Teva 2012 Lookbook

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THIN BLUE LINE | SPRING 2012 LOOKBOOK


Thin Blue Line Every life is made up of a couple lines. The first is a timeline, which is dominated by day-to-day routines that are unremarkable and quickly forgotten. Racing alongside that timeline, however, is a different line. This line rises and falls with your pounding heartbeat, rushes at the pace of your adrenaline and slows to a trickle when you find yourself in a moment of bliss. It vibrates when you daydream and boils over when you act on those fantasies. It is a Thin Blue Line that darts over, under and through your timeline, refusing to be forgotten as it forges the path into the future. It is along this line that your story lives, and it is this line that defines you. Teva is here to help you navigate your Thin Blue Line. We will be there through the ebb and flow, alongside you at the peaks and helping you out of the valleys. We will usher your line along with all of our strength, determined to be as relentless as you in your quest to Live Better Stories.




NEW FEATURED TECHNOLOGY SPIDER RUBBER + JSTEP

Our Spider Rubber + JStep sole is made up of hundreds of small pods that independently move and flex to grip the ground. Combine that with our Spider Rubber, and you get some of the grippiest soles we’ve ever made. It’s probably as close as you can get to those suction cup shoes they have in the cartoons. For now. +

ion-mask™

ion-mask™, technology by P2i, the world leader in liquid repellent nano-coating technology, falls into the category of what we call “magic tech.” Imagine a process that allowed you to take an object and make it water repellent on a nanoscale. That means you can dip it in water, pull it out, and it will be bone-dry within seconds. Pretty wild, right? It sounds like sci-fi, but that’s exactly what ion-mask™ does to our shoes.







FUSE-ION T.I.D.E G R I P : • Our Spider Rubber + JStep was designed to hold its grip on a grease-covered aluminum ramp (true story). Wet rocks shouldn’t be a problem T.I.D.E H Y D R O : • ion-mask™ technology actually makes the materials on this shoe water repellent on a nanoscale. It sounds like sci-fi, but it’s real T.I.D.E C O M F O R T : • A collapsible heel lets you slip in and out easily • Ripstop and mesh upper FEATURING:

FUSE-ION MEN’S

FUSE-ION WOMEN’S

NEW

NEW

1000225 | 4500/9000 | SIZES: 7-12,13,14 WT 12.2 oz

BLACK/BLK

BUNGEE CORD/BNGC

1000268 | 4500/9000 | SIZES: 5-11 WT 7.8 oz

GREY MORN/GYMN

DUCK GREEN/DUGR

RED/RED

BLACK/BLK



BOMBER FLIP T.I.D.E G R I P : • Our Spider Rubber + JStep was designed to hold its grip on a grease-covered aluminum ramp (true story). Wet rocks shouldn’t be a problem T.I.D.E H Y D R O : • A blown rubber footbed won’t absorb a whole lot of water T.I.D.E C O M F O R T : • An instep strap can be tightened down for hiking or boating, or stowed for casual flip flopping • A soft Shoc Pad™ in the heel gives you serious shock absorption FEATURING:

BOMBER FLIP MEN’S

1000151 | 3500/7000 | WHOLE SIZES: 7-14 WT 10.8 oz

NEW

BLACK/BLK

BUNGEE CORD/BNGC

BOMBER FLIP WOMEN’S

1000281 | 3500/7000 | WHOLE SIZES: 5-11 WT 8.2 oz

NEW

BLACK/BLK



CHERRY BOMB 2

1000150 | 4000/8000 | WHOLE SIZES: 4-14 WT 13.2 oz

NEW

T.I.D.E G R I P : • Our Spider Rubber + JStep was designed to hold its grip on a grease-covered aluminum ramp (true story). Wet rocks shouldn’t be a problem T.I.D.E H Y D R O : • A 3mm neoprene upper will keep your feet warm and will dry out quickly after you put it to use T.I.D.E C O M F O R T : • Pull cord adjustment gives you a good fit, but it’s low profile enough to fit into your boat • The strap across the forefoot allows for a tight fit • A rubber cage around your heel gives you great stability and durability • A rubber bumper will protect your toes • A gusset at the ankle allows for easy on/off FEATURING:

MENS/WOMENS

BLACK/BLK



Megan Smith



CHURN EVO T.I.D.E G R I P : • Our Spider Original rubber is made to grip like crazy in wet environments • A nylon shank keeps the foot stable and in control T.I.D.E H Y D R O : • Drainage channels in the forefoot allow water to escape T.I.D.E C O M F O R T : • Tough synthetic leather and mesh upper • A fold down heel gives you quick access • A soft Shoc Pad™ in the heel gives you serious shock absorption • A bungee lacing system allows for a snug fit without dealing with laces • A minimal upper design gives you all you need and nothing more FEATURING:

CHURN EVO WOMEN’S

1000220 | 4250/8500 | SIZES: 5-11 WT 7.8 oz

NEW

ALGIERS BLUE/ALGB

GERANIUM/GERN

MINT GREEN/MTGE





REFORGE ION-MASK™ T.I.D.E G R I P : • Our Spider365 Rubber sole will hold its grip in all kinds of environments • A heel stabilizer keeps your foot centered and in control T.I.D.E H Y D R O : • ion-mask™ technology actually makes the materials on this shoe water repellent on a nanoscale. It sounds like sci-fi, but it’s real • Forefoot drainage T.I.D.E C O M F O R T : • Synthetic and mesh upper • A Mush® Infused insole brings the absurd comfort of our flip flops into this shoe • A molded frame around the upper adds durability and gives you a secure fit FEATURING:

INFUSED

REFORGE ION-MASK™ MEN’S 1000186 | 6500/13000 | SIZES: 7-12,13,14 WT 14.2 oz

NEW|

BLACK/BLK





ILLUM 2 T.I.D.E G R I P : • Our Spider365 Rubber sole will hold its grip in all kinds of environments T.I.D.E H Y D R O : • Our waterproof Pedlamp™ will help you watch your step. Literally T.I.D.E C O M F O R T : • The illum’s integrated light is inconspicuous when off, and bright enough to light your way when on • Replaceable batteries mean your sandals’ usefulness doesn’t die with the battery • A super soft topsole conforms to your feet but won’t break down quickly • Trek Dry™ microfiber lining on the straps is soft and comfortable • A contoured topsole gives you arch support that most flip flops lack • Synthetic upper FEATURING:

ILLUM 2 MEN’S

ILLUM 2 WOMEN’S

NEW|US ONLY

NEW|US ONLY

1000072 | 3250/6500 | WHOLE SIZES: 5-12 WT 7.8 oz

BLACK/BLK

TEVA BLUE/TVBL

1000072 | 3250/6500 | WHOLE SIZES: 5-12 WT 6.4 oz

ALGIERS BLUE/ALGB

BLACK/BLK










©2011 TEVA All rights reserved. TEVA is a registered trademark of Deckers Oudoor Corporation (NASDAQ: DECK). Deckers is a registered trademark of Deckers Outdoor Corporation. Spider Rubber, Terra-Fi, Pretty Rugged and Mush are all registered trademarks of TEVA. SpiderXC, Spider365, ShocPad, Drain Frame, SSR, Durabrasion are all trademarks of TEVA. Microban Zinc is a registered trademark of the Microban Products Comapny. eVent fabrics, ‘let the sweat out’, and designs are trademarks of the BHA Group, Inc. Vibram is a registered trademark of Vibram Corp. All webbing designs are copyrighted property of TEVA and Deckers Outdoor Corporation. Product Photography by Eric Gordon and E-Prep Services. Photos by Tony Czech. U.S. patent numbers 4584782, 4793075, 5056241, 6128835, 6061929, D 458-009S Catalog printed in the U.S.A. using soy based inks and recycled paper.

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