2014 – 2024 GLOBAL AUTOMOTIVE NAVIGATION SYSTEMS MARKET FORECAST & OPPORTUNITIES
www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING
Scope of Report Product of Interest (POI): Automotive Navigation Systems
Automotive navigation systems make use of computer mapping techniques and global positioning device (GPS) in order to offer three-dimensional view which includes information, velocity and time. Shift in consumer demand and government regulations are promoting the growth of the market. Moreover, sectors such as e-commerce, taxi, logistics rely on navigation systems for locating various addresses. Additionally, growing traction of ride hailing apps such as Ola, Uber, and Grab, among others are further escalating the need for automotive navigation systems.
Market Segmentation VEHICLE TYPE
AUTOMOTIVE NAVIGATION SYSTEMS MARKET
DEVICE TYPE
•
Passenger Car
•
In-Dash Navigation System
•
Commercial Vehicle
•
Portable Navigation Devices
Year Range Review Period
2014 – 2017 Base Year ENGINE CAPACITY
DISTRIBUTION CHANNEL
REGIONS
•
<2500cc
•
OEM
•
North America
•
2500-5000cc
•
Aftermarket
•
Europe
•
>5000cc
•
Asia-Pacific
•
South America
•
Middle East & Africa
2018 Estimated Year
2019 Forecast Period
2020 – 2024
2
Table of Contents S. No.
Contents
1.
Product Overview
2.
Research Methodology
3.
Analyst View
4.
Voice of Customer
5.
Global Automotive Navigation Systems Market Outlook 5.1.
Market Size & Forecast 5.1.1.
5.2.
5.2.2.
5.3.
By Value
Market Share & Forecast 5.2.1.
6.
Page No.
By Vehicle Type (Passenger Car & Commercial Vehicle (CV)) By Device Type (In-Dash Navigation System, Portable Navigation Devices (PNDs) and Mobile Application-based Navigation System)
5.2.3.
By Distribution Channel (OEM and Aftermarket)
5.2.4.
By Company
5.2.5.
By Region
Market Attractiveness Index
Asia-Pacific Automotive Navigation Systems Market Outlook
6.1.
Market Size & Forecast 6.1.1.
6.2.
By Value
Market Share & Forecast
6.2.1.
By Vehicle Type
6.2.2.
By Device Type
3
Table of Contents S. No.
Contents
6.3.
6.2.3.
By Distribution Channel
6.2.4.
By Country(China; India; Japan; New Zealand; Australia)
Page No.
Asia Pacific: Country Analysis 6.3.1.
China Automotive Navigation Systems Market Outlook 6.3.1.1.
Market Size & Forecast 6.3.1.1.1.
6.3.1.2.
6.3.1.3. 6.3.2.
Market Share & Forecast 6.3.1.2.1.
By Vehicle Type
6.3.1.2.2.
By Device Type
6.3.1.2.3.
By Distribution Channel
Market Attractiveness Index
India Automotive Navigation Systems Market Outlook 6.3.2.1.
Market Size & Forecast 6.3.2.1.1.
6.3.2.2.
6.3.2.3.
6.3.3.
By Value
By Value
Market Share & Forecast 6.3.2.2.1.
By Vehicle Type
6.3.2.2.2.
By Device Type
6.3.1.2.3.
By Distribution Channel
Market Attractiveness Index
Japan Automotive Navigation Systems Market Outlook 6.3.3.1.
Market Size & Forecast 6.3.3.1.1.
6.3.3.2.
By Value
Market Share & Forecast
4
Table of Contents S. No.
Contents 6.3.3.2.1.
By Vehicle Type
6.3.3.2.2.
By Device Type
6.3.3.2.3. 6.3.3.3. 6.3.4.
Market Attractiveness Index
Market Size & Forecast 6.3.4.1.1.
6.3.4.2.
6.3.4.3.
By Value
Market Share & Forecast 6.3.4.2.1.
By Vehicle Type
6.3.4.2.2.
By Device Type
6.3.4.2.3.
By Distribution Channel
Market Attractiveness Index
New Zealand Automotive Navigation Systems Market Outlook 6.3.5.1.
Market Size & Forecast 6.3.5.1.1.
6.3.5.2.
6.3.5.3.
By Value
Market Share & Forecast 6.3.5.2.1.
By Vehicle Type
6.3.5.2.2.
By Device Type
6.3.5.2.3.
7.
By Distribution Channel
Australia Automotive Navigation Systems Market Outlook 6.3.4.1.
6.3.5.
Page No.
By Distribution Channel
Market Attractiveness Index
Europe Automotive Navigation Systems Market Outlook 7.1.
Market Size & Forecast 7.1.1.
By Value
5
Table of Contents Contents 7.2.
7.3.
Page No.
Market Share & Forecast 7.2.1.
By Vehicle Type
7.2.2.
By Device Type
7.2.3.
By Distribution Channel
7.2.4.
By Country (France; Germany; United Kingdom; Italy; Spain)
Europe: Country Analysis 7.3.1.
United Kingdom Automotive Navigation Systems Market Outlook 7.3.1.1.
Market Size & Forecast 7.3.1.1.1.
7.3.1.2.
Market Share & Forecast 7.3.1.2.1.
By Vehicle Type
7.3.1.2.2.
By Device Type
7.3.1.2.3. 7.3.1.3. 7.3.2.
By Distribution Channel
Market Attractiveness Index
France Automotive Navigation Systems Market Outlook 7.3.2.1.
Market Size & Forecast
7.3.2.1.1. 7.3.2.2.
7.3.1.3.
7.3.3.
By Value
By Value
Market Share & Forecast 7.3.2.2.1.
By Vehicle Type
7.3.2.2.2.
By Device Type
7.3.2.2.3.
By Distribution Channel
Market Attractiveness Index
Spain Automotive Navigation Systems Market Outlook
6
Table of Contents S. No.
Contents 7.3.3.1.
Market Size & Forecast 7.3.3.1.1.
7.3.3.2.
7.3.3.3. 7.3.4.
By Value
Market Share & Forecast
7.3.3.2.1.
By Vehicle Type
7.3.3.2.2.
By Device Type
7.3.3.2.3.
By Distribution Channel
Market Attractiveness Index
Germany Automotive Navigation Systems Market Outlook 7.3.4.1.
Market Size & Forecast
7.3.4.1.1. 7.3.4.2.
7.3.4.3.
7.3.5.
Page No.
By Value
Market Share & Forecast 7.3.4.2.1.
By Vehicle Type
7.3.4.2.2.
By Device Type
7.3.4.2.3.
By Distribution Channel
Market Attractiveness Index
Italy Automotive Navigation Systems Market Outlook 7.3.5.1.
Market Size & Forecast 7.3.5.1.1.
7.3.5.2.
7.3.5.3.
By Value
Market Share & Forecast 7.3.5.2.1.
By Vehicle Type
7.3.5.2.2.
By Device Type
7.3.5.2.3.
By Distribution Channel
Market Attractiveness Index
7
Table of Contents S. No. 8.
Contents
Page No.
North America Automotive Navigation Systems Market Outlook 8.1.
Market Size & Forecast 8.1.1.
8.2.
8.3.
By Value
Market Share & Forecast 8.2.1.
By Vehicle Type
8.2.2.
By Device Type
8.2.3.
By Distribution Channel
8.2.4.
By Country( United States; Canada; Mexico)
North America: Country Analysis 8.3.1.
United States Automotive Navigation Systems Market Outlook 8.3.1.1.
Market Size & Forecast 8.3.1.1.1.
8.3.1.2.
8.3.1.3. 8.3.2.
By Value
Market Share & Forecast 8.3.1.2.1.
By Vehicle Type
8.3.1.2.2.
By Device Type
8.3.1.2.3.
By Distribution Channel
Market Attractiveness Index
Mexico Automotive Navigation Systems Market Outlook 8.3.2.1.
Market Size & Forecast 8.3.2.1.1.
8.3.2.2.
By Value
Market Share & Forecast 8.3.2.2.1.
By Vehicle Type
8.3.2.2.2.
By Device Type
8
Table of Contents S. No.
Contents 8.3.2.2.3. 8.3.1.3. 8.3.3.
By Distribution Channel
Market Attractiveness Index
Canada Automotive Navigation Systems Market Outlook 8.3.3.1.
Market Size & Forecast 8.3.3.1.1.
8.3.3.2.
8.3.3.3. 9.
Page No.
By Value
Market Share & Forecast 8.3.3.2.1.
By Vehicle Type
8.3.3.2.2.
By Device Type
8.3.3.2.3.
By Distribution Channel
Market Attractiveness Index
Middle East & Africa Automotive Navigation Systems Market Outlook 9.1.
Market Size & Forecast 9.1.1.
9.2.
9.3.
By Value
Market Share & Forecast 9.2.1.
By Vehicle Type
9.2.2.
By Device Type
9.2.3.
By Distribution Channel
9.2.4.
By Country(South Africa; Saudi Arabia; UAE; Qatar)
Middle East & Africa: Country Analysis 9.3.1.
South Africa Automotive Navigation Systems Market Outlook 9.3.1.1.
Market Size & Forecast 9.3.1.1.1.
9.3.1.2.
By Value
Market Share & Forecast
9
Table of Contents S. No.
Contents
9.3.1.3. 9.3.2.
9.3.1.2.1.
By Vehicle Type
9.3.1.2.2.
By Device Type
9.3.1.2.3.
By Distribution Channel
Market Attractiveness Index
UAE Automotive Navigation Systems Market Outlook 9.3.2.1.
Market Size & Forecast 9.3.2.1.1.
9.3.2.2.
9.3.2.3. 9.3.3.
By Value
Market Share & Forecast 9.3.2.2.1.
By Vehicle Type
9.3.2.2.2.
By Device Type
9.3.2.2.3.
By Distribution Channel
Market Attractiveness Index
Saudi Arabia Automotive Navigation Systems Market Outlook 9.3.3.1.
Market Size & Forecast 9.3.3.1.1.
9.3.3.2.
9.3.3.3. 9.3.4.
Page No.
By Value
Market Share & Forecast 9.3.3.2.1.
By Vehicle Type
9.3.3.2.2.
By Device Type
9.3.3.2.3.
By Distribution Channel
Market Attractiveness Index
Qatar Automotive Navigation Systems Market Outlook 9.3.4.1.
Market Size & Forecast 9.3.4.1.1.
By Value
10
Table of Contents S. No.
Contents
Page No.
9.3.4.2. Market Share & Forecast 9.3.4.2.1.
By Vehicle Type
9.3.4.2.2.
By Device Type
9.3.4.2.3.
By Distribution Channel
9.3.4.3. Market Attractiveness Index 10.
South America Automotive Navigation Systems Market Outlook 10.1.
Market Size & Forecast 10.1.1.
10.2.
10.3.
By Value
Market Share & Forecast 10.2.1.
By Vehicle Type
10.2.2.
By Device Type
10.2.3.
By Distribution Channel
10.2.4.
By Country(Brazil; Argentina; Columbia)
South America: Country Analysis 10.3.1.
Brazil Automotive Navigation Systems Market Outlook 10.3.1.1.
Market Size & Forecast 10.3.1.1.1.
10.3.1.2.
10.3.1.3. 10.3.2.
By Value
Market Share & Forecast 10.3.1.2.1.
By Vehicle Type
10.3.1.2.2.
By Device Type
10.3.1.2.3.
By Distribution Channel
Market Attractiveness Index
Argentina Automotive Navigation Systems Market Outlook
11
Table of Contents S. No.
Contents
10.3.2.1.
Market Size & Forecast 10.3.2.1.1.
10.3.2.2.
10.3.2.3.
Page No.
By Value
Market Share & Forecast
10.3.2.2.1.
By Vehicle Type
10.3.2.2.2.
By Device Type
10.3.2.2.3.
By Distribution Channel
Market Attractiveness Index
10.3.3. Columbia Automotive Navigation Systems Market Outlook 10.3.3.1. Market Size & Forecast
10.3.3.1.1. By Value 10.3.3.2. Market Share & Forecast 10.3.3.2.1. By Vehicle Type
10.3.3.2.2. By Device Type 10.3.3.2.3.
By Distribution Channel
10.3.3.3. Market Attractiveness Index 11.
Market Dynamics 11.1.
11.2.
Drivers
11.1.1.
Demand for monitoring real-time traffic
11.1.2.
Increasing Application Area of Navigation Services
Challenges
12.
Market Trends & Developments
13.
Competitive Landscape (Partial List of Leading Companies) 13.1.
Harman International Industries Inc.
12
Table of Contents S. No.
14.
Contents
13.3.
Alpine Electronics, Inc.
13.4.
Aisin Seiki Co. Ltd
13.5.
Delphi Automotive PLC
13.6.
Denso Corporation
13.7.
Panasonic Corporation
13.8.
Robert Bosch GmbH
Page No.
Strategic Recommendations
13
RESEARCH METHODOLOGY
Research Methodology
Market Profiling
In-depth secondary research was conducted to determine top players in the global Automotive Navigation Systems market, overall market size and segmental market size.
Formulating Questionnaire
In order to conduct industry experts’ interviews, TechSci formulated a detailed discussion guide.
Developing list of respondents
Data Collection
Data Validation
Data obtained as a result of primary and secondary research was validated through rigorous triangulation.
TechSci conducted interviews with industry experts and industry players for data collection and verification.
List of industry players and industry specialists was developed.
Primary Research
Data Collection
Data Filter & Analysis
Research & Intelligence
Actionable Insights
Desk Research
✓ Identifying Key Opinion Leaders
Business Solution
✓ Questionnaire Design
✓ ✓
LinkedIn TechSci Internal Database
✓ ✓ ✓ ✓ ✓
Company Website Company Annual Reports White Paper Study Financial Reports Investor Presentations Regulatory Body Associations, etc.
Company Analysis
✓ Recent Developments
✓ Market Participants
✓ Market Changing Aspects/Dynamics
✓ Key Strengths
✓ Final Conclusion
Secondary Research ✓ ✓
The data was scrutinized using MS-Excel, statistical tools and internal proprietary database to obtain qualitative and quantitative insights about the global Automotive Navigation Systems market
✓ Government Policies
✓ In-depth Interviews
Primary Research
Data Analysis
Paid Sources
✓ ✓
Factiva Hoovers
15
Research Methodology Baseline Methodology Our dedicated team of industry experts has monitored and analyzed various aspects of global automotive navigation systems market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors, such as increasing need for monitoring real time traffic, to fuel the market for automotive navigation systems and speculated a positive growth during the next 5 years. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in global automotive
navigation systems market. Methodology Followed for Calculation of Market Size: • Market Size by Value: Market size, in terms of value, for the year 2018 was calculated based on information collected through exhaustive secondary research and primary surveys, with various key opinion leaders/stakeholders, such as automotive navigation systems supplier companies,
channel partners, market influencers & end users, industry experts, and other industry participants. • The team interviewed more than 15 – 20 automotive navigation systems supplier companies, 45 – 50 channel partners, 80 – 100 end users, and 15 –
20 Industry experts and other value chain stakeholders in global automotive navigation systems market to obtain the overall market size from 20142018, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data from 2014-2018.
16
Research Methodology • Respondents were asked about the current and future market growth rates, market shares by vehicle type, by each region. Removing the outlier responses, the geometric mean of growth estimates and supplier wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders depending upon the end use product type of automotive navigation systems. Methodology Followed for Calculation of Market Shares: Market shares by vehicle type, by device type, by distribution channel, by region and by company were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various end use product type of automotive navigation systems. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers. Methodology Followed for Forecasting: • TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/Tableau Software. • Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast Global Automotive Navigation Systems market, TechSci Research used various forecast techniques such as:
✓
Moving Average
✓
Time Series Analysis
✓
Regression Analysis
✓
Econometric and Judgmental Analysis
17
Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data.
Partial List of Companies Interviewed
▪ Harman International Industries Inc. ▪ Continental AG
Key Secondary Sources
▪ Society of Indian Automobile Manufacturers ▪ Organisation Internationale des Constructeurs d'Automobiles
▪ Alpine Electronics, Inc.
▪ German Association of the Automotive Industry
▪ Aisin Seiki Co. Ltd
▪ Automobile Association of India
▪ Delphi Automotive PLC
▪ American Automobile Association
▪ Japan Automobile Manufacturers Association
▪ Denso Corporation
▪ World Bank
▪ Panasonic Corporation
▪ TechSci Research Proprietary Database & Knowledge
▪ Robert Bosch GmbH
Repository ▪ Company Annual Reports ▪ Industry Magazines ▪ Industry Reports ▪ News Dailies
▪ Credible Paid Databases 18
Research Methodology
Research Methodology Currency Exchange Rates The currency used in the report is the United States Dollar (USD), with the market size indicated in USD million.
•
The company revenues were taken from their annual reports.
•
Average annual currency conversion rate was used for companies that reported their revenue in other currencies.
Country
2014
2015
2016
2017
2018
United States (USD)
1
1
1
1
1
Canada (Canadian Dollar)
1.10
1.28
1.33
1.30
1.30
Mexico (Mexican Peso)
13.31
15.79
18.68
18.91
19.23
Germany (Euro)
0.72
0.82
0.91
0.95
0.83
United Kingdom (Pound)
0.61
0.65
0.74
0.78
0.75
Italy (Euro)
0.72
0.82
0.91
0.95
0.83
Spain (Euro)
0.72
0.82
0.91
0.95
0.83
France (Euro)
0.72
0.82
0.91
0.95
0.83
India (INR)
61.01
64.12
67.18
65.11
68.41
China (Yuan)
6.16
6.28
6.64
6.76
6.62
Japan (Yen)
105.86
121.06
108.80
112.15
110.43
South Korea (Won)
1,053.58
1,132.33
1,161.22
1,130.44
1,100.50
Singapore (Singapore Dollar)
1.27
1.37
1.38
1.38
1.35
Australia (Australian Dollar)
1.11
1.33
1.35
1.30
1.34
Malaysia (Malaysian Ringgit)
3.28
3.49
4.29
4.48
4.06
Brazil (Real)
2.35
3.34
3.49
3.19
3.65
Argentina (Peso)
8.11
9.25
14.76
16.56
28.14
Colombia (Colombian Peso)
2,000.65
2,740.97
3,053.16
2,948.89
2,956.12
South Africa (Rand)
10.84
12.77
14.71
13.30
13.26
Saudi Arabia (Riyal)
3.75
3.75
3.75
3.75
3.75
UAE (Dirham)
3.67
3.67
3.67
3.67
3.67
Iran (Iranian Rial)
24,653.00
27,138.00
29,830.00
30,052.00
35,186.00
Source: US Forex, The Bureau of the Fiscal Service and US Department of Treasury
•
19
INDUSTRY BRIEF According to TechSci Research report, “Global Automotive Navigation Systems Market By Vehicle Type, By Device Type, By Distribution Channel, By Region,
Competition, Forecast & Opportunities, 2024”, global automotive navigation systems market is forecast to cross $ 6 billion by 2024, on account of increasing need for accurate navigation, position finding and more comfortable driving. Navigation systems use satellite navigation devices to pinpoint the location of any user and provide crucial information such as traffic congestion, active construction work and location of nearby hotels, petrol pumps and hospitals. Additionally, increasing tourism and surging proliferation of ride hailing applications are anticipated to positively influence global automotive navigation systems market during the forecast period.
Global automotive navigation systems market can be segmented based on vehicle type, device type and distribution channel. In terms of vehicle type, passenger cars dominated the market in 2018, as navigation systems were first implemented in cars. However, automobile manufacturers have started equipping commercial vehicles with navigation systems and the trend is likely to continue during the forecast period. In terms of distribution channel, demand for aftermarket segment is increasing as old cars and commercial
vehicles are not equipped with the system, and users are opting for them. On the basis of device type, market can be segmented into in-dash system and portable system. Portable systems are anticipated to account in the next five years as these devices can be moved from one vehicle to other and the cost of portable systems is lower when compared with in-dash counterpart.
Tomtom, Garmin, Pioneer and Alpine are some of the leading players operating in global automotive navigation systems market. Companies operating in the market are using organic strategies such as product launches, mergers and collaborations in order to register positive growth in the market. For instance, in 2018, Garmin International in collaboration with Amazon developed Garmin speak with Amazon alexa, which is a voice assistant.
“Asia-Pacific and Europe the major regions in the global automotive navigation systems market. Early adoption of advanced technologies such as 3D map systems, advent of self-driving cars and increasing spending by automotive OEMs on R&D are contributing to the share of Europe. Moreover, increasing vehicle production in economies such as China and India and surging demand for real-time traffic and weather information are likely to drive the automotive navigation systems market in Asia-Pacific through 2024.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.
20
SAMPLE DATA - SNAPSHOT Global Automotive Navigation Systems Market Size, By Value, 2014–2024F (USD Million)
5.00
6.00
7.00
CAGR BY VALUE
2014
8.00
9.00
10.00
2018
2019E
XX%
11.00
12.00
13.00
14.00
CAGR BY VALUE
YY%
15.00
2024F
Europe Automotive Navigation Systems Market Share, By Vehicle Type, By Value, 2014–2024F
2014
2015
2016
2017 2018 Passenger Car
2019E
2020F 2021F 2022F Commercial Vehicle
2023F
2024F
Germany Automotive Navigation Systems Market Share, By Device Type, By Value, 2014–2024F
2014
2015
2016 2017 2018 In-Dash Navigation System
2019E
2020F 2021F 2022F Portable Navigation Devices
2023F
2024F
21
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