With the number of sellers increasing by the day, the competition has become even more fierce. In such a scenario, keeping tabs on your competitors has become more important than ever before. If you intend to stay ahead and stand out from your competitors, conducting an in-depth competitor analysis is an effective way to gain an edge over them. Here are a few steps to conduct an effective Amazon competitor analysis:
1.Audit your competitors’ product listings
Go through the entire product page of your competitors and analyze every attribute right from product titles, photos to descriptions and videos. If you are not an expert at it, opt for marketplace management services.
2.Study your competitors’ keywords
Take note of the keyword strategies adopted by your competitors along with their placement in the titles and descriptions. Try to use the relevant and most searched one for better results.
3.Notice the reviewing patterns
Pay heed to number of reviews posted, quality, strengths, weaknesses, customer r
