THE FUTURE IS HERE. A/W 2017/18 FLAUNTS A WAVE OF RADICAL CHANGE AND POSITIVITY. THE SPACE BOOM OF 2017 ALONG WITH THE EXPO 17 ARCHITECTURAL PLANS EXHIBITING THE THEME OF FUTURE ENERGY, SPARKS A DRAMATIC INCREASE IN THE WEALTH OF THE ECONOMY. MORE PEOPLE TRANSFORM FROM SUBSISTENCE LIVING TO MODERN MIDDLE CLASS LIFESTYLES. FRESH TECHNOLOGICAL INNOVATIONS SEEP INTO DAILY LIVING CRAFTING A FUSION OF NATURAL EARTH BEAUTY AGAINST
BRIGHT CLEAN TECHNOLOGIES. WITH THE EMERGENCE OF MORE NEW URBAN GARDENS IN 2016, A WANT TO RETREAT FROM TECHNOLOGY IS TRIGGERED. TEXTURED BOTANICALS RE-ENTER THE HOME BRINGING A SENSE OF EMBRACE AND CARING FOR NATURAL EARTH, OPPOSED AGAINST CLEAN MINIMAL ORGANIC SHAPES. INTERIOR COLLECTIONS EXPOSE FUTURISTIC CONTEMPORARY DESIGN REFLECTING A SENSE OF NEW BEGINNINGS, CLASHED AGAINST TEXTURAL, EARTHY BOTANICALS
GLIMMERS OF SPACE TRAVEL FILTER THROUGH IN FUTURISTIC TECHNOLOGY PRODUCTS
MEMORIES OF THE NATURAL WORLD ARE RECREATED THOUGH TEXTURED BOTANICAL PRINTS, CONTRASTING AGAINST INNOVATIVE TECHNOLOGY, THAT DRIVES PRODUCT DESIGN TO BECOME SIMPLISTIC AND MINIMAL.
TEXTURED EARTHY BACKDROPS DISTRACT FROM MINIMAL DESIGN
BRIGHT LIGHTS ECHO NEW BEGINNINGS AND POSITIVITY ADDING FORM AND FUNCTION TO EVERYDAY OBJECTS
BOTANICAL EARTH INTERTWINES WITH TECHNOLOGY BLURRING THE LINES BETWEEN SCIENCE AND NATURE
COLOUR DIRECTION
DARK EARTH TONES CONTRAST AGAINST BRIGHT WHITE BLOCK COLOURS BRINGING WARMTH AND TEXTURE TO MINIMAL FUTURISM
BRIGHT GALACTIC GLOWS ENERGIZE EARTHY BOTANICALS
SIMPLISTIC MATERIALS INFUSED WITH TECHNOLOGY SHINE THROUGH BOTANICAL ROUGHAGE GIVING THE ESSENCE OF FUTURE PROSPERITY
SMOOTH LIGHTWEIGHT PLASTICS COINCIDE WITH NATURAL BARKSKIN BACKDROPS