Comprehending the Newspaper Comprehending the Newspaper Headline news The front page of a newpaper is often the last page ready for printing. This is because it is the page that carries the most important news item of the day. To sell newspapers, it is important that the news carried in the paper is the most current available throughout the world. If this is not the case, readers will be left with 'old' news that has already been reported on television and radio. Therefore, the front page is very important. Often, it is a difficult decision to decide which of several news items is the most important. This decision is left to the editor. The editor must decide what is the most important item for
the readers of that paper. To attract attention to the news on the front page, the newspaper use two main tools. The first is the headline. This is often printed in very large type to attract attention. The wording of the headline is a difficult task, as it must contain enough information to attract the reader to read the full article and at the same time be small enough so that it does not take up too much space on the page. The second tool used to attract attention is a photograph. With modern satellite technology, newspapers have access to photographs from all round the world. A
photograph can attract instant attention as well as providing improved detail and support to a newspaper article. With the use of colour in many newspapers, now a common event, photography is becoming more important.
Display vs classified
EDIT
The two main forms of newspaper advertising are display and classified. Display advertisements are those found throughout the 'normal' section of the paper and can range in size from a postage stamp to a full page. The price of display
advertisements varies according to how close to the front of the paper they are placed and also whether they are on the right-hand or lefthand page. Display advertisements are also placed in specific parts of the paper such as sport,coo
ORIAL
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