Meet NS 2012

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PLAN TO IMPRESS At Halifax Marriott Harbourfront, we’ve designed our meeting and event spaces to be bright, open and inviting. Our Halifax Ballroom features beautiful views of Halifax Harbour, and all of our spaces feature inspiring décor and state-of-the-art technologies including lighting and sound. From sales conferences to intimate weddings, we’ve got the space to make your event amazing. Halifax’s Most Inviting Event Spaces • Total 17,000 sq. ft. of event space • 7620 sq. ft. Nova Scotia Ballroom seats up to 850 • Many venues feature natural light • Professional meeting and wedding event planners on staff

1919 Upper Water Street Halifax, Nova Scotia B3J 3J5 For reservations 1-902-421-1700 or visit halifaxmarriott.com


out b a k s a l 2012 fal T DAY GREATING MEE AGES! PACK

Change is good. It gives us a chance to broaden our breathtaking horizons. Given a choice, we most certainly wouldn’t have chosen to lose our precious Main Lodge to fire last fall – but life’s funny that way. As we begin the process of rebuilding, we are handed the opportunity to make a long history of successful business gatherings, even better. While there’s no need to enhance the scenery – our amenities, and our capacity will most certainly be enriched for our re-opening Fall 2012. Having said that, if there’s one message we’ve been getting (and we’ve been getting alot) it’s about memories, and the charm of the rustic old Lodge. Rest assured, at the end of your busy work day, there will be crackling fires in stone fireplaces, wooden floors, friendly faces and a pepper-infused Caesar waiting for you in the new – but familiar – Founders Lounge. And, we can’t wait!

Time flies, especially at the beach. Fall 2012 is just around the corner, and it’s never too Follow me on early to start planning ahead. Remember, our gatherings are all-inclusive Facebook and the and tailored to suit the season, and your group – large or small. BeachCam! From golf tournaments to mussel bakes, surf lessons to culinary workshops, we’ve always been here to please, and that’s one thing that’s never going to change! Keep us in mind when planning your agenda for 2012 and beyond. Call Anne at 902.423.8887 and get ready to make some great new memories at White Point. IS O 9

00

1: 2 0

08

1.800.565.5068 whitepoint.com


~ Excellence on the Water ~

Lobster is our business Reception Cruises

Unique Venues

Murphy s Restaurant

Harbour Hopper

Souvenirs

Experience the Best of Halifax Plan your next convention with us.

mtcw.ca

jeff@mtcw.ca

902.420.1015


Meet Nova Scotia 2012

About the Publisher

Inside

Meet Nova Scotia Magazine is published annually by TC • Media.

Letter From the Editor

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TC • Media cannot assume responsibility for any editorial material, or information and/or claims set forth by advertising in this publication. While information was accurate at press time, it is subject to change without notice.

Map of Nova Scotia

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Yarmouth & Acadian Shores

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TC • Media 211 Horseshoe Lake Drive Halifax, Nova Scotia, Canada B3S 0B9 Tel: (902) 421-5888 Fax: (902) 422-5400 E-mail: bonnie.marchand@tc.tc

Northumberland & Eastern Shores

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Halifax Regional Municipality

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Fundy Shore & Annapolis Valley

15

South Shore

16

Cape Breton Island

17

Group Publisher Fred Fiander

Provincial Spotlights

Editor Bonnie Marchand Graphic Designer Julia Webb

Photo Courtesy Julia Webb

Get Social

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Account Executives John Eagles, Tracey Wallace Advertising Co-ordinator Crystal Fogarty, Meaghan Ferdinand Photography Nova Scotia Department of Economic and Rural Development and Tourism, Parks Canada, Destination Cape Breton, Destination Halifax, NovaScotian Crystal, Art Gallery of Nova Scotia, Meaghan Ferdinand, Julia Webb All rights reserved. Reproduction of any article, photograph or artwork without expressed written permission from the appropriate owner is strictly prohibited.

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Social media and the meetings industry.

Looking for a special takehome reminder of your time in Nova Scotia?

Unique Titanic Experiences

For the Other Half

Copy Editor Ken Partridge Contributing Writers Jennifer Smith, Robert Half Management Resources, Lynne Wells, Destination Halifax, Nova Scotia Department of Economic and Rural Development and Tourism

Unique Reminders

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Halifax has a moving and intimate connections with the Titanic. Event Planning

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38

Sposual programs are becoming increasingly important in convention planning.

Team Building

43

5 tips for creating memorable events.

Lift your team’s spirits in Nova Scotia’s great outdoors.

Flavours of Nova Scotia

Smart Conferences 28

Eating locally is easier – and tastier – than ever before.

Off the Beaten Path

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Designing conferences that not only educate, but help attendees create.

Supplier Marketplace

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Unique pre and post options for groups and individuals.

2012 Meet Nova Scotia

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l e T T e r f roM T h e e d i To r

Welcome to

Meet Nova Scotia

Signature dining, individually appointed guest rooms and contemporary amenities in a trio of heritage townhouses • complimentary breakfast • inventive menus for working lunches and private dinner functions • discreet meeting space and full business services • wireless high-speed internet

www.thehalliburton.com

(888) 512-3344 or (902) 420-0658 5184 Morris Street, Halifax

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2012 Meet Nova Scotia

options and such diverse offerings, it’s no wonder Nova Scotia continues to be a leader in meetings in Atlantic Canada.

This year’s edition brings our provincial character into perspective and embraces all things uniquely Nova Scotian. We have so much to offer that is unlike anywhere else in the world; our spectacular scenery; artisan shopping; historical attractions; and distinctive activities allow us to tell a story that’s truly one-of-a-kind. It’s easy to overlook the beauty and imagination around us when we’re immersed in it daily, but these are often the draws that bring people to our province and it’s in our best interest to show them off proudly.

Thank you to our tourism partners for continuing to be such a tremendous resource: Destination Halifax, Destination Cape Breton, Destination Southwest Nova Scotia, Destination Eastern & Northumberland Shore, Central Nova Tourism Association and The Department of Economic and Rural Development and Tourism. Their dedication and enthusiasm for the Nova Scotia meetings marketplace serves us all well.

Nova Scotia is the place to create a memorable meeting

At the same time, while we honour our heritage and our past, Nova Scotia continues moving forward and pushing to become an innovative leader in the meetings industry. The industry is competitive, but Nova Scotia is offering progressive, hightech and unique options for meeting spaces, accommodations, dining, spousal programs and even team building exercises. With so many

U  ’       of  

In producing Meet Nova Scotia this year, I have come to an inescapable conclusion – Nova Scotia is the place to create a memorable meeting.

Enjoy the new edition of Meet Nova Scotia and remember to embrace those things both past and present that make us who we are. We’re sure you’ll find this a useful resource when planning your next meeting or conference and creating a uniquely Nova Scotian event.

Bonnie Marchand Editor



provincial Map

Region Locator Map 2

Tidnish

New Brunswick

366

Amherst

Minudie Joggins

Bay of Fundy

Eatonville

Cape Chignecto

209

Ferry to Saint John , N.B.

Fundy Shore & Annapolis Valley

217

Sandy Cove

y err Tiverton F

Long Island y

err Westport F

Church Point

Port Royal

Digby

Upper Clements Smiths Clementsport Cove Bear River

2

Mavillette

Cape St. Mary Mavillette Beach Port Maitland Beach

Darling Lake

Annapolis Royal

1

Aylesford Greenwood

201

Morristown 2

Kejimkujik National Park & National Historic Site of Canada

Maitland Bridge

1

Martock

Greenfield

1

325

Bridgewater

103 8 331

Milton

Liverpool

Birchtown 103

Sable River

Shelburne

3

Clyde River

Lockeport

Louis Head

330

Kejimkujik Seaside

Chester Oak Island Ferry Mahone Bay Blandford

Margaret’s 329 Bay

324

Ferry

Rissers Beach

Port Medway

Tancook

Lunenburg

LaHave

333

South Shore

8

2012 Meet Nova Scotia

Lawrencetown

Moose R Gold M

Musquodoboit Harbour Jeddo Pon

207

Eastern Passage

Halifax Dartmouth

Trans Canada Highway

Provincial Arterial Highway Trunk Highway

Collector Highway Local Road

6

107

Cape Sambro

Halifax Metro

2

Midd Musq Meaghers Grant 357

North Preston Dartmouth Porters Lake 7 7

349

101

224

Fall River

322

Brook 2

118

306

104

277

Lower Sackville

Herring Cove

Lighthouse Route

1

212

111

2

Stewiacke Shubenacadie

Enfield

1 1

289

1

14

Elmsdale

4

4

6

Sambro

Urbania 215

214

1

Halifax

210

Cape Sable Island

South Rawdon

Tr

236

102

202

Bedford

1 Timberlea

Peggys Cove

Maitland

Kennetcook

Mount Uniacke

1 Upper Tantallon 213

The Ovens

Broad Cove

White Point

Port Joli

3

3

Summerville Centre

103

Queensland St. Beach

332

West Pubnico

101

325

203

Pubnico

New Ross

Hubbards

Caledonia

Argyle

Barrington

Newburne Maplewood

Noel

236

Brooklyn

B

Debert

215

Hantsport Windsor 1

246

Londonderry

354

1

210

Tusket Ste. Anne du Ruisseau

Walton

Grand Pré

14

New Germany

307

4

104

2

Minas Basin

341

1 New Minas

368

Wentwo Tatam

Bass River

Economy

208

Lake Rossignol

335

Blomidon

Canning

321

Five Islands

Kentville Wolfville

10

Yarmouth & Acadian Shores

Clark’s Harbour

Berwick Coldbrook

1

101

Kejimkujik Scenic Drive

Shag Harbour

101

8

340

Wedgeport

221

321

Williamsdale

Cape Blomidon

358 359

Lake Paul

1

334

Kingston

Halls Harbour

360

12

Carleton

Cape Forchu

Bridgetown

362

Margaretsville

301

204

Parrsboro

Cape Split

Harbourville

Weymouth

Lake Milo Beach

Yarmouth 1

Port George

Middleton

Comeauville

Clare

St. Mary’s Bay Meteghan

Pinkney's Point

Delaps Cove

101

Brier Island

Hebron

Gilbert Cove

Evangeline Trail

Cape d’Or

Pugwash

Oxford

Springhill

Port Greville

Spencers Island

Advocate Harbour

204

104

302

2

Heather Beach

6

Nappan

Apple River

N

Northport

242

River Hebert

209

Glooscap Trail

idg Br

16

24-hour Gas Station (Number per community) Subject to Change

Martinique Beach

Clam Harbour


Borden Meat Cove

e dg

Cape North

Bay St. Lawrence 1

rth

Cabot Trail

um

be

h

nd

Str

ai t

Wood Islands Sunrise Trail

Brule

River John

Balmoral Mills

106

Pictou 348

Westville

2 4

Antigonish

104

St. Georges Bay

Craigmore Pomquet

Bayfield

348

Lochaber

336

Upper Musquodoboit

Caledonia

7

1 Aulds Port Hastings Cove Mulgrave

344

Sherbrooke Sheet Harbour

Liscomb

St. Marys River 211

7

Ecum Secum

Tangier

Marine Drive

4

rry Fe

206

Canso 316

North Sydney

Baddeck 223

4

Big Pond

Boisdale Westmount Sydney River Sydney Forks 1 327 Marion Ben Eoin Bridge

Irish Cove

New Waterford Dominion

Sydney

Fourchu

Fleur-de-lis Trail

Tor Bay

Glace Bay

Reserve Mines

22 255

Marconi Trail

Mira Gut Beach Scaterie Island

Fortress of Louisbourg National Historic Site of Canada

247

Point Michaud

Indian Beach

28

River

Gabarus

Bras d’Or Lakes Scenic Drive

Isle Madame

Sydney Mines

. fld ,N es qu as x-B u a fld. rta, N enti Po Arg to ry to rry Fer Fe

Louisbourg

St. Peter’s 320

162

Bras d’Or

105

Bras d’Or Lakes Scenic Drive

Dundee

Louisdale

16

Isaacs Harbour

Little Narrows Iona

205

Cabot Trail Bird Islands

rry Fe

Englishtown

St. Ann’s

Cabot Trail

Bras d’Or Lake

Arichat

316

312

Grand Narrows Eskasoni

Marble Mountain

105

Guysborough

374 224

Spry Bay

Havre Boucher

Boylston

Aspen

Ferry

Orangedale

Port Hawkesbury

Goshen

Indian Brook

1

Whycocomagh

Wreck Cove

Margaree Valley

252

Judique

way Cause Canso

ore Oyster nd

337

347

dle quodoboit t

Neils Harbour

Cape Smokey

East Margaree

Northeast Margaree

Lake Ainslie

Mabou

19

245

395

Glenville

Port Hood

Arisaig

Melmerby Beach

Trenton New Glasgow

Upper Stewiacke

River Mines

Ceilidh Trail

Cape George

289

kfield 289

Northumberland Shore

Caribou

Stellarton

ruro

White Point

Ingonish

Margaree Forks

Inverness

Pictou Island

376

311

219

Ferry

6

256

104

Dingwall

St. Joseph du Moine

Malagash

326

Cabot’s Landing

Cape North

Cape Breton Highlands National Park of Canada

Chéticamp

rla

Wallace

orth magouche

Pleasant Bay

M ira

No

Prince Edward Island

Cape Breton Island

Port Bickerton

Halifax Metro

Northumberland Shore

South Shore

Cape Breton Island

Yarmouth & Acadian Shores

Eastern Shore

Eastern Shore

Supervised Beach

Beach Park with Mixed Facilities

Provincial Visitor Information Centre

Atlantic Ocean

Major Airport

Local Airstrip

Acadian Region

Fundy Shore & Annapolis Valley

0

Scale 1 : 1,100,000

2012 Meet Nova Scotia

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20

30 km

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Yarmouth & Acadian Shores Don’t Miss...

Photo Courtesy of Nova Scotia Tourism

Seafest 2012 From July 18th to 28th, celebrate life by the sea with succulent seafood, the Seafest Pageant, driftwood competitions and the annual parade of lights. Mariner’s Centre Multi-purpose facility in Yarmouth to accommodate trade shows, conventions and sporting events, with a wide range of customization to make your event a success.

Acadian Dancers and Musicians Photo Courtesy of Nova Scotia Tourism

Yarmouth & Acadian Shores is a premier meeting and convention destination, with a combination of state of the art facilities and small town hospitality. Bonjour, comment ça va, voulez-vous

The waterfront is alive with festivals, concerts, sightseers and fishermen. Throughout Yarmouth & Acadian Shores, seafood isn’t just on the menu – it’s a way of life. Savour plump, delicious

tymez? And so starts your journey in

seafood, plucked from our own waters. Your

Yarmouth & Acadian Shores, a region

culinary adventure in Nova Scotia would

where two distinct cultures co-exist and

not be complete without exploring the

honour tradition. English and Acadian-

ovwr 400 years of French influence in our

French intermingle here, and the tri-colour

area. Fiercely proud of their French-Acadian

Acadian flag flies proudly. Home to the

roots and brimming with joie-de-vivre, folks

largest fishing industry in Atlantic Canada,

in this region never miss an opportunity to

the region is united by ties to the sea, with

celebrate their seafaring heritage, Acadian

wharves playing the central role in most

culture or the natural beauty that surrounds

communities. Yarmouth, the major centre

them. Be sure to try out local culinary spe-

at the southwest tip of the province, is home

cialties, like creamed lobster and rappie pie.

to more than its fair share of museums,

Before you know it, you’ll be talking with

restaurants, and shopping opportunities.

that unique Acadian accent.

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2012 Meet Nova Scotia

Université Sainte-Anne Two unique sites: a progressive university and new interpretive and cultural centre situated on campus in Church Point, includes a visitor information centre, Acadian exhibitions, art gallery and cultural programming. The Pubnicos Visit the oldest Acadian village, settled in 1653, where a historical village, Nova Scotia’s first windfarm, an Acadian museum and the largest commercial fishing wharf in Atlantic Canada are located. Savour the Local Sea Learn the story behind the seafood! From interactive skills demonstrations on local wharves to plant tours to specially selected restaurant meals, everyone has a story to tell.

For more information on Meetings & Conventions Destination Southwest Nova Association 18 Dufferin Street, Box 1390 Lunenburg, NS B0J 2C0 Toll Free: 1-877-552-4040 info@destinationsouthwestnova.com www.destinationsouthwestnova.com For more information on Yarmouth and Acadian Shores, visit www.novascotia.com


Your shopping, dining and entertainment destination.

Take a step back in time. Historic Properties is a designated National Historic Site and premier shopping destination offering you a wide array of shopping opportunities, from fashion to gifts, crafts, gourmet take-out and more. Soak up the rich history when names and fortunes were made amid the wooden and stone warehouses, once brimming with Privateers’ booty from the high seas. Open 7 days a week on the waterfront boardwalk, steps from Casino Nova Scotia and the Halifax Marriott Harbourfront Hotel.

1869 Upper Water Street, Halifax, Nova Scotia, (902) 429-0530

www.historicproperties.ca


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Northumberland & Eastern Shores Don’t Miss...

Photo Courtesy of Nova Scotia Economic and Rural Development and Tourism

Sherbrooke Village Step back into time to the boom years between 1860 and World War 1, when shipbuilding, lumbering and gold mining dominated the local economy. Visit the general store, photography studio and doctor’s office at this vibrant living history museum.

Antigonish Highland Games Photo Courtesy of Nova Scotia Tourism

With some of the most charming

For more information on Meetings & Conventions Central Nova Tourism Association 65 Treaty Trail Millbrook, NS, B6L 1W3 Toll Free: 1-800-895-1177 Tel: (902) 893-8782 Fax: (902) 893-2269 info@centralnovascotia.com www.centralnovascotia.com Destination Eastern and Northumberland Shores Northumberland Shore Office 980 East River Road New Glasgow, NS, B2H 3S8 Tel: (902) 752-6383 Eastern Shore Office 7947B Highway 7 General Delivery Musquodoboit Harbour, NS B0J 2L0 Tel. (902) 889-2362 www.visitdeans.ca For more information on Northumberland Shore and Eastern Shore, visit www.novascotia.com

seacoast communities, Eastern and Northumberland Shores are home to the finest sights, sounds, scents, experiences and culinary delights that Nova Scotia has to offer. Tantalize your taste buds with a feast of the world’s finest seafood; treat your ears to the sweet sounds of folk and Maritime music; see our magnificent seacoast vistas; savor the restorative powers of the salt sea air at any of our many public beaches; or enjoy the warmth of the friendly handshakes and hearty hellos that welcome you wherever you go. Exceptional golf courses in picturesque settings also await you here, offering inspiring golfing experiences for every level of golfer. Whatever you choose, your senses will appreciate the enjoyable experiences you’ll encounter here.

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2012 Meet Nova Scotia

Clam Harbour Sandcastle Contest Bring your pail, shovel and camera. Each year in mid August thousands of sightseers head for Clam Harbour to marvel at the elaborate castles, dragons and fanciful designs that scores of talented artists have sculptured from the golden sands. Experience our Great Taste Seafood, in all its guises, is fresh and plentiful along the Eastern Shore. Enjoy a crisp fish and chips with the family, crack open a glistening red lobster tail, or steam a pound of tender mussels in beer for supper. Other local culinary delights include wild blueberries, maple and the fine wines found at Jost Vineyards in Malagash. Antigonish Highland Games The oldest and largest Highland Games in North America held in mid July. Watch teams of the world’s best heavy events athletes compete for national pride. Take in the dancing, a military tattoo, parades, concerts and ceilidhs. Hector Heritage Quay Hector Heritage Quay, located on the scenic Pictou waterfront, offers visitors a unique glimpse into the journey of early Scottish settlers to Nova Scotia and their life in the new world. This award-winning attraction includes a full-scale reproduction of the tall ship Hector, which brought the first wave of Scottish immigrants to Nova Scotia in 1773.


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Halifax Regional Municipality Don’t Miss...

Photo Courtesy of Destination Halifax

Halifax Harbour – the heart of the city Life in Halifax revolves around the sea. Museums, shops, restaurants, galleries and a casino line the waterfront boardwalk where events and festivals keep things lively year-round. Explore the harbour on foot along the 4 km Harbourwalk or by sea, taking a cruise aboard a Tall Ship. Photo Courtesy of Destination Halifax

The best living history in Canada,

Or sipping cocktails while they mingle

year-round festivals & events, fresh sea-

amongst traditional Nova Scotian wooden

food and innovative cuisine combine with

vessels in the Small Craft Gallery at the

first-rate facilities and a mix of world-class

Maritime Museum of the Atlantic.

amenities and small-town charm to make

Situated on the second largest natural

Halifax, an unforgettable meeting and

harbour in the world, Halifax is a vibrant,

convention destination.

eclectic city; rich in culture and history.

Halifax offers a host of unique

With direct air access from major

venues, historic attractions and entertain-

Canadian, US and international destina-

ment options, all within the safe, walkable

tions and easily accessible amenities once

downtown core. Imagine your guests being

you arrive, Halifax is an ideal choice for

escorted by bagpipers into an authentic

meetings and conventions.

waterfront warehouse overlooking Halifax Harbour where piping hot lobsters await.

For more information on Meetings & Conventions Destination Halifax 1800 Argyle Street, Suite 802 Halifax, Nova Scotia B3J 3N8 Tel: (902) 422-9334, Fax: (902) 492-3175 Toll Free: 1-877-422-9334 www.destinationhalifax.com For more information about Halifax, visit www.novascotia.com

Download the free Visit Halifax Mobile App, the Mobile Concierge for Halifax, Nova Scotia.

Delicious, locally-inspired cuisine & wine Locally-inspired menus, expert chefs and awardwinning Nova Scotian wines have given Halifax a growing reputation as a foodie destination. Check out the oldest continuously-running farmer’s market in North America (now housed in a new state-of-the-art ‘green’ building on the Halifax waterfront), then treat yourself to some of the freshest seafood available, Halifax is a delight for your taste buds. An entertainment scene with buzz From comedy clubs to pubs playing traditional Maritime music, to major festivals like the Halifax Jazz Festival and the Royal Nova Scotia International Tattoo, Halifax entertainment delivers on lively options year-round. Outdoor adventures of all kinds Halifax offers outdoor activities to suit everyone – sea kayaking, rock climbing, hiking, sailing, skiing, and golf, just to name a few. Whether your delegates are looking for pristine beaches to stroll along or crashing waves to ride, part of Halifax’s appeal is how close it is to nature. Pre and post trip options are plentiful. A history of arts & culture Home to one of the oldest Art colleges in North America, Halifax’s arts and culture scene is rich and alive. Halifax has got the scene covered boasting a wide range of art galleries, live theatre, and cultural Halifax festivals, including the International Busker Festival and the Atlantic Film Festival.

2012 Meet Nova Scotia

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2012 Meet Nova Scotia


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Don’t Miss...

Gaspereau Vinyards Photo Courtesy of Nova Scotia Tourism

Fundy Shore & Annapolis Valley

Experience a Natural Wonder Nova Scotia’s Bay of Fundy has the most extreme tidal range on earth. Don’t miss the opportunity to see this natural wonder and check it off your bucket-list! Wine Country The Annapolis Valley is Canada’s up and coming wine region. With several award winning wineries in the region, there’s a wine to suit any palate! Grand Pre National Historic Site Being nominated as a UNESCO World Heritage Site – this is the site of the 17th century Acadian village and the Deportation that were both immortalized in H.W. Longfellow’s epic poem Evangeline: A Tale of Acadie.

Photo Courtesy of Nova Scotia Tourism

Home to the Bay of Fundy and World’s

the wharf in Halls Harbour, while over-

Highest & Lowest tides….Take a walk 30

looking the world-renowned Bay of Fundy,

feet below sea level at low tide or glimpse

or stop by one of the many vineyards along

a great leviathan just a few feet away on a

this region and sample award winning

whale-watching tour! Enjoy the agricultur-

wines, also known as Nova Scotia’s Wine

al heartland of the Annapolis Valley where

Country. Immerse yourself in our history

your senses come to life with every bite

and culture when you overlook the Cliffs

of locally grown fruit and produce. We

of a UNESCO World Heritage site at the

welcome you to enjoy Nova Scotia’s only

Joggins Fossil Centre or surround yourself

Zoo and Amusement Park, extreme back

with Mi’kmaq heritage at the Glooscap

country camping and world renowned

Heritage Centre.

Digby scallops and clams. Digby Neck &

The Fundy Shore & Annapolis Valley

Islands is an oasis of marine habitat for

is home to meeting and convention loca-

several species of whales and offers some

tions, from modern day accommodations

of the best birding in Eastern Canada.

to facilities that can transport you back in

You’ll understand the lure of the

time to world class elegance with modern

region as you tour charming towns and

day amenities. The facilities offer breath-

explore overflowing farm markets and the

taking views, the latest technology, team-

incomparable scenery. Enjoy lobster on

building experiences and warm hospitality.

Tidally Awesome River Rafting The only place in the world to experience tidal river rafting – Extreme team building or one-ofa-kind pre or post meeting adventure! Mi’kmaq Cultural Experiences with the Glooscap Heritage Centre Drumming, dancing, hands-on crafts, and storytelling to leave your groups spellbound!

For more information on Meetings & Conventions Destination Southwest Nova Association 18 Dufferin Street, Box 1390 Lunenburg, NS B0J 2C0 Toll Free: 1-877-552-4040 info@destinationsouthwestnova.com www.destinationsouthwestnova.com Central Nova Tourism Association 65 Treaty Trail, Millbrook, NS, B6L 1W3 Toll Free: 1-800-895-1177 Tel: (902) 893-8782, Fax: (902) 893-2269 info@centralnovascotia.com www.centralnovascotia.com For more information on the Fundy Shore and Annapolis Valley, visit www.novascotia.com

2012 Meet Nova Scotia

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South Shore Don’t Miss...

Lunenburg Golf Photo Courtesy of Nova Scotia Tourism

Old Town Lunenburg Stroll the narrow streets, which follow the town’s original town plan of 1753. The extraordinary level of preservation led to the designation of a UNESCO World Heritage Site in 1995. Peggy’s Cove Lighthouse Most photographed lighthouse in Canada, this iconic white and red beacon is a must for every visitor’s photo album.

Peggy’s Cove Lighthouse Photo Courtesy of Nova Scotia Tourism

In 2010, National Geographic Travel

renowned fine dining, engaging live theatre

Magazine rated the South Shore of Nova

and music. Browse art galleries and crafters’

Scotia one of the world’s top 10 coastal

studios or stop by one of the ECONO-

destinations, stating that “with its light-

Musees in the region and experience

house-studded peninsulas and cozy harbor

first-hand how these products are made

side villages, Nova Scotia’s foggy South

from start to finish. Outdoor enthusiasts

Shore conforms to the quintessential

can learn to surf at White Point or hike at

image of Atlantic Canada”.

Kejimkujik National Park Seaside. History

The South Shore offers visitors beautiful ocean vistas, pristine silversand beaches, exceptional bird-watching,

settlement in North America at Birchtown. For a truly authentic Nova Scotia experience, several South Shore facilities

towns such as Shelburne and the UNESCO

can accommodate small or large meetings

World Heritage Site of Old Town Lunen-

year round making it an ideal destination

burg. The South Shore is also home to the

to get away from the everyday. Our facili-

most photographed lighthouse in Canada

ties offer magnificent ocean views, the

at Peggy’s Cove.

latest technology, team-building experi-

find some of the best golf courses, world-

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2012 Meet Nova Scotia

Bluenose II Restoration Nova Scotia’s Sailing Ambassador. The vessel is a replica of the famous fishing schooner depicted on the Canadian dime. Experience the restoration project on the historic Lunenburg waterfront.

buffs can learn about the largest free black

historical lighthouses and historic seaport

In this region, you will be delighted to

Kejimkujik National Park Seaside Photographers will enjoy the superb ocean views, rugged headlands and coastal dune systems where the Piping Plover nests.

ences and warm hospitality.

Black Loyalist Heritage Site This site commemorates the largest free Black settlement in North America dating back to 1783.

For more information on Meetings & Conventions Destination Southwest Nova Scotia 18 Dufferin Street, Box 1390 Lunenburg, NS B0J 2C0 Toll Free: 1-877-552-4040 info@destinationsouthwestnova.com www.destinationsouthwestnova.com For more information on the South Shore, visit www.novascotia.com


p rov i n c i a l S p oT l i g h T

Cape Breton Island Cape Breton Island offers beautiful conference facilities featuring an abundance of activities, including lively Celtic entertainment and an Island that is perfect for exploring. The service and hospitality is second to none and the awe inspiring surroundings are breath-taking. Cape Breton Island not only has the ideal location to get the ideas flowing, the conference facilities have all of the latest technology and business services to get the job done. If that is not enough to get your attention what about the fact that the team building opportunities are endless, Photo Courtesy of Destination Cape Breton

from golfing the fabulous courses to hiking some of the best trails in the country and

Photo Courtesy of Destination Cape Breton

sailing on the Bras d’Or Lakes – this would be a conference event your delegates would not soon forget. Rare Beauty The Los Angeles Times wrote, on Aug. 23, 1936, that “in Cape Breton Island, ‘down where the East begins,’ the visitor is enthralled by the unspoiled beauty that greets him everywhere. Rugged shorelines of sheer grandeur. Glens that match those of old Scotland. Valleys of remarkable beauty.” More recently, Travel + Leisure magazine named Cape Breton the best island to visit in the continental United States and Canada in the 2009 World’s Best Awards readers’ survey.

For more information on Meetings & Conventions Destination Cape Breton P.O. Box 1448, Sydney, NS, B1P 6R7 Tel: (902) 563-4636, Fax: (902) 564-5422 dcb@dcba.ca www.cbisland.com For more information on the Cape Breton Island, visit www.novascotia.com

Don’t Miss... Fortress of Louisbourg National Historic Site – History comes alive! Relive the glory days of New France in 1744 at the largest historical reconstruction in North America. Plan to spend a day on the animated streets of the fortress, visiting the townsfolk in their homes and soldiers at local pubs as they talk about their war with the British. Don’t let on that you know about the battle’s outcome - the fortress will fall! Hiking Cape Breton Highlands National Park The Cape Breton Highlands National Park has many trails, ranging form short family walks to spectacular hiking expeditions. There are dozens more within and around the communities, the famed Cape Breton Highlands hike is the Skyline Trail, hike with others or join a ranger for a guided hike. For more hikes head to beaches, waterfalls, scenic plateaus, and historic sites.

The Cabot Trail – Cape Breton Islands Natural Wonder If you haven’t already heard about it, or planned your next trip around it, you are in for quite a surprise! The Cabot Trail is a wonder of nature that you won’t want to miss! This drive along the Cabot Trail is definitely a travellers dream with twisting turns to scenic look offs high above the Atlantic ocean, this can only be described a piece of heaven. Golfing Ranked in Golf Digest’s Top 30 golfing destinations in the world, Cape Breton Island is a dream for any “fairway fanatic.” Led by Highlands Links, Bell Bay, Le Portage, Dundee, and our Newest addition—The Lakes at Ben Eion—our courses are both challenging and breathtaking. Where Music Is Born Cape Breton Island – The Celtic Heart of North America The Celtic Heart of North America represents the amazing Celtic and Gaelic cultural experience on Cape Breton Island. We celebrate and share the only living Celtic culture in North America. Whether it‘s dancing to lively fiddle tunes, learning a Gaelic milling song or tracing your roots, we’d love to share our Celtic culture with you. And you just might find it has the key to unlock your Celtic heart.

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IMMERSE YOURSELF IN OUR CULTURE & HERITAGE Fortress of Louisbourg National Historic Site History comes alive! Relive the glory days of New France in 1744 at the largest historical reconstruction in North America. Plan to spend a day on the animated streets of the fortress, visiting the townsfolk in their homes and soldiers at local pubs as they talk about their war with the British. Don’t let on that you know about the battle’s outcome – the fortress will fall!

WORLD’S BEST AWARDS 2011

TRAVEL + LEISURE named Cape Breton #1 Island Destination in Continental US and Canada, #3 in the WORLD 2011

INSPIRE YOURSELF WITH OUR COASTAL EXPERIENCES “The Cabot Trail Cape Breton Islands Natural Wonder” If you haven’t already heard about it, or planned your next trip around it, you are in for quite a surprise! The Cabot Trail is a wonder of nature that you won’t want to miss! This drive along the Cabot Trail is definitely a traveller’s dream with twisting turns to scenic look offs high above the Atlantic Ocean, this can only be described a piece of heaven. Explore the Bras d’Or, The Unique Bras d’Or Lake The Bras d’Or Lake has been recently designated Canada’s 16th Biosphere Reserve by UNESCO. The Bras d’Or Lake is a unique combination of ocean and lake features, which dominate the centre of Cape Breton Island. Visitors to the Bras d’Or are often surprised that the Lake is salty. Although surrounded by land, two natural channels and a canal connect the Lake to the Atlantic Ocean.

INVIGORATE YOURSELF WITH OUR OUTDOOR ACTIVITIES Golfing Ranked in Golf Digest’s Top 30 golfing destinations in the world, Cape Breton Island is a dream for any “fairway fanatic.” World class golf awaits at Cabot Links, The Lakes, Highlands Links, LePortage, Bell Bay or Dundee Golf Club. Golfers are treated to Atlantic Ocean seascapes, panoramic Bras d’Or Lake vistas, gentle rolling fairways and daunting rugged terrain. Hiking The Cape Breton Highlands National Park has many trails, ranging from short family walks to spectacular hiking expeditions. There are dozens of options in and around our communities – beaches, waterfalls, scenic plateaus and historic sites. If you’re looking for an experience unlike any other be sure to hike the Skyline Trail.

www.cbisland.com


A UNIQUE GIFT When EXCELLENCE is your corporate standard, the gifts you give can be nothing less Show your appreciation with a handmade gift from Cape Breton Centre for Craft and Design

Hugh Ross

Visit our Gallery at 322 Charlotte Street, Sydney, 902 270 7491| www.capebretoncraft.com

BREATHE NEW LIFE into YOUR EVENT “…the staff and facilities exceeded our expectations...our conference was a hugh success because of the location, the impeccable service and staff.” Make your next event the best it can be!

Glen@capebretonresorts.com meetings@capebretonresorts.com

NovaScotiaMeetings.com 1.800.565.5660

À tuKwagnmuew The Journey and

Cape Breton Island is a wonderful place to host your next meeting or event, from large convention centers to quiet resorts we have something to fit all events large or small.

• state-of-the-art meeting and convention facilities • accommodating groups up to 500 • on site catering • tour packages available • gift shop • theatre room available

While attending a meeting or convention on Cape Breton Island, delegates may want to extend their stay to enjoy our world-class hospitality. From exhilarating coastal experiences like the famous Cabot Trail to enchanting heritage, arts, & entertainment such as Fortress of Louisbourg, Cape Breton Island will be sure to please your group and their family.

Spirit of the Mikmaq

10 minutes west of Baddeck Toll Free: 1.866.295.2999 Tel: 902 295 2999 Fax: 902 295 3306 10765 Hwy 105 Wagmatcook, NS

Please contact: Destination Cape Breton PO Box 1448 Sydney NS B1P 6R7 Phone: 902 563-4636 Fax: 902 564-5422

www.wagmatcook.com www.cbisland.com


T ec h Sav v y

Get Social

Jennifer Smith

Social Media and the Meetings Industry There’s little doubt that social media is one of the fastest growing marketing and business tools available today. Once seen as a questionable investment in time and finances, social media’s value is now firmly established. A strong online social presence is quickly becoming a must-have in the competitive business world and there are practical business applications that can be beneficial before, during and after meetings. Social media is about creating a discussion by connecting you with others in an immediate and interactive way. For meeting planners, this means opportunities to promote ideas, disseminate information, get feedback and drive online bookings for events. But more importantly, it offers the chance to engage with participants and create a dialogue, which allows for real personal investment in your meetings. So… where do you start? It may seem obvious, but the first step with social media is to decide what it is you want to say and how you want to say it. Social media can allow you to interact with your attendees

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2012 Meet Nova Scotia

in a variety of ways, so it’s important to know what your priorities are so you can choose the most appropriate platform. Do you want to link to information or online registration on your website? Create a video for an event? Solicit ideas for spousal programs? Share photos and stories? Help your attendees network with each other? Ask for feedback on how your meeting went? Once you know how you want to engage your audience, you’ll want to choose the right tool for the job. Not all social media platforms may meet your needs and it’s important to understand the strengths and weaknesses of each.

Twitter is a message exchange application where users “tweet” information in short messages of 140 characters or less. Users can retweet your messages to their followers, and so on. Hashtags (key phrases starting with a # sign) are a powerful way to brand your message and allow people to search out information on your event. Why it’s great: Twitter is an easy way to send out links to further information (i.e. a link to spousal tours available on your website, or conference itinerary information). It can create buzz around your event if it’s large, or any portions are open to the public (such as a trade show). It lends itself well to back-and-forth communication as well. Why it’s not: Unless you protect your tweets, anyone who searches for your username will be able to see the information you post. However, if you lock down your info it will only reach a small audience and that defeats the purpose. This is a tool best used for information you don’t mind making public or are hoping to spread to a wide audience.


For Meeting & Convention Needs

Nearly everyone is familiar with Facebook, which allows profile-based information sharing. Facebook offers a lot of different functionalities: create a group specifically for your meeting or conference attendees, set up events with RSVP lists, post photos from your activities and send direct messages to users. Why it’s great: Facebook is probably the most widely-used social networking tool and odds are a high number of your participants will have it. Groups and profiles can be made private so your information can stay within an invited circle of attendees. Why it’s not: Most people tend to use Facebook as a way to keep in touch with friends and family, and not everyone wants to mix home and business; Facebook’s ever-changing privacy settings may make some users hesitant to potentially expose their personal lives to their colleagues.

A work-oriented social networking site, LinkedIn allows members to create profiles and “link” to each other to exchange business info, resumes, offers, look for job opportunities and keep their contacts up to date on their current employment details. Why it’s great: LinkedIn allows meeting attendees to network and form professional relationships, amongst coworkers and people from outside companies. Skills and specialties are usually listed in profiles, so you may find an expert just when you need one. Why it’s not: LinkedIn isn’t set up to create events and it doesn’t allow for easy conversations amongst groups of people. It’s great for networking, but has limited uses for specific events. continued on page 22

Business Class Rooms Complimentary Services • High Speed Internet • Local Calls • Continental Breakfast • Parking • Weekday Newspapers Close to major convention facilities as well as Burnside Industrial Park and Dartmouth Crossing Comfort Inn

456 Windmill Rd. Dartmouth B3A 1J7 Tel: (902) 463-9900 Fax: (902) 466-2080 www.choicehotels.ca/cn249

Youtube is the best-known video sharing site, allowing the easy upload of professional and amateur shots (up to 10 minutes in length). Why it’s great: Share promotional videos, conference presentations and post-meeting videos with your meeting attendees – and the world. Or, you can make your account private and videos accessible only via a link you provide to attendees. Why it’s not: Sharing of information is really one-way – there’s no opportunity for discussion, except for the comment’s section of each video (and this is clumsy at best). Consider using YouTube in conjunction with another tool, such as Facebook, which allows you to post the video on your page and take advantage of all the other features associated with it.

SOMETIMES IT TAKES A REALLY BAD SITUATION TO MAKE A REALLY GOOD IMPRESSION.

It was an important press conference. Well attended by the media, including a dozen reporters listening in by phone. That is, until the customer’s phone line went dead. And with it, any hope for a successful conference. For AVW-TELAV’s Matt J., it was another day, another solution. He loaded the conference feed recording to his personal on-line storage site and distributed the web link to the reporters. A bad situation went away, and a very good impression was made. For all your audio visual needs, big and small, count on AVW-TELAV to be your true partner. 1 800 868 6886 | avwtelav.com EVENT STAGING • DIGITAL SERVICES • PERMANENT INSTALLATIONS

You’re on, so we’re on.

2012 Meet Nova Scotia

Name: Life Saver Ad

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T ec h Sav v y

continued from page 21

Once the big day arrives, consider integrating social media into your event as well. High-speed wireless connections (free ones!) will allow attendees to post and tweet as activities are ongoing, and communicate not just with you, but with each other. Promote following the event’s Twitter or Facebook accounts for event updates, or offer extras for socially-connected participants. For people who can’t attend the event in person, consider setting up a live stream so out-of-towners can follow along.

If you’re feeling overwhelmed and looking for help, there are numerous consultants and companies located in Nova Scotia that specialize in creating social media campaigns and helping you get the most out of your online presence. Social media has the potential to be a powerful too, but it’s only as effective as you make it.

Having a clear vision, using the right tools and engaging your audience in meaningful ways can help strengthen brand awareness, provide important networking opportunities and create a valuable two-way information exchange between you and your meeting participants.

Of course, a social media presence doesn’t have to (and shouldn’t) stop just because an event is over. Utilize your online presence to get feedback from attendees, share photos and stories from the event, send out follow-up materials or post videos of presentations and social activities. If you keep the conversation going, you’re more likely to create lasting relationships between you and your attendees, and allow colleagues to network effectively with each other.

We can meet all of your ground transportation needs. Certified Professional Drivers Lincoln Town Car | Shuttle Van Service | Limousines or Buses | Tour Services We have it ALL!

Tips for Effective Social Media Use Start small: You don’t have to be everywhere all at once. Decide which social media tool can benefit you the most and start there. You can always expand to other platforms later.

Have a plan: Creating a social media strategy is an important part of developing a successful online social media presence. Knowing what you want to say, when you want to say it and how often is important.

24 Hour Reservation Service TOLL FREE BUS FAX

WEBSITE EMAIL

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1-800-565-2777 (902) 864-4004 (902) 864-3032 www.nslimo.ca info@nslimo.ca

2012 Meet Nova Scotia

Don’t pitch the hard sell: Advertising is everywhere, but if you’re using your social media presence to pitch sales, people will quickly tune you out (especially if that’s all you’re doing with it). Use social media to create awareness and added-value for your event and it will sell itself.

Follow through: The point of social media is to engage your users; if you stop talking, people will stop listening. Creating a twitter account that never tweets, a facebook page you never update or a youtube account with only one video can actually turn people off your brand or event and be more harmful than not doing anything in the social media sphere at all.

Talk back: Social media is a great way to send out information, but remember, it’s about the conversation – so don’t forget to listen, too, and respond to your users. Engaging with people is the real point of social media!


Halifax is connected by major hubs the world over. Find your quickest route at FlyHalifax.com.

Jet setti ng made easy... to Halifa x

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uniQue eXperienceS

Unique Titanic Experiences The world was stunned in 1912 by the loss of the liner Titanic on her maiden voyage. Halifax, Nova Scotia, has one of the most moving and intimate connections with the Titanic disaster, playing a key role during the tragedy’s aftermath and becoming the final resting place of many of her unclaimed victims.

Three Halifax ships were involved in the grim task of recovering victims - many of whom were laid to rest in three of the city’s cemeteries. Rows of black granite headstones, each inscribed with the same date, April 15, 1912, are a stark reminder of the disaster. April 15, 2012, marked the 100th anniversary of the sinking of Titanic. This occasion was commemorated through special Halifax Titanic events and programming that underscored the impact the Titanic story continues to have on Halifax and the world. When visiting Halifax, one can experience reminders of Titanic and other courageous stories about our people and their intimate connection with the sea. Meeting planners can bring these experiences to their delegates by contacting any of the following companies.

Velocity Event Management is offering “Your Titanic Experience” to corporate groups coming to Halifax wanting a Titanic themed event without having to leave their conference venue. They will bring components including décor, music, entertainers, costumes Titanic Exhibit Photo Courtesy of Bedford Institute of Oceanography

and more to any premises and customize each event to suit client budgets and objectives. Whether you’re looking for a “lower deck” party or first class formal reception and/or dinner, they can do it all. P: 902-229-0209 E: info@velocityentertainment.ca W: www.velocityentertainment.ca/titanic

LimeLight Communications Group Inc. is bursting with inspiring speakers and show stopping entertainment for conferences, corporate meetings and special events. In an effort to help commemorate the 100th anniversary of the great Titanic, LimeLight is featuring a customized orchestra to provide music for special events. The Halifax Titanic Orchestra will transport you back in history, to an era of opulence, performing the music heard by passengers on the Titanic’s ill-fated maiden voyage. The Orchestra can provide background music for receptions and dinners as well as a concert experience. P: 902-433-1986 E: Erica@LimeLightGroup.com W: www.limelightgroup.com/ TheHalifaxTitanicOrchestra

RCR Catering have partnered with Classic Dinner Theatre Productions to bring groups Titanic: The Fated Voyage. This Dinner Theatre is more than just a show, it’s an interactive experience. The story of Titanic has captivated minds and imaginations for 100 years. Re-live one of the most powerful moments in modern history through a spectacular three act dramatic production. To truly enhance authenticity, menu items actually served onboard the famed ship on April 14, 1912 have been specially recreated by one of the top chefs in the region. Experience the pomp of the first class lounge, soak in the sounds of Titanic’s era and enjoy a taste of history. P: 855-436-0029 E: sales@rcr.ca W: www.titanicdinnertheatre.com

NovaScotian Crystal has a unique suggestion for Titanic-themed corporate gift giving this year - Icebergs. The clay pot that heats the molten crystal for the craftsman to create their pieces is replaced about once a year. As the pot cools, its walls crumble and fall away, releasing exquisitely abstract raw chunks of crystal, resembling icebergs. Like the rings of a tree or a vintage of great wine, these pieces hold in them not just a piece of the crystal makers’ soul, but a small trace of every piece of crystal that was formed since the pot was fired up a year earlier. P: 877-492-3089 E: leanne@novascotiancrystal.com W: www.novascotiancrystal.com/ icebergs-intro-and-gallery

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A rare deck chair from Titanic is included in the Maritime Museum’s permanent exhibit Titanic: The Unsinkable Ship and Halifax. Photo courtesy Gerry Lunn, Maritime Museum of the Atlantic, Halifax, NS M81.228.1

The Maritime Museum of the Atlantic has what is generally recognized as the world’s finest collection of wooden artifacts from Titanic. Halifax was the closest major port to the 1912 sinking and all of the recovered bodies were brought to Halifax, along with many pieces of wreckage. These fragments, including

a near perfectly preserved deckchair and large pieces of oak carving, are featured as part of the museum’s permanent exhibit. The Museum’s Small Craft Gallery is a wonderfully unique offsite space for a sit down meal (100) or standup reception (250).

P: 902-424-6447 E: mmabookings@gov.ns.ca W: www.museum.gov.ns.ca/mmanew/en/ home/visitus/facilityrental/smallcraft galleryforreceptionsanddinners.aspx For more information on Halifax & the Titanic visit www.destinationhalifax.com/titanic

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evenT planning TipS

Five Tips for Creating a Memorable Event

A successful conference or convention can boost sales, improve productivity and expand market share. In fact, the sector is more than a $30-billion industry, according to Meeting Professionals International Foundation Canada (MPI). That’s a significant investment by businesses of all sizes. A good conference or convention starts with a good leader. In other words, hire a professional. “Successful conference or conventions don’t just happen - they just look that way,” says Claudia Habib of downeast destination management, a Halifax-based event management company. Event planners are experts in the big picture and are skilled at the micro-view as well – the tiny details that are easily overlooked but can make or break an event, such as a special menu for guests with food allergies or coordinating the event agenda with airport shuttle service.

Habib offers five hints that can make your next conference or convention shine:

1.

Be exclusive: Everyone likes to feel special. Conference and convention attendance will hit capacity when delegates are offered an experience they cannot get elsewhere; for example, having a popular Nova Scotia singer or musician perform at an exclusive concert for conference delegates.

2.

Think ‘theme’: A successful event creates memories and reinforces them, so they are retained long after the event is over. A conference logo, colours, symbols are all important tools that when identified and used on registration forms, delegate bags, signage and decor will help your conference or convention hit its mark.

3.

Keep it natural: Nova Scotia food, music, and attractions offer much more than the postcard view. They provide experiences that can only be found here. Think beyond the

obvious: talent abounds not only in folk music but in every genre of the arts imaginable. Too many choices? Your event professional can help.

4.

Collaborate: Every event needs a team to run smoothly, from the moderator keeping the agenda on track to the catering staff ensuring the hot food is hot, the cold food is properly chilled and all is served with split-second precision. Each team member is an expert in his or her field. Respecting their opinions and linking each element will create that seamless flow that keeps participants interested.

5.

Get in touch, stay in touch: Invitations and registration incentives make the introductions, the event encourages the conversation, and the “apres conference” follow up keeps the relationship going. Well-worded evaluations capture fresh memories and honest observations, which in turn can guide next steps and future events. Delegates remain a wealth of information after the last guest has departed for home.

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n ova S coT i a c u i S i n e

Flavours of Nova Scotia Each year Nova Scotia harvests a bounty of fresh produce, lands delectable seafood on its shores and brews and distils some of the finest ales and whiskeys in the country. When thinking of Nova Scotia foods, one of the first to come to mind is usually seafood. The seafood industry, both fishing and processing, has been an integral part of the Nova Scotia economy and culture for hundreds of years. Lobster is one of the most popular types of seafood caught off the shores of Nova Scotia with thousands of visitors enjoying the delectable crustacean each year. Lobster fishing is available on every shore of Nova Scotia from the Bay of Fundy to the cold waters of the Atlantic with seasons open in various fishing districts virtually year-round. Another of Nova Scotia’s deepwater delicacies are Digby scallops. The fishery for scallops occurs off the shores of Digby, which is often referred to as “The Scallop Capital of the World”. Scallops are shucked (have their shells removed)

and the meat is sold all over the globe. Scallops are available in shops and restaurants year-round and are found in a multitude of delicious dishes. Scallops can also be ordered alone and may be served on their shell. From the seas to the fields, Nova Scotia yields a plentiful farm-to-table crop during harvest season in the province. The province’s fertile soils and climate make the ideal environment for growing a multitude of fresh, straight from the farm fruits and vegetables. Farmers’ markets all over the province welcome vendors selling their fresh strawberries, potatoes, carrots, beans, apples and so much more each year. Blueberries are also grown in abundance in Nova Scotia, with Oxford being designated the “Wild Blueberry Capital of Canada”. Much of this fresh produce also makes its way to restaurants throughout

the province to ensure visitors and patrons are enjoying the freshest local ingredients available. Nova Scotia is also home to several breweries. Beginning in 1820, the Alexander Keith’s Brewery in Halifax is perhaps Nova Scotia’s most famous brewery. Today it continues to produce five ales, including the India Pale Ale that made Alexander Keith’s mark in the business. Brewery tours by costumed guides are available and are a popular attraction when visiting Halifax. Propeller Brewing Company, also located in Halifax, produces award winning ales and Nova Scotia flavours of lagers. Propeller, a microbrewery, takes pride in its craft beers, which are produced in small batches to ensure the best flavour and made with natural ingredients. Propeller offers standard year-round brews with three seasonal beers available, including pumpkin ale in the autumn. Tours of the Propeller Brewery are available to guests. Canada’s only single malt whiskey maker, the

GOLF COURSE

is where Business and Golf meet.... Glen Arbour Golf Course is a full service 18 hole championship course located 30 minutes from downtown Halifax. For bookings and more information on corporate events please contact Sue Kessler 40 Clubhouse Lane, Hammonds Plains Nova Scotia B4B 1T4 Tel: 902 832 2991 sue@glenarbour.com www.glenarbour.com

MAKE YOUR HALIFAX EVENT A “FOURM”AL PRODUCTION. 3 venues from 4,500 – 18,000 sq ft. 2 sports and entertainment arenas. Stand alone or flow our entire complex. Great catering and event staff. Free parking for 500.

2901 Windsor St., Halifax N.S. B3K-5E5 Tel 902-490-4614 • Fax 902-490-4618 www.halifaxforum.ca 28

2012 Meet Nova Scotia


Glenora Distillery, is located in Glenville, Nova Scotia on Cape Breton Island. Visitors to the distillery are invited to tour the facilities and experience how Glen Breton Rare single malt whiskey is produced using malted barley. Be sure to visit the gift shop to pick up a souvenir or gift and try the Whiskey Cake – the only one of its kind in North America!

How to eat a lobster Cracking into a lobster can be a challenging and sometimes intimidating feat if not properly educated. Seasoned lobster eaters have their own tricks for reaching the succulent meat within the shell, but here are a few tips for beginners. Warning! Eating lobster can be a messy business, so use the bib if you’re offered one! 1. T wist off the claws where they attach to the body. 2. Crack the claw using a lobster or nut cracker. 3. Using a lobster pick or fork, remove the claw meat from the shell and commence dunking in melted butter! 4. To get to the tail meat, uncurl the tail and twist it where it connects to the body. The green stuff is called tomalley (lobster liver) and is considered a delicacy in some countries. But it’s advisable to skip the tomalley and wash or scrape it off the tail. The bright red inside the lobster is roe or lobster eggs and is only found in females. It’s edible if you wish to eat it. 5. Once the tail has been detached from the body, hold the tail horizontally in one hand and squeeze until it breaks, pull the two sides apart and extract the meat using a lobster pick or fork. A knife can also be used to crack the tail open. Be sure to discard the dark vein running down the tail.

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• LICENSED DINING ROOM • ESPRESSO BAR • NOVA SCOTIA CRAFTS & SOUVENIRS • fully licensed restaurant and gift shop is situated at the top of the hill O uroverlooking the famous Peggy’s Cove lighthouse.We specialize in lobster, live from our pound and world famous chowder.

WORLD FAMOUS VIEWS - OPEN ALL YEAR - GROUPS WELCOME

Tel: (902) 823-2561 30

2012 Meet Nova Scotia

VISIT OUR WEB SITE AT www.peggys-cove.com

Fax: (902) 823-2349


uniQue pre & poST opTionS

Off the Beaten Path When it comes to finding a unique pre or post activity for your group or their families, there’s no shortage of choices in Nova Scotia. We’ve got it all, from culinary, cultural and historical experiences, to outdoor adventures and traditional sightseeing. Here are just a few of the unique activities available for your group as a whole, or for individuals looking to add on to their stay.

eaSTern Shore

c a p e b r eTo n

Photo Courtesy of Nova Scotia Tourism

History Meets the Harbour

Bottoms Up

Explore Fisherman’s Cove, a quaint restored 200-year-old fishing village in Eastern Passage. Visitors can sample fantastic Nova Scotian seafood, visit the Marine interpretive centre or wander along the waterfront boardwalk and visit the unique local wares. Charter boats are available for whale watching, deep-sea fishing and island tours.

Glenora Distillery is Canada’s only distiller of single malt whisky. Home to Glen Breton Rare, North America’s first single malt whisky, Glenora offers tours of the distillery and its rich history from May to October, which include samples of the company’s famous products. Glenora Distillery 1 (800) 839-0491 www.glenoradistillery.com/distillery.htm

Fisherman’s Cove www.fishermanscove.ns.ca

I was flying from Frankfurt to New York for a vacation, but landed in heaven.

Photo Courtesy of Nova Scotia Economic and Rural Development and Tourism

- A quote from an anonymous passenger on a transatlantic airplane flight diverted on short notice to land in Nova Scotia.

Photo Courtesy of Nova Scotia Economic and Rural Development and Tourism

norThuMberland S h o r e

SouTh Shore

Sweet Treat

Captivating Coast

A working maple syrup farm and woodlot, Sugar Moon Farms offers tours and tastings in their working sugar camp. Guests can access the Cape to Cape Trail and hike, ski, snowshoe or take a sleigh ride around the farm. “Chef’s Night at Sugar Moon”, a monthly gourmet maple dining experience, features guest chefs, live music and wine tastings.

Hike through rocky coves glacier-carved headlands and silver sands at Kejimkujik National Park Seaside, just west of Liverpool. Watch for seals and shorebirds as you tour interpretive exhibits and learn about the area’s flora and fauna. The stunning coastal scenery will surely captivate your imagination.

Sugar Moon Farm 1 (866) 816-2753 www.sugarmoon.ca

Kejimkujik National Park Seaside (902) 682-2772 www.pc.gc.ca/eng/pn-np/ns/kejimkujik Kejimkujik National Park Seaside Photo Courtesy Parks Canada / D. Wilson

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uniQue pre & poST opTionS

f u n dy S h o r e & a n n a p o l i S va l l ey

Breathtaking Blooms Annapolis Historic Gardens showcase more than 400 years of local history over 17 acres of fragrant gardens. Highlights include an exceptional rose collection, the 18th centuryinspired Governor’s Garden, the modern Innovative Garden and a reconstructed Acadian house showcasing mid-1600’s Acadian culture.

Photo Courtesy of Nova Scotia Economic and Rural Development and Tourism

Annapolis Royal Historic Gardens (902) 532-7018 www.historicgardens.com

Photo Courtesy of Art Gallery of Nova Scotia

ya r Mo u T h & ac a d i a n S h o reS

For the Love of Art For a taste of culture visit the Western Branch of the Art Gallery of Nova Scotia, nestled in a historic, late 1800s Victorian-style building in downtown Yarmouth. The only satellite gallery in Canada, the Western AGNS draws from the province’s collection of contemporary, historical and folk art, and includes works from permanent collections and travelling exhibitions. Art Gallery of Nova Scotia – Western Branch (902) 749-2248 www.artgalleryofnovascotia.ca/en/AGNS_ Yarmouth/default.aspx Photo Courtesy of Meaghan Ferdinand

h a l i fa X M eT ro

Standing Ovation Neptune Theatre is Atlantic Canada’s largest professional regional theatre. Lavish musicals, side-splitting comedies and powerful dramas are performed during their season, while smaller, more intimate productions are also staged. The regular season runs from mid September until late May, but often stretches well into July with popular productions such as Cats and Beauty and The Beast. Neptune Theatre (902) 429-7070 www.neptunetheatre.com For more idea on great pre and post options in Nova Scotia, visit www.novascotia.com

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Six Tips for Conference Attendees 1) Set goals – Take some time to think about what you would like to achieve at the conference — honing your technical or leadership skills, meeting new contacts or sourcing vendors. Having a game plan will help you maximize your time and derive the most benefit.

2) Network – Network. Network. Use this opportunity to connect with business professionals you wouldn’t otherwise have access to. Remember to practice your elevator pitch and bring plenty of business cards. 3) Venture out on your own – While it may be tempting to mingle with existing colleagues, take this opportunity to meet new people. If each member of your group meets five individuals, your network will grow significantly. 4) Offer to contribute – Have some interesting industry or professional expertise? Consider submitting a speaker proposal. You’ll present yourself as a subject matter expert while gaining new skills and contacts. 5) Learn something new – Attend sessions that will introduce you to new subjects rather than those in which you feel most comfortable. Keep a running list of ideas, insights and action items learned for future follow-up.

6) Keep in touch – Widen your network by contacting individuals after the conference. Social networking sites such as LinkedIn are an excellent way to stay connected and share industry best practices. Source: Robert Half Management Resources

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Four Points by Sheraton Halifax, NS Local calls; high speed internet, both wired and wireless; bottled water; in-room umbrellas... of course it’s free! Located in the heart of downtown Halifax within walking distance of all major attractions. Featuring 100% non-smoking rooms outfitted with our famous Four Comfort Bed and in-room mini fridges. Come stay with us and be in the centre of it all. We’ve been expecting you!

Great Hotels! Great Rates! The place to meet is Four Points by Sheraton Halifax. The hotel has 13 banquet rooms with over 12,000 square feet of flexible meeting space as well as an open-aired Courtyard with 7,700 square feet of space. Banquet rooms include free local calls, free high-speed internet wired or wireless, video conference capabilities, full audiovisual and catering services. All of our meeting rooms are catered by Scanway Catering!

STARWOOD PREFFERED GUEST. EARN STARPOINTS. GET FREE NIGHTS. WWW.SPG.COM

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BULLFROG POWER YOUR EVENT WITH 100% GREEN ENERGY.


Shopping

Unique Reminders of Your Visit Looking for a special take-home reminder of your time in Nova Scotia? There’s no shortage of unique artisan shops and galleries throughout the province; from hand-crafted carvings and original artwork to traditional Nova Scotian apparel and delicious fare, you’ll find the perfect memento or gift. In Halifax, there are a number of unique shopping experiences with a historical twist. The Hydrostone Market (www.hydrostonemarket.ca), nestled in the city’s North End, is a European-style collection of shops housed in buildings constructed after the Halifax Explosion. There you’ll find unique handcrafted items, gourmet dining and more. Or check out Historic Properties on the Halifax waterfront (www.historicproperties.ca), where boutique shopping and some of the city’s most spectacular waterfront patios are located within late 17th and early 18th century privateer’s warehouses. For a taste of Halifax’s nautical history, visit Rum Runners at Bishops Landing (www.rumrunners.ca) and take home a delectable rum cake made with Cape Breton’s Glenora Distilleries rum or whiskey. If you’re looking for something with a little sparkle, travel to the Eastern Shore to visit The Tourist Trap (www.thetouristtrap.ca) in Musquodoboit Harbour. Best known for its hand-crafted gemstone jewellery, it also offers pottery, Acadian Maple products, furniture, art and photography of the famous Sable Island ponies. For a unique tasting experience, J. Willy Krauch & Son’s Smokehouse (www.willykrauch.com) in Tangier offers gourmet smoked Atlantic salmon, herring, trout, mackerel and eels in traditional Scandinavian style. In Cape Breton, get into the true spirit of New Scotland at MacIssac Kiltmakers and Celtic Gift Shop (www.mackilts.com). The St. Peter’s shop custom makes hand sewn kilts, ladies kilted skirts and children’s kilties. The shop also stocks kilt accessories and Celtic gifts. Port Hood’s Galloping Cows Fine Foods (www.gallopingcows.com) produces decadent fruit preserves, wine jellies and apple butters, as individual items and in gift baskets. For a truly Nova Scotian item, take home a Celtic fiddle filled with decadent gourmet fruit sauces. Or visit the Cape Breton Centre for Craft & Design in Sydney (www.capebretoncraft.com), which features some of the island’s finest crafts, with craftspeople on-site creating new works in studios. In the Northumberland region, Pictou’s Grohmann Knives (www.grohmannknives.com) has been producing award-winning, hand-crafted knives for

Julia Webb

more than 50 years. In addition to its retail location, it also offers free factory tours from Monday to Friday. For something slightly softer, visit the Lismore Sheep Farm Wool Shop (www.lismoresheepfarmwoolshop.com) in River John. A working sheep farm with 300 animals, it produces a variety of wool and sheepskin products, including Nova Scotia tartan pure wool throws. The Flight of Fancy in Bear River (www.theflight.ca), nestled in the Fundy Shore and Annapolis Valley region, is a nationally acclaimed art gallery and craft shop showcasing the work of more than 200 artists. The Flight is housed in a circa 1845 home and features wood carvings, earthenware, glassware, traditional Mi’q Maw baskets and carvings, as well as oil, acrylic, watercolour, bone and antler art. For some udderly delicious Nova Scotian fare, visit Fox Hill Cheese House in Port Williams (www.foxhillcheesehouse.com), which crafts more than 20 varieties of specialty cheeses, natural yogurt and gelato from its own herd of Holstein cows. Tours allow you to watch the cheese making process and sample some of the products. Yarmouth and Acadian Shores offers up culinary treats at the Yarmouth Farmers Community Market (www.yarmouthfarmersmarket.com), located at the historic Hawthorn Street barn warehouse in

downtown Yarmouth. Drop by on Saturdays year round to visit more than 25 vendors offering local produce, meats, poultry, baked goods, prepared food, wine, beer, coffee and crafts. Just outside Yarmouth sits At the Sign of the Whale (www.signofthewhaleonline.com), which features all-Nova Scotia work by 150 artists and craftspeople. Listed in Frommer’s, Fodor’s and Michelin travel guides, items in the store and gallery include pottery, paintings, books, clothing, weaving, wood turning, jewellery, candles and glasswork. The South Shore offers the chance for rest and relaxation with Bay Hammocks in Seabright (www.bayhammocks.com), where St. Margaret’s Bay artisans have crafted exceptionally comfortable woven hammocks and swings. The Village Emporium in Chester (www.villageemporiumns. com) brings more than 20 vendors together under one roof to create a total shopping experience. Giftware, jewelry, clothing, local artwork, soaps and lotions, and stained glass are just a few of the items you’ll find in this multi-room store. In Mahone Bay stop by Amos Pewter (www.amospewter.com) for handcrafted Nova Scotian items inspired by nature and the seaside. An interpretative workshop and free guided tours are also available.

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“I love the rawness & va Skyline Trail, Cape Breton Highlands National Park of Canada

Angelo’s Nova Scotia

I

love everything about the outdoors in Nova Scotia. We are blessed with awesome natural beauty all around this province, from breathtaking ocean views and stunning inland rivers and lakes to pristine Acadian forests. The visitors who come here really respond to that. Every trip is different. Every trip is exhilarating. And when people come to visit, it can change their entire attitude. After only a couple of hours outdoors, they discover something new about themselves.


astness of our outdoors.” Angelo Spinazzola - Nova Scotian tour guide

More of my favourites • Cape Breton Highlands National Park of Canada is a real gem • Try tidal bore rafting on the Shubenacadie River • Spend an afternoon on a cycling tour of Pictou Island on the beautiful Northumberland Shore • Have a picnic and walk the trails at Cape Forchu Lighthouse in Yarmouth

My favourite adventures Your clients can paddle for days exploring the islands in St. Margaret’s Bay and Tangier. Or feel the heartbeat of Cape Breton Island on the Bras d’Or Lakes. At Point Michaud in Cape Breton, along the Eastern Shore near Lawrencetown and further south at White Point there is some phenomenal surfing. Try whale-watching off Digby, or back-country trekking through the Tobeatic Wilderness area. Kejimkujik National Park and National Historic Site of Canada offers a stunning array of outdoor adventures.

So when are you coming?

salesns@gov.ns.ca


SpouSal acTiviTieS

For the Other Half

Spousal programs are becoming an increasingly important part of meeting and convention planning. For your meeting participants, most of their day is accounted for with meetings and social events and there’s usually little free time. Meanwhile spouses often find themselves left to their own devices. Offering tours, activities and entertainment for attendees’

a web-savvy group, consider bookings through your meeting or conference website. Be sure to set an early enough deadline for joining so that you can confirm transportation and other arrangements. Choosing the right tours for your group can be a daunting task. Nova Scotia has hundreds of historical sites, landmarks, tour operators, museums, outdoor spaces and unique experiences you can offer your guests. Don’t be afraid to enlist some help – if you’re light on ideas or new to the area yourself, draw on some expert connections; destination management

Jennifer Smith

organizations, tour companies and even your venue’s meeting staff will be happy to give you references and assist with bookings. There’s practically no end to the types of tours and activities that can be planned for spousal programs, but here are a few ideas to get you started.

Raise a Glass Winery and brewery tours are a popular way to help guests relax, see some of our province and sample Nova Scotia’s award-winning tipples. Halifax is home to the Alexander Keith’s Brewery

better halves helps create a complete experience for your delegates and their

Finding the right balance between individual and group activities can be a challenge, but offering a variety of events for both individuals and groups provides the best opportunity for each person to explore the province in their favourite way. Don’t forget to allow for some free time; no matter how great your scheduled activities, some people will want to get out and see the sights on their own time. Generally spousal tours are scheduled in advance and info is sent out with meeting information to allow your delegates and their families time to research and consider their options. If you’ve got

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2012 Meet Nova Scotia

Domaine De Grand Pree Winery Photo Courtesy of Nova Scotia Tourism

families.

continued on page 40


SpouSal acTiviTieS

Tips to Remember • Set a registration deadline for group tours and events. This will allow you to make reservations for tours, dining, activities and transport in advance, and allow you to cancel an event if there isn’t enough interest. Most tour operators and transportation companies will require at least 48 hours notice for cancellation.

• Know your audience. Remember to take your group’s interests into account when planning events or tours. A winery tour may not be appropriate for one group, while a hiking tour may be unsuitable for another. • Offer variety. A tour may not be up everyone’s alley. Offer a few different options to ensure there’s something that appeals to a variety of interest groups. • Make it unique. Many couples may arrive early or stay on after the conference to experience the area. Unique activities will help make the trip a memorable one.

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Spousal Activities continued from page 38

tour (www.keiths.ca), complete with actors in period costumes and a stop in the Stag’s Head Pub to sample a beer or two. From Domaine De Grand Pré in the Annapolis Valley to Jost Vinyards in the Malagash Peninsula, Nova Scotian wineries (and their wares) abound; for a complete listing, visit the Winery Association of Nova Scotia (www.winesofnovascotia.ca).

Get a Taste of History

Relax

Visit Le Village historique acadien (www.museum. gov.ns.ca/av/en/home/default.aspx) in the Yarmouth & Acadian Shores region to get a taste of early 1900s Acadien culture and history. In Cape Breton you can visit North America’s largest historical construction, the 18th century Fortress Louisbourg (www.pc.gc.ca/lhn-nhs/ ns/louisbourg/index.aspx). Or take a tour to the South Shore with Ambassatours Gray Line (www.ambassatours.com) and visit the historic lighthouse at Peggy’s Cove or the UNESCO World Heritage town of Lunenburg.

There are numerous spas in every area of the province that can provide spouses with that all-important ‘me’ time. Many hotels will be able to provide these services on site, or recommend a local establishment. In Cape Breton, Keltic Lodge’s Spa at Keltic (www.kelticlodge.ca/ keltic_spa.html) boasts more than over 5,000 square feet of space with an oceanview lounge, while Spirit Spa (www.spiritspa.ca) in Halifax offers a full range of products including a relaxing “waterfall massage” under a cascade of warm water.

Peggy’s Cover Lighthouse Photo Courtesy of Nova Scotia Tourism

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2012 Meet Nova Scotia


Tidal Bore Rafting Photo Courtesy of Nova Scotia Tourism

Enjoy The Great Outdoors

For the Kids

Tidal bore rafting along the Shubenacadie River offers a heart thumping adventure for those who are feeling adventurous and don’t mind getting a little wet! Tidal Bore Rafting Park & Cottages (www.raftingcanada.ca) offers the ferocious tides of the Bay of Fundy. If your guests would rather swing a club, Glen Arbour in Halifax (www. glenarbour.com) or the Digby Pines Golf Resort and Spa (www.digbypines.ca) offer challenging courses.

Families are becoming a more common sight at meetings and events each year. If your delegates are travelling with the family, a few kid-friendly options will make for well-rounded offerings. In Halifax, the Discovery Centre (www. discoverycentre.ns.ca) hosts children’s programs throughout the year, infusing hands-on science learning with entertaining exhibits and live science shows. Just a few hours away, Upper Clements Parks (www.upperclementsparks.com) near Digby offers rides and entertainment for kids of all ages.

Upper Clements Park Photo Courtesy Communications Nova Scotia

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Enjoy: FREE parking FREE in-room coffee and tea service FREE high speed internet access FREE morning newspaper FREE local calling FREE hot breakfast buffet Allow our professional Catering Team to assist you in ensuring the most stress free opportunity to plan your next meeting, conference, gala dinner or reception! With our experience and your direction, your event will be the “talk of the town�!

Quality Inn Halifax Airport

Quality Inn & Suites Halifax

60 Sky Blvd. Goffs, NS B2T 1K3 www.airporthotelhalifax.com reservations@airporthalifax.com phone: 902-873-3000 fax: 902-873-3001

980 Parkland Dr., Halifax, NS B3M 4Y7 www.qualityinnhalifax.com reservations@qualityinnhalifax.com phone: 902-444-6700 fax: 902-444-4410


TeaM building

Lift Your Team’s Spirits in Nova Scotia’s Great Outdoors

Lynne Wells

All work and no play makes Jack a dull boy. James Howell first recorded the proverb in 1659 in his book, Proverbs in English, Italian, French and Spanish. It applies equally to Jack and Jill, and means a person becomes both bored and boring with an unremitting schedule of work, work and more work.

Team Building Harbour Cruise on the Mar Photo Courtesy Julia Webb

Many of us are overly familiar with the feeling. Without any interest or motivation to do better, employee productivity will fall and a company will suffer with decreased financial performance, low employee morale and increased absenteeism, along with a whole host of other negative impacts. In an effort to combat the syndrome, company social committees are charged with bringing employees together for fun events and activities that will foster team spirit and convert ideas and enthusiasm into motivation and productivity. There are the usual staff barbecues and golf tournaments, but there’s so much more to see and do, as they say. Nova Scotia has an embarrassment of riches when it comes to opportunities for bringing people together for fun. If you’re looking for more than a few icebreaker games to hold over a lunch break, event planners at all of Nova Scotia’s major convention centres,

hotels and resorts can help you plan some fun time away from the office.

every effort to treat the environment with kid gloves.

Some great indoor activities include making a film, planning a garden (and then heading outdoors to plant it), designing and building a sculpture, cooking a gourmet meal for all, holding a wine tasting event and touring museums and art galleries.

Murphy’s on the Water offers deep-sea fishing, tours of Halifax Harbour on the Harbour Queen paddlewheeler and group packages for working with the captain and crew of the Mar, a twomasted sailing ketch, to sail the ship in Halifax Harbour.

Outdoors activities are where Nova Scotia shines. There’s rafting, geocaching, hiking, coastal biking, deep sea fishing, sailing cruises, obstacle courses, scavenger hunts, guided historic tours and, of course, golf – just to name a few. Other fun activities for groups might include staging murder mysteries and/or crime scene investigations, laser tag, paintball and a day at an amusement park.

Upper Clements Park is always happy to see large groups spend the day in the theme park and new for 2012 is the adventure park, which offers team-building events. The park will open in mid-June.

Kattuk Expeditions, based in Halifax, specializes in taking medium to large groups into the wild on guided tours on foot and bicycle that make

Experts suggest avoiding events that put team members in competition with one another. Instead, look for activities that foster a deeper understanding between co-workers, leaving them liking each more after the event and feeling they’re “good together”. continued on page 44

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team building

The downfall of team building efforts comes when events or activities are imposed upon the team in such a way that members perceive them as silly or unpleasant, as time taken away from essential tasks, or simply unnecessary. It harkens back to childhood days when you were obligated to go to a birthday party for someone you didn’t like or didn’t know. We all remember saying, “Alright, I’ll go, but I won’t have fun!” The same

continued from page 43

attitude can and often does apply to adults and team building activities. The solution? Know your team well enough to understand when they need to reconnect or just have some time together to blow off steam, and learn what will appeal to them. So, if people are getting a little stale around the office or showing signs of the three Bs (bickering, backstabbing,

blaming others), it might be time for some lighthearted quality time for your team.

Sources: For group adventures and outdoor team building events, contact Kattuk Expeditions at www.kattukexpeditions.com or call 902-499-9017. Information on Murphy’s The Cable Wharf’s corporate and conference events is available at www.mtcs.ca/CorpConference.php or call 902-420-1015. Upper Clements Park group events information is available at www.upperclementspark.com or by calling 888-248-4567.

Upper Clements Park Photo Courtesy Communications Nova Scotia

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2012 Meet Nova Scotia


Dartmouth Hotel & Suites Over 6000 square feet of meeting space including a 4200 square foot ballroom - 6 meeting rooms in total Onsite catering provided by Trendz Restaurant and Wine Bar - chef Daniel Delorme. 15 Spectacle Lake Drive, Dartmouth, NS B3B 1X7 For booking your event contact Heather Doucet 902-446-3795 or hdoucet@bestwesterndartmouth.com

home away

your

The BEST WESTERN PLUS Glengarry Hotel is proud to offer over 12,000 square feet of space, which includes a luxuriously appointed boardroom, and the ability to sub-divide many of the larger rooms into smaller units. Complimentary high-speed internet in all guest rooms. The Truro Trade and Convention Center is the ideal place for your

private or business function, from a quiet family celebration to an extravagant wedding party or a corporate team meeting or major sales convention to a full scale industry trade show. We've even added three tworoom executive suites, each with a private deck, fireplace, king size bed and whirlpool for your enjoyment. Our guests have many needs and

from

home

requirements when they stay with us, so we've created an atmosphere of flexibility and co-operation. One thing that never changes, however, is our desire to make every visit to BEST WESTERN PLUS Glengarry Hotel a wonderful and stress free event. Call Donna or Becky in our sales office to discuss how we can create an experience just for you.

For Reservations 1800-567-4276 t. 902-893-4311 f. 902-893-1759 e . r e s e r v a t i o n s @ b w g l e n g a r r y. c o m w. w w w. b w g l e n g a r r y. c o m

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Meet where luxury, nature, convenience and quality mingle. BEST WESTERN PLUS LIVERPOOL is the perfect compromise between a city venue and a rural retreat. Conveniently located between Halifax and Yarmouth, we offer modern, top-notch facilities – a mere heartbeat from Kejimkujik National Parks and the town of Liverpool. Ideal for workshops of 20 to 60 people, we can also seat 200 people comfortably, theatre-style. From spacious suites and ample parking to our on-site Lounge – we think you’ll find just what you’re looking for... and more!

BEST WESTERN PLUS LIVERPOOL Hotel & Conference Centre

• Fitness and Business Center • Indoor heated pool • Free high speed internet • Complimentary breakfast

63 Queens Place Drive • Just off Hwy #103 bestwesternliverpool.com 1.877.354.2377

ExcEllEnt sErvicE. PErsonalizEd rEsults. crEativE solutions.

Meet smart... Meet on campus. Mount saint vincEnt univErsity

www.msvu.ca/meet 902.457.6364 reservations@msvu.ca 46

2012 Meet Nova Scotia


beTTer conferenceS

Smart Conferences

Designing events that not only educate, but help attendees create. If a business need exists, however obscure it may be, there’s probably a conference that addresses it. But will it really get the job done? Businesspeople often view conferences with a skeptical eye. Sure, these claim to be great opportunities to learn more about industry changes and gain valuable insights on how to get ahead, but many discover after performing their own post-conference reviews that these are empty promises. What these businesspeople are guaranteed is a couple of days out of the office, hundreds of dollars spent on travel, hotels and registration fees — and the discovery that, back in the real world, they have no idea how to implement what they’ve learned. So, as an organization, how do you create conferences that will attract businesspeople and give them their money’s worth and more?

David F. Giannetto, coauthor and creator of The Performance Power Grid, The Proven Method to Create and Sustain Superior Organizational Performance, offers this advice: • Ensure attendees leave the conference with tangible deliverables and takeaways. When they get back to the office, you want them to know how to incorporate everything they’ve learned into their daily operations and be able to help colleagues who didn’t attend understand why these changes are important for the ultimate success of the organization. A good conference can actually assist attendees in creating the first deliverables for change at their organizations while still at the event. They can analyze their own organizations against a common framework and use each session to bring them one step closer to taking their performance to a new level. continued on page 48

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beTTer conferenceS

continued from page 47

• Line up a star-studded cast of speakers including the most well-known and accomplished people specializing in the conference’s topic. After all, attendees learn from the best (and also each other). Arrange for keynote speeches and lead sessions. Also set the stage for political-style debates among attendees and speakers, enabling attendees to hear from one another while picking the brains of some of the best in the business in a casual and conversational environment.

• Centrally located in Downtown Halifax • 104 All Suite Hotel

• Complimentary wireless internet • Ryan Duffy’s Steak and Seafood

• Valet Parking

• One block from Halifax Waterfront

• Pool and fitness centre with hot tub and sauna

• Walking distance historic sites, shopping and entertainment

www.radissonhalifax.com

1649 Hollis Street, Halifax 902 429-7233 48

2012 Meet Nova Scotia

• Create case-study opportunities for attendees to hear how other companies have achieved success. Sometimes in the business world, it’s easier to follow someone else’s lead rather than blaze your own trail. It’s that reasoning that has made company case studies such an important part of the next generation of conferences. Delegates need a chance to learn from key figures of some of today’s leading organizations who have actually traveled down this path within their own organizations. These speakers can show attendees there are many ways to approach solving problems within business and that there is no one magic bullet as long as you have the right foundation. • Take “networking” to a higher level. Sure, every conference provides an opportunity to network. Throw a bunch of businesspeople together from the same industry and they’re bound to get acquainted. But not every conference begins that process before attendees even arrive at the facility. Using an electronic meeting system will give attendees the opportunity to opt-in during registration. Then two weeks prior to the event, conference organizers can send out meeting information so that attendees can start developing their meeting schedule before they arrive. That way when they get to the conference they’ll already have a great working relationship with fellow attendees. And they’ll build on those relationships during the sessions they attend as they work together to bring change to their individual organizations.



reference

Supplier Marketplace Cape Breton Island Accommodations Chanterelle Country Inn and Cottages 48678 Cabot Trail Baddeck, NS, B0E 1B0 Toll Free: 1-866-277-0577 Tel: (902) 929-2263 info@chanterelleinn.com www.chanterelleinn.com

Accommodations with M&C Facilities Delta Sydney

300 Esplanade Sydney, NS, B1P 1A7 Toll Free: 1-800-565-1001 Tel: (902) 562-7500 Fax: (902) 562-3023

Inverary Resort & Dundee Resort & Golf Club 368 Shore Road Baddeck, NS, B0E 1B0 Toll Free: 1-800-565-5660 meetings@capebretonresorts.com www.novascotiameetings.com

Keltic Lodge Resort and Spa (Signature Resorts) PO Box 70 Ingonish Beach, NS, B0C 1L0 Toll Free: 1-800-565-0444 Tel: (902) 285-2880 Fax: (902) 285-4111 www.kelticlodge.ca

Maritime Inns & Resorts - Port Hawkesbury

717 Reeves Street Port Hawkesbury, NS, B9A 2S2 Toll Free: 1-888-662-7484 Tel: (902) 625-0320 Fax: (902) 625-3876 phadmin@maritimeinns.com www.maritimeinns.com

Silver Dart Lodge/MacNeil House Suites P.O.Box 399 Baddeck, NS, BOE 1B0 Tel: (902) 295-2340 Fax: (902) 295-2484 sdladmin@maritimeinns.com www.maritimeinns.com

Destination Management Co. Destination Cape Breton Association P.O.Box 1448 Sydney, NS, B1P 6R7

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2012 Meet Nova Scotia

Tel: (902) 563-4636 Fax: (902) 564-5422 www.capebretonmeetings.com

Meeting & Convention Facilities Wagmatcook Culture and Heritage Centre 10765 Hwy 105 Wagmatcook, NS, B0E 3N0 Toll Free: 1-866-295-2999 Fax: (902) 295-3306 info@wagmatcook.com

Restaurants Chanterelle Country Inn and Cottages 48678 Cabot Trail Baddeck, NS, B0E 1B0 Toll Free: 1-866-277-0577 Tel: (902) 929-2263 info@chanterelleinn.com www.chanterelleinn.com

Retail/Specialty Shopping Cape Breton Centre for Craft & Design 322 Charlotte Street Sydney, NS, B1P 1C6 Tel: (902) 539-7491 Fax: (902) 539-4807 lori@capebretoncraft.com www.capebretoncraft.com

Fundy Shore & Annapolis Valley Accommodations with M&C Facilities Annapolis Basin Conference Centre 61 Broadway Avenue Cornwallis Park, NS, B0S 1H0 Toll Free: 1-888-830-4466 Tel: (902) 638-8602 ext 1225 Fax: (902) 638-3101 sales@abcc.ca www.abcc.ca

Best Western PLUS Glengarry Truro Trade & Convention Centre Exit 13 off Hwy 102 150 Willow Street Truro, NS, B2N 4Z6 Toll Free: 1-800-567-4276 Tel: (902) 893-4311, Fax: (902) 893-1759 reservations@bwglengarry.com www.bwglengarry.com

Old Orchard Inn & Spa

Exit 11, Hwy 101, R R # 2 153 Greenwich Road South Wolfville, NS, B4P 2R2 Toll Free: 1-800-561-8090 Tel: (902) 542-5751 Fax: (902) 542-2276 info@oldorchardinn.ns.ca www.oldorchardinn.com

Halifax Metro Accommodations Comfort Inn Dartmouth 456 Windmill Road Dartmouth, NS, B3L 3H3 Toll Free: 1-800-228-5150 Tel: (902) 463-9900 Fax: (902) 466-2080 cn249@whg.com www.choicehotels.ca/cn249

Fox Harb’r Golf Resort & Spa 1337 Fox Harbour Road Wallace, NS, B0K 1Y0 Toll Free: 1-866-257-1801 Fax: (902) 257-1852 jzareski@foxharbr.com www.foxharbr.com

Accommodations with M&C Facilities Atlantica Hotel & Marina Oak Island

36 Treasure Drive P O Box 6 Western Shore, Lunenburg County, NS, B0J 3M0 Toll Free: 1-800-565-5075 Tel: (902) 493-4421 Fax: (902) 455-0667 rhonda.macdonald@atlanticaoakisland.com www.atlanticaoakisland.com

Atlantica Hotel Halifax

1980 Robie Street Halifax, NS, B3H 3G5 Toll Free: 1-888-810-7288 Tel: (902) 423-1161, (902) 490-3339 Fax: (902) 423-9069 sales@atlanticahalifax.com www.atlanticahotelhalifax.com

Best Western Plus Dartmouth Hotel & Suites 15 Spectacle Lake Drive Dartmouth, NS, B3B 1X7 Toll Free: 1-866-676-9846 Tel: (902) 463-2000, (902) 446-3795 Fax: (902) 465-2225 hdoucet@bestwesterndartmouth.com www.bestwesterndartmouth.com


Dalhousie University Conference Services & Summer Housing Room 1024, Risley Hall 1233 LeMarchant Street Halifax, NS, B3H 3P6 Toll Free: 1-888-271-9222 Tel: (902) 494-3401 Fax: (902) 494-1219 conference.services@dal.ca www.dal.ca/conferenceservices

Delta Barrington

1875 Barrington Street Halifax, NS, B3J 3L6 Toll Free: 1-888-423-3582 Tel: (902) 429-7410 Fax: (902) 420-6524 dczech@deltahotels.com www.deltabarrington.com

Delta Halifax

1990 Barrington Street Halifax, NS, B3J 1P2 Toll Free: 1-888-423-3582 Tel: (902) 425-6700 Fax: (902) 425-6214 dczech@deltahotels.com www.deltahalifax.com

Four Points by Sheraton

1496 Hollis Street Halifax, NS, B3J 3Z1 Toll Free: 1-866-444-9494 Tel: (902) 423-4444, (902) 474-3925 Fax: (902) 474-3913 ahatfield-beaton@fourpointshalifax.com www.fourpoints.com/halifax

Halifax Marriott Harbourfront 1919 Upper Water Street Halifax, NS, B3J 3J5 Toll Free: 1-800-943-6760 Tel: (902) 421-1700 Fax: (902) 422-5805 mhrs.yhzmc.sales@marriott.com www.marriott.com/yhzmc

Holiday Inn Halifax Harbourview 101 Wyse Road Dartmouth, NS, B3A 1L9 Toll Free: 1-888-434-0440 Tel: (902) 463-1100 Fax: (902) 464-1227 sales@hiharbourview.ca www.hiharbourview.ca

Lord Nelson Hotel & Suites

1515 South Park Street Halifax, NS, B3J 2L2 Toll Free: 1-800-565-2020 Tel: (902) 423-6331, (902) 423-5130 Res Fax: (902) 491-6148 ask@lordnelsonhotel.com www.lordnelsonhotel.com

Mount Saint Vincent University 166 Bedford Highway Halifax, NS, B3M 2J6 Toll Free: 1-866-405-1805 Tel: (902) 457-6364, (902) 457-6355 Fax: (902) 443-5793 reservations@msvu.ca www.msvu.ca/meet

Quality Inn & Suites Halifax

980 Parkland Drive Halifax, NS, B3M 4Y7 Tel: (902) 444-6700 Fax: (902) 444-4410 reservations@qualityinnhalifax.com www.qualityinnhalifax.com

Quality Inn & Suites Halifax

60 Sky Boulevard Goffs, NS, B2T 1K3 Toll Free: 1-800-667-3333 Tel: (902) 873-3000 Fax: (902) 873-3001 reservations@airporthotelhalifax.com www.airporthotelhalifax.com

Radisson Suite Hotel Halifax1 649 Hollis Street Halifax, NS, B3J 1V8 Toll Free: 1-800-333-3333 Tel: (902) 429-7233 Fax: (902) 429-9700 info@radissonhalifax.com www.radisson.com/halifaxca

Saint Mary’s University

923 Robie Street Halifax, NS, B3H 3C3 Toll Free: 1-888-347-5555 Tel: (902) 420-5486 Fax: (902) 496-8118 conference.services@smu.ca www.smu.ca/conferences/

The Halliburton

5184 Morris Street Halifax, NS, B3J 1B3 Toll Free: 1-888-512-3344 Tel: (902) 420-0658 Fax: (902) 423-2324 information@thehalliburton.com www.thehalliburton.com

Westin Nova Scotian Hotel

1181 Hollis Street Halifax, NS, B3H 2P6 Toll Free: 1-877-993-7846 Tel: (902) 421-1000 Fax: (902) 422-9465 dbradbury@westin.ns.ca www.thewestinnovascotian.com

Hilton Garden Inn Halifax Airport 200 Pratt & Whitney Drive Enfield, NS, B2T 0A2 Toll Free: 1-888-667-6005 www.halifaxairport.hgi.com

Holiday Inn Express Enfield 180 Pratt & Whitney Drive Enfield, NS, B2T 1L1 Toll Free: 1-877-919-2244 www.hiexpress.com

Activities & Attractions Alexander Keith’s Nova Scotia Brewery 1496 Lower Water Street Halifax, NS, B3J 1R9 Toll Free: 1-877-612-1820 Tel: (902) 455-1474 Fax: (902) 422-1077 shawn.maggio@labatt.com www.keiths.ca

Amos Pewter

589 Main Street Mahone Bay, NS, B0J 2E0 Toll Free: 1-800-565-3369 Tel: (902) 624-9547 Fax: (902) 624-1366 corporatesales@amospewter.com www.amospewter.com

Canadian Museum of Immigration at Pier 211055 Marginal Road Halifax, NS, B3H 4P7 Tel: (902) 425-7770 Fax: (902) 423-4045 info@pier21.ca www.pier21.ca

Airlines/Air Charters Halifax International Airport Authority 1 Bell Boulevard Enfield, NS, B2T 1K2 Tel: (902) 873-1422, (902) 873-4422 Fax: (902) 873-4750 karen.sinclair@hiaa.ca www.flyhalifax.com

Audio Visual AVW - TELAV - Audio Visual Solutions 100 Ilsley Avenue, Unit K Halifax, NS, B3B 1L3 Tel: (902) 468-4485 Fax: (902) 468-9656 angie.ambrose@AVWTELAV.com www.avwtelav.com

Charter Boats Murphys the Cable Wharf Charter Boats 1751 Lower Water StreetPO Box 2378 Halifax, NS, B3J 3E4 Tel: (902) 420 1015 Fax: (902) 423-7942 jeff@mtcw.ca www.mtcw.ca

Tall Ship Silva

P.O. Box 2613 Halifax, NS, B3J 3N5 Toll Free: 1-877-429-9463 Tel: (902) 429-WIND, (902) 429-0151 Fax: (902) 429-0334 info@tallshipsilva.com www.tallshipsilva.com

Destination Management Companies Alexander Richardson Inc.

P.O. Box 665 Dartmouth, NS, B2Y 3Y9 Tel: (902) 435-0350, (902) 452-3124 Fax: (902) 484-6926 arevents@ns.sympatico.ca www.HalifaxEventPlanning.com

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Entertainment Specialists Alexander Richardson Inc.

P.O. Box 665 Dartmouth, NS, B2Y 3Y9 Tel: (902) 435-0350, (902) 452-3124 Fax: (902) 484-6926 arevents@ns.sympatico.ca www.HalifaxEventPlanning.com

Golf Courses Glen Arbour Golf Course

40 Club House Lane Hammonds Plains, NS, B4B 1T4 Toll Free: 1-877-835-4653 Tel: (902) 835-GOLF Fax: (902) 832-2964 golfshop@glenarbour.com www.glenarbour.com

Dartmouth Sportsplex

110 Wyse Road Dartmouth, NS, B3A 1M2 Tel: (902) 464-2600 Fax: (902) 464-2902 www.dartmouthsportsplex.com

Halifax Forum Community Association 2901 Windsor Street Halifax, NS, B3K 5E5 Tel: (902) 490-4614 Fax: (902) 490-4618 mathesg@halifax.ca www.halifaxforum.ca

Sou’Wester Restaurant & Gift Shop (The) 178 Peggy’s Point Road Peggy’s Cove, NS, B3Z 3S2 Tel: (902) 823-2561 Fax: (902) 823-2349 souwester@hfx.eastlink.ca www.peggys-cove.com

World Trade and Convention Centre

Meeting & Convention Facilities Alderney LandingAlderney Landing, 20 Octerloney Street P.O. Box 725 Dartmouth, NS, B2Y 3Z3 Tel: (902) 461-4698 Fax: (902) 461-4679 lynn@alderneylanding.com www.alderneylanding.com

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2012 Meet Nova Scotia

P.O. Box 955 1800 Argyle Street Halifax, NS, B3J 2V9 Tel: (902) 421-8686 Fax: (902) 422-2922 tclsales@tclns.com www.wtcchalifax.com

Printing & Publishing TC • Media

211 Horseshoe Lake drive Halifax, NS, B3S 0B9 Toll Free: 1-800-537-5507 Tel: (902) 421-5888 Fax: (902) 422-5400 fred.fiander@tc.tc www.tc.tc

TC • Transcontinental Printing

140 Joseph Zatzman Drive Burnside Industrial Park Dartmouth, NS, B3B 1M4 Toll Free: 1-866-85PRINT Tel: (902) 430-2857, (902) 468-7366 ext 340 Fax: (902) 468-8036 kellie.vail@tc.tc www.tc.tc

Restaurants Murphy’s the Cable Wharf Restaurant 1751 Lower Water Street P.O Box 2378 Halifax, NS, B3J 3E4 Tel: (902) 420-1015 Fax: (902) 423-7942 info@mtcw.ca www.mtcw.ca


Stories Restaurant at The Halliburton 5184 Morris Street Halifax, NS, B3J 1B3 Toll Free: 1-888-512-3344 Tel: (902) 444-4400 Fax: (902) 423-2324 stories@thehalliburton.com www.storiesdining.com

Retail/Specialty Shopping Historic Properties

1869 Upper Water Street Halifax, NS, B3J 1S9 Tel: (902) 429-0530 Fax: (902) 429-0410 sdmccrea@armourgroup.com www.historicproperties.ca

M.E.F.Y. Gifts (Made Especially For You) Tel: (902) 449-7742 sales@mefygifts.com www.mefygifts.com

Murphy’s the Cable Wharf Company Store 1751 Lower Water Street PO Box 2378 Halifax, NS, B3J 3E4 Tel: (902) 420-1015 Fax: (902) 423-7942 jeff@mtcw.ca www.mtcw.ca

Scotia Square

5201 Duke Street Halifax, NS, B3J 2V9 Toll Free: 1-866-671-6683 Tel: (902) 429-3660 Fax: (902) 429-7785 info@scotiasquare.com www.scotiasquare.com

Tour Operators Murphy’s The Cable Wharf Charter Boats 1751 Lower Water Street PO Box 2378 Halifax, NS, B3J 3E4 Tel: (902) 420-1015 Fax: (902) 423-7942 jeff@mtcw.ca www.mtcw.ca

Murphy’s The Cable Wharf Harbour Hopper Tours 1751 Lower Water Street PO Box 2378 Halifax, NS, B3J 3E4 Tel: (902) 420-1015 Fax: (902) 423-7942 jeff@mtcw.ca www.mtcw.ca

Tourism and Business Organizations Department of Economic and Rural Development and Tourism 1800 Argyle Street, Suite 602 P.O. Box 456 Halifax, NS, B3J 2R5 Toll Free: 1-800-565-0000 Tel: (902) 424-1787 Fax: (902) 424-2668 salesns@gov.ns.ca www.novascotia.com

Transportation A World Class Limousine Co Ltd. 2354 Rockey Lake Drive Halifax, NS, B2R 1R5 Toll Free: 1-800-565-2777 Tel: 902-864-3032 info@nslimo.ca www.nslimo.cca

Acadian Bus Lines

1161 Hollis Street Halifax, NS, B3H 2P6 Toll Free: 1-800-561-1210 ext 2289 Fax: (450) 968-1087 mleduc@acadianbus.com www.acadianbus.com

Antigonish Conference Centre Centrally located half way between Halifax and Sydney Antigonish Conference Centre

• Centre can accommodate up to 360 people theatre-style or 225 for a sit-down dinner • Ballroom can be subdivided into three smaller meeting rooms • Three boardrooms • Newly renovated

137 Church Street Exit 33, TCH 104 Antigonish, NS B2G 2E3 Phone/Fax: (902) 863-1050 greenway.inn@ns.sympatico.ca www.claymoreinn.com Call Our Professional Coordinators Today

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Northumberland Shore Accommodations with M&C Facilities Claymore Inn and Suites & Antigonish Conference Centre 137 Church Street Antigonish, NS, B2G 2E3 Toll Free: 1-888-863-1050 Tel: (902) 863-1050 Fax: (902) 863-1050 Greenway.inn@ns.sympatico.ca www.claymoreinn.com

Holiday Inn Express Stellarton New Glasgow 86 Lawrence Blvd. P.O. Box 2480 Stellarton, NS, B0K 1S0 Toll Free: 1-800-HOLIDAY Tel: (902) 755-1020 www.hiexpress.com

Maritime Inns & Resorts Antigonish 158 Main Street Antigonish, NS, B2G 2B7 Toll Freel: 1-888-662-7484 Tel: (902) 863-4001 Fax: (902) 863-2672 antadmin@maritimeinns.com www.maritimeinns.com

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St. Francis Xavier University, Conferences & Special Events PO Box 5000 Antigonish, NS, B2G 2W5 Toll Free: 1-866-STAY-AT-X Tel: (902) 867-2855 Fax: (902) 867-3751 stay@stfx.ca www.stfx.ca/conferences

Stonehame Chalets

R.R. #3310 Fitzpatrick Mountain Road Scotsburn, NS, B0K 1R0 Toll Free: 1-877-646-3468 Tel: (902) 485-3468 Fax: (902) 485-5928 info@stonehamechalets.com val@stonehamechalets.com www.stonehamechalets.com

Meeting & Convention Facilities St Francis Xavier University Charles V. Keating Centre PO Box 5000 Antigonish, NS, B2G 2W5 Toll Free: 1-866-259-8169 Tel: (902) 867-5245 Fax: (902) 867-3303 conference@stfx.ca www.keatingcentre.com

South Shore Accommodations with M&C Facilities Best Western PLUS Liverpool Hotel & Conference Centre 63 Queens Place Drive Liverpool, NS, B0T 1K0 Tel: (902) 354-2377 Fax: (902) 354-2877 info@bwliverpool.ca www.bestwesternliverpool.com

White Point Beach Resort

Halifax Sales Office 5426 Portland Place Halifax, NS, B3K 1A1 Tel: (902) 423-8887 Fax: (902) 354-2877 info@bwliverpool.ca www.bestwesternliverpool.com




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