PCN Magazine - Volume 6, Issue 4

Page 18

C About Meirav Adi As Vice-President of Sales at dLocal, Meirav Adi leads the company’s outreach efforts, working with top-tier merchants and fintech ecosystem players in EMEA. Before joining dLocal, she served as Vice-President in sales and business development at Citi. Meirav holds an MBA in finance and a BA in economics from Ben-Gurion University (Israel). Listen to Meirav Adi’s Podcast

Enormous opportunities and tricky challenges: Processing eCommerce payments in emerging markets Here at dLocal, we’ve known for some time that there are colossal opportunities for eCommerce merchants wanting to expand into emerging markets. The COVID-19 pandemic is ratcheting up that growth even more, especially for retailers and sellers of digital goods. European, US, and Chinese eCommerce companies are struggling to expand in their mature domestic markets. Meanwhile, the growth rates of emerging markets are noticeably higher: The economic growth of emerging markets and developing economies is at 4 - 7%, while that of advanced economies is approximately 2%.

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Latin America will be the fastestgrowing retail eCommerce market this year, with an impressive growth of 36.7%. Mandated stay-at-home orders in several countries during the pandemic forced retailers to close physical stores, moving their business to digital. According to emarketer.com, Latin America will be the fastest-growing retail eCommerce market this year, with an impressive growth of 36.7%. It is the first time since 2010 that Asia-Pacific will no longer hold its historical No. 1 position.


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