Chapter 1 Introduction 1.1 Background Started in 2009, TEDx is a program that was made by an International non-profit organization called TED (Technology, Entertainment, Design). The Program has goal to spread ideas around the world, including Indonesia. In Indonesia, TEDx collaborates with some local institutions to achieve the goal. In 2016, TEDx Collaborate with Universitas Prasetiya Mulya to make a speech called TEDxUniversitasPrasetiyaMulya 2016 (theme “Stand Point”). This speech has been successfully held. To continue the successfulness of the previous speech, we committee of TEDxUniversitasPrasetiyaMulya 2018 are willing to hold a similar event.
1.2 Goal TED believes passionately in the power of ideas to change attitudes, lives and, ultimately, the world. On TED.com, we're building a clearinghouse of free knowledge from the world's most inspired thinkers — and a community of curious souls to engage with ideas and each other, both online and at TED and TEDx events around the world, all year long. Based on that, The goal of TEDxUniversitasPrasetiyaMulya 2018 is spreading ideas that can increase the knowledge and motivation of the audience.
1.3 Theme This year we are back with theme “desire”. Throughout our lives, Desire is an emotion we feel that pushes us to pursue the objects of our wishes – be it career, love, life-goals, and more -- that transpire differently to each. If we choose to embrace it, the surge may expose us to risks and insecurities, that jeopardizes our safe haven, but with a reward of wonderment more exciting with bountiful opportunities. 1.4 Aim This event is aiming for the young adults like students of Universitas Prasetiya Mulya, and other students from other colleges or universities
Chapter 2 TEDx Universitas Prasetiya Mulya 2.1 Event 2.1.1 Agenda TEDx Universitas Prasetiya Mulya 2018 theme Desire will be held on: date
: Saturday, 26 May 2018
time
: 09.00 – 14.00 WIB
location
: Universitas Prasetiya Mulya
2.1.2 Event Description TEDx Universitas Prasetiya Mulya 2018 will be presented by 5 speakers who willl alternately speech about the different topics but same in theme. This event is exclusive for 100 participants. Not only talks, there will be free food, merchandise, and goodie bag.
2.2 Person In Charge Event manager
: Felic Caprin
Phone number
: 082391935888
2.3 Fund Estimation Total Fund Estimation
: Rp. 27.500.000
Fundraising by committee
: Rp. 8.250.000
Relief Fund from sponsors
: Rp. 19.250.000
Chapter 3 Sponsorship 3.1 Sponsor Benefits Benefits
Description
Potential marketing
Young Adult (age: 18 -22 years)
target Direct Promotion and Branding
Sponsor can do a promotion of their product or service by using sponsor packages, as a media to communicate with the audience of TEDxUniversitasPrasetiyaMulya 2018. The main target of TEDxUniversitasPrasetiyaMulya 2018 is students of Universitas Prasetiya Mulya and other students
Expanding Market
from other colleges or universities. The main target of
Share and Sales
TEDxUniversitasPrasetiyaMulya
2018
is
potential
customers that can increase the market share. By using facility that sponsor package offer, sponsor can increase their brand awareness of their product or service
Brand Awareness
and show the firm’s existence according to the image that firm wants to achieve.
Increasing Cooperation
By holding TEDxUniversitasPrasetiyaMulya 2018, sponsor
Between Sponsorship
and institution have opportunities to develop a stronger
and Institution
cooperation that can lead to a benefit to both sides.
3.2 Sponsor packages and Alternative Sponsor Package Promotion Media Booth / exhibition Stand (limited) Logo in email signature
Premium 20.250.000
Gold 16.500.000
Silver 12.750.000
Bronze 7.500.000
Copper 4.500.000
3x3
3x2
-
-
-
XXL
XL
L
M
S
Logo in Banner Logo in Video Logo in Brochure Logo in poster Logo in Website Ad Libs
Alternatif Promotion Media Booth/exhibition Stand (limited)
Logo in email signature
Logo in Banner
Logo in Video
Logo in Brochure
Logo in Poster
Logo in website Ad Libs
XXL XXL XXL XXL XXL 4x
Size 3x3 2x2 3x1 XXL XL L M S XXL XL L XXL XL L M S XXL XL L M S XXL XL L M S XXL XL L M S -
XL XL XL XL XL 4x
Contribution Rp. 5.000.000 Rp. 4.000.000 Rp. 3.000.000 Rp. 3.000.000 Rp. 2.500.000 Rp. 2.000.000 Rp. 1.500.000 Rp. 1.000.000 Rp. 3.000.000 Rp. 2.500.000 Rp. 2.000.000 Rp. 5.000.000 Rp. 4.000.000 Rp. 3.000.000 Rp. 2.000.000 Rp. 1.000.000 Rp. 3.000.000 Rp. 2.500.000 Rp. 2.000.000 Rp. 1.500.000 Rp. 1.000.000 Rp. 3.000.000 Rp. 2.500.000 Rp. 2.000.000 Rp. 1.500.000 Rp. 1.000.000 Rp. 3.000.000 Rp. 2.500.000 Rp. 2.000.000 Rp. 1.500.000 Rp. 1.000.000 -
L L L L L 2x
M S M S M S M S *All prices are in Rupiah
Additional Information
Total exposure of 6 seconds on video
Exclusive to package & in-kind
Sponsor In-Kind In addition to cash sponsorships, there are numerous ways you can participate in in-kind donations. Below are some areas we have identified but the range of possibilities is wide-open. Promotion Media
Logo in email signature
Logo in Brochure
Logo in Video
Logo in banners
Logo in posters
Logo in Website
Ad Libs
S
S
S
S
S
S
2x
S
S
S
S
S
S
-
S
S
S
S
S
S
-
M
M
M
M
M
M
-
M
M
M
M
M
M
2x
L XL
L XL
L XL
L XL
L XL
L XL
Residence for speakers, Mineral water for 150 people, goodie bag (merchandise), Catering for 150 people, art or technology design, lending furniture, lending sound system,
2x 2x *negotiable
3.3 Promotion Media size The comparison scale of promotion scale are S : M : L : XL : XXL = 2 : 3 : 5 : 7 : 9
3.4 Term and condition To reach a sponsorship agreement, sponsor and TEDxUniversitasPrasetiyaMulya 2018 will do a further discussion. This is the important condition of sponsorship: 1. Package Registration The package contract cannot be canceled. 70% of total relief fund must be paid
before one (1) week after signing the contract, and the other 30% must be paid one before one (1) week before the event. 2. Other registration The relief fund must be paid before one (1) week after signing the contract. For in-kind Sponsor, the in-kind must be delivered maximum one (1) day before the event. 3. Material and design Artwork promotion like firm’s logo softcopy for printed materials that committee will print must be given to the committee one (1) week after signing the contract.
Sponsorship payment can be transfer to this account: Name
: Yay Prasetiya Mulya
Account Number : 4970 71 3030 Bank
: Bank Central Asia (BCA) kcu Serpong
Send the transaction payment to tedxuniversitasprasetiyamulya@gmail.com
In this Sponsorship offering, there is some terms and condition to keep the benefit of both sides and to reach an agreement. These are some terms and condition: 1.
If in the due date that committee decided and the firm not yet pay the relief fund as the term and condition said, there will be cancellation of any kind form of cooperation and there is no refund in any form.
2.
TEDxUniversitasPrasetiyaMulya 2018 is really grateful for the cooperation. We are very welcome for other cooperation in another event.
3.
In Force Majeure condition that cannot be avoided like a dangerous situation, war, fire, disaster. Both sides agree for not demanding any kind of compensation.
3.5 Contact Person Contact Person of Sponsorship division 1. Anthony Tanius (0853 1973 9356) or anthonytanius@gmail.com 2. Joan Sally Limantara (0857 1918 8188) or limantarasallyjoan@gmail.com Or you can contact us at tedxunivesitasprasetiyamulya@gmail.com
Chapter 4 Conclusion This is the end of the proposal that we offer. We the committee of TEDxUniversitasPrasetiya Mulya 2018 will put maximal afford to this event, so the event can be held as everyone wished and give benefit to both sides and also to society. We would like to say thank you for the cooperation. We hope that this cooperation can be done.
Tangerang, 13 March 2018 Sincerely,
Felic Caprin Event Manager Knowing,
Dr. Christiana Yosevina Direktur Program Sarjana School of Business and Economics Universitas Prasetiya Mulya
Elfira Wahyono, M. SI. Manajemen kemahasiswaan dan pengembangan karir School of Business and Economics Universitas Prasetiya Mulya approve,
Dr. Rudy Handoko Wakil Dekan II Bidang Kemahasiswaan School of Business and Economics Universitas Prasetiya Mulya
Attachment These are the gallery of TEDxUniversitasPrasetiya Mulya2016.
EDUCATION IS TO LEARNING AS TOUR GROUP ARE TO ADVENTURE - Richard Saul Wurman-