MEDIA KIT 2015-2016
2015-2016 MEDIA KIT
IMPORTANT DATES Spring 2016
Jan. 19
Semester Begins
Feb. 3
Ad Artwork & Payment Deadline
Feb. 14
Valentine’s Day
Feb. 23
March issue on newsstands
March 16-21 SXSW March 14-18 Spring Break April 4
Ad Artwork & Payment Deadline
April 26
May issue in newsstands
May 15
Semester Ends
Fall 2015
Aug. 24
Semester Begins
Sept. 7
Labor Day
Sept. 8
Ad Artwork & Payment Deadline
Sept. 29
Oct. Issue on newsstands
Oct. 27
Ad Artwork & Payment Deadline
Nov. 11
Veterans Day
Nov. 17
Nov. Issue in newsstands
Nov. 26-27 Thanksgiving Dec. 13
Semester Ends
For more information contact us at:
Summer 2016
June 28
Ad Artwork & Payment Deadline
Aug. 6
Life 4U Magazine Completed
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904
2015-2016 MEDIA KIT
MEET ACCENT ACCENT is Austin Community College’s award-winning, student produced publication. We print and distribute 3,000 copies per issue to more than 40 sites around Austin. Since it was established in the early 1990s, Accent has been the source for news, features, reviews, opinions and photography at ACC.
LOCAL BUSINESSES More than 82 percent of students live in the Austin area. Accent provides a unique opportunity to reach this specialized market.
COLLEGES/UNIVERSITIES In 2011, nearly 11,000 students at ACC transferred to 4-year colleges and universities. Accent offers access to this student population before their decision. Thank you for your interest. Sincerely, Accent Advertising Department
AUDIENCE PROFILE 39,576
credit students in Spring 2014
3,000 11
campuses in Round Rock, Cypress Creek, Elgin, Northridge, Rio Grade, Eastview, Riverside, Pinnacle, South Austin, Hays and Highland.
40
2,052
faculty and staff Spring 2014
26
10
copies printed and distributed per issue
on and off campus distribution sites (Full list available at theaccent.org)
centers in Bastrop, Elgin, Fredricksburg, Georgetown, Hays, Leander, Lockhart, Manor, Plugerville, San Marcos and San Marcos Goodnight
7
counties including Gillespie, Blanco, Hays, Travis, Bastrop, Williamson and Caldwell
7,000 square mile service area in Central Texas
avg. age of students
$75,231,765 million
dollars ACC students received in financial aid, scholoarships, grants, work-study and loans in 2012-2013
15,219
ACC student intent to transfer to 4-year colleges in Texas in Spring 2014
82.54
percent of students living in-district Source: ACC Offices of Institutional Effectiveness Report 2014
For more information contact us at:
CONNECT WITH US Website: theaccent.org Twitter: @theaccent Facebook: /AccentNewspaper Phone: 512.223.0122 Fax: 512.223.0904 Email: accent@austincc.edu
Mailing Address: Accent Austin Community College 4400 College Park Dr Room 2107 Round Rock, Texas 78665
Student Media Adviser: Era Sundar
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904
2015-2016 MEDIA KIT
NEWSPAPER ADVERTISING 3/4 Vertical 7.48x10.5
Business Card 3.5x2
Full Page 10x10.5
1/4 Vertical 2.43x10.5
1/8 Horizontal 4.95x2.61
11�
3/4 Horizontal 10x7.89
Junior Page 7.48x7.89 1/2 Vertical 4.95x10.5
1/2 Horizontal 10x5.25
1/4 square 4.95x5.25
1/3 Horizontal 10x3.5
1/3 Vertical 4.95x7
1/4 Horizontal 10x2.61
AD Size Two-page spread
Width (in.)
24� Height (in.)
4-Color
B&W
20.79
10.5
$2275
$1825
10
10.5
$1375
$1075
7.48
10.5
$1150
$925
10
7.89
$1150
$925
Junior page
7.48
7.89
$1025
$825
1/2 vertical
4.95
10.5
$775
$625
10
5.25
$775
$625
4.95
7
$600
$475
10
3.5
$600
$475
1/4 square
4.95
5.25
$475
$385
1/4 vertical
2.43
10.5
$475
$385
1/4 horizontal
10
2.61
$475
$385
1/8 horizontal
4.95
2.61
$375
$285
Business Card
3.5
2
$280
$200
Full page 3/4 vertical 3/4 horizontal
1/2 horizontal 1/3 vertical 1/3 horizontal
Premium Positions: Inside Cover: $1550 | Back Cover $1600 Pre-Printed Inserts: $400 (3,000 inserts) 8.5x11 sheet Delivered to Accent printing facility. Sample needed for approval For more information contact us at:
Ask about ACC and
Multiple Issue Discounts
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904
2015-2016 MEDIA KIT
MAGAZINE ADVERTISING Not to Scale
Super Coupon 3.75x2.4
1/3 vertical 2.375x9.875
1/2 Vertical 3.375x9.875
1/4 page 3.625x4.675 Full Page Trim Size 8.375WX10.875H must have a .25 Bleed
11.375�
1/2 Horizontal 7.875x4.875 1/3 Horizontal 7.875x2.625
17.75� AD Size
Width (in.)
Height (in.)
4-Color
B&W
Two-page spread
17.75
11.375
$2275
$1825
Full page
8.375
10.875
$1375
$1075
1/2 vertical
3.375
9.875
$775
$625
1/2 horizontal
7.875
4.875
$775
$625
1/3 vertical
2.375
9.875
$600
$475
1/3 horizontal
7.875
2.625
$600
$475
1/4 page
3.625
4.675
$475
$385
Super Coupon
3.75
2.4
$280
$200
Premium Positions: Inside Cover: $1550 | Back Cover $1600 Pre-Printed Inserts: $400 (3,000 inserts) 8.5x11 sheet Delivered to Accent printing facility. Sample needed for approval For more information contact us at:
Ask about ACC and
Multiple Issue Discounts
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904
2015-2016 MEDIA KIT
To Place an ad
contact Accent’s Business Manager or Adviser at 512.223.0122 or fill out form on next page and email to editor@austincc.edu
AD SPECIFICATIONS
PAYMENT
Recommended Digital Formats
Payment Method:
High-Resolution PDF (preferred). PDF files should be exported as PDF X-1A and should: • be 300 dpi at 100%, • be saved as CMYK with no spot colors • have color profiles and all fonts embedded.
Paypal is the preferred method of payment. Payment may also be made by check sent to:
JPEGs and TIFFs are also accepted. The files must be: • flattened • 300 dpi at 100% size • CMYK (not RGB) for color ads • Grayscale for black & white ads (No spot/Pantone colors)
Payment should be made before ad is printed based on date specified on rate sheet. If needed, graphic design services are provided at $25/hr in addition to ad costs. No refunds are given and no advertising materials will be returned unless accompanied by specific instructions. Unpaid invoices will be charged $50.00 each month until payment is received
SUBMISSION OF MATERIALS email to: editor@austincc.edu
Discounts:
PRODUCTION NOTES Files for spread ads must be prepared as two single facing pages. If the file contains bleed make sure it is .125” all around. For spreads and full pages with bleed, please remember to keep any text or important image elements within the designated margins to ensure they do not get cropped during trimming. Trim size of publication: 22” X 12” Binding Method: Folded — no stitching
For more information contact us at:
Austin Community College Service Center/Accounts Receivable 9101 Tuscany Way Austin, TX 78754
ACC disount: 10% 2 issues (full semester): 7% 4 issues (academic year): 15% 4 issues (academic year) plus summer Life4U Magazine: 20%
Advertising Policy Advertising subject to approval by the coordinator No ads for alcohol, tobacco, mail order, credit cards or stimulants ACCENT will not knowingly publish advertisements, which discriminate on the basis of race, color, sex, sexual orientation, religion, national origin, ancestry or physical or mental disability.
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904
2015-2016 MEDIA KIT
ADVERTISING ORDER Thank you for your interest in Accent, Austin Community College’s award-winning student newspaper.
Company Name:
Accent is published four times per academic year and is distributed across more than twenty locations in the Austin area to potentially 36,000 students, faculty and staff. ADVERTISING ART CONTACT:
Business Manager or Era Sundar, ACCENT Adviser
Contact: Address: Phone: E-mail: Designate which semester your want your ad displayed. Fall
Spring
Summer
Issue #1
Issue #1
Life4U Magazine
Issue #2
Issue #2
None
email: editor@austincc.edu
Both
Both
call: 512.223.0122
None
None
**Please check the calendar for artwork submission deadlines.**
Ad specifications:
Pre-Printed Insert
Ad size: (other instructions)
Color B/W
I agree to all Accent advertising and payment policies. I have listed the insertion date, size, and color of the ad(s) to be placed in Accent. I am submitting artwork and/or making arrangements to have artwork created by Accent. I understand ad placement is not confirmed until I receive an email from an Accent representative.
Customer Digital Signature
Date
Accent Representative Digital Signature
Date
Invoice # For more information contact us at:
To submit this form, please fill out and save only this page and email as an attachment.
theaccent.org | accent@austincc.edu | (p) 512-223-0122 | (f) 512-223-0904