T R E N D B L U R B aw 14/15 sees a juxtaposition between traditional Indian culture and rapid advancements in science, technology and research. India’s first space mission to mars alongside growing social change and innovation policies bring an era of optimism and anticipation, inspiring a global story of east meets west and old meets new. a contemporary vision of a multi ethnic world informs an interior collection that combines established hand craft techniques with minimalist compositions and innovative practice. unusual decorative flourishes and metallic layers refract light to inspire the mystique of space exploration, while a touch of old world eclecticism adds ambience through traditional detailing and pattern.
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DECORATIVE FLOURISHES JUXTAPOSED WITH MINIMALIST COMPOSITIONS AND METALLIC FINISHES CREATE A FUTURISTIC TAKE ON TRADITIONAL CRAFT TECHNIQUES.
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COOL, BURNISHED METAL ALONGSIDE UNEXPECTED TRADITIONAL MATERIALS AND TECHNIQUES ARE REVIVED TO CREATE AN ECLECTIC MIX OF MODERNISED AESTHETICS.
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intense indigo shades mixed with metallic accents create a palette reflective of a modernised, opulent and westernised india. indulgent blues fuse with futuristic opaques and dark tones to reflect a new indian era of space exploration and scientific innovation, while golds and natural stone add a vision reminiscent of the past.
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a contrast of contemporary ethnic and geometric detailing inspire an unlikely collection of prints that re-evaluate the notion of ‘old meets new’.
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techniques reflect an intersection of traditional crafting techniques with digital space age processes. photographic prints are embellished with screen pigments, and elaborate needle work, while synthetic materials are distorted by embossed detailing and texture. a mismatch of human and computerised interaction is made evident as developments in available technology accelerate change.
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traditional material techniques are executed in a contemporary fashion as conventional indian artistry is modified and inspired by technology. the application of clean laser cut pattern, indulgent layering and unusual placement embellishment onto natural blends inspire an assortment of ultra modern textile finishes. classic wovens are juxtaposed with synthetic detailing and unusual texture, complimenting the idea of merging parallel worlds.
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an intertwined global culture is reflected in interior settings with clean cut traditional pattern layered over solid materials.
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high shine finishes are influenced by galactic exploration and scientific advancements.
light is projected, reflected and refracted, adding a sense of optimism for social change.
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contemporary opulence is suggested through flourishes of bright colour and enamelled finishes, while traditional detailing reflects cultural nostalgia.
lustrous prints 56 and placement embellishments adorn surfaces while laser cut pendants project light and add dazzling detail.
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55 natural blends and textured wovens juxtapose with synthetic fibres and finishes.
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embossed, textural walls form a backdrop against minimalist and sleek interior spaces, decorated with flourishes of traditional cultural pieces.
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