INDIA MOBILE ACCESSORIES MARKET , By Product Type, By Distribution Channel, By Price Range, COMPETITION FORECAST & OPPORTUNITIES, 2013 – 2023
PUBLISHED: May 2018
Market Intelligence . Consulting
Ta b l e o f C o nt e nt s S. No.
Contents
1.
Product Overview
2.
Research Methodology
3.
Analyst View
4.
Voice of Customer
4.1.
Split of Respondent, By Age and Gender
4.2.
Split of Respondent, By Occupation
4.3.
Split of Respondent, By Type of Accessory Used
4.4.
Split of Respondent, By Brand of Headphones/Earphones Used
4.5.
Split of Respondent, By Buying Mode of Headphones/Earphones
4.6.
Split of Respondent, By Satisfaction of Headphones/Earphones Used
4.7.
Split of Respondent, By Brand of Portable Speakers Used
4.8.
Split of Respondent, By Buying Mode of Portable Speakers
4.9.
Split of Respondent, By Satisfaction of Portable Speakers Used
4.10.
Split of Respondent, By Challenges of Portable Speakers Used
4.11.
Split of Respondent, By Brand of Power Banks Used
4.12.
Split of Respondent, By Buying Mode for Power Banks
4.13.
Split of Respondent, By Satisfaction of Power Banks Used
4.14
Factors Influencing Purchase of Power Banks
5.
Global Mobile Accessories Market Overview
6.
India Mobile Accessories Market Landscape
7.
India Mobile Accessories Market Outlook 7.1.
Market Size & Forecast 7.1.1.
By Value & Volume © TechSci Research
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Ta b l e o f C o n t e n t s S. No.
Contents 7.2.
8.
9.
Market Share & Forecast 7.2.1.
By Product Type (Headphones & Earphones, Protective Cases, Power Banks, Chargers, Portable Speakers, and Others)
7.2.2.
By Distribution Type (Offline and Online)
7.2.3.
By Price Range (High, Medium and Low)
7.2.4.
By Region (North, South, East and West)
7.2.5.
By Company
India Mobile Accessories Market Attractiveness Index 8.1.
By Product Type
8.2.
By Distribution Type
8.3.
By Price Range
8.4.
By Region
India Headphones/Earphones Market Outlook 9.1. Market Size & Forecast 9.1.1. 9.2.
10.
By Value & Volume
Market Share & Forecast 9.2.1.
By Product Type (In-Ear & Over Ear)
9.2.2.
By Distribution Type
India Protective Cases Market Outlook 10.1.
Market Size & Forecast 10.1.1.
10.2.
By Value & Volume
Market Share & Forecast 10.2.1.
By Product Type (Slim Cases, Rugged cases, Flip cases, Folio cases, and Others)
10.2.2.
By Distribution Type © TechSci Research
3
Ta b l e o f C o n t e n t s S. No. 11.
Contents India Power Banks Market Outlook
11.1.
Market Size & Forecast 11.1.1.
11.2.
12.
Market Share & Forecast 11.2.1.
By Battery Capacity (Below 10,000 mAH and Above 10,000 mAH)
11.2.2.
By Distribution Type
India Chargers Market Outlook
12.1.
Market Size & Forecast 12.1.1.
11.2.
13.
By Value & Volume
Market Share & Forecast 12.2.1.
By Product Type (USB and Adapters)
12.2.2.
By Distribution Type
India Portable Speakers Market Outlook
13.1.
Market Size & Forecast 13.1.1.
13.2.
14.
By Value & Volume
By Value & Volume
Market Share & Forecast 13.2.1.
By Product Type (Wireless and Wired)
13.2.2.
By Distribution Type
Market Dynamics 14.1.
Drivers
14.2.
Challenges Š TechSci Research
4
Ta b l e o f C o n t e n t s S. No.
Contents
15.
Market Trends & Developments
16.
India Mobile Accessories Pricing Analysis
17.
India Mobile Accessories Supply Chain Analysis
18.
Policy & Regulatory Landscape
19.
India Economic Profile
20.
Competitive Landscape 20.1.
Competitive Benchmarking
20.2.
Company Profiles 20.2.1.
Samsung India Electronics Pvt. Ltd.
20.2.2.
Intex Technologies (India) Ltd.
20.2.3.
Xiaomi Technology India Private Limited
20.2.4.
Philips India Limited
20.2.5.
Sony India Private Limited
20.2.6.
Bose Corporation India Private Limited
20.2.7.
Portronics Digital Pvt Ltd
20.2.8.
Belkin India Private Limited
20.2.9.
Syska Accessories
20.2.10.
StuffCool Retail Pvt. Ltd.
21.
Strategic Recommendations
22.
About Us & Disclaimer Š TechSci Research
5
P r o duc t Ove r v i e w
•
Hardware
devices
that
offer
enhanced
durability,
security, deployment, etc., to a mobile device are referred to as mobile accessories. These accessories are not an integral part of the mobile devices and
include
headphones/earphones,
protective
cases,
power banks, portable speakers, chargers, batteries, etc.
•
Mobile accessories are being designed to turn the mobile devices into smarter audio systems as well as support and protect their functioning, features, etc. In addition, these accessories also act
as a style statement for various users as many companies are focusing on producing more fashionable and attractive products with vibrant & classic colours and varieties. •
Moreover, with their increasing adoption across India, mobile
accessories have become an integral part of mobile devices as customers are increasingly willing to spend a reasonable amount on such accessories.
© TechSci Research
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Research Methodology
Baseline Methodology: •
Our dedicated team of industry experts has comprehensively monitored and analyzed various aspects of India Mobile Accessories market. The team has analyzed various industry segments and speculated a positive future for the industry. Taking into consideration the technological developments, capital invest ments, etc., our team of analysts has prov ided a prudent analysis of the industry’s performance in the future. This would enable our clients in planning their investment decisions and explore growth opportunities in India Mobile Accessories market.
•
For our study, we have gathered information through primary research surveys with multiple respondents in India Mobile Accessories market, followed by an exhaustive search of credible paid databases. Our team of experts has then prudently evaluated all the collected information and organized it in chronological order to depict a meaningful and clear picture of the market.
•
In addition, while compiling the data, we have also validated all the collected information from multiple sources and data warehouses in order to present the most accurate and precise information of the concerned industry. We have also identified and analyzed all emerging trends, including the important drivers and challenges that the industry is confronting. We have also presented industry forecasts based on our in-depth analysis of the market dynamics, prevalent trends, major developments and growth opportunities.
Companies Interviewed
Samsung, Intex, Xiaomi, Syska, Belkin, etc.
Sources: Company Website, Annual Reports, Press Releases, Ministry of Corporate Affairs, etc.
© TechSci Research
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Industry Brief
Rising Adoption of Smart Devices to Drive India Mobile Accessories Market until 2023 According to TechSci Research report, “India Mobile Accessories Market By Product Type, By Distribution Type, By Price Range, Competition Forecast & Opportunities, 2013-2023’’, mobile accessories market in India is witnessing significant growth on account of increasing penetration of smart devices coupled with rising demand among customers for safe and secure mobile accessories. Consequently, the mobile accessories market in the country is project to grow at more than 10% CAGR until 2023. Rising inclination of customers towards online streaming as well as concept of Bring Your Own Device (BYOD), is also anticipated to accelerate the penetration of smartphones across India in the coming years, thereby further propelling growth in India mobile accessories market. Additionally, continuing technological advancements in mobile accessories market are further expected to boost product sales in the coming years.
Low priced mobile accessories accounted for the largest share in India mobile accessories market in 2017 on the back of rising inclination of customers towards low priced products. Moreover, mobile accessories manufacturers and providers are also aiming towards shifting from high price to the mid or low-priced accessories in order to meet growing demand for these accessories across the country. Samsung India Electronics Pvt. Ltd., Intex Technologies (India) Ltd., Xiaomi Technology India Private Limited, Philips India Limited, and Sony India Private Limited are some of the major companies operating in India mobile accessories market. Among regions, North region accounted for the largest revenue share, owing to increasing penetration of smart devices as well as growing internet users across the region. “In India, over 80% of mobile components including, mobile accessories, are being imported from other countries, majorly from countries in Asia-Pacific region, such as China and Taiwan. As a result, Indian government, through its various initiatives, such as Make in India, Digital India, etc., is looking forward to encouraging domestic manufacturing, which is expected to positively influence the mobile accessories market in India during forecast period.” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. © TechSci Research
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Sample Data-Snapshot Figure
4:
Respondent
Split,
By
Brand
of
Headphones/Earphones Used, 2018 (N=X)
Figure 23: India Mobile Accessories Market
Figure 5: Respondent Split, By Buying
Attractiveness Index, By Distribution Type, By
Mode of Headphones/Earphones, 2018
Value, 2018E-2023F
(N=X)
16.00% 14.00%
Online, 50.00%
12.00% 10.00%
Offline, 50.00%
8.00% 6.00%
Figure 14: Factors Influencing Purchase of Power Banks, 2018 (N=X)
4.00% 2.00% 0.00
Of f line
0.50
1.00
1.50
2.00
2.50
Figure 32: India Protective Cases Market Share, By Product Type, By Value, 2013-2023F Battery Capacity
Price
Number of ports
Weight Customer Reviews
4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%4 5 .0 0%
Figure 20: India Mobile Accessories Market Share, By Region, By Value, 2013–2023F 4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0%4 0 .0 0% 3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%3 0 .0 0%
1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%1 9 .0 0%
2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%2 0 .0 0%
1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%1 3 .0 0%
1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0%1 0 .0 0% 2013
2014
2015
North
2016
2017 South
2018E 2019F 2020F 2021F 2022F 2023F West
6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 % 6 .0 0 %
Slim Case
Rugged Case
Flip Case
Folio Case
East
Source: XXXXX Note: These are dummy figures; please purchase our report for actual data
© TechSci Research
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