The October 2012 Issue of Ego Magazine

EGO Magazine

A BRUTAL BEGINNING ... and a brighter future?

Dr. William Broussard’s Plans for Jaguar Athletics

•Hurricane Isaac in Pictures •Tips to Maximize Your iPhone Usage •SU Credit Union Celebrating 75 years •Curtis Morton ... Custom Made

October 2012

EGO Magazine 1 First Things First

... And Now A Word From Our Editor

(Cue ‘Hail to the Chief’ We Think)

Table of Contents OCTOBER 2012

2 Picture Perfect A Lot Goes On Here At Southern.

Here’s Just A Few Shots Of Those Scenes

12 COVER STORY A Brutal Beginning (And A Brighter Future?)

Southern University athletics director Dr. William Broussard might have one of the toughest jobs on campus. Since his arrival in late spring, he has tackled issues ranging from NCAA Division I certification to the athletics budget.

EGO Sat down with Broussard, discussing his agenda for the defenders of the Gold and Blue.

20 Curtis Morton ... Custom Made Fashion merchandising major Curtis Morton, inspired by his father, sets out to carve his own niche as a fashion designer and stylist. EGO caught up with Morton, who showed his clothing line, 3rd & James.

26 Hurricane Issac Photo Essay Isaac, a Category 1 hurricane, rumbled through the Baton Rouge area. Here at Southern, we experienced minor damage around campus, and classes were haulted nearly a week. However, we are fully aware of the damage Isaac caused elseware.

32 iPhone Tips and Tricks Wanna step up your iPhone game? Tired of your battery getting drained by those pesky aps?

Well, we’re here to help.

34 75 Years of Service CEO Eldridge Etienne recaps the 75year history of the Southern Teachers & Parents Federal Credit Union.

EGO Magazine ISSN 1936-1793 Vol. 6, Issue 1 SOUTHERN UNIVERSITY Suite 1064 – T.H. Harris Hall P.O. Box 10180 Baton Rouge, LA 70813 225.771.5819 PHONE 225.771.5840 FAX

EGO

The magazine is written, edited and published by members of the student body at Southern University and A&M College.

EGO

The magazine is published fives times a year with a run count of 3,000 copies per issue during the Southern University – Baton Rouge campus fall, spring and summer semesters.

The magazine is free to students, staff, faculty every publication

EGO

morning on the SUBR campus. The magazine student offices are open from 9 a.m. to 5 p.m. Monday – Friday. The offices are located on the first floor on T.H. Harris Hall, Suite 1064.

Copyright 2012 by the Southern University Office of Student Media Services. The Office of Student Media is a Division of All articles, photographs and graphics are property of EGO magazine and its contents may not be reproduced or republished without the written permission of the Editor in Chief and Director of Media Services.

EGO

The magazine is the official student magazine of Southern University and A&M College located in Baton Rouge, La. Articles, features, opinions, speak out and editorials do not necessarily reflect the views and opinions of the administration and its policies. Signed articles, feedback, commentaries and features do not necessarily reflect the views of the editors, staff or student body.

Southern University and A&M College at Baton Rouge is accredited by the Commission on Colleges of the Southern Association of Colleges and Schools, 1866 Southern Lane, Decatur, Georgia 30033-4097, telephone (404) 679-4500, Website: www.saccscoc.org.

Contributing Writers Darryl J. Edwards, Managing Editor Christie Carral, Digest Culture Editor

Contributing Photographers Arielle Burks, Ego Art Director Trevor James, Jaguar Editor-in-Chief Ariana Triggs, Photo-Editor

Special Thanks to Evan Taylor, Digest Editor-in-Chief, for design assistance

Student Media Staff Heather Freeman, Director Fredrick Batiste, Publications Assistant Camelia Jackson, Advertising/Business Mgr.

First things First, For starters I want thank everyone who helped put this issue together, I know I couldn’t have done it without you all.

Now that that’s out of the way let me give you guys the run down on this issue and the changes that

EGO

will be undergoing. From

now on the EGO will have a set run schedule to better serve out student populus and advertisers (we need the revenue since we caught a cut). This year we are also looking to reach out to students much more than previous years as we are to serve you with all the information that is important to you. Also we want to become more accessible so be on the look out for stories in the

EGO section on the Southern Digest website that happen in between issues that are just too important to keep to ourselves.

So now let me give you a run down on this issue. Our cover story is on new Athletic Director, William Broussard, and his challenges walking into the disaster struck athletics department here on campus.

Hopefully we can get back to the good ole SU athletics that we are used to.

Next we have a student piece on an up and coming, talented fashion designer named Curtis Morton in our Fashion Merchandising program. Also we did a spread on some of his designs to showcase that he’s not all talk when it comes to clothes.

There is also some great tips on maximizing your iPhone if you want to get your money’s worth before buying the new iPhone 5 which is written by our in house tech guru and managing editor. Along with a piece on our very own Credit Union and its history in the community.

And of course we couldn’t over look Hurricane Issac and the damage it caused on campus, which we illustrated through photographs taken by our art director within a day of its passing.

So, now that I have given you the

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run down for this issue I would like to take this time to discuss a few problems that we have here at good ole S.U. that I hope we in Student Media will be able to cover this year.

First is this budget issue that everyone says we have magically pulled ourselves out of, it concerns me that although we have made necessary cuts to faculty and staff that we have some how gotten our hands on grant money to build new buildings that may or may not be fully occupied.

Yes, I want us to have new stuff and keep up with our peers in terms of facilities but I think we should have tried searching for grants to pay teachers and staff members. I’m sure we could have at least faked like we were looking for the money.

While I’m on the issue of paying people, why is it that some professors have yet to be paid and we are half way through the semester?

Everyone says that its not their fault its just the system, well to me it sounds as if the system is flawed. If you don’t think so tell that to these poor people wating on their checks so they can buy food and pay their bills.

Its a new year, the powers that be from the state have tried to drown us out but we survived, if we want to continue to do so let’s get it together this year. Let’s hold each other accountable when we fall short, let’s make smart decisions, and cut out the fat weighing our students down...

ENJOY,

Norman J. Dotson Jr.

Getting the field ready Donnie Williams paints the SU logo at midfield at A.W. Mumford Stadium in preperation for the Jaguars’ home opener against Mississippi Valley State. —Photo by Arielle Burks

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Picture Perfect

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Listening and Learning A student inquires about opportunities

for test prep with a representative from Kaplan Test Prep at the Fall 2012 Career Fair. —Photo by Ariana Triggs

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Inspiring the People State Sen. Karen Carter-Peterson, Chair of the Louisiana Democratic Party, speaks to students in Rodney C. Higgins Hall about being better people for the community. —Photo by Ariana Triggs

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New Sheriff in Town

Interim head football Coach Dawson Odums

addresses the media during the football program’s weekly press conference. Odums took over for the dismissed former head coach Stump Mitchell —Photo by Ariana Triggs

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Let’s Go Jagaurs! Let’s Go The Jaguar Cheerleaders rev up the crowd at the pep rally before Southern’s home Opener against Mississippi Valley State.

—Photo by Ariana Triggs

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Coming Soon ...

Fences surround the site of the Intramural Complex, currently under construction at the site of the old Magnolia Triangle Dorms. Officials expect completion in Summer 2013. —Photo by Arielle Burks

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Cover Story

A Brutal Beginning ... (and a brighter future?)

Southern University athletics director Dr. William Broussard might have one of the toughest jobs on campus. Since his arrival in late spring, he has tackled issues ranging from NCAA Division I certification to the athletics budget. caught up with the thirtysomething head of Jaguar athletics, discussing his agenda for the defenders of the Gold and Blue.

Interview By Norman Dotson Photos by Arielle Burks & Trevor James

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What’s on the agenda for athletics this year?

Broussard: The biggest news that we got this year was the full certifications from the NCAA. The fact that we are 100 percent, zero conditions from the NCAA, a clean bill of health is very good news. That cloud has been removed‌ Students probably don’t notice the difference one-way or the other, you know if your certified or certified with conditions. One difference that they would definitely notice is if we had not been certified, because if you fail to receive certification and lose your division one status now all of a sudden we are in division two playing a different quality of opponents, different venues that we would have to travel to, different kinds of institutions that are travelling into us and you know that would have been devastating to the university and

the campus culture to lose not only those things culturally but the revenues that come with being associated with a division one school and being in the SWAC. That was very good news, the lifting of the post season bans of football and basketball that allows us to be eligible to compete for championship titles which bring more meaning to those seasons now. Everyone likes to think we just compete for the love of the game but when you remove the possibility to win the championship it has a tremendous negative impact.

Something else that students will notice and I believe will be interested in are our facility enhancements. The track is being resurfaced with a four to six year surface so students will be able to see an obvious difference in the appearance of the stadium. We have begun clearing the way for construction of a new soccer field

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we had actually cleared the way for that so it is completely erased.

How was the department able to accomplish this exactly? broussard: Brutally… There were a number of cuts that were put in in last year’s budget that restricted travel and recruiting and cut a lot of things that needed to be done in the department. Frankly it resulted in the underperformance based on what we typically expect of our sports teams here at Southern. Getting out that budget deficit that was left two years ago I’m fairly confident if we went to each of our coaches and say that if we had another $600,000 in the budget last year what could that have affected — and think about recruiting, operations, travel, all the things that you need to do on a daily basis to be successful in the athletics department — you know when you have $600,000 from that there is a direct correlation between that and poor performance on the field and on the court so the expectations now that we are clear of that particular budget wound are improved for 12’-13’ simply because we don’t have deficit hanging over our heads.

on the north end of campus across from the Agricultural Center, we are resurfacing the basketball court, and we are installing graphics at Mumford Stadium for football which will make our stadium look more like contemporary football stadiums with large murals, banners, and graphics inside and outside that are visible from the street we are going to begin that project this year.

Its not everything that we want to get into place because the cost were prohibitive but at least we will be able to start that project, get some buzz going, get people excited about it and frankly get some people

excited about supporting it privately….

But that’s just a few things that students wont have to be told about it.

How is athletics doing in terms of the budget?

Are we in the green, red, or breaking even?

Broussard: We completely erased the prior deficit from two years ago going into ‘12-‘13, at least by our latest budget figures. We are making preparations to absorb a substantial amount of that and we determined late in our budget process that

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What are your expectations for this year for our sports? broussard: Keeping in mind my tenure is five months so I haven’t had a full cycle, not being able to visit all of our facilities or other institutions in our conference. I have gotten to know some of my fellow athletic directors but in a 10-member conference seven of the 10 athletic directors are either one year or less in their tenure as directors so its difficult to gauge who our competition is and what resources we are competing against because if I call another athletic director in the conference they may not know to be able to tell me what I’m going to be competing against. So it’s difficult to assess this is unique in my experience working in athletics trying to compare myself with peers because there is so little information out there and such short tenure in athletics directors that, you know, its not that I’m getting dishonest answers from them its just that I don’t think they know necessarily what we are competing against.

I think historically in looking at trends in the conference I think there are five sports in which we can reasonably compete for

conference championships and/or post-season play. To go into any year feeling like a third of your teams are in position to reach the pinnacle is very good. A number of our sports on top of that five are top three to top four contentions in the conference and with a couple of our other teams we are trying to get them to median which is where I feel like we should be if we are going to provide a median budget for operating costs and stay above median salary for the coaches and median performance on the field is a basic expectation. I think obviously after a year where Southern only wins one conference championship in all their sports that’s particularly difficult for our coaches and our student athletes as well as the entire university to absorb, but again getting out of that deficit and going basically an entire year without an athletic director were pretty predictable outcomes.

Describe some of the challenges you faced within your first month on the job?

Broussard: The first was coming in in the middle of an NCAA review. One week into my tenure here we had a NCAA site visit, most athletic directors will tell you that that is the most nerve wracking and stressful experience to ensure that your department and institution meets NCAA and Division One standards —whether your meeting them or not— its not like your putting them on, your not going to pull one over on the NCAA but it’s a lot of data, a lot of people to pull together. It takes the entire university to pull it together. So I’m depending on people in that site visit process whom I had maybe just met for the first time 48 to 72 hours before the NCAA actually got here.

That’s challenging.

Broussard: What the chancellor asked me to do was to come up with a reorganization of our department to get us through the next couple of years s that we can get the budget situation under control and then try to grow the department responsibly and then on top of that submitting a five-year gender equity master plan to the NCAA for certification purposes which required about 45 days of me meeting with every single coach, staff member, and a number of key faculty and staff from across the campus.

Really that first 30 days was dedicated to me acquainting myself with what was and was not working in the department, learning who the key stakeholders were on campus, and then submitting certification —writing a five year gender equity master plan— and putting in several proposals for the reorganization of the department all while trying to figure out what our 12’-13’ budget was going to be, busy with coaches and trying to see what their expectations were, and everything else your expected to as an athletic director —making public appearances, fundraising, engage in public relations—; You name it!

What were some of the issues dealing with gender equity?

Broussard: They were manifold. The number of athletic opportunities being provided to male versus female athletes, the salary and compensation of the coaches and assistant coaches of those sports, the quality of the facilities that they play in, the quality and nature of their travel accommodations, the dollars that their coaches are given to be able to recruit with. In virtually every aspect —keep in mind there a hundreds of different things that can be considered— we were equitable but there were several key aspects in which we were not and that were glaring so we had to

address those. So in the 50 different metrics that the NCAA may consider we were probably compliant in about 40 of them. It wasn’t like a wide scale ignoring of female athletes but the 10 that were not getting enough support were glaring enough that they took pretty significant redress but we were able to do them all. Some of those are easy fixes like policies that we needed to put in place that we either didn’t have or that had become outdated and that didn’t cost you anything, just a new way to look at certain policies or to simply rewrite an already existing one and that doesn’t cost anything. I think its something that should always be looked into every year to ensure that you are keeping up with current standards and not overlooking details that can cause you to be in violation without you even knowing.

But that is a disadvantage of not having a full-time athletic director, coach [Sandy] Pugh did a remarkable job as interim athletic director managing those responsibilities and being a fulltime coach but NCAA division one there is a reason you don’t see very many full-time coaches being full-time athletic directors.

I can’t name one example, its just not advisable. It got us through a difficult financial time during the financial emergency but there was a reason that we struggled here the way that we did and again my hats off to coach Pugh for doing a remarkable job just holding together the works. However, a lot of what slips through the cracks in a situation like that is adherent to a lot of those policies and procedures that you have to be full-time reviewing.

Are their any new plans as far as fundraising goes?

What we have done is we have reached out to corporate sponsors to ensure that the corporate sponsorship that was in place was reserved and there is desperate need to grow that program. I gave a report during the faculty convocation that we have doubled the number of corporate sponsors that we had last year. We were at 11but now we are at 22 for this year. Just using raw projects for this year, as of August, is that we will more than double the amount of total attainment of the departments that includes grants, corporate sponsorships, cash gifts and in-kind giving.

There is a lot more work to be there, its hard for me to say if that will be tripled or quadrupled by the end of this year but to be able to project a more than 100 percent increase just 5 weeks into the year is a good start to the year its not anywhere near what we need to be done with. I won’t be happy with a 100 percent increase at the end of the year, it’s not nearly enough. That allows to us bring in more and gives us the opportunity to recognize those who have supported us. There is no mechanism in place that allows us to properly recognize someone who donates $5,000 that we would have otherwise had to spend from our own funds so what is likelihood of them continuing to donate out of the kindness of their hearts. Seeing these increases ought not excite people that more money is coming in it ought to excite them that people who are supporting us we will be doing more to acknowledge their support.

“We’re looking for increased engagement. We know students are with each passing generation, less likely to use the means of communication that the previous one did. So, if all we did was put out radio and television spots, we’d miss a lot of students.

If all we did was focus on facebook, twitter and instagram in communicating our messages, we’d miss out on a lot of older

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folks. If all we did was use e-mail we’d miss out on everyone who didn’t check there e-mail regularly, which from what faculty tell me that’s too many students and frankly too many staff. So, we have to be comprehensive in the way we communicate our messaging. I’m thinking about 90-year-olds and I’m thinking about 19-year-olds, and everybody in between.

If we’ve got an important message to communicate, how do we get it to them.

So, the social media campaign was about engaging young alumni and students and people on the ground out here in Baton Rouge, that traditional outreach and putting out press releases, advertisements on local television and radio, The Advocate don’t get to. And trying to flatten the earth, in other words if we have important information to communicate you know if we know something is coming up say 2 weeks or 4 weeks away or whatever, that’s fine but, there are things going on right now. They don’t wanna wait until the 6 o’clock or 10 o’clock broadcast and they certainly don’t want to wait until the next morning. So, what kind of things can we get out there to keep people excited right now. Traditionally, you have had to wait to get your football schedule poster and all that until we did a one-time printing in the fall. Two or three weeks ago when we uploaded that to the website anyone following us on twitter or facebook was able to get that where they could print it out on 8 ½ by 11 or legal size and slap it up. It cuts our costs, it allows us to provide a service at no charge and allows people to participate in real time. You know when we have had promotions going on like our current social media promotion, we’re going to give $400 in gift certificates and a couple of season books away to our fans. The second we determine that we wanted to announce that it’s out there.

We didn’t have to put it in a press release we didn’t have to put it in the newspaper or any of those things. Students are active on twitter and African-Americans, from the research on twitter we actually engage more on twitter than our non-African American peers. So, we’re engage on it, we tweet actively, we retweet, we repost and we share information more actively than our non-African American peers so, we want students to support us in college colors day, The Allstate I represent contest which will result in Allstate providing $50,000, I believe for facility enhancements on campus, Southern University is leading

in that contest. So, if we want to get things out in real time and get people engaged.

WAFB is doing a contest right now giving away 50-yard-line seats, just going to WAFB and liking their site and liking our facebook site and they are eligible for that contest. We’re seeing very high numbers of participation from that. Just getting things out in real time, getting them excited and getting them engaged, we don’t want to wait until September 13 for people to get excited about football season. We don’t want them to wait to get back to campus to get excited about soccer and volleyball. We wanted to reach out and capture them. Not just students for that matter but all fans. We wanted to capture them this summer we wanted them to get excited about it earlier. And then when all the traditional people start getting excited about it, we add that to it. But we

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are trying to get in front of particularly incoming students this summer in as many different ways as we can. So if students are actively sharing about theirexperiences on twitter we want the Southern experience to be meaningful to them as well. We want them sharing that on twitter and facebook as well. Our facebook page is facebook. com/SouthernUJaguars and twitter is @ SouthernUSports. We’re going to do things at games this year, you know when you come to a game. Each game will have it’s own hashtag for live tweeting. We’re going to encourage people in the stands to live tweet the game and if they are taking pictures or whatever to submit them to instagram, we have a southern account on instagram, to post pictures to their facebook pages. We are going to ask people to engage that kind of way at the games.

It allows us to capture marketing data if

you’re hashtagging to a particular account and we start reading through those messages and we see you’re not a follower on Facebook we can send an invite to you we can can at you and get you engaged that way. But, you can also see what the trends are. If people are having a bad time at the game they are going to tweet about it. If it’s a particular issue they are tweeting about that merits our attention we can address it before the next home game. There are reasons more than vanity, hey we got more followers than any other SWAC school which on Facebook we do. But it’s more than that. It’s a useful marketing function for capturing data about who your participants are and then I can tell you I’ve had dozens of instances where someone is tweeting something to me and I looked into it and got them an answer people are blown away by that. You think about it, if

you’ve got a question and you’re sitting at home, about the upcoming football season, A. do you even know who to call, B. If you know who to call and you call are they going to pick up the phone, if you leave a voicemail are they going to call you back?

Well we’ve had the experience of sending someone a Facebook message and in real time getting an answer on campus Friday, looking for the ticket office and couldn’t find it. Now if someone comes to campus to buy football tickets and gets frustrated and can’t find them are they going to come back and buy tickets? No. Chances are very low. That person in real time sent me a Facebook message, I happened to pick up my phone and see it, gave directions.

That person went in and bought twice as many general admission tickets as than they were originally planning on buying and bought season tickets rather than

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buying individual game tickets. That’s just one example. Lord knows if I start getting hundreds of Facebook messages I’m not going to be able to answer all of them but, that’s one instance where we are able to provide increased customer service because of our social media platform.

That’s the whole reason it’s there. We’ve increased our followership by ten percent from 3,200, we’re up to about 3,500, That’s 300 more people with the potential to share information with their friends and family about what we got going on. 3,500 people with the potential to market our program for us. In leiu of having a full time external relations staff, that the more people we have hey many they have this going on, they are going to give away this, all you gotta do is call this number, the more of that we have the better.”

When it comes to fashion and designs this stylist, Curtis Morton, has it down to the ‘T’. From stylish textures, to zigzag lines, Morton knows his stuff inside and out.

Curtis Morton, senior fashion merchandising major From Opelousas, La., has had an interesting passion for and in fashion, and its designs since he could formulate ideas and convert words into sentences.

Morton says that there is one person he can blame for his passion for fashion—his dad.

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Interview By Christie Carral Photos by Arielle Burks

What inspired you to become a designer/stylist?

Morton: I always knew as a young

kid that fashion designing was something I wanted to do. My father was such a well-dressed man and he always had the best suits and shoes. Growing up, we were always taught to be presentable and look good. We were also taught you are seen first before you’re heard. I always saw my dad dress up wherever he went, especially on Sundays and it was always an inspiration to us.

What inspires your styles/ the designs of your clothing?

Morton: I become inspired, really, by anything. I’m really inspired by ancient architecture, like the architect in New Orleans. That’s very inspirational to me,

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just the construction of the buildings. I like to incorporate that into my clothing. I also get inspired by a lot of music. I listen to a lot of Kanye West and I also like Lupe Fiasco.

I am also inspired by nature, I could just be skateboarding one day and I’ll have my idea in my head and I’ll instantly sketch it.

Before, I wouldn’t sketch, now I’m growing as a designer and becoming an artist.

With your clothing line, who is your target group that you would like to appeal to mostly?

Morton: My target group is young men and women starting around the age group of 18. It’s really no age range, but, it’s anybody who wants to be very eclectic in fashion. I feel that there are a lot of designers out there who cater to the masses. I’m going in a new different

direction. I have more of an international sense to my clothes line. I’m thinking it’s something people in New York would wear or people who are overseas. It’s not targeted; it may not appeal to those modern people, who want to stand out versus those who want to fit in.

What design styles do you use mostly when designing your clothing line?

Morton: Well, like for men, I do a lot of collar shirts and tailored pieces. For women, I do a lot of dresses, skirts and shirts. I like a lot of texture, so, I like to incorporate a lot of that in my designs.

How long does it take for you to complete a design once you get an idea?

Morton: Once I get an idea, in my first collection, it would take me a day to make a dress, depending on how long.

When I was able to get into the lab, I would spend hours and hours and hours in the lab—like, literally, eight hours. I remember when I was getting ready for Baton Rouge’s Fashion Week,I would work in the lab so diligently. I wouldn’t even eat, I would just stay, literally, eat, sleep and breathe in the lab until I almost passed out one time.

That’s how stringent it is. But, designing is my passion, so, whenever I’m really on to it, I stay. I just keep going, going and going, to the point I just forget to eat. That’s not the worst thing about it. I’ll design anywhere.

If I’m in class or if I’m bored, I’ll sketch anywhere. I’ll get a piece of napkin and sketch an idea. I think that’s very important once you get an idea. If you get one idea, I think you should, automatically, jot it down. If you’re sleep in the middle of the night and you come up in your dream, you should wake up and sketch it anywhere.

Sometimes, I sketch on my hand if I don’t have pen and paper, just so I could capture that. That’s why it’s so important about building a collection is all inspirational that comes from a higher power.

Does your designing help you cope with any stress?

Does it take you to another place?

Morton: Of course! If I’m sad or just depressed or anything, I’ll go into the lab and I’ll focus all of my energy into designing.

But, if I don’t design, I’ll be out there skateboarding, doing a couple rounds on the concrete. But, yea, it does relieve a lot of stress and it’s like a gateway. I always like to consider

myself as an artist and the way that I express myself is through my clothing, whether I’m dressing myself, or if I’m designing something for someone else to wear.

How many designs have you made so far?

Morton: I’m right at about, maybe, 20 right now and I’ve only been designing for about four or five months. That’s how I know its God given.

Who taught you how to create your design concepts and make them become a complete piece?

Morton: Really, nobody helped me. This is just something that’s in me.

It’s, solely, God. It was something I was given. This is a gift. Really, it’s a talent.

I did not have any formal training. I took a sewing class, learning the basics of a sewing machine, learning how to thread the machine and learning how to construct. But, it wasn’t anything that was like a stringent process, like a very broad interpretation of how to design. Everything else, it came from God and wisdom from other experienced clothes. All the hours I spend at home, designing and constructing pieces, I’ve been teaching myself slowly, slowly and slowly.

What is your ultimate goal of your clothing line?

What are any of your future plans? How do you plan to push it further?

Morton: Well, I use social media a

lot. I also am working as a stylist for, Justin Garner. I’ve been hired as his stylist about three months ago. He’s a singer and at the moment, he’s overseas in Japan and he’s just making it over to the United States.

He’s also on his way. Designing for him has been a very good blessing for me. He wears 3RD&JAMES. He is styled by me and the whole nine yards. Also, my brother is in fashion. He was the assistant to Cynthia Bailey. She’s a very close family friend. She has the Bailey Agency, so when we go out there, we all just hang out. Sometimes, we all take rides and go out and eat with them.

Well, it’s just like a family of fashionable people. That’s where I come from.

Do you follow any trends?

Morton: To a certain extent, it depends what the trend is. If I don’t like it

or not, I put my own spin to it; but, I like to create my own thing. That’s what I think is important about being in fashion. You try things, sometimes, you fail, sometimes, you don’t, but at least you tried. I like to try different things—I like to be innovative and very creative when it comes to fashion and designing.

After graduation, what are your plans?

Morton: After graduation, I plan on attending either, SCAD, Savannah College of Art and Design, in Atlanta, or maybe, I’ll go to another fashion school.

I’m actually applying for parts in fashion design in New York.

At the moment, what are you presently doing with your line?

Morton: I’m doing photo shoots, continuously, putting Garner in my clothing, getting my name out. I’m also working on different fashion shows. After Homecoming’s fashion show, I’m actually going to be applying to be a premier designer in Fashion Week in New Orleans.

Also, sometime, next year I may be applying for Project Runway. So, look out for me in that as well. I graduate in May of 2013.

What is the name of your clothing line and how did you come up with it?

Morton: The name of my line is 3RD&JAMES. It comes from me and my past roommate brainstorming names. We were thinking about names and the name came to me was, 3RD&JAMES. It is three interests of three in my life. I was the third born, I am born in the third month, which is March, and the first letter of my name is ‘C’, which is the third letter of the alphabet.

James is a legendary name that was given to me by my father after my grandfather.

All of the men of them, inheritance name, were James. I’m the third of three boys and all out middle names are James too. My father’s middle name, my grandfather’s and even great-grandfather.

3RD&JAMES is like a tribute to family, to me and to my future. It bares resemblance to a street name and it represents the crossroads of who I am and who I’m trying to become.

The third would be who I am and the James would be who I’m trying to become. It’s like all of those great facts and legends that were in my family were so fashioned and so fashion forward.

3rd & James

Fashion

Clothing Co.

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The Models: Tre Hamilton Marquis Hubbard Kierra Nobles Leah Kight Assistant Stylist: Chardonnay Taylor Photography & Creative Direction by Arielle Burks

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H

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Hurricane Issac ...A Story in Pictures

Photography by Arielle Burks

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The storm winds were so strong that a tree was pushed onto The Pavillion in the back of campus.

The rear of the pavillion is completely engulfed in tree limbs and leaves, visible from the opposite side of the ravine.

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Micheal Adams, Sophomore, Major Business and one of the 50 Student from SUNO Sitting by the Bluff on Southern University after the Hurricane and he said the stay was challenging to adjust in the housing, The university provided with good meal and Could have been worse, But, We are Satisfied.

Hurricane Isaac's descent on the Gulf Coast forced SUNO officials to cancel classes and urge students to evacuate, however there are were student who could not evacuate on an instant notice so accomadations were made here at the SUBR campus to house those students who could not evacuate. ­–Special from The Southern Digest–

iPhone Tips Story by Darryl J. Edwards With the highly anticipated iPhone 5 release, chances are, current iPhone users aren’t using their current smartphone (iPhone 4 or better) to its full potential. It’s okay though, with so many features, how could you possibly know everything. These pocket-sized computers boast many hundreds of features buried in the operating system. And so here we share a number of our some iPhone tips and tricks, some of which you may know already.

Hopefully there are a good number of ones you aren’t aware of yet. Most of these following suggestions will work with all versions of the iPhone, but be sure to have the latest software installed (iOS 5.1)

Take

a photo with your head-

phone cord: Now that you can use the volume up or down buttons to snap a photo, steady your hand while framing up the photo and when you’re ready to take the picture, press the button on the cord so it won’t shake the iPhone.

Use

location-based reminders: Did you know you could set location-based reminders on your iPhone 4S? Say “Remind me to call mom when I leave here” or “Remind me to call mom when I get home” and you’ll be notified accordingly.

Feel

and see when people call: Apple has added a number of accessibility features to iOS 5, specifically designed to assist those with hearing, vision, mobility and other disabilities. For example, those who are hearing impaired might opt to have the LED flash when a call comes in. If you’re seeing impaired, you could set a unique vibration pattern for different people in your Contacts, so you know who’s calling.

Spread

out the keyboard for

easier typing: Here’s a tip for iPad users: If you like typing while holding the tablet, rather than stretch your fingers or thumbs for

those middle letters like G, H, Y or B, you can drag the keyboard to each side of the screen to separate it into two, allowing you to easily type while holding it.

Turn iBooks

into audio books: Like most smartphones, the iPhone has a number of accessibility options. One feature is called VoiceOver and it can read aloud any text on the screen. While designed primarily for the seeing impaired, anyone can take advantage of this feature if they want to turn an e-book into an audiobook. Now you can listen while commuting to and from work, while closing your eyes in bed or when jogging down the street. To activate it, go to Settings, then General, followed by Accessibility.

Finally, swipe to change VoiceOver from Off to On. You’ll also be able to tweak settings, such as the speed of voice reading to you. She sounds like the voice of Siri, by the way.

Send multiple photos at the same time: To send multiple photos to the same contact (say, in an email or iMessage), open the Photos app and then tap on an album, such as Camera Roll. Now tap the Select icon in the top right of your iPhone screen. Now you can tap to choose any photo you’d like to send to someone. Once you’ve selected the

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desired pics, tap Share in the bottom right of the screen and you’ll have three options: Email, Message or Print.

Close open apps to save battery life: Make sure apps you’re no longer using

are not open and draining the battery. Do this by double-tapping the Home button and you’ll see all the recently used apps running in the background along the bottom of your phone -- such as a GPS app you no longer need because you’ve reached your destination.

Press and hold an icon and they’ll all jiggle, which means you can tap the - to close the open apps at the bottom of your iPhone.

Undo

the

Bluetooth “ignore”

command: If you’ve ever paired Bluetooth products with your iPhone then you’re likely aware you can also choose to “Ignore This Device.” There are different reasons why you’d want to do this, but sometimes you tap this option accidentally or you might change your mind after the fact. Now you won’t see the wireless gadget you want to pair with. What to do? To have it show up on the list again, simply turn off your iPhone by pressing and holding the power button (on top of the phone) for a few seconds and then swipe to shut down.

s and When you boot back up again you’ll see the Bluetooth device you previously ignored.

Lock

the screen orientation: Does it drive you nuts to have the iPhone screen flip around when you rotate the phone?

You can prevent this from happening if you have no desire to swap between portrait and landscape view. Simply choose the orientation you prefer by tilting the device and then double-click the Home button. This will bring up the multitasking interface at the bottom of the iPhone. Now swipe from left to right and you’ll see a “portrait orientation lock” icon at the very left of this string of apps (it has a circular arrow on the icon). Tap it once to lock your orientation and you’ll see a padlock appear. Turn it off by tapping it again.

Tricks iPhone by pressing the virtual shutter button on the screen then remember you can now take a photo by pressing the volume button on the side of your iPhone, which will be on top.

Preview that picture: If you want to preview the photo you just took, just drag your finger from left to right in the Camera app for a preview.

Siri is a verbal calculator, too:

You might know Siri on iPhone 4S can give you facts and definitions on-demand but “she” can also solve math problems for you, too (this is where students, off for the summer say “so NOW you tell me”). Just give Siri a verbal task, be it addition, subtraction, multiplication, division, equations or fractions — and you’ll see (not hear) the answer on the screen. Better yet, this is very handy when figuring out tip at a restaurant. For example, say you’re out with three friends and the bill comes to $300.

You can ask Siri something like “What’s a 20 percent tip on $300, for four people?” and Siri will tell you everyone owes $15.

Tap to focus the camera: Those who

regularly use the iPhone as a camera might know this simple trick: When you’re snapping photos or shooting video on your iPhone — and seeing the subject on your screen as you line up the shot -- tap the screen where you want to iPhone to focus and it’ll adjust the exposure and white balance automatically for that area. For example, you might want your friend’s face in perfect focus or might opt for a more artsy shot of the sushi they’re holding in their chopsticks by focusing the camera on the food. You get the idea.

Easily control your music: When you’re listening to music on your iPhone and using the earbuds that shipped with them, you might be aware you can press once on the small controller in the middle of the headphone cord to pause the music, and press again to play. But did you know you could quickly double tap to skip to the next song and triple-tap to listen to the previous song? Also, iPhone 4S users can use Siri to play music, such as saying “Play Jay Z” or “Play other music like this” or “Play playlist workout mix.”

Delete your memory-hogging apps: Beginning with the iOS 5 update, you can see how much space your apps are taking up on your iPhone and delete them from your device. To do this, tap Settings, followed by General and finally, Usage. From here you’ll see a list of all your apps and their file size.

Save battery by data: cam- “pushed”

Hold your iPhone like a era: If you don`t like take a photo on your

turning

off

Another way to prolong battery performance is to off push notifications in email, instant messaging

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and other applications that constantly ping a server to push real-time notifications to your smartphone. That is, if you don’t need to know this kind of information right away.

In Settings, select the option that says Mail, Contacts and Calendars, tap “Fetch New Data” and change it from Push to Every 30 Minutes, Hourly or Manually.

Turn on the “Emoji” (emotions) keyboard: Ever notice how some of your

friends have cute little emoticons in their emails or text messages. You know, like a little yellow face with hearts for eyes, teddy bears, Christmas trees, and so on? By default, your iPhone doesn’t give you access to these emotions and other graphics — but it is stored on your phone and ready when you are. To enable the Emoji keyboard, go to Settings, then General and finally Keyboard. Once inside, tap International Keyboards and “add” new keyboard. Select “Emoji.” Now, when typing an email or text, tap the globe key near the space bar for these new options. Tap it again to return back to English.

Celebrating 75 years...

Service and Dedication in Baton Rouge

Interview By Norman Dotson Photos by Trevor James

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75

years after its creation the Southern Teachers & Parents Federal Credit Union is celebrating its diamond anniversary this year. However not too many students today know the historical significance of the bank to the community and Southern University as well.

In 1937 seven influential and key individuals in the community applied to organize and to operate a Federal Credit Union.

“There was some forward thinking individuals who sought to organize and operate a federal credit union and among those are names that you see everyday such as William W. Stewart and J.B. Moore. The university has buildings

named after these people and of course the Clark Family as well with Felton G. Clark,” said Eldridge Etienne, CEO, of the beginnings of the federal credit union.

Other founders include Edmund Burk, Mary C. Meadors, Cornelius King, Matthew J. Clark, John H. Theus, Ida N. Givins, and J.S. Jones.

“These individuals were unique among African-American individuals because it was their fore-sought and thought to organize a financial institution for African-Americans in 1937 something that wasn’t a common event back then,” Etienne continued. “Of course in their mission they wanted to instill in its membership the need to save systematically, and to deter the seeking of small loans

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elsewhere at a higher rate of interest. I just hope that we can instill that into some of the people today,” Etienne said releasing a small sigh of concern.

Etienne went on to explain the dangers of taking out small loans from quick loan places and how much the borrower would end up paying in excess. According to the math a person would end up paying roughly 200 to 300 percent in interest.

“If you ever go to one of these places and take out $300 that they want you to pay back over a course of a few months and only charge about $50 for it if you annualize that you will find an astonishing interest rate that you are paying back,” Etienne detailed as if it were second nature without even pausing to figure the

numbers in his head.

In March of 1937 the Federal Credit Union received its charter with the proposed membership field of all teacher of Southern University and East Baton Rouge Parish, Louisiana, members of the Parent Teacher Association, members of the Colored Farmers Agriculture Improvement Association of East Baton Rouge Parish, Louisiana, and members of their immediate families, and any organization of such members. A teacher in the industrial arts program at the university whose name marks a building on the campus till this day, J.B. Moore, was appointed the first manager and attracted seven new members to the roll. At the end of its first year the credit union had 17 members, assets totaling $847.52, and $456.18 in outstanding loans. From this humble infancy an era of banking and service began here at Southern University.

It has since grown in an exponential way

dwarfing its very small beginnings under the watch of Mr. Richard Turnley Jr., whom became manager and CEO in 1959. At the time he took the reigns the total assets were roughly estimated at $300,000 which he grew in a massive way turning it around 10 fold to total out around $30,000,000 and welcoming in over a half a dozen new groups into the field of membership including students as well as opening a physical branch in Thibodaux. After dedicating numerous decades to improving the services offered and assisting in instilling better banking practices into the community Turnley retired only two year ago making his tenure 51 years.

The Southern Teachers & Parents Federal Credit Union has seen some slow downs in lending activity due to the poor economical situation across the nation but according to Mr. Etienne they have no plans on going anywhere soon.

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