seen on template.

The variable clear zone is on a sep layer named:

SPI

• Be sure to turn this layer on and off when you

CRITICAL:

NOTES:

PRSRT STD U.S. POSTAGE

1/8" BLEED

layer named: Variable Areas_No Copy

4.25" Final Trim size

1.77"

• The variable clear zone is on a separate InDesign

8/2/19 10:21 AM

Back

1/8" BLEED

RSVP Programs

BLEED AREA

program- list must be supplied to Curtis 1000 by

NOTES:

2020 RSVP Products, Programs & Pricing Guide

COVER CARD • BACK

• List is additional from list provider (standardized

• Non-machinable letter postage rate

6 x 4.25 Digital Template

1/8" BLEED

• All inclusive with print and postage**

4.25" Final Trim size

coating both sides

1/8" BLEED

• 4 Color/4 Color on 8pt C2S cover stock with UV

1/8" BLEED

6 x 4.25 Mini-Pack COVER Template.indd 1

Front

• Add “SPI INDICIA” to file as see Can be colored white also.

Variable Address Area No Copy Here 3.375 x 1.5

• Return address must be includ

8/2/19 10:21 AM

RSVP Programs

MINI-PACK HOW TO GUIDE 1. SELL! SELL! SELL! Sell any multiple of advertisers! You can sell as few (absolute minimum is six), or as many advertisers as possible. If you exceed 25 cards let us know so we can provide appropriate pricing as the postage increases at that point. Maximum cards is 50.

–– Trim Size: 6” x 4.25” (Elite size) + .125” bleeds –– Colors: 4C/4C — GUV Coated both sides –– 2-page PDFs variable label card (only) –– Inside cards do not have variable 3. ORDER LIST — NEW HOMEOWNER OR CONCIERGE Order your mailing list from the list provider (standardized program list must be supplied to

Once proofs are ready you will receive an email from our InSite system. Click on the link and approve your mini-pack! 8. PRINTED ON DIGITAL PRESS Cards are printed and clear poly-wrapped. Beautiful full color postcards on 8pt paper. Also GUV coated on both sides of card. 9. MAILED BY USPS The packs are then mailed via USPS. The USPS Service Standard is 6 to 8 days to in-home date (origin entered). 10. PROOF OF MAILING An e-mail will be sent with proof-of-mailing receipt (3602). This will occur one business day after the mail date.

4. EASY MONTHLY ORDER FORM Orders are placed each and every month. Fill

CARD SPECS

out a mini-pack order form each month, one day

• Trim Size: 6” x 4.25” + .125” bleeds

before the art files are due. There is no autorerun. New art files are required every month even if it is an exact rerun. A “Drop 2” option is available 2 weeks later than Drop 1. All due dates remain the same. –– Reproofs: Each revision upload to InSite is $15 for the reprocessing. Upload a 2-page PDF. 5. PAYMENT DUE AT CURTIS 1000 Payment is due the same day the order is placed. No art will be processed until the full amount has been paid. 6. UPLOAD ART Upload art to InSite. Be sure cards are properly named. See important file naming rules in the

–– 6.25” x 4.5” with bleeds • Colors: 4C/4C - GUV coated both sides • Paper: 8pt C2S UPLOAD INFORMATION • URL: insite.schmidt.com –– Upload to: "00_Market Uploads" folder • Upload 2-page PDF (front and back in one file)

2020 RSVP Products, Programs & Pricing Guide

Curtis 1000 by list provider).

7. APPROVE PROOFS

RSVP Programs

2. DESIGN GREAT CARDS

panel to the right.

RSVP Programs

MINI-PACK FILE NAMING RULES The file naming rules are extremely important to follow.

IMPORTANT

Before Uploading: All pdf files must be renamed using the file naming rules.

RSVP Programs

Failing to follow will result in significant errors!

2020 RSVP Products, Programs & Pricing Guide

File Naming Rules 1

SEQ#_OFFICE_ZONE_ADVERTISER.PDF 2

1. Use all uppercase in your PDF file names.

EXAMPLES:

2. The SEQ# is the order in which the card will be

1_ATL_EAST_LABELCARD.pdf

placed in the pack. –– Check that there are no gaps in SEQ#: (1, 2, 4, 5, 7, 8, 10, 11...) –– Check that there are no duplicates in SEQ#: (1, 2, 2, 3, 4, 5, 5, 6...) 3. The office is the RSVP Office Abbreviation (2-5 letter standard abbreviation for your office to be used consistently in naming your files.) Must match the mini-pack order form. 4. The zone is the market/zone that will sync with the mailing list provided by list provider. Must match the mini-pack order form. 5. The advertiser is the name of the advertiser.

2_ATL_EAST_ABCLANDSCAPING.pdf 3_ATL_EAST_123DENTISTRY.pdf 4_ATL_EAST_A1POOLCLEANING.pdf

RSVP Programs

MINI-PACK PRICING — CLEAR POLY PACK (QUANTITY 500*) Mini-Packs can have as many as 50 cards. The cost to print more than 16 cards is $24 each. Also, mailing more than 25 cards per pack will add postage costs of $12 per card for the cards above 25.** • All samples are shipped USPS Ground Shipping to your office • $20 S/H for first zone + $10 for each additional zone –– Maximum of 50 packs per zone

Total

Price/Ad

# of cards

Total

Price/Ad

$584

$97.33

$896

$47.16

$608

$86.86

$920

$46.00

$632

$79.00

$944

$44.95

$656

$72.89

$968

$44.00

$680

$68.00

$992

$43.13

$704

$64.00

$1,016

$42.33

$728

$60.67

$1,040

$41.60

$752

$57.85

$1,080

$41.54

$776

$55.43

$1,120

$41.48

$800

$53.33

$1,155

$41.25

$824

$51.50

$1,190

$41.03

$848

$49.88

30*

$1,230

$41.00

$872

$48.44

SAMPLE PACK PRICING # of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

44¢

64¢

84¢

$1.04

$1.24

48¢

68¢

88¢

$1.08

$1.28

52¢

72¢

92¢

$1.12

$1.32

56¢

76¢

96¢

$1.16

$1.36

60¢

80¢

$1.00

$1.20

$1.40

*Additional quantities available upon request **Based on current USPS rates

43 2020 RSVP Products, Programs & Pricing Guide

# of cards

RSVP Programs

PRICING — QUANTITY 500

RSVP Programs

MINI-PACK PRICING — CLEAR POLY PACK (QUANTITY 1,000*) Mini-Packs can have as many as 50 cards. The cost to print more than 16 cards is $40 each. Also, mailing more than 25 cards per pack will add postage costs of $24 per card for the cards above 25.** • All samples are shipped USPS Ground Shipping to your office • $20 S/H for first zone + $10 for each additional zone

RSVP Programs

–– Maximum of 50 packs per zone

PRICING — QUANTITY 1,000 # of cards

Total

Price/Ad

# of cards

Total

Price/Ad

$1,015

$169.17

$1535

$80.79

$1,055

$150.71

$1575

$78.75

$1,095

$136.88

$1615

$76.90

$1,135

$126.11

$1655

$75.23

$1,175

$117.50

$1,695

$73.70

$1,215

$110.45

$1,735

$72.29

$1,255

$104.58

$1,775

$71.00

$1,295

$99.62

$1,840

$70.77

$1,335

$95.36

$1,910

$70.74

$1,375

$91.67

$1,970

$70.36

$1,415

$88.44

$2,040

$70.34

$1,455

$85.59

30*

$2,100

$70.00

$1,495

$83.06

2020 RSVP Products, Programs & Pricing Guide

SAMPLE PACK PRICING # of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

# of cards

Price/ Pack

44¢

64¢

84¢

$1.04

$1.24

48¢

68¢

88¢

$1.08

$1.28

52¢

72¢

92¢

$1.12

$1.32

56¢

76¢

96¢

$1.16

$1.36

60¢

80¢

$1.00

$1.20

$1.40

*Additional quantities available upon request **Based on current USPS rates

RSVP Programs

MINI-PACK 2020 SCHEDULE MINI-PACK 2020 SCHEDULE Order & Payment

Final Art

Proof Approval Due Noon (CST)

Mail Date

Drop 1

Mail Date

Drop 2

January

12/19/19

12/20/19

12/23/19

01/09/20

01/23/20

February

01/22/20

01/23/20

01/24/20

02/06/20

02/20/20

March

02/19/20

02/20/20

02/21/20

03/05/20

02/19/20

April

03/18/20

03/19/20

03/20/20

04/02/20

04/16/20

May

04/22/20

04/23/20

04/24/20

05/07/20

05/21/20

June

05/19/20

05/20/20

05/21/20

06/04/20

06/18/20

July

06/23/20

06/24/20

06/25/20

07/09/20

07/23/20

August

07/22/20

07/23/20

07/24/20

08/06/20

08/20/20

September

08/19/20

08/20/20

08/21/20

09/03/20

09/17/20

October

09/23/20

09/24/20

09/25/20

10/08/20

10/22/20

November

10/21/20

10/22/20

10/23/20

11/05/20

11/19/20

December

11/17/20

11/18/20

11/19/20

12/03/20

12/17/20

*Due to Holiday, mails as listed.

• Order Due: 3pm (CST) — A new order form must

• Drop 2 Mail Date: This is the date that drop 2

be submitted every month. No art files are retained

mails from Curtis 1000 to any office that has two

from the previous month.

versions and want to drop two weeks after the

• Payment Due: 3pm (CST) — This is the same date as the Order Form Due date. This is the date the full payment is required at Curtis 1000. No art will be processed until the full amount has been paid. • Final Art Due: Noon (CST) — All art is due to Curtis 1000. All artwork must follow the file naming rules. Failure to do so will result in significant errors! • Proof Approval: All creative must be approved by noon (CST) on this day. • Drop 1 Mail Date: This is the date that drop 1 mails from Curtis 1000. The proof of mailing will be on the next business day.

first drop. All due dates remain the same. The proof of mailing will be on the next business day. CONTACT US Need more details or have questions? Nick Ferraro Strategic Account Manager ntferraro@curtis1000.com 507.775.7387

45 2020 RSVP Products, Programs & Pricing Guide

Due Noon (CST)

RSVP Programs

Due 3pm (CST)

Month

RSVP Programs

MINI-MAILER OVERVIEW AND SPECIFICATIONS NEW HOMEOWNER PROGRAM (NHP) • Frequency: Monthly • List Composition: Top new homeowners and new builds • Quantity: 500, 1,000, 1,500, 2,000, 2,500 or 5,000

RSVP Programs

• Geography: Card pack zone • Data supplied by franchisee to list provider

CONCIERGE • Frequency: Monthly • List Composition: Prime list

• Quantity: 500, 1,000, 1,500, 2,000, 2,500 or 5,000 • Geography: –– Zone (CRGZ): Card pack zone

2020 RSVP Products, Programs & Pricing Guide

–– Neighborhood (CRGN): 1-2 zip codes

NO VARIABLE DATA (NOVD) • Frequency: Monthly • List Composition: Custom • Quantity: 500, 1,000, 1,500, 2,000, 2,500 or 5,000

RSVP Programs

MINI-MAILER OVERVIEW AND SPECIFICATIONS (CONT.) • 4 panel double gate fold 101/2” x 187/8” –– Folded to 101/2” x 43/4” • 8pt coated 2-sided stock • 5” x 4 1/2” colorful display ads • Features 7-14 advertisers • Monthly Production then 1-3 days to in-home date

PREPARATION • Create file using the “2014 Double Gate Fold 10.5” x 18.875” 4 Panel Templates” with the Curtis 1000 Byron/Permit #270 indicia. –– All of the items on the marksheet layer will not print. • Each mailer should be supplied as a 2-page PDF (page 1 contains mailing panel)

IMB TRACING

• Created at the final trim size of 10.5” x 18.875”

• Creative Changes

• The final folding size of the mailer is 10.5” x 4.75”

–– New art is monthly$25/zone –– Picking up existing art is $0/zone PAYMENT DUE • Monthly billing

• $.58/ea. –– Includes postage, SCF freight, printing and mailing services

7-14 ADVERTISERS Art may be designed to go all the way across the entire middle panel section; keeping in mind the outer edge safety zone/margin areas must be followed. FILE NAMES It is critical that you communicate the file name to list provider as they will need to include the file name in the mailing list. The name of the file itself must match the name in the mail list exactly. All naming is case

• Mailing lists provided by RSVP office

sensitive.

LIST PROVIDER ROLE

FILE SUBMISSION

• Maintains zip code and zone geography

• Download the most current order form from the

• Maintains do not mail lists (concierge only) • Creates a manifest postage spreadsheet by zone by market each month • RSVP office orders one list per month with postal optimization supplied to Curtis 1000 • Apply seeds in addition to zone quantity

InSite Learning Center: insite.schmidt.com • Complete mini-mailers program order forms for each client (user, creative and payment information) • Fill in information and send completed form to: teamrsvp@curtis1000.com • Upload art files to InSite: insite.schmidt.com • Revisions: $15 per pdf

47 2020 RSVP Products, Programs & Pricing Guide

PRICING

RSVP Programs

• PMOD: 2 days standard to SCF,

4 PANEL DOUBLE GATE FOLD MAILER

RSVP Programs

MINI-MAILER

RSVP Programs

TEMPLATES

2020 RSVP Products, Programs & Pricing Guide

Page 1

Page 2

LIVE AREA

NOTE: The blue shaded area reflects the label panel

All live copy must be at least 1/8" from the final area.

which allows for bleeds. The other shaded areas are

BLEEDS Bleeds are allowed on the mailing panel only. Be sure to add bleed when creating the PDF files for Curtis 1000.

safety margins. No copy should fall within these safety margin areas.

RSVP Programs

MINI-MAILER 2020 SCHEDULE QUAD FOLD MINI-MAILER 2020 SCHEDULE Month

Order Form

Final Art

Proof Approval

Week 1

Week 2

Week 3

Week 4

January

12/20/19

12/23/19

12/26/19

01/10/20

01/17/20

01/24/20

01/31/20

February

01/23/20

01/24/20

01/27/20

02/07/20

02/14/20

02/21/20

02/28/20

March

02/20/20

02/21/20

02/24/20

03/06/20

03/13/20

03/20/20

03/27/20

April

03/19/20

03/20/20

03/23/20

04/03/20

04/10/20

04/17/20

04/24/20

May

04/23/20

04/24/20

04/27/20

05/08/20

05/15/20

05/22/20

05/29/20

June

05/20/20

05/21/20

05/22/20

06/05/20

06/12/20

06/19/20

06/26/20

July

06/24/20

06/25/20

06/26/20

07/10/20

07/17/20

07/24/20

07/31/20

August

07/23/20

07/24/20

07/27/20

08/07/20

08/14/20

08/21/20

08/28/20

September

08/20/20

08/21/20

08/24/20

09/04/20

09/11/20

09/18/20

09/25/20

October

09/24/20

09/25/20

09/28/20

10/09/20

10/16/20

10/23/20

10/30/20

November

10/22/20

10/23/20

10/26/20

11/06/20

11/13/20

11/20/20

No Week 4

December

11/18/20

11/19/20

11/20/20

12/04/20

12/11/20

12/18/20

No Week 4

Due Noon (CST)

Mail Date

*Due to Holiday, mails as listed.

• Order Form Due: This is the date the order is

• Week 1 – Week 4 Mail Date: This is the 3602 mail

required at Curtis 1000. Due to timing issues,

date that the product mails from Curtis 1000 to

order forms that are received after this time will

any office that has multiple versions and/or wants

not be processed for that month. Payment is due

to mail on the specified date as listed above.

at the time the order is submitted. Be sure to include the credit card information on the form. • Final Art Due: All completed artwork is due at Curtis 1000. If a new creative is used for that month’s mailings it is due at this time. • Proof Approval: This is the date all new art needs to be approved. If the ‘existing’ mini-mailer art from the previous month is used there is no need to approve that artwork again.

• No matter the mail date specified all due dates remain the same.

49 2020 RSVP Products, Programs & Pricing Guide

Due Noon (CST)

RSVP Programs

Due 3pm (CST)

RSVP Programs

BIRTHDAY MAILER OVERVIEW, SPECIFICATIONS AND PRICING • 5.875” x 4.25” –– With detachable personalized gift cards 555-54

4-7776

• 12pt coated 2-sided heavy gloss cover stock • 3.375” x 2.125” detachable personalized cards –– All cards perf

RSVP Programs

• 4+GUV/4+GUV

2020 RSVP Products, Programs & Pricing Guide

n Sample Susa hnsste

d • ww w.jo

Main • 987 N 123-4567

ies.com

• www.mar

555-

ak.com

2016 Sep 15, Expires: is only offer and name promotional whose This is a for use by the person cannot be intended the card. This offern or offer. No appears onwith any other coupo be accepted combined No replication will to redeem cash value.must be relinquisheded for use. requir card be and ID may offer. Valid

25% you a Ha ppy Birthd ay! OF CelebratF

We wish

y! Happy Birthda

a We wish you Expires : Sep 15, r day This 2016 Road is Lake ebr•ate576you intendeda promotional 555-544-7 Cel776 offer for use by appeus. the perso and is only from ars www.johnssteak.com n whos combinedon the card. This with this gift cash with any offer e name

TELL US

ALL ABO UT YOUR COMPAN Feature you Y HERE special offe r great products, ser rs, call to message action, or vices, that you any other would like to share!

offer. ValidmustYbe HER relinE will be accep ID may quished to rede ted R COMPAN be required em ABOUT YOU for use. TELL US ALL ucts, services, great prod r Feature your n, or any othe e! s, call to actio special offer you would like to shar message that

Happy Birthday

Susan Samp

555-123-45 67 • 987 N Main www.marie s.com

gift cards)

e your da y t from us .

with. 25% off your dinner purchase this gif

cannot othe value and card . No replicatior coupon or offer. be n No

• Pack features 9-20 cards (detachable personalized

30% off acce

ssory purch

30% OFF

ase.

–– Front addressed variable label card –– 8-18/19 variable advertiser/incremental cards

PRICING

–– Variable date on the back (all dates are the

• Option to sell incremental cards with an increased

same, approximately 90 days out; the last day

Happy Birthday! • 576 Lake Roa

of the month). –– Back label card (optional) • Rounded die cut corners • Monthly production • Origin entry USPS standard 6-8 days to in-home date LIST SPECIFICATIONS • Geography: Card pack zone • Frequency: Monthly • List Composition: Affluent women on the month of their birthday (ages 26-70) • Quantity: 1,000 per zone (no more, no less) • $75,000+ annual income • Data supplied by franchisee to list provider CREATIVE

margin on every card. • $1.47*/ea. –– Includes list provider mailing list, postage, SCF freight, printing and mailing services –– *Based on current USPS rates. • Pricing Examples: –– Front Cover + 8 Incrementals = $1.47/pack –– Front Cover + 9 Incrementals = $1.535/pack –– Front Cover + 8 Incrementals + Back Cover = $1.535/pack SAMPLES • $1.035/pack for 9 total cards ranging to $1.744 for a total of 20 cards. • Order form will show the complete calculation –– A minimum of $20 S/H and freight for the first zone + $10 for each additional zone.

New art to be uploaded monthly, following the file

LIST PROVIDER ROLE

naming rules.

• Maintains zip code and zone geography

CARDSEQ#_OFFICE_ZONE_ART/ADVERTISERNAME.PDF

• Maintains do not mail lists (concierge only)

PAYMENT DUE • Monthly billing • Payment due the same day the order is placed

• Creates a manifest postage spreadsheet by zone by market each month • RSVP office orders one list per month with postal optimization supplied to Curtis 1000 • Apply seeds in addition to zone quantity

RSVP Programs

BIRTHDAY MAILER HOW TO GUIDE MAILING PREPARATION • Create file using the “RSVP_Birthday DieCut” templates • The indicia is the Curtis 1000 Byron/Permit 230 indicia –– All of the items on the marksheet layer will not • Each mailer should be supplied as a 2-page PDF (page 1 contains mailing panel) created at the final trim size of 5.875” x 4.25” –– The detachable card size is 3.375” x 2.125” 8-19 ADVERTISERS • Each detachable personalized card measures 3.375” x 2.125” • Keep copy out of the variable areas as the name

–– PITT_THREE_BDAY –– All naming is case sensitive –– Use all caps • CARDSEQ#_OFFICE_ZONE_ARTNAME.PDF LIVE AREA All live copy must be at least 1/8” from the final area. BLEEDS 1/8” bleed around the entire parameter. 1/16” bleed along the inside of the die cut perf area. • NOTE: Bleed call out areas on the templates. NAMING RULES CARDSEQ#_OFFICE_ZONE_ARTNAME.PDF ZONE 1: MINN_NORTH_BDAY

from the mail list along with the expiration date (all

• Examples:

ALL CARDS PERF • Design art files accordingly. ALL cards perf. • The last card of the pack does not flip out the back of the pack; all perfs will line up. • When viewing the pack, all the cards are stacked so the perfs line up. Design the art to match the perf and the perf size allotments.

–– 1_MINN_NORTH_LABELCARD.pdf –– 2_MINN_NORTH_RESTAURANT.pdf –– 3_MINN_NORTH_123YOGA.pdf –– 4_MINN_NORTH_JEWELS.pdf ZONE 2: MINN_SOUTH_BDAY • Examples: –– 1_MINN_SOUTH_LABELCARD.pdf –– 2_MINN_SOUTH_RESTAURANT.pdf

ORDERING

–– 3_MINN_SOUTH_JEWELS.pdf

• Complete the birthday mailing program order form

–– 4_MINN_SOUTH_BACKCARD.pdf

• Send completed form to: teamrsvp@curtis1000.com • There is no auto-rerun. New art files are required every month even if it is an exact rerun. • Upload art files to InSite. Follow the file naming rule. • Upload Revisions: $15 per card • The zone is the market/zone that will sync with the mailing list provided by the list provider.

UPLOAD INFORMATION • Upload art files to InSite: insite.schmidt.com –– Upload to: "Curtis 1000 Byron Job #_ MONTH_BDAY" folder

51 2020 RSVP Products, Programs & Pricing Guide

of the affluent lady of the house will be added dates are the same).

RSVP Programs

• Zone Examples: MINN_NORTH_BDAY

RSVP Programs

BIRTHDAY MAILER TEMPLATES 5.875”

5.875” 1/8” BLEED

RSVP

4.25”

Birthday Die Cut

5.875" x 4.25" Template

1/16” BLEED PAST PERF

1.125"

.3556"

DIE PERF

Variable Name - 17 pt Avenir Roman Centered 2.875 x .3125

.8888"

Die Cut 3.375" x 2.125"

RSVP_Bday Template.indd 1

Date - 7 pt Avenir-Black Oblique Centered 1.5" x .2"

Die Cut 3.375" x 2.125" 1/15/19 9:16 AM

Page 1 — Incremental Card

RSVP_Bday Template.indd 2

1/15/19 9:16 AM

Page 2 — Incremental Card

5.875”

1.687"

1.243"

1/8” BLEED

RSVP

4.25”

Birthday Die Cut

5.875" x 4.25" Template BLEED AREA

2.86" 2.958"

PRSRT STD U.S. POSTAGE PAID CURTIS 1000 BYRON

e le Nam tation Variab t - 11.25° Ro Ligh " ringLP- d 2.3" x .5 Sp pt re 34 Cente

.6581"

DIE PERF

FINAL TRIM SIZE

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

DIE PERF

2020 RSVP Products, Programs & Pricing Guide

DIE PERF

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

1/16” BLEED PAST PERF

DIE PERF

.6631"

FINAL TRIM SIZE 1/16” BLEED PAST PERF

RSVP Programs

BLEED AREA

1/16” BLEED PAST PERF

4.25”

1/8” BLEED

3.375" x 1.5" Address Label Area

RSVP_Birthday CC Template_5.875x4.25.indd 1

8/26/19 1:18 PM

Label Card

REMINDERS

NOTE: The blue shaded area represent bleeds, orange

• All cards perf (including the label cards)

is perf die cut card area, and the green area shows

• The back label card is optional • Keep copy out of the variable areas • Once files are ready for approval, an email notification from InSite will be generated.

the variable position. The dotted line show the safety margins. No copy should fall within safety margin areas. To meet program specs, templates must be followed.

RSVP Programs

BIRTHDAY MAILER 2020 SCHEDULE BIRTHDAY MAILING 2020 SCHEDULE Month

Order Form

Final Art

Proof Approval

Mail Date

Coupon Expiration

January

01/07/20

01/08/20

01/09/20

01/27/20

February

04/30/20

February

02/04/20

02/05/20

02/06/20

02/24/20

March

05/31/20

March

03/10/20

03/11/20

03/12/20

03/30/20

April

06/30/20

April

04/07/20

04/08/20

04/09/20

04/27/20

May

07/31/20

May

05/05/20

05/06/20

04/10/20

05/26/20

June

08/31/20

June

06/09/20

06/10/20

04/11/20

06/29/20

July

09/30/20

July

07/07/20

07/08/20

04/12/20

07/27/20

August

10/31/20

August

08/11/20

08/12/20

04/13/20

08/31/20

September

11/30/20

September

09/08/20

09/09/20

04/14/20

09/28/20

October

12/31/20

October

10/06/20

10/07/20

04/15/20

10/26/20

November

01/31/20

November

11/09/20

11/10/20

04/16/20

11/30/20

December

02/28/20

December

12/04/20

12/07/20

04/17/20

12/28/20

January

03/31/20

• Order Form Due: This is the date the order is required at Curtis 1000. Due to timing issues, Order Forms that are received after this time will not be processed for that month. • Final Art Due: All completed artwork is due at Curtis 1000.

• Proof Approval: This is the date all art needs to be approved. • Mail Date: This is the date the birthday gift pack mails from Curtis 1000. 3602 Postal Verification will be emailed on the following business day.

53 2020 RSVP Products, Programs & Pricing Guide

Due Noon (CST)

RSVP Programs

Due 3pm (CST)

Due Noon (CST)

3602

Affluent Birthday Month

RSVP Programs

CARD ENHANCEMENTS SINGLE FOLDED CARD • 8.5” x 6” flat

• 100 lb. C2S gloss text

• 4.25” x 6” folded (no glue)

• 4c/4c + gloss UV coating on 1 side

RSVP Programs

SINGLE FOLDED CARD PRICING

2020 RSVP Products, Programs & Pricing Guide

# of inserts

$/M

Final Price

25,000

$83.74/M

$2,093.50

30,000

$73.09/M

$2,192.70

40,000

$59.60/M

$2,384.00

50,000

$51.48/M

$2,574.00

100,000

$34.83/M

$3,483.00

MAGNETIC CARDS • 5.5” x 3.5” flat

• 11PT magnecote stock (premagnetized paper)

• 6” x 4.25” flat

• 4c + aqueous coating/0c

5.5" X 3.5" PRICING

6" X 4.25" PRICING

# of inserts

$/M

Final Price

# of inserts

$/M

Final Price

25,000

$193.88/M

$4,847.00

25,000

$243.61/M

$6,090.25

30,000

$172.67/M

$5,180.10

30,000

$224.31/M

$6,729.30

40,000

$161.69/M

$6,467.60

40,000

$207.24/M

$8,289.60

50,000

$148.62/M

$7,431.00

50,000

$197.94/M

$9,897.00

100,000

$129.74/M

$12,974.00

100,000

$178.80/M

$17,880.00

RSVP Programs

CARD ENHANCEMENTS POLIPRINT SYNTHETIC CARDS • 5.5” x 3.5” flat • 8pt poliprint synthetic stock • 4c+ UV coating/4c + UV coating

POLIPRINT SYNTHETIC CARDS PRICING $/M

Final Price

25,000

$236.24/M

$5,906.00

30,000

$199.76/M

$5,992.80

40,000

$154.58/M

$6,183.20

50,000

$127.24/M

$6,362.00

100,000

$73.61/M

$7,361.00

RSVP Programs

# of inserts

GOLD OR SILVER SCRATCH-OFF LABELS • 1.5” wide x 1” wide with rounded corners • Available at VIP, Elite and Premier sizes

GOLD/SILVER SCRATCH-OFF PRICING # of inserts

$/M

Final Price

25,000

$42.95/M

$1,073.75

30,000

$38.09/M

$1,142.70

40,000

$34.56/M

$1,382.40

50,000

$28.90/M

$1,445.00

100,000

$23.53/M

$2,353.00

2020 RSVP Products, Programs & Pricing Guide

• Clear film with scratch off

RSVP Programs

CARD ENHANCEMENTS LENTICULAR CARDS • 5.5” x 3.5” or 6” x 4.25” with animation

• 14 Mil 100lip apet lens

• 2 phase flip side/side

• 4c + whites/4c + UV coating

RSVP Programs

5.5" X 3.5" PRICING

6" X 4.25" PRICING

# of inserts

$/M

Final Price

# of inserts

$/M

Final Price

25,000

$456.38/M

$11,409.50

25,000

$472.09/M

$11,802.25

30,000

$396.09/M

$11,882.70

30,000

$412.54/M

$12,376.20

40,000

$321.31/M

$12,852.40

40,000

$337.67/M

$13,506.80

50,000

$273.06/M

$13,653.00

50,000

$288.80/M

$14,440.00

100,000

$183.23/M

$18,323.00

100,000

$199.49/M

$19,949.00

1” X 1” LENTICULAR STICKER Utilize provocative, playful messaging to further entice opening. “Readers will spend 5 times longer viewing a

2020 RSVP Products, Programs & Pricing Guide

magazine cover page with a dimensional graphic than one without.” • Price: $0.023 — $0.025 each • Flat Size: 1" x 1" • Orientation: Landscape • Ink: 4cp +4 whites/0 • Material: 14mil 100pi • Lens Animation: 3D with 2 phase flip side/side • Finish: Lens/PSA Rolls • Cutting: Die cut to custom shape

Lenticular Sticker

RSVP Programs

HOME & LIVING MAGAZINE OVERVIEW, SPECIFICATIONS AND TEMPLATES HOME & LIVING MAGAZINE SPECIFICATIONS

8.25" 8"

• Featuring Home & Living Magazines 10.5"

10.75"

• 50lb or 60lb coated 2-sided (C2S) self cover

1/8" BLEED 1/8" CLEAR ZONE (NO CRITICAL COPY)

1/8" BLEED

• Final Folded Size: 10.5” x 8.0” • Stitched booklet

1/8" BLEED

Cover & Inside Pages

• 4 Color/4 Color

Template BLEED AREA

label (DAL)

1/8" CLEAR ZONE (NO CRITICAL COPY)

LIVE IMAGE AREA - Keep live copy 1/8" from final trim

RSVP Programs

• Addressing on the magazines or detached address

1/8" CLEAR ZONE (NO CRITICAL COPY)

• 16-48 pages

BINDING EDGE FOR ALL EVEN NUMBERED PAGES

BINDING EDGE FOR ALL ODD NUMBERED PAGES

FINAL TRIM SIZE

• 4 or 8 page signatures

GUIDELINES Follow the magazine guideline documentation and

templates. Available upon request. UPLOAD INFORMATION

1/8" CLEAR ZONE (NO CRITICAL COPY) 1/8" BLEED

Cover and Inside Pages RSVP 8 x 10.5 VDP Template.indd 1

1/18/19 9:28 AM

–– Upload to: "00_Market Uploads" folder • It is preferred, to upload a complete (in desired

8.25" 8"

order) PDF of all pages.

PRSRT STD U.S. POSTAGE

PAID RSVP

Back Cover

10.5"

10.75"

• Upload Revisions: $15 per page/per zone

1/8" BLEED 1/8" CLEAR ZONE (NO CRITICAL COPY)

–– After proof is $40 minimum per zone

Template

OIT

DETR

VDP/Inkjetting Address Area 3.5" x 1.5" minimum size Label area must be located anywhere on top half of the piece

| 2019

BINDING EDGE 1/8" BLEED 1/8" CLEAR ZONE (NO CRITICAL COPY)

& HOVMIE G LI N

1/8" BLEED 1/8" CLEAR ZONE (NO CRITICAL COPY)

BLEED AREA

& HOVMIE G LI N

1/8" CLEAR ZONE (NO CRITICAL COPY) 1/8" BLEED

Back Cover

RSVP 8 x 10.5 VDP Template.indd 2

1/18/19 9:28 AM

FINAL TRIM SIZE

LIVE IMAGE AREA - Keep live copy 1/8" from final trim

The 3.5 x 1.5 Address Label Box can be positioned anywhere within the green box. Any Additional text (that may be added via inkjet) outside the label area must be kept within a 2” swath including the label box.

2020 RSVP Products, Programs & Pricing Guide

• Upload art files to InSite: insite.schmidt.com

RSVP Programs

HOME & LIVING MAGAZINE PRICING 25,000 DISTRIBUTION

RSVP Programs

Page Count

2020 RSVP Products, Programs & Pricing Guide

50,000 DISTRIBUTION Page Count

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

$3,612

$3,871

$5,822

$6,207

$5,470

$6,074

$7,544

$8,545

$4,842

$5,422

$7,288

$8,345

$6,276

$7,006

$9,098

$10,384

$5,509

$6,280

$8,555

$9,959

$6,943

$7,863

$10,365

$11,998

$7,795

$8,861

$11,533

$8,161

$9,273

$12,261

$14,243

$8,122

$9,278

$12,626

$14,731

$10,029

$11,225

$15,292

$17,268

$11,154

$12,445

$16,992

$18,988

$11,626

$12,939

$18,028

$20,027

$11,553

$12,928

$18,518

$20,605

75,000 DISTRIBUTION Page Count

100,000 DISTRIBUTION Page Count

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

$7,979

$8,659

$10,113

$11,007

$9,809

$11,206

$12,084

$13,878

$9,926

$11,458

$12,573

$14,582

$12,111

$13,954

$15,134

$17,534

$11,793

$13,829

$15,041

$17,709

$13,978

$16,325

$17,566

$20,661

$15,463

$18,111

$19,403

$22,842

$16,552

$19,405

$20,853

$24,576

$17,321

$20,375

$22,110

$26,184

$20,523

$23,432

$25,781

$29,755

$22,670

$25,605

$28,418

$32,375

$24,220

$27,164

$30,476

$34,446

$25,288

$28,320

$32,242

$36,360

RSVP Programs

HOME & LIVING MAGAZINE PRICING 105,000 DISTRIBUTION Page Count

110,000 DISTRIBUTION Page Count

60# Self Cover Gloss

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

$10,555

$11,490

$11,094

$12,089

$12,539

$14,412

$12,994

$14,947

$13,103

$15,207

$13,632

$15,831

$15,738

$18,250

$16,343

$18,966

$15,690

$18,485

$16,340

$19,262

$18,294

$21,529

$19,022

$22,396

$20,191

$23,788

$20,979

$24,734

$21,714

$25,611

$22,574

$26,645

$23,031

$27,295

$23,952

$28,405

$26,837

$30,978

$27,894

$32,200

$29,575

$33,694

$30,732

$35,013

$31,749

$35,872

$33,023

$37,298

$33,613

$37,879

$34,984

$39,397

120,000 DISTRIBUTION Page Count

150,000 DISTRIBUTION Page Count

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

$11,877

$12,941

$14,524

$15,838

$13,904

$16,015

$16,633

$19,221

$14,691

$17,081

$17,868

$20,829

$17,552

$20,397

$21,180

$24,693

$17,639

$20,814

$21,536

$25,470

$20,479

$24,130

$24,848

$29,334

$22,555

$26,626

$27,282

$32,303

$24,294

$28,713

$29,456

$34,919

$25,794

$30,627

$31,319

$37,291

$30,007

$34,646

$36,346

$41,982

$33,045

$37,650

$39,986

$45,563

$35,571

$40,150

$43,214

$48,705

$37,726

$42,434

$45,951

$51,545

59 2020 RSVP Products, Programs & Pricing Guide

50# Body and 50# Cover Gloss

RSVP Programs

Paper #4 Brightness

RSVP Programs

HOME & LIVING MAGAZINE PRICING 180,000 DISTRIBUTION

RSVP Programs

Page Count

2020 RSVP Products, Programs & Pricing Guide

200,000 DISTRIBUTION Page Count

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

Paper #4 Brightness

50# Body and 50# Cover Gloss

60# Self Cover Gloss

$17,243

$18,814

$18,999

$20,734

$19,363

$22,427

$21,183

$24,565

$21,045

$24,578

$23,164

$27,077

$24,808

$28,989

$27,226

$31,853

$25,433

$30,127

$28,031

$33,231

$29,217

$34,538

$31,129

$38,007

$32,010

$37,980

$35,162

$41,765

$34,617

$41,125

$38,058

$45,262

$36,844

$43,956

$40,527

$48,399

$42,685

$49,319

$46,911

$54,210

$46,928

$53,476

$51,555

$58,751

$50,858

$57,261

$55,953

$62,965

$54,177

$60,656

$59,660

$66,730

• Pricing includes list processing for address standardization, presort, inkjetting, sorting and prep for mailing. • All postage and freight will bill additional.

RSVP Programs

DETACHED ADDRESS LABEL (DAL) OVERVIEW, SPECIFICATIONS AND TEMPLATES HOME & LIVING MAGAZINE SPECIFICATIONS

8.5" Final Trim size

• 9pt coated 2-sided (C2S)

1/8” BLEED

• Detached advertising label

5" Final Trim size

1/8” BLEED

• Size: 8.5” x 5”

1/8” BLEED

PAID RSVP

4.625"

Address inkjetting area cannot have background art with a screen value of 10% or higher

GUIDELINES Follow the magazine guideline documentation and

1/8” BLEED 8.5x5 DAL Template.indd 2

5" Final Trim size

8.5 x 5 DAL Template BLEED AREA

1/8” BLEED

LIVE COPY AREA - Keep live copy 1/8" from final trim

Additional Information: • Add indicia to file • Address inkjetting area cannot have background art with a screen value of 10% or higher

–– After proof is $40 minimum per zone

1/8” BLEED 8.5x5 DAL Template.indd 1

Back

1/17/19 11:35 AM

2020 RSVP Products, Programs & Pricing Guide

• Upload Revisions: $15 per page/per zone

1/8” BLEED

NOTE: PDF files must be 2-page files with the address side being page two.

1/8” BLEED

order) PDF of all pages.

8.5" Final Trim size

• Upload art files to InSite: insite.schmidt.com • It is preferred, to upload a complete (in desired

1/17/19 11:35 AM

Front

UPLOAD INFORMATION –– Upload to: "00_Market Uploads" folder

VDP/Inkjetting Address Area 3.125" x 4.625"

3.125"

• Produced in conjunction with the magazine

templates. Available upon request.

RSVP Programs

PRSRT STD U.S. Postage

• 4 Color/4 Color

RSVP Programs

DETACHED ADDRESS LABEL (DAL) PRICING

RSVP Programs

DAL POSTCARD PRICING

2020 RSVP Products, Programs & Pricing Guide

Quantity

$/M

Final Price

20,000

$78.74/M

$1,574.80

25,000

$68.02/M

$1,700.50

30,000

$60.85/M

$1,825.50

40,000

$51.83/M

$2,073.00

50,000

$46.38/M

$2,319.00

60,000

$42.77/M

$2,566.20

75,000

$39.10/M

$2,932.50

90,000

$36.63/M

$3,296.70

100,000

$35.35/M

$3,535.00

120,000

$33.37/M

$4,004.40

150,000

$31.32/M

$4,698.00

180,000

$29.88/M

$5,378.40

• Additional cost for a complete copy change 4c/4c: $435.00 • Postage and freight will bill additional • Pricing includes processing mailing lists supplied by the customer

RSVP Programs

NOTES

RSVP Programs

2020 RSVP Products, Programs & Pricing Guide

64 Working with Curtis 10000

ACH Payment Information . . . . . . . . . . . . . . . 66 Tax Exemptions . . . . . . . . . . . . . . . . . . . . . . . . . 67 Terms of Sale . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68

65 2020 RSVP Products, Programs & Pricing Guide

WORKING WITH CURTIS 1000

Working with Curtis 1000

ACH PAYMENT INFORMATION To pay by ACH, the form below must be filled out and sent to ar@curtis1000.com. This must be completed 2

Working with Curtis 1000

days prior to the mail date.

AUTOMATED CLEARING HOUSE (ACH) DRAFTâ&#x20AC;&#x201C;AUTHORIZATION Curtis 1000 Inc. - Byron 1101 Frontage Road NW Byron, MN 55920

I authorize Curtis 1000 Inc. - Byron to initiate ACH debit entries to checking/savings account at the Bank Name initiated below. Business Name:

2020 RSVP Products, Programs & Pricing Guide

Address: City:

State:

Zip:

Email Address:

Phone Number:

Bank Name: City:

State:

Zip:

Type of Account: Routing/Transit Number: Account Number: Amount: $ Invoice #:

AUTHORIZATION Print Name: Signature: Email completed form to: ar@curtis1000.com

Date:

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TAX EXEMPTIONS IF YOU ARE SALES TAX EXEMPT, IMPORTANT ACTION IS REQUIRED. In order to ensure you are not charged sales tax, please provide a sales tax exemption certificate issued to Curtis 1000 Inc. - Byron • Many states accept the Uniform Sales and Use Tax Certificate with your home state registration number listed. state’s tax ID on the Uniform Sales and Use Tax Certificate in order to be considered a valid certificate. • Other states (including FL, IN, LA, MA, MS, NY, VA and WV) require their own certificate to be completed. Contact each state for their specific certificate.

Which certificate(s) are needed is dependent on where we ship product on your behalf. Please provide sales tax exemption certificates to Curtis 1000 Inc. - Byron that apply to your company based on the information above. The certificates should be emailed to canelson@curtis1000.com. Please note that if you fail to provide us with

Working with Curtis 1000

• Some states (including CA, CT, DC, HI, IL, MD, TN and VT) require the purchaser to be registered and list their

this information, it will be necessary for Curtis 1000, Inc. - Byron to charge you sales tax. As always, we appreciate your cooperation and business. Please contact me if you have any additional questions or concerns.

CHERYL NELSON Curtis 1000 - Byron Finance 507.775.7556

2020 RSVP Products, Programs & Pricing Guide

Sincerely,

Working with Curtis 1000

TERMS OF SALE STANDARD TERMS AND CONDITIONS OF SALE These terms and conditions of sale (“Agreement”) are applicable to any order placed with and accepted by Us (referred to herein as “Supplier”):

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1. SCOPE OF AGREEMENT. Supplier, upon acceptance of an Order placed by Buyer, will supply the products and services specified in the Order (the “Work”) to Buyer, pursuant to the terms and conditions of this Agreement and its exhibits and Supplier’s acceptance of such order submitted by Buyer is expressly limited to the terms and conditions of this Agreement notwithstanding any contrary provision contained in Buyer’s purchase orders, invoices, acknowledgments or other documents. The details of the Work (e.g. quantity, price, and product specifications) shall be set forth in the relevant Order. 2. PRICE AND TERMS. (a) The prices payable by Buyer for goods and services to be supplied by Supplier under this Agreement will be specified in the applicable Order. Unless otherwise expressly stated in an Order, all prices exclude shipping and taxes. (b) Payment terms are net thirty (30) calendar days from the date of the invoice. If Buyer does not pay an invoiced amount within terms, Buyer will in addition pay finance charges of one and one-half percent (1.5%) per month on the late balance and Supplier reserves the right to (1)

withhold shipment of the Work until full payment is made; and/or (2) revoke any credit extended to Buyer. In the event that Buyer’s account is more than ninety (90) days in arrears, Buyer shall reimburse Supplier for the reasonable costs, including attorneys fees, of collecting such amounts from Buyer. In the event of

2020 RSVP Products, Programs & Pricing Guide

any dispute regarding an invoice, no finance charges will apply in the event that Buyer provides written notice of the dispute prior to the due date for such payment. (c) Upon reasonable request by the Supplier, Buyer shall provide copies of its most recent audited financial statements or other reasonable evidence of its financial capacity and such other information as Supplier reasonable requests to determine credit status or credits limits. (d) Buyer shall provide notice within five (5) business days of the occurrence of any event which materially affects Buyer’s ability to perform its obligations under this Agreement including but not limited to: (i) the material default of any supplier or sub-contractor; (ii) labor strike or dispute; or (iii) material uncured default with respect to any debt obligations of Buyer. (e) Pricing schedules (whether attached to this Agreement or an Order) are subject to change upon a change in the price of applicable raw materials (as reflected on a recognized trade or commodity pricing tracker) in excess of five percent (5%) from the date of such schedule. (f) Unless otherwise specified in the Order, Work will be delivered FOB Supplier’s manufacturing facility and will be shipped to Buyer via carriers selected by Supplier. 3. BUYER MATERIALS AND DATA. (a) Buyer represents and warrants that any matter it furnishes for performance of services by Supplier (i) does not infringe any copyright or trademark or other Intellectual Property Rights of any third party; (ii) is not libelous or obscene; (iii) does not invade any persons right to privacy; and (iv) does not otherwise violate any laws or infringe the rights of any third party. (b) Buyer warrants that it has the right to use and to have Supplier use on behalf of Buyer any data provided to Supplier or its Affiliates by Buyer including specifically customer names, identifying information, addresses and other contact information and related personal information (“Data”). Buyer further warrants that it will designate on the applicable Order if Data provided pursuant to that Order is subject to HIPAA, GrammLeach-Bliley or other statutes providing enhanced data protection or requiring enhanced data security procedures.

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TERMS OF SALE 4. INVENTORY. In the event any inventory is maintained by the Supplier on behalf of Buyer, the applicable Addendum(s) (Addendum 1 and/or Addendum 2) incorporated herein shall apply. 5. INTELLECTUAL PROPERTY. Any and all inventions, discoveries, patent applications, patents, copyrights, trademarks and trade names, commercial symbols, trade secrets, work product and information embodying proprietary data existing and owned by Buyer as of the date of the Order or made or conceived by Buyer provided that Buyer grants to Supplier a license to use, display and distribute (and to sub-license its affiliates and sub-contractors to use, display and distribute) any intellectual property rights delivered to Supplier as reasonably necessary to perform any Order. Any and all inventions, discoveries, patent applications, patents, copyrights, trademarks and trade names, commercial symbols, trade secrets, work product and information embodying proprietary data existing and owned by Supplier as of the date of the Order or made or conceived by employees, consultants, representatives or agents of Supplier during the term of this Agreement shall be and remain the sole and exclusive property of Supplier. Without limiting the generality of the foregoing, the parties agree that Supplier will own systems (including all web source code)

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employees of Buyer during the Term of the Order shall be and remain the sole and exclusive property of

related to the Services provided hereunder, including all modifications, upgrades and enhancements thereto made during the term of the Order. Without limiting the generality of the foregoing, Buyer acknowledges and agrees that Supplier is in the business of developing customized print and e-commerce solutions, and the provision of print and fulfillment order services, and that Supplier shall have the right to provide to third

parties services which are the same or similar to the services provided herein and to use or otherwise exploit 6. CONFIDENTIAL INFORMATION. Any information that parties receive or otherwise have access to incidental to or in connection with this Agreement (collectively, the â&#x20AC;&#x153;Confidential Informationâ&#x20AC;?), shall be and remain the property of the disclosing party. Confidential Information shall not include information which: (i) was in the possession of the Receiving Party at the time it was first disclosed by the Disclosing Party; (ii) was in the public domain at the time it was disclosed to the Receiving Party; (iii) enters the public domain through sources independent of the Receiving Party and through no breach of this provision by the Receiving Party; (iv) is made available by the Disclosing Party to a third party on an unrestricted, non-confidential basis; (v) was lawfully obtained by the Receiving Party from a third party not known by the Receiving Party to be under an obligation of confidentiality to the Disclosing Party; or (vi) was at any time developed by the Receiving Party independently of any disclosure by the Disclosing Party. Confidential Information may be used to the extent necessary to perform this Agreement and the parties shall not disclose Confidential Information to any third party, except to its agents (who have executed confidentiality agreements containing terms substantially similar to the terms) as necessary to provide the Work hereunder. In no event shall Buyer acquire any right, title or interest in and to any product or process information, including related know how, either existing or developed during the course of the business relationship with Supplier and Buyer, and in no event shall Supplier acquire and right, title, or interest in and to any materials or information provided to it by Buyer. 7. INDEMNIFICATION. The indemnifying party, as Indemnitor, shall indemnify, defend and hold harmless the indemnified party, as Indemnitee, its officers, directors, employees, agents, subsidiaries, and other affiliates from and against any and all claims, damages, liabilities, and expenses (including attorney fees) arising from

2020 RSVP Products, Programs & Pricing Guide

any Supplier materials in providing such services.

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TERMS OF SALE any third-party claim based on Indemnitor’s (or its agent’s) breach of any representation, warranty, covenant, agreement, or obligation under the Order or this Agreement , or Indemnitor’s (or its agent’s) grossly negligent and/or willful acts in carrying out its obligations under the Order or the Agreement, provided that in no event shall Supplier be responsible for any claims arising out of its compliance with instructions, requirements,

Working with Curtis 1000

or specifications provided by or required by Buyer (including the use of information, artwork, logos, and/ or trademarks provided by Buyer). Neither party will be responsible for indemnifying another party hereto where the basis of the indemnity claim arises out of such other party’s own negligence or willful misconduct. In order to avail itself of this indemnity provision, Indemnitee shall promptly provide notice to Indemnitor of any such claim, tender the defense of the claim to Indemnitor, and cooperate with Indemnitor in the defense of the claim. Indemnitor shall not be liable for any cost, expense, or compromise incurred or made by Indemnitee in any legal action without the Indemnitor’s prior written consent. 8. BREACH. In addition to all other rights to which a party is entitled under this Agreement, if either party breaches any term of the Order or the Agreement, the non-breaching party shall have the right to: (a) terminate the Order immediately upon written notice to the other party; and (b) seek to obtain injunctive relief to prevent such breach or to otherwise enforce the terms of this Agreement. Failure to properly

demand compliance or performance of any term of the Order or this Agreement shall not constitute a waiver of Supplier’s rights hereunder and prior to any claim for damages being made for non-conformance or breach, Buyer shall provide Supplier with reasonable notice of any alleged deficiencies in the Work or

2020 RSVP Products, Programs & Pricing Guide

performance under the Order or this Agreement and Supplier shall have a reasonable opportunity to cure any such alleged non-conformance or breach. 9. WARRANTY. Supplier warrants that the Work shall reasonably conform to specifications in all material respects. If applicable and at Supplier’s option, Supplier may provide Buyer with an on-line printing proof for Buyer approval. If a proof has been provided, once Buyer approves a proof, Buyer will be liable for all fees associated with the order, as specified in the Order. If Buyer supplies Supplier stock or items for imprinting as part of the Order, Supplier is not responsible for issues related to the quality of the stock or items for imprinting. Supplier will not provide refunds for any Work conforming to specifications in all material respects. Other than the warranties set forth in this section, Supplier makes no warranty of any kind, expressed or implied or otherwise whatsoever, that the services performed or any items produced will be merchantable or fit for any particular purpose or use. In the event of any breach of any warranty specified in this provision, Buyer’s exclusive remedy shall be that Supplier shall, at its option, repair or replace any defective goods at no cost to Buyer or refund any purchase price paid for such Work. 10. LIMITATION OF LIABILITY. IN NO EVENT SHALL EITHER PARTY BE LIABLE HEREUNDER FOR INCIDENTAL, SPECIAL, INDIRECT, CONSEQUENTIAL, OR PUNITIVE DAMAGES EVEN IF ADVISED IN ADVANCE OF THE POSSIBILITY FOR SUCH DAMAGES AND VENDOR’S TOTAL LIABILITY FOR DAMAGES UNDER THIS AGREEMENT AND THE ORDER SHALL BE LIMITED TO THE TOTAL FEES DUE HEREUNDER FOR THE INVOICE UPON WHICH A CLAIM IS BASED. 11. NOTICE. Any notice sent pursuant to the Order or this Agreement shall be sent by certified mail, return receipt requested, or by overnight mail to the addresses on the Order or to such address as either party may in the future designate. A copy of any notice to Supplier shall be also sent to General Counsel, 1725

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TERMS OF SALE Roe Crest Drive, North Mankato, Minnesota 56003 together with a copy this Agreement. Notices shall be effective upon receipt. 12. ASSIGNMENT. Except as otherwise provided, the Order and this Agreement shall be binding upon and inure to the benefit of the parties’ successors and lawful assigns. 13. STATUS. Buyer and Supplier are separate entities. Nothing in the Order or this Agreement shall be construed 14. COMPLIANCE WITH LAW. Each party shall comply with all state, federal and local laws and regulations applicable to its performance hereunder. 15. GOVERNING LAW. The Order and this Agreement shall be governed by the laws of the State of Minnesota, without reference to conflicts of law principles. Any legal suit, action or proceeding arising out of or relating to the Order or these this Agreement shall be commenced in a federal court in Minnesota or in state court in the County of Nicollet, Minnesota, and the appellate courts thereof, and each party hereto irrevocably submits to the exclusive jurisdiction and venue of any such court in any such suit, action or proceeding. With

Working with Curtis 1000

as creating an employer-employee or joint venture relationship.

respect to any litigation arising out of the Order or this Agreement, the parties expressly waive any right they may have to a jury trial and agree that any such litigation shall be tried by a judge without a jury and the prevailing party shall be entitled to recover its expenses, including reasonable attorney’s fees, from the other party.

16. FORCE MAJEURE. Neither party shall be liable for any failure to perform or delay in performance of this riots, government act or regulation, strikes, lockouts, labor disruption, cyber or hostile network attacks, inability to obtain raw or finished materials, inability to secure transport, or any cause beyond such party’s commercially reasonable control. 17. SURVIVAL. In the event any provision of the Order or this Agreement is held by a tribunal of competent jurisdiction to be contrary to the law, the remaining provisions of the Order or this Agreement will remain in full force and effect. All sections herein relating to payment, ownership, confidentiality, indemnification and duties of defense, representations and warranties, waiver, waiver of jury trial and provisions which by their terms extend beyond the Term shall survive the termination of the Order and this Agreement. 18. ENTIRE AGREEMENT. The Order, this Agreement and the operative provisions of any quotation issued by Supplier and any purchase order issued by Buyer, sets forth the entire agreement and understanding among the parties as to the subject matter hereof, and merges and supersedes all prior discussions, agreements, and understandings of every and any nature among them. No proposal, purchase order, order confirmation, acceptance, or any other document provided by either Party to the other, nor any electronic click-wrap, terms of use or similar online consent or acceptance language accompanying or set forth as a prerequisite to any electronic interface or utility associated with any Work, shall be deemed to amend the terms hereof and any such contradictory or additional terms shall be ineffective. No party shall be bound by any condition, definition, warranty, or representations, other than as expressly set forth or provided for in the Order or this Agreement, or as may be, on or subsequent to the date hereof set forth in writing and signed by the party to be bound thereby. In the event of any ambiguity or conflict between any of the terms and conditions

2020 RSVP Products, Programs & Pricing Guide

Agreement to the extent that any such failure arises from acts of God, war, civil insurrection or disruption,

Working with Curtis 1000

TERMS OF SALE contained in this Agreement and the terms and conditions contained in an Order, the terms and conditions of this Agreement shall control, unless the Parties have expressly provided in such Order that a specific provision in this Agreement is amended, in which case this Agreement shall be so amended, but only with respect to such Order. The Order or this Agreement may not be amended, supplemented, changed, or

Working with Curtis 1000

modified, except by agreement in writing signed by the parties to be bound thereby.

ADDENDUM 1 CUSTOMER OWNED INVENTORY Supplier may, from time to time, house materials or inventory owned by Customer (“Customer Materials”) at its facility (“Supplier Facility”) in order for Supplier to perform services for Customer and Customer and Supplier desire to agree to the terms and conditions upon which Supplier will store such Customer Materials. Accordingly, for good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereby agree as follows: 1. Customer agrees to pay the storage and other fees associated with Supplier’s storage, inventorying and warehousing of the Customer Materials (“Customer Materials Warehouse Storage Fees”). 2. Upon Supplier’s receipt of Customer Materials, Customer agrees that it shall bear all and insure against

2020 RSVP Products, Programs & Pricing Guide

all risk of loss at all times while such Customer Materials are located at the Supplier Facility or while such Customer Materials are under the direction and control of Supplier. Unless caused by the gross negligence or willful misconduct of Supplier, in no event shall Supplier be liable for any loss or damage to the Customer Materials. 3. In the event there is no order or de minimus activity related to the Customer Materials for a period of twelve (12) months or upon expiration or termination of this Agreement, Supplier will use reasonable efforts to notify Customer of any such Customer Materials which remain under Supplier’s direction or control and, unless otherwise agreed to in writing by both parties, Customer shall accept C.O.D. return shipment of all such remaining Customer Materials. In the event such Customer Materials are returned to Supplier, Customer shall remain liable for all costs related to the shipment of such Customer Materials and Supplier shall have the right to destroy, resell or otherwise dispose of such Customer Materials and Customer shall be liable for all costs and expenses related thereto, including but not limited to all costs of shipment, destruction, resale, enforcement of and collection under this Agreement, including reasonable attorneys’ fees. 4. This Addendum shall remain in effect until such time as Supplier is no longer in possession or control of any Customer Materials provided that either party may terminate this Addendum immediately for cause upon written notice, which notice will include a ten (10) business day opportunity to cure. Either party may terminate this Addendum for convenience upon sixty (60) days written notice to the other party.

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TERMS OF SALE ADDENDUM 2 SUPPLIER OWNED INVENTORY Supplier may, from time to time, purchase materials and/or inventory on Customer’s behalf (“Supplier-Managed Inventory”) and such Supplier-Managed Inventory shall be stored at Supplier’s facility (“Supplier Facility”) in order upon which Supplier will warehouse and store such Supplier-Managed Inventory. Accordingly, for good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereby agree as follows: 1. Customer agrees to pay the storage fees associated with Supplier’s storage, management and inventorying of the Supplier-Managed Inventory (“Supplier-Managed Inventory Warehouse Storage Fees”). 2. In the event there is (a) a de minimus or no order activity related to the Supplier-Managed Inventory for a period of twelve (12) or more months; (b) upon the expiration or termination of this Addendum; or (c) the expiration of termination of the Agreement between the parties to which the Supplier-Managed Inventory

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for Supplier to perform services for Customer. Customer and Supplier desire to agree to the terms and conditions

is addressed or the subject of, Supplier will use reasonable efforts to notify Customer of any such SupplierManaged Inventory which remains under Supplier’s possession, direction or control and, unless otherwise agreed to in writing by both parties, Supplier shall invoice Customer for such Supplier-Managed Inventory and payment shall be due within thirty (30) days of the invoice date. For amounts owed which are more

than thirty (30) days past due, Supplier may charge Customer interest in the amount of one and a half Customer shall accept C.O.D. return shipment of all such remaining Supplier-Managed Inventory and shall be responsible for all other costs or expenses related to the return of such Supplier-Managed Inventory. Risk of loss of Supplier-Managed Inventory shall transfer to Customer upon shipment. In addition to all other remedies available to Supplier, in the event that Supplier does not receive full payment for the SupplierManaged Inventory within sixty (60) days of the invoice date, Supplier shall have the right to destroy, resell or otherwise dispose of such Supplier-Managed Inventory and, in addition to the invoiced amount of the Supplier-Managed Inventory, Customer shall be liable for all costs and expenses related thereto, including but not limited to all costs of shipment, destruction, resale, enforcement of and collection under this Agreement, including reasonable attorneys’ fees. 3. This Addendum shall remain in effect until such time as Supplier is no longer in possession or control of any Supplier-Managed Inventory provided that either party may terminate this Addendum immediately for cause upon written notice, which notice will include a ten (10) day opportunity to cure. Either party may terminate this Addendum for convenience upon sixty (60) days written notice to the other party. 4. This Addendum constitutes and contains the entire agreement between the parties with respect to the storage, warehousing and inventorying of the Supplier-Managed Inventory. The parties acknowledge and agree that to the extent there is a conflict between any terms in this Addendum and any terms contained in the storage, warehousing and inventory provisions related to the Supplier-Managed Inventory contained in any other agreement executed by the parties, the terms related to such storage, warehousing and inventory of the Supplier-Managed Inventory contained therein, shall be governed by this Addendum and the terms contained herein shall prevail.

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percent (1 ½%) per month or the maximum rate permitted by law. Upon receipt of payment from Customer,

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PROJECT MANAGEMENT 76

Portal User Guide . . . . . . . . . . . . . . . . . . . . . . .

Card Pack Order Submission . . . . . . . . . . . . . . . .

Portal Order Checklist . . . . . . . . . . . . . . . . . . . . . . 101 Bonus Card Order Submission . . . . . . . . . . . . . . . 102 Billing Calculator . . . . . . . . . . . . . . . . . . . . . . . . . . 111 Submission & Mailing Timeline . . . . . . . . . . . . . . 112 RSVP Workflow . . . . . . . . . . . . . . . . . . . . . . . . . . . 113

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InSite Overview . . . . . . . . . . . . . . . . . . . . . . . .

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INSITE OVERVIEW Insite is used to upload and proof artwork for items that are not located on the portal. To access InSite, enter insite.schmidt.com into your browser.

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Enter your Username and Password.

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UPLOADING FILES NOTE: Only native documents and supporting fonts and art need to be compressed prior to uploading via InSite. 1. Click on your generic “Uploads” job from the job listing. 2. Click the “Upload Files” button. 3. In the next window name this upload. Each upload should have a unique name. Enter a note for your CSR if necessary. Drag/drop files into the bottom window for upload. You can also click on the green located at the bottom of this window to locate your files for uploading. The red

mark

allows you to remove

files if needed from the list in the bottom window prior to uploading. 4. When all files are listed in the bottom window, click “Upload” in the lower right corner. 5. A window will appear letting you know it was successful. NOTE: Disregard this message if you see it in InSite when uploading, “The files were uploaded but were not processed because no processing rules were found.” 6. Files will be moved into Preflight for processing. An automated “Request Approval” notification wil be sent when file are ready for approval.

APPROVING PAGES 1. Click on the link in your Request Approval email notification which will take you to the login window. 2. Enter your credentials and you will be taken directly into the job referenced in your email. NOTE: If you do not use the link in your email to access to your job, you will need to reference the job number from the email notification to locate the job from the job listing. 3. Click on the number next to “Requiring Approval”. 4. Click on the thumbnail preview to open the file in “Smart Review”. 5. Use the “Smart Review” tools to check and annotate the file for changes. NOTE: See the “User Guide” for more information on the Annotation Tools and doing markups 6. File OK (no annotations) - Click the green

at the bottom of the window and then click Apply.

7. File not OK (native files supplied) - Place annotations as needed to indicate corrections and click on at the bottom of the window. Select “Request Correction” from the drop menu and click Apply. 8. File not OK (PDF files supplied) - Click on

at the bottom of the window to “Reject” the file. Select

“Reject” from the drop menu and enter information for the CSR in the “Comment” window. Click Apply.

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INSITE OVERVIEW NOTES • If you are having trouble working within InSite, check the “Client Configuration” link located on the log-in page. This will provide you with supported browser and operating system information. • InSite no longer uses Java. • As pages are Approved or Rejected the files move to different viewing panes in the “Pages” tab. The different viewing panes are accessible on the left side of window under “Status”.

If you are having problems working in InSite, login first and click on the “System Diagnostics” link located in the lower left hand corner of the window. This will automatically analyze your system. When the diagnostics is complete, click on the box to “Send Email”. This will send the diagnostics report back to Curtis Byron and we will

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SYSTEM DIAGNOSTICS

be in touch to assist you.

DESKTOP HELPLINE

TRISHA DAVIDSON 507.775.7315 tmdavidson@curtis1000.com SANDY STETTLER 507.775.7358 slstettler@curtis1000.com

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Please contact the Curtis Byron Desktop Helpline with questions.

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PORTAL USER GUIDE The Portal User Guide has all of the information needed to learn how to access and use the online portal. Users can be given access to the portal with a unique user name and password by reaching out to teamrsvp@curtis1000.com. To access the Portal User Guide, enter portal.schmidt.com into your browser.

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SYSTEM REQUIREMENTS PROGRAMS Adobe Acrobat Reader: A current version of Adobe Reader is required to view PDF proofs in the Image Viewer using an Adobe Reader plug-in/add-on. Acrobat Pro will not open PDFs in the Image Viewer. BROWSERS PC Users: • Windows Internet Explorer 11 (IE 11) is recommended. It may be necessary to enable the Adobe Reader plugin (Settings>Manage add-ons). • Microsoft Edge (default browser for Windows 10 and higher) does not support the Adobe Reader plug-in.

Open with IE (Edge Toolbar>Options>Open with Internet Explorer). • Chrome and Mozilla/Firefox currently do not support the Adobe Reader plug-in.

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Mac Users: • Safari is recommended. User may need to change default settings (Preferences>Security>Internet Plugins>Website settings>Adobe Reader>Allow). • Chrome and Mozilla/Firefox currently do not support the Adobe Reader plug-in.

To check your system requirements or send a message to Web Support, click on Help from the Main Menu bar after logging in. Enter a message for Support and select Send. Your system requirements will automatically be sent in your email to Support.

Help

Technical Support Screen

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PORTAL USER GUIDE

Dashboard - Main Menu Bar

News and information (Future Enhancement) ORDER Past and present orders IMAGE LIBRARY Upload art to an Order (Designer Users) MY TOOLS Change password

Check your system requirements/send message to Web Support; User Guide/Portal Order Checklist NOTE: Designer users have access to Dashboard, Image Library, My Tools and Help.

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HELP

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DASHBOARD

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CARD PACK ORDER SUBMISSION Orders are added to your login by your Customer Support Representative. 1. Select Orders from the Main Menu Bar.

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2. Click on the Order Name to open and edit an Order.

Orders Page

NOTE: To search for an Order, enter a portion of the Order Name in the Search box and select the Search button. The order process includes the next four sub-tabs:

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GENERAL • Notes (Special Order Instructions) • Overrun Quantity ZONES • Mail, Seed and Sample Quantity • Sample Message • Sample Shipping Instructions • Sequencing CARDS • Advertiser Name • Zones/Deck(s) Assigned to • Overruns ARTWORK • Upload (if applicable) • Image Viewer • Assign art file to Card • Approve art file • Indicate Perf Cards/Perf Type

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CARD PACK ORDER SUBMISSION GENERAL TAB 1. Enter Notes or any special instructions to communicate to your Customer Service Representative. 2. Enter Overrun Quantity (if applicable, minimum 500). These are STATIC overruns – exact overprints of all contact your Customer Service Representative. 3. Select Save.

Always save your changes before navigating away from a tab.

Other fields on the General Tab are read-only informational fields.

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cards, at the same quantity and same art as the deck. If different quantities or art changes are required,

• Size: Deck Size • Paper: Deck Paper • Order List By: Date Office should order list from List Provider by • Submit Date: Final Submit Due • Mail List Date: Date list due to Curtis 1000 • Postage Due Date: Postage due Orders – General Tab

• Prepayment Date: Prepayment due • Mail Date/Leave Date: Date mail leaves Curtis 1000

NOTE: If any of the order specifications or schedule information on the General tab is incorrect, please contact your Customer Service Representative.

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• Color: Deck Color

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CARD PACK ORDER SUBMISSION CARD PACK IMPORT ORDER (Skip if manually entering Zones and Cards)

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Zones and Cards can be Imported into the Portal using a spreadsheet. Contact your Customer Service

Representative for the Card Pack Portal Import Template spreadsheet.

Card Pack Portal Import Spreadsheet

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Enter Zone and Card information on spreadsheet. To import – go to the General tab, select Import, browse and select Import File.

Orders – General Tab

IMPORT NOTES • Do not change the formatting of the spreadsheet – this has been designed to work with the import. • The import is meant to be done once – you cannot append to what has been imported by doing another import. An import will overwrite what was previously entered or imported. • After importing, you can add, delete or edit cards. We recommend that you import your cards a few days before Final Submit and enter stragglers manually. • Entering the Art File Name on the spreadsheet is optional – but if entered and it matches the actual file name, the file will be automatically assigned to the card in the Portal and save you the step of assigning. Art file names must include the “.pdf” extension in the file name on the spreadsheet. • Folded, digitally printed and pre-supplied cards are considered a “Furnished Insert” because they do not print with the deck. Enter a “Y” in the Furnished Insert column and do not list an art file name. Furnished Inserts/ Pre-supplied cards will be assigned a placeholder image for sequencing purposes only.

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CARD PACK ORDER SUBMISSION ZONES TAB 1. Select Zones to enter zone information.

2. Select Add Zone (green plus sign).

Orders – Zones Tab

3. Name: Enter the name of the Zone. 4. Mail Qty: Enter the Mailing Quantity for the Zone. 5. Seed Qty: Enter the Seed Quantity for the Zone (enter only if not accounted for in the Mail Qty). 6. Sample Qty: Enter the Sample Quantity for the Zone. 7. Sample Message: Enter the message you want inkjetted on the label card for sample packs. 8. Justification: Select how you want the sample message to appear in the address area. 9. Select Save.

Zones –Add New Zone General Tab

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ENTER ZONE INFORMATION

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Orders – Zones Tab

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CARD PACK ORDER SUBMISSION SAMPLE SHIPMENTS 1. Select the Sample Shipments tab to enter shipping information.

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2. Ship To Address: Select from dropdown or enter a new address. Addresses are saved for future use. ***No PO Box addresses – UPS does not deliver to PO Boxes*** 3. Ship Method: UPS Ground, UPS Next Day or UPS 2-day. 4. Ship Quantity: The number of samples to ship. 5. Select Save and Close. NOTE: You can create multiple shipments for sample shipping. Example: 25 sent Next Day, 75 sent Ground. Be sure the ship quantity for multiple shipments add up to the total quantity of samples ordered.

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Zones Tab –Sample Shipments Sub-Tab

A shipping dolly icon will appear next to the Zone to indicate a shipment has been entered. Click on the icon to expand the window.

Orders – Zones Tab

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CARD PACK ORDER SUBMISSION CARDS TAB 1. Select the Cards tab to add Cards to the Order.

2. Select Add Card (green plus sign)

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Orders – Cards Tab

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Orders – Cards Tab

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CARD PACK ORDER SUBMISSION CARDS – GENERAL SUB-TAB ENTER CARD INFORMATION

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1. Name: Enter the Client’s Name, ex: ABC Roofing.

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2. Check if Furnished Card: Check the box if the Card is supplied and inserted in the pack or if the Card is, for example, printing digitally or folds. A Furnished Card is one that is NOT printing with the rest of the cards in the pack. A placeholder image is created for sequencing. 3. Overruns Checkbox: Check the box if you want overruns to ship for the Card. If the Overruns checkbox does not appear, go back to the General tab and enter an Overrun Quantity. 4. Overrun Quantity: The quantity entered on the General tab displays here as read only – to update the quantity go to the General tab. All cards overrun at the same quantity. 5. Zones: To assign a Card to Zone, click on the Zone in the left box and use the arrow keys to move the Zone to the right box. The Zones listed in the left box are the Zones to choose from. The Zone listed in the right box indicates the Zones the Card is assigned to. 6. Select Save. NOTE: If you do not see the Overruns Checkbox, Overrun Quantity field or Overrun Shipments tab — go back to the General tab and enter an Overrun Quantity.

Check ONLY if Furnished Card (a non-standard card in the pack).

Orders – Cards Tab – Card General Sub-Tab

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CARD PACK ORDER SUBMISSION CARDS – GENERAL SUB-TAB 1. Select Overrun Shipments to enter shipping instructions for Cards with Overruns. 2. Select/enter Ship To Address.

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3. Enter Ship Method. 4. Select Add Address.

Orders – Cards Tab – Card Overrun Shipments Sub-Tab

When you select a Card for an Overrun, a green dot will display on the main Cards Tab.

Orders – Cards Tab

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Always save your changes before navigating away from a tab.

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CARD PACK ORDER SUBMISSION CARDS – ARTWORK TAB The Artwork tab displays the artwork image and PDF link after the Artwork has been assigned to a Card —

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this is for reference only. Before Art is Assigned to Card:

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88 Orders – Cards Tab – Card Artwork Sub-Tab

After Art is Assigned to Card:

Orders – Cards Tab – Card Artwork Sub-Tab

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CARD PACK ORDER SUBMISSION CARDS TAB – OVERVIEW Cards entered will display on the Cards Tab with a view of Card Details: • OR = Overrun – green dot indicates the card is assigned to have an Overrun assigned to the Card is approved) • Art = Art file icon represents art file is assigned to the Card • Perf = Perforation – green box with checkmark indicates the Card requires perforation • Zone(s) = Indicates what Zone(s) a Card is assigned to

Click on “Card Name” to sort in alphabetical order.

Zones card is assigned to

OR = Overrun

QC = Quality Check (art approved)

Art = art assigned to card

Perf = card has a perforation

NOTE: See also Card Counts and Filters. • Card Counts: Cards (total), Not Approved, No Artwork Assigned, No Zone Assigned, Overruns • Filters: Show All, Not Approved, No Images, Only Overruns, No Zones

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Orders – Cards Tab

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• QC = Quality Check – green box with checkmark indicates the Card’s quality check is complete (art file

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CARD PACK ORDER SUBMISSION ARTWORK TAB

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Upload art files, view and Approve proofs – Assign art files to Cards.

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Orders – Artwork Tab

TO UPLOAD ARTWORK 1. Select Browse and select your files – you may select multiple files to upload (the multi-select may not work with some older Operating Systems/Browsers). 2. Select Add To Library – the button will be activated when the first step of browsing/uploading is complete. A thumbnail image will display when the second step of the uploading process is finished.

Orders – Artwork Tab

NOTE: Thumbnail images will display when upload is complete.

Orders – Artwork Tab

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CARD PACK ORDER SUBMISSION ARTWORK ERRORS When an art file upload is incomplete, an Error Message displays at the top of the screen in a Red Banner. Click on the View Details link to view a trouble-shooting message.

PORTAL FILE REQUIREMENTS (Specifications required to upload a file)

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Artwork Tab – Error

• No special characters in filename (dashes and underscores are okay) • Must be 2-page PDF • Must have trim box created at final trim size • Page size must equal card size plus 1/8” bleed on all sides (for a bleed card) or page size must equal card size

OTHER FILE REQUIREMENTS (See Curtis 1000’s Designer Document for complete file requirements) • No spot colors • No CMYK on B/W back • Must have 1/8” bleed on all sides if bleeds • Recommended 1/8” clear zone on all sides • Vertical file rotation: –– Front = heads to the left –– Back = heads to the right

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(for a non-bleed card)

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CARD PACK ORDER SUBMISSION IMAGE VIEWER Once art files are uploaded they can be viewed in the Image Viewer tool.

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The Image Viewer is used to: • Approve Art Files • Assign Art File to a Card • Indicate if Art File Perfs 1. Select Image Viewer.

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Orders – Artwork Tab

The below informational message appears each time you open the Image Viewer. Please read the message for important information on viewing your proofs. 2. Select the X in the upper right corner to close.

Orders – Artwork Tab – Image Viewer

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CARD PACK ORDER SUBMISSION APPROVE AND ASSIGN ART FILES Review each art file in the Order and indicate the art file Properties: 1. Artwork: Approve art file. 3. Perf: Indicate if art file Perfs (select Refresh to view Perf mark on proof).

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2. Card: Assign art file to a Card.

NOTE: Art files are listed in the Viewer on the left in alphabetical order by art file name.

NON-BLEED CARDS Art files with no bleed are flagged for an additional approval. If the page size matches the Order size, a warning message will appear under Properties. Select the checkbox for Artwork has no Bleed. Is this OK? To acknowledge that the art file is at page size and is okay as is.

Orders – Artwork Tab – Image Viewer

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Orders – Image Viewer

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CARD PACK ORDER SUBMISSION IMAGE VIEWER – OVERVIEW IMAGE VIEWER CONTROLS

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• Exit – Exit the Viewer and return to the Artwork tab. • Save – Save changes before exiting the Viewer. • Delete – Delete an art file. Deleting an art file will NOT delete the card it is assigned to. • Refresh – Refresh the page to show changes made. • Back / Forward – Use to navigate through the list of art files on the left. • Proof Mark Options – Uncheck to remove from the proof, Refresh to take effect. –– Show Trim Marks (Blue solid line indicating the art trim size). The creative should display 1/8” bleed extending past the blue line. –– Show Safety Lines (Red dotted line indicating the clear zone). No critical copy or elements should extend

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past the red line. –– Show Head and Foot Marks (“Head” and “Foot” labels). The art file head and foot should match up with either the vertical or horizontal labels to confirm rotation matches standard. –– No trim or crop marks showing on original art file (uncheck Portal trim marks for clear view of file). • Image Format (PDF or JPG) – By Default the Image Viewer is set at PDF and your files will open in Adobe Reader with a compatible browser and settings (see System Requirements).

Delete Art File

Proof Marks: uncheck to remove

Proof Marks: Head/Foot

Orders – Artwork Tab – Image Viewer

Image Format: PDF or JPG

Properties: Approve Assign Perf

Proof Marks: Blue = Trim Red = Safety

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CARD PACK ORDER SUBMISSION IMAGE FORMAT The Image Viewer has two viewing formats – select the Viewer Format in the top toolbar. • PDF Image Format

NOTE: By default the Image Viewer opens in the PDF Image Format if the System Requirements are met. The PDF Image Format uses the Adobe Reader plug-in which allows the PDF to open within the website page. Some browsers are not compatible with the Adobe Reader plug-in. If no image loads in the Viewer or if the image loads in your browser viewer and not in Adobe Reader, then check your system requirements or contact your Customer Service Representative or Portal Support for help. Or, select to use the JPG Image Format. When using the JPG Image format, the Viewer will display a JPG of the art file and a link to open the PDF proof in a new tab.

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• JPG Image Format

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Orders – Artwork Tab – Image Viewer

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CARD PACK ORDER SUBMISSION PDF IMAGE FORMAT The PDF Image Format is the preferred method for viewing proofs. See System Requirements for compatible

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browsers. NOTE: Make sure you are viewing the proof in Adobe Reader and not in the browser viewer. When you hover over your file, you should see the Adobe Reader toolbar.

You should see the Adobe Reader toolbar when you mouse-over top of proof.

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To check your Adobe Reader Preferences, click on the proof and select Control-K/Command-K. “Show art, trim and bleed boxes” should be checked and “Use Overprint Preview” set to “Always”.

Orders – Artwork Tab – Image Viewer

Adobe Reader Preferences

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CARD PACK ORDER SUBMISSION SEQUENCING (ZONES TAB) Once Cards have been entered and assigned to Zones, you will see a Sequence link on the Zones tab and you may start working on sequencing.

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1. Go to the Zones tab. 2. Select Sequence for the Zone you wish to sequence.

Orders – Zones

3. Drag and drop the Cards into position order.

Orders – Zones – Sequence Page

NOTE: Art does not need to be assigned to the Card in order to do Sequencing. You must have Card entered and assigned to a Zone(s).

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Before you start to sequence, you can select Sort By Name to sort the cards in alphabetical order by Card Name.

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CARD PACK ORDER SUBMISSION SEQUENCE APPROVAL 1. To view a 4-up PDF proof of the Cards in sequence order, select View PDF.

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2. When Sequencing is completed, select Approve Sequence. 3. Sequence and Approve each Zone in the Order.

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98 Orders – Zones – Sequence Page

NOTE: You may “Un-approve” a sequence approval up until Final Submit – select Reject Sequence.

Orders – Zones Tab – Sequence Page

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CARD PACK ORDER SUBMISSION FINAL SUBMIT (GENERAL TAB) When the Order is complete and ready to submit for processing, select Final Submit. 1. Go to the General tab and select Final Submit.

a Final Submit Order Confirmation email.

Before Final Submit, reference the “Portal Order Checklist” to review your order.

NOTE: Once Final Submitted, the Order is locked and available as read-only. If changes are necessary after Final Submit, additional processing charges and possible Mail Date delays will apply depending on the status of your Order. If required, your Order will be “un-submitted” and you will have access to make the changes and resubmit.

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Orders – General Tab

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Upon Final Submitting, the Office contact(s) and your Customer Service Representative will receive

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CARD PACK ORDER SUBMISSION ORDER SUMMARY REPORT At any time in the order process, an Order Summary Report can be viewed. This is a useful tool to review current

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order information entered. On the Orders page, click on the PDF icon to the right of the order record.

Orders Page

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100

The Order Summary Report shows: Order Specs, Cards/Zones, Sequencing, Overruns, Samples, Shipping Information and more.

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PORTAL ORDER CHECKLIST The portal is project management tool for creating

ARTWORK TAB/IMAGE VIEWER

a card pack, mini pack and mini mailer mailings. The

All artwork files approved:

portal includes mail schedules, zone descriptions and quantities, card sequencing, artwork uploads, proofing and a billing calculator.

PDF proofs viewed in Adobe Reader and not in the browser document viewer. • The Adobe Reader Page Display settings are set at: –– Show art, trim and bleed boxes = checked

Notes: Indicate any special order instructions.

–– Overprint Preview = Always

Overrun Quantity Field: Indicate Static Overrun

• File rotation is correct: Front=heads to left,

quantity (overruns entered in the Portal are an

Back=head to right (file will print head-to-

exact overprint of all cards: no art changes and all

head).

same quantity). Indicate in the Cards tab the ones to ship and shipping address.

• PDF views with correct bleed – image extending 1/8” beyond blue trim line.

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GENERAL TAB

• No trim or crop marks showing on original art ZONES TAB

file (uncheck Portal trim marks for clear view

Mail Quantity, Seed Quantity and Sample Quantity

of file).

indicated per zone. Sample Message – to be inkjetted on sample pack Sample Shipments – Ship Destination, Quantity and Method – enter per zone. Sequence approved (Status = Approved) – approve

order: 4C/4C or 4C/BLK. 4C/BLK orders should not have any 4C/4C files. No spot colors. All artwork files are assigned to a Card – delete files not used.

each zone. GENERAL TAB CARDS TAB All cards assigned to a zone(s). All cards have an art file assigned. All art files approved (approve art files in Artwork

Final Submit* *NOTE: Once Final Submitted, the Order is locked and available as read-only. If changes are necessary after Final Submit, additional processing charges and

tab/Image Viewer).

possible Mail Date delays will apply depending on the

Cards with overruns indicated (green dot). To

status of your Order. If required, your Order will be

indicate overrun, click on Card, check Overruns

“un-submitted” and you will have access to make the

checkbox and enter Ship To Address under

changes and re-submit.

Overrun Shipments tab. Cards that Perf indicated (green box with checkmark). Select Perf in Artwork tab/Image Viewer.

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label cards – enter per zone.

• All files match the color specifications of the

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BONUS CARD ORDER SUBMISSION Bonus cards are printed digitally for additional cards that have changes from the bulk order. Contact teamrsvp@curtis1000.com to request a Bonus Card order to be set up in the Portal: portal.schmidt.com. Bonus Card orders will appear on the Orders page along with Card Deck orders. Orders can be filtered by

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Product Type. Click on the order Name to open the order. NOTE: Bonus Card orders that do not have the same Final Submit and Mail Date as a card pack job incur an additional set-up fee.

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Orders Page

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BONUS CARD ORDER SUBMISSION GENERAL TAB General Tab – enter special order instructions under Bonus Card Notes.

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Orders – General Tab

Project Management

BONUS CARD ORDER SUBMISSION IMPORT ORDER (Skip if manually entering Cards)

Project Management

Cards can be Imported into the Portal using a spreadsheet. Contact teamrsvp@curtis1000.com for the

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Bonus Card Portal Import Template spreadsheet.

Bonus Card Portal Import Spreadsheet

• Enter Card/Advertiser, Art File Name (optional), Quantity and Ship To information on spreadsheet. • To import – go to the General tab, select Import, Browse and select Import File.

Orders – General Tab

Project Management

BONUS CARD ORDER SUBMISSION CARDS TAB • Cards Tab/General Sub-Tab – add Card Name and Quantity for each advertiser

Orders – Cards Tab/General Sub-Tab

–– Ship To Address –– Ship Quantity (you may break up the quantity into multiple shipments) NOTE: All Bonus Cards ship UPS Ground.

Orders – Cards Tab/Shipments Sub-Tab

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• Cards Tab/Shipments Sub-Tab – select Add New Shipment and enter:

Project Management

NOTE: Bonus Cards can be ordered in any quantity, minimum of 500 each.

Project Management

BONUS CARD ORDER SUBMISSION

Project Management

A shipping dolly icon displays next to the Card to indicate the Ship To Address has been entered.

Orders – Cards Tab

• Cards Tab/Artwork Sub-Tab – displays art image once uploaded and assigned (for reference only). • Save and Close to return to the Cards Tab

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Orders – Cards Tab – Artwork Sub-Tab

Project Management

BONUS CARD ORDER SUBMISSION ARTWORK TAB Upload art files on the Artwork tab.

Uploading files is a two-part process, select Browse and Add To Library — upload process is finished when images display on the page.

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Orders – Artwork Tab

Project Management

Orders – Artwork Tab

Project Management

BONUS CARD ORDER SUBMISSION IMAGE VIEWER Assign art file to a card and Approve art files in the Image Viewer.

Project Management

• Click on Image Viewer.

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Orders – Artwork Tab

• Review each art file in the Order and indicate the art file Properties: –– Artwork: Approve art file. –– Card: Assign art file to a Card. NOTE: Digital Bonus Cards cannot be perforated.

Orders – Artwork Tab – Image Viewer

Project Management

BONUS CARD ORDER SUBMISSION IMAGE VIEWER – OVERVIEW IMAGE VIEWER CONTROLS • Exit – Exit the Viewer and return to the Artwork tab. • Delete – Delete an art file. Deleting an art file will NOT delete the card it is assigned to. • Refresh – Refresh the page to show changes made. • Back / Forward – Use to navigate through the list of art files on the left. • Proof Mark Options – Uncheck to remove from the proof, Refresh to take effect. –– Show Trim Marks (Blue solid line indicating the art trim size). The creative should display 1/8” bleed extending past the blue line.

Project Management

• Save – Save changes before exiting the Viewer.

–– Show Safety Lines (Red dotted line indicating the clear zone). No critical copy or elements should extend past the red line. –– Show Head and Foot Marks (“Head” and “Foot” labels). The art file head and foot should match up with either the vertical or horizontal labels to confirm rotation matches standard. Reader with a compatible browser and settings (see System Requirements). Delete Art File

Proof Marks: Uncheck to remove

Proof Marks: Head/Foot

Orders – Artwork Tab – Image Viewer

Image Format: PDF or JPG

Proof Marks: Blue = Trim Red = Safety

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• Image Format (PDF or JPG) – By Default the Image Viewer is set at PDF and your files will open in Adobe

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Project Management

BONUS CARD ORDER SUBMISSION GENERAL TAB – FINAL SUBMIT

Project Management

When ready to Final Submit the order – go to the General Tab and select Final Submit*.

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Orders – General Tab

*NOTE: Once Final Submitted, the Order is locked and available as read-only. If changes are necessary after Final Submit, additional processing charges and possible Mail Date delays will apply depending on the status of your Order. If required, your Order will be “un-submitted” and you will have access to make the changes and re-submit.

Project Management

BILLING CALCULATOR The Billing Calculator is a scenario planning tool that allows users to estimate the cost of their pack. This tool allows users to adequately plan for the cost off subtracting or adding cards in their card pack.

a change to update the Total.

• Office: User’s default office. If owner has more than one office, select from dropdown. Only Office Owners

Project Management

Always select Calculate after making

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have access to Billing Calculator unless Owner requests access for other users. calculator fields. Fields can then be edited. Or, select “No Order” and manually populate the fields. If manually entering, you must create at least one zone. • Product Type: Select either Card Decks or Bonus Cards. • Annual Sales Dollars: Offices are set at a default tier based on Card Deck sales from prior year. Changing the Annual Sales Dollars tier impacts the Manufacturing Costs. Bonus Card pricing is not impacted by Annual Sales Dollars. • Card Size/Paper Type/Color Type: Values default based on “Base Billing on Order” specs or each value can be selected. • Requested Mail Date: Does not impact pricing. • Overrun Shipment Qty: The quantity all cards are overrun at, for example: 500, 1000, etc. • Overrun Cards: The number of overrun cards that are shipping. • Unique Cards: The number of unique creative files in the order. • Zones: Add a record to the table for each zone in the order, enter: Mail Qty, Sample Qty, Card Qty. If this message appears on the screen, select Calculate to update pricing:

**Freight, postage and misc. costs are not included in calculator (i.e. perfs, sample message, corp jpegs, overrun/ bonus card shipping, digital covers, un-final submit charges, etc.). Contact teamrsvp@curtis1000.com for pricing.

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• Base Billing on Order: Choose to pull specs from a previous order (must be a submitted order) to populate

Project Management

SUBMISSION & MAILING TIMELINE Below is the typical timeline for the submission of card pack payments, which begins 12 days prior to actual mail date. All items must be paid before the ship date. Fees will be invoiced for the following: • $350 per cancelled job

Project Management

• $350 per date change per job

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• $350 per unfinal submit • Additional costs for front office and/or production work may be included

Mail list

12 days prior

Final submit

Final submit day

Postage amount and label proof

Five days prior

Invoice

Four and three days prior

Postage payment: USPS

Three days prior

Order payment: Curtis 1000

Two days prior

3602

Mail date

Mailing/delivery appointment confirmation

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RSVP WORKFLOW RSVP/CURTIS 1000 VALUE STREAM The chart below shows all steps necessary for producing and mailing a card pack.

CRM Front Office

Office/end user

Contracts

Franchise member/client Payment

Copy

Billing and Prepress

CSR

List processing

Cover card inkjetting

Directed buy paper

Curtis 1000 collect from RSVP

Collating

Drop

Home

Plating

Press

Cutting

Portal

Shipping

Open pack

Sales reporting, royalty payment

USPS

Call to action/ response

RSVP collects from customer

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Planning

Publication Creation Mailing Schedule • Graphics • Order • Payment • Insertions

Project Management

Production

Reporting

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The Designer Information Guide includes all of the information needed to upload and proof card pack artwork.

InDesign & Illustrator Color Settings . . . . . 136

Bleed & Safety Zones . . . . . . . . . . . . . . . . . . 117

Photoshop Color Settings . . . . . . . . . . . . . . . 139

Frames & Borders. . . . . . . . . . . . . . . . . . . . . . 118

Address Back If Flipping . . . . . . . . . . . . . . . . 140

Illustrator File Set Up . . . . . . . . . . . . . . . . . . 119

Magazine Guidelines . . . . . . . . . . . . . . . . . . . 141

Colors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 120

Preflighting PDF Files . . . . . . . . . . . . . . . . . . 146

Trapping . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 121

Curtis Byron Preflight Profile . . . . . . . . . . . 147

Correct Card Rotation . . . . . . . . . . . . . . . . . . 122

Importing the Curtis Byron Profile . . . . . . . 148

Final Checks On Your File. . . . . . . . . . . . . . . 123

Preflight Preferences. . . . . . . . . . . . . . . . . . . 149

Label Card Specifications . . . . . . . . . . . . . . . 125

Applying The Profile . . . . . . . . . . . . . . . . . . . 150

Creating PDF File . . . . . . . . . . . . . . . . . . . . . . 126

Locating Items That Errored . . . . . . . . . . . . 152

ID: Press Ready PDF Files . . . . . . . . . . . . . . 127

Applying the "Analyze & Fix". . . . . . . . . . . . 153

Acrobat Page Display Settings . . . . . . . . . . 130

Standing "PDF Fixups" . . . . . . . . . . . . . . . . . 154

Vector Text v.s. Rasterized Text. . . . . . . . . . 134

Additional Acrobat Tools . . . . . . . . . . . . . . . 155

Resolution . . . . . . . . . . . . . . . . . . . . . . . . . . . . 135

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InDesign File Set Up . . . . . . . . . . . . . . . . . . . 116

Designer Information Guide

DESIGNER INFORMATION GUIDE

Designer Information Guide

INDESIGN FILE SET-UP PAGE SIZE • Files should be set-up as a 2-page document at the finished trim size of your piece.

Designer Information Guide

• Page one should be the front and page two the back. BLEEDS • Extend bleeds at least 1/8" beyond the trim edges of your document. • Adobe InDesign allows you to enter a bleed value in the New Document Window to serve as a guide. SAFETY ZONES • Live copy should be at least 1/8" from the trim edge. • Enter .125" in the margin fields to use as guides for the safety zone. APPEARANCE OF BLACK • Set-up this preference as seen below.

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• This will allow you to see the difference between items colored 100% Black and a Rich Black. Overprints need to be set-up manually on a case by case basis within the file.

InDesign – Preferences – Appearance of Black InDesign – New Document Window

Designer Information Guide

BLEED & SAFETY ZONES SAMPLE CARD Document created at final trim size of 5.5" x 3.5" BLEEDS SET TO .125" Ensures that all graphic items, whether created in the page layout program or in another application, can be

MARGINS (SAFETY ZONE) SET TO .125” With the margins set to .125”, the distance between the margin and the final trim size is the “safety zone”. No text or critical copy should be positioned in this area. NOTE: Use these same settings for the bleed and margins for all files created for Curtis Byron.

Designer Information Guide

positioned into the .125" bleed area.

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Designer Information Guide

FRAMES & BORDERS FRAMES During the production process, there may be slight movement. Framed borders placed just inside the trim edge

Designer Information Guide

may result in uneven borders.

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Possible Movement During Production Original Art

Designer Information Guide

ILLUSTRATOR FILE SET-UP Create a template using the settings seen here. Use this template for all cards so files are consistently the same. Number of Artboards: 2

Designer Information Guide

Width: 5.5 Height: 3.5 Bleed: .125 Color Mode: CMYK Raster Effects: High Preview Mode: Overprint These settings will create a 2-page PDF file with the correct Trim Box for imposing the file.

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Illustrator â&#x20AC;&#x201C; New Document

Illustrator â&#x20AC;&#x201C; New Document Window

Designer Information Guide

COLORS Due to differences between the RGB color space and the CMYK color space when converting RGB colors to CMYK, there may be some shifts in color.

Designer Information Guide

KEEP IN MIND

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• All colors preview in RGB on your monitor and are just approximations of what the color will look like when printed. • Artwork for 4-color printing should be converted to the CMYK color space so the file can be separated into CMYK for printing. RGB files will be converted into CMYK on the fly. • Spot colors should be set-up to print in Process colors (CMYK). This is done easily by altering your “Swatch Options” so the Color Type is Process and the color Mode is CMYK. See below. NOTE: This can also be accomplished when exporting PDF file by going into the Ink Manager.

Designer Information Guide

TRAPPING Trapping digital files is the process of compensating for mis-registration on press by printing small areas of overlapping color where objects meet. KNOCKOUT When two objects of different colors overlap, the topmost object will knockout the object below it to prevent trapping to ensure that no unsightly gaps occur due to mis-registration. OVERPRINTING When one ink color is printed over the top of another ink color. See Overprint example below. Depending on the colors being used, you will notice varying degrees of color change where the two objects overprint.

InDesign gives you the capability to preview overprints/trap. Go to: • Window/Output/Separations Preview. Set View to “Separations”. Spot colors that need to be switched to Process will be listed. Turn colors on and off to check color break and make any necessary changes prior to creating your PDF. NOTE: Curtis Byron has an automatic trapping solution at the RIP (Raster Image Processing) stage that will automatically trap both the page layout and graphic files to Curtis Byron’s standards in preparation for press. However, any objects set to overprint in your files will be honored.

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• View and select Overprint Preview. You can visually see the overprints on your file.

Designer Information Guide

it from overprinting on the bottom object. See Knockout example below. Knockouts such as this may require

Designer Information Guide

CORRECT CARD ROTATION Follow this example sheet for correct card rotation when designing and setting up files.

EXAMPLE 1 – VERTICAL FRONT AND BACK HEAD

Rotate front 90º counter-clockwise

Rotate 90º clockwise

FOOT

EXAMPLE 2 – VERTICAL FRONT AND HORIZONTAL BACK Front

Back

HEAD

Rotate front 90º counter-clockwise

HEAD

FI AL IN

ILE

F AL

N IGI

Leave as is; rotation is correct

FOOT FOOT EXAMPLE 3 – HORIZONTAL FRONT AND VERTICAL BACK Front

Back

HEAD Rotate 90º clockwise

FI AL G

Leave as is

N IGI

ILE

F AL

HEAD

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Back

HEAD

Designer Information Guide

Front

FOOT FOOT

Designer Information Guide

FINAL CHECKS ON YOUR FILE OVERPRINT PREVIEW Go to File and select Overprint Preview. This will allow you to see any overprints that have been applied. If it

Incorrect overprint settings can also be an issue when dealing with 100% black graphics on top of other graphics.

Designer Information Guide

looks incorrect you can make the necessary changes prior to creating PDF file.

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Correct: “20% OFF” not set to Overprint Fill

Example below: The 100% black graphic is set to overprint. This allows the two separate graphics beneath the box to print also adversely affecting the printed piece. With "Overprint Preview" turned on this would be visible to you.

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Incorrect: “20% OFF” is set to Overprint Fill

Designer Information Guide

FINAL CHECKS ON YOUR FILE SEPARATION PREVIEW

Designer Information Guide

Go to Window/Output/Separation Preview. Any Spot colors listed should be converted to process (CMYK).

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Designer Information Guide

LABEL CARD SPECIFICATIONS Templates can be found on the InSite Learning Center. These templates provide crucial information regarding the address area size and position for the label card. See examples below.

Designer Information Guide

5.5"

3.5"

1/8" BLEED

5.5 x 3.5 CC Template 1/8" BLEED

LIVE IMAGE AREA - Keep live copy 1/8” from final trim

1/8" BLEED

BLEED AREA

1/8" BLEED

1.5"

4.25"

ADDRESS AREA

125

3.375" 1/8" BLEED

8/2/19 10:17 AM

BLEED AREA

1/8" BLEED

Template size: 5.5" x 3.5"

6 x 4.25 CC Template LIVE IMAGE AREA - Keep live copy 1/8” from final trim

ADDRESS AREA 1.5"

1/8" BLEED

3.375" 1/8" BLEED

RSVP UV CC Templates_1-2019.indd 2

8/2/19 10:17 AM

Template size: 6" x 4.25"

1/8" BLEED

9 x 6 CC Template BLEED AREA LIVE IMAGE AREA - Keep live copy 1/8” from final trim

1.5"

ADDRESS AREA 3.375" RSVP UV CC Templates_1-2019.indd 3

Template size: 9" x 6"

1/8" BLEED

8/2/19 10:18 AM

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1/8" BLEED

RSVP UV CC Templates_1-2019.indd 1

Designer Information Guide

CREATING PDF FILES PDFs (Portable Document Format) are cross platform files that can be opened on either a PC or Mac.

PREPARING DOCUMENT FOR CREATING A PRESS READY PDF

Designer Information Guide

1. Graphic files must be linked to high resolution art

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2. Colors must be set-up properly; i.e., Spot vs. Process 3. Fonts for both the application file and art files must be open when creating the PDF 4. Document is created at final trim size with bleeds extending 1/8" past the trim size Finalize all files before submitting to avoid additional charges. Curtis Byron recommends checking the separations within your page layout file prior to creating your PDF file to ensure colors are set-up properly. If you have not supplied PDF files to Curtis Byron in the past, please call our Desktop Helpline to set-up a test. We will run a Preflight Panel Report on your PDF to ensure they are set-up for high-resolution output. Once we determine everything is OK, you can then upload files for live jobs.

PDF Export Settings: Create a "Curtis Byron PDF Preset" for exporting PDF files using the

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settings here and on the next three pages. Specifically: Do not include any "Marks" with your PDF files.

Designer Information Guide

ID: PRESS READY PDF FILES Use the settings provided to you on this document for creating your "Curtis Byron PDF Present". This will ensure consistent high resolution PDF files are created for our facility. • Select the Press Quality preset listed on the left and click on New.

GENERAL TAB

Designer Information Guide

File > Adobe PDF Presets > Define

• Name this preset: Curtis Byron PDF Preset • Change Compatability to Acrobat 7 • Set up as seen below

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• Do not change the Export Layers setting to create layered PDF files

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Designer Information Guide

ID: PRESS READY PDF FILES COMPRESSION TAB • Name this preset: Curtis Byron PDF Preset

Designer Information Guide

• Set up as seen to the right

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MARKS AND BLEEDS TAB • Set up as seen to the right

Specifically: Do not include any "Marks" with your PDF files. If you add Crop Marks and then hide them on the PDF by "cropping" to the bleed, the file will not work. The Portal does not recognize the cropping. The upload will error due to the larger size. Make sure you are including 0.125" bleed in all bleed fields.

Designer Information Guide

ID: PRESS READY PDF FILES OUTPUT TAB • Set up as seen to the right ADVANCED TAB

Click OK and Done

USING YOUR CURTIS BYRON PDF PRESET Once you have created this preset, utilize it when

Designer Information Guide

• No changes

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exporting all PDF files for Curtis Byron by going to:

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File > Adobe PDF Presets > Curtis Byron PDF Preset

Designer Information Guide

ACROBAT PAGE DISPLAY SETTINGS Use the appropriate application settings, as seen below.

Designer Information Guide

Open the Acrobat Preferences. Under the Page Display Category/Page Content and Information, apply the 2

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items below: 1. Show art, trim, and bleed boxes – This makes the Trim Box visible so you can clearly see it when you open the PDF file in Acrobat. –– The Trim Box is critical to a PDF file's positioning when imposed for press. If there is no Trim Box the file may not position correctly. 2. Use Overprint Preview: Always - This allows you to see any overprints applied in the native file. Critical: Curtis Byron honors the overprint settings applied in the page layout document.

Designer Information Guide

ACROBAT PAGE DISPLAY SETTINGS PDF Files generated from documents that are set-up properly will have the boxes seen below embedded within them. If files are not set-up properly, these boxes may be missing completely. Under Page/Crop double click on

Designer Information Guide

page and the palette below will appear.

SHOW ALL BOXES Check this box. CROP BOX Defines the boundary for the contents of a page when it’s displayed or printed. ART BOX

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Defines the meaningful content of the page, including white space.

Defines the finished dimensions of the page after trimming. This size

Set Page Boxes window

must reflect the final trim size of the printed piece. BLEED BOX Defines the bleed area to allow for paper trimming and folding when the page is printed professionally. OPEN THE PDF IN ACROBAT With the “Show art, trim, and bleed boxes” preference turned on (see previous page) you will visually be able to see if the red trim box is there and positioned correctly. See right.

PDF opened in Acrobat

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TRIM BOX

Designer Information Guide

ACROBAT PAGE DISPLAY SETTINGS CORRECTING THE TRIM BOXES IF THEY ARE INCORRECT OR MISSING

Designer Information Guide

Open the PDF file in Acrobat and using the Crop tool select the different options from the drop menu below the “Show All Boxes” selection. Enter the correct numbers as seen below in those fields. NOTE: These numbers are based on a PDF file with .125" bleed and no Registration or Trim Marks applied. • Crop Box: 0, 0, 0, 0 • Art Box: .125, .125, .125, .125 or 0, 0, 0, 0 • Trim Box: .125, .125, .125, .125 • Bleed Box: 0, 0, 0, 0

No Trim Box

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Art Box

Trim Box

Bleed Box

After correcting the boxes on the PDF file, they will now be visible. This file will now position properly on the imposition for press. Trim Box in Place

Designer Information Guide

ACROBAT PAGE DISPLAY SETTINGS VECTOR BASED ART • Uses mathematical equations to describe the shapes that make up an image. used to create vector art.

Vector Artwork – 100%

Vector Artwork – 250%

BITMAPPED/RASTERIZED IMAGES • Defined by a grid of pixels. Each pixel is assigned its own color or tonal value and when combined with other pixels to form a color or grayscale image. • Raster images have a fixed resolution. Resizing will result in the loss/gain in resolution. If the resolution is resizing a pixel based image can effect its resolution.

Bitmap Artwork – 100%

Bitmap Artwork – 250%

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reduced too much, the image will appear pixilated or jagged. See the resolution table on page 74 to see how

Designer Information Guide

• Vector art can be sized (larger or smaller) without any resolution loss. Drawing programs like Illustrator are

Designer Information Guide

VECTOR TEXT VS. RASTERIZED TEXT VECTOR TEXT

Designer Information Guide

Digital art composed of mathematical lines and curves

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RASTER TEXT Digital art composed of rows of pixels • The images below have been enlarged to illustrate the difference between rasterized text and vector text. The top graphic is a 12 pt san serif font that is vector artwork; appears nice and sharp. • The bottom graphic is a 12 pt serif font that is rasterized artwork. The thinner areas of the rasterized font (bottom image) are almost gone. Critical: Text gets rasterized if a PDF file is opened in Photoshop. Another consideration: The background black is 74.9% C, 67.84% M, 67.06% Y, 90.2% K. RESULTS Between dot gain and any possible slight misregistration on press, those thinner areas of the rasterized text will most likely fill in and not print as clear and visible as you expected them to. Setting this text in a page-layout

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program is a much better option so it prints much sharper.

Vector Text

Rasterized Text

GUIDELINES • Text smaller than 12 pt, should be a san serif font if comprised of multiple colors. • Light colored text, 12 pt and smaller, should be a san serif font if placed on a darker colored background comprised of multiple colors. The more colors you utilize on a small font placed on background graphics increase the opportunity for registration issues on a conventional web press.

Designer Information Guide

RESOLUTION SCANNED ART Black and white as well as color photographs be scanned at 300 pixels per inch (ppi). Line art scans are done at 1200 ppi, which ensures a sharp

Designer Information Guide

reproduction of the original line art. Curtis Byron can accept line art scanned at 300 ppi, however, the final printed product will likely lack in sharpness and will appear jagged at lower resolutions. DIGITAL ART Should have a final resolution of 300 ppi when output for print. DPI CONVERSION CHART The chart below illustrates how resizing a 300 ppi image placed into a page layout file will affect an imageâ&#x20AC;&#x2122;s resolution. InDesignâ&#x20AC;&#x2122;s Links panel has a Link Info section that will show both the Actual and

Links Panel in InDesign

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Effective resolution of an image.

Image Scaled By:

Results of Image Resolution

300 ppi

25%

Increased to 400% = 1200 ppi

300 ppi

50%

Increased to 200% = 600 ppi

300 ppi

75%

Increased to 133% = 400 ppi

300 ppi

80%

Increased to 125% = 375 ppi

300 ppi

90%

Increased to 111% = 333 ppi

300 ppi

100%

100% = 300 ppi

300 ppi

110%

Decreased to 91% = 273 ppi

300 ppi

120%

Decreased to 83% = 249 ppi

300 ppi

125%

Decreased to 80% = 240 ppi

300 ppi

150%

Decreased to 67% = 201 ppi

300 ppi

200%

Decreased to 50% = 150 ppi

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Original Image Resolution

Designer Information Guide

INDESIGN & ILLUSTRATOR COLOR SETTINGS Designer Information Guide

Please configure the color settings in InDesign and Illustrator as shown in these screen shots on the right. WORKING SPACES These are the documentâ&#x20AC;&#x2122;s default profiles for both RGB and CMYK. The default CMYK profile should represent the print production color space in which the document will be printed. COLOR MANAGEMENT POLICIES These define how any imported images with embedded profiles are handled. These settings will deal with both the RGB and CMYK image conversions when placing those images into InDesign or Illustrator. CONVERSION OPTIONS Adobe (ACE) engine and the Relative Colorimetric rendering intent allows for the most exact color conversions.

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InDesign Color Settings

Illustrator Color Settings

Designer Information Guide

INDESIGN & ILLUSTRATOR COLOR SETTINGS BLACK TEXT NEEDS TO BE SET AS K-ONLY Though the default Foreground Color in Photoshop appears to be black, it is a 4C black, which, when used to set • Set the color of your type by opening up the dialog box for the Text Color Picker, and then zero out the CMYK values while plugging in the K value at 100%. • To access the Text Color Picker, click on the color swatch in the Type tool’s option bar (made available when the Type tool is selected).

Foreground Color

If your image is in RGB, it is best to set your black type after you have converted it into CMYK. Otherwise the black text in RGB will wind up being 4C when it gets converted into CMYK.

Color swatch in the Type tool's option bar

Designer Information Guide

black type, will lead to misregistration issues on press.

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Setting Text Color to 100% K in the Text Color Picker

CAUTIONARY NOTE REGARDING BLACK TEXT IN GRAYSCALE FILES Due to the fact that the image is grayscale, setting the color of the text to K-only at 100% will not result in your type being set at 100% black. It will wind up being something less than that. In order to actually have the text be set at solid black, zero out the Lab values in the Text Color Picker, as shown in the screen shot on the right.

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Default Foreground Color, as shown in Photoshop's Color Picker

Designer Information Guide

INDESIGN & ILLUSTRATOR COLOR SETTINGS Designer Information Guide

RICH BLACK

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CREATING A DEEPER BLACK WITH “RICH BLACK” To deepen the appearance of solid black items on your printed piece, create a “rich black” in the Swatches panel of your page layout application using the values as seen on the right. Cyan 40%, Magenta 0%, Yellow 0%, Black 100%.

Color Swatches panel

Apply this new swatch to your black items. This color build will work whether your document(s) are printed on a conventional or digital press.

WEB PRESS/UV INK WEB OFFSET PRESS Prints on a continuous roll of paper as it's fed through the press. Pages are separated and cut to size after they have been printed. Used for high-volume publications such as mass-market books, magazines, newspapers, catalogs, and brochures. Front and back print simultaneously as the paper is fed through the system.

Page 1

There are two methods of web offset printing, known as heatset and coldset (or non-heatset). Page 2

UV INK When designing CRM or BRM cards, Page 1 will be the coated UV side of the piece. This side should not be designed for customer responses (e.g. survey card) as standard ballpoint pens do not write well on this type of coating.

Your Company

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PHOTOSHOP COLOR SETTINGS Photoshop preserves the embedded profiles of both RGB and CMYK images. This is done to avoid either discarding the image’s embedded profile upon opening it up into Photoshop, or having the image converted into a

CONVERTING FROM RGB TO CMYK IN PHOTOSHOP Having your Photoshop Color Settings configured as shown, will ensure that RGB images convert to the correct CMYK color space for documents printed at Curtis Byron. You can chose from one of two methods for converting images into CMYK. 1. Do a color mode change by choosing Mode > CMYK Color under the Image menu. Photoshop will refer to the default profiles you selected in the Working Spaces section of your Color Settings. 2. Select the Convert to Profile… command under the Edit menu. Use the settings shown here for the Convert

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different color space.

to Profile dialog box.

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Conver to Profile command

Convert to Profile dialog box Photoshop Color Settings

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CMYK Color Mode command

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ADDRESS BACK IF FLIPPING BRM/CRM ADDRESSING If designing a card that will flip “face out” the back of a card pack, an address should not be placed on the “side flipping out the back” of the pack as the USPS will have 2 delivery addresses to choose from on the poly-wrapped

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pack. This may result in your packs being delivered to the wrong address. pe.usps.gov/text/dmm300/602.htm 1.2 DELIVERY ADDRESS The delivery address specifies the location to which the USPS is to deliver a mail piece. Except for mail prepared with detached address labels under 4.0, the piece must have the address of the intended recipient, visible and legible, only on the side of the piece bearing postage.

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MAGAZINE GUIDELINES To ensure you receive proofs in a timely manner, and that we stay on schedule it is critical that the setup of these multi-page files is done in a manner that allows us to process them quickly and efficiently. The following guidelines will accomplish this. FILE SETUP GUIDELINES Example: 8" x 10.5" (final trim size) • Enter total number of pages in signature. Page order should be sequential (reader spreads). Page 1 is the outside cover, page 2 is the inside cover, page 3 starts the guts of the magazine. For this example, page 15 would be the inside back cover and page 16 is the outside back cover. NOTE: If the “cover pages” (first two pages and the last

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• Create document at the catalogs “final trim size”

two pages of your catalog) are on a separate document that is OK. • Enter .125" in the bleed fields. Bleeds should be opened up beyond the document trim edge onto the pasteboard of your document. Bleeds will be trimmed off to meet your “final trim size”. • Enter .125" in the Margin fields which will designate the “safety zone” around the outside edges of your pages. Keep all critical copy/art away from this safety zone to ensure it won’t be impacted by the final folding and trimming of the catalog. • Make sure you are linked to high resolution images. Suggested resolution for images is 300 dpi. • All colors should be CMYK and set to process separate unless you are printing in spot colors. Spot colors should be set to the correct PANTONE® color swatch. • Do not place frames around the outside edge as either a guide for printing or as a design feature. • Deselect “Spreads” when exporting PDFs. Create one high resolution PDF file of the entire multi-page document for printing. See right. NOTE: Supplying native files, unless requested by Curtis Byron, may result in additional prep charges and delays. • Digital Covers - upload separately from non-digital components. • Always send both native files and PDF files for digital covers. Must include fonts and supporting art files for the native files. • Make corrections and export individual PDF files of just those pages.

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NOTE: Catalogs that are 48 pages or more should be provided with 1/4" bleed.

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MAGAZINE GUIDELINES CATALOG SETUP A catalog’s ability to flow into the imposition, without manual intervention, is totally dependent on the file setup. Follow the “File Setup Guidelines” on the

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previous page. Example: 12 page catalog setup When exporting the PDF make sure “Pages” is selected not “Spreads”.

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All 12 pages are in one PDF file NOTE: Do not export separate PDF files of each page as this is extra work for you and does not aid us in any way.

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MAGAZINE GUIDELINES NAMING CONVENTIONS FOR SEPARATE EXPORTS OF A CATALOG We understand that on larger catalogs you may require several designers working on separate sections of a catalog at the same time. If this is the case at your organization then do one of these two options to reduce confusion and aid in timely processing of your files.

Name your multi-page PDF files exactly the same but be sure to include the pages numbers within each PDF file. See right. Below are the PDF files from these six separate PDF files.

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Option 1

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you would provide Curtis Byron two PDF files. â&#x20AC;˘ Cover Pages (1-2, 47-48) â&#x20AC;˘ All other pages (3-46)

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If your cover pages are setup on a separate document

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MAGAZINE GUIDELINES Option 2 The other option is to utilize Acrobat Professionals capability to combine separate PDF files into one PDF file adjusting the order as needed.

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Go to File > Create > Combine Files into a Single PDF

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The â&#x20AC;&#x153;Combine Filesâ&#x20AC;? window will appear. See below. Drag and drop your separate PDF files into the window as seen here. If they are not listed in the correct order simply select a file and use the arrows at the bottom of the window to change the order so it is correct.

With the Single PDF radio button selected, click on the Combine Files button. All pages will automatically be combined into one PDF file allowing you to save it and name it accordingly.

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MAGAZINE GUIDELINES CATALOGS WITH CHANGES ON SPECIFIC PAGES FOR SEPARATE PRESS RUNS If you are wanting Curtis Byron to utilize common plates between several signatures, follow the instructions below for file setup and PDF creation. If these steps are not followed, we may not be able to utilize common plates for your different press runs. layer the copy/art changes on your document for those pages that require changes. • Create a “High Resolution PDF” file of the entire multi-page document for printing. • Turn on the changes layer, one at a time, and save separate PDF files of just those pages naming them accordingly. Repeat this for each page that has layered changes. • Corrections: export individual PDF files of just those corrected pages adding “Rev” to the end of the file name so we clearly know they are the corrected files. Ex: Fall 2013 Catalog_Wabasha Rev.p11.pdf

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• Follow the “File Setup Guidelines” instructions on the first page and utilize the applications layering feature to

NOTE: Files not supplied in this manner may result in additional plate change charges billed to you along with production delays. Examples: The complete 16 page catalog below.

Below are the three “page 11” files that need to swap out for additional press runs. Note their file names.

Fall 2013 Catalog_Itasca.p11.pdf

Fall 2013 Catalog_St.Louis.p11.pdf

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Fall 2013 Catalog_Pine City.p11.pdf

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PREFLIGHTING PDF FILES Preflighting a PDF file is the process of checking if the digital data required to print a job are all present and valid. The earlier in a process that problems are detected, the easier and cheaper it is to fix them. Having the designers preflight their creations before sending them to their printer is the best solution. The things that need to be

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checked in a file depend on its intended usage. We will be focusing on PDF files for high resolution output.

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PAGE SIZE The page size (as defined by the TrimBox), bleeds, and orientation for all pages of a PDF file should be equal. TEXT Check if the PDF contains white text set to overprint. Such text may be visible when the text is watched onscreen but it disappears in print. FONTS All fonts should be embedded in the PDF file. IMAGES Images need to have a certain minimum resolution to be printed at a good quality. The required resolution depends on the type of printing. ARTWORK Check if white line-art is set to overprint. This will avoid images disappearing on the final output. COLOR Total ink coverage is another important aspect of preflighting. For commercial printing on offset web presses the ink coverage of any element should not exceed 305%. Files that are to print in CMYK should not be supplied to Curtis Byron with Spot colors in place. It's also critical to look for text or other objects that are 100% of each printing color i.e., 100C, 100M, 100Y, 100K. Do not color text or objects using the separation colorspace "All or Registration Color".

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CURTIS BYRON PREFLIGHT PROFILE Curtis Byron has created a standard "Curtis Byron Preflight" profile that you can download and import into Acrobat Professional for checking your files. The following pages will walk you through how this works.

• If the file consists of two pages • Total ink coverage does not exceed 305% • All overprints • Use of Registration Color • Spot Colors • Images with resolution lower that 150 dpi • Trim Box size and bleed amounts

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WHAT THE PROFILE IS CHECKING

• Missing fonts WHAT THE PROFILE CAN FIX • Change the overprint setting to knockout for white text or objects • Convert Spot Colors to Process

ALL OR REGISTRATION COLOR The ability to change text or objects colored Registration color to Black has been built into the "Fix" portion of the Curtis Byron Profile. However, it does not currently work in all version of Acrobat. ACROBAT 9.5 The change Registration Colored items to Black does work In both Acrobat 10 and 11 this functionality does not work. Adobe is aware of this. See link below. https://answers.acrobatusers.com/Acrobat-Pro-X-Mac-Preflight-Fixup-Convert-registration-color-blackBroken-q231040.aspx

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• Removes any items that are totally outside the page size

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IMPORTING THE CURTIS BYRON PROFILE Download the "Curtis Byron Profile' from the RSVP Learning Center. Open Acrobat Professional. Go to Edit >

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Preflight. The window below will appear. Click on the Options drop menu in the upper right hand corner of that window and scroll down to "Import Preflight Profile".

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148 Locate the profile, select it and click on Open. You will then see the Curtis Byron Profile listed under Imported profiles. See below.

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PREFLIGHT PREFERENCES Open the Preflight Preferences from the small arrow drop menu in the upper right hand corner. Make these adjustments.

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Choose the colors and borders you want to use.

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APPLYING THE PROFILE To apply the profile, go to the Print Production tools and select "Preflight". Under Imported profiles select the "Curtis Byron Profile" and click on "Analyze". The profile will proceed to look through the two-page PDF file and

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create a report based on the profile settings.

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APPLYING THE PROFILE Below is how the "Results" would look depending on the issues with the file. • File does not consist of two pages • Total ink coverage on page 1 exceeds 305% • Overprints on page 1 • Spot Colors on page 1 • Missing fonts on page 1 • Images with resolution lower that 150 dpi on page 1 • Trim Box size and bleed amounts for page 1

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• Items colored Registration Color on page 1

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LOCATING ITEMS THAT ERRORED Once the profile is finished you can find the individual items that caused the errors by clicking on the "Show"

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button along the right side of each error. As you click on "Show" a dashed box will appear on the PDF file

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outlining that particular item. This can be very helpful when determining what needs to be changed and where those items are located on the file.

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APPLYING THE "ANALYZE AND FIX" After applying the "Curtis Byron Profile" to the file to determine possible issues, you can perform some fixes on the file by clicking on the "Analyze and fix" button.

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fixed will have to be done to the original file or existing PDF file using a third party tool to make changes such as Enfocus Pitstop.

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The "Analyze and fix" option was only able to change the Spot colors to Process. Any other items that need to be

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STANDING "PDF FIXUPS" Adobe Preflight includes several predefined fixups

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that you can use as needed. These cover a broad range of errors that affect color, fonts, images, and print production.

EXAMPLES Files that have been created as a 4/4 but are intended to print as a 4/1 could have the "Convert to grayscale" fixup applied to the back only. You would need to separate the back from the front prior to applying this as it will apply it to both pages. When finished you would join the front and back PDFs together. Make

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sure the results meet with your approval before saving the file. PDF files with fonts not embedded could have the "Embed fonts" fixup applied to it as long you have the actual font within your system's font folders. Some fonts may have a flag indicating their license does not allow embedding.

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ADDITIONAL ACROBAT TOOLS TRAINING MOVIES See the InSite Learning Center for all Training Movies.

ORDER FORMS Examples of order forms can be found in this manual. Please download the latest forms from the InSite Learning Center or contact teamrsvp@curtis1000.com.

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insite.schmidt.com

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With over 135 years of experience, Curtis 1000 is a business communications company that strengthens your customerâ&#x20AC;&#x2122;s experience, enhances your business efficiency and increases your

profitability with solutions that help you both run and grow your business. Armed with innovative and customer-centric ideas, our investment in world-class technologies, capabilities and production facilities ensures a seamless solution for all of your business communications needs. For more information about Curtis 1000 and our products and capabilities, visit us at: curtis1000.com

1725 Roe Crest Drive, North Mankato, MN 56003 877.287.8715 | curtis1000.com ÂŠ 2019 Curtis 1000 (Form#01-29-14-21 Rev 08/19)